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Book of Abstracts the 25Th EASM Conference 5–8 September 2017 Bern and Magglingen, Switzerland Challenges and Developments of Sport Organisations Book of Abstracts © Bern Tourism The 25th Conference Challenges and Developments 5-8 September 2017 Bern and Magglingen, Switzerland of Sport Organisations Book of Abstracts The 25th EASM Conference 5–8 September 2017 Bern and Magglingen, Switzerland Challenges and Developments of Sport Organisations Book of Abstracts Edited by Tim Ströbel (University of Bern), Tim Breitbarth (Bournemouth University), Hippolyt Kempf (Swiss Federal Institute of Sport Magglingen SFISM), Claas Christian Germelmann (University of Bayreuth) and Siegfried Nagel (University of Bern) under collaboration of Rahel Spring (University of Bern), Mirjam Niederberger (University of Bern), Janita Suomalainen (University of Bern) and Grazia Lang (University of Bern) Bern, August 2017 Layout: Franziska Hofer (Swiss Federal Institute of Sport Magglingen SFISM) Typesetting: Rahel Spring (University of Bern) ISBN: 978-3-906813-44-8; University of Bern, Bern Open Publishing. DOI: Cite as: Ströbel, Tim; Breitbarth, Tim; Kempf, Hippolyt; Germelmann, Claas Christian; Nagel, Siegfried (eds.) (2017). The 25th EASM Conference, 5-8 September 2017, Bern and Magglingen, Switzer- land, Challenges and Developments of Sport Organisations, Book of Abstracts. Bern: University of Bern, Bern Open Publishing [e-print]. © Institute of Sport Science, University of Bern This is an open access book licensed under a Creative Commons Attribution 4.0 International license (CC BY 4.0). This license allows anyone to download, share, reuse, reprint, adapt, distrib- ute, and/or copy the work providing the original authors and source are credited. No permission is required from the authors or the publisher. Further details about CC BY licenses are available at https://creativecommons.org/licenses/by/4.0/ 2 Table of Content Welcome Notes .....................................................................4 Welcome Note PG Fahlström, President of EASM .............................5 Welcome Note Local Organising Committee ....................................6 Reviewers ..............................................................................7 Committees .........................................................................11 Keynotes .............................................................................13 Thematic Symposia ............................................................18 Management Of High Performance Sport .......................................19 Managing The Fight Against The Manipulation Of Sport Competitions ........................................................................21 Professionalisation Of Sport Organisations ......................................22 Social Inclusion And Volunteering In Sport Clubs ............................28 ESMQ New Researcher Award ..........................................36 Parallel Sessions .................................................................43 Sport Governance And Policy .........................................................44 Strategy, Leadership And Stakeholder Management In Sport ........109 Sport Marketing ...........................................................................151 Sport Consumer Behaviour ...........................................................181 Sport Events And Tourism .............................................................225 Sport, Media And Communication ...............................................257 E-Sport And Technology ...............................................................273 Sport Facility Management ...........................................................279 Sport Funding And Finance ..........................................................288 Legal And Ethical Aspects Of Sport ...............................................302 Public Health And Physical Activity Management ..........................318 Sport Development And Socio-Cultural Perspectives .....................345 Sport Management Education ......................................................375 Broader, New And Critical Aspects Of Sport Management ............392 Short Presentation & Poster Sessions .............................430 Workshops ........................................................................489 Organisational Innovation In Sport For Development And Peace ...490 Problematic Issues In Sport Sponsoring: Scepticism, Negative Image Transfer And Reverse Effects ..............................................505 Research, Policymaking, And Active Design: Stimulating Physical Activity In Open Spaces ...................................................514 Sport Business Intelligence ...........................................................521 2019 ESMQ Special Issue Workshop: Social Responsibility And The European Sport Context .................................................531 Index Of Authors ..............................................................544 3 Welcome Notes 4 Welcome Note PG Fahlström, President of EASM On behalf of EASM, it is my pleasure to welcome you to the 25th EASM Conference, entitled Chal- lenges and Developments of Sport Organisations. This year the event is taking place in Switzerland with the Student Seminar and the PhD Seminar in Magglingen and the Conference in the beautiful city of Bern. Since the first event in Groningen in 1993, the EASM Conference has been a significant EASM product, providing a great opportunity to promote and develop sport management through re- search, education and practice — not to mention the opportunity to make new friends, meet old acquaintances and discover new European cities! This year, we have together with our hosts, The Institute of Sport Science of the University of Bern and the Swiss Federal Institute of Sport Magglingen, put together a high profile scientific program- me with plenary and parallel sessions and workshops; a PhD Seminar and a Student Seminar for students in sport management from all over the world and further social events and free time to discover and enjoy the nice city of Bern. The planning and the arrangements during the last two years up to the conference goes to show that it was a very good choice giving the Bern group the opportunity to host the 25th EASM Conference in 2017. I’d like to thank the people involved in the conference, the keynote speakers, the authors/sub- mitters, the students for their efforts. But most of all I send greetings of gratitude to all the Local organisers led by Professor Dr. Siegfried Nagel and Dr. Tim Ströbel from the University of Bern together with Dr. Hippolyt Kempf from the Swiss Federal Institute of Sport Magglingen for putting everything together so well. We are confident you will enjoy the whole conference experience, the sharing of knowledge and contribution this will make to our Association. PG Fahlström President of EASM Jönköping, Sweden June 2017 5 Welcome Note Local Organising Committee We are pleased to welcome you to the 25th annual conference of the European Association for Sport Management (EASM): Challenges and Developments of Sport Organisations. The Institute of Sport Science of the University of Bern and the Swiss Federal Institute of Sport Magglingen are honoured to host this important sport management conference for the first time in Switzerland. A quick look at the Book of Abstracts shows that we can expect a rich and inspiring scientific pro- gramme with about 300 contributions of academics and practitioners from over 30 countries of all continents. During the conference days at the University of Bern, there will be six keynotes from outstanding experts in the field of sport management, four thematic symposia, five workshops, more than 50 parallel sessions and four sessions with short presentations and posters. Right be- fore the conference, over 20 participants of the PhD Student Seminar and more than 50 students and tutors of the Student Seminar meet in Magglingen to enhance their scientific and managerial skills. All of this would not have been possible without our fantastic organising team and the significant support of both institutes in Bern and Magglingen. Thank you very much! We will do our utmost to offer an interesting programme, establish network platforms to connect with colleagues and representatives from international sport organisations and companies as well as provide opportunities to meet and make friends. We are very confident that there will be many fruitful scientific discussions and the research presented will contribute to improve the practice of sport management, the work of sport organisations and sport policy. Let us all strive for the suc- cessful development of sport as well as sport management in Europe. Switzerland, and Bern in particular, is not only well known for its rich cultural history and landsca- pe, but also for cheese and chocolate. We will make sure all participants will have the opportunity to experience this “Swissness” alongside the official conference programme. We hope you will enjoy the 25th EASM Conference and wish you a pleasant stay in Switzerland. Siegfried Nagel, Hippolyt Kempf & Tim Ströbel on behalf of the Local Organising Committee Bern, Switzerland August 2017 6 Reviewers 7 We would like to thank the members of the EASM Conference Scientific Committee, Tim Ströbel, Claas Christian Germelmann and Hippolyt Kempf for the great teamwork. As a team, we like to express our sin- cere thanks to all the reviewers who have kindly volunteered their valuable time in order to help colleagues to progress with their work and to increase the overall scientific quality of the conference. With the
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