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ANNUAL REPORT 2014 the Ecotarium Fun Facts a Special Thank You Goes To

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ANNUAL REPORT 2014 the Ecotarium Fun Facts a Special Thank You Goes To Annual Report 2 14 Transformation through Collaboration Dear Friends and Supporters, We all know the saying “two heads are better than our work as lead organization on two federal grants with one.” Or how about “many hands make light work?” At the Institute of Museum and Library Services, and as a the EcoTarium, working together as a team is essential partner site on two National Science Foundation grants, to everything we do. During popular events like Great bear fruit, paving the way to improving how we serve our Pumpkin Fest, Earth Day, or Free Fun Friday when more diverse audiences. than 5,000 visitors can be on campus, we couldn’t do it without the help of every single member of our staff and a It is our hope that when the stewards of the EcoTarium great many volunteers. Working together, we make great of tomorrow look back on 2014 and all that we have things happen. accomplished through collaboration, they will see it as a turning point, the pivotal moment at which this Collaboration is even more important at the organizational iconic Worcester treasure transformed to become an level. As a mid-sized science and nature museum, the indispensible national asset, securing the strongest of EcoTarium’s resources are limited. We are just one of many futures as we rapidly approach our 200th anniversary similarly sized cultural sites, competing for audience, in 2025. funds, and recognition in a world rich with entertainment and educational possibilities. And by collaborating with local, national, and internationally-renowned organizations we are able to make wonderful things happen. Joe Cox, Ray Quinlan, 2014 at the EcoTarium was a year of transformation President Chair, Board of Trustees through collaboration. It was about bringing together new partnerships and building on old alliances to increase the museum’s capacity to serve our community. It was about setting new standards so that we can reach new heights, working with incredible organizations like National Geographic, WGBH, and the Arbor Day ”Alone we can do so little; Foundation to provide national-level quality experiences together we can do so much.” in Central Massachusetts. And about deepening existing partnerships with key community assets including – Helen Keller Worcester Public Schools, Worcester Polytechnic Institute, the Greater Worcester Land Trust, and many local businesses and corporations. It was a year when we saw 1 ECOTARIUM ANNUAL REPORT 2014 The EcoTarium Fun Facts A special thank you goes to... The Yawkey Foundations for featuring the In 2014 the EcoTarium on the front cover and inside their EcoTarium welcomed In 2014 the EcoTarium 2014 Grants Report. The Yawkey Foundation memberships totaled 144,756 has generously supported our SCOPE program guests, the highest 2,202 (Special Community Outreach Programs of the in recent history EcoTarium) for many years. SCOPE improves accessibility to the museum for those members of our community who otherwise might find it As a leader in informal As of May 2015, over difficult to visit with us. science and nature education, the 9,500 World-renowned artist Stephen Knapp for EcoTarium welcomed EcoTarium fans are now following us on providing a private tour of his studio for our 1825 25,145guests Facebook. Check us Society members. Mr. Knapp is best known as as part of an educational out on Pinterest and the creator of lightpaintings, and has had solo group in 2014 YouTube, too exhibitions of his art at sites around the country including the Chrysler Museum of Art, the Baker Museum, and the Butler Institute of American Kudos! Art. For information about joining our prestigious 1825 Society, please see the Membership page In April, we were once again awarded Worcester on our website ecotarium.org. Magazine’s “Best Family Fun Destination” in their annual Best of Worcester competition. Thanks for voting for us! Commissioner of the Massachusetts Department In May, the EcoTarium was awarded the Association of of Early Education and Care, Thomas L. Weber, Children’s Museums (ACM) and MetLife Foundation’s who visited with us on June 25 as part of the 2014 Promising Practice Award Reimagined for state’s Brain Building in Progress initiative. Countdown to Kindergarten, our celebratory event Commissioner Weber proved he was an old hand designed to help kindergarten-bound children and at reading children’s stories and entertaining an their families prepare to successfully transition into the eager crowd of kids! Worcester Public School system. In August, Worcester Living Magazine recognized the EcoTarium for being the “Best Place to Take the Kids.” Thank you to all our fans! TRANSFORMATION THROUGH COLLABORATION 2 Transformation Through Collaboration National Geographic Partnership WGBH’s Plum Landing Alights at the EcoTarium When you’re a mid-sized museum of science and nature, it’s a good idea to partner with organizations and academic We were delighted to meet Plum, the institutions that can help you bring cutting-edge research TM cute purple alien star of WGBH’s Plum and events to your audience. It’s an incredibly fantastic Landing online educational series, when idea to partner with what could arguably be the most well- the EcoTarium became the national museum outreach known and renowned non-profit scientific and educational partner for the PBS Kids Plum Landing initiative. As a institution in the world: National Geographic. On October space traveler from the planet Blorb, Plum leads kids ages 1, 2014, the EcoTarium was beyond thrilled to announce 6-9 through an indoor/outdoor exploration of space and that we were one of only a limited number of museums planet Earth. Using a specially developed digital curriculum around the country invited to become a partner. Benefits available through videos, animated games and even an include special access to one of the world’s largest and app, Plum’s curiosity gets kids excited about discovering most diverse libraries of award-winning science, nature the world around them. The EcoTarium is helping to bring and adventure films, as well as educational materials Plum Landing to the museum community nationwide. and promotional opportunities for the museum, our educational visitors, and our members! It also brings us one step closer to enacting the EcoTarium’s vision of becoming a national leader in engaging communities with science and nature. In honor of our new partnership, 1825 + National Geographic = the EcoTarium and the George A Red Carpet Premiere Event I. Alden Trust were delighted to Members of the EcoTarium’s rename our planetarium as the prestigious 1825 Society and Alden Digital Planetarium: A generous donors to the museum celebrated in style on October 8 as National Geographic Theater. we welcomed National Geographic as a museum partner. With special guest Mark Katz, president of distribution for National Geographic Studios and featuring the New England premiere of the spectacular movie Mysteries of the Unseen World, it was a beyond-this-world first class event. 3 ECOTARIUM ANNUAL REPORT 2014 Debut of the EcoTarium’s Research Foundation in partnership with organizations Nationally-Certified such as Keep America Beautiful, The U.S. Fish and Wildlife Service, and the American Society of Landscape Architects. Nature Explore® Outdoor Exhibit Designed to help children learn to play and learn in One of the most visible transformations of 2014 was the nature, the EcoTarium’s Nature Explore® Outdoor Exhibit area previously known as the Freedman Playground. In incorporates the original Freedman Playground, and uses its natural wooded setting, the Playground had been a the natural beauty of the land to craft distinct areas that popular destination since it opened in 2004. But for many support children’s interactions with the natural world. children, particularly those who live in more urban areas, Whether it’s building objects out of twigs in the Messy playing and learning in nature does not come naturally; Materials Area, acting out stories or making up songs in being outside feels unfamiliar, maybe even a little scary. the Music and Movement Area, or getting dirty in the Dirt The future wellbeing of our environment requires that we Digging Area, we’ve seen children spend hours outside help these children not just become more familiar with without needing any encouragement. Fortunately, we the outdoors, but that they enjoy it and value it. Nature included lots of places for their parents to sit while they Explore® is a concept collaboratively developed by the do. Thank you to all of our generous supporters for making Arbor Day Foundation and Dimensions Educational this happen. Thank you to Brick Pavers Joan and Rif Freedman Want to make a lasting The August 20, 2014 grand impression in Nature opening of Nature Explore® Explore®? How about proved to be a beautiful event purchasing one of our on a beautiful day. What made personalized Brick Pavers! the event particularly meaningful Celebrate a special birthday, was the presence and delight graduation, or how much you of Joan and Rif Freedman, love your dog. For details who so generously supported please visit ecotarium.org. the creation of the original Freedman Playground. We thank them for their continuing support and kindness. TRANSFORMATION THROUGH COLLABORATION 4 Starting School Right with The Association of Children’s Museums (ACM) and Countdown to Kindergarten MetLife Foundation jointly recognized the EcoTarium’s Starting kindergarten is a big deal – for young children Countdown to Kindergarten and their families or caregivers. New faces, new event for adding special experiences, new expectations, it can be overwhelming! features to support families On Tuesday, August 26, the EcoTarium and Worcester who experience physical or mental challenges and Public Schools jointly presented Worcester’s first learning or social difficulties. Countdown to Kindergarten, a free event designed to prepare Worcester Public Schools’ incoming kindergartners and their families for the transition to kindergarten.
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