The origins of the Turkish automotive industry date back to the 1960s. From the end of the 90s, Turkey became a key player in the automobile production. The sector is today characterized by a high effectiveness and competitiveness thanks to its respect of international quality and safety standards. Turkey is an international center of excellence for the automobile industry giants which are present such as FORD, FIAT, DAIMLER, AVL SEGULA, RENAULT, TOYOTA and recently VOLKSWAGEN. Today Turkey has 12 active manufacturers and nearly 4,000 equipment suppliers (including around 200 foreign investments).
IMPORTANT : The content and figures shared in this document come from different reliable sources and are publicly available (newspaper articles, specialized press, sector reports…). These figures don’t involve the responsibility of Advantis Consulting in case of they are incomplete or incorrect. Key Figures 1st 1st 3rd 3% 5th 12 exporter of producer of global R&D of the producer in 1st rank OEM vehicles in buses and center GDP Europe Europe tractors 1. Germany / 2. Japan th 14 ≈ € 40 80% > 250 >1,100 global producer foreign suppliers 2nd rank OEM billion of income of the production is exported
22,850,000 vehicles registered in Turkey in 2018 of which 54% are cars
Cars Vans Motorbikes Tractors Trucks Minibuses Buses Special vehicles 54.2% 16.4% 14.1% 8.2% 3.7% 2.1% 1% 0.3%
Production
2015 – 2017 : 3 consecutive years of records Leaders of the production 2018 : slight shrinkage Leader of the automotive production in all categories with 58% of the production = light vehicles 1 23.5% In JV with the Group OYAK, RENAULT is the leader in car 2018 1,587,946 sales and et 2nd in terms of production (21.2%). 73% of sold 2 vehicles are made in Turkey. 2017 1,749,572 FIAT, 3rd in production (19%) and in sales welcomes one of the most important centers of R&D of FCA in Europe with 2016 1,536,673 3 the TOFAŞ factory. 69% of the Turkish production is exported. 2015 1,410,034 Present since 1990, TOYOTA concentrates 16.25% of the 4 production and improves regarding sales. 1st European producer of tractors 5 6 7 8 12.8% 2.4% 2.1% 1.3% Export
1st export sector of the country. ¾ of the production on average is exported, with Europe as main destination: Germany, France, United-Kingdom, Italy, Spain
2018 1,334,000 85% of the production was exported in 2018 to compensate the shrinkage of the domestic market 2017 1,346,000
2016 1,155,000 Leader in private cars exportation
2015 1,007,000 Leader in commercial vehicles exportation R&D 170 • The Turkish R&D center of FORD is one of his three biggest global centers. R&D centers at • The Turkish R&D center of FIAT is the only one serving the European market (with the one the end of 2018 in Italy). • The R&D center of DAIMLER in Istanbul supports the manufacturing activities of the 2 German company regarding trucks and buses. billion TRY of • AVL opened its 2nd center in Turkey and develops autonomous hybrid vehicles expenses technologies. The Turkish car on the way Consortium established with 5 Turkish companies Commercialization by 2021 of 5 models (hybrids and electrics) ANADOLU Group (ISUZU), KIRAÇA Holding (KARSAN), BMC, VESTEL, TURKCELL
Actors
Turkey gathers about 10 recognized tractor manufacturers and several manufacturers of parts, trailers, agricultural equipment. The country concentrates 30% of the European production of agricultural machineries. There are also many imported brands.
Turkey concentrates 6 car manufacturers and will soon launch its own car brand. 12 1st rank OEM and more than 1,000 second rank OEM are present as well.
Turkey counts 9 manufacturers of buses, vans, trucks…
Opportunities
Industrial subcontracting Export
• Favorable geographical location: production and re- • Young population with increasing income and high export hub with the presence of almost all global demand despite high taxes players • Imported premium brands still favored (AUDI, • Government’s willingness to strengthen Turkey’s MERCEDES, BMW...) position: lowering taxes and introducing investment • Needs in specific technologies for manufacturers, incentives OEMs, aftermarket players: measuring devices, • Competitive and highly skilled workforce calibration, test... 70% of the molds remain imported ! • Increasing capacity in R&D, design and image valorization Next Exhibition AUTOMECHANIKA from 2nd to 5th of April 2020.
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