Marktanalyse Omroep

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Marktanalyse Omroep OPENBAAR Marktanalyse Omroep Analyse van de wholesalemarkt voor doorgifte van rtv-signalen via en het op wholesaleniveau leveren van de aansluiting op het omroeptransmissieplatform van CAIW in het verzorgingsgebied van CAIW – Ontwerpbesluit (notificatie) – Ontwerpbesluit betreffende het opleggen van verplichtingen voor ondernemingen die beschikken over een aanmerkelijke marktmacht als bedoeld in hoofdstuk 6A van de Telecommunicatiewet 9 januari 2009 OPTA/AM/2009/200009 OPENBARE VERSIE Openbare versie Inhoudsopgave 1 INLEIDING EN SAMENVATTING............................................................................................................. 7 1.1 INLEIDING ................................................................................................................................................ 7 1.2 HOOFDPUNTEN VAN HET BESLUIT........................................................................................................... 7 1.3 VERPLICHTINGEN OP DE WHOLESALEMARKT.......................................................................................... 9 1.4 ANDERE UITKOMSTEN DAN IN 2006........................................................................................................ 9 1.5 ADVIES NMA ......................................................................................................................................... 10 1.6 NATIONALE CONSULTATIE EN EUROPESE NOTIFICATIE........................................................................ 10 2 JURIDISCH KADER.................................................................................................................................. 12 2.1 INLEIDING .............................................................................................................................................. 12 2.2 DE EUROPESE REGELGEVING .............................................................................................................. 12 2.2.1 Richtsnoeren ............................................................................................................................... 13 2.2.2 De aanbeveling betreffende relevante producten en dienstenmarkten.............................. 14 2.2.3 De Common Position van de European Regulators Group inzake verplichtingen ........... 15 2.3 DE NATIONALE REGELGEVING............................................................................................................... 16 2.3.1 De Telecommunicatiewet .......................................................................................................... 16 2.3.2 De beleidsregels voor OPTA .................................................................................................... 19 2.4 DE CONSULTATIE .................................................................................................................................. 19 2.4.1 Consultatie van de NMa ............................................................................................................ 19 2.4.2 De nationale consultatie ............................................................................................................ 20 2.4.3 De Europese consultatie en notificatie.................................................................................... 20 3 GEHANTEERDE BENADERING BIJ DE MARKTANALYSES ......................................................... 22 3.1 INLEIDING .............................................................................................................................................. 22 3.2 SAMENHANG MET HET ALGEMENE MEDEDINGINGSRECHT ................................................................... 22 3.3 DE BEPALING VAN DE RELEVANTE MARKTEN (MARKTDEFINITIE).......................................................... 24 3.3.1 Selectie van markten voor ex ante regulering........................................................................ 25 3.3.2 Criteria voor de afbakening van de relevante markt ............................................................. 26 3.4 HET VASTSTELLEN VAN AANMERKELIJKE MARKTMACHT ...................................................................... 33 3.5 HET OPLEGGEN VAN PASSENDE VERPLICHTINGEN IN HET LICHT VAN DE GECONSTATEERDE (POTENTIËLE) MEDEDINGINGSPROBLEMEN EN VAN DE DOELSTELLINGEN IN DE WET...................................... 35 3.5.1 Inleiding........................................................................................................................................ 35 3.5.2 (Potentiële) mededingingsproblemen...................................................................................... 37 3.5.3 De relatie met de in artikel 1.3 van de Tw genoemde doelstellingen ................................. 38 3.5.4 Het opleggen van passende verplichtingen............................................................................ 40 3.6 HET INTREKKEN VAN VERPLICHTINGEN ................................................................................................ 42 4 BESCHRIJVING VAN DE GEVOLGDE PROCEDURE....................................................................... 43 4.1 INLEIDING .............................................................................................................................................. 43 4.2 BETROKKENHEID MARKTPARTIJEN EN NATIONALE CONSULTATIE ........................................................ 43 4.3 ADVIES VAN DE NMA ............................................................................................................................ 45 4.4 EUROPESE NOTIFICATIE........................................................................................................................ 45 4.5 EXTERNE ONDERZOEKEN...................................................................................................................... 45 OPTA – Ontwerpbesluit wholesale omroepmarkt CAIW 2 Openbare versie 4.6 STRUCTURELE MONITORING MARKTEN................................................................................................. 47 4.7 ANDERE BRONNEN ................................................................................................................................47 4.8 STAPPENPLAN VAN DE MARKTANALYSE (LEESWIJZER) ........................................................................ 48 5 INTRODUCTIE EN LEESWIJZER .......................................................................................................... 50 5.1 INLEIDING .............................................................................................................................................. 50 5.2 REGULERING OP GROND VAN DE MARKTANALYSEBESLUITEN 2006 .................................................... 50 5.3 DE AANBEVELING RELEVANTE MARKTEN EN DE TE ANALYSEREN OMROEPMARKT .............................. 51 5.4 RELEVANTE WETGEVING OP HET GEBIED OMROEPINHOUD.................................................................. 52 5.5 ALGEMENE BESCHRIJVING VAN DE OMROEPMARKTEN......................................................................... 53 5.5.1 De rollen in de omroepmarkt..................................................................................................... 53 5.5.2 De productieketen voor omroeptransmissiediensten............................................................ 55 5.5.3 De relatie tussen omroepinhoud en het leveren van rtv-signalen....................................... 59 5.5.4 De omroepmarkt is een ‘tweezijdige’ markt............................................................................ 61 5.5.5 De omroeptransmissieplatforms............................................................................................... 63 5.5.6 Het productaanbod rtv-diensten............................................................................................... 70 5.5.7 Bundeling van RTV, breedband en vaste telefonie............................................................... 72 5.6 SAMENVATTING ..................................................................................................................................... 74 6 BEPALING VAN DE RELEVANTE RETAILMARKT........................................................................... 75 6.1 INLEIDING .............................................................................................................................................. 75 6.2 DE RELEVANTE RETAIL PRODUCTMARKT .............................................................................................. 75 6.2.1 Het leveren van radio- en televisiesignalen............................................................................ 76 6.2.2 Het onderscheid tussen vrij toegankelijke en andere vormen van televisie ...................... 77 6.2.3 Het leveren van rtv-signalen en toegang tot een omroeptransmissieplatform .................. 80 6.2.4 Behoren analoge en digitale rtv-signalen tot dezelfde relevante markt? ........................... 83 6.2.5 Horen de verschillende typen rtv-signalen tot dezelfde markt?........................................... 86 6.2.6 Onderscheid naar omroeptransmissieplatform ...................................................................... 89 6.2.7 Bundelmarkt voor triple play ................................................................................................... 101 6.2.8 Eindconclusie over de relevante retail productmarkt .......................................................... 108 6.3 DE RELEVANTE GEOGRAFISCHE RETAILMARKT .................................................................................
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