Endeavor ScaleUp equips Birmingham the fastest-growing, highest potential entrepreneurs in Birmingham with the resources and confidence to take their businesses to the next level. Apply Now Nondilutive 8-month program | $1500 suggested donation

Hyper-curated Mentorship Founder-to-founder Mentor: Each selected entrepreneur (or founding team) will be matched with a founder who has worked through similar challenges and successfully scaled their business for ongoing mentorship and accountability over the course of the ScaleUp program. Expertise Mentors: The Endeavor team will curate tactical deep dives on entrepreneurs most pressing strategic priorities and concerns with operating experts and entrepreneurs from Endeavor’s regional network.

A Community of High Growth Entrepreneurs Monthly “Focus and Fuel” Roundtables with founders who have been in your shoes, who will share their war stories and lead focused discussions on the dynamic challenges of leading a high growth business. Monthly ScaleUp Breakfasts offer a circle of trust to share Highs, Lows, Needs, and Leads with our local community of high growth entrepreneurs. Regional workshops and events (optional) plug you in to a peer group across Endeavor’s US offices, including Kentucky, Indiana, Ohio, and the Miami and Detroit areas.

Services to Support Your Scale Up Executive Coaching: Level up your leadership with our Executive Coach. Financial Review: Make sure your books are all buttoned up and your financial modelling is sound with an in depth review.

Digital Package: Access deals on AWS, Cloud, Stripe, Zoom, Zendesk, Hubspot, Salesforce, and more.

Timeline APR OCT JAN Cohort selected Endeavor Applications open Kickoff dinner & Mentor matching Readiness Panel

MAR 1 MAY - SEPT NOV Application Focus and fuel forums and Graduation deadline ScaleUp breakfasts (monthly)

"The tactical mentorship, personalized support, and community were unparalleled.” Josh, Mandi, and Jared | Cofounders of O3 Solutions and ScaleUp 2020 Alumni Focus and Fuel Each month includes a Focus and Fuel Forum: An intimate conversation with an entrepreneur from Endeavor’s regional network, focused around one of the dynamic challenges of scaling up. Two favorite sessions from last year were:

David Cummings Kyle Porter CEO, Atlanta Ventures CEO, Salesloft One Page Strategic Plan Organizational Health

David is a serial entrepreneur and investor with a Kyle Porter founded Salesloft, the #1 sales passion for keeping things simple. He co-founded engagement platform, in 2011 and is an Endeavor Pardot and Atlanta Tech Village, and serves on Entrepreneur. Recognized as the #1 best place to Endeavor Atlanta’s regional board. work in Atlanta two years running, SalesLoft has more than 500 employees and recently raised a For our first Focus and Fuel forum of the year, David $100M round, reaching $1.4B valuation. leads an interactive session around goalsetting and strategic alignment. David asks that entrepreneurs In this Focus and Fuel forum, Kyle reflects on his draft and share their One Page “Simplified” experience growing Salesloft and shares specific Strategic Plan a week prior to this session, and strategies he has employed for effective hiring, customizes the material to the specific group. team-building, conflict resolution, and more.

Founder-to-Founder Mentor Matches The ScaleUp team pairs each entrepreneur (or founding team) with a mentor who has been in their shoes, worked through similar challenges, and successfully scaled their business for ongoing mentorship and accountability over the course of the ScaleUp program. In 2020, for example:

Natalie Cheney “Our mentor Chris Ramsey (Cofounder and CEO, Membersuite CRO of LeaseQuery) has been a rockstar mentored O3 Solutions with valuable insight, strategic guidance, and best practices on everything from As a SaaS CEO who led go to market strategy for Constructware through their acquisition by Autodesk managing our team during a pandemic to earlier in her career, Natalie was a uniquely qualified optimizing our partnership agreements and sounding board for Josh, Mandi, and Jared. navigating enterprise sales. With monthly calls, he’s developed a strong George Azih understanding of our business. Chris asks Founder & CEO, LeaseQuery mentored Smart Alto the tough questions and shares his relevant experience to ultimately help us grow into Like Hassan and Wayne, George is a non-technical better leaders and operators.” founder who, as a part of his role, guides product strategy. He helped them set up a product advisory Lauren Sturdivant council, pushed them to think bigger on sales goals, Cofounder of Case Status and connected them with another mentor for council and ScaleUp 2020 Alum on off-the-page sales.

Program Details: ScaleUp Birmingham 2021 Expertise Mentors “Between the Selected entrepreneurs have regular check-ins with the ScaleUp team to specific feedback on identify and scope additional mentor needs as they come up. Based on these conversations, ScaleUp curates tactical deep dives on entrepreneurs our business from most pressing strategic priorities and concerns with operating experts founders like Rob and entrepreneurs from Endeavor’s regional network. We encourage you to include relevant team leaders on these tactical mentor calls. Forman and tangible, In 2020, we facillitated over 30 calls for ScaleUp entrepreneurs with actionable insights expertise mentors, on topics such as from operators like Lori Sullivan, our Fundraising strategy and pitch practice: : 1-on-1s with top ScaleUp mentors have venture investors from firms like Fulcrum Equity Partners, Engage, Shasta Ventures and more. been incredible.”

Transitioning leadership: Founder-to-founder on hiring a more experienced CEO to scale the business, and CEO-to-CEO on stepping up internally to lead the next stage of growth.

Diversity and Inclusion: Hands-on support developing a Hassan Riggs sustainable D&I strategy at an early company stage from a Cofounder of Smart Alto D&I leader at . ScaleUp 2020 Alum

Digital marketing and channel strategy: Tactical deep dives with senior marketing leaders at Endeavor Entrepreneur companies.

Partnership Optimization: Strategy sessions with a Sr. partnerships executive, applying tools and playbooks they used to drive revenue at multiple high-growth tech companies. “ScaleUp introduced us to and more! abundant industry leaders who bring Endeavor Readiness Panel vital insights to the most critical issues Modelled after Endeavor’s International Selection Panel format, this event is designed to help you hone your pitch and elicit meaningful we face.” feedback for scaling your business and seeing around corners. We curate a group of our top mentors to evaluate and provide Weida Tan candid feedback Founder of Fledging on each ScaleUp ScaleUp 2020 Alum company’s growth trajectory.

Program Details: ScaleUp Birmingham 2021 About Endeavor Endeavor helps the fastest-growing entrepreneurs create lasting enterprises by providing the resources they need to scale without dilution. This includes access to a world-class mentor network, entrepreneur-friendly capital, global markets, and talent programs. Founded in 1997 as a non-profit, Endeavor’s long term mission is to dramatically improve the entrepreneurial ecosystem wherever it operates. Endeavor Global now supports over 2,000 entrepreneurs across a variety of industries in 30+ countries. Our Atlanta office launched in 2017 and now operates regionally with a second office and pre-Endeavor “Scale Up” program in Birmingham, Alabama.

Our Birmingham Advisory Board

Dave Gray Shegun Otulana Founder & CEO, Biso Collective Founder & CEO, Harmony Labs Formerly CEO of Daxko Founder & Chairman, Therapy Brands

Bill Smith Jared Weinstein Founder & CEO, Landing Partner, Thrive Capital Founder, Shipt Founder, Overton Project

Our Team

Maggie Belshé Aaron Hurst Birmingham Lead, Entrepreneur Regional Managing Director Selection and Growth

Adam Lewites Rachel Kazungu Manager, Entrepreneur Selection Senior Associate, Entrepreneur and Growth Selection and Growth

Learn more

READ: Endeavor Atlanta 3-Year Impact Report Endeavor Global Boardmember interviews Endeavor Cofounder & CEO, LISTEN: Linda Rottenburg on his podcast, Masters of Scale MEET: Our region’s Endeavor Entrepreneurs

Program Details: ScaleUp Birmingham 2021