A feasibility study on a conference centre and concert hall for the Greater Norwich area A report to The Greater Norwich Development Partnership By Orchard House Langley Hall Farm Langley Moor Durham DH7 8LQ Tel. 0191 378 4737 Fax: 0207691 7056 Mobile: 07957 636196 e-mail:
[email protected] www.tourismukltd.com in association with Contents Section 1 Executive Summary................................................................................3 Section 2 Introduction............................................................................................9 Background................................................................................................................................................9 Strategic context................................................................................................................................... 10 Section 3: The Conference and exhibition market..............................................12 The Conference and Exhibition Market.......................................................................................... 12 The conference market; size, characteristics and trends............................................................ 13 The International association conference market ........................................................................ 14 The exhibition market; size characteristics and trends............................................................... 15 The UK buyers expectations ............................................................................................................