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16-18 October 2019 Shanghai New International Expo Center Message from CTJPA President

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16-18 October 2019 Shanghai New International Expo Center Message from CTJPA President Visitor Guide E6 16-18 October 2019 Shanghai New International Expo Center Message from CTJPA President Dear participants, On behalf of China Toy & Juvenile Products Association (CTJPA), the organizer of China Toy Expo (CTE), China Kids Expo (CKE), China Preschool Expo (CPE) and China Licensing Expo (CLE), I would like to extend our warmest welcome to all of you and express our sincere thanks for all your support. Launched in 2002, the grand event has been the preferred platform for leading brands from around the world to present their newest products and innovations, connect with customers and acquire new sales leads. In 2019, the show will feature 2,508 global exhibitors, 4,859 worldwide brands, 100,000 professional visitors from 134 countries and regions, showcasing the latest products and most creative designs in 230,000 m² exhibition space. It is not only a platform to boost trade between thousands of Chinese suppliers and international buyers, but also an efficient gateway for international brands to tap into the Chinese market and benefit from the huge market potential. CTJPA has designed the fair as a stage to show how upgraded made-in-China will influence the global market and present worldwide innovative designs and advanced technologies in products. Moreover, above 1800 most influential domestic and international IPs will converge at this grand event to empower the licensing industry. IP owners are offered opportunities to meet with consumer goods manufacturers, agents and licensees from multi-industries to promote brands and expand licensing business in China and even Asia. Whether you are looking to spot trends, build partnerships, or secure brand rights for your products, we have the answer. Recognized as the leading toy and baby products trade fair in mainland China, our expo receives tremendous support from major production regions and regional industry associations across the country. Leading enterprises from these production regions will participate in the expo as featured pavilions and showcase all categories of toys, baby products and preschool resources. These exclusive advantages drive our annual event to be the most comprehensive industry expo compared with other fairs. In addition, this grand event is more than just a trade fair. To make sure that you are in the picture about the latest products, technologies and designs, we will host various special displays. The 2020 Trend Gallery and Innovative Products Display are designed to showcase the latest products featuring future industry trends and huge market potential. To maximize the benefits of the fair, we will organize a series of conferences and seminars during the fair. The International Toy and Baby Products Industry Development Forum will gather worldwide industry leaders to discuss on future market development. The China Licensing Development Conference will bring experts together to share insights into the licensing industry. The Business Matching Event will connect exhibitors with international retailers and distributors. Wish you all the success for this year’s event, and see you next year in Shanghai! Ms. May Liang President, China Toy & Juvenile Products Association Exhibition Overview: R 230,000 100,000 2,508 4,859 Sqm Attendee Exhibitors Brands Exhibition Duration: 16 - 18 October 2019 Opening Hours: 9.00 a.m. - 5.00 p.m. 16 October, 2019 （Wednesday） 9.00 a.m. - 5.00 p.m. 17 October, 2019 （Thursday） 9.00 a.m. - 3.00 p.m. 18 October, 2019 （Friday） *Admission is allowed until 1 hour prior to the closing time of the day! Venue: Shanghai New International Expo Center No.2345 Longyang Road, Pudong New District, 201204 Shanghai, China Entrance There are three main entrances into the expo venue. No.1 Entrance is located between Hall E1 & Hall W1; No.2 Entrance is located between Hall W5 & Hall N1; No.3 Entrance is located between Hall E7 & Hall N5. Overseas Visitor Entry Procedure Pre-registration Visitors: After completing online pre-registration, you should have received a confirmation letter with a barcode and registration ID via email. Please bring your pre-registration confirmation (either hardcopy or e-version) and business card to the Self-Service Badge Printing Stations to print out your badge and get your pre-registration benefit package. The Self-Service Badge Printing Stations are available at all the above mentioned 3 entrances. However, pre-registration benefit package is only available at No.2 Entrance. Onsite Registration Visitors: Please bring your business card and go to Overseas Visitor Counter to fill out a registration form. Hand the completed registration form and your business card to the service staff in exchange for a badge. Overseas Visitor Counters are located at three main entrances. Admission Policy: Visitors must register with business cards and wear their badges during the visit. This is a professional trade show for trade visitors aged 16 or above only. Contact Us: Ms. Caroline Wang Ms. Shelly Zhang Mobile: +86 15901436282 Mobile: +86 15210029226 Email:[email protected] Email: [email protected] Co-located Exhibitions ： Hall W1-W4 China Kids Expo (CKE) is the flagship baby and kids’ products fair in Asia, where overseas buyers can meet and source directly from the greatest number of Chinese manufacturers. The suppliers are from main production regions across China and focus on a wide range of different product categories. Products exhibited include strollers, baby car seats, baby ride- ons, cribs & baby furniture, feeding products, baby & infant wear, personal cleaning & care products etc. en.china-kids-expo.com Hall W4-W5; N1-N8 China Toy Expo (CTE) is the largest and most comprehensive B2B toy fair in Asia that converges leading Chinese manufacturers, well-known brands, latest innovative products, industry development trends, inspiring events & activities and business professionals of all functions throughout the value chain. It is a one-stop sourcing platform for international buyers as well as an effective gateway for foreign toy brands to tap into the huge potential China market. www.china-toy-expo.com/en Hall E4-E7 China Preschool Expo (CPE) is a leading trade fair for preschool education products and services in China. Over 400 exhibitors with 900 brands both domestic and international gather here to showcase latest products and technology mainly focusing on STEAM Toys, Course Books & Picture Books, Preschool Management, Playground Equipment and Preschool Facilities. At the concurrently held seminars and forums, industry experts will get together to share advanced education concepts and best practices. http://www.chinapreschoolexpo.com/ Hall E1-E4 China Licensing Expo (CLE) is widely recognized as the most effective way to understand the licensing market, promote brands, and expand licensing business in China and even Asia. At CLE, the most influential and popular domestic & international IPs are offered opportunities to meet with consumer goods manufacturers, agents and licensees from multi- industries. Whether you are looking to spot trends, build partnerships, or secure brand rights for your products, CLE has the answer. http://en.chinalicensingexpo.com/ Exhibition Hall Floor Plan P04 Onsite Services P06 Conference Program P09 China Kids Expo Floor Plan & Exhibitor List P10 China Toy Expo Floor Plan & Exhibitor List P30 China Preschool Expo Floor Plan & Exhibitor List P88 China Licensing Expo Floor Plan & Exhibitor List P104 Production Region Profile P128 CTJPA Star Supplier Initiative P132 About CTJPA P133 Exhibition Hall Floor Plan International Buyer Business Matching Area W5C71 International Buyer Lounge W4A42 Display Area for Upgrading and Innovative Products of TJPA W4D70 CKE Product Launch Area W4D80 No.2 Entrance Hall Creative Design Display Zone W4A53 Exhibitor/ Visitor Registration International Buyer Business Matching Area W3E70 W5 N1 N2 Free Wi-Fi and Internet Access W2A57 N3 W4 N4 N5 Global Trends in China 2020 W1C70 W3 N8 N6 N7 W2 W1 E7 E6 No.1 Entrance Hall E5 Exhibitor/ Visitor Registration 1 E4 E3 E2 E1 Free shuttle bus to metro station Catering Area E3E11 Sports Fans Club E4B13 4 www.tjpa-china.org Catering Area N3H10 Free Wi-Fi and Internet Access N3H18 International Buyer Lounge N3B73 Free shuttle bus to Wyndham Bund East Shanghai (Pick-up & Drop-off) W5 N1 N2 No.3 Entrance Hall N3 Exhibitor/ W4 N4 Visitor Registration N5 W3 N8 N6 Catering Area E7H05 N7 W2 W1 E7 E6 E5 1 E4 Catering Area E6A41 E3 E2 Free Wi-Fi and E1 Internet Access E5B73 Catering Area E4G19 China Licensing Expo China Kids Expo China Toy Expo China Preschool Expo www.tjpa-china.org 5 Onsite Services Organizer Office & 2020 Booth Display Area for Upgrading and Reservation Center Innovative Products of TJPA Answer inquires about the fair and service; Display shortlisted new products in the "2019 Booth reservation for 2020 events. China Toy and Juvenile Product Industry China Licensing Expo E1T10 Upgrading and Innovative Products Selection China Kids Expo W4T01 Contest" to enhance brand awareness of the China Toy Expo N3B81 industry, strengthen quality brand building, and China Preschool Expo E6B21 promote the transformation of basic product supply to "product + service". Global Trends in China W4D70 -Trend Gallery 2020 Display trend-leading products to be released Creative Design Display Zone in 2020. Representatives from major domestic Display outstanding design institutes and distribution channels and retailers as well creative design works selected from China as influential media and KOLs are invited Toy and Juvenile Products Creative Design to comment on the market potential of the Contest by CTJPA, aiming to bridge the design products and vote for the products. W1C70 institutes with enterprises to enhance R&D of new products. 2019 CLE Awards Zone W4A53 Showcase CLE Awards nominated IP images and innovative licensed products to identify Forum, Summit and New IP/Product outstanding licensing projects with great Launch Area market potential and set benchmarks and role Industry forums with a wide range of focuses models for the licensing industry.
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