EXHIBITOR PROSPECTUS

Back to Business... As the global economy reopens over the next several months, retailers will be searching for the product innovations that meet the new, emerging consumer needs brought on by the pandemic.

Meet with the top decision-makers from across the industry at The Inspired Home Show 2021.

August 7 - 10, 2021 McCormick Place | Chicago, USA TheInspiredHomeShow.com The Industry Event That Matters

While trade shows will continue to be a critical 77% of retail buyers use trade channel for introducing retail buyers to your brand shows to discover new brands and and your products, you are likely faced with reduced budgets for travel and exhibitions. This product categories.* means that you have to prioritize the event that is *NuORDER, “State of Retail Buying in 2020” most likely to advance your business in 2021. And that event is The Inspired Home Show.

Exhibiting at The Inspired Home Show gives you unparalleled access to retail buyers looking for new home + housewares products and ideas to attract consumers into their stores. Global Opportunity Media Coverage Unique, Focused Buyers The Show attracts the The resulting coverage adds Thousands of buyers who top global key retailers in more than 500 million you won’t see at any other 13 channels and thousands impressions in print, broadcast trade event – and they spend of independent specialty and online placements. significant time and energy buyers from 130 countries. taking full advantage of their time in Chicago.

Source: 2019 survey of Show retailer attendees TIME SPENT ON EXPO FLOOR SHOWS BUYERS “NEVER ATTENDED” Average Days Average Total Hours U.S. Buyers International Buyers U.S. Buyers 2.5 15.5 Ambiente 82% 45% International Buyers 3.2 18.2 Atlanta Gift Market 69% 89% (NOT including scheduled meetings and educational sessions) Las Vegas Market 72% 82% NY Now 81% 86% CES 68% 77% IFA 96% 83%

For information on COVID Safety Guidelines, visit: Theinspiredhomeshow.com/covid-19-updates

The Coronavirus Factor A survey conducted in July, 2020* indicated that by August 2021 retailers will be ready to travel and attend trade shows again

When do you expect to resume business travel?

Q1 2021: 40.9% Q3 2021: 71.1%

When do you expect to resume trade show attendance?

Q1 2021: 40.9% Q3 2021: 89.4%

In all categories of home + housewares products, at least 70% of respondents indicate that they already source year-round

80% of all retailer respondents indicate that post-pandemic they will experience more flexibility in their buying cycle

*IHA internal survey of US and international retail buyers The Inspired Home Show attracts 99% of the top retailers in 13 channels – and thousands of independent specialty stores from across the U.S.*

Catalog/Internet Department/Specialty & Home + Hardware Thousands of Independents including... Multi Stores Amazon Ace Hardware Cook’s Warehouse Leon & Lulu Cinmar Frontgate Bed Bath & Beyond Do It Best (Atlanta, GA) (Clausen, MI) Groupon Goods Best Buy Gordons Ace Cook’s World Marcels Culinary Hammacher Schlemmer BJ’s Wholesale Club Home Depot (Rochester, NY) (Glen Ellyn, IL) Harriet Carter Blains Supply (Farm & Fleet) Lowes King Arthur Flour Company Bloomingdales Menards Fante’s Peppercorn LTD Commodities Cost Plus World Market True Value (Philadelphia, PA) (Traverse City, MI) Overstock Costco In The Kitchen Rolling Pin Crate & Barrel Independent Specialty Pampered Chef (Pittsburgh, PA) Kitchen Emporium Dillard’s Buying Groups Princess House (Barnden, FL) Publishers Clearing House Fleet Farm Both major independent Kitchen Collage The Grommet Ikea specialty buying groups (Des Moines, IA) Sign of the Bear JC Penney are present… Kitchenware Vermont Country Store Kitchen Kaboodle • Gourmet Catalog (Sonoma, CA) Walmart.com Kohl’s (Portland, OR) • HTI Wayfair Macy’s Todd & Holland

Zulily Meijer Kitchen Kapers Tea Merchants Michaels + Drug (Cherry Hill, NJ) (Forest Park, IL) Design Stores Nebraska Furniture Mart Ahold USA Kitchen Window Nordstrom Denver Art Museum / (Minneapolis, MN) QVC Milwaukee Art Museum Bartell Drug Sam’s Club Bashas Markets Museum of Contemporary *Sample from full list of buyers Art, Chicago Sears CVS Museum of Science and Sur La Table H-E-B Industry Target Kroger National Building Museum The Container Store Rite Aid NY MOMA Walmart Walgreen’s SF MOMA Williams Sonoma Wegmans Whole Foods

Value 99 Cents Only HomeGoods Ross Stores TJX Tuesday Morning Key buyers from more than 125 countries attend the Show every year.*

Company Country Company Country Falabella Argentina, Chile, Peru Future Group / Pantaloon India Mercado Libre Argentina Landmark Group India Amazon Australia, Brazil, Canada, China, France, Lifestyle International India India, , Saudi Arabia Ace Hardware Indonesia, Kuwait, Panama, Bunnings Australia, New Zealand United Arab Emirates TJX Australia, Canada, Italy, United Kingdom Westwing Italy Hipermaxi Bolivia Isetan Japan Polishop Brazil Plaza Style Japan Sams Club Brazil, Mexico The Loft Japan Walmart Brazil, Canada, Central America/ Vitu Zote Kenya Caribbean, Chile, Mexico Coupang Korea, South Bed Bath & Beyond Canada, Mexico Emart Korea, South Best Buy Canada, Mexico Lotte HomeShopping Korea, South Canadian Tire Canada Spinneys Lebanon Costco Wholesale Canada, Japan, Mexico, United Kingdom Casa Ley Mexico Hudsons Bay Canada Coppel Mexico London Drugs Canada El Palacio De Hierro, Casa Palacio Mexico PriceSmart Caribbean, Central America Liverpool Mexico Sodimac Chile Soriana City Club Mexico JD.com China The Home Store Mexico Suning China Harvey Norman New Zealand Tmall Global/Alibaba China Mitre 10 New Zealand Cencosud Colombia The Warehouse New Zealand Home Sentry/Mecanelectro Colombia Promart Homecenter Peru Pepe Ganga - Almacenes Maximo Colombia Gourdos Philippines Almacenes Siman Costa Rica, El Salvador, Guatemala Robinsons Handyman Philippines Bonami.cz Czech Republic S&R Membership Shopping Philippines Potten&Pannen Czech Republic Lulu Group International Qatar, United Arab Emirates Imerco Denmark Technopark Russia Magasin Du Nord Denmark SACO Saudi Arabia Corbmunab Ecuador At Home South Africa Corporacion Favorita/Sukasa Ecuador Homemark South Africa TIA Ecuador Coinfer Spain Almacenes Vidri El Salvador El Corte Ingles SA Spain Galeries Lafayette France La Oca Spain Home Shopping Service/Best of TV France Royal Design Sweden EK Servicegroup eG Germany Hola Taiwan Kaufland Germany Central Retail Thailand OTTO Germany EnPlus Turkey QVC Germany, United Kingdom PROMENU by MIRS Corporation Ukraine REAL Germany Tavola United Arab Emirates Rewe Germany Debenhams United Kingdom Tchibo Germany John Lewis United Kingdom Woolworth Germany, Mexico Lakeland United Kingdom Cemaco Nuevos Almacenes Guatemala Marks & Spencer United Kingdom Almacenes Lady Lee Honduras Robert Dyas United Kingdom Walgreens Boots Alliance Hong Kong Tesco United Kingdom

*Sample from full list of buyers Media Exposure: More than 375 consumer and trade-focused media outlets attend and report on The Inspired Home Show.

The resulting coverage adds up to more than 500 million impressions in print, broadcast and online placements. Influence: The Show attracts hundreds of influencers with a combined reach of more than 50 million.

The rise of the influencer and the role they play in shaping consumer tastes and purchasing makes them a critical piece of the home and housewares supply chain.

The Inspired Home Influencer Conference, held the Friday before the Show opens, welcomes more than 300 influencers for a focused day of education and networking, including speed dating with select exhibiting companies. Details on participation in the 2021 Conference will be available in the spring. Participation

One Show – Five Expos

Dine + Décor - Personality for Wired + Well - Products that the home and profitability electrify the home, the self for the brand and the brand • Cook + Bakeware • Energy Conservation • Floor Coverings • Floor + Carpet Care • Gifts • Home Healthcare • Gourmet/Specialty Food • Home Environment • Home Décor • Household + Kitchen Electrics • Home Textiles • Lighting • HORECA (Hospitality/Commercial) • Personal Care • Kitchen Tools + Accessories • Personal Care (Electric) • Kitchen Accents • Smart Home • Tabletop (Everyday/Luxury) • Specialty Coffee

Clean + Contain - A place Discover | design - Unique for everything and products that define a everything in its place home – and a brand

• Bath + Shower Accessories • Gifts • Cleaning Products • High-design across all • Clothing Care product categories • Furniture • Hardware International Sourcing - • Lawn + Garden Branded and unbranded • Luggage, Travel Goods + products from around Accessories the world • Outdoor Living/BBQ • Pet Products • International Sourcing • Storage + Organization • Global Design Points: International product and global brand opportunities through country-specific located throughout the Show. Brazil Japan Colombia Korea Egypt Turkey

Booth Information and Rates France Thailand 2021 Dates: August 7-10, McCormick Place, Chicago Hong Kong

India Booth Space Cost Standard Rate Corner fees IHA Members $17.00/sq. ft. $400 per corner Non-Members $24.00/sq. ft. $400 per corner

Standards • 10’w x 10’d (100 sq ft.)/3mx3m (9 sq. m) • Booth space cost covers the raw square footage only. Booth structures and services are not included in the cost. Exhibitors must make their own booth arrangement, including back wall, carpeting and furnishings. • The use of pipe and drape is prohibited.

Learn More About the Show and Apply Today at TheInspiredHomeShow.com/Exhibit IHA Membership: Enjoy Benefits Beyond The Show!

Executive Networking and Education Government Advocacy

• CORE – quarterly, senior-level networking and • Government Affairs Office – contact and advice share groups for IHA and members with governmental and regulatory questions • CHESS – annual, senior-level networking and educational conference Industry Reporting International Networking and Education • IHA Market Watch – annual report of consumer • International Business Council (IBC) – networking group for trends and how product international sales professionals with monthly newsletter developers and retailers in the and regular country reports home + housewares space • Global Forum – annual networking and educational can meet consumer needs. conference • Sourcing Missions – turn-key visits to international markets to evaluate alternate sourcing options.

Consumer Engagement

• TheInspiredHome.com consumer platform – member products featured via lifestyle-oriented content • Website – more than 400,000 monthly page views

Save more than 25% on booth space by signing up for membership in the International Housewares Association

Company Annual Annual Membership Pays for itself Housewares Sales Dues with a…

Under $10 million $500 10’ x 10’ booth Over $10 million $800 10’ x 15’ booth

Learn More About Becoming an IHA Member at Housewares.org/Members Value-Add

Opportunities IHA is committed to the success of our exhibitors. We offer several resources to maximize your exposure and effectiveness at The Inspired Home Show.

New Product Showcases housewares Our buyers tell us the most important thing to them is to be able to see what’s new. We connect365 make it easy by curating new products within prominent showcases across the Your participation Show floor. in The Inspired Home • Participation is $300/product Show includes a year-round listing of your brands, products • Product cannot have been shown at previous International Home + Housewares Shows. and contacts on IHA’s HousewaresConnect365. This searchable database includes photos, Global Innovation videos, product listings and catalogs – Awards (gia) and can dynamically match you Honoring Excellence in with buyers interested in your specific product categories. Product Design With more than 750,000 All entries submitted for the New Product pageviews, you’ll stay in Showcases are evaluated by our expert front of retailers, media panel of judges, who name five finalists in each of 14 categories. On the first evening and consumers... of the Show, a single Global Honoree in each ...year-round! category is recognized during the gia Awards Dinner and Ceremony.

Marketing Assistance Throughout the year, IHA provides extensive resources to help you make the most of your presence.

• Marketing Kit – tips, ideas and how-tos for pre-, at- and Sponsorships post-Show promotion Several sponsorships are available, including cafes, TheInspiredHomeShow.com/Exhibit/Pre-show-planning/ buses and other high-traffic attendee resources. Marketing-kit Contact your sales manager for specific opportunities • Media list – contact information for registered media and tips that can help meet your objectives. on attracting media to your booth • Show buyer lists – complimentary mailing list of all registered attendees post-Show • Marketing webinars – live and pre-recorded presentations on how to use IHA marketing resources

Learn more and apply today at TheInspiredHomeShow.com/Exhibit

6400 Shafer Court, Suite 650, Rosemont, IL 60018 USA Tel: +1-847-292-4200 • Housewares.org