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The Fifth Estate R A D I O T E L E V I S I O N C A B L E S A T E L L I T E Broadcasting Dec 8 ff TRIBUNE ENTERTAINMENT Company A new, daily, one -hour talk show that doesn't underestimate daytime viewers. Hosted by Geraldo Rivera. Available fall, 1987. Contact Dan Greenblatt Tribune Entertainment Co. (212) 557 -7800. Our Success Shows I Jrt.16MXyh Ilr CNN TELEVISION T NORTH BY NORTHWEST T POLTERGEIST SINGIN'IN THE RAI e've combined the Turner Program Our new product list features Services product ... CNN Television, zling array of almost 4,000 films from our the great Cousteau specials, the Color MGM, Warner Brothers and RKO libraries. Classic Network ...with our extensive ac- Packed with great titles and all with the star quisitions from MGM to form one of the power that makes them a virtual Who's most aggressive programming companies Who list in the movie industry. Plus an un- in industry. k. the TPS1 19NFi paralleled collection of theatrical cartoons Services. vision entertainment. GONE `WITH THE WIND TURNER P NETWORK COLOR CLASSIC B1 S ISLAND TURNER PROG GILLIG T OF AMERICA TURNER PRO pORT :1MELIA TURNER PROGRAM SERVI THING :11O"I TURNER PROGRAM SERVICES HIGH SOCIETY GEOGRAPHIC "ON ASSIG ENT" NATIONAL PROGRAM ROCKY ROAD TURNER SERVICES POPEYE TURNER PROGRAM SERVIC I , WHERE E ES DARE TURNER GRAM S like Tom & Jerry, Popeye and Bugs Bunny. ning. Turner Program Services is staffed by Thousands of hours of proven series hits the finest sales and service people in the like Gilligan's Island and CHiPS. And business, so call today. You'll find us ex- dozens of first run specials like Portrait of tremely entertaining. America and National Geo- TUWl\ER graphic "On Assignm ent:' PROGRAM SERVICES. And that's just the begin - All the entertainment you need. And more. Atlanta. New Yirrk. Los Angeles. Chicago. Announcing MTM. The company you've known for quality network programming, "Newham'. "Remington Steele, "St. Elsewhere, "The Mary Tyler Moore Show," "Lou Grant;' "WKRP in Cincinnati" and "Hill Street Blues, now enters the syndication arena. With the same commitment to providing highly acclaimed entertainment for distribution. 01986 MTM Enterprises, Inc. MTM. TELEVISION DISTRIBUTION GROUP The tradition of quality continues. Why did Jerry Atchley call Americom to sell KSSN -FM in Little Rock and WGKX FM in Memphis? "I talked with several friends in the industry and heard some very good things about Americom. Now having worked with them, I consider them the most professional firm in the business. Their Confidential Marketing strategy targeted the best buyer for our two station group. They only had to clear one prospect with us who came in and paid us the price we wanted .. 513,500,000 cash." Jerry Atchley President FirstCom Corp. Brokerage strategy makes the difference in selling your radio station. Americom offers you a choice .. 1 Confidential Marketing 2 Americom Auction 3 Negotiated Bid Minimizes your station's exposure Involves wide exposure of your Your station's sensitive informa- by personally pre -qualifying 15 property's availability, financial tion is handled discreetly but buyers and selecting the five hot- performance and operating infor- public exposure of its availability test buyers to review with you mation to maximize the pool of is used to increase the pool of before re-contacting them with buyers and achieve the highest buyers to produce the highest your station's details. offer from the auction's most ag- possible offer. gressive bidder. ... and the ability to get financing for buyers. Americom's Financing Services Because we work with leading lenders on a daily basis, we can provide you with financing by structuring a loan package that may include senior debt, mezzanine layers and pure equity. For information on Americom's Brokerage Strategies and Financing Services for 83 to 850 million radio stations, AMERICOM send in this card today, or call Tom Gammon, President - 202/737 -9000. Name/Title Company Address Radio Station Brokerage & Financing Suite 1050 / 900 Seventeenth Street, N.W. / Washington, DC / (202) 737 -9000 (Broadcasting . Dec 8 Western Cable Show coverage State of the Art: Journalism ABC deals its compensation hand WESTERN SHOW Programing is watchword at Lorimar- Telepictures. PAGE 99. Western Cable Show, as panelists discuss future of PPM, rate restructuring and pay problems. PAGE RADIO GROWTH RAB President Bill Stakelin 47. FCC's McKinney outlines must -carry order. predicts radio revenue will jump 10% in 1987. PAGE 49. PAGE 99. EXECUTIVES REMOVED Intelsat ousts Colino and COUNTRY SPECIFIC D Vitt Media study finds Alegrett over misappropriation of funds. PAGE 52. worldwide advertising buys being tailored to individual companies. PAGE 100. HAND DEALT ABC details compensation cuts in meeting with affiliates. PAGE 53. VIEWING STANDARDS 0 Nielsen Media Research to begin accumulating data on viewing of recorded JOURNALISM 1986 Technology has become a television programing. PAGE 101. prime force for change in television journalism, relationship network and redefining the between PLEDGELESS MONEY D More public television variety affiliate and giving rise to a of stations are turning to pledgeless pledge drives to services and ad hoc station independent news raise money. PAGE 110. ventures. PAGE 60. BROADCASTING sat down with NBC News President Larry Grossman and CBS O PBS, NPR officials News President Howard Stringer to discuss the SECA CONFERENCE CPB, forecast next five years for organizations. PAGE state of their art. PAGE 68. Radio networks are changing, with satellite technology enabling stations to target their audience. PAGE 90. A sampling of news directors reveals a range of SWITCH HITCH o Independent broadcasters approaches to what's new in newsgathering. PAGE succeed in getting Seattle city council to postpone 92. Political news and 24 -hour service have vote on cable franchise transfer because of become mainstays in the cable industry. PAGE 95. proposed channel realignment. PAGE 113. BLUE NOTES Despite rise in stock market, some HELPING HANDS Jim Henson has rewarded programing stocks have not followed suit. PAGE 97. television, his first love, with the puppet baby boomers, the Muppets, enriching the medium as NEW ORDER Storer restructures in wake of well as the childhoods, original and extended, of collapse of takeover bid by Hollywood programer, several generations. PAGE 135. INDEX TO DEPARTMENTS Advertising & Marketing .... 99 Datebook 30 In Brief 136 Programing 101 Business 97 Editorials 138 In Sync 116 Riding Gain 106 Business Briefly 18 Fates & Fortunes 131 The Media 110 Stock Index 115 Cablecastings 10 Fifth Estater 135 Monday Memo 26 Syndication Marketplace .. 105 Changing Hands 112 For the Record 119 Open Mike 43 Telecastings 101 Closed Circuit 9 INDEX TO ADVERTISERS: Allied Broadcast Equipment 43 3 American Bar Association 94 o The American Legion 93 D American Railraods, Association of 80 -81 c Americom 6 Barclays American 42 D Blackburn & Co.. Inc. 112 c Blair Entertainment 23 0 Buena Vista Television/The Walt Disney Co. 35, 36-37, Television 11. 12- 38 -39, 40 -41 c C.B. Distribution Co. 27 o Classified Ads 123-130 c CNN Television 44 -45 o Colex Enterprises 58 -59 c Columbia Pictures 13 D Computer Sports World 10 o Crazy Eddie 8 c R. C. Crisler & Co. 116o The Dow Chemical Co. 117 c Embassy Communications, Inc. 20 -21, 65.67.69, 70 -71 o Federal Publications, Inc. 18 D Four Star International. Inc. 22 c Gammon & Ninowski Media Investments. Inc. 119 0 Gannett Center for Media -75 D Harris 109 Studies 77 D Gannett Foundation of Rochester. N.Y 91 c The Gilmore Broadcasting Corp. Third Cover Group W Productions 73.74 Corp. The Ted Hepburn Co. 113 o Hubcom 46 c Interep 83 0 Kline Iron & Steel Co. Fourth Cover D LBS Communications, Inc. 56 D CErmitage Hotels 100 0 Major Market Radio 107 D R.A. Marshall & Co. 111 c MCATV 31 a Morgan Stanley & Co., Inc. 103 o MTM Television Distribution Group 4 -5 D New Century o Entertainment Corp. 88 -89 D New lA rld Television 84 -85 c Orbis Communications 61, 63 o Orion Television Syndication 15, 16 -17 Panasonic Broadcast Systems 32 -33 D Paramont Domestic Television 55 o Professional Cards 121 c Professional Journalists. The Society of 92 0 Robert W. Rounsaville & Associates 114 D Services Directory '120 o SONY Broadcast 78-79 SONY Tape 24 -25 D Tribune Entertainment Front Cover D Turner Program Services Second Cover /3 D Viacom 28 -29 c Warner Bros Television Distribution 19 D WCSC -TV Fourth Cover Broadcasting (ISSN 0007 -2028) is published 52 Mondays a year by Broadcasting Publications Inc.. 1735 DeSales Street. N.W Washington. D.C. 20036 Second -class postage paid at Washington. issues $3 50 (50th Anniversary issue $10). Subscriptions, U.S. and possessions. one year $65. two years $125. three years $175. Canadian D C . and additional offices Single issue $2 except special Annually. o and other international subscribers add $20 per year. U S and possessions $235 yearly for special delivery. $100 for first- class. Subscribers occupation required. Broadcasting year $55). Cablern.vtirig Yearbook $90. Across the Dial $6.95. Microfilm of Broadcasting is available from University Microfilms. 300 North Zeeb Road. Ann Arbor, Mich. 48106 (35mm, full ). please corrections to Microfiche of Broadcasting is available from Bell 8 Howell. Micro Photo Division. Old Mansfield Road. Wooster Ohio 44691 ($37yr Postmaster send address Broadcasting. 1735 DeSales St . N W Washington. D C. 20036. CRAZY EDDIES THE NORTHEAST'S #1 HOME ENTERTAINMENT RETAILER ANNOUNCES
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