Youtube: a Complete Guide for Parents Table of Contents
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Identity and Representation on the Neoliberal Platform of Youtube
Identity and Representation on the Neoliberal Platform of YouTube Andra Teodora Pacuraru Student Number: 11693436 30/08/2018 Supervisor: Alberto Cossu Second Reader: Bernhard Rieder MA New Media and Digital Culture University of Amsterdam Table of Contents Introduction ............................................................................................................................................ 2 Chapter 1: Theoretical Framework ........................................................................................................ 4 Neoliberalism & Personal Branding ............................................................................................ 4 Mass Self-Communication & Identity ......................................................................................... 8 YouTube & Micro-Celebrities .................................................................................................... 10 Chapter 2: Case Studies ........................................................................................................................ 21 Methodology ............................................................................................................................. 21 Who They Are ........................................................................................................................... 21 Video Evolution ......................................................................................................................... 22 Audience Statistics ................................................................................................................... -
CTV and WE Join Together to Close out the School Year and Honour
CTV and WE Join Together to Close Out the School Year and Honour Canadian Student Change- Makers with WE CELEBRATE: CLASS OF 2020 Featuring Host Lilly Singh, along with Selena Gomez, Brett Kissel, Shawn Mendes, Shay Mitchell, Natalie Portman and Jacob Tremblay – One-hour primetime special WE CELEBRATE: CLASS of 2020 airs Saturday, June 6 at 8 p.m. ET/PT exclusively on CTV – – Initial star-studded lineup for WE CELEBRATE: CLASS of 2020 just announced with more to be revealed – – Bell Media is the exclusive broadcast partner of WE CELEBRATE: CLASS of 2020 – TORONTO (April 29, 2020) – Today, CTV and WE announced WE CELEBRATE: CLASS of 2020, a party for the ages that will give students back the opportunity to celebrate the end of the school year with their classmates, communities and peers across Canada. WE CELEBRATE: CLASS of 2020 kicks off with a week- long virtual coast-to-coast-to-coast road trip across Canada to commemorate the social impacts students have made culminating with the final stop – the biggest living room party of the school year airing Saturday, June 6 at 8 p.m. ET/PT exclusively on CTV and everywhere CTV content can be found. The one-hour primetime special features a star-studded lineup delivering Canada’s 2020 valedictorian addresses, one-of-a-kind performances, and heartfelt surprises to celebrate students and educators who have been making a difference throughout the school year and who continue to step up to support their communities during COVID-19. Hosted by Lilly Singh, WE Celebrate: Class of 2020 will feature Tyrone Edwards, Selena Gomez, Brett Kissel, Shawn Mendes, Shay Mitchell, Natalie Portman, Jacob Tremblay, Liz Trinnear, Chloe Wilde, alongside WE Co-founders, Craig Kielburger and Marc Kielburger with more names to be announced in the coming weeks. -
WE Day Toronto– Educational Talent Guide We Want to Ensure That You and Your Students Can Familiarize Yourselves with Some of Our WE Day Speakers and Performers
WE Day toronto– Educational Talent Guide We want to ensure that you and your students can familiarize yourselves with some of our WE Day speakers and performers. Each of these individuals has discovered and taken action on the issues they’re passionate about. We hope this resource can help your WE Schools group in their preparation for WE Day. Zendaya Zendaya is the star of Disney Channel’s K.C. Undercover, and currently filming the Spiderman Reboot. Zendaya has 50 million followers on social media and 1.1 million YouTube subscribers, with over 196 million video views. Zendaya hosts an annual birthday campaign to support charity – supporter: Convoy of Hope, which focuses on empowering women. Zendaya is also an advocate for HIV and AIDS awareness; she travelled with UNAIDS to South Africa to see the impact first hand and raise awareness around being tested. Click here to learn more about Zendaya Macklemore Macklemore is a four-time Grammy Award winner and three-time VMA Award winner. He has 4.4 million YouTube subscribers with over two billion video views, and 13 million followers on social media. Macklemore is passionate about the 30/30 Project, which focuses on HIV and AIDS. Macklemore was also featured in a new documentary called “Prescription for Change,” which features him and President Obama discussing the opioid epidemic and prescription pill addiction; Macklemore has released two singles which tackle the issue of prescription pill addiction. Click here to learn more about Macklemore Lilly singh Lilly Singh (Superwoman) is a multi-faceted comedian and entertainer. Singh has worldwide fame through her comedic and inspirational YouTube videos, amassing over nine million subscribers. -
THE TALENT BIOGRAPHY Final
TELEVISION CREDITS / BIO 1 The Talent is an independent, boutique agency comprised of deeply committed talent bookers who provide individual guidance, knowledgeable strategy and a highly engaged service to the entertainment industry for over 15 years. Our mission is to become our clients’ most trusted partner by leveraging our vast experience and strong contacts to book each project we take on, including talk shows, celebrity castings, award show presenters and performers, magazine covers, charity events, photo shoots, ads or advertorials and non-profits. We tackle projects with integrity, passion, strategy, grace, humor, and a collaborative approach to bring you confidence and clarity in the booking process. We are your full house, out of house, getting you the talent your project needs. CONTENTS TELEVISION 1 ONLINE + RADIO 6 PUBLISHING 7 EVENT OUTREACH 8 NON PROFIT OUTREACH 9 THE TALENT TEAM 10 CONTACT INFO 18 CONTENTS TELEVISION The Talk: CBS, CBS Productions, Talent Producers. Pilot Casting and Seasons 1-11. Ongoing. Macy’s Thanksgiving Day Parade: NBC, Brad Lachman Productions, Talent Producers. 2017-2020. Ongoing Macy’s July 4th Celebration: NBC, Brad Lachman Productions, Talent Producers. 2018-2021. Ongoing. American Idol: Fremantle Media, ABC, Season 4, 2021. Ongoing. ACM Awards: Dick Clark Productions, CBS, 2018-2021. Ongoing. The Billboard Music Awards 2015- 2021: NBC, Dick Clark Productions, Talent Producers. Ongoing. The American Music Awards 2014-2021: ABC, Dick Clark Productions, Talent Producers. Ongoing. CMAs: ABC, Presenter Talent Producers, 2016-2019. $100,000 Pyramid: ABC, Sony Television, Talent Producers, Seasons 1-5, 2016-2020. Ongoing. Match Game: ABC, FremantleMedia, Talent Producers, Seasons 1-6: 2016 - 2021. -
How Does UNICEF Utilize Twitter in an Effort To
CHAPTER IV CONCLUSION This research attempts to answer the research question: How does UNICEF utilize Twitter in an effort to increase international awareness regarding the issue of violence towards children through the #ENDviolence campaign? Thus, this research deems that the question has been answered. Through a form of new media that is Twitter, UNICEF was able to utilize the new power system, successfully leading to an increasing amount of campaign supporters from the generated virtual community on Twitter. The #ENDviolence campaign is a movement initiated by an international organizations (UNICEF) that was spread throughout social media platforms, such as Twitter, which allowed relevant information to promptly spread worldwide. Through the utilization of Twitter, which allowed a limitless and unrestrained access to the information provided by UNICEF and other compatible sources, the campaign gained a significant amount of global participants, as marked by the emergence of a virtual community consisting of users with a similar concern on violence against children. This further proves the increasing role of social media in the work of international institutions or organizations in the recent discussion of international relations. 97 98 In an attempt to answer the research question, and to analyze the extensive dissemination of the #ENDviolence campaign, this research has used several concepts, namely New Media concept in understanding the presence of the Internet that enables the public to connect with one another and share information; New Power concept in understanding the successful promotion of a certain movement through the use of an informal, non-conventional method; and Virtual Community concept in understanding the role of social media platforms in shaping an online community which values a similar and shared interest. -
Youtube Is a Video Sharing Site/Application That Enables You to STRIC RE T Upload, View, Rate, Share and Comment on a Wide Variety of E IO Videos
E REST AG R IC T I O N 13 + Twitter is a social networking site where users can post ‘tweets’ or short messages, photos and videos publicly. They can also share ‘tweets’ written by others to their followers. Twitter is popular with young people, as it allows them to interact with celebrities, stay up to date with news, trends and current social relevance. What parents need to know about Twitter TWITTER TROLLS FAKE NEWS A ‘troll’ is somebody who deliberately posts negative or oensive The speed in which ‘tweets’ are shared on Twitter can be MEMES NORMALISING RACISM, comments online in a bid to provoke an individual for a reaction. unbelievably fast, meaning that fake news can often be SEXISM AND HOMOPHOBIA Trolling, can include bullying, harassment, stalking, virtual circulated across the platform very quickly. Fake news articles and posts can often be harmful and upsetting to Twitter is a popular platform for sharing Internet memes, helping to mobbing and much more; it is very common on Twitter. The motive make concepts or ideas go viral across the Internet. However, may be that the ‘troll’ wishes to promote an opinion or make young people and those associated with the fake news. In despite most meme’s being innocent and harmless, some often people laugh, however, the pragmatics of what they post could be addition to this, it’s very easy for people to quickly and include sexist, racist or homophobic messages. Although they are much more damaging, posting anything from racial, homophobic unexpectedly retweet a tweet posted by your child, typically sent as a joke, this type of content is contributing to the to sexist hate. -
LGBTQ+ Month; Mind, Body, Spirit
No.94 Jan/Feb inTHE URSULINEform HIGH SCHOOL NEWSLETTER 2021 LGBTQ+ Month; Mind, Body, Spirit Hannah Graf Frida Kahlo Queen Anne Nicola Adams Gabby Rivera Jameela Jamil Claudia Lopez Hafsa Qureshi British Army Artist Monarch Olympic Boxer Writer Actor / Activist Politician Civil Servant Nikkie de Jager Makeup Artist Roberta Cowell Racing Driver Janelle Monáe Musician / Actor Munroe Bergdorf Model / Activist Lilly Singh Lena Waithe YouTuber Actor / Writer Lauren McCallum Indya Moore Pabllo Vittar Jack Monroe Dutee Chand Audre Lorde Jazz Jennings Emma Woollcott Mill Film Actor Musician Food Writer Athlete Writer YouTuber Mishcon de Reya February marks LGBT+ History Month at Ursuline High School, In PSHEC, students are spending two periods looking at aspects Wimbledon, this year the theme is ‘Mind, Body and Spirit’. During the of same sex relationships, with all year groups also receiving month, we have been taking time to remember lesbian, gay, bisexual workshops on bullying. Our Student Safe Space Group, (who and transgender history and celebrate the LGBT+community. Our already meet weekly with Head of P.E Ms Doyle), received two great aim for the month was to provide greater awareness of the issues that workshops, one on ‘Queering Fairy Tales’, which did a great job of LGBT+individuals have faced in order to work towards a more inclusive flipping stereotypical conventions on their head and really making society, provide an understanding of how historic and current figures in students think (also courtesy of FreetoBe), and another courtesy of society are role models and how they bring about equality and change. our English department on ‘Queer Language Over Time’. -
The Streaming Wars Post-Covid
THE STREAMING WARS POST-COVID Looking at the past, present and future to understand the dynamic between consumers and services June 18, 2020 © 20192020 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos. Meet Today’s Speakers Andrea Marker Greg Conlon SVP & Head of Content + SVP & Sr. Client Officer, Platform Strategy Streaming Services • 15+ years in entertainment • 15+ years in entertainment • SVOD expert with research, product and • Content expert, certified moderator, and marketing expertise experienced researcher • Previously at Hulu and DIRECTV Now in • Previously at boutique agencies working research, product and marketing roles for studios, publishers, & platforms 2 ‒ © Ipsos INTRODUCING STREAMING 360 MARKETS INTERVIEWED ANALYTICS US + UK 10,000 DCM Initial wave fielded in Q4 Adults 18+ online Data covering the landscape, 2019 monthly audience, positioning, plus a discrete choice model 3 ‒ © Ipsos AGENDA 1. HOW DID WE GET HERE? 2. THE MARKETPLACE NOW 3. WHERE ARE WE GOING? 4 ‒ © Ipsos HOW DID WE GET HERE? 5 ‒ © Ipsos The Evolution of Television 1939 TVs hit the market and broadcast begins. Cable television first becomes available, 1951 1948 I Love Lucy premieres. During its six-year predominantly through “community antennas.” run, it broke boundaries such as showing pregnancy on screen for the first time. 1953 RCA releases first color broadcasting system. 1960 Kennedy/Nixon go head-to-head in first televised debate. 1964 Beatlesmania gets kicked off by Ed Sullivan on his eponymous show. 1965 Sony’s CV-2000, the first VCR intended for mass market, hits stores. -
After 12 Years in Charge, Superintendent to Retire June 30
The EST. 2009 JANUARY 2020 FIFTY CENTS STUDENT NEWSPAPER of BOONE COUNTY HIGHR SCHOOL EBELLION SPORTS B4 CHEER WINS STATE Cheerleaders dominating season continues with two regional titles and a state championship RRobertButler The Rebels Small Varsity Cheer team won the KHSAA State Championship, Dec. 14, at All Tech Arena in Lexington, KY. The Rebels posted a final score of 96.1 and beat second place Pikeville by more than six points. This win highlights the Rebels dominant run so far this season. Before winning state, they had al- ready won two regional tourna- ments and a state wide tournament. Head coach Michelle Schuster says that there is a lot of pressure being reigning national champs. She hopes that after their state champi- onship they can place top three at nationals later this season. “I am proud of how this team has handled the pressure. They con- tinue to be humble and persevere,” Schuster said. Seniors Ashtyn Fangman, Lanie Fangman, and Madi Monroe all recognize the pressure that comes with winning the national championship, but they say that their team possesses a unique drive and work ethic that allows them to outperform their opponents. MorganDaniels/REBELLIONSTAFF “The best part of being a part of the varsity team this year is that The Rebel small varsity squad emerges for their routine at the KHSAA Region 5 Championship at Boone County High School on Nov. 23. They we have a team that is willing to do eventually went on to win the regional championship that secured their spot in the state tournament. -
Retoryka Cyfrowa Digital Rhetoric
ISSN: 2392-3113 Retoryka cyfrowa Digital Rhetoric 4/2016 EDITORS: AGNIESZKA KAMPKA, EWA MODRZEJEWSKA MAGDALENA PIETRUSZKA OPOLE [email protected] Watching people playing games: A survey of presentational techniques in most popular game-vlogs Przegląd technik prezentacyjnych najpopularniejszych vlogów poświęconych grom komputerowym Abstract This study is dedicated to the mechanisms of popularity of YouTube vloggers that upload gaming videos. The presentational techniques used in those videos are examined to identify the reasons of their popularity and the tools used by the gamers to engage the audience. Three popular 2016 YouTube gamers were selected and evaluated according to the ranking of online popularity (PewDiePie, Markiplier, Cryaotic). The study aims to explain the relation between the number of subscribers and the presentational techniques they use to gain popularity. Accordingly, the relations between the vlogger’s uploads and the audience’s response are grasped by analysing the content of the videos in selected channels along with the ways their owners present themselves. Niniejsze studium jest poświęcone fi lmikom na temat gier komputerowych publikowanych na portalu YouTube oraz popularności vlogerów, którzy je nagrywają. Analizie poddano techniki prezentacyjne wykorzystywane przez vlogerów w celu przyciągnięcia uwagi odbiorców. Wybrano i oceniono trzech popularnych twórców (PewDiePie, Markiplier, Cryaotic), sugerując się internetowym rankingiem popularności. Przeanalizowano zależność pomiędzy liczbą subskrybentów a technikami prezentacyjnymi używanymi przez vlogerów. W ten sposób ustalono relacje między popularnością udostępnianych fi lmów o grach z wybranych kanałów na YouTube a treścią tychże fi lmów oraz sztuką prezentacji stosowaną przez ich twórców. Key words vlogging, YouTube, gaming business, presentational techniques vlogi, YouTube, rynek gier komputerowych, techniki prezentacyjne License This work is licensed under a Creative Commons Attribution 3.0 Poland. -
Daytime Emmy Awards,” Said Jack Sussman, Executive Vice President, Specials, Music and Live Events for CBS
NEWS RELEASE NOMINEES ANNOUNCED FOR THE 47TH ANNUAL DAYTIME EMMY® AWARDS 2-Hour CBS Special Airs Friday, June 26 at 8p ET / PT NEW YORK (May 21, 2020) — The National Academy of Television Arts & Sciences (NATAS) today announced the nominees for the 47th Annual Daytime Emmy® Awards, which will be presented in a two-hour special on Friday, June 26 (8:00-10:00 PM, ET/PT) on the CBS Television Network. The full list of nominees is available at https://theemmys.tv/daytime. “Now more than ever, daytime television provides a source of comfort and continuity made possible by these nominees’ dedicated efforts and sense of community,” said Adam Sharp, President & CEO of NATAS. “Their commitment to excellence and demonstrated love for their audience never cease to brighten our days, and we are delighted to join with CBS in celebrating their talents.” “As a leader in Daytime, we are thrilled to welcome back the Daytime Emmy Awards,” said Jack Sussman, Executive Vice President, Specials, Music and Live Events for CBS. “Daytime television has been keeping viewers engaged and entertained for many years, so it is with great pride that we look forward to celebrating the best of the genre here on CBS.” The Daytime Emmy® Awards have recognized outstanding achievement in daytime television programming since 1974. The awards are presented to individuals and programs broadcast between 2:00 am and 6:00 pm, as well as certain categories of digital and syndicated programming of similar content. This year’s awards honor content from more than 2,700 submissions that originally premiered in calendar-year 2019. -
Deconstructing Social Media Influencer Marketing in Long- Form Video Content on Youtube Via Social Influence Heuristics
“It’s Selling Like Hotcakes”: Deconstructing Social Media Influencer Marketing in Long- Form Video Content on YouTube via Social Influence Heuristics Purpose – The study examines the ability of social influence heuristics framework to capture skillful and creative social media influencer (SMI) marketing in long-form video content on YouTube for influencer-owned brands and products. Design/methodology/approach – The theoretical lens was a framework of seven evidence-based social influence heuristics (reciprocity, social proof, consistency, scarcity, liking, authority, unity). For the methodological lens, a qualitative case study approach was applied to a purposeful sample of six SMIs and 15 videos on YouTube. Findings – The evidence shows that self-promotional influencer marketing in long-form video content is relatable to all seven heuristics and shows signs of high elaboration, innovativeness, and skillfulness. Research limitations/implications – The study reveals that a heuristic-based account of self- promotional influencer marketing in long-form video content can greatly contribute to our understanding of how various well-established marketing concepts (e.g., source attractivity) might be expressed in real-world communications and behaviors. Based on this improved, in- depth understanding, current research efforts, like experimental studies using one video with a more or less arbitrary influencer and pre-post measure, are advised to explore research questions via designs that account for the observed subtle and complex nature of real-world influencer marketing in long-form video content. Practical implications – This structured account of skillful and creative marketing can be used as educational and instructive material for influencer marketing practitioners to enhance their creativity, for consumers to increase their marketing literacy, and for policymakers to rethink policies for influencer marketing.