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It's Not You, It's the Internet: Navigating the Changing Landscape

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It's Not You, It's the Internet: Navigating the Changing Landscape It’s Not You, It’s the Internet: Navigating the changing landscape of communications and organizing Interviews Astolfi, Maggie. (2016, August 23). Phone interview. Bhargava, Deepak. (2016, June). Personal interview. Borgos, Seth. (2016, June). Phone interview. Carter, Allie. (2016, July). Phone interview. Dehlendorf, Andrea. (2016, July). Phone interview. Lake, Celinda. (2016, July 26). Phone interview. Gilchrist, Garlin. (2016, July). Phone interview. Goodstein, Scott. (2016, September 9). Phone interview by Ellie Klerlein at Spitfire Strategies. Mak, Cayden. (2016, September 29). Phone interview. May, Emily. (2016, October 19). Phone interview. Mogus, Jason. (2016, September 16). Phone interview by Ellie Klerlein at Spitfire Strategies. Mulvey, Julian. (2016, July 7). Phone interview. Mushovic, Ineke. (2016, July). Phone interview. Rosenblatt, Alan. (2016, July). Phone interview. Silberman, Michael. (2016, September 22). Phone interview by Ellie Klerlein at Spitfire Strategies. Shenker-Osorio, Anat. (2016, September 9). Personal interview. Snook, Michael. (2016, September 15). Phone interview by Ellie Klerlein at Spitfire Strategies. Sweeney, Tim. (2016, August 5). Phone interview. Trybus, John. (2016, July). Personal interview. Warren, Dorian. (2016, July). Phone interview. Wells, Chris. (2016, September 8). Phone interview. Wolfson, Evan. (2016, August 11). Phone interview. Index of Sources Parker, Emily. 2016. “#BlackLivesMatter and the Power and Limits of Social Media.” Medium. December 2. https://medium.com/@emilydparker/how-blacklivesmatter-resembles-activism-in-the-authoritarian- world-24d1200864f6#.xnyq3fo27. 1 “3 Best Ways for Nonprofits to Use Data.” 2013. Nonprofit Hub. June 19. http://nonprofithub.org/nonprofit-marketing-plan/best-ways-for-nonprofits-to-use-data/. “5 Online Video Trends to Inform Your 2017 Media Plan.” 2016. Think with Google. Accessed October 3. https://www.thinkwithgoogle.com/infographics/online-video-trends-2017-media-plan.html. “5 Research Studies That Will Drastically Affect How You Write Copy.” 2013. Unbounce. February 26. http://unbounce.com/conversion-rate-optimization/writing-persuasive-copy/. Vitulli, Marcella. 2017. “5 Things You Need to Know about Nonprofits + Big Data.” Accessed February 16. https://blog.everyaction.com/5-things-you-need-to-know-about-nonprofits-big-data. “8 Writing Lessons from Michelle Obama’s DNC Speech – Poynter.” 2016. Accessed July 27. http://www.poynter.org/2016/8-writing-lessons-from-michelle-obamas-dnc-speech/423307/. “9/12 Project Website.” n.d. 9/12 Project: Principles and Values. http://www.the912-project.com/. “10 Consumer Behavior Studies on Persuasion and Conversion.” 2016. Accessed July 11. https://www.helpscout.net/consumer-behavior/. “10 Dos and Don’ts of Conducting Survey Research.” 2016. Nonprofit Hub. May 24. http://nonprofithub.org/human-resources/10-dos-and-donts-of-conducting-survey-research/. Radcliffe, Damian. 2016. “10 Ways the Tech Industry and the Media Helped Create President Trump.” The Conversation. Accessed December 5. http://theconversation.com/10-ways-the-tech-industry-and- the-media-helped-create-president-trump-69609. Chang, Alvin. 2016. “40% of Adults Who Have Downloaded Pokémon Go Are 25 or Older.” Vox. July 14. http://www.vox.com/culture/2016/7/14/12190170/pokemon-go-ios-android-adult-age. Sahil Patel. 2016. “85 Percent of Facebook Video Is Watched without Sound.” DigiDay, May 17. http://digiday.com/platforms/silent-world-facebook-video/. Biggs, John. 2016. “100% Fun.” TechCrunch. Accessed July 25. http://social.techcrunch.com/2016/07/22/100-fun/. “2015 Year In Review.” 2016. Yik Yak Blog. Accessed March 25. http://blog.yikyak.com/blog/2015-year- in-review. Spitfire. n.d. “2016-Digital-S M A R T S -Guide.pdf.” Spitfire Communications. “A 6-Year-Old Girl and a Male Fetus Were Killed in a Car Crash. The Compensation for the Fetus Was Much Higher.” 2016. Washington Post. Accessed October 26. https://www.washingtonpost.com/graphics/business/wonk/settlements/. Hernández, Javier C. 2016. “Across China, Walmart Faces Labor Unrest as Authorities Stand Aside.” The New York Times, November 16. http://www.nytimes.com/2016/11/17/world/asia/across-china- walmart-faces-labor-unrest-as-authorities-stand-aside.html. “Adaptive Content - The Data Shows Why It Matters Right Now.” 2015. Copyblogger. January 5. http://www.copyblogger.com/why-adaptive-content/. 2 Lotan, Gilad. 2016. “A Deep Dive into the Underlying Data.” Medium. September 29. https://medium.com/i-data/trumpwon-trend-vs-reality-16cec3badd60#.vygvbicmd. Gitau, Shikoh, Gary Marsden, and Jonathan Donner. 2010. “After Access: Challenges Facing Mobile-Only Internet Users in the Developing World.” In , 2603. ACM Press. doi:10.1145/1753326.1753720. Gershgorn, Dave, and Mike Murphy. 2016. “A Glimpse into Facebook’s Notoriously Opaque—and Potentially vulnerable—Trending Algorithm.” Quartz. Accessed September 12. http://qz.com/769413/heres-how-facebooks-automated-trending-bar-probably-works/. “A Grassroots Presidential Campaign Uses the Power of Twitter to Attract New Donors.” 2016. Accessed September 6. http://marketing.twitter.com/en/success-stories/a-grassroots-presidential-campaign- uses-the-power-of-twitter.html. “A Look at Facebook’s Billion Dollar 2016 Hit on the News Ecosystem.” 2016. Poynter. November 30. http://www.poynter.org/2016/a-look-at-facebooks-billion-dollar-2016-hit-on-the-news- ecosystem/440471/. “Amazon vs. YouTube: Why the Content Creator Is the Ultimate Winner - Recode.” 2016. Accessed August 25. http://www.recode.net/2016/6/9/11886568/video-platforms-amazon-youtube-content- creator-video-direct. Inc, Gallup. 2016. “Americans’ Confidence in Institutions Stays Low.” Gallup.com. Accessed July 12. http://www.gallup.com/poll/192581/americans-confidence-institutions-stays-low.aspx. “Americans Don’t Have Much Trust in Social Media as a Source of News, a New Report Says.” 2016. Nieman Lab. Accessed July 25. http://www.niemanlab.org/2016/04/americans-dont-have-much-trust- in-social-media-as-a-source-of-news-a-new-report-says/. “Americans’ Engagement With Organizations Wanes, Report Says.” 2014. The Chronicle of Philanthropy. December 17. https://www.philanthropy.com/article/Americans-Engagement-With/152055/. “Americans for Prosperity Website.” n.d. https://americansforprosperity.org/. “Americans Have Lost Confidence ... in Everything.” 2016. US News & World Report. Accessed August 4. http://www.usnews.com/news/blogs/ken-walshs-washington/2015/06/17/americans-have-lost- confidence-in-everything. Inc, Gallup. 2016. “Americans Increasingly Turn to Specific Sources for News.” Gallup.com. Accessed July 12. http://www.gallup.com/poll/193553/americans-increasingly-turn-specific-sources-news.aspx. Davenport, Thomas H. 2013. “Analytics 3.0.” Harvard Business Review. December 1. https://hbr.org/2013/12/analytics-30. McRaney, David. 2010. “Anchoring Effect.” You Are Not So Smart. July 28. https://youarenotsosmart.com/2010/07/27/anchoring-effect/. The Economist. 2016. “A New Kind of Weather,” March 26. http://www.economist.com/news/special- report/21695192-social-media-now-play-key-role-collective-action-new-kind-weather. 3 Frick, Walter. 2014. “An Introduction to Data-Driven Decisions for Managers Who Don’t Like Math.” Harvard Business Review. May 19. https://hbr.org/2014/05/an-introduction-to-data-driven-decisions- for-managers-who-dont-like-math. “An Island No More: Inside the Business of the Podcasting Boom.” 2016. Nieman Lab. Accessed September 16. http://www.niemanlab.org/2016/09/an-island-no-more-inside-the-business-of-the- podcasting-boom/. Weber, Lauren. 2017. “Apps Empower Workers, Ease Scheduling.” Wall Street Journal, January 3, sec. Business. http://www.wsj.com/articles/apps-empower-workers-ease-scheduling-1483455603. Ford, Paul. 2016. “Are We Smart Enough to Control Artificial Intelligence?” MIT Technology Review. Accessed August 11. https://www.technologyreview.com/s/534871/our-fear-of-artificial-intelligence/. “Are You Feeling the Bern or Coming Down with a (c)Hill?” 2016. Yik Yak Blog. Accessed March 25. http://blog.yikyak.com/blog/are-you-feeling-the-bern-or-coming-down-with-a-chill. “Artificial Intelligence.” 2016. WIRED. Accessed August 11. http://www.wired.com/tag/artificial- intelligence/. Adee, Sally. 2016. “A Social Network Built for Donating Aims to Fix Slacktivism | New Scientist.” Accessed March 25. https://www.newscientist.com/article/2079741-a-social-network-built-for- donating-aims-to-fix-slacktivism/. “Australia’s Party Leaders Take Debate to Facebook Live.” 2016. Civic Hall. Accessed August 1. http://civichall.org/civicist/australia-turnbull-shorten-debate-facebook/. “A Zimbabwean Pastor Built an Anti-Corruption Movement with Facebook.” 2016. Techonomy. July 22. http://techonomy.com/2016/07/27177/. Tervo, Theda Skocpol, Alexander Hertel-Fernandez and Caroline. 2016. “Behind ‘Make America Great,’ the Koch Agenda Returns with a Vengeance.” TPM. November 21. http://talkingpointsmemo.com/cafe/behind-make-america-great-the-koch-agenda-returns-with-a- vengeance. NetChange Consulting, NetChange Consulting. 2016. “Behind Today’s Breakthrough Advocacy Campaigns (SSIR).” Accessed June 13. http://ssir.org/articles/entry/behind_todays_breakthrough_advocacy_campaigns?utm_source=Enews& utm_medium=Email&utm_campaign=SSIR_Now&utm_content=Read_More. “Bernie 2016 Case Study.” 2016. Revolution Messaging. Accessed September 6. https://revolutionmessaging.com/cases/bernie-2016. Corasaniti, Nick. 2016. “Bernie Sanders Campaign Showed How to Turn Viral Moments Into Money.”
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