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Casbaa at 20: Asia’S Industry Voice

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Casbaa at 20: Asia’S Industry Voice CASBAA AT 20: ASIA’S INDUSTRY VOICE THAI PM BACKS CASBAA AGENDA TWO PATHS TO INDIA’S FUTURE SECURITY: PIRATES ON A STICK Volume 6 Number 1 CONTENTS 25 REPORTS Anytime Media 22 Funny how one thing leads to another CASBAA at 20 25 From humble beginnings, Asia’s industry voice 31 Video in China 29 Surveying the shape of bigger things to come Yesss! Prime Minister 31 Thai PM endorses case for multichannel growth Regulatory Brief | India 37 Differing on the pace of digitization 43 Satellite Services 41 China APT Satellite eyes ambitious footprint Security | Pirates on a Stick 43 Dongles can do a pile of damage Country Report | Korea 47 Advancing on almost all fronts 55 Movie Distribution 51 Breaking windows to get on small screens Content 55 The BBC’s entertaining side Volume 6, Number 1 CASBAA Connections is published quarterly by CASBAA, the association for digital multichannel television, content, platforms, DEPARTMENTS advertising and video delivery across Asia, on behalf of its 130 member companies serving the region‘s 3 billion multichannel 2 Board and Council viewers. Copyright © 2011 3 Chairman’s Report Marcel Fenez, Chairman; Simon Twiston Davies, CEO; John Medeiros, Deputy CEO; Jill Grinda, VP, Operations; Anjan 12 Media Grabs Mitra, Director, India; Adela Chen, Director, Marketing & Communications; Amanda Yang, Director, Events; Tammy Choy, 15 CASBAA in Pics Head of Administration. Executive Office: 802, Wilson House 19 Briefing 19-27 Wyndham St, Central, Hong Kong Telephone: +852 2854 9913 59 By the Numbers Email: [email protected] Website: www.casbaa.com 61 Committees Editorial, production support: Pronto Communications Hong Kong 63 CEO Memo CASBAA Q1 2011 1 BOARD AND COUNCIL Board of Directors CHAIRMAN CHRISTINE FELLOWES Robert Gilby ANDREW JORDAN JONATHAN SPINK MARCEL FENEZ Comcast International Disney Media Distribution GE Satellite HBO Asia PwC Media Group (AP) JAMES ROSS TODD MILLER SOMPAN IAN CARROLL SIMON TWISTON DAVIES ITV Global Entertainment Sony Pictures Television CHARUMILINDA Turner International CASBAA TrueVisions Asia Pacific Council of Governors SUE TAyLOR DARIO CHOI NIGEL FRANCIS NDS Asia Pacific (Patron) Ericsson (Corporate) Minter Ellison ALAN HODGES GARy GROENHEIM JANICE LEE MANU SAWHNEy AETN International (Patron) Bloomberg Television – GREGG CREEVEy PCCW (Patron) ESPN STAR Sports Multi Channels Asia Asia Pacific (Patron) (Corporate) ROCH PELLERIN ELIAS ZACCACK Al Jazeera Network HANS-GUNTHER TOM KEAVENy SES WORLD SKIES (Patron) ARJAN HOEKSTRA (Patron) HERRMANN Discovery Networks Asia Eurosport (Corporate) Paul, Weiss, Rifkind, (Patron) TIMOTHy CARMICHAEL HUANG BAOZHONG SingTel (Patron) MARK PATTERSON Wharton & Garrison APT Satellite (Patron) WARD PLATT GroupM (Corporate) WILLIAM PFEIFFER NEIL MONTEFIORE Fox International Channels PHILIP BALAAM Tiger Gate Entertainment GABRIELA KENNEDy StarHub (Patron) Arianespace (Patron) (Patron) Hogan Lovells (Corporate) THOMAS CHOI JOHN HUDDLE RAyMUND MIRANDA WILLIAM KWAN STEVE GARTON Asia Broadcast Satellite Intelsat (Patron) Universal Networks Hong Kong Cable Television Synovate (Patron) International (Patron) (Corporate) BENGT JONSSON ALVIN LEE BILL WADE Irdeto (Patron) LAURENCE PEAK PJ WONG Time Warner AsiaSat (Patron) Verimatrix (Patron) iMediaHouse Asia/Focus Media (Corporate) BEN WAy JEREMy KUNG ROHANA ROZHAN ANURRADHA PRASAD Macquarie Group (Patron) TM Net Astro (Patron) BAG NETWORK (Corporate) RAVI MANSUKHANI Indusind Media & TANAWAT WANSOM BRUCE DOVER PETER PAPAIOANNOU Communications ALEXANDRE MULLER Australia Network (Patron) MCOT (Patron) Cisco (Corporate) (Corporate) TV5MONDE MARK WHITEHEAD INDRA SUHARJONO GREGG DAFFNER PAUL BROWN-KENyON CHRIS HOARE BBC Worldwide (Patron) MTV Networks Asia (Patron) EchoStar (Corporate) MEASAT (Corporate) VIACCESS 2 CASBAA Q1 2011 CHAIRMAN’S REPORT Multichannel TV is enriching the global conversation with perspectives inconceivable 20 years ago Happy birthday to us! From humble beginnings, Asian pay TV gets set to roar into the digital era ime flies. On May 28, CASBAA will be Every cable and satellite platform with a future is exactly 20 years old. What a remarkable digitizing and developing value-added broadband ride it’s been for Asia‘s multichannel and telecoms offerings along the way. In a similar television industry. We‘ve gone from vein, almost all telcos are working to offer video Tlimited local television to much improved local TV offerings to the same consumer. It‘s all part of and real-time global television; from a small core CASBAA’s ever-evolving digital remit. of pay-TV viewers to half a billion homes, driving As a gentle start to our 20th birthday celebration, an industry posting annual revenues in excess of we’re throwing a small party on Monday, May US$30 billion. 23rd in Singapore for Members and Friends. We’ve gone from limited viewer choice to almost The party will double as curtain raiser for the overwhelming choice. Inconceivable as Egypt’s story CASBAA-supported Digital Matters Conference might seem in real-time today, the reporting of it in May 24-28. As we enter our third decade, Digital such a variety of voices simultaneously available Matters will be purposeful reminder of the CASBAA to viewers also shows our industry‘s remarkable commitment to “Inform, Represent, Connect“. passage. Multichannel television is changing the global conversation, enriching it with a multiplicity n January Thai Prime Minister Abhisit Vejjajiva of perspectives unimaginable 20 years ago. set the tone for CASBAA‘s Thailand in View” The recent Middle East crisis reminds us just Imeeting in Bangkok. The PM, supported how far our industry has traveled since CASBAA‘s by Deputy Commerce Minister Alongkorn inception. It came in the wake of another Ponlaboot, put his full weight behind reform of momentous period in history, the end of the first the Thai broadcasting market, both the free-to- Gulf War in January/February 1991, an event so air, advertising-supported DTH market and the dramatic and fast-paced (the world’s first “short traditional duel revenue-stream pay-TV model. form” war?) that newscaster CNN created an Thailand‘s booming satellite TV and cable TV immediate mass audience for international news in services are finally taking their rightful place at the Asia, especially in India. top of the table. In April 1990 the AsiaSat-1 satellite was But however successful the conference was, launched and Asia’s first commercial satellite Thailand‘s licensing gridlock, commercial signal theft, operator quickly signed up Star TV, MTV and under-reporting of subscriber numbers and worse the BBC, among others, as founding clients. The practices were a reminder that a cloud will continue challenge: there were only a handful of cable to hang over the pay-TV market until authorities operators (and not many dishes, come to that) to commit to come down hard on lawbreakers. create a regional pay-TV market. It was a shocking indictment of the current Thus CASBAA was born as an industry body regulatory regime that Nielsen’s David Sinthu Peat focused on facilitating development of a sector was able to point out at an industry event attended by that had a lot of growing to do. Now, 20 years after the prime minister that Thailand‘s most popular movie CASBAA‘s founding, Asia‘s pay-television market is channel is also the country’s most egregious pirate: the poised to charge into digital overdrive – promising unlicensed DVD play-out channel Sun Movies. more and better mobile TV, HDTV, 3D TV, IPTV, And it was another reminder that CASBAA still has new levels of interactivity, TV-video partnerships, plenty of work to do in Thailand where IP violators and still unidentified opportunities, all of these in aren’t even required to hide in the shadows. In aid of growing ARPU and every piece in the value Thailand, and in too many other countries in Asia. chain. Marcel Fenez CASBAA Q1 2011 3 MEDIA GRABS A nice boost fromacross Asia. And the digitization is whatPM India is focused on bigtime these days. The issue of consuming media f there’s a lesson to be drawn from this news cycle, interest, as these clips make abundantly clear, is how fast it’s this: Get a prime minister in the room and people the country’s digitization project should proceed. start to pay attention. When CASBAA’s Thailand The Telecom Regulatory Authority of India (TRAI) wants in View Seminar opened with a visit from Prime to see the job completed sooner than later; the Ministry IMinister Abhisit Vejjajiva, the media came in droves. of Information and Broadcasting wants to be sure any What’s more, his address came with a bonus. The PM target that is set is realistically achievable – a difference of turns out to be a big fan of pay television and offered perhaps three or four years, if you take the MIB’s 2017/18 encouraging words about how Thais could only benefit outside deadline as a guide. The debate will likely from policies enabling the multichannel industry to grow. generate many more headlines before it subsides. For (See page 31 for more on the forum.) more, see Regulatory Brief on page 37. Growth of course is often taken as code for digitization, another theme that CASBAA has vigorously promoted Jan 28, 2010 17, 2011 • POST Today, Jan 21, 2011 • Campaign SINGAPORE, • IS THE Bangkok POST , Jan 21, 2011 Asia, Jan • Content • Bangkok Today, Jan 28, 2011 , Jan 26, 2011 Magazine • THAI POST, Jan 22, 2011 • Adoi Jan 10, 2011 • ONSCREEN ASIA, , Dec 10, 2010 • MINT • THE HINDU BUSINESS LINE, Dec 10, 2010 Jan 11, 2011 • RAPID TV NEWS, Jan 28, 2011 • IMAS China, Q1 2011
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