DOCSLIB.ORG

AMAZON INDIA FASHION WEEK FALL/WINTER 2016 Innovations For

Total Page：16

File Type：pdf, Size：1020Kb

Download full-text PDF Read full-text
AMAZON INDIA FASHION WEEK FALL/WINTER 2016 Innovations For FASHION | TREND WATCH TREND | FASHION Amazon India Fashion Week AMAZON INDIA FASHION WEEK FALL/WINTER 2016 Innovations for the season The Fall/Winter edition of Amazon India Fashion Week 2016, held from 16 to 20 March 2016 in New Delhi, had amazing fabric innovations. The developments were ideal for the season, says MEHER CASTELINO s the year wears on, designers need to cater to a rather cool autumn and cold winter climate. Indian designers showcasing at the Fall/Winter edition of Amazon India Fashion Week 2016 offered buyers season-specific Aproducts, including experiments with textiles. FIBRE2FASHION Akaaro by Gaurav Jai Gupta is known for innovative textiles. This time too, its hallmark was a mix of different weaves and textures. Gupta showed a collection of handwoven, reversible Rina Dhaka’s collection revolved Pallavi Mohan’s Not So Serious label fabrics called Mumuksha, inspired around wool knits for dresses and balanced fashion and functionality. by the travel and art of American blouses. Lurex went into black and Pallavi paired woollen tweed with photographer Trey Ratcliff. There white tribal sheath dresses, and black soft velvet, silk, organza and satin. To were fine blends of merino wool, and gold bagru butis showed up on laser cut leather in interwoven stripes, monofilament silks, cotton, zari skirts. You could not miss the long, Pallavi added velvet, organza and and Akaaro’s very popular stainless black and white knitted dress with satin. The palette was winter hues of steel woven fabrics. The collection traditional gold buti. A hint of sheer wine, amber and teal. The silhouettes? was a line of separates with some sprinkled with applique flowers was Voluminous. Long, sleeveless coats sarees. Suiting fabric was used with on yokes of long sleeved dresses worn over trousers and midi skirts engineered techniques for oversized frilled at the hemline and sleeves. Zari with high slits paired with culottes. coats and jumpsuits with merino wool autumn leaves on satin capes brought Embroidered bomber jackets with blouses, draped sarees in cotton and in glitter. Glamour was epitomised by oversized lapels turned heads. zari and wool waistcoats. embroidered sheaths. FIBRE2FASHION FASHION | TREND WATCH TREND | FASHION Amazon India Fashion Week The Mashru collection Rimzim Dadu used a Anita Dongre saluted Anupamaa Dayal’s Fight from Virtues, mélange of textiles. Wire sustainable fashion with and Feast collection Ahmedabad, was named ombré met chiffon cord Earth Song. Her jumpsuit, may have looked a after the craft from Patan graphs with detailing pinafore, structured trifle theatrical with in Gujarat. The shiny depicting the ecosystem, jackets and drapes spoke accessories and headgear surface was woven in a circles and ellipsis. of luxurious prét. For an from Nagaland but the combination of silk warps Simple, shimmering elegant autumn, Dongre garments were colourful and cotton wefts. The silver grey tops were had block prints, imprints and wearable. Inspired by collection had autumnal paired with high waist of dabu, bagru and ajrak Naga head-hunters, exotic detailing. Layering was comfortable pants or with weaves from Bhujodi Naga weaves came alive visible in printed maxis pencil-slim ones. An and Bhagalpur. Hand-tied in dresses and autumn topped with tunics asymmetric silver and bandhani and shibori shapes. She cleverly wove and long, embroidered black tunic had the played with kantha and textiles and basketry into coats. Rich odhnas were right amount of metallic rustic, metallic highlights. the collection. Modern part of the long skirt- appeal while the shaded Western silhouettes looked adaptations of the kurta/ blouse combination. effect on a fuchsia at international buyers. pyjama went well with the Multi-coloured printed sheath and intricately Bandhani stoles paired three tier off-shoulder dress maxis were worn with woven black/silver midi up with most garments, in white, red and black embroidered, floor-length had the techno touch. teamed with layered, long with elephant prints. The covers. dresses and jackets. graphic, printed kaftan and fitted long black and white maxi were eye-catchers. FIBRE2FASHION Reynu Taandon’s presentation was a kaleidoscope of designs Sanchita worked around Divyam Mehta’s inspired by tribal culture. The Pankaj and leather jacquard faux menswear line, Into the There were embroidered Nidhi collection were fur for winter silhouettes Woods, worked with jackets, high waist trousers, inspired by Europe’s with glitter. It was a wool, linen, knits and skirts and capes with sand- cavalries of the 18th predominantly black and khadi denim. Shibori washed suede and felt fabric. and 19th centuries. white story with heavy hinted at a 3D bark- The collection was feminine Military uniforms knits. 3D pompoms on like effect. He added and opulent with balloon walked the ramp with appliqués highlighted kantha embroidery in sleeves and classic capes. braids, cord work, simple, white, long- wood grain patterns The almost-Aztec motifs on medals, military sleeved blouses worn for Samurai pants, trousers had matching, long ribbons and badges. with black midi skrits. carrot trousers, trench covers. There were printed, Using bespoke striped Silver foil patches added bundhgalas and double- embroidered or plain white gross grain fabric drama to a batwing breast suits. Colours cropped tops. Silhouettes with merino wool and sleeved top. Embellished were a strong mix of were loose. Wide gaucho heavy crepes, the biker jackets added mid-red, moss green, pants in navy blue with hint of camouflage glamour to sparkling mud brown, rock black, folksy, embroidered blouses patterns highlighted metallic mini skrits and ochre umber, burnt added colour. Leather was the military look. shirts. sienna and deep indigo. used in belts and hats. FIBRE2FASHION FASHION | TREND WATCH TREND | FASHION Amazon India Fashion Week Eka’s collection was Anavila Mishra’s Pero by Aneeth Arora understated. Boiled wool, eponymous brand is worked with checked linen, khadi, wool twill and known for linen sarees black and white. Using wood bamboo were turned but added an unusual gingham as the base, into loose, comfort wear mélange of fabrics. The Arora wove special in dark and neutral hues. Fold - Once Upon a Time fabric in West Bengal Stoles, skirts and wool pants collection had handwoven reminiscent of the local went with polka dot skirts fine wool blended with gamchha. Woollens were and wool twill checked premium silk sarees. The hand-woven in Himachal coats. Hundred per cent highlight? Classic drapes, Pradesh. Floral black silk over-dresses matched pleating and ikat effect. prints from Gujarat heavy linen culottes, long Sujani embroidered block added excitement with over-sized shirts and tunics. prints reflected traditional hand embroidered Layered kurta shapes over craftsmanship. Boho chic messages. Colour came floppy pants in pale beige, was visible in trousers with in through red poppies. buttoned, long sleeve heavy printed blouses and pleated The silhouettes were wool dresses over printed kedia tops. Cropped, woven loose and retro. Checked skirts and the egg-shaped pants with matching dresses were covered silhouette wrapped with tunics were draped with with heavy-layered tough woollen shawls were embellished stoles. Printed covers. weather-worthy. sarees were matched with tie-up jackets. FIBRE2FASHION.
Load more

Recommended publications
  • Download Citi Newsletter-26-July-2021
    26th July 2021 Cotton and Yarn Futures Cotlook A Index - Cents/lb (Change ZCE - Daily Data MCX (Change from previous day) from previous day) (Change from 22-07-2021 98.25 (+0.25) previous day) Jul 2021 26600 (-10) 20-07-2020 67.45 Cotton 17135 (+240) Aug 2021 26860 (0) 22-07-2019 74.20 Yarn 25480 (+635) Oct 2021 25850 (+260) Manifold Rise in Khadi Sales following PM’s Push New York Cotton Futures (Cents/lb) through “Mann ki Baat” As on 26.07.2021 (Change from previous day) July exports poised to hit $33 bn: Piyush Goyal Oct 2021 89.73 (-0.54) Clear signs of economic revival amid Covid-19 Dec 2021 89.90 (+1.21) disruptions, says Piyush Goyal Mar 2022 89.20 (-0.21) 2 CITI-NEWS LETTER -------------------------------------------------------------------------------------- Manifold Rise in Khadi Sales following PM’s Push through “Mann ki Baat” NATIONAL July exports poised to hit $33 bn: Piyush Goyal Clear signs of economic revival amid Covid-19 disruptions, says Piyush Goyal "There is a new energy in our startups space. In just first 6 months of 2021, India has seen 15 more unicorns" - Shri Piyush Goyal Honest taxpayers deserve to be recognized for paying due share of taxes: Nirmala Sitharaman FS Shringla meets British counterpart, reviews 2030 roadmap to India-UK FTA Govt must cut number of slabs in Customs duty Success in exporting goods Several companies, individuals get tax notices as data analytics uncovers gaps in filings Lower Barriers: India’s tariffs record sharp drop from 17.6% in 2019 to 15% in 2020 Make in Odisha: Newly launched
    [Show full text]
  • Use Style: Paper Title
    Volume 6, Issue 7, July – 2021 International Journal of Innovative Science and Research Technology ISSN No:-2456-2165 Impact of Traditional Textile on the Gross Domestic Product- GDP of Bangladesh 1*Engr. Md. Eanamul Haque Nizam, 1Sheikh Mohammad Rahat, 1*Assistant Professor. Department of Textile Engineering, 1Albert Loraence Sarker, Bangladesh University of Business and Technology 2Abhijit Kumar Asem, [BUBT], Rupnagar, Mirpur-2, Dhaka-1216, Bangladesh 2Rezwan Hossain, 3Rayek Ahmed, 3Mashrur Wasity 1,2,3Textile Graduate, Department of Textile Engineering, Bangladesh University of Business and Technology [BUBT], Rupnagar, Mirpur-2, Dhaka-1216, Bangladesh Abstract:- Bangladesh is a country loaded with share of GDP. Consultancy firm McKinsey and Company has craftsmanship, culture, and legacy. For the most part, the said Bangladesh could double its garments exports in the next specialty of attire or material is the most seasoned legacy 10 years. In Asia, Bangladesh is the one of the biggest largest that introduced the land to the external world since such exporter of textile products providing employment to a great countless years prior. Customary material is perhaps the share percent of the work force in the country [1]. Currently, main piece of its material area. Customary legacy is the textile industry accounts for 45% of all industrial covered up in each edge of Bangladesh where Jamdani, employment in the country and contributes 5% of the total Muslin, Tangail, Banarasi, Lungi, and so forth assume an national income. However, although the industry is one of the indispensable part. It is assessed that there are 64,100 largest in Bangladesh and is still expanding, it faces massive handlooms in the region.
    [Show full text]
  • Grameen Bank and Its Sister Organizations
    Global Journal of Management and Business Research: B Economics and Commerce Volume 14 Issue 2 Version 1.0 Year 2014 Type: Double Blind Peer Reviewed International Research Journal Publisher: Global Journals Inc. (USA) Online ISSN: 2249-4588 & Print ISSN: 0975-5853 Grameen Bank and its Sister Organizations- Grameen Chek and Grameen Krishi (Agricultural) Foundation Not Only Providing Credit: They Guide the Landless Families in Bangladesh for their Development By Dr. Kazi Abdur Rouf Noble International University, Canada Abstract- This paper talks about Grameen Bank (GB) micro financing program features, strategies, policies and its two other sister organizations Grameen Chek (GC), involves in manufacturing handloom garments and Grameen Krishi (Agricultural) Foundation (GKF), engages in agricultural activities and irrigation management in Bangladesh. All are social business organizations in Bangladesh. GKF runs its farms ‘no loss basis’. Grameen Bank and Grameen Chek run their programs without receiving external funding; rather these two organizations have operated their programs from their own generated funds. Moreover, Grammen Bank and Grameen Chek are free from external consultants` pressure rather they are developing their programs, policies and implementation strategies by using their in-house staff skills and experience. Keywords: external consultants; external funding; grameen bank; grameen chek; grameeen krishi foundation; internal funding; empowerment; implementation strategies, poverty eradication. GJMBR-B Classification: JEL
    [Show full text]
  • National Institute of Fashion Technology
    National Institute of Fashion Technology A Statutory Institute governed by the NIFT Act 2006 Ministry of Textiles, Government of India NIFT Campus, Hauz Khas, Opposite Gulmohar Park, New Delhi - 110016 National Institute Of Fashion Technology 29th Annual Report 2014-15 21.09.2015 NATIONAL INSTITUTE OF FASHION TECHNOLOGY | ANNUAL REPORT 2014-15 CONTENTS 01 Board of Governors (2014-15) 77 Design Space 05 NIFT - Introduction 83 International & Domestic Linkages 07 Significant Landmarks (2014-15) 86 National Resource Centre 08 Student Development Activities 87 Cluster Development Inititative 09 NIFT Campuses 91 Information Technology Inititative ACADEMIC DEPARTMENTS 93 Continuing Education Programme 11 Fashion Design 97 Campus Placements 19 Leather Design 101 Ph.D. and Research 27 Textile Design 110 FOTD 37 Knitwear Design 112 Admissions 2014 45 Fashion & Lifestyle Accessories 113 Convocation 2014 53 Fashion Communication 114 Abbreviations 61 Fashion Technology Auditor’s Report & 71 Fashion Management Studies 116 Statement of Accounts NATIONAL INSTITUTE OF FASHION TECHNOLOGY | ANNUAL REPORT 2014-15 BOARD OF GOVERNORS Members as on March 2015 Smt. Kiran Dhingra, IAS (Retd.) 83 C Village Chairperson BOG NIFT Gancim- Bhatim Post Office Goa Velha Talukh Tisvadi Goa – 403108 Sh. Naresh Gujral 5, Amrita Shergil Marg Hon’ble M.P Rajya Sabha New Delhi-110003 (22-07-2014 up to 31-03-2015) Shri S. Selvakumara Chinnayan, S-3, SCP Residency, Hon’ble M.P Lok Sabha BVB School Main Road, Thindal, (21-10-2014 up to 31-03-2015) Distt. Erode- 638 012 Tamil Nadu Smt. Poonam Mahajan, Block no. 2 Bhima Worli Sagar Hon’ble M.P Lok Sabha Cooperative Society (21-10-2014 up to 31-03-2015) Dr.
    [Show full text]
  • Sri Lanka on Edge As Blasts at Churches, Hotels Kill 207 Dozens of Foreigners Among Dead • Eight Suspects Arrested • Amir Sends Condolences
    SHAABAN 17, 1440 AH MONDAY, APRIL 22, 2019 28 Pages Max 27º Min 21º 150 Fils Established 1961 ISSUE NO: 17813 The First Daily in the Arabian Gulf www.kuwaittimes.net Kuwaiti designer Ajeel takes Manchester Utd thrashed by 5 part in Paris fashion show 28 Everton; Liverpool back on top Sri Lanka on edge as blasts at churches, hotels kill 207 Dozens of foreigners among dead • Eight suspects arrested • Amir sends condolences COLOMBO: A series of eight devastating bomb blasts ripped through high-end hotels and churches holding Easter services in Sri Lanka yesterday, killing at least 207 people, including dozens of foreigners. The attacks were the worst act of violence to hit the country in the decade since the end of a bloody civil war that killed up to 100,000 people. For many in Sri Lanka, the appar- ently coordinated attacks brought back painful memo- ries of life during the long-running conflict, when bomb blasts were a frequent occurrence. There was no immediate claim of responsibility but the government said eight people had been arrested and investigators would look into whether the attackers had “overseas links”. The government also imposed a nationwide curfew and curbed social media access to restrict “wrong information” spreading in the country of 21 million people. The powerful blasts - six in quick succession and then two more hours later - injured hundreds. At least two of them involved suicide bombers, including one who lined up at a hotel break- fast buffet before unleashing carnage. HH the Amir of Kuwait Sheikh Sabah Al-Ahmad Al- Jaber Al-Sabah sent a cable yesterday to Sri Lankan President Maithripala Sirisena, expressing deepest condolences over the attacks.
    [Show full text]
  • Technology and Employment in the Cotton Industry of Bangladesh December 1992
    Technology and employment in the cotton industry of Bangladesh December 1992 Technology and employment in the cotton industry of Bangladesh Mohammed Reazul Islam INTERNATIONAL DEVELOPMENT RESEARCH CENTRE Ottawa • Cairo • Dakar • Johannesburg • Montevideo • Nairobi • New Delhi • Singapore Material contained. in this report is produced as submitted and has not been subjected to peer revtewor editing.,by IDRC Public Information Program staff. Unless otherwise stated, copyright for materiàl in this report is held by the authors. Mention of a proprietary name does not constitute endorsement of the product and is given only for information. ISBN 0-88936-663-2 l\•tl'. Printed on recycled paper TABLE OF CONTENTS Acknowledgements List of Abbreviations and Acronyms used Chapter one Introduction . 1 Chapter two Bangladesh: its economy and textile industry . 6 Chapter three Evaluating technology . 21 Chapter four Options, sources and parameters for the . 26 evaluation of alternative technologies Chapter five Selection of machinery . 41 Chapter six Costing of alternative technologies . 47 Chapter seven Evaluation and analysis . 57 Chapter eight Policy implications of the findings . 67 Glossary of textile terms . 69 Tables .......................................................... 72 Figures .......................................................... 107 Bibliography .......................................................... 109 ACKNOWLEDGEMENTS This publication is made possible through the encouragement of Dr. Amitav Rath and Mr. Brent Herbert-Copley,
    [Show full text]
  • GRAMEEN II: the First Five Years 2001-2005
    GRAMEEN II: the first five years 2001-2005 A ‘grounded view’ of Grameen’s new initiative Researched and written for MicroSave by Stuart Rutherford Senior Visiting Fellow, Institute for Development Policy and Management, University of Manchester with Md Maniruzzaman, S K Sinha, and Acnabin & Co Dedicated to the clients and staff of Grameen Bank, for showing the world that poverty-focused market-led microfinance continues to evolve and prosper Dhaka, Bangladesh February 2006 Introduction hen The Economist published its survey of microfinance in November 2005, the cover photograph Wfeatured a woman in a sari anxiously grasping a passbook. The newspaper neglected to title the picture, but not surprisingly it shows a client of the world’s best known microfinance pioneer, the Grameen Bank of Bangladesh. As the survey went on to say, Grameen Bank started in 1976 and soon became extraordinarily famous for offering "microcredit" to women in small groups It still does, and in increasing numbers. But recent years have been dramatic ones for Grameen Bank, its thousands of employees and its millions of clients. After two decades of breathtaking expansion it ran into trouble in the late 1990s. Arrears on loan repayments began to grow, and more and more clients stopped attending the village-level weekly meetings where bank business is conducted. Then in 1998 Bangladesh suffered its worst floods in living memory, disrupting the bank’s work in almost two thirds of the country and dealing its balance sheet another severe blow. At the same time, its public image began to look tarnished. Critics took it to task for what they saw as inadequate accounting practices, and challenged its claim to be profitable and sustainable.
    [Show full text]
  • Ancient Indian Texts of Knowledge and Wisdom
    Newsletter Archives www.dollsofindia.com The Saree - The Very Essence of Indian Womanhood Copyright © 2013, DollsofIndia A saree or sari is a long strip of unstitched cloth, which is draped by Indian women – it practically typifies Indian women and showcases the vast diversity of Indian culture as a whole. The word "Sari" is derived from the Sanskrit and the Prakrit (pre-Sanskrit language) root, "Sati", which means, "strip of fabric". Interestingly, the Buddhist Jain works, the Jatakas, describe women’s apparel, called the "Sattika", which could well have been similar to the present-day saree. Another fact is that the end of the saree that hangs downward from the shoulder is called the Pallav. Experts believe that the name came to be during the reign of the Pallavas, the ruling dynasty of ancient Tamilnadu. A saree typically ranges from six to nine yards in length and can be worn in several ways, depending upon the native of the wearer and her outlook on current fashion. Usually, a saree is tucked in at the waist and is then wrapped around the body with pleats in the center, the other end draped loosely over the left shoulder, showing the midriff. This apparel is also popular in Pakistan, Bangladesh, Nepal, Bhutan, Myanmar, Sri Lanka, Singapore and Malaysia. This very feminine garment is worn over a petticoat, also referred to as a lehenga in the North, a paavaadai in the South, a parkar or ghaghra in the West and a shaya in the East. It is worn along with a bodice or blouse, called the choli (in North India) or ravikkai (in South India).
    [Show full text]
  • I – Traditional Textiles of India – Sfda 1301
    UNIT – I – TRADITIONAL TEXTILES OF INDIA – SFDA 1301 1 Introduction : The term 'Textile' is a Latin word originating from the word 'texere' which means 'to weave' Textile refers to a flexible material comprising of a network of natural or artificial fibers, known as yarn. Textiles are formed by weaving, knitting, crocheting, knotting and pressing fibers together. Textile Museum is that specialized category of museum which primarily preserves different types of textile and textile products. Indian textile enjoys a rich heritage and the origin of textiles in India traces back to the Indus valley Civilization where people used homespun cotton for weaving their clothes. Rigveda, the earliest of the Veda contains the literary information about textiles and it refers to weaving. Ramayana and Mahabharata, the eminent Indian epics depict the existence of wide variety of fabrics in ancient India. These epics refer both to rich and stylized garment worn by the aristocrats and ordinary simple clothes worn by the common people. The contemporary Indian textile not only reflects the splendid past but also cater to the requirements of the modern times. The rich tradition of textile in India has been favored by a number of factors. The favorable factors leading to the extensive growth of textile tradition in India follows. Easy availability of abundant raw materials like cotton, wool, silk, jute and many more Widely prevalent social customs Variety of distinct local culture Constructive geographic and climatic conditions Each and every region of India contributes in creating a myriad of textile tradition. The hilly region of the country produces a rich variety of woolen textiles.
    [Show full text]
  • A Project on Baluchari Sari
    ISSN (Online): 2350-0530 International Journal of Research -GRANTHAALAYAH ISSN (Print): 2394-3629 August 2020, Vol 8(08), 389 – 402 DOI: https://doi.org/10.29121/granthaalayah.v8.i8.2020.744 A PROJECT ON BALUCHARI SARI Ms. Amrita Rathi *1 *1 Faculty of INIFD, India DOI: https://doi.org/10.29121/granthaalayah.v8.i8.2020.744 Article Type: Research Article ABSTRACT In India, the epic story of the sari is not less than 2000 years of Article Citation: Ms. Amrita Rathi. romance. The essential simplicity of a sari is an untailored length of cloth, (2020). A PROJECT ON BALUCHARI measuring between 4 and 9-meter-long and approximately one meter wide SARI. International Journal of with highly sophisticated design vocabulary. Thomas Carlyle once said, Research -GRANTHAALAYAH, 8(8), 389-402. “Society is founded on cloth”. India’s sari evolved out of a complex physical, https://doi.org/10.29121/granthaa historical and cultural environment that differs from region to region and layah.v8.i8.2020.744 community to community. While the sari remains an overarching symbol of Hindu vestimentary practices, it is the harmonious coherence of design Received Date: 18 July 2020 and techniques of production that impact a distinct identity to the tradition. Ethical, moral and political dictums of social codes have always guided the Accepted Date: 31 August 2020 core of design philosophy for saris since ages. Such regulations have forever posed a challenge to seek the scope for independent expression of Keywords: the weavers. Project Baluchari Sari 1. INTRODUCTION The sari is the national dress for Indian women.
    [Show full text]
  • Lifewear, Changing the World
    ANNUAL REPORT 2019 Year ended 31 August 2019 LifeWear, Changing the World Fast Retailing, the New LifeWear Company Fast Retailing is a global company that operates multiple fashion brands including UNIQLO, GU, and Theory. As the world’s third-largest manufacturer and retailer of private-label apparel, the Fast Retailing Group offers high-quality, reasonably-priced clothing by managing everything from procurement, design, and production to retail sales. UNIQLO, our pillar brand, generates approximately ¥1.9 trillion in annual sales from approximately 2,200 stores in 22 countries and regions (FY2019). UNIQLO, with its LifeWear concept of ultimate everyday comfort, seeks to differentiate itself by offering unique products made from high-quality and high-functioning materials. The Group’s main sources of UNIQLO-driven growth are gradually expanding beyond Japan to Greater China (Mainland China, Hong Kong, and Taiwan) and Southeast Asia. Meanwhile, our fun, low-priced GU fashion brand, primarily in Japan, is generating sales of approximately ¥240 billion. In terms of broad operational strategy and future direction, Fast Retailing is making progress on its Ariake Project, which aims to transform the apparel retail industry into a new digital consumer retail industry. We are working to build a supply chain that uses advanced information technology to create seamless links between Fast Retailing and its partner factories, warehouses, and stores worldwide. This transformation will minimize the environmental impact of our business, create a manufacturing environment that upholds human rights, and ensures highly responsible procurement. Fast Retailing strives to harness the power of clothing to enrich the lives of people around the world and to create a more sustainable society.
    [Show full text]
  • An In-Depth Study on Jamdani and Tangail Weavers of Purba Bardhaman District, West Bengal, India
    Journal of Textile Engineering & Fashion Technology Research Article Open Access An in-depth study on jamdani and tangail weavers of Purba Bardhaman District, West Bengal, India Abstract Volume 14 Issue 3 - 2018 Handloom sector is the backbone of the Indian economy and is the oldest industry since times immemorial. The sector is considered as the second largest economic activities in Dibyendu Bikash Datta the country, after agriculture that provides employment to around 43.32lakh weavers and Department of Fashion Management Studies, National Institute ancillary workers. India is home to 95% of the world’s handlooms. The sector makes a of Fashion Technology, India contribution to almost 15% of woven fabric making in the country and further adds to the export revenue. Weaving is a family activity that engages the entire family in the Correspondence: Dibyendu Bikash Datta, Associate Professor, Department of Fashion Management Studies National Institute process of making fabric. The strength of the sector lies in its uniqueness, openness to of Fashion Technology (Ministry of Textiles, Govt. of India), Plot- innovations, flexibility of production, adaptability to the supplier’s requirement and the 3B, Block-LA, Sector III, Salt Lake City, Kolkata - 700 098, India, wealth of its tradition. The glory of handloom industry was the thing of the past, at the Tel +91-9433327019, Email [email protected] present time the industry is in crisis. The sector is appreciated for transferring skills from one generation to another. Today it is no longer appreciated instead it is cursed or blamed. Received: March 15, 2018 | Published: June 13, 2018 The major reasons are mostly substituted products, poor marketing, and competition from power loom, availability of cheaper imported fabrics, changing consumer preferences, economic liberalization, and alternative employment opportunities.
    [Show full text]