Giving Tuesday 2018

Ambassador Toolkit

Please mark your calendars for Tuesday, November 27 and join us in supporting the Health First Cancer Institute on Giving Tuesday.

Celebrated on the Tuesday following Thanksgiving and the widely popular shopping events and , Giving Tuesday is an international day of philanthropy to kick off the charitable season, when many focus on their holiday and end-of-year giving.

Ambassadors are encouraged to download Health First Giving Tuesday photos on HFgive.org/givingtuesday to use on and follow Health First on social media to share our posts throughout the day.

To download photos:

. Go to HFgive.org/givingtuesday . Right-click on the image you want to download . Save to your desktop (or in Photos on a mobile device)

To find us on social media:

@HealthFirstFlorida

@Health_First

@healthfirstflorida

Example Social Media Post

Join me in celebrating #GivingTuesday with Health First!

This year, the Health First Foundation is raising funds to benefit the Health First Cancer Institute and their mission to provide world-class cancer treatment close to home.

Visit HFgive.org/givingtuesday to donate now.

[To add a Health First Giving Tuesday photo to your post, click “Photo” and select the image you wish to use from your desktop or camera roll.]

To Change Your Cover Photo on Facebook

1. Visit your profile page 2. Click the camera icon on the bottom right of your current cover photo to edit

3. Select “Upload Photo” and choose the Health First Giving Tuesday cover photo from your camera roll or desktop

To Use the Health First Giving Tuesday Profile Picture Frame on Facebook

1. Visit your profile page 2. Click the camera icon on the bottom right of your current profile photo to edit 3. Select “Add Frame” 4. In the search box at the top, type in “Health First Giving Tuesday” 2018 and select our frame 5. Click “Save” in the top-right corner

Example Email

Dear [Recipient],

Join me in celebrating Giving Tuesday with Health First on November 27.

This year, the Health First Foundation will be accepting donations to benefit the Health First Cancer Institute. The Health First Cancer Institute is dedicated to providing the most highly specialized treatments so patients can better navigate health care, with five convenient locations across Brevard County.

To make a secure, online donation in any amount, visit HFgive.org/givingtuesday.

Be sure to also check Health First’s Facebook page (@HealthFirstFlorida) throughout the day on Tuesday, November 27, where they will be sharing patient testimonials and videos highlighting the impact of the Health First Cancer Institute.

Thank you for your generosity to our community!

Sincerely,

[Your Name]