Executive Seminars in Business Sustainability

2-day executive seminars for engaged business leaders and change makers INTRODUCTION

We offer a comprehensive range of seminars for experienced professionals interested in understanding the broad implications of environmental sustainability and social impact and their relevance for the business of today and tomorrow. Our seminars in business sustainability are offered as part of a joint program of Business School Lausanne and University of St. Gallen and provide exclusive value by combining knowledge, expertise and perspectives of both institutions. Each course takes 2 days and is offered once a year. You can sign up for any seminar included in our offering or request a customized training tailored to the specific needs of your company (a minimum number of 8 participants is required). More information: [email protected]

We offer the following 2-day seminars in 2017-18:

5-6 October 2017 The Big Picture of Sustainability Challenges 3-4 November 2017 Best Practices in Sustainability Strategies 24 -25 November 2017 Sustainability Frameworks & Tools

16 -17 December 2017 Responsible Leadership & Global Stakeholders 19 -20 January 2018 Defining the Business Case for Sustainability 16-17 February 2018 Making the Supply Chains Sustainable

22 -23 March 2018 Measuring Sustainability Performance 27 -28 April 20 18 Sustainability Marketing & Communications 18 -19 May 2018 Social Entrepreneurship

Management Seminar In Business Sustainability

______Module 1 Learning domain: Global Challenges

The Big Picture of Sustainability Challenges 2 days Developing a Global Sustainability Perspective ______Who should attend: Aspiring future sustainability managers & consultants Professionals, managers and entrepreneurs with an interest in sustainability and responsible leadership Course description: This module enables participants to understand where the world is at from the big picture perspective: the planet, society and business. We will evaluate key issues including climate change, CO2 footprint, natural resources, global social injustice, demographical shift, de-growth, urbanization and mobility. Dynamics of global sustainability, public and market challenges will be analyzed and defined. A systemic approach and highly inter-active approach will challenge participants to adopt a larger perspective beyond the business point of view, evaluating potential related opportunities and challenges. Learnings will be applied to the projects each team is working on to develop a framework to understand the project challenge.

Seminar Objectives: Dr. Katrin Muff and Prof. Dr. Thomas Dyllick This module equips you with a first understanding of the Dr. Katrin Muff was appointed Dean of Business School key challenges and opportunities that business and Lausanne in 2008. Dr. Muff ensures real-life business society face in the global issues in sustainability and direction at BSL by merging her entrepreneurial and responsible leadership. Key strategic questions will help corporate background with the academic world. Not only prioritize strategic decision-making. The course will does Muff strive to ensure that all BSL participants get cover: the best business education possible, she also represents BSL in the effort to educate business schools worldwide Establishing the status quo of the planet, society of the importance to produce ethically and and business environmentally responsible leaders. Understanding the big picture of environmental, Prof. Dr. Thomas Dyllick is Managing Director of the social and business challenges and opportunities in Institute for Economy and the Environment (IWÖ-HSG) the coming decades and University Delegate for Responsibility and Sustainability at the University of St. Gallen. From 2003 – Evaluating key issues arising from the environmen- 2011 he was University Vice-President for Teaching and tal and social challenges Quality Development. In 1989 he was a co-founder of the Understanding the dynamics of sustainability chal- Swiss Association for Environmentally Conscious lenges, public and market challenges Management (öbu) and in 2010 he co-founded the World Business School Council for Sustainable Business Evaluating potential opportunities and challenges (WBSCSB). He currently serves on the Council on for business that arise from this new perspective Sustainable Development of the German State Baden- Württemberg. Seminar Fee: CHF 1‘800.- Useful information: This fee includes: This seminar includes a commitment to 10 hours of Registration pre-work and 20 hours of post-course work. Course materials & books Duration: Lunch 2 days – see calendar This course is an integral part of the DAS in Sustainable Business (30 ECTS in total) and BSL’s MBA in Sustainable Business (60 ECTS in total). It is possible to take this module as a stand-alone course in the spirit of continued professional development. As such it accounts for 2 ECTS and can be booked at a cost of Fr. 1’800.-, depending on space availability. For registration: [email protected]

Management Seminar In Business Sustainability

______Module 3 Learning domain: Strategic Implications

Best Practices in Sustainability Strategies 2 days Evaluating and defining best and next practices in sustainable business ______Who should attend: Aspiring future sustainability managers & consultants Professionals, managers and entrepreneurs with an interest in sustainability and responsible leadership Course description: This module studies existing best practices of existing and emerging leaders in sustainable business. Learning from innovators and front runners, participants consider new business models and create next-practice learning platforms. Sustainability frameworks enable organizations to compare their performance against others and make key decisions on improvements. Achieving a balance between people, planet and profit is delicate and will be discussed by reviewing concrete project examples. Participants test these ideas in real-life projects and determine how they can gain support to implement such innovative new strategies in existing organizations effectively.

Seminar Objectives: Dr. Stefan Gara This module will offer insights into: Dr. Stefan Gara, Austrian, teaches in the MBA in Basic concepts of strategic management Sustainable Business and the Diploma in Sustainable Business programs. He is Founder and Managing Director Defining sustainability strategies of ETA Environmental Management GmbH, a leading Developing sustainable business models Austrian consultancy firm focusing on sustainable development and business innovation, CSR, smart cities Evaluating best practices in sustainability strategies and energy & mobility strategies. He was UNIDO senior How to win the support to implement sustainability expert on cleaner production projects in Africa (Uganda, projects Ethiopia). Improving implementation effectiveness of projects Stefan holds a Ph.D. in Physics from Vienna University of Technology and was a visiting scholar at the Center for Technology, Policy and Industrial Development at Massachusetts Institute of Technology (MIT). He is guest lecturer at various international institutions. He spent several years in industry as a product manager for environmental technologies. Stefan is a passionate photographer. Seminar Fee: CHF 1‘800.- Useful information: This fee includes: This seminar includes a commitment to 10 hours of Registration pre-work and 20 hours of post-course work. Course materials & books Duration: Lunch 2 days – see calendar

Management Seminar In Business Sustainability

______Module 4 Learning domain: Business Impact

Sustainability Frameworks and Tools 2 days How to determine where to focus – and why ______Who should attend: Aspiring future sustainability managers & consultants Professionals, managers and entrepreneurs with an interest in sustainability and responsible leadership

Course description: This course will explore a diversity of frameworks developed to help make sense of sustainability. We will look at the high level conditions that ensure we are operating sustainably so that we have an idea what a sustainable company could look like, as well as models such as Natural Capitalism, Factor Four, Cradle-to-Cradle, and industry specific frameworks. We will work through a framework to demonstrate how a company can usefully determine what it can and should focus on, and how that can bring competitive value. Finally we will explore how frameworks help us assess the sustainability drivers for a company.

Seminar Objectives: Dr. Aileen Ionescu-Somers This module enables participants to become proficient in: Dr. Aileen Ionescu-Somers holds a Ph.D (Commerce/ Business Strategy), MA, H.Dip.Ed. and BA from National Understanding differing perspectives on sustaina- University of Ireland, and an MSc from Imperial College, bility, London, UK. She is a certified Tavistock group dynamics Value creation and value destruction coach. She is currently Associate Dean at BSL, having previously worked for IMD business school for 15 years,

How to identify sustainability drivers for differing leading a sustainability leadership learning platform industries, and focused on strategic innovation for sustainability. She is How to determine what their company should an expert case study writer, and has won three focus on in using sustainability to create value. prestigious European Foundation for Management Development case writing awards and one each from ECCH and OIKOS. She has particular expertise in the global food & beverage industry, and in 2013, co- authored the world’s first Practitioner’s Guide to the Sustainable Sourcing of Agricultural Raw Materials, a publication jointly launched by seven global organizations. Before BSL and IMD, she worked for the conservation NGO WWF, where she held several project and program management posts on major conservation programs in Africa/Madagascar and Latin America/ Caribbean, before taking a leadership role as head of WWF’s international project operations, overseeing operations of field and policy projects globally. Seminar Fee: CHF 1‘800.- Useful information: This fee includes: This seminar includes a commitment to 10 hours of Registration pre-work and 20 hours of post-course work. Course materials & books Duration: Lunch 2 days – see calendar This course is an integral part of the DAS in Sustainable Business (30 ECTS in total) and BSL’s MBA in Sustainable Business (60 ECTS in total). It is possible to take this module as a stand-alone course in the spirit of continued professional development. As such it accounts for 2 ECTS and can be booked at a cost of Fr. 1’800.-, depending on space availability. For registration: [email protected]

Management Seminar In Business Sustainability

______Module 6 Learning domain: Global Challenges

Responsible Leaderships & Global Stakeholders 2 days

Assessing global initiatives, thought leaders and socially oriented businesses ______Who should attend: Aspiring future sustainability managers & consultants Professionals, managers and entrepreneurs with an interest in sustainability and responsible leadership Course description: This module offers a rich insight into the world of thought leadership focused on sustainable business. Working with examples and case studies, participants will gain a historical perspective on what responsible leadership means in various contexts. Participants will evaluate the cross-cultural perspective of business in human history and reframe corporate governance for a larger business purpose. Project teams will present a first review of their sustainability projects to clarify the added-value of their project in the larger business context. Participants will review projects both top-down and bottom-up to highlight potential weaknesses and disconnections, establishing a revised project plan with deliverables around key priorities.

Seminar Objectives: Prof. Michael Hathorn This module provides concrete exposure to responsible Prof. Michael Hathorn teaches in the MBA program and leadership as you will work through case studies gaining a Diploma in Sustainable Business at BSL. He is a senior historic perspective. Real projects will be reviewed in partner of OPTIMIS Sàrl, where he focuses on sustainable terms of added-value to the business. The session will organizational strategy and organizational development. cover: Previously working for the investment management firm, Capital International, Hathorn founded and headed the Defining responsible leadership in various contexts firm’s Learning and Organizational Development function Reframing corporate governance in view of stake- for the European businesses. holder challenges At TNT in Amsterdam, he served as Group Director of Learning and Organizational Development during a major

Understanding sustainability politics and the man- strategic change initiative to create synergies across the agement of key stakeholders three divisional businesses. He is a contributor to the Developing a historic perspective of international World Business Council on Sustainable Development and economics, politics, philosophy and the cross- is a member of the Society for Organizational Learning cultural perspective of the role of business in hu- and the American Marketing Association. Prof. Hathorn is man development a graduate of Louisiana State University with an MS in Marketing and is currently a Ph.D. candidate in An investigation of the dynamics, benefits and International Business at the University of St. Gallen. challenges of socially oriented businesses Application of key leadership, governance and socially oriented business concepts to own project Seminar Fee: CHF 1‘800.- Useful information: This fee includes: This seminar includes a commitment to 10 hours of Registration pre-work and 20 hours of post-course work. Course materials & books Duration: Lunch 2 days – see calendar

Management Seminar In Business Sustainability

______Module 7 Learning domain: Strategic Implications

Defining the Business Case for Sustainability 2 days Making the case for sustainability in business ______Who should attend: Aspiring future sustainability managers & consultants Professionals, managers and entrepreneurs with an interest in sustainability and responsible leadership

Course description: This module cultivates a board room perspective and explores how to make the case for sustainability, using traditional evaluation methods. Sustainability needs to make sense to a hard-nosed manager or CFO and being able to argue the wider benefits of sustainable and responsible decisions in the cold light of day is essential to embed new thinking into existing business models. Participants apply lessons learned to the various real-life projects and define success measures for their projects that strengthen the argument for making bold strategic moves towards rendering a business sustainable. Special attention is paid to dealing with change in projects.

Seminar Objectives: TBC This module equips you with a more in-depth understanding of the strategic implications of sustainability for business. The course covers the following elements: Sustainability as a key factor in business strategy Evaluating the benefits of sustainability driven innovations The purpose of sustainability based value propositions Defining and defending the business case for sustainability Applying innovative thinking to project challenges Resolving change related challenges in projects

Seminar Fee: CHF 1‘800.- Useful information: This fee includes: This seminar includes a commitment to 10 hours of Registration pre-work and 20 hours of post-course work. Course materials & books Duration: Lunch 2 days – see calendar

Management Seminar In Business Sustainability

______Module 8 Learning domain: Business Impact

Making the Supply Chains Sustainable 2 days Streamlining business operations to make supply chains sustainable ______Who should attend: Aspiring future sustainability managers & consultants Professionals, managers and entrepreneurs with an interest in sustainability and responsible leadership Course description: This module provides insight into managing business operations sustainably. Emphasis is placed on key aspects of creating and managing a sustainable supply chain, going far beyond traditional manufacturing & distribution perspectives to include “cradle to cradle design”. Participants will understand how supply chains can be the weak spot for companies and how developing sustainable procurement practices can improve the process. Participants will measure and evaluate improvement of social and environmental impacts with case studies and in their projects. Ideas and approaches on how to improve customer relations with sustainability and how these can enrich the real-life projects.

Seminar Objectives: Prof. Dr. Joerg S. Hofstetter This module equips you with a first understanding of how Assistant Professor of Logistics Management, University environmental and social considerations can be of St.Gallen translated into concrete and practical business Joerg is a specialist in supply chain management and operations, for manufacturing as well as service sustainability at the Chair of Logistics Management of organizations. This module covers: the University of St.Gallen. Former positions include Lufthansa Cargo AG (Area Management Southeast Asia, Supply chain activities in the context of sustainabil- Australia & Indian Subcontinent), ITT Automotive Inc. ity and ethical issues (Brakes and Chassis Systems Group, Auburn Hills, Understanding sustainability challenges from a Michigan, USA) and Fraunhofer Institute for Industrial supply chain perspective Engineering and Organisation (IAO), Stuttgart, Germany. He received his Dr. oec. (summa cum laude) in Business

Creating sustainable value across supply chains Administration from University of St.Gallen and his Dipl.- Managing sustainability risks and opportunities Ing. (M.Sc.) in Mechanical Engineering from the across supply chains University of Stuttgart, Germany. Developing and implementing sustainability standards Translating supply-chain considerations to concrete in-company projects Applying supply chain thinking to real-life projects Seminar Fee: CHF 1‘800.- Useful information: This fee includes: This seminar includes a commitment to 10 hours of Registration pre-work and 20 hours of post-course work. Course materials & books Duration: Lunch 2 days – see calendar

Management Seminar In Business Sustainability

______Module 9 Learning domain: Business Impact

Measuring Sustainability Performance 2 days

Evaluating sustainability performance and defining related policies ______Who should attend: Aspiring future sustainability managers & consultants Professionals, managers and entrepreneurs with an interest in sustainability and responsible leadership

Course description: This module gives participants an in-depth view into the world of quality assurance, sustainability performance measurement and the certification of sustainability. The difficulty in measuring performance is complicated by the fact that many corporations have a complex structure, with different business streams, functions and projects. Participants gain a comprehensive understanding of how sustainability is currently assessed in leading companies of various sizes and of different sustainability maturity levels, adapting ways of measuring corporate performance. Participants will apply measuring and evaluation methods to review their own project performance in order to understand the stringent demands of sustainable business.

Seminar Objectives: Dr. Jürg Liechti This module equips you with an in-depth understanding Jürg studied physics at the Swiss Federal Technical of how sustainability is measured and evaluated in University (ETH) in Zurich and got his PhD in 1989. Since concrete business terms and clear financial language. 1990 he works in the field of environmental and risk Quantifying benefits is essential to sell sustainability consulting. internally and externally. This module covers: Since 2001 he leads the company Neosys AG, a provider of different sustainability services. His core competences Understanding how to measure sustainability are the introduction and implementation of management performance systems and the application of risk management in Evaluating how to assure a consistent sustainability enterprises, waste management & recycling, Life Cycle performance Analysis (LCA) and the implementation and auditing of greenhouse gas mitigation projects. He is a licensed

Assessing and accounting for sustainability per- auditor for ISO 14001 environmental management formance systems as well as for the validation and verification of Evaluating quality assessment and certification CDM- and JI-greenhouse gas projects (projects under the schemes Kyoto protocol). He co-operates in committees of the Swiss national Reviewing sustainability reporting and assurance standards association (SNV), presently e.g. in the national mirror committee for the standard ISO 31000. He teaches Applying key sustainability measures to projects at different courses in the fields of environmental management, risk management, CO2-management and sustainability management. Seminar Fee: CHF 1‘800.- Useful information: This fee includes: This seminar includes a commitment to 10 hours of Registration pre-work and 20 hours of post-course work. Course materials & books Duration: Lunch 2 days – see calendar This course is an integral part of the DAS in Sustainable Business (30 ECTS in total) and BSL’s MBA in Sustainable Business (60 ECTS in total). It is possible to take this module as a stand-alone course in the spirit of continued professional development. As such it accounts for 2 ECTS and can be booked at a cost of Fr. 1’800.-, depending on space availability. For registration: [email protected]

Management Seminar In Business Sustainability

______Module 11 Learning domain: Strategic Implications

Sustainability Marketing & Communications 2 days Understanding how sustainability creates customer value ______Who should attend: Aspiring future sustainability managers & consultants Professionals, managers and entrepreneurs with an interest in sustainability and responsible leadership

Course description: This module enables participants to understand the possibilities of sustainability marketing to create sustainable solutions and customer value. Different innovative business models are analyzed and critically reflected in the context of sustainability and ethics. Moreover the expectations and influences of modern customers will be analyzed to understand changes in markets, as well as possibilities for sustainable solutions in developing effective strategies for differentiation and innovation. Participants will learn how to apply the insights to their projects.

Seminar Objectives: Prof. Dr. Moritz Loock This module will equip you with essential marketing and Prof. Dr. Mortiz Loock teaches Sustainability Marketing & communications skills to successfully address Communications for the Diploma in Sustainable Business. sustainability challenges and create customer value. The Moritz is traveling between two worlds. On one hand, he course addresses the following points: is working at the Institute for Economy and the Environment (IWÖ-HSG) of the University of St. Gallen. Identifying challenges of communicating sustaina- Doing research with a current focus on business models bility and managerial decision-making, he had visiting Organizing inbound and outbound communication positions in Vancouver and London. On the other hand, of sustainability Moritz has been fully employed and still holds various responsibilities in a family-own business in Germany.

Using sustainability to create customer value Within both worlds he co-developed and co-launched Marketing challenges in creating sustainable solu- new business models: e.g. a new concept for kitchen tions, with a special focus on psychological aspects retailing for the family business and an executive education programme for renewable energy The heterogeneous expectations and influences of management at the University of St. Gallen. different customers in the sustainability field After an early career as a musician, Moritz graduated with an MA. from TU Berlin and received a doctoral Apply marketing and communications insights to degree in management from the University of St. Gallen. business model innovation Applying marketing and communications insights to the projects Seminar Fee: CHF 1‘800.- Useful information: This fee includes: This seminar includes a commitment to 10 hours of Registration pre-work and 20 hours of post-course work. Course materials & books Duration: Lunch 2 days – see calendar

Management Seminar In Business Sustainability

______Module 12 Learning domain: Global Challenges

Social Entrepreneurship 2 days Leveraging the social entrepreneurial method ______Who should attend: Aspiring future sustainability managers & consultants Professionals, managers and entrepreneurs with an interest in sustainability and responsible leadership

Course description: This module is composed of two focus areas. The first part is dedicated to social entrepreneurship. Participants develop a common understanding of social entrepreneurship based on their insights from the DAS course, learn about useful concepts and practical experiences and apply these learnings in social venture pitches. In the second part, participants discuss the barriers and solutions for impact-oriented intrapreneurship, i.e. applying the entrepreneurial method within larger organizations. The module creates space for reflection and requires participants to connect the content to their personal careers.

Seminar Objectives: Prof. Christoph Birkholz This module provides an introduction to social Christoph Birkholz is co-founder and managing director entrepreneurship and intrapreneurship. It focuses on the of HUB Zürich, an entrepreneurship and innovation space following aspects: for impact, and chairman of the global HUB Fellowship Association. Alongside his entrepreneurial career, he Understanding social entrepreneurship conducts a PhD on impact investing at University of Key (- easy to remember -) concepts for entrepre- St.Gallen’s Institute for Economy and the Environment neurship and intrapreneurship (IWÖ-HSG). After working in venture capital, he researched entrepreneurship in Latin America, India and

Experience-based learning to think and act as an Eastern Africa. entrepreneur Christoph received an MA from Witten/Herdecke Start-Up pitching University. He is an alumnus of the INSEAD Social Entrepreneurship Program, a founding member of the Modes of scaling and organizational growth Committee of Nominators for the Klaus J. Jacobs Best Stories from social entrepreneurs and intrapre- Practice Prize, of the Sandbox Network as well as of WEF neurs Global Shapers Community.

Barriers for intrapreneurs to drive positive change in large organizations Personal reflection and crafting of future projects Seminar Fee: CHF 1‘800.- Useful information: This fee includes: This seminar includes a commitment to 10 hours of Registration pre-work and 20 hours of post-course work. Course materials & books Duration: Lunch 2 days – see calendar

This course is an integral part of the DAS in Sustainable Business (30 ECTS in total) and BSL’s MBA in Sustainable Business (60 ECTS in total). It is possible to take this module as a stand-alone course in the spirit of continued professional development. As such it accounts for 2 ECTS and can be booked at a cost of Fr. 1’800.-, depending on space availability. For registration: [email protected] STAY CONNECTED Blog: www.bsl-blog.org Facebook: www.facebook.com/BSL.Business.School.Lausanne LinkedIn: www.linkedin.com/company/business-school-lausanne Twitter: www.twitter.com/BSL_switzerland YouTube: www.youtube.com/BSLSchool Flickr: www.flickr.com/photos/business_school_lausanne

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