AIRWAVES Fame Inducts New Members the In-State Legal Hotline
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Fall 2011 Vol 16 • No. 3 [email protected]. As always, the in-state and federal hotlines are FREE to MBA members. MBA to FREE are hotlines federal and in-state the always, As [email protected]. IN THIS ISSUE To reach the in-state hotline you can call Attorney Murray at 413.736.1852 or email him at at him email or 413.736.1852 at Murray Attorney call can you hotline in-state the reach To The MBA’s federal hotline with Pillsbury Law remains the same. the remains Law Pillsbury with hotline federal MBA’s The Letter from the Editor business matters since 2001. since matters business MBA Awards Eleven Paper Company and has been in private practice in Springfield with a focus on corporate and and corporate on focus a with Springfield in practice private in been has and Company Paper Scholarships Fitzgerald, Sabella & Donahue, as Executive Vice President and General Counsel at the Sullivan Sullivan the at Counsel General and President Vice Executive as Donahue, & Sabella Fitzgerald, Mutual Life Insurance Company, the firm of Allen, Cohen & Fitzgerald, as a partner at Murray, Murray, at partner a as Fitzgerald, & Cohen Allen, of firm the Company, Insurance Life Mutual MBA Donates $2,500 to from Duke University Law School in 1970. Mr. Murray has worked as an attorney at Massachusetts Massachusetts at attorney an as worked has Murray Mr. 1970. in School Law University Duke from Salvation Army Mr. Murray graduated from Boston College with a bachelor’s degree in economics. He graduated graduated He economics. in degree bachelor’s a with College Boston from graduated Murray Mr. FROM THE EDITOR privacy. of invasion and defamation libel, taxes, state restraint, prior Mass Broadcasters Hall of the phone when you have questions about advertising law and regulations, employer/employee law, law, employer/employee regulations, and law advertising about questions have you when phone the AIRWAVES Fame Inducts New Members the in-state legal hotline. Attorney William J. Murray, located in Springfield, will now be answering answering be now will Springfield, in located Murray, J. William Attorney hotline. legal in-state the As Tom Cruise once said in Jerry Maguire, for counsel new retained has Association Broadcasters Massachusetts the 2011, 1, September of As “help me…help you.” I’m asking for your help in the fourth quarter of 2011 attorney hotline legal and beyond in playing the MBA’s NCSA spots. The NCSA (non-commercial Sound Bites 2011 – MBA retains new in-state in-state new retains MBA November 2! sustaining announcement) program Sound Bites 2011, was created as a way to produce After the seminar is the MBA’s Annual Meeting Don’t miss out on a great opportunity for you and extra revenue for State Broadcasters Spectrum threat still looming the Massachusetts followed by a cocktail reception with hors your stations! Associations. Since the early 2000’s Broadcasters d’ouevres, food stations, and a perfect chance to the MBA has used NCSA’s to support Association’s Annual chat and network. Mike Mullen from the National RSVP today: email [email protected] the majority of our programs – state for broadcast television Meeting and Mingling Association of Broadcasters Government Relations or call the MBA at 800-471-1875. Attendance is and federal legal hotlines (free to While broadcasters to date have been successful in protecting their airwaves, the fight to protect event is quickly department will be on hand to update members on FREE to all MBA members and $10 per person members), LocalBroadcastSales.com broadcaster’s spectrum is ongoing and will intensify in the next few months. for non-members. (our 24/7 online sales training website), approaching! broadcast spectrum. the Alternative Broadcast Inspection Broadcasters from across the country united in late July and early August to eliminate language Program (ABIP) which keeps the FCC The day starts at 2pm At 6:30 the fun really starts when the Adam Ezra from Senate Majority Leader Harry Reid’s debt ceiling legislation which gave no protection from randomly inspecting your station with the seminar Group takes the stage for an energetic show. The to broadcasters if the FCC were to hold spectrum auctions. The National Association of for a three year period, seminars and PRSRT STD “Jumpstart Your Boston Phoenix has called the Adam Ezra Group Broadcasters (NAB) distributed PSA’s urging viewers and listeners to contact their members of appreciation nights (like Sound Bites U.S.POSTAGE PAID Digital Sales,” presented by Stephen Warley, founder “Boston’s new voice in acoustic rock!” 2011 on November 2) and much more. Congress to save over-the-air broadcast television. Ads were run over 50,000 times from July PERMIT NO. 417 of LocalBroadcastSales.com, the MBA’s online 15-August 2, over 125,000 telephone calls and emails were generated to Congress and every The MBA currently has two major NCSA MANCHESTER, NH training website. Stephen will help you and your single Senate office was contacted. sponsors, the Massachusetts Army station make money from all things digital – mobile, National Guard and the United States Facebook, Twitter and more. You can even get The focus now turns to the Joint Select Committee on Deficit Reduction. This “super committee” Coast Guard. The NCSA program your specific question answered at the seminar by is critical for these branches of the is responsible for finding a way to reduce U.S. spending by at least 1.2 trillion dollars. It is emailing Stephen your question before the event! military to reach recruitment goals widely assumed that a spectrum auction will be included in the committee’s recommendations. vISIT US ONLINE AT WWW.MASSBROADCASTERS.ORG Email [email protected]. each year and their dollars support Massachusetts Senator John Kerry has been named to the Committee. Job Banks | Member Lists | Legal Information | Everything You Need To Keep Your Station Up-To-Date the MBA’s vast array of services. So Stephen has consulted with local media companies please take a few minutes to see if your On September 22, State Broadcaster Association Executives from all states with a representative throughout the U.S. on their digital media strategies, station is playing these NCSA spots. If on the committee, including Massachusetts, sent a letter urging them to include broadcaster you are, thank you for supporting us! If including WBZ-TV, as the Executive Director of protections in any spectrum auction recommendations. The letter reminded the Committee that you aren’t and would like to contribute Digital Media at 602 Communications. He founded broadcasters aren’t opposed to a voluntary incentive auction as long as “authorizing legislation to the programs we currently run and LocalBroadcastSales.com in 2007 with the vision some of the exciting programs and maintains specific safeguards to ensure that: (a) viewers who currently rely on and can view local of revolutionizing how local broadcasters and services we’re looking to offer in 2012 television stations today continue to have access to those stations…and (b) broadcasters who advertisers learned about new marketing trends and and beyond, please contact our office choose not to volunteer are held harmless by the process.” and ask how you can participate. On opportunities. behalf of the dozens of stations and If the FCC’s National Broadband Plan is implemented without the proper viewer protections, station personnel that currently utilize service disruption, confusion and inconvenience for local television viewers could dwarf the the MBA’s services, I thank you. viewer impact of the 2009 DTV transition. IN THIS ISSUE Sincerely, The NAB continually updates the spectrum issue talking points on www.nab.org. Stations that MASS have the opportunity to speak with Senator Kerry or a member of his staff are encouraged to bring BROADCASTERS MBA AWARDS MBA DONATES HALL OF FAME up the issue of broadcaster protections regarding spectrum incentive auctions. LETTER FROM ELEvEN $2,500 TO INDUCTS NEW THE EDITOR SCHOLARSHIpS SALvATION ARMy MEMBERS OFFICIAL NEWSLETTER OF THE MASSACHUSETTS BROADCASTERS ASSOCIATION MBA 985 Airwaves Fall 2011.indd 1 10/7/11 11:27:31 AM MBA awards eleven scholarships MBA donates $2,500 to 98.5 The Mass. Broadcasters Hall of Fame On July 12 and 13 the Massachusetts Broadcasters WCVB: Back l-r: Salvation Army for Sports Hub inducts new members Association awarded its 2011-2012 Student Mathew McCarthy, Broadcaster Scholarships. Awarded annually MBA Executive The Massachusetts Broadcasters Hall of Fame luncheon drew nearly 300 in the amount of $2,000, the scholarships are Director Jordan tornado relief takes home to the Boston Marriot Quincy Hotel on September 15 to honor some of given to students pursuing a career in over-the- Walton, front l-r: On July 13 the Massachusetts Broadcasters Massachusetts most illustrious broadcasters. air broadcasting and are enrolled in a broadcast Phillip Spencer, Association (MBA) presented a check in the Melissa McKinnon, Among those honored this year were pioneer sports/talk radio host Eddie program at a two- or four-year accredited school. amount of $2,500 to the Salvation Army’s a Marconi Jessica Dyer, Andelman, 32-year WBZ-TV News veteran Charles Austin, Emmy This year the MBA was able to double the amount Springfield Corps for use in tornado relief. Mackenzie Maynard, award-winning news reporter, commentator and humorist Dick Flavin, of scholarships awarded. Ten Bay State residents The check was presented to Major Tom Shakala Alvaranga, 35-year WCVB-TV news anchor Natalie Jacobson, visionary TV and radio were selected from over 75 applicants. Winners Perks by WWLP General Manager and Phuong Diep and executive Paul LaCamera, Tom & Ray Magliozzi, aka Click and Clack the were chosen based on financial need, academic MBA Chairman Bill Pepin, WMAS-FM and Nicholas Riebesehl.