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Market Research Services Limited 16 Cargill Avenue Kingston 10 Jamaica All Media Survey 2014 Published March 2015
Market Research Services Ltd. All Media Survey 2014
Executive Report
Contact Details:
Market Research Services Ltd. 16 Cargill Avenue Kingston 10. Tele: 929-6311 or 929-6349 Fax: 960-7753 Email: [email protected]
Published: March 2015 All Media Survey 2014 Published March 2015
CONTENTS
PAGE # Preface………………………………………………………………………….……………………...... 6-8 Acknowledgements…………………………………………………………………………………….…. 9 Background & Methodology…………………………………………………………………………… 10-12 Glossary of Technical Terms Used………………………………………………………….. ………13
Overview Set Count………………………………….…………………………………………………………………… 15 Potential Audience to Radio, Free To Air (FTA) TV, Local/Regional Cable International Cable (‘000) 2000-2014…………………………………………………………….. 16 Media Interaction (TV, Radio, Newspaper)…...……………………………………………….. 17 Media Share (Radio, FTA TV, Local/Regional Cable, International Cable…...... 18 Media Share (Radio, FTA TV, Local/Regional Cable, International Cable 2012 Vs 2014)…………………………………………………………………………………………………………..19 Tube Share……………………………………………………………………………………………………….20 Average Audience to Radio, FTA TV, Local/Regional Cable, International Cable by 3 hr. Daypart………………………………………………………………………………………21
2 All Media Survey 2014 Published March 2015 CONTENTS
PAGE # Radio Summary Share of Listenership 2014…………………………………………………………………………………………… 23 Share of Listenership 2012 vs 2014……………………………………………………………………………... 24 Share of Listenership Trend – 2006 – 2014………………………………………………………………….. 25 Radio Audience – Who Are They?...... 26 Radio Audience – Where Are They?...... ……………………………………………………………. 27 Radio Audience – When Are They Available?...... 28-31 Station Reach (Radio)……………………………………..…………………………………………………………... 32-33 Share of Listenership by Daypart.…………………………………………………………………………………. 34-39 Share of Listenership by Demographics.………………………………………………………………………. 40-41 Share of Listenership by Area………………………………………………………………………………………. 42
TV Summary Share of Viewership 2014……………………………………………………………………………………………… 44 Share of Viewership 2012 vs 2014………………………………………………………………………………… 45 Share of Viewership Trend – 2006 – 2014………………………………….…………………………………. 46 TV Audience – Who Are They?...... 47 TV Audience – Where Are They?...... ………………………………………………. 48 TV Audience – When Are They Available?...... 49-52 Station Reach (TV)…………………….…………………………………..……………………………………………….. 53 Share of Viewership by Daypart……………….…………………………………………………………………….. 54-56 Share of Viewership by Demographics.…………………………………………………………………………… 57 Share of Viewership by Area…………………………………………………………………………………………... 58 3 All Media Survey 2014 Published March 2015
CONTENTS
PAGE # Share of Viewership (Local/Regional Cable)…………………….……………………………. 59 Share of Viewership (2012 vs 2014)……………..………………….……………………………. 60 Local/Regional Cable Audience – Who Are They?...... 61 Local/Regional Cable Audience – Where Are They?...... ……………………… 62 Local/Regional Cable Audience – When Are They Available?...... 63-66 Station Reach………………………………………………………………………………………………. 67 Share of Viewership by Daypart…………………………………………………………………… 68-70 Share of Viewership by Demographics…………………………………………………………. 71 Share of Viewership by Area………………………………………………………………………… 72 International Cable Audience – Who Are They?...... 73 International Cable Audience – Where Are They?...... 74 International Cable Audience – When Are They Available?...... 75-78
4 All Media Survey 2014 Published March 2015
CONTENTS
PAGE # Newspaper Summary Share of Readership……………………………………………………………………………………. 80 Share of Readership (2012 vs 2014)……………………………………………………………. 81 Share of Readership Morning Newspapers…………………………………………………. 82-83 Share of Readership Morning Newspapers (2012 vs 2014)…………………………. 84 Newspaper Readers – Who Are They?...... 85 Newspaper Readers – Where Are They?...... 86 Average Readership & Reach (‘000)………………………………………...... 87 Reach of Newspaper Categories………………………..………………………………………… 88 Readership In ‘000 to Newspaper Publications…………….……………………………… 89 Readership In ‘000 to Pullouts…………………………………..………………………………… 90-91 Duplication Sunday Newspapers……………………………….………………………………… 92 Duplication Morning Newspapers………………………………………………... …………… 93 Magazine Readers Who Are They?...... 94 Magazine Readers Where Are They?...... 95 5 All Media Survey 2014 Published March 2015
CONTENTS
PAGE # Internet Internet Users – Who Are They?...... 97 Internet Users – Where Are They?...... 98 Population Estimates – Fixed & Mobile Phone Internet…………………………………. 99 What Is Internet Used For?...... 100
6 All Media Survey 2014 Published March 2015
PREFACE
The 2014 All Media Survey represents the 30th in a series of annual and bi-annual surveys conducted by Market Research Services Ltd. (MRSL). MRSL has continuously tracked audience to all media since 1974 and considers this a privilege and an honor to be the entity relied on by the media and advertising fraternity for media information.
The Jamaican media landscape is a very competitive one comprising over twenty (20) national radio stations, three Free To Air (FTA) television stations and a plethora of international and local cable channels that have national and regional coverage. In addition to this there are a number of other community based channels. The media environment has been made significantly more competitive and more demanding by the existence of two strong players in the newspaper segment, publishing daily morning and afternoon papers. To this scenario should be added a proliferation of community based papers that are seeking to carve out a niche for themselves. The publication of many local magazines cannot be ignored providing readers and advertisers with a wide range of options for reading entertainment and advertising respectively.
The dynamism in the market has been further conditioned by the fact that in the situation where such notable changes and shifts have been made over the last twenty years, the growth in the national population has been relatively minimal And there is still just 24 hours in the day to interface with and relate to the significantly wider options now available to the general public. This scenario has forced a higher level of focus on a customer driven approach to marketing one’s media product and a greater reliance on more scientific ways of measuring the appeal and sustainability of services, programs And presentations by the media players. It has been widely appreciated then, that the general public has so much more Choice available to them. It is a factor that has impacted significantly on the audience, readership and viewership numbers in the Jamaican environment over the last decade.
7 All Media Survey 2014 Published March 2015
PREFACE
The competing demands for the consumers’ time and the limited growth in the number of people in the marketplace have resulted in significant shifts in the pattern of relating to media. It now behoves those media players serious about Growing their market to avail themselves of on-going current information that will assist them in strategizing more efficiently. It also demands of advertising agencies a more enlightened approach to media buying, against the background of the much larger body of data now being analysed and available to them. The Global crisis we are all facing has exacerbated the challenges in the environment and has, we believe, helped to shape some of the behaviour patterns that have emerged in the last year or so.
Internet usage must not be ignored. Internet access in the workplace and on mobile phones has also added to this dynamism and presented consumers with even more choice in media. The 2012 survey shows that access to internet via the mobile phone has outgrown access to internet on a desktop or laptop across Jamaican households.
Media in Jamaica has indeed become very complex for all the above reasons. The market dynamics dictate that data be available on a more continuous and more frequent basis. MRSL wishes to re-iterate a point it has made consistently over the last decade and a half, that surveys of this nature need to be carried out on a continuous basis because of the number of media entities that the public now has to deal with and the fact that so much choice is now available to that public, factors all contributing to a more dynamic market place. MRSL is committed to seeing this realized and will continue to work with the different interest groups to achieve this.
8 All Media Survey 2014 Published March 2015
PREFACE
Our company has consistently underwritten the cost of the All-Media Surveys because of our commitment to ensuring the most independent reporting of media habits and audience figures. The very nature of the market ensures that each time the survey is presented, there are winners and losers and the survey cannot escape extreme scrutiny because of its Significance and importance. MRSL prepares itself for this by the diligence with which it executes its work, both at the fieldwork and at the analysis stages of the project.
The team at MRSL acknowledges the support that we have received over the years from the media, the advertising fraternity, tertiary institutions and the general public and indeed extend our appreciation and sincere gratitude to all those who participated in the survey as respondents.
Donald Anderson Chief Executive Officer, MRSL
9 All Media Survey 2014 Published March 2015
ACKNOWLEDGMENTS
Market Research Services Ltd. (MRSL) wishes to acknowledge the support of the following entities and individuals who made important contributions to the development, implementation and completion of the survey and indeed this report:
The media fraternity, including all the radio and television stations and the newspaper companies that provided the research team with the information required to successfully execute the fieldwork.
The Broadcasting Commission
The members of the general public
The Fieldwork Staff of MRSL
10 All Media Survey 2014 Published March 2015
BACKGROUND & METHODOLOGY
Scope & Objectives The purpose of the study, as in earlier studies, is to update media consumption patterns among Jamaicans aged 10 years and older. It is intended for the survey findings to be used by the media and advertising fraternity to help make strategic decisions about programming and advertising.
Methodology The survey involved the conduct of 1,905 interviews with Jamaicans age 10 years and older living across all thirteen (13) parishes of the island (Kingston & St. Andrew being included as one).
Sampling A sample size of 1,905 per was chosen in order to ensure that all the estimates provided in the document would be within + or – 6% points at the 95% level of confidence. What this means is that while the margin of error associated with the Overall sample size is approximately + or –2.3% points at the 95% level of confidence, the sample size associated with the different segments by which the data has been analyzed results in variations in the margin or error, the maximum error being + or –6% points.
A random and stratified sampling methodology, involving a multi-stage sample design, was used. At the first stage of the process the sample was stratified across the thirteen parishes in accordance with the population size in each of these parishes. At the second stage, further stratification of the parish samples by gender, age and socio-economic class was done in line with their known population proportion. At the third stage, the sample quotas were distributed across each of the seven (7) days of the week, in order to ensure that an equal number of interviews were done each day.
11 All Media Survey 2014 Published March 2015
BACKGROUND & METHODOLOGY
Cluster sampling was used to select the areas from which households were randomly selected using a systematic process. That is, each parish was divided into homogenous clusters (sample areas). In the final analysis approximately 200 sample areas were randomly selected with no more than 10 interviews being scheduled for a single sample area. Households within each area were randomly selected using a systematic process. A random start address was assigned to each area. Households were selected from this point onwards using a systematic skip pattern based on the population of households in each area and the quota number of interviews to be achieved.
Once the household was identified a list of all persons 10 years and older was developed in order to select the informant for the survey. This respondent was selected in line with the assigned quotas by gender, age and socio-economic class. In order to take the respondent selection outside of the control of the interviewer, where there was more than one person in the household who qualified, the person who last celebrated a birthday was selected as the respondent.
Data Collection and Quality Control The data was collected by a team of approximately 52 interviewers and 10 supervisors. The interviewer was responsible for correctly selecting the household and the informant and conducting the interviews. The supervisors ensured that all The specifications laid down for selecting the sample was adhered to and also provided support to the interviewers in the field if and when they encountered difficult situations.
In addition to this level of control in the field, a post-interview validation involving random call backs or revisits to no less than 30% of each interviewers completed surveys was carried out. This ensured that the interviews were carried out in accordance with the specifications laid down by MRSL.
12 All Media Survey 2014 Published March 2015
BACKGROUND & METHODOLOGY
Data Collection Tools
A structured questionnaire (Appendix I) was the instrument used to gather and record the data in the field. The questionnaire was designed in order to allow for the 24 hour aided recall methodology whereby respondents were asked about their viewership and listenership patterns in the past 24 hours. Program schedules from the different TV and radio stations were used to aid respondents’ recall of their listenership and viewership in the past 24 hours.
The 24 hour aided-recall methodology has been used consistently by MRSL to track listenership and viewership patterns. To date, it represents the most realistic approach for capturing such information when literacy levels and costs are taken into consideration.
Time Frame Fieldwork, including validation and other quality checks were carried out over a six weeks period between November 2014 and January 2015.
13 All Media Survey 2014 Published March 2015
GLOSSARY OF TECHNICAL TERMS
TERM MEANING This is the measure of assurance that the estimate is off by no more than the CONFIDENCE INTERVAL computed margin (range) or error. The confidence interval set for this research is 90%. The margin of error is the computed range of error that the estimate may vary MARGIN OF ERROR from the true population statistic. ABC1 The upper and upper middle socio-economic group. C2 The middle socio-economic group. DE The low middle and low socio-economic groups. POTENTIAL The total number of different persons within the population that listened to the AUDIENCE/READERS radio or watched the television at any time at all, “yesterday”. The total number of different persons reached by the radio station or television REACH station typically at a specific time of the day. SET COUNT The estimate of the total number of radio sets, television sets and cable sets across the island. AHH Average half hour AQH Average quarter hour FTA Free To Air Television 14 All Media Survey 2014 Published March 2015
Overview All Media Survey 2014 Published March 2015 Set Count (‘000)
The figures below represent number of working sets. 2500
2000
1500
1000
500
0 2000 2002 2005 2006 2007 2008 2009 2012 2014 Radio 2084 1920 1635 1472 1237 1244 1156 1189 1362 TV 904 971 1133 1125 1139 1268 1267 1222 1416
Average Sets Per Household Nationally: NOTE: Radio set count does not include radio on mobile phones. Radio 1.6 sets per household TV 1.7 sets per household 16 All Media Survey 2014 Published March 2015 Potential Market For Radio, Free To Air (FTA) TV, Local Cable, International Cable, Newspaper & Internet (‘000) 2000 to 2014
2000 1800 1600 1400 1200 1000 800 600 400 200 0 2000 2005 2006 2007 2008 2009 2012 2014 Radio 1719 1610 1471 1450 1204 1409 1305 1293 FTA 1493 1737 1564 1496 1423 1585 1585 1530 LOCAL CABLE 127 88 84 85 81 62 61 INT'L CABLE 839 631 616 596 617 541 667 NEWSPAPER 1869 1448 1699 1569 1491 1404 1359 INTERNET 917 937 1035 1381 1676
NOTE: Potential Market represents the total number of different persons that listened to the radio or watched FTA TV, local cable or international cable at any time at all “yesterday”, use the internet at home, work or elsewhere and read or leaf through a newspaper publication within the last week. 17 All Media Survey 2014 Published March 2015 Media Interaction ‘000
Readers ‘000 Television Radio (FTA & Watched TV only 273 Local/Regional Cable) 327 Listened radio only 146 Read newspaper only 187 146 273 602 Watched TV and 327 listened radio 352 218 Watched TV and read 352 newspaper
Listened radio and read 218 187 newspaper Newspaper Watched TV, listened 602 radio and read newspaper
The above represents the total number of different viewers, listeners and readers. 18 All Media Survey 2014 Published March 2015 Media Share 2014
International Cable Local Cable Free To Air 10.1% 1.0% Newspaper 23.2% 20.6%
Radio Internet 19.6% 25.5%
The above shares are based on potential audience to the respective media.
19 All Media Survey 2014 Published March 2015 Media Share 2014 vs 2012
25 25.5 23.2 22 22 21 20.6
19.6
10.1 PERCENTAGE (%) PERCENTAGE 9
1 1
Radio FTA Local Cable Int'l Cable Newspaper Internet 2014 2012
The above shares are based on potential audience to the respective media. 20 All Media Survey 2014 Published March 2015 Tube Share 2014
International Cable 29.5%
Free To Air 67.8%
Local/Reg. Cable 2.7%
The above shares are based on potential audience to the respective tube source (FTA TV, Local cable and International Cable)
21 All Media Survey 2014 Published March 2015
Average Audience To Radio, FTA TV, Local Cable & International Cable – 3 HR. DAY PART
3 HOUR DAY Radio FTA TV Local International PART ‘000 ‘000 Cable Cable (Sunday to Saturday) ‘000 ‘000 12 mn to 2:59 am 64 13 1 18 3:00 am to 5:59 am 77 13 1 8 6:00 am to 8:59 am 537 220 5 46 9:00 am to 11:59 am 466 113 8 86 12 md to 2:59 pm 470 198 8 92 3:00 pm to 5:59 pm 411 161 6 128 6:00 pm to 8:59 pm 320 811 5 160 9:00 pm to 11:59 pm 220 265 7 194
Note the above represent average listeners in each of the above 3 hours time segment. The data above does not necessarily represent different persons in each 3 hour segment.
22 All Media Survey 2014 Published March 2015 Radio All Media Survey 2014 Published March 2015 Share of Listenership 2014
TOTAL RADIO LISTENERS 10+ YEARS 2014: 1,293,000
19.3
11.6
8.4
8.2
8
PERCENTAGE (%) PERCENTAGE
5.7
5.2
4.6
4.4
4.3
3.1
2.7
1.8
1.6
1.5
1.4
1.3
1.1
0.9 0.9
0.8 0.8
0.7
0.6
0.5
0.3 0.3
RFI
TBC
NCU
KLAS
LINKZ
STYLZ
OTHER
ZIP 103 ZIP
IRIE FM IRIE
BESS FM BESS
SUNCITY
HOT 102 HOT
VYBZ FM VYBZ
KOOL KOOL FM
LOVE 101 LOVE
FYAH 105 FYAH
FAME FM FAME
GOSPEL JA GOSPEL
ROOTS FM ROOTS
MELLO FM MELLO
RJR 94 FM 94 RJR
NEWSTALK
HITZ 92 FM 92 HITZ
POWER 106 POWER
MEGA JAMZ MEGA
NATIONWIDE MUSIC 99 FM 99 MUSIC
24 All Media Survey 2014 Published March 2015 Share of Listenership 2014 vs 2012
TOTAL RADIO LISTENERS 10+ YEARS 2014: 1,293,000
21.4
19.3
13.4
12.4
11.6
9.7
8.8
8.7
8.4
8.2
8
PERCENTAGE (%) PERCENTAGE
5.7
5.2
4.6
4.4
4.3
3.5
3.2
3.1
2.7
2.5
2
1.9
1.8
1.7 1.7
1.6
1.5
1.4 1.4
1.3 1.3
1.1
1
0.9 0.9 0.9 0.9
0.8 0.8 0.8 0.8 0.8
0.7
0.6
0.5 0.5
0.3 0.3 0.3
0.2
0.1
RFI
TBC
NCU
KLAS
LINKZ
STYLZ
OTHER
ZIP 103 ZIP
IRIE FMIRIE
BESS FM BESS
SUNCITY
HOT 102 HOT
VYBZ FM VYBZ
KOOL FM KOOL
LOVE 101 LOVE
FYAH 105 FYAH
FAME FM FAME
GOSPEL JA GOSPEL
ROOTS FM ROOTS
MELLO FM MELLO
RJR 94 FM 94 RJR
NEWSTALK
HITZ 92 FM 92 HITZ
POWER106
MEGA JAMZ MEGA
NATIONWIDE MUSIC 99 FM 99 MUSIC 2014 2012
25 All Media Survey 2014 Published March 2015 Share of Listenership – Trend 2006-2014 TOTAL RADIO LISTENERS 10+ YEARS 2014: 1,293,000
40
35
30
25
20
15
10
5
0 2006 2007 2008 2009 2012 2014
IRIE FM ZIP 103 RJR 94 FM LOVE 101 HITZ 92 MELLO FM KOOL 97 FAME FM POWER 106 SUN CITY NCU GOSPEL JA KLAS NATIONWIDE HOT 102 VYBZ LINKZ FM BESS FM NEWSTALK MEGA JAMZ TBC MUSIC 99 ROOTS FM STYLZ FM RFI FYAH 105 OTHERS
26 All Media Survey 2014 Published March 2015
Radio Audience - Who are they?
Total (Potential) Audience 1,293,000 Gender (‘000) Males: 644 Females: 649
Age Group (‘000) Males Females Males Females 10 – 19: 245 ‘000 ‘000 ‘000 ‘000 SE Class (‘000) 20 – 34: 370 10 – 19: 109 136 ABC1: 107 115 ABC1: 222 35 + 678 20 – 34: 187 183 C2: 181 184 35 + 348 330 DE: 356 350 C2: 365 DE: 706
ABC1 C2 DE ‘000 ‘000 ‘000 10 – 19 39 69 137 20 – 34 59 95 216 35 + 124 201 353 NOTE: ABC1: Upper/upper middle income C2: Middle income DE: Low middle to low income •DATA IS BASED ON PAST 24 HRS LISTENERSHIP •NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE TO27 ROUNDING/WEIGHTING All Media Survey 2014 Published March 2015
Radio Audience - Where are they?
Total (Potential) Audience 1,293,000
KMA URBAN RURAL (‘000) (‘000) (‘000) 442 595 256
NOTE: KMA: Kingston & St. Andrew, Portmore, Spanish Town Urban: Other St. Catherine, St. James, St. Ann, Westmoreland, Manchester, Clarendon Rural: St. Thomas, Portland, St. Mary, St. Elizabeth, Trelawny, Hanover
DATA IS BASED ON PAST 24 HRS. LISTENERSHIP NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE TO ROUNDING
28 All Media Survey 2014 Published March 2015
The Radio Audience – When are they available?
½ Hour Sunday Monday Tuesday Wednesday Thursday Friday Saturday Commencing ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 12:00 mn 21 91 88 58 57 109 73 12:30 21 99 80 50 57 109 73 1:00 21 82 80 50 50 101 73 1:30 21 74 88 41 50 76 65 2:00 10 58 80 41 50 84 57 2:30 <10 49 72 41 50 84 57 3:00 10 58 96 50 35 76 57 3:30 10 58 96 50 28 92 65 4:00 21 66 88 74 43 76 65 4:30 31 58 80 83 50 101 65 5:00 63 82 88 124 78 134 89 5:30 73 99 112 141 99 159 89
The above represent the number of persons listening to radio in each half hour time segment.
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The Radio Audience – When are they available?
½ Hour Sunday Monday Tuesday Wednesday Thursday Friday Saturday Commencing ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 6:00 am 429 577 542 587 454 495 445 6:30 439 552 542 562 532 545 469 7:00 471 502 582 595 575 579 493 7:30 439 445 486 554 525 453 469 8:00 512 552 550 570 504 478 550 8:30 544 502 518 521 426 394 590 9:00 565 470 542 579 397 386 566 9:30 512 470 526 529 397 327 558 10:00 512 470 534 579 376 352 526 10:30 512 404 510 504 333 327 574 11:00 460 387 486 446 305 336 550 11:30 429 338 486 413 270 327 518
The above represent the number of persons listening to radio in each half hour time segment.
18 30 All Media Survey 2014 Published March 2015
The Radio Audience – When are they available?
½ Hour Sunday Monday Tuesday Wednesday Thursday Friday Saturday Commencing ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 12:00 md 397 478 526 438 426 369 485 12:30 408 470 502 438 447 344 493 1:00 450 486 502 529 525 361 558 1:30 408 470 455 488 461 369 542 2:00 460 470 439 529 454 403 493 2:30 408 428 431 463 397 361 510 3:00 450 412 486 513 390 378 453 3:30 387 395 494 455 390 352 421 4:00 418 404 455 471 383 394 380 4:30 366 362 407 422 369 361 380 5:00 408 321 431 438 390 361 396 5:30 314 321 375 331 319 294 332
The above represent the number of persons listening to radio in each half hour time segment.
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The Radio Audience – When are they available?
½ Hour Sunday Monday Tuesday Wednesday Thursday Friday Saturday Commencing ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 6:00 pm 418 395 415 347 376 310 372 6:30 429 371 423 322 369 285 380 7:00 345 362 311 265 333 193 307 7:30 272 272 319 256 291 159 283 8:00 241 231 327 248 284 168 307 8:30 241 264 303 231 255 143 251 9:00 293 247 311 281 284 168 267 9:30 282 247 303 256 255 176 210 10:00 241 222 295 223 227 185 186 10:30 167 198 279 190 192 159 170 11:00 126 173 255 174 170 151 162 11:30 126 165 207 149 156 151 146
The above represent the number of persons listening to radio in each half hour time segment.
32 All Media Survey 2014 Published March 2015
Station Reach
Stations Sunday Monday Tuesday Wednesday Thursday Friday Saturday ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 BESS FM 10 16 24 25 7 8 49 FAME FM 73 74 96 74 85 67 65 FYAH 105 188 107 80 124 128 84 178 GOSPEL JA 16 16 72 41 50 25 16 HITS 92 FM 73 157 96 149 71 84 65 HOT 102 10 33 48 41 35 34 32 IRIE FM 366 297 391 347 355 310 356 KLAS FM 31 25 24 50 64 25 16 KOOL FM 63 58 96 58 71 109 97 LINKS 10 25 32 17 14 8 49 LOVE FM 199 140 175 107 170 134 138 MEGA JAMZ 10 <8 16 17 7 8 16 MELLO FM 105 165 152 149 135 143 162 MUSIC 99 21 16 8 25 28 25 24
The above represent the number of different persons reached by each radio station on a typical day during the study period.
33 All Media Survey 2014 Published March 2015 Station Reach
Stations Sunday Monday Tuesday Wednesday Thursday Friday Saturday ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 NATIONWIDE 21 <8 32 107 78 109 49 NCU 94 91 104 58 99 76 89 NEWSTALK/RADI O MONA <10 41 32 8 28 17 32 POWER 106 42 99 72 91 78 34 81 RFI <10 <8 <8 8 <7 <8 <8 RJR 94 FM 209 272 223 265 248 260 235 ROOTS FM 10 41 24 25 7 <8 49 STYLZ 21 8 8 8 <7 17 8 SUNCITY RADIO 10 66 64 17 35 8 16 TBC/THE BREATH OF CHANGE 10 25 32 25 7 50 32 VYBZ FM 31 8 8 33 57 42 32 ZIP 103 188 91 191 149 128 42 162 OTHERS (BBC) 52 25 16 8 43 25 8
The above represent the number of different persons reached by each radio station on a typical day during the study period.
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Share of Listenership By Daypart Sunday
12 mn – 6am – 12 md – 6pm – All day Radio Stations 5:59 am 12:00 mn 5:59pm 11:59pm % % % % % Bess FM 0.00 0.00 0.64 0.00 0.22 Fame FM 6.90 4.29 3.85 3.27 3.97 FYAH 0.00 7.68 14.77 12.41 11.01 Gospel Ja 0.00 0.00 0.00 0.00 0.00 Hitz 92 FM 0.00 4.11 0.86 2.29 2.50 Hot 102 FM 0.00 0.00 0.21 1.31 0.37 Irie FM 6.90 22.31 27.84 18.95 23.12 Klas Sports Radio 0.00 2.86 0.00 0.00 1.17 Kool 97 FM 0.00 6.25 6.85 0.65 5.07 Linkz FM 0.00 0.36 2.36 0.00 0.95 Love 101 FM 10.34 11.25 8.99 10.79 10.35 Mega Jamz 0.00 0.00 0.43 0.00 0.15 Mello FM 0.00 3.57 9.64 8.82 6.76 Music 99FM 0.00 0.54 1.28 0.00 0.66
Shares above are based on average past 24 hours audience to each radio station at each of the time segments above.
35 All Media Survey 2014 Published March 2015
Share of Listenership By Daypart Sunday Cont’d
12 mn – 6am – 12 md – 6pm – All day Radio Stations 5:59 am 12:00 mn 5:59pm 11:59pm % % % % % Nationwide 0.00 3.39 0.43 0.98 1.76 NCU 0.00 5.70 3.21 2.94 4.11 News Talk 0.00 0.00 0.21 0.00 0.07 Power 106 FM 20.69 4.82 2.14 3.92 4.04 RFI 0.00 0.00 0.00 0.00 0.00 RJR 94 FM 24.14 15.18 3.21 10.79 10.28 Roots FM 0.00 0.18 0.00 1.31 0.37 Stylz 0.00 1.07 0.21 0.00 0.51 Sun City Radio 17.24 0.00 0.00 3.92 1.25 TBC 0.00 0.00 0.00 0.65 0.15 Vybz FM 0.00 1.79 0.00 2.29 1.25 Zip 103 FM 0.00 3.75 11.56 8.82 7.49 Other 13.79 0.89 1.28 5.88 2.42
Shares above are based on average past 24 hours audience to each radio station at each of the time segments above.
36 All Media Survey 2014 Published March 2015
Share of Listenership By Daypart Monday - Friday
12 mn – 6am – 12 md – 6pm – All day Radio Stations 5:59 am 12:00 mn 5:59pm 11:59pm % % % % % Bess FM 0.18 0.73 0.53 1.05 0.70 Fame FM 3.18 3.36 2.78 3.82 3.25 FYAH 3.45 2.99 6.99 4.59 4.73 Gospel Ja 3.21 2.22 1.91 2.27 2.18 Hitz 92 FM 3.87 5.14 4.72 4.84 4.85 Hot 102 FM 0.17 0.73 1.04 1.45 0.95 Irie FM 22.26 22.44 17.31 17.58 19.65 Klas Sports Radio 2.10 0.88 2.46 1.17 1.55 Kool 97 FM 1.59 4.51 6.10 5.21 5.02 Linkz FM 0.70 0.82 1.14 0.59 0.87 Love 101 FM 13.64 6.55 5.65 10.12 7.42 Mega Jamz 0.00 0.00 0.28 0.93 0.29 Mello FM 4.98 7.01 12.65 6.92 8.80 Music 99FM 2.49 0.34 0.68 1.81 0.89
Shares above are based on average past 24 hours audience to each radio station at each of the time segments above.
37 All Media Survey 2014 Published March 2015
Share of Listenership By Daypart Monday - Friday Cont’d
RADIO STATIONS 12 mn – 6am – 12 md – 6pm – All day 5:59 am 12:00 mn 5:59pm 11:59pm % % % % % Nationwide 0.88 3.41 3.02 2.58 2.95 NCU 4.07 4.46 3.88 5.27 4.41 News Talk 1.05 1.54 0.37 0.49 0.89 Power 106 FM 1.20 4.14 3.32 4.28 3.71 RFI 0.36 0.74 0.32 0.00 0.42 RJR 94 FM 10.55 14.83 9.89 9.88 11.84 Roots FM 0.35 1.43 0.48 0.47 0.84 Stylz 0.89 0.49 0.13 0.51 0.39 Sun City Radio 3.77 1.66 2.01 1.79 1.94 TBC 2.67 1.12 1.45 1.73 1.46 Vybz FM 0.00 1.34 1.31 1.25 1.23 Zip 103 FM 12.09 6.18 8.49 8.84 7.89 Other 0.33 0.95 1.08 0.55 0.87
Shares above are based on average past 24 hours audience to each radio station at each of the time segments above.
38 All Media Survey 2014 Published March 2015
Share of Listenership By Daypart Saturday
12 mn – 6am – 12 md – 6pm – All day Radio Stations 5:59 am 12:00 mn 5:59pm 11:59pm % % % % % Bess FM 0.00 3.00 2.35 2.62 2.54 Fame FM 0.00 2.00 2.20 1.31 1.83 FYAH 0.00 4.12 8.36 10.98 6.70 Gospel Ja 0.00 1.37 0.29 0.00 0.66 Hitz 92 FM 6.66 3.75 3.07 3.66 3.65 Hot 102 FM 0.00 0.75 0.00 0.79 0.46 Irie FM 3.81 17.12 16.72 12.57 15.39 Klas Sports Radio 0.00 0.25 2.05 1.05 1.02 Kool 97 FM 0.00 5.48 8.94 7.07 6.70 Linkz FM 0.00 2.86 2.63 0.00 2.07 Love 101 FM 18.10 11.48 7.63 8.64 9.95 Mega Jamz 0.00 1.37 0.29 0.00 0.66 Mello FM 0.00 5.12 2.64 8.11 4.57 Music 99FM 0.00 0.00 2.79 0.00 0.96
Shares above are based on average past 24 hours audience to each radio station at each of the time segments above.
39 All Media Survey 2014 Published March 2015
Share of Listenership By Daypart Saturday Cont’d
RADIO STATIONS 12 mn – 6am – 12 md – 6pm – All day 5:59 am 12:00 mn 5:59pm 11:59pm % % % % % Nationwide 0.00 2.75 1.03 2.62 1.98 NCU 22.87 4.75 3.67 3.93 5.18 News Talk 0.00 0.87 0.59 0.00 0.56 Power 106 FM 15.20 4.37 8.51 8.12 7.10 RFI 0.00 0.00 0.00 0.00 0.00 RJR 94 FM 29.54 14.13 5.86 11.76 11.63 Roots FM 0.00 0.00 0.00 0.00 0.00 Stylz 0.00 0.75 1.61 2.62 1.37 Sun City Radio 0.00 0.25 0.00 0.00 0.10 TBC 0.00 3.48 1.76 1.31 2.28 Vybz FM 0.00 0.75 1.47 1.83 1.17 Zip 103 FM 3.81 8.87 15.55 10.48 11.22 Other 0.00 0.37 0.00 0.52 0.25
Shares above are based on average past 24 hours audience to each radio station at each of the time segments above.
40 All Media Survey 2014 Published March 2015 Share of Listenership
By Market Segments - Demographics
& &
34 34
19 19
Radio Stations
–
–
yrs) yrs)
Low Low Low
Males
Teens Teens
Upper Upper
adults
Adults
Young Young
Middle Middle
Overall
Income Income
(20 (20
Upper & & Upper
Females
(10 (10
Middle & & Middle
(35+ yrs) (35+ Tweens
% % % % % % % % % Bess FM 1.2 0.6 0.2 1.5 0.8 0.9 1.4 0.7 0.9 Fame FM 3.1 3.1 4.4 4.4 2.2 8.8 2.9 2.5 3.1 FYAH 6.3 4.9 17.7 6.8 2.6 4.5 6.2 5.5 5.7 Gospel Ja 2.3 1.2 1.7 0.3 2.5 1.1 1.3 2.1 1.8 Hitz 92 FM 4.4 4.4 4.2 8.3 2.3 0.9 3.2 5.4 4.4 Hot 102 FM 0.4 1.3 0.8 0.6 0.9 0.0 0.9 0.9 0.8 Irie FM 15.8 23.8 15.8 18.2 20.7 11.9 15.0 22.6 19.3 Klas Sports Radio 0.4 2.7 1.8 1.7 1.3 4.6 1.5 1.0 1.5 Kool 97 FM 4.5 6.1 2.7 2.5 7.2 5.5 7.7 3.8 5.2 Linkz FM 1.4 0.7 1.8 1.8 0.5 0.0 0.9 1.3 1.2 Love 101 FM 10.6 5.2 8.7 5.9 9.3 6.9 8.5 8.2 8.2 Mega Jamz 0.3 0.3 0.1 0.1 0.5 1.7 0.4 0.1 0.3 Mello FM 8.7 7.1 5.5 6.3 9.3 5.1 7.5 8.5 8.0 Music 99FM 0.9 0.9 0.5 0.8 1.1 0.0 1.7 0.7 0.9
NB: Shares above are based on average audiences Sunday to Saturday.
41 All Media Survey 2014 Published March 2015 Share of Listenership
By Market Segments - Demographics
& &
34 yrs) 34
19 yrs) 19
–
– Males
Teens
Adults Adults
Middle Middle
Overall
Income
Upper & & Upper
Females (35+yrs)
Radio Stations Tweens
Low Income Low
(20
(10
Young adults Young
Upper Middle Upper
& Middle Low % % % % % % % % % Nationwide 2.6 2.8 2.0 1.1 3.7 9.3 3.0 1.7 2.7 NCU 1.9 6.7 2.3 4.1 5.2 3.9 4.5 4.6 4.6 News Talk 1.0 0.5 0.2 0.4 1.1 0.6 0.7 0.8 0.8 Power 106 FM 4.2 4.4 2.5 1.5 6.0 6.4 4.4 3.9 4.2 RFI 0.0 0.4 0.0 0.2 0.5 0.1 0.0 0.6 0.3 RJR 94 FM 12.0 11.2 8.8 6.3 15.0 18.7 14.2 9.3 11.6 Roots FM 0.4 0.9 0.3 0.8 0.6 1.0 0.5 0.7 0.7 Stylz 0.5 0.6 0.1 1.6 0.1 0.0 0.2 0.8 0.6 Sun City Radio 2.1 1.1 2.3 2.2 1.1 0.9 1.6 1.7 1.6 TBC 1.2 1.5 0.1 0.7 2.0 4.1 1.4 1.1 1.4 Vybz FM 1.2 1.3 2.2 1.8 0.8 0.1 1.2 1.5 1.3 Zip 103 FM 9.2 7.7 12.7 18.7 2.2 2.0 7.8 9.5 8.4 Other 1.7 0.4 0.7 1.3 0.9 1.0 1.6 0.6 1.0
NB: Shares above are based on average audiences Sunday to Saturday.
42 All Media Survey 2014 Published March 2015
Share of Listenership By Market Segments - Area
KMA URBAN RURAL Overall KMA URBAN RURAL Overall NOTE: KMA: Kingston & St. Andrew, % % % % % % % % Portmore, Bess FM 0.9 0.8 1.3 0.9 Nationwide 6.6 1.5 0.1 2.7 Spanish Town Urban Other St. Fame FM 4.3 2.6 2.7 3.1 NCU 4.4 5.9 1.4 4.6 Catherine, St. James, St. Ann, FYAH 5.1 4.7 8.8 5.7 News Talk 1.2 0.6 0.6 0.8 Manchester, Clarendon, Gospel Ja 1.7 2.2 0.9 1.8 Power 106 FM 7.1 2.6 4.4 4.2 Westmoreland Hitz 92 FM 2.1 4.1 8.2 4.4 RFI 0.3 0.4 0.3 0.3 Rural: St. Thomas, Hot 102 FM 0.5 1.0 0.7 0.8 RJR 94 FM 9.2 12.1 13.6 11.6 Portland, St. Mary, St. Irie FM 13.6 20.2 25.2 19.3 Roots FM 0.7 0.7 0.5 0.7 Elizabeth, Klas Sports Radio 1.8 1.8 0.0 1.5 Stylz 0.0 0.0 2.6 0.6 Hanover, Trelawny. Kool 97 FM 7.7 5.7 0.7 5.2 Sun City Radio 4.4 0.6 0.1 1.6 Linkz FM 0.2 1.9 0.3 1.2 TBC 3.3 0.9 0.0 1.4 DATA IS BASED ON PAST 24 HRS. Love 101 FM 4.5 10.6 7.4 8.2 Vybz FM 0.5 1.8 1.0 1.3 LISTENER-SHIP Mega Jamz 0.6 0.3 0.1 0.3 Zip 103 FM 11.2 7.4 7.0 8.4 NUMBERS MAY BE OFF BY 1 OR Mello FM 6.3 8.1 9.9 8.0 Other 1.0 0.6 1.8 1.0 2 POINTS DUE TO ROUNDING. Music 99FM 1.1 1.1 0.2 0.9
NB: Shares above are based on average audiences Sunday to Saturday.
43 All Media Survey 2014 Published March 2015
Television All Media Survey 2014 Published March 2015 Share of Viewership 2014 (FTA) TOTAL FTA TV VIEWERS 10+ YEARS 2014: 1,530,000
LOVE TV 0.5% CVM TV 27.0%
TVJ 72.5%
45 All Media Survey 2014 Published March 2015 Share of Viewership 2014 vs 2012 (FTA) TOTAL FTA TV VIEWERS 10+ YEARS 2014: 1,530,000
72.5
69.5
30
27 PERCENTAGE (%) PERCENTAGE
0.5 0.5
TVJ CVM LOVE TV 2014 2012
46 All Media Survey 2014 Published March 2015 Share of Viewership – Trend 2006-2014 TOTAL FTA TV VIEWERS 10+ YEARS 2014: 1,530,000
80
70
60
50
40
30
20
10
0 2006 2007 2008 2009 2012 2014 TVJ CVM TV LOVE TV
47 All Media Survey 2014 Published March 2015
Free To Air (FTA) TV Audience - Who are they?
Total (Potential) Audience 1,530,000 Gender (‘000) Males: 746 Females: 784
Age Group (‘000) Males Females Males Females 10 – 19: 347 ‘000 ‘000 ‘000 ‘000 SE Class (‘000) 20 – 34: 392 10 – 19: 179 168 ABC1: 86 91 ABC1: 177 35 + 791 20 – 34: 196 196 C2: 198 219 35 + 371 420 DE: 462 474 C2: 417 DE: 936
ABC1 C2 DE ‘000 ‘000 ‘000 10 – 19 37 87 223 20 – 34 42 103 247 35 + 98 227 466 NOTE: ABC1: Upper/upper middle income C2: Middle income DE: Low middle to low income •DATA IS BASED ON PAST 24 HRS VIEWERSHIP •NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE TO ROUNDING/WEIGHTING 48 All Media Survey 2014 Published March 2015
Free To Air (FTA) TV Audience - Where are they?
Total (Potential) Audience 1,530,000
RURAL URBAN KMA (‘000) (‘000) (‘000) 313 705 512
NOTE: KMA: Kingston & St. Andrew, Portmore, Spanish Town Urban: Other St. Catherine, St. James, St. Ann, Westmoreland, Manchester, Clarendon Rural: St. Thomas, Portland, St. Mary, St. Elizabeth, Trelawny, Hanover
DATA IS BASED ON PAST 24 HRS. VIEWERSHIP NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE TO ROUNDING
49 All Media Survey 2014 Published March 2015
Free To Air (FTA) TV Audience – When are they available?
½ Hour Sunday Monday Tuesday Wednesday Thursday Friday Saturday Commencing ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 12:00 mn 10 16 32 8 21 34 <8 12:30 <10 16 32 8 28 34 <8 1:00 <10 8 32 25 21 25 <8 1:30 10 8 24 25 14 8 <8 2:00 10 8 <8 25 21 25 <8 2:30 10 16 <8 17 <7 8 <8 3:00 10 16 <8 17 7 17 8 3:30 <10 16 <8 8 7 25 8 4:00 <10 25 16 8 14 8 8 4:30 <10 49 16 <8 7 17 <8 5:00 10 25 16 8 21 25 <8 5:30 10 33 24 25 21 25 <8
50 All Media Survey 2014 Published March 2015 Free To Air (FTA) TV Audience – When are they available?
½ Hour Sunday Monday Tuesday Wednesday Thursday Friday Saturday Commencing ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 6:00 am 136 264 239 149 319 193 129 6:30 157 280 263 141 333 210 138 7:00 199 329 295 165 362 268 178 7:30 167 288 303 157 334 201 186 8:00 220 280 303 182 312 218 243 8:30 199 165 200 132 220 151 202 9:00 178 124 152 132 156 126 170 9:30 146 99 152 99 113 117 154 10:00 199 124 104 91 142 117 121 10:30 188 132 96 74 135 117 129 11:00 167 115 64 50 106 126 121 11:30 157 115 48 83 92 134 81
51 All Media Survey 2014 Published March 2015 Free To Air (FTA) TV Audience – When are they available?
½ Hour Sunday Monday Tuesday Wednesday Thursday Friday Saturday Commencing ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 12:00 md 346 157 208 165 165 185 154 12:30 325 107 192 107 107 185 129 1:00 366 255 224 198 198 233 194 1:30 366 247 192 174 174 219 178 2:00 387 198 192 157 157 255 226 2:30 356 140 176 107 107 198 210 3:00 387 181 168 107 107 219 202 3:30 335 132 128 99 99 191 226 4:00 241 157 128 116 124 149 210 4:30 166 165 128 116 116 127 186 5:00 209 206 144 157 157 135 194 5:30 136 140 128 107 107 114 154
52 All Media Survey 2014 Published March 2015
Free To Air (FTA) TV Audience – When are they available?
½ Hour Sunday Monday Tuesday Wednesday Thursday Friday Saturday Commencing ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 6:00 pm 345 445 311 289 348 411 218 6:30 429 717 543 463 532 612 243 7:00 1067 1293 1133 1141 1191 1183 906 7:30 1015 1367 997 976 1064 1116 801 8:00 941 1128 1133 1083 1021 1175 938 8:30 805 848 822 843 723 923 736 9:00 680 659 558 455 461 562 461 9:30 481 420 399 223 277 394 299 10:00 377 321 343 231 192 252 259 10:30 241 239 232 149 191 176 194 11:00 178 206 200 99 113 143 186 11:30 114 107 96 83 85 126 113
53 All Media Survey 2014 Published March 2015
Station Reach (FTA)
Sunday Monday Tuesday Wednesday Thursday Friday Saturday TV ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 STATIONS
TVJ 1381 1376 1356 1273 1468 1527 1213 CVM 596 725 678 727 773 822 704 Love 31 16 8 <8 7 34 <8
The above represent the number of different persons reached by each station on a typical day during the study period.
54 All Media Survey 2014 Published March 2015
Share of Viewership (FTA) By Daypart - Sunday
12 mn – 6am – 12 md – 6pm – All day TV 5:59 am 11:59 am 5:59 pm 11:59 pm STATIONS % % % % % TVJ 67 66 67 79 73 CVM 33 34 30 21 26 Love 1 - 3 - 1
Shares above are based on average past 24 hours audience to each TV station at each of the time segments above.
55 All Media Survey 2014 Published March 2015
Share of Viewership (FTA) By Daypart - Monday to Friday
12 mn – 6am – 12 md – 6pm – All day TV 5:59 am 11:59 am 5:59 pm 11:59 pm STATIONS % % % % % TVJ 100 80 71 70 72 CVM - 20 29 29 27 Love - - - 1 1
Shares above are based on average past 24 hours audience to each TV station at each of the time segments above.
56 All Media Survey 2014 Published March 2015
Share of Viewership (FTA) By Daypart - Saturday
12 mn – 6am – 12 md – 6pm – All day TV 5:59 am 11:59 am 5:59 pm 11:59 pm STATIONS % % % % % TVJ - 82 78 70 74 CVM 100 18 22 30 26 Love - - - - -
Shares above are based on average past 24 hours audience to each TV station at each of the time segments above.
57 All Media Survey 2014 Published March 2015
Share of Viewership (FTA) By Market Segments - Demographics
& &
19 yrs) 19 yrs 34 - TV -
STATIONS
& & Low
Female Males Tweens Teens (10 Young Adults (20 Adults yrs) (35+ & Upper Middle Upper Middle Income LowMiddle Overall % % % % % % % % % TVJ 73 72 76 72 69 76 71 73 72 CVM 27 27 23 23 31 24 29 26 27 Love - 1 1 5 - - - 1 1
NB: Shares above are based on average audiences Sunday to Saturday.
58 All Media Survey 2014 Published March 2015
Share of Viewership (FTA) By Market Segments – Area
TV KMA URBAN RURAL Overall STATIONS % % % % TVJ 72 69 80 72 CVM 28 30 19 27 Love TV - 1 1 1
NB: Shares above are based on average audiences Sunday to Saturday.
59 All Media Survey 2014 Published March 2015 Share of Viewership 2014 (LOCAL/REGIONAL CABLE) TOTAL LOCAL/REGIONAL CABLE VIEWERS 10+ YEARS 2014: 61,000
JNN RE TV 0.4% Tempo 17.2% 1.3% TVJ Sports 10.3%
Sportsmax 62.1% CVM Sports 0.0%
Music + 3.2% Hype TV 5.5%
60 All Media Survey 2014 Published March 2015 Share of Viewership 2014 vs 2012 (LOCAL/REGIONAL CABLE) TOTAL LOCAL/REGIONAL CABLE VIEWERS 10+ YEARS 2014: 61,000 62.2
59.5
PERCENTAGE (%) PERCENTAGE 17.2 11.8 10.3 10.8 5.5 5.4 6.3 3.2 2.4 0 0.4 0.3 1.3 0.9
Sportsmax Hype TV Music + CVM Plus TVJ Sports RE TV JNN Tempo 2014 2012
61 All Media Survey 2014 Published March 2015
Local/Regional Cable TV Audience - Who are they?
Total (Potential) Audience 61,000 Gender (‘000) Males: 44 Females: 17
Age Group (‘000) Males Females Males Females 10 – 19: 23 ‘000 ‘000 ‘000 ‘000 SE Class (‘000) 20 – 34: 19 10 – 19: 14 9 ABC1: 5 - ABC1: 5 35 + 19 20 – 34: 13 6 C2: 10 4 35 + 17 2 DE: 29 13 C2: 14 DE: 42
ABC1 C2 DE ‘000 ‘000 ‘000 10 – 19 - 7 16 20 – 34 3 5 11 35 + 2 2 15 NOTE: ABC1: Upper/upper middle income C2: Middle income DE: Low middle to low income •DATA IS BASED ON PAST 24 HRS VIEWERSHIP •NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE62 TO ROUNDING/WEIGHTING All Media Survey 2014 Published March 2015
Local/Regional Cable TV Audience - Where are they?
Total (Potential) Audience 61,000
RURAL URBAN KMA (‘000) (‘000) (‘000) 17 19 25
NOTE: KMA: Kingston & St. Andrew, Portmore, Spanish Town Urban: Other St. Catherine, St. James, St. Ann, Westmoreland, Manchester, Clarendon Rural: St. Thomas, Portland, St. Mary, St. Elizabeth, Trelawny, Hanover
DATA IS BASED ON PAST 24 HRS. VIEWERSHIP NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE TO ROUNDING
63 All Media Survey 2014 Published March 2015
Local/Regional Cable TV Audience – When are they available?
½ Hour Sunday Monday Tuesday Wednesday Thursday Friday Saturday Commencing ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 12:00 mn <10 8 <8 <8 <7 <8 <8 12:30 <10 8 <8 <8 <7 <8 <8 1:00 <10 <8 <8 <8 <7 <8 <8 1:30 10 <8 <8 <8 <7 <8 <8 2:00 10 <8 <8 <8 7 <8 <8 2:30 10 <8 <8 <8 <7 <8 <8 3:00 10 <8 <8 <8 <7 <8 <8 3:30 <10 <8 <8 <8 <7 <8 <8 4:00 <10 8 <8 <8 <7 <8 <8 4:30 <10 16 <8 <8 <7 <8 <8 5:00 <10 <8 <8 <8 <7 <8 <8 5:30 <10 <8 <8 <8 <7 <8 <8
64 All Media Survey 2014 Published March 2015
Local/Regional Cable TV Audience – When are they available?
½ Hour Sunday Monday Tuesday Wednesday Thursday Friday Saturday Commencing ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 6:00 am <10 <8 <8 8 <7 8 8 6:30 <10 <8 <8 <8 <7 <8 16 7:00 <10 <8 <8 <8 14 <8 16 7:30 <10 <8 <8 <8 7 <8 8 8:00 10 8 <8 <8 7 8 16 8:30 10 8 <8 8 14 <8 24 9:00 10 8 8 <8 14 <8 16 9:30 10 <8 8 <8 <7 <8 16 10:00 10 <8 <8 <8 7 <8 32 10:30 10 <8 <8 <8 7 <8 40 11:00 10 8 <8 <8 7 8 40 11:30 10 8 <8 <8 7 8 24
65 All Media Survey 2014 Published March 2015
Local/Regional Cable TV Audience – When are they available?
½ Hour Sunday Monday Tuesday Wednesday Thursday Friday Saturday Commencing ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 12:00 md 21 <8 8 <8 7 8 16 12:30 21 <8 <8 <8 14 8 16 1:00 10 8 <8 <8 28 <8 16 1:30 10 8 <8 <8 21 <8 8 2:00 10 8 <8 <8 14 <8 24 2:30 21 <8 <8 <8 14 <8 24 3:00 21 <8 <8 <8 21 <8 24 3:30 31 <8 <8 <8 14 <8 24 4:00 10 <8 8 8 14 <8 16 4:30 10 <8 8 <8 14 <8 <8 5:00 10 8 8 <8 <7 <8 <8 5:30 <10 <8 16 <8 <7 <8 <8
66 All Media Survey 2014 Published March 2015
Local/Regional Cable TV Audience – When are they available?
½ Hour Sunday Monday Tuesday Wednesday Thursday Friday Saturday Commencing ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 6:00 pm 10 16 8 <8 14 <8 8 6:30 10 16 8 <8 7 <8 <8 7:00 10 8 8 <8 7 <8 <8 7:30 10 <8 16 <8 7 <8 <8 8:00 10 <8 16 <8 7 <8 <8 8:30 <10 <8 8 8 <7 <8 <8 9:00 10 8 16 8 <7 <8 <8 9:30 10 16 8 17 <7 <8 8 10:00 10 25 16 17 <7 <8 8 10:30 10 33 8 <8 14 <8 8 11:00 10 25 <8 <8 7 <8 <8 11:30 <10 16 <8 <8 7 <8 <8
67 All Media Survey 2014 Published March 2015
Station Reach
Stations Sunday Monday Tuesday Wednesday Thursday Friday Saturday ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 ‘000
TEMPO 10 <8 <8 <8 <7 8 <8 RE TV 21 41 <8 8 21 <8 <8 CVM PLUS <10 8 <8 <8 <7 <8 <8 SPORTS MAX 31 33 24 17 50 17 81 JNN <10 <8 8 <8 <7 <8 <8 TVJ SPORTS <10 8 24 8 14 <8 16 MUSIC PLUS 10 <8 <8 <8 7 8 <8 HYPE TV 10 8 16 <8 14 <8 <8 OTHER <10 <8 <8 <8 <7 <8 <8
The above represent the number of different persons reached by each station on a typical day during the study period.
68 All Media Survey 2014 Published March 2015
Share of Viewership (LOCAL/REGIONAL CABLE) By Daypart - Sunday
12 mn – 6am – 12 md – 6pm – All day TV 5:59 am 11:59 am 5:59 pm 11:59 pm STATIONS % % % % % TEMPO - - - 20 5 RE TV - - 47 - 21 CVM PLUS - - - - - SPORTS MAX 100 100 47 70 69 JNN - - - - - TVJ SPORTS - - - - - MUSIC PLUS - - - - - HYPE TV - - 6 10 5 OTHER - - - -
Shares above are based on average past 24 hours audience to each TV station at each of the time segments above.
69 All Media Survey 2014 Published March 2015
Share of Viewership (LOCAL/REGIONAL CABLE) By Daypart - Monday to Friday
12 mn – 6am – 12 md – 6pm – All day TV 5:59 am 11:59 am 5:59 pm 11:59 pm STATIONS % % % % % TEMPO - 4 - - 1 RE TV - 20 16 37 25 CVM PLUS - - - - - SPORTS MAX 40 52 53 34 44 JNN - - 3 - 1 TVJ SPORTS 40 9 3 29 17 MUSIC PLUS - 7 5 - 3 HYPE TV 20 7 19 - 8 OTHER - - - - -
Shares above are based on average past 24 hours audience to each TV station at each of the time segments above.
70 All Media Survey 2014 Published March 2015
Share of Viewership (LOCAL/REGIONAL CABLE) By Daypart - Saturday
12 mn – 6am – 12 md – 6pm – All day TV 5:59 am 11:59 am 5:59 pm 11:59 pm STATIONS % % % % % TEMPO - - - - - RE TV - - - - - CVM PLUS - - - - - SPORTS MAX - 91 32 100 87 JNN - - - - - TVJ SPORTS - 3 - - 5 MUSIC PLUS - 6 - - 4 HYPE TV - - - - 4 OTHER - - - - -
Shares above are based on average past 24 hours audience to each TV station at each of the time segments above.
71 All Media Survey 2014 Published March 2015 Share of Viewership (LOCAL/REGIONAL CABLE)
By Market Segments - Demographics
19 yrs) 19 yrs 34 - TV -
STATIONS
& & Low
Female Males Children & Teens (10 Young Adults (20 Adults Older yrs) (35+ & Upper Middle Upper Middle Income Middle Low Overall % % % % % % % % % TEMPO - - 4 - - - 2 1 1.3 RE TV 16 16 23 17 12 - 7 21 17.2 CVM PLUS ------0.0 SPORTS MAX 67 68 61 43 78 100 59 59 62.2 JNN 1 1 - - 1 - - 1 0.4 TVJ SPORTS 12 12 5 23 3 - 24 7 10.3 MUSIC PLUS - - 3 6 - - 5 2 3.2 HYPE TV 4 4 4 10 6 - 2 8 5.5 OTHER ------0.0
NB: Shares above are based on average audiences Sunday to Saturday. 72 All Media Survey 2014 Published March 2015
Share of Viewership (LOCAL/REGIONAL CABLE) By Market Segments – Area
TV KMA URBAN RURAL Overall STATIONS % % % % TEMPO - 1 - 1.3 RE TV 9 16 38 17.2 CVM PLUS - - - 0.0 SPORTS MAX 82 60 31 62.2 JNN 1 - - 0.4 TVJ SPORTS 3 15 - 10.3 MUSIC PLUS - 3 15 3.2 HYPE TV 5 4 15 5.5 OTHER - - - 0.0
NB: Shares above are based on average audiences Sunday to Saturday.
73 All Media Survey 2014 Published March 2015
International Cable Audience - Who are they?
Total (Potential) Audience 667,000
Gender (‘000) Males: 341 Females: 326
Age Group (‘000) Males Females Males Females 10 – 19: 173 ‘000 ‘000 ‘000 ‘000 SE Class (‘000) 20 – 34: 189 10 – 19: 92 81 ABC1: 80 189 ABC1: 169 35 + 305 20 – 34: 105 84 C2: 111 102 35 + 144 161 DE: 150 135 C2: 213 DE: 285
ABC1 C2 DE ‘000 ‘000 ‘000 10 – 19 41 57 75 20 – 34 43 52 94 NOTE: ABC1: Upper/upper middle income 35 + 85 104 116 C2: Middle income DE: Low middle to low income •DATA IS BASED ON PAST 24 HRS VIEWERSHIP •NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE TO ROUNDING/WEIGHTING 74 All Media Survey 2014 Published March 2015
The International Cable Audience - Where are they?
Total (Potential) Audience 667,000
RURAL URBAN KMA (‘000) (‘000) (‘000) 83 285 299
NOTE: KMA: Kingston & St. Andrew, Portmore, Spanish Town Urban: Other St. Catherine, St. James, St. Ann, Westmoreland, Manchester, Clarendon Rural: St. Thomas, Portland, St. Mary, St. Elizabeth, Trelawny, Hanover
DATA IS BASED ON PAST 24 HRS. VIEWERSHIP NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE TO ROUNDING
75 All Media Survey 2014 Published March 2015
International Cable Audience – When are they available?
½ Hour Sunday Monday Tuesday Wednesday Thursday Friday Saturday Commencing ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 12:00 mn 10 16 32 33 21 17 40 12:30 31 16 16 33 28 8 40 1:00 10 16 8 25 21 <8 40 1:30 10 16 8 25 21 <8 32 2:00 10 16 8 25 7 8 24 2:30 10 8 8 17 7 <8 24 3:00 10 8 8 17 14 <8 24 3:30 10 <8 <8 8 14 <8 16 4:00 <10 <8 <8 8 7 8 8 4:30 <10 <8 <8 8 7 8 8 5:00 <10 <8 <8 8 28 17 8 5:30 <10 25 8 8 21 17 8
76 All Media Survey 2014 Published March 2015
International Cable Audience – When are they available?
½ Hour Sunday Monday Tuesday Wednesday Thursday Friday Saturday Commencing ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 6:00 am 31 41 8 8 21 42 32 6:30 10 33 8 17 21 42 40 7:00 52 49 40 25 57 42 73 7:30 42 41 40 17 28 34 73 8:00 52 58 104 50 57 76 89 8:30 52 49 112 50 50 92 73 9:00 42 91 88 58 78 101 89 9:30 42 74 96 58 78 92 81 10:00 52 99 96 99 92 126 113 10:30 73 91 96 99 78 117 73 11:00 63 99 72 107 78 109 121 11:30 52 58 64 107 85 101 97
77 All Media Survey 2014 Published March 2015
International Cable Audience – When are they available?
½ Hour Sunday Monday Tuesday Wednesday Thursday Friday Saturday Commencing ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 12:00 md 63 58 80 107 106 84 105 12:30 42 74 72 107 92 59 97 1:00 73 99 56 107 99 59 154 1:30 42 91 48 83 121 59 154 2:00 105 124 72 99 128 92 146 2:30 84 115 88 83 92 67 146 3:00 115 140 96 141 92 143 170 3:30 105 124 120 124 92 126 146 4:00 146 115 112 165 64 151 154 4:30 115 115 104 149 64 159 138 5:00 105 157 104 132 121 168 162 5:30 115 157 112 141 114 168 162
78 All Media Survey 2014 Published March 2015
International Cable Audience – When are they available?
½ Hour Sunday Monday Tuesday Wednesday Thursday Friday Saturday Commencing ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 ‘000 6:00 pm 136 140 152 174 128 218 186 6:30 115 140 152 141 106 185 186 7:00 94 124 183 157 106 134 178 7:30 105 91 167 124 128 92 202 8:00 146 181 183 174 149 143 283 8:30 136 214 207 198 170 201 275 9:00 146 280 239 198 227 336 388 9:30 157 247 199 157 184 336 364 10:00 105 239 199 198 177 336 307 10:30 63 173 159 182 170 277 218 11:00 42 148 136 124 142 227 170 11:30 42 132 128 99 85 185 129
79 All Media Survey 2014 Published March 2015
Newspaper & Magazines All Media Survey 2014 Published March 2015 Share of Readership 2014 (Sunday Newspapers) TOTAL NUMBER OF DIFFERENT READERS (REACH) OF SUNDAY NEWSPAPER 10+ YEARS 2014: 678,000
Sunday Observer 22.7%
Sunday Gleaner 77.3%
Note: Share above is based on readership of the “last issue” of each Sunday Newspaper.
81 All Media Survey 2014 Published March 2015 Share of Readership 2014 vs 2012 (Sunday Newspapers) TOTAL NUMBER OF DIFFERENT READERS (REACH) OF SUNDAY NEWSPAPER 10+ YEARS 2014: 678,000
77.3 76.9
PERCENTAGE (%) PERCENTAGE 22.7 22.1
0.9
Sunday Gleaner Sunday Observer Sunday Herald
2014 2012 Note: Share above is based on readership of the “last issue” of each Sunday Newspaper. 82 All Media Survey 2014 Published March 2015 Share of Readership 2014 (Morning Newspapers) TOTAL NUMBER OF DIFFERENT READERS (REACH) OF MORNING NEWSPAPERS 10+ YEARS: 575,000
Daily Observer Daily Gleaner 48.6% 51.4%
Note: Share above is based on readership of the “last issue” of each day’s morning newspaper publication by Gleaner and Observer respectively.
83 All Media Survey 2014 Published March 2015 Share of Readership 2014 (Morning Newspapers) TOTAL NUMBER OF DIFFERENT READERS (REACH) OF MORNING NEWSPAPERS 10+ YEARS: 575,000 10.9 10.2 9.4 9.4 8.9 8.6 8.3 8.2 8.2 7.1
5.5 5.3
PERCENTAGE (%) PERCENTAGE
FRIDAY GLEANER FRIDAY
FRIDAY FRIDAY OBSERVER
TUESDAY GLEANER TUESDAY
MONDAY GLEANER MONDAY
TUESDAY OBSERVER TUESDAY
MONDAY OBSERVER MONDAY
SATURDAY GLEANER SATURDAY
THURSDAY GLEANER THURSDAY
SATURDAY OBSERVER SATURDAY
THURSDAY OBSERVER THURSDAY
WEDNESDAY GLEANER WEDNESDAY WEDNESDAY OBSERVER WEDNESDAY Note: Share above is based on readership of the “last issue” of each day’s newspaper. 84 All Media Survey 2014 Published March 2015 Share of Readership 2014 vs 2012 (Morning Newspapers) TOTAL NUMBER OF DIFFERENT READERS (REACH) OF MORNING 10.9 NEWSPAPERS 10+ YEARS: 575,000 10.2 10.2 9.6 9.6 9.4 9.4 8.9 8.9
8.6 8.6 8.6 8.4 8.2 8 8.3 8.2 8.2 7.1 7.6 6.5
5.5 5.3 5.8
PERCENTAGE (%) PERCENTAGE
FRIDAY GLEANER FRIDAY
FRIDAY OBSERVER FRIDAY
TUESDAY GLEANER TUESDAY
MONDAY GLEANER MONDAY
TUESDAY OBSERVER TUESDAY
MONDAY OBSERVER MONDAY
SATURDAY GLEANER SATURDAY
THURSDAY GLEANER THURSDAY
SATURDAY OBSERVER SATURDAY
THURSDAY OBSERVERTHURSDAY
WEDNESDAY GLEANER WEDNESDAY WEDNESDAY OBSERVER WEDNESDAY 2014 2012 Note: Share above is based on readership of the “last issue” of each day’s newspaper. 85 All Media Survey 2014 Published March 2015 Newspaper Readers - Who are they?
Total (Potential) Readers 1,359,000 Gender (‘000) Males: 643 Females: 716
Age Group (‘000) Males Females Males Females 10 – 19: 286 ‘000 ‘000 ‘000 ‘000 SE Class (‘000) 20 – 34: 415 10 – 19: 132 154 ABC1: 120 124 ABC1: 244 35 + 658 20 – 34: 195 219 C2: 205 221 35 + 316 342 DE: 318 371 C2: 426 DE: 689
ABC1 C2 DE ‘000 ‘000 ‘000 10 – 19 53 86 147 20 – 34 72 125 218 NOTE: ABC1: Upper/upper middle income 35 + 119 215 324 C2: Middle income DE: Low middle to low income •DATA IS BASED ON PAST 7 DAYS READERSHIP OF A NEWSPAPER PUBLICATION . •NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE TO ROUNDING 86 All Media Survey 2014 Published March 2015
Newspaper Readers - Where are they?
Total (Potential) Readers 1,359,000
RURAL URBAN KMA (‘000) (‘000) (‘000) 225 623 511
NOTE: KMA: Kingston & St. Andrew, Portmore, Spanish Town Urban: Other St. Catherine, St. James, St. Ann, Westmoreland, Manchester, Clarendon Rural: St. Thomas, Portland, St. Mary, St. Elizabeth, Trelawny, Hanover
DATA IS BASED ON PAST 7 DAYS READERSHIP OF A NEWSPAPER PUBLICATION NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE TO ROUNDING
87 All Media Survey 2014 Published March 2015 Average Readership & Reach (‘000) National Publications
TOTAL POTENTIAL READERS 10+ YEARS: 1,359,000
Average Reach Readership (Different Readers) Publications ‘000 ‘000 The Gleaner (Sun. – Sat.) 263 778 The Star (Mon.-Sat.) 204 492 The Observer (Sun.-Sat.) 181 432 Children’s Own 117 117 YouthLink 66 66 Teenage Observer 54 54 Observer West 14 14 Track & Pool 5 5
88 All Media Survey 2014 Published March 2015 Reach of Newspaper Categories
TOTAL POTENTIAL READERS 10+ YEARS: 1,359,000
678 576 571 492
368
‘000 315
189 152
Evening Sunday Morning Weekly Youth Papers Pullouts Regional Business Papers Papers Papers Papers Papers Papers
THE DATA ABOVE REPRESENT THE NUMBER OF DIFFERENT READERS OF THE DIFFERENT CATEGORIES OF NEWSPAPERS:
Evening Papers: The Star Sunday Papers: The Sunday Gleaner, The Sunday Observer Morning Papers: The Daily Observer, The Daily Gleaner Weekly Publications: Children’s Own, Teenage Observer, Youth Link, Western, Mirror, North Coast Times. Youth Papers: Children’s Own, Youthlink, Teenage Observer Pullouts: Sunday Outlook, Sunday Business, Flair, Wednesday Business, Western Focus, Hospitality Jamaica, Financial Gleaner, Career & Education, Style, Classifieds, Finance, Business Observer, All Woman, Teenage, The Agenda, Life Tributes, Bookends, Vows, Study Center, Observer West, Thursday Life, Caribbean Business Report, Sporting World, Splash, Auto, Environment Watch, Buy Me, Under The Dryer. Regional Papers: Western Mirror, Northcoast Times and Observer West. 89 Business Papers: Business Observer, Financial Gleaner, Caribbean Business Report, Finance, Sunday Business, Wednesday Business. All Media Survey 2014 Published March 2015
Readership In ‘000 To Newspaper Publications TOTAL POTENTIAL READERS 10+ YEARS: 1,359,000 The Gleaner The Observer
605
254 ‘000 218 238 207 194 ‘000 218 199 191 191
127 168 165 124
Friday Friday
Sunday Sunday
Tuesday Tuesday
Monday Monday
Saturday Saturday
Thursday Thursday
Wednesday Wednesday
The Star All Others
276 ‘000 ‘000 223 201 194 182 149 114 117 66 54
25 5 20 14 32
Pools
Star
Teen
West
Own
Friday
North
Mirror
Track & Track
Western
Times
Observer Observer Observer
Tuesday
Monday
Portmore
Youthlink
Children's
Saturday
Thursday North Coast North
Wednesday 90 All Media Survey 2014 Published March 2015 Readership In ‘000 To Pull Outs - Gleaner TOTAL POTENTIAL READERS 10+ YEARS: 1,359,000 376
291
‘000
97 68 67 58 25
Sunday Sunday Flair Wednesday Financial Hospitality Western Outlook Business Business Gleaner Jamaica Focus
91 All Media Survey 2014 Published March 2015 Readership In ‘000 To Pull Outs - Observer TOTAL POTENTIAL READERS 10+ YEARS: 1,359,000
83 77 73 73 67 58 55 54 52 53 48
47
‘000 34 32 31 29 28 27 22 20
17
Vow
Auto
Splash
Buy Me Buy
Finance
Bookends
Classifieds
All Woman All
The The Agenda
Life Tributes Life
Study Center Study
Thursday LifeThursday
Style Observer Style
Observer West Observer
Sporting World Sporting
Under DryerThe
Teenage ObserverTeenage
BusinessObserver
Caribbean Business… Caribbean
Career & Education Environment Watch Environment
92 All Media Survey 2014 Published March 2015 Duplication – Sunday Newspapers ‘000 TOTAL POTENTIAL READERS 10+ YEARS: 1,359,000
Sunday Sunday Readers ‘000 Gleaner Observer Sunday Gleaner only 505 505 100 68 Sunday Observer only 100 Sunday Gleaner & 68 Observer
The above represents the total number of different readers of each publication
93 All Media Survey 2014 Published March 2015 Duplication – Morning Newspapers ‘000 TOTAL POTENTIAL READERS 10+ YEARS: 1,359,000
The The Readers Gleaner Observer ‘000 The Gleaner only 217
217 162 197 The Observer only 197 The Gleaner & The 162 Observer
The above represents the total number of different readers of each publication
94 All Media Survey 2014 Published March 2015 Magazine Readers - Who are they?
Total (Potential) Readers 238,000
Gender (‘000) Males: 88 Females: 150
Age Group (‘000) Males Females Males Females 10 – 19: 49 ‘000 ‘000 ‘000 ‘000 SE Class (‘000) 20 – 34: 79 10 – 19: 22 27 ABC1: 10 51 ABC1: 61 35 + 110 20 – 34: 34 45 C2: 34 42 35 + 32 78 DE: 44 57 C2: 76 DE: 101
ABC1 C2 DE ‘000 ‘000 ‘000 10 – 19 - 17 32 20 – 34 16 28 35 NOTE: ABC1: Upper/upper middle income 35 + 45 31 34 C2: Middle income DE: Low middle to low income •DATA IS BASED ON PAST 7 DAYS READERSHIP OF A NEWSPAPER PUBLICATION . •NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE TO ROUNDING 95 All Media Survey 2014 Published March 2015
Magazine Readers - Where are they?
Total (Potential) Readers 238,000
RURAL URBAN KMA (‘000) (‘000) (‘000) 23 107 108
NOTE: KMA: Kingston & St. Andrew, Portmore, Spanish Town Urban: Other St. Catherine, St. James, St. Ann, Westmoreland, Manchester, Clarendon Rural: St. Thomas, Portland, St. Mary, St. Elizabeth, Trelawny, Hanover
DATA IS BASED ON PAST 7 DAYS READERSHIP OF A NEWSPAPER PUBLICATION NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE TO ROUNDING
96 All Media Survey 2014 Published March 2015
Internet All Media Survey 2014 Published March 2015 Internet Users - Who are they?
Total (Potential) Users 1,676,000
Gender (‘000) Males: 763 Females: 913
Age Group (‘000) Males Females Males Females 10 – 19: 469 ‘000 ‘000 ‘000 ‘000 SE Class (‘000) 20 – 34: 570 10 – 19: 215 254 ABC1: 120 158 ABC1: 278 35 + 637 20 – 34: 265 305 C2: 237 298 35 + 283 354 DE: 406 457 C2: 535 DE: 863
ABC1 C2 DE ‘000 ‘000 ‘000 10 – 19 68 143 258 20 – 34 88 168 314 NOTE: ABC1: Upper/upper middle income 35 + 122 224 291 C2: Middle income DE: Low middle to low income •DATA IS BASED ON INCIDENCE OF USE OF THE INTERNET. •NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE TO ROUNDING 98 All Media Survey 2014 Published March 2015 Internet Users - Where are they?
Total (Potential) Users 1,676,000
RURAL URBAN KMA (‘000) (‘000) (‘000) 301 750 625
NOTE: KMA: Kingston & St. Andrew, Portmore, Spanish Town Urban: Other St. Catherine, St. James, St. Ann, Westmoreland, Manchester, Clarendon Rural: St. Thomas, Portland, St. Mary, St. Elizabeth, Trelawny, Hanover
DATA IS BASED ON PERSONS WHO REPORTED THAT THEY EVER USE THE INTERNET. NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE TO ROUNDING
99 All Media Survey 2014 Published March 2015 Population Estimate Fixed and Mobile Phone Internet
Households with 356,000 +39% since 2012 Internet on a desktop or laptop
Households with internet 511,000 +94% since 2012 on a mobile phone
The data above represent the total number of different households with internet on a desktop or laptop and internet on a mobile phone.
100 All Media Survey 2014 Published March 2015
What Is Internet Used For?
TOTAL POTENTIAL READERS 10+ YEARS: 1,359,000
77 75 68 65 54 56 56 50 48
‘000 33 27 30 19 18
14
Pay bills Pay
Play games Play
sites
music
content
Listen to radio Listen to
Read the the Readnews
Watch local TV local Watch
transactions
based based sites
Look for health Look for
related content related
Shopping for
Visit dating sites dating Visit
Download or Download
Carry out banking out Carry
Visit entertainment Visit
Visit Social network Social Visit
products services & products
Download or streamor Download
Look educational for stream/watch movies stream/watch
101 Market Research Services Ltd. MRSL All Media Survey "Always Asking Questions, Always Providing Answers" Published March 2015
MARKET RESEARCH SERVICES LTD. "ALWAYS ASKING QUESTIONS, ALWAYS PROVIDING ANSWERS"
ALL MEDIA SURVEY 2014 RADIO COST PER THOUSAND (CPTs) "Always Asking Questions, Always Providing Answers" MRSL All Media Survey - March 2015 SUMMARY OF THE RADIO AUDIENCE - HITZ 92 FM SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS
The following table shows the audience to Hitz 92 FM (based on ¼ hour ratings of listenership according to Hitz 92 FM's time segments) averaged over different time periods. From this data, the average cost per 1000 listeners on Hitz 92 FM has been calculated for 30 seconds (1 time spot announcements).
Basic rate for Basic rate for 30 seconds (1 time) 30 seconds (1 time) Time classification spot announcements Time classification spot announcements
P1 $4,340.00 P5 $2,387.00 P2 $3,472.00 P6 $2,387.00 P3 $4,340.00 P7 $1,314.00 P4 $3,472.00 P8 $3,472.00
TIME PERIOD CLASS AVG. AUDIENCE FOR HITZ 92 COST PER 30 SEC COST PER THOUSAND 2014 000 $ $ 6:00 AM - 9:00 AM MONDAY - FRIDAY Blast Off 29 $4,340.00 147.19 9:00 AM - 1:00 PM MONDAY - FRIDAY Mid Morning Hits 28 $3,472.00 125.83 1:00 PM - 5:00 PM MONDAY - FRIDAY D'Bounce 31 $4,340.00 138.08 5:00 PM - 6:30 PM MONDAY - FRIDAY Sports Grill 24 $3,472.00 144.06 6:30 PM - 9:00 PM MONDAY - THURSDAY In D Session (Kenneth Reid) 24 $2,387.00 100.05 5:00 PM - 9:00 PM FRIDAY In D Session (Dalton Leigh) 15 $2,387.00 158.06 9:00 PM - 1:00 AM MON, TUES, WED,FRI D Hits 10 $2,387.00 230.00 9:00 PM - 1:00 AM THURSDAY Hardcore Hit Mix <8 $2,387.00 NA 1:00 AM - 5:00 AM WEDNESDAY & SUNDAY Night Time Bleachers Show 8 $1,314.00 158.95 1:00 AM - 5:00 AM FRIDAY Sound to Sound 8 $1,314.00 156.62 5:00 AM - 9:00 AM SATURDAY Reggae Express 23 $3,472.00 151.49 9:00 AM - 1:00 PM SATURDAY Hitz Eruption 15 $3,472.00 228.92 1:00 PM - 5:00 pM SATURDAY High Voltage 17 $3,472.00 202.78 5:00 PM - 9:00 PM SATURDAY Reggae Pre Party 12 $3,472.00 286.50 9:00 PM - 1:00 AM SATURDAY Saturday Nite Party 11 $3,472.00 321.92 5:00 AM - 9:00 AM SUNDAY Songs of Inspiration 21 $3,472.00 165.98 1:00 PM - 5:00 PM SUNDAY Retro Sunday 10 $3,472.00 331.96 9:00 AM- 1:00 PM SUNDAY Sunday Spins 27 $3,472.00 126.46 5:00 PM - 9:00 PM SUNDAY Sunday Favourities Rockers 10 $2,387.00 228.22 9:00 PM - 1:00 AM SUNDAY Sunday Night Glitz 10 $2,387.00 228.22
CPT estimates may vary due to rounding of average 101 audience for each time segment. "Always Asking Questions, Always Providing Answers" MRSL All Media Survey - March 2015 SUMMARY OF THE RADIO AUDIENCE - RJR 94 FM SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS
The following table shows the audience to RJR 94 FM (based on ¼ hour ratings of listenership according to RJR 94 FM time segments) averaged over different time periods. From this data, the average cost per 1000 listeners on RJR 94 FM has been calculated for 30 seconds (1 time spot announcements).
Basic rate for Basic rate for 30 seconds (1 time) 30 seconds (1 time) Time classification spot announcements Time classification spot announcements
M $8,717.00 SD $6,206.00 D $6,831.00 SA $3,691.00 EA $4,659.00 SN $1,520.00 LA $6,186.00 WM $1,087.00 E $2,694.00 WD $6,206.00 N $1,087.00 WA $3,691.00 EM $1,087.00 WN $1,520.00
AVG. AUDIENCE FOR COST PER 30 SEC COST PER THOUSAND 2014 TIME PERIOD CLASS RJR 94 FM '000 JA$ JA$ 5:00 AM - 9:00 AM MON - FRIDAY M 76 $8,717.00 113.98 9:00 AM - 10:00 AM MON - FRIDAY M 51 $8,717.00 171.25 10:00 AM - 2:00 PM MON - FRIDAY D 47 $6,831.00 144.97 2:00 PM - 5:00 PM MON - FRIDAY EA 40 $4,659.00 116.74 5:00 PM - 7:30 PM MON - FRIDAY LA 44 $6,186.00 140.95 8:00 PM - 9:00 PM MONDAY E 33 $2,694.00 81.70 8:00 PM - 9:00 PM TUESDAY E 40 $2,694.00 67.35 8:00 PM - 9:00 PM THURSDAY E 11 $2,694.00 253.17 8:00 PM - 9:00 PM FRIDAY E 8 $2,694.00 321.10 9:00 PM - 10:00 PM MONDAY E 29 $2,694.00 93.45 9:00 PM - 10:00 PM TUESDAY E 60 $2,694.00 44.90 9:00 PM - 10:00 PM THURSDAY E 18 $2,694.00 151.90 9:00 PM - 10:00 PM FRIDAY E 8 $2,694.00 321.10 10:00 PM - 1:00 AM MON - FRIDAY N 22 $1,087.00 49.39 1:00 AM - 5:00 AM MONDAY - SUNDAY EM 13 $1,087.00 84.18 5:00 AM - 9:00 AM SATURDAY SD 74 $6,206.00 84.08 9:00 AM - 1:00 PM SATURDAY SD 61 $6,206.00 102.11 1:00 PM - 5:00 PM SATURDAY SA 23 $3,691.00 159.02 5:00 PM - 9:00 PM SATURDAY SN 34 $1,520.00 44.29 9:00 AM - 1:00 AM SATURDAY SN 34 $1,520.00 44.36 5:00 AM - 9:00 AM SUNDAY WM 67 $1,087.00 16.30 9:00 AM - 1:00 PM SUNDAY WD 57 $6,206.00 109.30 1:00 PM - 5:00 PM SUNDAY WA 12 $3,691.00 302.49 5:00 PM - 10:30 PM SUNDAY WN 31 $1,520.00 48.44
CPT estimates may vary due to rounding of average 102 audience for each time segment. "Always Asking Questions, Always Providing Answers" MRSL All Media Survey - March 2015 SUMMARY OF THE RADIO AUDIENCE - FAME FM SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS
The following table shows the audience to FAME FM (based on ¼ hour ratings of listenership according to FAME FM time segments) averaged over different time periods. From this data, the average cost per 1000 listeners on FAME FM has been calculated for 30 seconds (1 time spot announcements).
Basic rate for 30 seconds (1 time) Time classification spot announcements
Peak Plus (PP) $4,820.00 Prime Plus (P+) $3,336.00 Prime $1,430.00 Prime Minus (P-) $650.00 Peak $3,160.00
AVG. AUDIENCE FOR FAME FM COST PER 30 SEC COST PER THOUSAND 2014 TIME PERIOD CLASS '000 JA$ JA$ 5:00 AM - 9:00 AM MON - FRIDAY Peak Plus 21 $4,820.00 230.84 9:00 AM - 1:00 PM MON - FRIDAY Prime Plus 17 $3,336.00 200.83 1:00 PM - 5:00 PM MON - FRIDAY Peak Plus 16 $4,820.00 297.75 5:00 PM - 9:00 PM MON - FRIDAY Prime Plus 12 $3,336.00 283.37 9:00 PM - 10:00 PM MONDAY Prime Plus 8 $3,336.00 405.00 9:00 PM - 12:00 MN MON - FRIDAY Prime 14 $1,430.00 98.77 12:00 MN - 5:00 AM MON - FRIDAY Prime Minus 8 $650.00 78.29 5:00 AM - 9:00 AM SATURDAY Peak Plus 18 $4,820.00 275.02 9:00 AM - 1:00 PM SATURDAY Peak Plus 11 $4,820.00 425.62 1:00 PM - 5:00 PM SATURDAY Peak Plus 18 $4,820.00 264.83 5:00 PM -9:00 PM SATURDAY Prime Plus 8 $3,336.00 412.41 9:00 PM - 12:00 MN SATURDAY Prime 8 $1,430.00 176.78 12:00 MN - 5:00 AM SATURDAY Prime Minus <8 $650.00 NA 5:00 AM - 9:00 AM SUNDAY Peak 21 $3,160.00 151.07 9:00 AM - 1:00 PM SUNDAY Peak 18 $3,160.00 172.65 1:00 PM - 5:00 PM SUNDAY Peak 14 $3,160.00 219.73 5:00 PM - 9:00 MN SUNDAY Prime Plus 61 $3,336.00 54.40 9:00 PM - 12:00AM SUNDAY Prime Minus 14 $650.00 46.61
CPT estimates may vary due to rounding of average 103 audience for each time segment. "Always Asking Questions, Always Providing Answers" MRSL All Media Survey - March 2015 SUMMARY OF THE RADIO AUDIENCE - KLAS SPORTS RADIO SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS
The following table shows the audience to KLAS (based on ¼ hour ratings of listenership according to KLAS time segments) averaged over different time periods. From this data, the average cost per 1000 listeners on KLAS has been calculated for 30 seconds (1 time spot announcements).
Basic rate for 30 seconds (1 time) Time classification spot announcements
KLAS PRIME $2,500.00 KLAS PLUS $2,800.00 KLAS PREMIUM $3,920.00
AVG. AUDIENCE FOR COST PER 30 SEC COST PER THOUSAND 2014 TIME PERIOD CLASS KLAS '000 JA$ JA$ 6:00 AM - 10:00AM MON - FRIDAY KLAS PREMIUM 9 $3,920.00 441.48 10:00 AM - 12 NOON MON - FRIDAY KLAS PRIME 9 $2,500.00 287.02 12 NOON - 4:00 PM MON - FRIDAY KLAS PLUS 16 $2,800.00 175.14 4:00 PM - 7:30 PM MON - FRIDAY KLAS PREMIUM 11 $3,920.00 356.65 7:30 PM - 6:00 AM MON - FRIDAY KLAS PRIME 9 $2,500.00 291.05 6:00 AM - 9:00 AM SATURDAY KLAS PRIME 8 $2,500.00 309.06 9:00 AM - 6:30 PM SATURDAY KLAS PLUS 9 $2,800.00 305.43 6:30 PM - 6:00 AM SATURDAY KLAS PRIME 8 $2,500.00 309.06 6:00 AM - 6:00 AM SUNDAY KLAS PRIME 12 $2,500.00 206.62
CPT estimates may vary due to rounding of average 104 audience for each time segment. "Always Asking Questions, Always Providing Answers" MRSL All Media Survey - March 2015 SUMMARY OF THE RADIO AUDIENCE - HOT 102 SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS
The following table shows the audience to HOT 102 (based on ¼ hour ratings of listenership according to HOT 102 time segments) averaged over different time periods. From this data, the average cost per 1000 listeners on HOT 102 has been calculated for 30 seconds (1 time spot announcements).
Basic rate for Basic rate for 30 seconds (1 time) 30 seconds (1 time) Time classification spot announcements Time classification spot announcements
HOT MORNINGS $5,500.00 HOT BEFORE DAYBREAK $840.00 HOT DAYS FOCUS $4,200.00 SIZZLING SATURDAYS REL $1,800.00 HOT DAYS MIC 123 $3,000.00 SIZZLING SATURDAYS DJS $1,800.00 HOT DAYS HOT MIX $3,600.00 SIZZLING SATURDAYS MORN. $840.00 HOT EVENINGS MIM $3,600.00 SIMMERING SUNDAYS REL $2,400.00 HOT EVENINGS NIGHT $1,800.00 SIMMERING SUNDAYS INSP. $2,400.00 HOT EVENINGS CVM $3,000.00 SIMMERING SUNDAYS VINT. $3,000.00 HOT NIGHTS LOOP $1,800.00 SIMMERING SUNDAYS MUSIC $1,800.00 HOT NIGHTS MUSIC $1,440.00 SIMMERING SUNDAYS MORN. $840
AVG. AUDIENCE FOR HOT 102 COST PER THOUSAND 2014 TIME PERIOD CLASS '000 COST PER 30 SEC JA$ JA$ 6:00 AM - 9:00 AM MONDAY - FRIDAY HOT MORNINGS 9 $5,500.00 634.76 9:00 AM - 12 NOON MONDAY - FRIDAY HOT DAYS FOCUS 9 $4,200.00 476.80 12:30 PM -2:00 PM MONDAY - FRIDAY HOT DAYS MIC 123 11 $3,000.00 271.45 2:00 PM - 5:00 PM MONDAY - FRIDAY HOT DAYS HOT MIX 11 $3,600.00 327.27 5:00 PM - 7:00 PM MONDAY - FRIDAY HOT EVENINGS MIM 8 $3,600.00 437.72 7:00 PM - 8:00 PM MONDAY - FRIDAY HOT EVENINGS NIGHT 8 $1,800.00 227.41 8:00 PM - 9:00 PM MONDAY - FRIDAY HOT EVENINGS MIC 123 11 $3,000.00 285.68 9:15 PM - 10:00 PM MONDAY - FRIDAY HOT NIGHTS LOOP 8 $1,800.00 234.36 10:00 PM - 12:00 MN MONDAY - FRIDAY HOT NIGHTS MUSIC 8 $1,440.00 177.33 3:00 AM - 6:00 AM MONDAY - FRIDAY HOT BEFORE DAYBREAK 8 $840.00 105.00 5:00 AM - 6:00 AM SATURDAY SIZZLING SATURDAYS REL <8 $1,800.00 NA 6:00 AM - 12:00 MN SUNDAY SIZZLING SATURDAYS DJS 10 $1,800.00 172.10 12:00 MN - 5:00 AM MONDAY SIZZLING SATURDAYS MORN. <8 $840.00 NA 5:00 AM - 9:00 AM SUNDAY SIMMERING SUNDAYS REL <8 $2,400.00 NA 9:00 AM - 10:00 AM SUNDAY SIMMERING SUNDAYS INSP. <8 $2,400.00 NA 10:00 AM - 9:00 PM SUNDAY SIMMERING SUNDAYS VINT. 10 $3,000.00 286.83 9:30 PM - 12:00 MN SUNDAY SIMMERING SUNDAYS MUSIC <8 $1,800.00 NA 12:00 MN - 5:00 AM SUNDAY SIMMERING SUNDAYS MORN. <8 $840.00 NA
CPT estimates may vary due to rounding of average 105 audience for each time segment. "Always Asking Questions, Always Providing Answers" MRSL All Media Survey - March 2015 SUMMARY OF THE RADIO AUDIENCE - IRIE FM SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS
The following table shows the audience to IRIE FM (based on ¼ hour ratings of listenership according to IRIE FM time segments) averaged over different time periods. From this data, the average cost per 1000 listeners on IIRIE FM has been calculated for 30 seconds (1 time spot announcements).
Basic rate for 30 seconds (1 time) Time classification spot announcements
ROOTS $5,900.00 ROCKING $5,350.00 REGGAE $2,400.00 RADIO $1,100.00
TIME PERIOD CLASS AVG. AUDIENCE FOR IRIE FM COST PER 30 SEC COST PER THOUSAND 2014 000 $ $ 6:00 AM - 12:00 NOON MONDAY - SUNDAY ROOTS 109 5,900.00 54.22 12:00 NOON - 6:00 PM MONDAY - SUNDAY ROCKING 82 5,350.00 65.33 6:00 PM - 12:00 MN MONDAY - SUNDAY REGGAE 46 2,400.00 52.34 12:00 MN - 6:00 AM MONDAY - SUNDAY RADIO 19 1,100.00 56.94
CPT estimates may vary due to rounding of average 106 audience for each time segment. "Always Asking Questions, Always Providing Answers" MRSL All Media Survey - March 2015 SUMMARY OF THE RADIO AUDIENCE - POWER 106 SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS
The following table shows the audience to POWER 106 (based on ¼ hour ratings of listenership according to POWER 106 time segments) averaged over different time periods. From this data, the average cost per 1000 listeners on POWER 106 has been calculated for 30 seconds (1 time spot announcements).
Basic rate for 30 seconds (1 time) Time classification spot announcements
Rate A1 $4,906.00 Rate A $6,422.60 Rate A (Both Sides of the Story w/Dervan Malcolm) $4,853.00 Rate A2 $4,853.00 Rate B $1,516.00
AVG. AUDIENCE FOR TIME PERIOD CLASS POWER 106 COST PER 30 SEC COST PER THOUSAND 000 JA$ JA$ 5:00 AM - 9:00 AM MONDAY - FRIDAY Rate A1 23 $4,906.00 210.77 9:00 AM - 10:00 AM MONDAY - FRIDAY Rate A1 29 $4,906.00 170.80 10:00 AM - 2:00 PM MONDAY - THURSDAYS Rate A 25 $6,422.60 260.15 2:00 PM - 5:00 PM MONDAY - FRIDAY Rate A 16 $4,853.00 306.68 5:15 PM - 5:45 PM MONDAYS Rate A2 16 $4,853.00 294.59 5:15 PM - 5:30 PM TUESDAYS - FRIDAYS Rate A2 12 $4,853.00 410.78 5:45 PM - 7:30 PM MONDAYS Rate A2 10 $4,853.00 471.34 5:30 PM - 7:30 PM TUESDAYS - FRIDAYS Rate A2 12 $4,853.00 407.21 7:30 PM - 8:55 PM MONDAYS Rate A2 8 $4,853.00 589.17 9:00 PM - 12:00 AM MONDAYS - THURSDAYS Rate A2 20 $4,853.00 247.43 8:15 PM - 10:30 PM FRIDAYS Rate A2 <8 $4,853.00 NA 10:00 AM - 2:00 PM FRIDAYS Rate A 8 $6,422.60 765.51 6:00 am - 9:00 AM SATURDAYS Rate A2 27 $4,853.00 180.38 10:00 AM - 1:00 PM SATURDAYS Rate A2 26 $4,853.00 189.46 5:00AM - 9:00 AM SATURDAY & SUNDAY Rate A2 22 $4,853.00 221.66 9:00 AM - 12:00 NOON SUNDAYS Rate A 2 24 $4,853.00 198.86 12:00 AM - 5:00 AM SUNDAYS - SATURDAYS RATE B 10 1,516.00 152.62
CPT estimates may vary due to rounding of average 107 audience for each time segment. "Always Asking Questions, Always Providing Answers" MRSL All Media Survey - March 2015 SUMMARY OF THE RADIO AUDIENCE - LOVE 101 FM SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS
The following table shows the audience to LOVE 101 (based on ¼ hour ratings of listenership according to LOVE 101 time segments) averaged over diferent time periods. From this data, the average cost per 1000 listeners on LOVE 101 has been calculated for 30 seconds (1 time spot announcements).
Basic rate for 30 seconds (1 time) Time classification spot announcements
LOVE EARLY PRIME $2,340.00 LOVE PRIME $4,975.00 LOVE AFTERNOON PRIME $4,477.50 LOVE PEAK $4,008.00 LOVE OFF PEAK $1,950.00
TIME PERIOD CLASS AVG. AUDIENCE FOR LOVE 101 COST PER 30 SEC COST PER THOUSAND 000 JA$ JA$
3:00 AM - 5:59 AM MON - FRIDAYS LOVE EARLY PRIME 14 $2,340.00 165.15 6:00 AM - 11:59 AM MON - FRIDAYS LOVE PRIME 29 $4,975.00 171.32 12:00 NOON - 2:59 PM MON - FRIDAYS LOVE AFTERNOON PRIME 24 $4,477.50 187.24 3:00 PM - 8:59 PM MON - FRIDAYS LOVE PEAK 27 $4,008.00 148.44 9:00 PM - 2:59 AM MON - FRIDAYS LOVE OFF PEAK 20 $1,950.00 97.50 3:00 AM - 5:59 AM SAT - SUN LOVE EARLY PRIME 14 $2,340.00 166.75 6:00 AM - 11:59 AM SAT - SUN LOVE PRIME 40 $4,975.00 124.61 12:00 NOON - 2:59 PM SAT - SUN LOVE AFTERNOON PRIME 28 $4,477.50 161.88 3:00 PM - 8:59 PM SAT - SUN LOVE PEAK 28 $4,008.00 143.14 9:00 PM - 2:59 AM SAT - SUN LOVE OFF PEAK 23 $1,950.00 84.78
CPT estimates may vary due to rounding of average 108 audience for each time segment. "Always Asking Questions, Always Providing Answers" MRSL All Media Survey - March 2015 SUMMARY OF THE RADIO AUDIENCE - NEWSTALK SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS
The following table shows the audience to NEWSTALK (based on ¼ hour ratings of listenership according to NEWSTALK time segments) averaged over different time periods. From this data, the average cost per 1000 listeners on NEWSTALK has been calculated for 30 seconds (1 time spot announcements).
Basic rate for Basic rate for Basic rate for 30 seconds (1 time) 30 seconds (1 time) 30 seconds (1 time) Time classification spot announcements Time classification spot announcements Time classification spot announcements
Fresh Start $5500.00 The Takeover $1,000.00 Music $1,500.00 Straight Up $3500.00 Music $600.00 The Listening Party $2,450.00 96 Degrees $3500.00 Saturday Morning Mix $2,450.00 Linkxx $2,450.01 Fun Factory $3500.00 Di-Fusion $2,450.01 The Secret Garden $2,450.02 Evening Edition $5,500.00 Ova Drive $2,450.02 Riffin $2,450.03 In the stands $2,000.00 Entertainment Trail $2,450.03 Just Talking Love $2,450.04 Various Programmes $2,000.00 Kingdom Movement $2,450.04 Jazz Nocturnal $2,450.05 Programme Repeats $1,500.00 The Takeover $1,000.00 Sunday Classics $600.00 Music $900.00 Speaking from the Heart $1,500.00 Romping Shop $3000.00
AVG. AUDIENCE FOR TIME PERIOD CLASS NEWS TALK '000 COST PER 30 SEC COST PER THOUSAND 2014 JA$ JA$ 6:00 AM - 9:00 AM MONDAY - FRIDAY Fresh Start 8 5,500.00 655.54 9:00 AM - 12:00 PM MONDAY - FRIDAY Straight Up 15 3,500.00 237.46 12:00 AM - 2:30 AM MONDAY - FRIDAY 96 Degrees 8 3,500.00 423.60 2:30 PM - 5:00 PM MONDAY - FRIDAY Fun Factory 8 3,500.00 429.03 5:00 PM - 7:00 PM MONDAY - FRIDAY Evening Edition 10 5,500.00 568.53 7:00 PM - 9:00 PM MONDAY - FRIDAY In the stands 12 2,000.00 167.21 9:00 PM - 11:00 PM MONDAY - FRIDAY Various Programmes 8 2,000.00 250.82 11:00 PM - 2:00 AM MONDAY - FRIDAY Programme Repeats 8 1,500.00 184.90 2:00 AM - 6:00 AM MONDAY - FRIDAY Music 8 900.00 109.26 7:00 PM - 9:00 PM FRIDAY Romping Shop <8 3,000.00 NA 9:00 PM - 1:00 PM FRIDAY The Takeover <8 1,000.00 NA 1:00 AM - 6:00 AM FRIDAY Music <8 600.00 NA 6:00 AM - 10:00 AM SATURDAY Saturday Morning Mix 8 $2,450.00 302.88 10:00 AM - 2:00 PM SATURDAY Di-Fusion 9 2,450.00 265.02 2:00 PM - 4:00 PM SATURDAY Ova Drive <8 2,450.00 NA 4:00 PM - 600 PM SATURDAY Entertainment Trail <8 2,450.00 NA 6:00 PM - 9:00 PM SATURDAY Kingdom Movement <8 2,450.00 NA 9:00 PM - 1:00 AM SATURDAY The Takeover <8 1,000.00 NA 1:00 AM - 6:00 PM SATURDAY Music 9 600.00 67.43 6:00 PM - 8:00 AM SUNDAY Speaking from the Heart <8 1,500.00 NA 8:00 AM - 10:00 AM SUNDAY Music <8 1,500.00 NA 10:00 AM - 11:00 PM SUNDAY The Listening Party 10 2,450.00 234.25 11:00 PM - 2:00 PM SUNDAY Linkxx 14 2,450.00 175.93 2:00 PM - 5:00 PM SUNDAY The Secret Garden <8 2,450.00 NA 5:00 PM - 7:00 PM SUNDAY Riffin <8 2,450.00 NA 7:00 PM - 9:00 PM SUNDAY Just Talking Love <8 2,450.00 NA 9:00 PM - 11:00 PM SUNDAY Jazz Nocturnal <8 2,450.00 NA 11:00 AM - 1:00 AM SUNDAY Sunday Classics 10 600.00 57.37 1:00 AM - 6:00 AM SUNDAY Music <8 600.00 NA
CPT estimates may vary due to rounding of average 109 audience for each time segment. "Always Asking Questions, Always Providing Answers" MRSL All Media Survey - March 2015 SUMMARY OF THE RADIO AUDIENCE - KOOL FM SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS
The following table shows the audience to KOOL 97 FM (based on ¼ hour ratings of listenership according to KOOL 97 FM time segments) averaged over different time periods. From this data, the average cost per 1000 listeners on KOOL 97 FM has been calculated for 30 seconds (1 time spot announcements).
Basic rate for 30 seconds (1 time) Time classification spot announcements
PRIME TIME $2,200.00 PEAK $2,500.00 OFF PRIME $1,920.00 PEAK PLUS $2,900.00 PRIME TIME $2,200.00
AVG. AUDIENCE FOR RADIO TIME PERIOD CLASS KOOL 97 FM COST PER 30 SEC COST PER THOUSAND 2014 000 $ $ 6:00 AM - 9:00 AM MON - SUN PRIME TIME 22 $2,200.00 101.33 9:00 AM - 9:00 PM MON - FRI PEAK 26 $2,500.00 96.49 9:00 PM - 6:00 AM SUN - FRI OFF PRIME 11 $1,920.00 167.88 9:00 AM - 9:00 PM SAT PEAK PLUS 35 $2,900.00 82.78 9:00 AM - 5:00 PM SUN PEAK PLUS 30 $2,900.00 96.44 5:00 PM - 9:00 PM SUN PRIME TIME 21 $2,200.00 105.17 9:00 PM - 6:00 AM SAT PRIME TIME 13 $2,200.00 163.18
CPT estimates may vary due to rounding of average 110 audience for each time segment. "Always Asking Questions, Always Providing Answers" MRSL All Media Survey - March 2015 SUMMARY OF THE RADIO AUDIENCE - MUSIC 99 FM SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS
The following table shows the audience to MUSIC 99 FM (based on ¼ hour ratings of listenership according to MUSIC 99 FM time segments) averaged over different time periods. From this data, the average cost per 1000 listeners on MUSIC 99 FM has been calculated for 30 seconds (1 time spot announcements).
Basic rate for 30 seconds (1 time) Time classification spot announcements
RATE A $2,999.00 RATE B $1,499.00
AVG. AUDIENCE FOR MUSIC TIME PERIOD CLASS 99 COST PER 30 SEC COST PER THOUSAND 2014 '000 JA$ JA$
5:29 AM - 10:09 PM MON - SUN RATE A 10 2,999.00 299.62 10:29 PM - 5:09 AM MON - SUN RATE B 8 1,499.00 198.53
CPT estimates may vary due to rounding of average 111 audience for each time segment. "Always Asking Questions, Always Providing Answers" MRSL All Media Survey - March 2015 SUMMARY OF THE RADIO AUDIENCE - ZIP 103 SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS
The following table shows the audience to ZIP 103 (based on ¼ hour ratings of listenership according to ZIP 103 time segments) averaged over different time periods. From this data, the average cost per 1000 listeners on ZIP 103 has been calculated for 30 seconds (1 time spot announcements).
Basic rate for 30 seconds (1 time) Time classification spot announcements
ZIP LIFE $2,700.00 ZIP GROOVES $2,700.00 ZIP HEAT $2,700.00 ZIP DRIVE $2,000.00 ZIP TEASE $2,000.00 ZIP DREAMS $2,000.00
TIME PERIOD CLASS AVG. AUDIENCE FOR ZIP 103 COST PER 30 SEC COST PER THOUSAND 2014 '000 JA$ $ 6:00 AM - 10:00 AM MON - SUN ZIP LIFE 30 $2,700.00 89.59 10:00 AM - 2:00 PM MON - SUN ZIP GROOVES 42 $2,700.00 64.41 2:00 PM - 6:00 PM MON - SUN ZIP HEAT 42 $2,700.00 63.75 6:00 PM - 10:00 PM MON - SUN ZIP DRIVE 27 $2,000.00 74.74 10:00 PM - 2:00 AM MON - SUN ZIP TEASE 15 $2,000.00 129.36 2:00 AM - 6:00 AM MON - SUN ZIP DREAMS 12 $2,000.00 167.87
CPT estimates may vary due to rounding of average 112 audience for each time segment. "Always Asking Questions, Always Providing Answers" MRSL All Media Survey - March 2015 SUMMARY OF THE RADIO AUDIENCE - MEGA JAMZ SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS
The following table shows the audience to MEGA JAMZ (based on ¼ hour ratings of listenership according to MEGA JAMZ time segments) averaged over different time periods. From this data, the average cost per 1000 listeners on MEGA JAMZ has been calculated for 30 seconds (1 time spot announcements).
Basic rate for 30 seconds (1 time) Time classification spot announcements
PEAK PLUS $2,600 PEAK $2,600 PRIME TIME $2,600
TIME PERIOD CLASS AVG. AUDIENCE FOR MEGA COST PER 30 SEC COST PER THOUSAND 2014 JAMZ '000 JA$ JA$ 6:00 AM - 9:00 AM SUN - SAT PEAK PLUS 8 $2,600 321.42 9:30 AM - 4:30 PM SUN - SAT PEAK 8 $2,600 306.74 5:00 PM - 8:00 PM SUN - SAT PEAK PLUS 9 $2,600 299.54 8:30 PM - 12:00 MN SUN - SAT PRIME TIME 8 $2,600 325.00
CPT estimates may vary due to rounding of average 113 audience for each time segment. "Always Asking Questions, Always Providing Answers" MRSL All Media Survey - March 2014 SUMMARY OF THE RADIO AUDIENCE - NATIONWIDE SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS
The following table shows the audience to NATIONWIDE (based on ¼ hour ratings of listenership according to NATIONWIDE time segments) averaged over different time periods. From this data, the average cost per 1000 listeners on NATIONWIDE has been calculated for 30 seconds (1 time spot announcements).
Basic rate for Basic rate for 30 seconds (1 time) 30 seconds (1 time) Time classification spot announcements Time classification spot announcements NATIONWIDE THIS MORNING $5,880.00 GSAT CLUB $3,750.00 AT YOUR SERVICE $5,330.00 TALKING HISTORY $3,750.00 GEORGE DAVIS LIVE $4,000.00 MUSIC $1,380.00 EVERY WOMAN $5,330.00 SATURDAY AFTERNOON LIVE $3,750.00 MISS KITTY LIVE $5,400.00 MUSIC $1,380.00 NATIONWIDE AT 5 $6,075.00 GOSPEL & INSPIRATIONAL MUSIC $1,725.00 SPORTS NATION LIVE $3,000.00 MUSIC $2,070.00 DI FUSION $1,500.00 THE MAYOR'S PARLOUR $2,070.00 THE ANGEL & THE TOUT $3,750.00 EASY SUNDAYS $1,380.00 REBROADAST $2,800.00 MUSIC $920.00 CONTEMPORARY MUSIC $1,725.00
AVG. AUDIENCE FOR NATIONWIDE TIME PERIOD CLASS '000 COST PER 30 SEC COST PER THOURSAND 2014 $ $ 6:00 AM - 9:00 AM MONDAYS - FRIDAYS NATIONWIDE THIS MORNING 29 $5,880.00 201.99 9:00 AM - 12:00 PM MONDAYS - FRIDAYS AT YOUR SERVICE 19 $5,330.00 280.65 12:15PM - 1:00 PM MONDAYS - FRIDAYS GEORGE DAVIS LIVE 87 $4,000.00 45.83 1:00 PM - 2:00 PM MONDAYS - FRIDAYS EVERY WOMAN 16 $5,330.00 327.42 2:00 PM - 5:00 PM MONDAYS - FRIDAYS MISS KITTY LIVE 13 $5,400.00 414.83 5:00 PM - 8:00 PM MONDAYS - FRIDAYS NATIONWIDE AT 5 18 $6,075.00 333.06 10:00 PM - 2:00 AM MONDAYS - FRIDAYS DI FUSION <8 $1,500.00 NA 8:00 PM - 9:30 PM MON. WED. THURS. FRID SPORTS NATION LIVE 13 $3,000.00 233.15 8:00 PM - 9:00 PM TUESDAY THE ANGEL & THE TOUT <8 $3,750.00 NA 9:30 PM - 3:30 AM MONDAYS - FRIDAYS REBROADAST 17 $2,800.00 169.35 6:00 AM - 8:00 AM SATURDAY CONTEMPORARY MUSIC 16 $1,725.00 106.63 8:00 AM - 9:00 AM SATURDAY GSAT CLUB 20 $3,750.00 185.44 9:00 AM - 10:00 AM SATURDAY TALKING HISTORY 12 $3,750.00 309.06 10:00 AM - 11:00 AM SATURDAY MUSIC 8 $1,380.00 170.60 12:00 PM - 6:00 PM SATURDAY SATURDAY AFTERNOON LIVE 8 $3,750.00 463.59 7:00 PM - 12MN SATURDAY MUSIC 11 $1,380.00 121.86 6:00 AM - 8:30 AM SATURDAY GOSPEL & INSPIRATIONAL MUSIC 16 $1,725.00 106.63 10:00 AM - 1:00 PM SATURDAY MUSIC 11 $2,070.00 191.93 1:00 PM - 6:00 PM SUNDAY THE MAYOR'S PARLOUR 10 $2,070.00 197.92 6:00 PM - 9:00 PM SUNDAY EASY SUNDAYS 10 $1,380.00 131.94 9:00 PM - 5:50 AM SUNDAY MUSIC 11 $920.00 83.77
CPT estimates may vary due to rounding of average 114 audience for each time segment. "Always Asking Questions, Always Providing Answers" MRSL All Media Survey - March 2015 SUMMARY OF THE RADIO AUDIENCE - MELLO FM SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS
The following table shows the audience to MELLO FM (based on ¼ hour ratings of listenership according to MELLO FM time segments) averaged over different time periods. From this data, the average cost per 1000 listeners on MELLO FM has been calculated for 30 seconds (1 time spot announcements).
Basic rate for 30 seconds (1 time) Time classification spot announcements
Mello Day Break $4,000.00 The Perfect Mix $4,500.00 The Barry G Show $4,500.00 Evening $3,500.00 Sunday + Tracks $4,500.00 Sunday Tracks $3,000.00 Saturday Tracks $3,000.00
TIME PERIOD CLASS AVG. AUDIENCE FOR COST PER 30 SEC COST PER THOUSAND 2014 MELLO FM '000 JA$ JA$ 6:00 am - 9:00 am Mon - Friday Mello Day Break 33 $4,000.00 120.63 9:00 am - 1:00 pm Mon - Friday The Perfect Mix 38 $4,500.00 117.33 1:00pm - 5:30 pm Mon - Friday The Barry G Show 60 $4,500.00 75.21 6:00 pm - 11:00 pm Mon - Friday Evening 21 $3,500.00 166.85 1:00 pm - 7:00 pm Sunday Sunday + Tracks 44 $4,500.00 103.26 6:00 pm - 11:00 pm Sunday Sunday Tracks 28 $3,000.00 106.23 6:00 pm - 11:00 pm Saturday Saturday Tracks 23 $3,000.00 132.66
CPT estimates may vary due to rounding of average 115 audience for each time segment. "Always Asking Questions, Always Providing Answers" MRSL All Media Survey - March 2014 SUMMARY OF THE RADIO AUDIENCE - NCU SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS
The following table shows the audience to NCU FM(based on ¼ hour ratings of listenership according to NCU time segments) averaged over different time periods. From this data, the average cost per 1000 listeners on NCU FM has been calculated for 30 seconds (1 time spot announcements).
Basic rate for 30 seconds (1 time) Time classification spot announcements
NCU Prime $3,335.00 NCU Off Prime $2,900.00
TIME PERIOD CLASS AVG. AUDIENCE FOR NCU COST PER 30 SEC COST PER THOUSAND 2014 FM '000 JA$ JA$
6 AM - 6:30 PM MONDAY - FRIDAY NCU PRIME 22 $3,335.00 151.71 6 AM - 8:00 PM SATURDAY NCU PRIME 20 $3,335.00 167.31 7 AM - 3:00 PM SUNDAY NCU PRIME 25 $3,335.00 131.08 6:31 AM - 5:59 PM MONDAY - FRIDAY NCU OFF PRIME 22 $2,900.00 132.89 8:01 PM - 6:59 AM SATURDAY NCU OFF PRIME 13 $2,900.00 231.82 3:01 PM - 5:59 AM SUNDAY NCU OFF PRIME 19 $2,900.00 152.05
CPT estimates may vary due to rounding of average 116 audience for each time segment. Market Research Services Ltd. MRSL All Media Survey "Always Asking Questions, Always Providing Answers" Published March 2015
MARKET RESEARCH SERVICES LTD. "ALWAYS ASKING QUESTIONS, ALWAYS PROVIDING ANSWERS"
ALL MEDIA SURVEY 2014 THE RADIO AUDIENCE Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn <10 10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 12:30 <10 10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 1:00 <10 10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 1:30 <10 10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 2:00 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 2:30 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 3:00 <10 <10 <10 <10 <10 <10 10 <10 <10 <10 <10 <10 <10 3:30 <10 <10 <10 <10 <10 <10 10 <10 <10 <10 <10 <10 <10 4:00 <10 <10 <10 <10 <10 <10 10 <10 <10 <10 <10 <10 <10 4:30 <10 10 <10 <10 <10 <10 10 <10 <10 <10 <10 <10 <10 5:00 <10 10 10 <10 <10 10 10 10 <10 <10 <10 <10 <10 5:30 <10 10 10 <10 <10 10 10 21 <10 <10 <10 <10 <10 6:00 am <10 94 42 <10 <10 73 21 52 <10 21 <10 21 <10 6:30 <10 84 31 <10 <10 84 21 52 <10 21 <10 21 <10 7:00 <10 94 31 10 <10 83 21 63 <10 21 <10 21 <10 7:30 <10 73 21 10 <10 73 21 63 <10 10 <10 21 <10 8:00 21 84 10 10 <10 94 21 73 <10 42 <10 31 <10 8:30 21 84 10 10 <10 115 31 73 <10 42 <10 31 <10 9:00 31 84 10 21 <10 115 42 84 <10 42 <10 21 <10 9:30 42 73 10 21 <10 105 31 63 <10 42 <10 10 <10 10:00 31 63 21 21 <10 136 21 52 <10 31 <10 21 <10 10:30 31 52 21 21 <10 167 10 42 <10 31 10 21 <10 11:00 31 52 21 21 <10 136 21 31 <10 31 10 <10 <10 11:30 31 52 21 21 <10 126 21 10 <10 31 10 <10 <10 12:00 md 10 21 21 <10 <10 126 10 21 10 31 <10 31 10 12:30 10 <10 21 <10 <10 126 10 31 <10 31 <10 42 10 1:00 10 <10 21 <10 <10 136 10 21 <10 31 10 52 <10 1:30 10 <10 21 <10 <10 94 10 21 <10 31 10 63 <10 2:00 <10 21 21 <10 <10 94 10 52 <10 21 10 63 <10 2:30 <10 10 10 <10 <10 94 10 42 <10 21 10 63 <10 3:00 <10 10 10 <10 <10 136 10 42 <10 21 10 52 <10 3:30 <10 10 10 <10 <10 136 10 42 <10 21 10 42 <10 4:00 <10 10 10 <10 <10 136 10 42 <10 31 <10 42 <10 4:30 <10 10 10 <10 <10 105 10 42 <10 31 <10 42 <10 5:00 <10 31 10 <10 10 105 <10 42 <10 31 <10 42 <10 5:30 <10 31 21 <10 <10 73 <10 42 <10 31 <10 31 <10 6:00 pm 10 42 10 <10 <10 94 <10 52 <10 10 <10 42 <10 6:30 10 42 10 <10 <10 94 <10 52 <10 10 <10 42 <10 7:00 10 52 10 <10 <10 94 <10 31 <10 <10 <10 21 <10 7:30 10 42 10 <10 10 73 <10 21 <10 <10 <10 21 <10 8:00 10 21 10 <10 10 84 <10 21 <10 <10 <10 21 <10 8:30 10 21 10 <10 10 52 <10 21 <10 <10 <10 21 <10 9:00 10 21 21 <10 10 31 21 42 <10 <10 <10 10 <10 9:30 <10 21 10 <10 <10 31 21 42 <10 <10 <10 31 <10 10:00 <10 21 10 <10 <10 21 21 31 <10 <10 <10 42 <10 10:30 <10 21 <10 <10 <10 10 21 10 <10 <10 <10 31 <10 11:00 <10 21 <10 <10 <10 10 21 10 <10 <10 <10 <10 <10
118 Market Research Services Ltd. MRSL All Media Survey "Always Asking Questions, Always Providing Answers" LISTENERSHIP (in '000) TO RADIO Published March 2015 (DAY: MONDAY)
Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn <8 8 <8 8 <8 16 <8 <8 8 <8 <8 <8 <8 12:30 <8 8 <8 8 <8 16 <8 <8 8 <8 <8 <8 <8 1:00 <8 8 <8 8 <8 16 <8 <8 8 <8 <8 <8 <8 1:30 <8 8 <8 8 <8 16 <8 <8 8 <8 <8 <8 <8 2:00 <8 8 <8 8 <8 16 <8 <8 8 <8 <8 <8 <8 2:30 <8 8 <8 8 <8 16 <8 <8 <8 <8 <8 <8 <8 3:00 <8 8 <8 8 <8 25 <8 <8 <8 <8 <8 <8 <8 3:30 <8 8 <8 8 <8 25 8 <8 <8 <8 <8 <8 <8 4:00 8 8 <8 8 <8 24 <8 <8 <8 8 <8 8 <8 4:30 16 8 <8 8 <8 8 <8 <8 <8 8 <8 8 <8 5:00 <8 8 <8 8 <8 16 <8 8 <8 8 <8 8 <8 5:30 16 8 <8 8 <8 25 <8 8 <8 <8 <8 <8 <8 6:00 am 58 157 33 8 <8 131 25 16 <8 16 <8 24 <8 6:30 66 140 33 8 <8 131 33 16 <8 8 <8 16 <8 7:00 82 149 41 8 <8 131 33 24 <8 8 <8 16 <8 7:30 74 132 41 8 <8 131 25 24 <8 8 <8 8 <8 8:00 66 148 33 8 8 131 25 16 <8 8 <8 16 <8 8:30 66 123 25 8 8 99 25 16 <8 8 <8 16 <8 9:00 41 99 25 8 8 99 16 8 24 <8 <8 24 <8 9:30 41 91 24 8 8 107 25 8 24 <8 <8 16 <8 10:00 33 91 8 <8 16 99 49 25 16 <8 <8 33 <8 10:30 33 82 <8 8 8 99 41 16 16 <8 <8 32 <8 11:00 33 74 <8 8 8 99 41 16 16 <8 <8 33 <8 11:30 33 66 <8 8 <8 90 41 24 16 8 <8 41 <8 12:00 md 82 58 16 8 8 82 25 25 <8 8 <8 25 <8 12:30 82 58 16 8 <8 99 25 33 <8 8 <8 25 <8 1:00 58 57 8 8 8 115 25 33 <8 16 <8 25 <8 1:30 49 57 8 8 16 115 25 33 <8 16 <8 8 <8 2:00 58 49 <8 8 16 91 25 32 <8 16 <8 8 <8 2:30 58 49 <8 8 16 74 33 24 <8 16 <8 8 <8 3:00 49 41 8 8 8 66 25 41 <8 16 <8 16 <8 3:30 41 41 24 <8 8 74 33 25 8 16 <8 24 <8 4:00 49 41 16 <8 8 82 33 33 8 16 <8 33 <8 4:30 41 58 <8 <8 8 74 24 16 8 16 <8 41 <8 5:00 25 41 <8 <8 <8 66 16 8 8 16 <8 33 <8 5:30 25 41 <8 <8 <8 66 16 8 8 16 <8 33 <8 6:00 pm 49 58 8 16 <8 74 8 16 <8 8 <8 25 <8 6:30 49 49 16 16 <8 49 8 25 <8 8 <8 25 <8 7:00 49 41 16 8 <8 41 8 25 <8 41 <8 25 <8 7:30 16 33 8 <8 <8 57 8 25 <8 16 16 8 <8 8:00 8 33 8 <8 <8 49 <8 25 <8 16 <8 8 <8 8:30 16 33 <8 <8 <8 66 <8 16 <8 16 8 16 <8 9:00 <8 33 8 <8 <8 33 16 16 <8 16 8 16 <8 9:30 8 25 8 <8 <8 25 16 16 <8 8 8 16 <8 10:00 <8 25 16 <8 <8 16 16 16 <8 16 8 16 <8 10:30 <8 25 16 <8 <8 16 25 16 <8 16 8 16 <8
Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing" Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 11:00 8 16 16 <8 <8 16 25 16 <8 <8 <8 16 <8
118 Market Research Services Ltd. MRSL All Media Survey "Always Asking Questions, Always Providing Answers" LISTENERSHIP (in '000) TO RADIO Published March 2015 (DAY: TUESDAY)
Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn <8 16 <8 <8 <8 24 <8 8 <8 <8 8 8 <8 12:30 <8 16 <8 <8 <8 24 <8 8 <8 <8 8 <8 <8 1:00 <8 16 <8 <8 <8 24 <8 8 <8 <8 8 8 <8 1:30 <8 16 <8 <8 <8 24 8 8 <8 <8 8 8 <8 2:00 <8 8 <8 <8 <8 16 16 8 <8 <8 <8 16 <8 2:30 <8 8 <8 <8 <8 16 8 8 <8 <8 <8 16 <8 3:00 <8 16 <8 <8 <8 16 <8 16 <8 <8 <8 16 <8 3:30 <8 16 <8 <8 8 16 <8 16 <8 <8 <8 16 <8 4:00 <8 8 <8 <8 <8 16 <8 8 <8 <8 <8 16 <8 4:30 <8 8 <8 <8 <8 16 <8 8 <8 <8 <8 16 <8 5:00 <8 8 <8 <8 <8 16 <8 16 <8 <8 <8 16 <8 5:30 <8 24 <8 <8 <8 16 <8 16 <8 8 <8 8 <8 6:00 am 8 96 24 <8 <8 152 8 64 <8 16 <8 32 <8 6:30 8 72 32 8 <8 167 16 64 <8 8 <8 32 <8 7:00 8 96 32 8 <8 159 <8 48 <8 8 <8 32 <8 7:30 <8 48 24 <8 <8 136 <8 40 <8 8 <8 48 <8 8:00 8 48 24 <8 8 167 <8 40 <8 8 <8 56 <8 8:30 8 48 16 <8 16 144 <8 40 <8 16 <8 56 <8 9:00 32 32 32 <8 8 120 <8 40 16 32 <8 56 <8 9:30 16 32 32 <8 8 112 <8 48 16 32 <8 56 <8 10:00 24 48 24 <8 <8 152 <8 32 16 32 <8 32 <8 10:30 24 56 24 <8 8 136 8 32 16 32 <8 32 <8 11:00 16 56 24 <8 8 120 8 32 16 32 <8 40 <8 11:30 8 48 24 <8 8 128 8 40 16 24 <8 48 <8 12:00 md <8 32 24 <8 8 144 8 40 8 32 <8 64 <8 12:30 <8 24 24 <8 8 144 8 40 <8 32 <8 64 <8 1:00 8 24 40 <8 8 144 8 32 <8 32 <8 48 <8 1:30 8 24 40 <8 8 112 8 16 <8 24 <8 40 <8 2:00 <8 24 24 <8 16 72 8 24 <8 40 <8 32 <8 2:30 8 24 24 <8 <8 72 <8 24 <8 40 <8 24 <8 3:00 16 32 16 8 <8 56 8 24 <8 32 <8 48 <8 3:30 8 40 16 8 <8 56 8 32 <8 32 <8 48 <8 4:00 <8 40 8 8 <8 56 <8 32 <8 40 <8 48 <8 4:30 <8 40 8 <8 <8 48 <8 24 <8 40 <8 32 <8 5:00 8 48 16 <8 <8 48 <8 40 <8 32 <8 40 <8 5:30 8 56 8 <8 <8 56 <8 24 8 24 <8 24 <8 6:00 pm 16 40 <8 <8 8 104 <8 64 8 24 <8 32 16 6:30 32 32 <8 <8 8 96 8 56 16 24 <8 56 8 7:00 16 24 8 <8 8 88 <8 32 <8 16 <8 40 8 7:30 8 32 8 8 8 80 8 32 <8 16 <8 56 8 8:00 8 40 8 <8 8 88 8 32 <8 8 <8 40 8 8:30 <8 40 16 <8 8 72 8 32 8 8 <8 32 8 9:00 <8 64 16 8 8 56 32 40 8 16 <8 24 8 9:30 8 56 8 8 8 56 32 48 8 16 <8 24 8 10:00 8 40 8 8 8 48 32 32 8 24 8 24 8 10:30 8 40 <8 16 8 40 32 32 8 32 8 24 8
Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing" Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 11:00 8 48 <8 8 8 40 32 40 8 16 8 24 8
118 Market Research Services Ltd. MRSL All Media Survey "Always Asking Questions, Always Providing Answers" LISTENERSHIP (in '000) TO RADIO Published March 2015 (DAY: WEDNESDAY)
Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn 8 <8 8 <8 <8 8 <8 17 <8 <8 <8 8 <8 12:30 8 <8 8 <8 <8 <8 <8 17 <8 <8 <8 8 <8 1:00 <8 <8 8 <8 <8 <8 <8 17 <8 <8 <8 17 <8 1:30 <8 <8 8 <8 <8 <8 <8 8 <8 <8 <8 17 <8 2:00 <8 <8 8 <8 <8 <8 <8 8 <8 <8 <8 17 <8 2:30 <8 <8 8 <8 <8 <8 <8 8 <8 <8 <8 17 <8 3:00 8 <8 8 <8 <8 <8 <8 8 <8 <8 <8 17 <8 3:30 8 <8 8 <8 <8 <8 <8 8 <8 <8 <8 17 <8 4:00 8 17 8 <8 <8 <8 <8 8 <8 <8 <8 17 <8 4:30 8 17 8 <8 <8 <8 <8 8 <8 <8 <8 17 <8 5:00 8 25 8 <8 <8 8 8 8 <8 <8 <8 25 <8 5:30 8 25 8 <8 <8 17 8 8 <8 <8 <8 25 <8 6:00 am 25 149 25 <8 <8 107 50 41 <8 8 <8 41 <8 6:30 25 132 41 <8 <8 116 41 41 <8 8 <8 41 <8 7:00 25 124 33 <8 8 124 33 50 <8 17 <8 33 <8 7:30 33 82 25 <8 8 132 33 41 <8 25 <8 33 <8 8:00 41 50 17 <8 <8 165 33 49 <8 25 <8 33 <8 8:30 50 50 17 <8 <8 149 25 41 <8 33 <8 33 <8 9:00 58 58 25 8 <8 116 41 25 8 41 <8 50 <8 9:30 58 50 17 17 <8 107 33 8 8 41 <8 41 <8 10:00 66 50 17 17 <8 116 49 17 8 33 8 33 <8 10:30 50 74 8 8 <8 99 41 17 8 25 8 17 <8 11:00 33 58 8 8 <8 74 41 8 8 25 <8 25 <8 11:30 17 74 8 <8 <8 74 41 <8 8 25 <8 17 <8 12:00 md 17 58 8 8 <8 83 33 8 <8 33 <8 58 <8 12:30 17 41 8 17 <8 91 33 8 <8 33 <8 50 <8 1:00 41 41 8 25 <8 115 33 16 <8 33 <8 74 <8 1:30 33 33 8 25 8 74 33 17 <8 25 8 74 8 2:00 41 33 17 25 8 99 25 17 <8 17 8 74 8 2:30 58 58 8 17 <8 74 17 8 <8 17 8 66 8 3:00 66 50 41 17 <8 82 17 8 <8 17 8 74 8 3:30 41 41 25 17 8 74 17 8 <8 25 8 66 8 4:00 33 50 17 17 8 58 17 25 <8 17 8 74 8 4:30 33 50 25 8 8 66 17 17 <8 17 <8 58 8 5:00 25 99 17 <8 8 83 17 8 <8 17 <8 50 <8 5:30 25 91 17 <8 8 41 8 8 <8 <8 <8 41 <8 6:00 pm 41 74 8 <8 8 66 8 17 <8 8 <8 33 8 6:30 49 50 8 <8 8 66 17 17 <8 8 <8 33 8 7:00 25 33 8 <8 8 66 17 17 <8 8 <8 25 8 7:30 33 17 17 <8 8 66 17 17 <8 8 <8 33 <8 8:00 8 33 17 <8 8 58 17 17 <8 8 8 33 <8 8:30 17 33 17 <8 <8 66 8 17 <8 8 8 33 <8 9:00 17 33 33 <8 <8 50 17 8 <8 8 8 25 <8 9:30 17 33 25 8 8 41 17 <8 <8 8 <8 33 <8 10:00 17 25 25 8 8 33 17 <8 <8 8 <8 25 <8 10:30 8 17 17 8 8 33 17 <8 <8 8 <8 25 <8
Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing" Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 11:00 17 8 17 8 8 8 25 17 <8 8 <8 25 <8
118 Market Research Services Ltd. MRSL All Media Survey "Always Asking Questions, Always Providing Answers" LISTENERSHIP (in '000) TO RADIO Published March 2015 (DAY: THURSDAY)
Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn <7 14 <7 <7 <7 7 <7 7 <7 <7 7 7 <7 12:30 <7 14 <7 <7 <7 14 <7 7 <7 <7 7 7 <7 1:00 <7 14 <7 <7 <7 14 <7 7 <7 <7 7 7 <7 1:30 <7 14 <7 <7 <7 14 <7 7 <7 <7 7 7 <7 2:00 <7 14 <7 <7 <7 14 <7 7 <7 <7 7 7 <7 2:30 <7 14 <7 <7 <7 14 <7 7 <7 <7 7 7 <7 3:00 <7 7 <7 <7 <7 7 <7 7 <7 <7 7 7 <7 3:30 <7 <7 <7 <7 <7 7 <7 7 <7 <7 7 7 <7 4:00 <7 <7 <7 <7 <7 7 <7 14 <7 <7 7 7 <7 4:30 <7 <7 <7 <7 <7 7 <7 21 <7 <7 7 7 <7 5:00 <7 7 <7 <7 <7 14 <7 28 <7 <7 7 7 <7 5:30 <7 14 <7 <7 <7 21 <7 35 <7 <7 7 7 <7 6:00 am 7 71 <7 7 7 99 7 57 <7 21 7 35 <7 6:30 7 78 <7 7 7 135 21 50 <7 21 7 42 <7 7:00 14 106 14 7 <7 128 21 57 <7 28 7 35 <7 7:30 21 57 7 7 <7 128 28 57 <7 21 7 35 <7 8:00 7 50 7 7 <7 128 35 57 <7 28 7 42 <7 8:30 7 50 <7 7 <7 78 35 43 <7 35 7 35 <7 9:00 7 28 14 14 <7 57 28 35 21 35 7 28 <7 9:30 7 28 14 14 <7 57 28 35 21 35 7 28 <7 10:00 <7 21 14 7 <7 57 21 43 21 21 7 42 <7 10:30 <7 21 7 7 <7 64 14 35 21 21 7 42 <7 11:00 7 21 7 7 <7 43 14 28 21 14 7 42 <7 11:30 7 21 <7 7 <7 35 14 21 21 14 7 42 <7 12:00 md 7 64 14 14 7 64 28 21 7 21 7 35 <7 12:30 21 50 14 14 14 71 35 21 14 21 <7 35 <7 1:00 14 50 21 14 14 135 35 21 14 21 <7 43 <7 1:30 21 42 14 21 14 131 35 21 7 21 <7 42 <7 2:00 21 43 7 7 14 71 14 14 <7 14 14 35 <7 2:30 7 43 <7 7 <7 71 7 21 <7 14 14 35 <7 3:00 14 50 <7 21 <7 71 7 21 <7 14 14 28 <7 3:30 14 43 7 21 <7 64 7 28 <7 14 14 35 <7 4:00 14 43 7 21 <7 49 7 35 <7 21 14 43 <7 4:30 7 50 14 14 <7 64 <7 21 <7 14 14 50 <7 5:00 <7 57 21 7 <7 85 7 21 <7 14 14 43 <7 5:30 <7 50 14 7 <7 50 7 14 <7 7 7 28 <7 6:00 pm 35 50 14 7 <7 78 14 28 <7 <7 14 14 7 6:30 35 53 14 7 <7 78 7 35 <7 <7 7 14 7 7:00 28 35 14 7 7 71 21 35 <7 <7 7 14 <7 7:30 7 21 7 7 <7 85 14 42 <7 <7 7 14 <7 8:00 <7 14 7 7 14 71 14 57 <7 <7 7 14 <7 8:30 <7 7 7 <7 14 57 7 50 <7 <7 14 14 <7 9:00 <7 14 7 <7 7 57 7 57 <7 <7 14 28 <7 9:30 <7 21 7 <7 7 35 7 57 <7 <7 14 42 <7 10:00 <7 21 <7 <7 <7 35 7 57 <7 <7 7 28 <7 10:30 <7 21 <7 <7 <7 28 7 35 <7 <7 7 28 <7
Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing" Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 11:00 <7 21 <7 <7 <7 35 14 28 <7 <7 7 14 <7
118 Market Research Services Ltd. MRSL All Media Survey "Always Asking Questions, Always Providing Answers" LISTENERSHIP (in '000) TO RADIO Published March 2015 (DAY: FRIDAY)
Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn <8 <8 8 <8 <8 42 <8 25 <8 <8 <8 17 <8 12:30 <8 <8 8 <8 <8 42 <8 17 8 <8 <8 8 <8 1:00 <8 <8 8 <8 <8 42 <8 17 <8 <8 <8 17 <8 1:30 <8 <8 <8 <8 <8 34 <8 17 <8 <8 <8 8 <8 2:00 8 <8 <8 <8 <8 34 <8 17 <8 <8 <8 8 <8 2:30 8 <8 <8 <8 <8 34 <8 17 <8 <8 <8 8 <8 3:00 8 <8 <8 <8 <8 34 <8 17 <8 <8 <8 8 <8 3:30 8 <8 <8 <8 <8 25 <8 17 <8 8 <8 8 <8 4:00 8 <8 <8 <8 <8 25 <8 17 <8 8 <8 8 <8 4:30 8 8 8 <8 <8 34 <8 17 <8 8 <8 8 <8 5:00 8 8 8 <8 <8 42 <8 25 <8 8 <8 8 <8 5:30 17 25 8 <8 <8 42 <8 17 <8 8 <8 8 <8 6:00 am 25 126 17 <8 <8 143 17 34 8 17 <8 8 <8 6:30 17 134 17 <8 <8 159 25 34 8 34 <8 17 <8 7:00 33 125 17 <8 8 142 16 42 8 42 <8 34 <8 7:30 33 109 17 <8 8 126 8 25 <8 50 <8 17 <8 8:00 25 92 17 <8 8 126 8 42 <8 42 <8 17 <8 8:30 8 67 8 <8 8 117 8 34 <8 34 <8 17 <8 9:00 8 58 8 <8 8 109 <8 34 8 34 <8 17 <8 9:30 <8 34 8 <8 8 92 <8 34 8 25 <8 17 <8 10:00 8 50 <8 <8 8 84 <8 25 8 34 <8 17 <8 10:30 8 42 <8 <8 <8 67 <8 25 8 42 <8 17 <8 11:00 8 42 <8 <8 <8 67 <8 25 8 42 <8 17 <8 11:30 8 34 <8 <8 <8 67 <8 25 8 42 <8 17 <8 12:00 md <8 42 <8 17 <8 50 8 25 <8 50 8 34 <8 12:30 <8 34 <8 17 <8 34 8 25 <8 50 8 34 <8 1:00 <8 34 <8 25 <8 50 8 25 <8 59 <8 17 <8 1:30 <8 34 <8 25 <8 59 8 25 <8 59 <8 17 <8 2:00 <8 42 8 25 <8 84 8 34 <8 59 <8 8 <8 2:30 <8 25 8 25 <8 76 8 34 <8 59 <8 8 <8 3:00 <8 25 <8 25 <8 59 8 42 <8 59 <8 25 <8 3:30 <8 17 <8 25 <8 50 8 42 <8 50 <8 25 <8 4:00 <8 25 17 17 <8 76 <8 59 <8 50 <8 17 <8 4:30 <8 34 8 8 <8 76 <8 42 <8 42 <8 25 <8 5:00 <8 50 8 8 <8 67 <8 42 <8 34 <8 25 8 5:30 <8 42 8 8 8 42 <8 34 <8 25 <8 17 8 6:00 pm 8 17 17 <8 8 67 <8 17 <8 42 8 8 8 6:30 <8 17 17 <8 <8 59 <8 25 <8 42 8 17 <8 7:00 17 8 8 <8 <8 42 <8 17 <8 25 <8 25 <8 7:30 17 8 8 <8 <8 34 <8 17 <8 25 <8 17 <8 8:00 17 8 8 <8 <8 34 <8 25 <8 25 <8 17 <8 8:30 17 <8 8 <8 <8 25 <8 25 <8 25 <8 25 <8 9:00 17 <8 <8 <8 <8 25 <8 25 <8 42 8 25 <8 9:30 8 8 8 <8 <8 25 <8 25 <8 34 8 25 <8 10:00 <8 <8 17 <8 <8 17 <8 42 <8 34 8 25 <8 10:30 <8 <8 17 <8 <8 17 <8 34 <8 25 8 25 <8
Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing" Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 11:00 <8 <8 8 8 <8 17 <8 25 <8 17 8 25 <8
118 Market Research Services Ltd. MRSL All Media Survey "Always Asking Questions, Always Providing Answers" LISTENERSHIP (in '000) TO RADIO Published March 2015 (DAY: SATURDAY)
Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn 8 16 <8 <8 <8 <8 8 16 <8 <8 <8 8 <8 12:30 8 16 <8 <8 <8 <8 8 16 <8 <8 <8 8 <8 1:00 8 16 <8 <8 <8 <8 8 16 <8 <8 <8 8 <8 1:30 8 16 <8 <8 <8 <8 8 8 <8 <8 <8 8 <8 2:00 8 16 <8 <8 <8 <8 8 8 <8 <8 <8 <8 <8 2:30 8 16 <8 <8 <8 <8 8 8 <8 <8 <8 <8 <8 3:00 8 16 <8 <8 <8 8 8 8 <8 <8 <8 <8 <8 3:30 <8 24 <8 <8 <8 8 8 8 <8 <8 <8 <8 <8 4:00 <8 24 <8 <8 <8 <8 16 8 <8 <8 <8 <8 <8 4:30 <8 24 <8 <8 <8 <8 16 8 <8 <8 <8 <8 <8 5:00 <8 32 <8 <8 <8 8 16 24 <8 <8 <8 <8 <8 5:30 <8 32 <8 <8 <8 8 16 24 <8 <8 <8 <8 <8 6:00 am 16 113 24 <8 <8 89 32 49 <8 8 <8 24 <8 6:30 24 89 16 <8 <8 97 24 48 <8 24 <8 24 8 7:00 24 97 8 <8 <8 97 24 49 8 24 <8 24 8 7:30 24 81 8 <8 8 97 24 57 <8 24 <8 32 8 8:00 24 73 24 8 16 113 24 49 <8 32 <8 32 8 8:30 24 73 24 <8 8 121 32 65 8 32 <8 32 8 9:00 16 57 <8 <8 8 81 24 73 8 40 <8 49 8 9:30 16 57 8 <8 <8 97 16 73 <8 32 <8 57 8 10:00 16 65 8 <8 <8 81 24 65 <8 32 <8 73 8 10:30 24 73 8 <8 8 97 24 81 8 32 <8 81 8 11:00 16 73 <8 <8 <8 73 16 73 8 40 <8 73 8 11:30 16 65 <8 8 <8 65 16 65 16 32 <8 73 8 12:00 md 8 49 24 8 <8 81 40 49 8 32 8 73 <8 12:30 8 49 8 8 <8 81 32 49 8 32 8 73 <8 1:00 8 49 32 8 <8 81 40 49 8 40 16 81 <8 1:30 16 32 16 8 <8 89 40 49 8 40 16 81 <8 2:00 8 24 16 8 <8 65 40 40 <8 57 16 81 8 2:30 16 16 <8 16 <8 89 40 40 <8 65 16 81 8 3:00 24 16 <8 8 <8 81 49 24 <8 57 8 81 <8 3:30 24 16 8 8 <8 81 49 24 <8 40 16 57 <8 4:00 24 16 <8 8 <8 65 32 24 <8 40 16 65 <8 4:30 16 16 <8 16 <8 57 40 24 <8 32 16 73 <8 5:00 8 24 8 8 <8 89 32 24 <8 40 8 57 <8 5:30 8 16 8 8 <8 65 32 24 <8 16 8 57 <8 6:00 pm 24 32 8 8 <8 40 32 24 <8 24 <8 49 <8 6:30 16 40 8 8 <8 40 24 24 <8 24 <8 49 <8 7:00 8 57 8 <8 <8 32 24 24 <8 16 <8 49 <8 7:30 <8 49 <8 <8 <8 32 24 16 <8 16 <8 40 <8 8:00 <8 32 8 <8 <8 65 24 24 <8 24 <8 24 <8 8:30 <8 24 <8 <8 <8 40 24 16 <8 32 <8 24 <8 9:00 8 40 <8 8 8 24 16 16 <8 24 <8 24 <8 9:30 8 24 8 <8 8 32 16 16 <8 16 <8 24 <8 10:00 8 16 <8 <8 <8 32 16 24 <8 16 <8 16 <8 10:30 8 16 <8 8 <8 16 16 32 <8 8 <8 8 <8
Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing" Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 11:00 16 16 <8 <8 <8 16 16 32 <8 8 <8 8 <8
118 Market Research Services Ltd. MRSL All Media Survey "Always Asking Questions, Always Providing Answers" LISTENERSHIP (in '000) TO RADIO Published March 2015 (MALES)
Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn 3 6 <1 1 <1 9 <1 4 1 <1 1 3 <1 12:30 3 6 <1 1 <1 8 <1 4 3 <1 1 1 <1 1:00 1 6 <1 1 <1 8 <1 4 1 <1 1 4 <1 1:30 1 6 <1 1 <1 8 <1 3 1 <1 1 3 <1 2:00 1 4 <1 1 <1 8 1 3 1 <1 <1 1 <1 2:30 1 4 <1 1 <1 8 1 3 <1 <1 <1 1 <1 3:00 1 4 <1 1 <1 10 <1 4 <1 <1 <1 1 <1 3:30 <1 3 <1 1 <1 9 1 4 <1 1 <1 <1 <1 4:00 <1 3 <1 1 <1 7 <1 4 <1 3 <1 3 <1 4:30 <1 4 <1 1 <1 5 <1 4 <1 3 <1 3 <1 5:00 <1 4 1 1 <1 11 1 5 <1 3 <1 3 <1 5:30 3 6 1 1 <1 14 1 6 <1 1 <1 <1 <1 6:00 am 13 49 13 3 1 69 11 14 1 6 <1 14 <1 6:30 14 47 14 3 1 75 15 14 1 6 <1 16 <1 7:00 16 56 15 4 2 73 11 17 1 10 <1 14 <1 7:30 15 34 15 4 4 74 10 16 <1 10 <1 14 <1 8:00 13 26 12 5 4 91 11 9 <1 16 <1 16 <1 8:30 11 25 9 4 3 79 10 8 1 15 <1 17 <1 9:00 10 22 8 8 3 64 10 9 8 16 <1 23 <1 9:30 10 19 10 9 1 62 9 6 6 14 <1 19 <1 10:00 11 19 8 5 3 61 11 5 5 14 <1 18 <1 10:30 11 22 4 5 1 58 9 6 6 13 1 19 <1 11:00 9 18 3 5 1 46 9 5 6 14 1 19 <1 11:30 8 20 3 5 <1 40 9 3 8 14 1 21 <1 12:00 md 8 24 6 9 3 44 9 5 1 16 1 25 1 12:30 8 16 4 9 3 48 7 6 1 16 1 27 1 1:00 5 15 8 10 4 64 9 5 1 16 1 27 <1 1:30 6 15 6 11 5 51 8 5 1 15 3 23 <1 2:00 8 19 9 9 6 46 6 6 <1 15 5 20 <1 2:30 9 19 3 9 3 42 5 5 <1 18 5 19 <1 3:00 10 17 6 10 1 43 6 9 <1 17 5 24 <1 3:30 10 19 9 9 3 42 5 9 1 17 5 25 <1 4:00 9 22 5 9 3 44 5 11 1 17 5 28 <1 4:30 9 21 5 6 3 39 4 8 1 15 4 30 <1 5:00 6 28 6 3 3 45 3 10 1 16 3 24 <1 5:30 6 28 5 4 1 31 3 8 3 11 3 22 <1 6:00 pm 12 30 5 5 3 39 5 14 1 9 <1 15 4 6:30 11 28 5 5 3 37 6 14 3 9 <1 19 4 7:00 11 24 5 3 4 31 8 10 <1 12 <1 16 2 7:30 5 17 4 3 3 36 6 11 <1 9 2 15 1 8:00 3 18 6 1 5 41 5 15 <1 8 1 11 1 8:30 5 19 5 <1 4 33 4 11 1 9 3 10 1 9:00 4 21 5 1 3 25 11 13 1 10 3 10 1 9:30 5 20 5 1 4 22 10 11 1 8 1 14 1 10:00 5 16 4 1 3 19 11 14 1 9 1 14 1 10:30 4 16 1 4 3 18 13 10 1 9 1 14 1
Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing" Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 11:00 6 15 <1 4 3 15 15 11 1 5 1 10 1
118 Market Research Services Ltd. MRSL All Media Survey "Always Asking Questions, Always Providing Answers" LISTENERSHIP (in '000) TO RADIO Published March 2015 (FEMALES)
Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn <1 3 2 <1 <1 6 1 7 <1 <1 1 4 <1 12:30 <1 3 2 <1 <1 7 1 6 <1 <1 1 3 <1 1:00 <1 3 2 <1 <1 7 1 6 <1 <1 1 4 <1 1:30 <1 3 1 <1 <1 6 2 4 <1 <1 1 4 <1 2:00 1 3 1 <1 <1 4 2 4 <1 <1 1 6 <1 2:30 1 3 1 <1 <1 4 1 4 <1 <1 1 6 <1 3:00 2 3 1 <1 <1 3 2 4 <1 <1 1 6 <1 3:30 2 4 1 <1 1 3 2 4 <1 <1 1 7 <1 4:00 3 6 1 <1 <1 3 3 4 <1 <1 1 6 <1 4:30 4 7 2 <1 <1 4 3 6 <1 <1 1 6 <1 5:00 2 10 2 <1 <1 6 3 12 <1 <1 1 7 <1 5:30 3 13 2 <1 <1 7 3 12 <1 1 1 7 <1 6:00 am 8 64 10 <1 <1 47 11 30 <1 9 1 13 <1 6:30 8 56 10 1 <1 55 11 28 <1 11 1 13 1 7:00 11 57 10 1 <1 53 10 29 1 11 1 14 1 7:30 12 47 5 <1 <1 47 10 26 <1 12 1 14 1 8:00 14 49 7 <1 2 45 10 35 <1 11 1 16 1 8:30 14 43 6 <1 3 41 12 34 <1 13 1 14 1 9:00 16 35 9 <1 2 35 11 31 5 15 1 13 1 9:30 14 31 7 <1 2 35 10 30 5 15 1 14 1 10:00 13 34 6 1 1 42 12 30 5 12 2 19 1 10:30 12 34 6 1 2 44 11 27 5 13 2 16 1 11:00 11 34 6 1 1 40 11 24 5 12 1 15 1 11:30 9 30 4 1 1 41 11 23 5 11 1 14 1 12:00 md 10 23 9 <1 1 44 13 21 3 13 2 21 <1 12:30 12 21 9 1 1 43 14 22 2 13 1 20 <1 1:00 14 22 11 2 1 49 14 22 2 17 2 22 <1 1:30 13 17 9 2 2 38 15 20 1 15 2 23 1 2:00 11 15 4 2 2 37 12 22 <1 17 2 22 2 2:30 12 14 4 2 <1 37 11 21 <1 15 2 21 2 3:00 14 15 4 3 <1 34 11 19 <1 13 1 22 1 3:30 9 12 4 3 <1 33 13 19 <1 11 2 19 1 4:00 9 12 6 2 <1 30 9 23 <1 13 1 20 1 4:30 6 17 4 1 <1 30 9 18 <1 12 1 17 1 5:00 3 23 6 1 <1 32 8 16 <1 10 1 18 1 5:30 3 20 6 1 1 24 7 13 <1 6 <1 12 1 6:00 pm 14 15 4 <1 1 35 4 16 <1 8 3 13 2 6:30 16 13 6 <1 <1 32 3 19 <1 8 2 14 <1 7:00 12 12 6 <1 <1 30 3 15 <1 3 1 12 <1 7:30 8 11 4 <1 1 26 4 13 <1 3 1 12 <1 8:00 4 8 3 <1 1 24 4 14 <1 4 1 11 <1 8:30 3 4 3 <1 1 22 3 14 <1 4 2 13 <1 9:00 3 9 7 1 2 15 4 16 <1 6 3 12 <1 9:30 2 8 6 1 1 14 6 18 <1 4 3 14 <1 10:00 <1 6 7 1 <1 11 4 16 <1 5 3 11 <1 10:30 <1 4 5 1 <1 7 4 13 <1 4 3 9 <1
Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing" Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 11:00 1 4 6 <1 <1 7 4 13 <1 2 2 7 <1
118 Market Research Services Ltd. MRSL All Media Survey "Always Asking Questions, Always Providing Answers" LISTENERSHIP (in '000) TO RADIO Published March 2015 (TWEENS TEENS 10-19)
Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn <1 <1 <1 <1 <1 2 <1 <1 <1 <1 <1 <1 <1 12:30 <1 <1 <1 <1 <1 2 <1 <1 <1 <1 <1 <1 <1 1:00 <1 <1 <1 <1 <1 2 <1 <1 <1 <1 <1 2 <1 1:30 <1 <1 <1 <1 <1 1 <1 <1 <1 <1 <1 2 <1 2:00 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 4 <1 2:30 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 4 <1 3:00 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 4 <1 3:30 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 2 <1 4:00 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 2 <1 4:30 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 2 <1 5:00 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 2 <1 5:30 1 1 <1 <1 <1 <1 <1 2 <1 <1 <1 2 <1 6:00 am 1 9 1 <1 <1 17 1 7 <1 1 <1 2 <1 6:30 1 7 2 <1 <1 17 1 4 <1 1 <1 4 <1 7:00 3 9 5 1 1 16 1 5 <1 1 <1 5 <1 7:30 3 6 2 1 1 11 1 5 <1 1 <1 5 <1 8:00 4 4 1 1 1 9 1 5 <1 2 <1 4 <1 8:30 2 4 1 1 <1 10 2 5 <1 2 <1 4 <1 9:00 4 4 1 2 <1 7 2 5 <1 4 <1 4 <1 9:30 4 4 1 2 <1 7 2 4 <1 4 <1 6 <1 10:00 4 5 1 2 <1 6 1 6 <1 4 <1 9 <1 10:30 4 2 1 2 <1 5 1 4 <1 4 <1 6 <1 11:00 4 2 1 2 <1 5 1 2 <1 4 <1 5 <1 11:30 4 4 1 2 <1 5 1 1 <1 2 <1 4 <1 12:00 md 2 1 2 <1 <1 5 1 1 1 2 <1 10 1 12:30 2 1 2 <1 <1 6 1 2 1 2 <1 9 1 1:00 2 1 4 <1 <1 5 1 1 1 2 <1 9 <1 1:30 1 1 4 <1 1 5 1 1 <1 2 <1 10 <1 2:00 <1 5 4 <1 <1 7 1 5 <1 1 <1 9 <1 2:30 <1 4 1 <1 <1 6 1 4 <1 1 <1 9 <1 3:00 <1 5 4 1 <1 11 1 6 <1 1 <1 10 <1 3:30 <1 5 4 2 <1 12 1 5 <1 1 <1 8 <1 4:00 <1 5 4 2 <1 12 1 6 <1 1 <1 7 <1 4:30 <1 5 5 <1 <1 11 1 6 <1 1 <1 5 <1 5:00 1 5 5 <1 1 10 1 6 <1 1 1 5 <1 5:30 1 5 4 1 <1 9 1 5 <1 1 <1 4 <1 6:00 pm 5 6 2 1 1 11 1 10 <1 <1 1 4 <1 6:30 5 8 2 1 <1 11 1 8 <1 <1 <1 6 <1 7:00 5 11 1 1 <1 10 1 5 <1 <1 <1 6 <1 7:30 4 10 1 1 1 10 1 2 <1 <1 <1 8 <1 8:00 2 6 1 <1 1 5 1 5 <1 <1 1 5 <1 8:30 2 5 2 <1 1 7 1 4 <1 <1 2 6 <1 9:00 4 5 4 <1 2 5 1 6 <1 <1 2 4 <1 9:30 2 5 2 <1 1 4 1 6 <1 <1 1 5 <1 10:00 <1 2 2 <1 <1 4 1 5 <1 <1 <1 5 <1 10:30 <1 1 <1 1 <1 2 1 2 <1 <1 <1 6 <1
Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing" Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 11:00 1 1 <1 1 <1 4 1 4 <1 <1 <1 4 <1
118 Market Research Services Ltd. MRSL All Media Survey "Always Asking Questions, Always Providing Answers" LISTENERSHIP (in '000) TO RADIO Published March 2015 (YOUNG ADULTS 20-34)
Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn <1 3 <1 1 <1 3 <1 1 <1 <1 1 7 <1 12:30 <1 3 <1 1 <1 2 <1 1 <1 <1 1 4 <1 1:00 <1 3 <1 1 <1 2 <1 1 <1 <1 1 5 <1 1:30 <1 3 <1 1 <1 2 <1 1 <1 <1 1 4 <1 2:00 1 2 <1 1 <1 2 <1 1 <1 <1 <1 3 <1 2:30 1 2 <1 1 <1 2 <1 1 <1 <1 <1 3 <1 3:00 1 2 <1 1 <1 2 <1 1 <1 <1 <1 3 <1 3:30 1 1 <1 1 <1 2 <1 1 <1 <1 <1 4 <1 4:00 2 3 <1 1 <1 2 <1 1 <1 <1 <1 3 <1 4:30 3 3 <1 1 <1 2 <1 1 <1 <1 <1 3 <1 5:00 1 4 1 1 <1 2 <1 1 <1 <1 <1 3 <1 5:30 3 4 1 1 <1 2 <1 1 <1 <1 <1 3 <1 6:00 am 8 18 8 2 <1 23 2 7 <1 1 <1 15 <1 6:30 9 16 7 2 <1 26 3 7 <1 1 <1 16 <1 7:00 11 16 7 2 <1 30 1 9 1 2 <1 15 <1 7:30 12 11 7 2 <1 27 1 9 <1 1 <1 16 <1 8:00 14 13 5 2 2 35 2 13 <1 3 <1 21 <1 8:30 16 13 5 2 2 27 2 11 1 4 <1 20 <1 9:00 20 9 8 2 2 20 1 11 1 3 <1 23 <1 9:30 16 6 8 2 2 19 1 9 <1 3 <1 20 <1 10:00 15 5 7 <1 1 23 3 10 <1 2 1 21 <1 10:30 14 6 7 1 1 25 3 11 <1 3 1 23 <1 11:00 12 7 5 1 <1 18 3 11 <1 3 <1 21 <1 11:30 9 5 5 1 <1 16 3 11 <1 3 <1 22 <1 12:00 md 12 10 5 1 1 26 3 8 1 4 1 29 <1 12:30 13 9 5 2 2 26 3 9 <1 4 1 30 <1 1:00 14 9 9 3 2 38 3 10 <1 5 1 31 <1 1:30 14 6 9 3 2 32 3 8 <1 5 1 27 <1 2:00 12 3 4 3 3 26 2 8 <1 7 2 26 <1 2:30 13 2 3 2 <1 26 1 7 <1 8 2 25 <1 3:00 14 2 3 5 <1 27 <1 5 <1 6 1 28 <1 3:30 10 3 6 3 <1 24 <1 7 1 5 2 28 <1 4:00 11 3 4 3 <1 22 <1 5 1 8 2 31 <1 4:30 8 4 2 3 <1 22 <1 3 1 6 2 31 <1 5:00 4 7 3 1 <1 23 1 4 1 4 1 26 <1 5:30 3 7 2 1 <1 18 1 3 1 3 1 22 <1 6:00 pm 13 4 4 1 <1 22 1 3 <1 3 <1 20 2 6:30 14 4 4 1 <1 19 <1 4 1 3 <1 22 1 7:00 11 5 7 1 <1 16 <1 4 <1 2 <1 19 1 7:30 4 2 5 1 <1 16 <1 4 <1 <1 2 15 <1 8:00 3 3 5 1 1 15 <1 4 <1 <1 <1 15 <1 8:30 3 3 5 <1 1 12 <1 3 1 <1 1 15 <1 9:00 2 5 5 <1 1 10 3 2 1 <1 1 15 <1 9:30 1 3 4 <1 1 11 3 2 1 <1 1 17 <1 10:00 1 3 2 <1 <1 10 2 3 1 <1 1 14 <1 10:30 1 2 2 <1 <1 7 2 4 1 1 1 13 <1
Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing" Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 11:00 1 2 2 <1 <1 7 3 4 1 1 1 11 <1
118 Market Research Services Ltd. MRSL All Media Survey "Always Asking Questions, Always Providing Answers" LISTENERSHIP (in '000) TO RADIO Published March 2015 (ADULTS 35+)
Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn 2 6 2 <1 <1 8 1 10 1 <1 1 <1 <1 12:30 2 6 2 <1 <1 10 1 8 2 <1 1 <1 <1 1:00 1 6 2 <1 <1 10 1 8 1 <1 1 <1 <1 1:30 1 6 1 <1 <1 10 2 6 1 <1 1 <1 <1 2:00 1 5 1 <1 <1 10 4 6 1 <1 1 <1 <1 2:30 1 5 1 <1 <1 10 2 6 <1 <1 1 <1 <1 3:00 2 5 1 <1 <1 11 2 7 <1 <1 1 <1 <1 3:30 1 6 1 <1 1 10 3 7 <1 1 1 <1 <1 4:00 1 5 1 <1 <1 8 4 7 <1 2 1 2 <1 4:30 1 7 2 <1 <1 7 4 8 <1 2 1 2 <1 5:00 1 10 2 <1 <1 14 5 17 <1 2 1 4 <1 5:30 1 14 2 <1 <1 18 5 16 <1 2 1 1 <1 6:00 am 11 89 13 <1 1 74 19 30 1 13 1 8 <1 6:30 11 81 14 1 1 85 21 31 1 16 1 7 1 7:00 12 89 13 1 1 79 19 34 1 18 1 7 1 7:30 11 66 10 <1 2 80 18 30 <1 20 1 6 1 8:00 8 60 12 1 2 90 18 28 <1 20 1 7 1 8:30 6 53 7 <1 4 79 18 28 <1 22 1 7 1 9:00 2 46 7 2 2 71 18 25 12 25 1 7 1 9:30 4 41 7 4 1 70 16 25 12 23 1 6 1 10:00 5 45 5 4 2 72 19 20 11 20 1 6 1 10:30 5 48 1 2 2 71 16 20 12 19 2 5 1 11:00 4 44 1 2 2 63 16 17 12 19 2 7 1 11:30 4 42 <1 2 1 60 16 14 13 19 2 8 1 12:00 md 2 36 7 7 2 57 18 18 2 23 2 6 <1 12:30 4 28 5 7 1 58 18 18 2 23 1 6 <1 1:00 2 28 6 8 2 66 19 17 2 25 2 7 <1 1:30 4 25 2 10 4 49 19 17 2 23 4 7 1 2:00 6 26 5 7 5 47 16 17 <1 24 5 6 2 2:30 7 27 2 8 2 44 14 16 <1 24 5 5 2 3:00 9 26 4 6 1 37 17 17 <1 23 5 6 1 3:30 8 23 2 6 2 37 18 17 <1 22 5 5 1 4:00 6 25 2 5 2 37 13 24 <1 22 4 7 1 4:30 6 29 2 4 2 35 12 17 <1 19 2 8 1 5:00 4 40 4 2 1 43 8 17 <1 20 1 8 1 5:30 5 37 5 2 2 29 7 13 1 12 1 6 1 6:00 pm 8 35 2 2 2 41 7 18 1 13 2 4 3 6:30 8 28 4 2 2 39 8 20 1 13 2 4 2 7:00 6 19 2 <1 4 35 10 17 <1 13 1 2 1 7:30 5 16 1 <1 2 35 10 18 <1 12 1 2 1 8:00 1 16 2 <1 4 43 8 20 <1 12 1 1 1 8:30 2 14 <1 <1 2 35 6 19 <1 13 1 1 1 9:00 1 19 2 2 1 25 11 21 <1 16 2 2 1 9:30 4 19 4 2 2 20 11 21 <1 12 2 5 1 10:00 4 15 6 2 2 16 12 23 <1 14 3 5 1 10:30 2 17 5 4 2 14 13 17 <1 12 3 2 1
Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing" Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 11:00 5 15 4 2 2 11 14 17 <1 6 2 1 1
118 Market Research Services Ltd. MRSL All Media Survey "Always Asking Questions, Always Providing Answers" LISTENERSHIP (in '000) TO RADIO Published March 2015 (ABC1)
Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn <2 <2 2 <2 <2 2 <2 2 <2 <2 <2 <2 <2 12:30 <2 <2 2 <2 <2 2 <2 2 <2 <2 <2 <2 <2 1:00 <2 <2 2 <2 <2 2 <2 2 <2 <2 <2 <2 <2 1:30 <2 <2 <2 <2 <2 2 <2 2 <2 <2 <2 <2 <2 2:00 <2 <2 <2 <2 <2 2 <2 2 <2 <2 <2 <2 <2 2:30 <2 <2 <2 <2 <2 2 <2 2 <2 <2 <2 <2 <2 3:00 <2 <2 <2 <2 <2 2 <2 2 <2 <2 <2 <2 <2 3:30 <2 <2 <2 <2 <2 2 <2 2 <2 <2 <2 <2 <2 4:00 <2 2 <2 <2 <2 2 <2 2 <2 2 <2 <2 <2 4:30 <2 5 2 <2 <2 2 <2 2 <2 2 <2 <2 <2 5:00 <2 5 5 <2 <2 2 <2 2 <2 2 <2 <2 <2 5:30 <2 7 5 <2 <2 2 <2 2 <2 <2 <2 <2 <2 6:00 am 2 26 10 <2 <2 7 7 7 <2 2 <2 2 <2 6:30 2 26 10 2 <2 10 12 7 <2 2 <2 2 2 7:00 2 34 7 2 <2 10 7 5 <2 5 <2 <2 2 7:30 <2 19 7 <2 <2 7 2 2 <2 7 <2 <2 2 8:00 <2 19 10 <2 <2 12 2 4 <2 5 <2 2 2 8:30 <2 10 7 <2 <2 12 5 5 <2 2 <2 <2 2 9:00 <2 12 5 2 <2 10 5 5 2 2 <2 <2 2 9:30 <2 7 5 2 <2 7 5 2 2 2 <2 2 2 10:00 <2 12 5 <2 <2 10 4 5 2 5 <2 <2 2 10:30 <2 12 2 <2 <2 10 5 5 2 2 <2 <2 2 11:00 <2 10 2 <2 <2 12 5 5 2 2 <2 <2 2 11:30 <2 12 2 <2 <2 10 5 2 2 5 <2 <2 2 12:00 md <2 17 2 5 <2 10 5 2 <2 2 <2 7 <2 12:30 <2 14 2 5 <2 5 5 2 <2 2 <2 7 <2 1:00 <2 14 2 7 <2 10 5 2 <2 2 <2 7 <2 1:30 <2 14 2 7 <2 7 5 2 <2 2 <2 2 <2 2:00 <2 10 7 7 <2 5 5 2 <2 2 <2 <2 2 2:30 2 10 5 7 <2 2 5 2 <2 2 <2 <2 2 3:00 2 7 2 7 <2 2 5 2 <2 2 <2 <2 <2 3:30 2 7 2 10 <2 2 5 2 <2 2 <2 <2 <2 4:00 <2 9 5 7 <2 10 2 5 <2 2 <2 <2 <2 4:30 <2 12 2 2 <2 10 <2 2 <2 2 <2 <2 <2 5:00 <2 16 5 5 <2 7 2 2 <2 2 <2 <2 <2 5:30 <2 16 5 5 <2 2 2 2 <2 <2 <2 <2 <2 6:00 pm <2 14 7 5 <2 5 5 2 <2 5 <2 <2 2 6:30 <2 12 5 5 <2 5 2 2 <2 5 <2 <2 2 7:00 <2 5 5 <2 <2 5 5 2 <2 5 <2 <2 2 7:30 <2 7 5 <2 <2 5 2 2 <2 2 <2 <2 <2 8:00 <2 <2 9 <2 <2 10 2 5 <2 2 <2 <2 <2 8:30 <2 2 7 <2 <2 5 2 5 <2 2 <2 <2 <2 9:00 <2 5 5 2 <2 2 2 5 <2 5 <2 5 <2 9:30 2 2 5 2 <2 2 2 5 <2 5 <2 7 <2 10:00 2 2 5 2 <2 2 2 2 <2 5 <2 <2 <2 10:30 <2 2 5 2 <2 2 2 2 <2 5 <2 <2 <2
Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing" Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 11:00 <2 <2 2 <2 <2 2 2 2 <2 2 <2 <2 <2
118 Market Research Services Ltd. MRSL All Media Survey "Always Asking Questions, Always Providing Answers" LISTENERSHIP (in '000) TO RADIO Published March 2015 (C2)
Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn <1 3 <1 <1 <1 3 <1 4 <1 <1 2 2 <1 12:30 <1 3 <1 <1 <1 4 <1 3 <1 <1 2 1 <1 1:00 <1 3 <1 <1 <1 4 <1 3 <1 <1 2 4 <1 1:30 <1 3 <1 <1 <1 4 <1 3 <1 <1 2 3 <1 2:00 <1 1 <1 <1 <1 3 1 3 <1 <1 1 4 <1 2:30 <1 1 <1 <1 <1 3 1 3 <1 <1 1 4 <1 3:00 <1 2 <1 <1 <1 3 <1 4 <1 <1 1 4 <1 3:30 <1 3 <1 <1 1 3 <1 4 <1 <1 1 3 <1 4:00 <1 3 <1 <1 <1 2 <1 3 <1 <1 1 4 <1 4:30 <1 3 <1 <1 <1 2 <1 3 <1 <1 1 4 <1 5:00 <1 3 <1 <1 <1 3 1 6 <1 <1 1 4 <1 5:30 1 5 <1 <1 <1 4 1 6 <1 <1 1 3 <1 6:00 am 6 36 5 1 <1 23 6 12 <1 5 1 7 <1 6:30 5 36 4 1 <1 28 7 11 <1 7 1 6 <1 7:00 7 36 5 1 1 29 6 15 <1 7 1 6 <1 7:30 8 29 4 1 <1 26 7 14 <1 8 1 6 <1 8:00 7 28 5 1 1 27 8 14 <1 8 1 7 <1 8:30 4 28 4 1 2 23 9 13 1 12 1 6 <1 9:00 4 17 5 2 1 20 9 13 4 13 1 8 <1 9:30 4 16 5 3 1 20 8 11 3 12 1 7 <1 10:00 4 16 5 3 1 19 8 11 3 10 1 9 <1 10:30 5 17 4 2 1 18 8 9 4 11 1 9 <1 11:00 4 17 4 2 1 16 7 9 4 11 1 7 <1 11:30 4 16 4 2 1 17 7 7 4 11 1 8 <1 12:00 md 4 13 5 3 <1 16 8 8 1 13 2 11 <1 12:30 4 10 4 3 <1 19 9 8 2 13 1 12 <1 1:00 5 12 6 4 <1 20 9 7 2 15 <1 15 <1 1:30 5 11 3 5 1 15 10 6 1 14 1 17 <1 2:00 3 12 2 4 <1 15 6 9 <1 16 2 16 <1 2:30 3 12 2 3 <1 14 5 7 <1 16 2 16 <1 3:00 5 13 3 5 <1 15 5 8 <1 16 2 16 <1 3:30 5 12 3 5 <1 14 6 7 <1 14 2 14 <1 4:00 5 13 3 5 1 13 4 12 <1 13 3 12 <1 4:30 4 15 4 4 1 12 3 10 <1 11 2 9 <1 5:00 2 18 5 1 1 13 2 11 <1 10 1 10 1 5:30 1 17 4 1 2 9 2 7 <1 7 <1 8 1 6:00 pm 6 16 3 1 3 22 1 6 <1 7 2 6 3 6:30 5 16 3 1 2 21 3 7 <1 7 1 8 2 7:00 6 15 3 1 2 22 3 5 <1 7 1 6 1 7:30 4 10 2 <1 2 21 3 5 <1 5 3 7 1 8:00 2 10 3 <1 2 18 3 7 <1 4 2 5 1 8:30 3 7 2 <1 1 16 1 8 <1 5 4 4 1 9:00 2 11 3 <1 2 13 3 9 <1 7 4 4 1 9:30 2 10 3 <1 2 10 2 9 <1 4 3 4 1 10:00 1 8 3 <1 1 8 3 11 <1 5 2 4 1 10:30 1 8 2 <1 1 6 4 6 <1 6 2 4 1
Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing" Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 11:00 1 7 2 <1 1 5 3 6 <1 4 2 3 1
118 Market Research Services Ltd. MRSL All Media Survey "Always Asking Questions, Always Providing Answers" LISTENERSHIP (in '000) TO RADIO Published March 2015 (DE)
Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn 2 6 1 1 <1 9 1 5 1 <1 <1 5 12:30 2 6 1 1 <1 8 1 5 2 <1 <1 3 1:00 1 6 1 1 <1 8 1 5 1 <1 <1 3 1:30 1 6 1 1 <1 7 2 2 1 <1 <1 3 2:00 2 6 1 1 <1 7 2 2 1 <1 <1 2 2:30 2 6 1 1 <1 7 1 2 <1 <1 <1 2 3:00 3 5 1 1 <1 8 2 2 <1 <1 <1 2 3:30 2 3 1 1 <1 7 3 2 <1 1 <1 3 4:00 3 3 1 1 <1 7 3 3 <1 1 <1 3 4:30 4 5 1 1 <1 6 3 5 <1 1 <1 3 5:00 2 8 1 1 <1 12 3 9 <1 1 <1 5 5:30 5 10 1 1 <1 14 3 10 <1 2 <1 3 6:00 am 12 57 12 1 1 81 11 26 1 8 <1 17 6:30 14 46 14 1 1 88 12 26 1 8 <1 19 7:00 17 53 15 2 1 83 10 26 2 10 <1 21 7:30 17 37 11 2 2 82 10 25 <1 9 <1 21 8:00 19 32 8 3 4 92 10 27 <1 14 <1 23 8:30 21 30 6 2 3 82 9 25 <1 13 <1 24 9:00 22 30 8 3 3 67 8 23 7 15 <1 25 9:30 19 28 8 3 2 66 7 23 7 14 <1 23 10:00 20 28 5 2 2 72 12 21 6 12 1 25 10:30 17 29 3 3 2 73 8 22 6 12 2 24 11:00 15 26 2 3 1 58 9 17 6 12 1 25 11:30 12 24 1 3 <1 54 9 17 7 9 1 25 12:00 md 13 23 8 2 3 64 10 16 3 13 1 29 1 12:30 15 19 7 3 3 64 9 18 1 13 1 28 1 1:00 14 16 10 3 5 80 10 18 1 14 3 27 1:30 14 13 10 3 6 64 9 17 1 13 3 23 1 2:00 15 15 7 2 8 60 9 17 <1 12 5 23 1 2:30 16 14 2 3 2 59 8 17 <1 13 5 21 1 3:00 17 14 6 3 1 56 9 17 <1 10 3 26 1 3:30 11 13 8 1 2 55 9 19 1 10 5 26 1 4:00 11 13 4 1 1 51 8 19 1 14 2 32 1 4:30 9 14 3 1 1 48 9 13 1 13 2 35 1 5:00 7 19 3 <1 1 57 7 13 1 13 2 29 5:30 8 17 3 1 <1 43 6 12 2 8 2 23 6:00 pm 20 17 2 1 <1 44 6 22 1 6 1 21 1 6:30 22 15 5 1 <1 39 5 23 2 6 1 23 7:00 15 15 5 1 1 31 5 18 <1 5 5 21 7:30 8 12 3 2 1 32 6 17 <1 5 <1 19 8:00 5 14 1 1 3 36 5 18 <1 6 <1 16 8:30 5 12 2 <1 3 31 5 14 1 6 <1 19 9:00 5 14 6 1 2 23 10 16 1 5 1 15 9:30 3 14 5 1 2 22 12 16 1 5 1 20 10:00 2 10 4 1 1 19 10 16 1 6 2 20 10:30 2 9 2 3 1 15 10 15 1 3 2 17
Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing" Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 11:00 6 10 2 3 1 14 14 16 1 1 1 13
118 Market Research Services Ltd. MRSL All Media Survey "Always Asking Questions, Always Providing Answers" LISTENERSHIP (in '000) TO RADIO Published March 2015 (KMA)
Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn <1 1 1 <1 <1 4 1 1 <1 <1 1 3 <1 12:30 <1 1 1 <1 <1 4 1 1 <1 <1 1 1 <1 1:00 <1 1 1 <1 <1 4 1 1 <1 <1 1 3 <1 1:30 <1 1 <1 <1 <1 4 1 1 <1 <1 1 3 <1 2:00 <1 1 <1 <1 <1 3 1 1 <1 <1 <1 3 <1 2:30 <1 1 <1 <1 <1 3 1 1 <1 <1 <1 3 <1 3:00 <1 1 <1 <1 <1 4 3 3 <1 <1 <1 3 <1 3:30 <1 1 <1 <1 <1 4 3 3 <1 <1 <1 4 <1 4:00 1 3 <1 <1 <1 3 3 1 <1 1 <1 5 <1 4:30 2 4 1 <1 <1 4 3 3 <1 1 <1 5 <1 5:00 <1 4 3 <1 <1 5 3 4 <1 1 <1 5 <1 5:30 1 8 3 <1 <1 5 3 5 <1 1 <1 3 <1 6:00 am 3 32 8 <1 <1 28 10 12 <1 5 <1 13 <1 6:30 3 26 10 <1 <1 34 14 13 <1 4 <1 11 1 7:00 4 33 9 1 <1 28 11 12 <1 5 <1 9 1 7:30 6 20 8 1 <1 25 10 10 <1 5 <1 10 1 8:00 6 18 8 1 2 24 13 6 <1 8 <1 10 1 8:30 5 14 5 1 1 20 14 6 1 12 <1 10 1 9:00 5 11 8 4 1 17 12 8 9 13 <1 12 1 9:30 4 9 8 4 1 18 9 6 8 13 <1 14 1 10:00 4 9 5 4 <1 23 14 9 6 10 <1 12 1 10:30 3 16 4 4 <1 19 12 10 6 12 <1 12 1 11:00 3 13 4 4 <1 16 12 6 6 12 <1 13 1 11:30 1 14 4 3 <1 16 12 7 6 13 <1 13 1 12:00 md 3 19 4 3 1 23 11 3 1 17 3 21 1 12:30 3 13 4 3 <1 25 13 3 1 17 3 21 1 1:00 3 11 6 5 1 22 13 3 1 18 1 21 <1 1:30 3 12 8 6 3 22 13 1 1 16 3 19 <1 2:00 3 6 8 5 3 21 8 3 <1 18 4 18 1 2:30 4 8 6 4 1 18 9 3 <1 18 4 17 1 3:00 5 8 6 4 1 15 9 3 <1 17 4 19 <1 3:30 4 9 6 5 1 15 9 3 <1 14 4 17 <1 4:00 3 9 6 4 1 19 5 4 <1 14 5 22 <1 4:30 3 12 5 1 1 18 5 3 <1 13 4 22 <1 5:00 3 13 6 3 <1 18 4 5 <1 13 3 21 <1 5:30 3 12 5 3 <1 17 4 5 <1 8 1 17 <1 6:00 pm 4 13 4 1 <1 19 3 7 <1 8 1 14 4 6:30 5 12 4 1 <1 18 5 7 1 8 <1 16 3 7:00 3 9 3 1 <1 17 5 3 <1 6 <1 14 1 7:30 1 6 4 1 1 17 6 1 <1 5 <1 14 <1 8:00 1 8 5 <1 1 10 6 4 <1 6 1 12 <1 8:30 1 6 5 <1 1 9 4 3 1 6 1 12 <1 9:00 <1 5 4 <1 1 8 9 4 1 9 1 10 <1 9:30 <1 4 4 1 <1 8 8 5 1 6 <1 10 <1 10:00 <1 3 4 1 <1 4 8 5 1 7 1 10 <1 10:30 <1 3 4 3 <1 4 9 4 1 7 1 9 <1
Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing" Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 11:00 <1 3 3 4 <1 3 8 4 1 4 1 8 <1
118 Market Research Services Ltd. MRSL All Media Survey "Always Asking Questions, Always Providing Answers" LISTENERSHIP (in '000) TO RADIO Published March 2015 (URBAN)
Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn 2 5 1 1 <1 9 <1 9 <1 <1 1 5 <1 12:30 2 5 1 1 <1 9 <1 8 <1 <1 1 3 <1 1:00 1 5 1 1 <1 9 <1 8 <1 <1 1 6 <1 1:30 1 5 1 1 <1 8 1 6 <1 <1 1 5 <1 2:00 2 3 1 1 <1 8 2 6 <1 <1 1 5 <1 2:30 2 3 1 1 <1 8 1 6 <1 <1 1 5 <1 3:00 2 3 1 1 <1 8 <1 6 <1 <1 1 5 <1 3:30 1 5 1 1 1 7 1 6 <1 1 1 3 <1 4:00 1 3 1 1 <1 7 1 6 <1 1 1 3 <1 4:30 1 3 1 1 <1 5 1 6 <1 1 1 3 <1 5:00 1 5 1 1 <1 9 2 9 <1 1 1 5 <1 5:30 3 6 1 1 <1 11 2 8 <1 1 1 5 <1 6:00 am 9 51 10 2 <1 59 8 25 1 10 1 9 <1 6:30 11 50 10 3 <1 69 6 22 1 14 1 9 <1 7:00 12 54 10 3 2 67 3 23 1 16 1 9 <1 7:30 11 40 7 2 3 63 3 23 <1 17 1 8 <1 8:00 11 38 7 3 2 71 3 25 <1 18 1 12 <1 8:30 11 38 7 2 3 68 6 24 <1 17 1 11 <1 9:00 9 31 6 3 2 56 7 23 3 19 1 16 <1 9:30 10 29 6 5 1 52 7 20 3 17 1 15 <1 10:00 13 30 7 2 2 49 6 20 3 16 2 17 <1 10:30 13 26 5 2 2 53 5 19 4 15 3 19 <1 11:00 9 25 3 2 2 46 5 18 4 15 2 17 <1 11:30 9 24 2 3 1 42 5 16 6 13 2 17 <1 12:00 md 6 23 10 6 2 39 7 16 1 13 1 19 <1 12:30 7 18 8 7 2 39 7 19 2 13 <1 19 <1 1:00 10 19 9 7 2 46 7 18 2 15 1 21 <1 1:30 11 16 5 7 3 39 8 17 1 15 1 19 1 2:00 8 19 3 6 5 38 7 18 <1 15 2 18 1 2:30 10 18 <1 7 1 40 6 18 <1 16 2 18 1 3:00 12 19 1 9 <1 39 6 20 <1 14 1 20 1 3:30 11 18 1 7 1 38 7 21 1 14 2 21 1 4:00 10 19 1 7 1 32 6 25 1 16 1 23 1 4:30 8 18 1 6 1 30 4 19 1 14 1 19 1 5:00 5 24 2 1 2 31 5 18 1 12 1 16 <1 5:30 3 22 5 2 1 22 3 15 2 8 1 13 <1 6:00 pm 8 20 3 3 3 40 5 21 1 8 2 10 1 6:30 8 19 5 3 2 37 2 20 1 8 2 13 1 7:00 8 17 6 1 2 32 2 18 <1 8 1 10 1 7:30 6 16 3 1 2 27 2 18 <1 6 3 9 1 8:00 2 13 4 1 3 30 1 20 <1 5 1 7 1 8:30 3 13 1 <1 2 26 1 20 <1 6 3 9 1 9:00 3 21 6 2 2 22 5 22 <1 6 5 10 1 9:30 5 18 6 1 3 19 5 20 <1 5 5 13 1 10:00 3 15 7 1 2 17 5 21 <1 6 3 10 1 10:30 2 14 3 2 2 14 5 15 <1 5 2 9 1
Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing" Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 11:00 3 12 3 <1 2 14 8 18 <1 3 2 7 1
118 Market Research Services Ltd. MRSL All Media Survey "Always Asking Questions, Always Providing Answers" LISTENERSHIP (in '000) TO RADIO Published March 2015 (RURAL)
Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn <1 3 <1 <1 <1 1 <1 <1 1 <1 <1 <1 <1 12:30 <1 3 <1 <1 <1 1 <1 <1 2 <1 <1 <1 <1 1:00 <1 3 <1 <1 <1 1 <1 <1 1 <1 <1 <1 <1 1:30 <1 3 <1 <1 <1 1 <1 <1 1 <1 <1 <1 <1 2:00 <1 2 <1 <1 <1 1 <1 <1 1 <1 <1 <1 <1 2:30 <1 2 <1 <1 <1 1 <1 <1 <1 <1 <1 <1 <1 3:00 1 2 <1 <1 <1 1 <1 <1 <1 <1 <1 <1 <1 3:30 1 1 <1 <1 <1 1 <1 <1 <1 <1 <1 <1 <1 4:00 1 2 <1 <1 <1 1 <1 1 <1 <1 <1 <1 <1 4:30 1 3 <1 <1 <1 1 <1 1 <1 <1 <1 <1 <1 5:00 1 5 <1 <1 <1 2 <1 4 <1 <1 <1 <1 <1 5:30 1 7 <1 <1 <1 3 <1 5 <1 <1 <1 <1 <1 6:00 am 8 29 4 <1 1 25 4 8 <1 <1 <1 5 <1 6:30 7 26 3 <1 1 25 7 8 <1 <1 <1 8 <1 7:00 10 26 5 <1 <1 28 7 11 1 <1 <1 10 <1 7:30 9 21 5 <1 <1 28 7 10 <1 <1 <1 10 <1 8:00 9 19 4 <1 1 35 5 13 <1 <1 <1 10 <1 8:30 9 16 2 <1 1 26 3 12 <1 <1 <1 10 <1 9:00 12 14 3 <1 1 23 3 10 1 <1 <1 8 <1 9:30 10 12 3 <1 1 24 3 10 1 <1 <1 4 <1 10:00 8 14 1 <1 1 27 4 7 1 <1 <1 8 <1 10:30 8 14 1 <1 1 27 4 5 1 <1 <1 5 <1 11:00 8 14 1 <1 <1 22 4 5 1 <1 <1 4 <1 11:30 5 12 1 <1 <1 22 4 4 1 <1 <1 5 <1 12:00 md 9 5 1 <1 <1 25 4 8 2 1 <1 7 <1 12:30 10 7 1 <1 1 26 3 7 <1 <1 <1 7 <1 1:00 7 6 3 <1 1 40 4 6 <1 1 1 8 <1 1:30 5 5 3 <1 1 25 3 7 <1 1 1 8 <1 2:00 8 8 2 <1 1 22 4 8 <1 <1 1 7 <1 2:30 7 6 1 <1 <1 18 2 5 <1 <1 1 5 <1 3:00 6 5 3 <1 <1 20 3 4 <1 1 1 7 <1 3:30 3 3 5 <1 <1 19 3 4 <1 1 1 5 <1 4:00 4 4 3 <1 <1 19 3 5 <1 1 <1 3 <1 4:30 3 8 3 <1 <1 19 3 3 <1 1 <1 5 <1 5:00 2 13 3 <1 <1 26 2 3 <1 1 <1 5 1 5:30 3 12 1 <1 1 16 2 1 <1 1 <1 4 1 6:00 pm 14 11 2 <1 <1 14 2 2 <1 1 <1 4 1 6:30 14 9 2 <1 <1 13 2 4 <1 1 <1 5 <1 7:00 11 9 2 <1 1 12 3 4 <1 1 <1 4 <1 7:30 5 5 1 <1 <1 16 2 4 <1 1 <1 4 <1 8:00 3 4 <1 <1 1 22 2 4 <1 1 <1 4 <1 8:30 3 2 2 <1 1 17 2 2 <1 1 <1 3 <1 9:00 3 2 2 <1 1 10 2 3 <1 1 <1 2 <1 9:30 2 4 1 <1 1 8 3 3 <1 1 <1 4 <1 10:00 1 3 <1 <1 <1 8 3 4 <1 1 <1 4 <1 10:30 1 3 <1 <1 <1 5 3 4 <1 1 <1 4 <1
Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing" Hitz 92 Love 101 FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106 FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz 000 000 000 000 000 000 000 000 000 000 000 000 000 11:00 3 3 <1 <1 <1 4 3 2 <1 <1 <1 2 <1
118 Market Research Services Ltd. MRSL All Media Survey "Always Asking Questions, Always Providing Answers" Published March 2015
MARKET RESEARCH SERVICES LTD. "ALWAYS ASKING QUESTIONS, ALWAYS PROVIDING ANSWERS"
ALL MEDIA SURVEY 2014 TELEVISION COST PER THOUSAND (CPTs) "Always Asking Questions, Always Providing Answers" MRSL All Media Survey - March 2015 SUMMARY OF THE TELEVISION AUDIENCE - CVM SIZE OF VIEWING AUDIENCE AND AVERAGE TIME SEGMENT COSTS
The following table shows the audience to CVM (based on 1/2 hour ratings of viewership according to CVM's time segments) averaged over different time periods. From this data the average cost per 1000 viewers on CVM has been calculated for 30 seconds (1 time spot announcements).
Basic rate for Basic rate for 30 seconds (1 time) 30 seconds (1 time) Time classification spot announcements Time classification spot announcements
Morning $7,000.00 Late Night $2,300.00 Day Time I $4,500.00 Morning $5,500.00 Day Time II $6,000.00 Day Time $7,200.00 Day Time Peak $5,200.00 Early Prime $20,000.00 Early Prime $15,200.00 Peak Prime $31,200.00 Peak Prime $37,400.00 Super Prime $56,000.00 Super Prime $56,000.00 Prime Time $29,000.00 Prime Time $29,000.00 Late Prime $13,200.00 Late Prime $13,200.00 Late Night $2,300.00
COST PER THOUSAND 2014 TIME PERIOD CLASS AVG. AUDIENCE FOR COST PER 30 SEC CVM '000 JA$ JA$ 5:00 AM - 9:00 AM MONDAY - FRIDAY Morning 30 $7,000.00 $230.92 9:00 AM - 12:00 NOON MONDAY - FRIDAY Day Time I 28 $4,500.00 $159.45 12:00 NOON - 2:00 PM MONDAY - FRIDAY Day Time II 72 $6,000.00 $83.24 2:00 PM - 5:30 PM MONDAY - FRIDAY Day Time Peak 36 $5,200.00 $144.89 5:30 PM - 7:00 PM MONDAY - FRIDAY Early Prime 50 $15,200.00 $305.19 7:00 PM - 8:00 PM MONDAY - FRIDAY Peak Prime 108 $37,400.00 $346.82 8:00 PM - 9:00 PM MONDAY - FRIDAY Super Prime 498 $56,000.00 $112.38 9:00 PM - 10:30 PM MONDAY - FRIDAY Prime Time 166 $29,000.00 $175.14 10:30 PM - 11:30 PM MONDAY - FRIDAY Late Prime 58 $13,200.00 $227.34 11:30 PM - 2:00 AM MONDAY - FRIDAY Late Night 13 $2,300.00 $178.08 5:00 AM - 12:00 NOON SATURDAY & SUNDAY Morning 35 $5,500.00 $158.59 12:00 MD - 4:00 PM SATURDAY & SUNDAY Day Time 78 $7,200.00 $92.64 4:00 PM - 7:00 PM SATURDAY & SUNDAY Early Prime 33 $20,000.00 $605.52 7:00 PM - 8:00 PM SATURDAY & SUNDAY Peak Prime 50 $31,200.00 $618.87 8:00PM - 9:00PM SATURDAY & SUNDAY Super Prime 376 $56,000.00 $149.12 9:00PM - 10:30PM SATURDAY & SUNDAY Prime Time 149 $29,000.00 $194.21 10:30PM - 11:30PM SATURDAY & SUNDAY Late Prime 60 $13,200.00 $221.15 11:30PM - 2:00 AM SATURDAY & SUNDAY Late Night 10 $2,300.00 $222.87
CPT estimates may vary due to rounding of average audience for each time segment "Always Asking Questions, Always Providing Answers" MRSL All Media Survey - March 2015
SUMMARY OF THE TELEVISION AUDIENCE - TVJ SIZE OF VIEWING AUDIENCE AND AVERAGE TIME SEGMENT COSTS
The following table shows the audience to TVJ (based on 1/2 hour ratings of viewership according to TVJ's time segments) averaged over different time period. From this data, the average cost per 1000 viewers on TVJ has been calculated for 30 seconds (1 time spot announcements).
Basic rate for Basic rate for 30 seconds (1 time) 30 seconds (1 time) Time classification spot announcements Time classification spot announcements
Morning Time $11,050.00 Early Morning $1,300.00 Day Time $5,550.00 Morning Time $7,950.00 Midday News $7,250.00 Day Time $8,300.00 Afternoon $6,350.00 Early Prime $24,050.00 Early Prime $18,050.00 Weekend News $28,050.00 Prime Time News $69,500.00 Prime Time $35,700.00 Nightly News $28,050.00 Late Prime $15,050.00 Late Night $2,600.00
COST PER THOUSAND 2014 TIME PERIOD CLASS AVG. AUDIENCE FOR COST PER 30 SEC TVJ '000 JA$ JA$ 6:00 AM - 9:00 AM MONDAY - FRIDAY Morning Time 199 $11,050.00 $55.41 9:00 AM - 12:00 NOON MONDAY - FRIDAY Day Time 80 $5,550.00 $69.72 12:00 NOON- 12:30 PM MONDAY - FRIDAY Midday News 127 $7,250.00 $57.06 12:30 PM - 5:00 PM MONDAY - FRIDAY Afternoon 116 $6,350.00 $54.71 5:00 PM - 7:00 PM MONDAY - FRIDAY Early Prime 254 $18,050.00 $71.15 7:00 PM - 8:30 PM MONDAY - FRIDAY Prime Time News 882 $69,500.00 $78.78 8:30 PM - 10:30 PM MONDAY - FRIDAY Prime Time 239 $35,700.00 $149.61 10:30 PM - 11:00 PM MONDAY - FRIDAY Nightly News 124 $23,595.00 $189.85 11:00 PM - 12:00 MD MONDAY - FRIDAY Late Prime 75 $15,050.00 $199.62 12:00 MD - 1:30 AM MONDAY - FRIDAY Late Night 14 $2,600.00 $188.37 1:30 AM - 5:00 AM MONDAY - FRIDAY Early Morning 10 $1,300.00 $130.72 6:00 AM - 9:00 AM SATURDAY - SUNDAY Morning Time 134 $7,950.00 $59.27 9:00 AM - 5:00 PM SATURDAY - SUNDAY Day Time 138 $8,300.00 $60.08 5:00 PM - 7:00 PM SATURDAY - SUNDAY Early Prime 203 $24,050.00 $118.22 7:00 PM - 8:00 PM SATURDAY - SUNDAY Prime Time News 886 $69,500.00 $78.43 8:00PM - 10:00PM SATURDAY - SUNDAY Prime Time 400 $35,700.00 $89.23 10:00PM - 10:30PM SATURDAY - SUNDAY Weekend News 220 $28,050.00 $127.66 10:30PM - 12:00 MD SATURDAY - SUNDAY Late Prime 111 $15,050.00 $135.52 12:00 MD - 1:30 AM SATURDAY - SUNDAY Late Night <10 $2,600.00 NA 1:30 AM - 5:00 AM SATURDAY - SUNDAY Early Morning <10 $1,300.00 NA
CPT estimates may vary due to rounding of average audience for each segment "Always Asking Questions, Always Providing Answers" MRSL All Media Survey - March 2015
SUMMARY OF THE TELEVISION AUDIENCE - LOVE TV SIZE OF VIEWING AUDIENCE AND AVERAGE TIME SEGMENT COSTS
The following table shows the audience to LOVE TV (based on 1/2 hour ratings of viewership according to LOVE TV time segments) averaged over different time periods. From this data, the average cost per 1000 viewers on LOVE TV has been calculated for 30 seconds (1 time spot announcements).
Basic rate for Basic rate for 30 seconds (1 time) 30 seconds (1 time) Time classification spot announcements Time classification spot announcements
Love Peak $3,720.00 Love Dawn $1,800.00 Day Time $1,980.00 Love Peak $2,940.00 Afternoon $2,970.00 Day Time $3,840.00 Early Prime $8,040.00 Afternoon $2,760.00 Love Prime Time $29,700.00 Early Prime $19,320.00
AVG. AUDIENCE FOR COST PER 30 SEC COST PER THOUSAND 2014 TIME PERIOD CLASS LOVE TV '000 JA$ JA$ 5:00 AM - 10:00 AM MONDAY - FRIDAY Love Peak <1 $3,720.00 NA 10:00 AM - 12:00 MD MONDAY - FRIDAY Day Time <1 $1,980.00 NA 12:00 MD - 4:00 PM MONDAY - FRIDAY Afternoon 1 $2,970.00 $2,884.55 4:00 PM - 6:00 PM MONDAY - FRIDAY Early Prime <1 $8,040.00 NA 6:00PM - 11:00 PM MONDAY - FRIDAY Love Prime Time 3 $29,700.00 $8,537.87 11:00 PM - 5:00 AM MONDAY - FRIDAY Love Dawn <1 $1,800.00 NA 5:00 AM - 10:00 AM SATURDAY & SUNDAY Love Peak <1 $2,940.00 NA 10:00 AM - 12:00 MD SATURDAY & SUNDAY Day Time <1 $3,840.00 NA 12:00 MD- 4:00 PM SATURDAY & SUNDAY Afternoon 6 $2,760.00 $469.13 4:00 PM - 6:00 PM SATURDAY & SUNDAY Early Prime 4 $19,320.00 $4,925.90 6:00 PM - 11:00 PM SATURDAY & SUNDAY Love Prime Time 1 $29,700.00 $31,236.26 11:00 PM - 5 AM SATURDAY & SUNDAY Love Dawn <1 $1,800.00 NA
CPT estimates may vary due to rounding of average audience for each time segmen t Market Research Services Ltd. MRSL All Media Survey "Always Asking Questions, Always Providing Answers" Published March 2015
MARKET RESEARCH SERVICES LTD. "ALWAYS ASKING QUESTIONS, ALWAYS PROVIDING ANSWERS"
ALL MEDIA SURVEY 2014 THE TELEVISION AUDIENCE Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" Published March 2015 VIEWERSHIP (in '000) TO TELEVISION (DAY: SUNDAY)
LOC/REG CABLE ONLY TIME CVM TVJ LOVE TV FTA ONLY TOT. TEMPO RE TV CVM PLUS SPORTS MAX JNN TVJ SPORTS MUSIC PLUS HYPE TV OTHER TOT. TELEVISION TOT. 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn 10 <10 <10 10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 10 12:30 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 1:00 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 1:30 <10 <10 <10 <10 <10 <10 <10 10 <10 <10 <10 <10 <10 10 10 2:00 <10 <10 <10 <10 <10 <10 <10 10 <10 <10 <10 <10 <10 10 10 2:30 <10 <10 <10 <10 <10 <10 <10 10 <10 <10 <10 <10 <10 10 10 3:00 <10 <10 <10 <10 <10 <10 <10 10 <10 <10 <10 <10 <10 10 10 3:30 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 4:00 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 4:30 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 5:00 <10 10 <10 10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 10 5:30 <10 10 <10 10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 10 6:00 am 31 105 <10 136 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 136 6:30 31 126 <10 157 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 157 7:00 31 167 <10 199 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 199 7:30 42 126 <10 167 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 167 8:00 73 136 <10 209 <10 <10 <10 10 <10 <10 <10 <10 <10 10 220 8:30 63 126 <10 188 <10 <10 <10 10 <10 <10 <10 <10 <10 10 199 9:00 73 94 <10 167 <10 <10 <10 10 <10 <10 <10 <10 <10 10 178 9:30 63 73 <10 136 <10 <10 <10 10 <10 <10 <10 <10 <10 10 146 10:00 63 126 <10 188 <10 <10 <10 10 <10 <10 <10 <10 <10 10 199 10:30 73 105 <10 178 <10 <10 <10 10 <10 <10 <10 <10 <10 10 188 11:00 73 84 <10 157 <10 <10 <10 10 <10 <10 <10 <10 <10 10 167 11:30 63 84 <10 146 <10 <10 <10 10 <10 <10 <10 <10 <10 10 157 12:00 md 126 199 <10 325 <10 10 <10 10 <10 <10 <10 <10 <10 21 346 12:30 126 178 <10 304 <10 10 <10 10 <10 <10 <10 <10 <10 21 325 1:00 157 188 10 355 <10 <10 <10 10 <10 <10 <10 <10 <10 10 366 1:30 157 188 10 356 <10 <10 <10 10 <10 <10 <10 <10 <10 10 366 2:00 105 251 21 377 <10 <10 <10 10 <10 <10 <10 <10 <10 10 387 2:30 63 251 21 335 <10 10 <10 10 <10 <10 <10 <10 <10 21 356 3:00 63 282 21 366 <10 10 <10 10 <10 <10 <10 <10 <10 21 387 3:30 52 241 10 303 <10 10 <10 10 <10 <10 <10 10 <10 31 335 4:00 42 178 10 230 <10 10 <10 <10 <10 <10 <10 <10 <10 10 241 4:30 42 104 10 156 <10 10 <10 <10 <10 <10 <10 <10 <10 10 166 5:00 52 136 10 199 <10 10 <10 <10 <10 <10 <10 <10 <10 10 209 5:30 42 94 <10 136 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 136 6:00 pm 42 293 <10 335 <10 <10 <10 10 <10 <10 <10 <10 <10 10 345 6:30 42 377 <10 418 <10 <10 <10 10 <10 <10 <10 <10 <10 10 429 7:00 63 983 <10 1046 <10 <10 <10 10 <10 <10 <10 <10 <10 10 1067 7:30 42 952 <10 1004 <10 <10 <10 10 <10 <10 <10 <10 <10 10 1015 8:00 324 617 <10 941 <10 <10 <10 <10 <10 <10 <10 10 <10 10 941 8:30 272 533 <10 805 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 805 9:00 178 492 <10 669 10 <10 <10 <10 <10 <10 <10 <10 <10 10 680 9:30 115 345 10 471 10 <10 <10 <10 <10 <10 <10 <10 <10 10 481 10:00 94 261 10 366 <10 <10 <10 10 <10 <10 <10 <10 <10 10 377 10:30 63 167 <10 230 <10 <10 <10 10 <10 <10 <10 <10 <10 10 241 11:00 63 105 <10 167 <10 <10 <10 10 <10 <10 <10 <10 <10 10 178 11:30 52 62 <10 114 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 114
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" Published March 2015 VIEWERSHIP (in '000) TO TELEVISION (DAY: MONDAY)
LOC/REG SPORTS MUSIC CABLE ONLY TELEVISION TIME CVM TVJ LOVE TV FTA ONLY TOT. TEMPO RE TV CVM PLUS MAX JNN TVJ SPORTS PLUS HYPE TV OTHER TOT. TOT. 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn <8 8 <8 8 <8 <8 <8 8 <8 <8 <8 <8 <8 8 16 12:30 <8 8 <8 8 <8 <8 <8 8 <8 <8 <8 <8 <8 8 16 1:00 <8 8 <8 8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 8 1:30 <8 8 <8 8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 8 2:00 <8 8 <8 8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 8 2:30 <8 16 <8 16 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 16 3:00 <8 16 <8 16 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 16 3:30 <8 16 <8 16 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 16 4:00 <8 16 <8 16 <8 <8 <8 <8 <8 8 <8 <8 <8 8 25 4:30 <8 33 <8 33 <8 <8 <8 <8 <8 8 <8 8 <8 16 49 5:00 <8 25 <8 25 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 25 5:30 <8 33 <8 33 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 33 6:00 am 41 222 <8 264 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 264 6:30 58 222 <8 280 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 280 7:00 58 272 <8 329 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 329 7:30 49 239 <8 288 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 288 8:00 49 222 <8 272 <8 8 <8 <8 <8 <8 <8 <8 <8 8 280 8:30 33 124 <8 157 <8 8 <8 <8 <8 <8 <8 <8 <8 8 165 9:00 33 82 <8 115 <8 8 <8 <8 <8 <8 <8 <8 <8 8 124 9:30 41 58 <8 99 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 99 10:00 41 82 <8 124 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 124 10:30 41 91 <8 132 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 132 11:00 33 74 <8 107 <8 <8 <8 8 <8 <8 <8 <8 <8 8 115 11:30 41 66 <8 107 <8 <8 <8 8 <8 <8 <8 <8 <8 8 115 12:00 md 25 132 <8 157 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 157 12:30 8 99 <8 107 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 107 1:00 99 140 8 247 <8 <8 <8 8 <8 <8 <8 <8 <8 8 255 1:30 124 107 8 239 <8 <8 <8 8 <8 <8 <8 <8 <8 8 247 2:00 74 107 8 189 <8 <8 <8 8 <8 <8 <8 <8 <8 8 198 2:30 16 115 8 140 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 140 3:00 33 140 8 181 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 181 3:30 41 124 <8 165 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 132 4:00 25 132 <8 157 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 157 4:30 25 140 <8 165 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 165 5:00 33 165 <8 198 <8 8 <8 <8 <8 <8 <8 <8 <8 8 206 5:30 25 115 <8 140 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 140 6:00 pm 91 338 <8 428 <8 16 <8 <8 <8 <8 <8 <8 <8 16 445 6:30 107 585 8 700 <8 16 <8 <8 <8 <8 <8 <8 <8 16 717 7:00 140 1137 8 1285 <8 8 <8 <8 <8 <8 <8 <8 <8 8 1293 7:30 189 1170 8 1367 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 1367 8:00 478 642 8 1128 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 1128 8:30 486 354 8 848 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 848 9:00 379 272 <8 651 <8 8 <8 <8 <8 <8 <8 <8 <8 8 659 9:30 198 206 <8 404 <8 8 <8 8 <8 <8 <8 <8 <8 16 420 10:00 115 181 <8 297 <8 8 <8 16 <8 <8 <8 <8 <8 25 321 10:30 91 115 <8 206 <8 8 <8 25 <8 <8 <8 <8 <8 33 239 11:00 91 91 <8 181 <8 8 <8 16 <8 <8 <8 <8 <8 25 206
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" Published March 2015 VIEWERSHIP (in '000) TO TELEVISION (DAY: MONDAY)
11:30 41 49 <8 91 <8 8 <8 8 <8 <8 <8 <8 <8 16 107
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" Published March 2015 VIEWERSHIP (in '000) TO TELEVISION (DAY: TUESDAY)
LOC/REG FTA ONLY MUSIC CABLE ONLY TIME CVM TVJ LOVE TV TOT. TEMPO RE TV CVM PLUS SPORTS MAX JNN TVJ SPORTS PLUS HYPE TV OTHER TOT. TELEVISION TOT. 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn 16 16 <8 32 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 32 12:30 16 16 <8 32 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 32 1:00 16 16 <8 32 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 32 1:30 8 16 <8 24 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 24 2:00 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 2:30 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 3:00 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 3:30 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 4:00 8 8 <8 16 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 16 4:30 8 8 <8 16 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 16 5:00 8 8 <8 16 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 16 5:30 8 16 <8 24 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 24 6:00 am 40 199 <8 239 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 239 6:30 48 215 <8 263 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 263 7:00 72 223 <8 295 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 295 7:30 56 247 <8 303 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 303 8:00 56 247 <8 303 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 303 8:30 48 152 <8 200 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 200 9:00 24 120 <8 144 <8 <8 <8 8 <8 <8 <8 <8 <8 8 152 9:30 24 120 <8 144 <8 <8 <8 8 <8 <8 <8 <8 <8 8 152 10:00 24 80 <8 104 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 104 10:30 24 72 <8 96 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 96 11:00 32 32 <8 64 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 64 11:30 24 24 <8 48 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 48 12:00 md 48 152 <8 200 <8 <8 <8 <8 8 <8 <8 <8 <8 8 208 12:30 48 144 <8 192 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 192 1:00 112 112 <8 224 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 224 1:30 104 88 <8 192 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 192 2:00 56 136 <8 192 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 192 2:30 32 144 <8 176 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 176 3:00 32 136 <8 168 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 168 3:30 32 96 <8 128 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 128 4:00 24 96 <8 120 <8 <8 <8 <8 <8 <8 <8 8 <8 8 128 4:30 32 88 <8 120 <8 <8 <8 <8 <8 <8 <8 8 <8 8 128 5:00 32 104 <8 136 <8 <8 <8 8 <8 <8 <8 <8 <8 8 144 5:30 16 96 <8 112 <8 <8 <8 8 <8 <8 <8 8 <8 16 128 6:00 pm 64 239 <8 303 <8 <8 <8 <8 <8 8 <8 <8 <8 8 311 6:30 72 463 <8 535 <8 <8 <8 <8 <8 8 <8 <8 <8 8 543 7:00 136 981 8 1125 <8 <8 <8 <8 <8 8 <8 <8 <8 8 1133 7:30 120 853 8 981 <8 <8 <8 8 <8 8 <8 <8 <8 16 997 8:00 455 662 <8 1117 <8 <8 <8 8 <8 8 <8 <8 <8 16 1133 8:30 431 375 8 814 <8 <8 <8 <8 <8 8 <8 <8 <8 8 822 9:00 255 287 <8 542 <8 <8 <8 <8 <8 16 <8 <8 <8 16 558 9:30 144 247 <8 391 <8 <8 <8 <8 <8 8 <8 <8 <8 8 399 10:00 112 215 <8 327 <8 <8 <8 <8 <8 16 <8 <8 <8 16 343 10:30 80 144 <8 224 <8 <8 <8 <8 <8 8 <8 <8 <8 8 232 11:00 88 112 <8 200 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 200 11:30 40 56 <8 96 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 96
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" Published March 2015 VIEWERSHIP (in '000) TO TELEVISION (DAY: WEDNESDAY)
LOC/REG MUSIC CABLE ONLY TELEVISION TIME CVM TVJ LOVE TV FTA ONLY TOT. TEMPO RE TV CVM PLUS SPORTS MAX JNN TVJ SPORTS PLUS HYPE TV OTHER TOT. TOT. 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn <8 8 <8 8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 8 12:30 <8 8 <8 8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 8 1:00 17 8 <8 25 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 25 1:30 17 8 <8 25 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 25 2:00 8 17 <8 25 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 25 2:30 <8 17 <8 17 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 17 3:00 <8 17 <8 17 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 17 3:30 <8 8 <8 8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 8 4:00 <8 8 <8 8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 8 4:30 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 5:00 <8 8 <8 8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 8 5:30 8 17 <8 25 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 25 6:00 am 8 132 <8 141 <8 <8 <8 <8 <8 8 <8 <8 <8 8 149 6:30 17 124 <8 141 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 141 7:00 17 149 <8 165 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 165 7:30 17 141 <8 157 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 157 8:00 25 157 <8 182 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 182 8:30 17 107 <8 124 <8 <8 <8 <8 <8 8 <8 <8 <8 8 132 9:00 25 107 <8 132 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 132 9:30 33 66 <8 99 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 99 10:00 25 66 <8 91 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 91 10:30 8 66 <8 74 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 74 11:00 8 41 <8 50 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 50 11:30 33 50 <8 83 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 83 12:00 md 17 149 <8 165 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 165 12:30 8 99 <8 107 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 107 1:00 83 116 <8 198 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 198 1:30 83 91 <8 174 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 174 2:00 58 99 <8 157 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 157 2:30 17 91 <8 107 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 107 3:00 17 91 <8 107 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 107 3:30 17 83 <8 99 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 99 4:00 25 91 <8 116 <8 <8 <8 <8 <8 8 <8 <8 <8 8 124 4:30 33 83 <8 116 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 116 5:00 25 132 <8 157 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 157 5:30 17 91 <8 107 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 107 6:00 pm 50 240 <8 289 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 289 6:30 50 413 <8 463 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 463 7:00 83 1058 <8 1141 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 1141 7:30 83 893 <8 976 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 976 8:00 554 521 8 1083 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 1083 8:30 513 314 8 835 <8 8 <8 <8 <8 <8 <8 <8 <8 8 843 9:00 240 207 <8 446 <8 8 <8 <8 <8 <8 <8 <8 <8 8 455 9:30 83 124 <8 207 <8 8 <8 8 <8 <8 <8 <8 <8 17 223 10:00 66 149 <8 215 <8 8 <8 8 <8 <8 <8 <8 <8 17 231 10:30 58 91 <8 149 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 149 11:00 50 50 <8 99 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 99
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" Published March 2015 VIEWERSHIP (in '000) TO TELEVISION (DAY: WEDNESDAY)
11:30 41 41 <8 83 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 83
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" Published March 2015 VIEWERSHIP (in '000) TO TELEVISION (DAY: THURSDAY)
LOC/REG SPORTS MUSIC CABLE ONLY TIME CVM TVJ LOVE TV FTA ONLY TOT. TEMPO RE TV CVM PLUS MAX JNN TVJ SPORTS PLUS HYPE TV OTHER TOT. TELEVISION TOT. 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn 7 14 <7 21 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 21 12:30 14 14 <7 28 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 28 1:00 7 14 <7 21 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 21 1:30 7 7 <7 14 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 14 2:00 <7 14 <7 14 <7 <7 <7 7 <7 <7 <7 <7 <7 7 21 2:30 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 3:00 <7 7 <7 7 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 7 3:30 <7 7 <7 7 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 7 4:00 7 7 <7 14 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 14 4:30 7 <7 <7 7 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 7 5:00 7 14 <7 21 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 21 5:30 <7 21 <7 21 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 21 6:00 am 50 269 <7 319 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 319 6:30 57 276 <7 333 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 333 7:00 43 305 <7 348 <7 <7 <7 7 <7 <7 7 <7 <7 14 362 7:30 43 284 <7 327 <7 <7 <7 <7 <7 <7 7 <7 <7 7 334 8:00 99 206 <7 305 <7 <7 <7 7 <7 <7 <7 <7 <7 7 312 8:30 50 156 <7 206 <7 7 <7 <7 <7 <7 <7 7 <7 14 220 9:00 35 106 <7 149 <7 7 <7 <7 <7 <7 <7 7 <7 14 156 9:30 35 78 <7 113 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 113 10:00 21 114 <7 135 <7 <7 <7 7 <7 <7 <7 <7 <7 7 142 10:30 21 106 <7 128 <7 <7 <7 7 <7 <7 <7 <7 <7 7 135 11:00 21 78 <7 99 <7 <7 <7 7 <7 <7 <7 <7 <7 7 106 11:30 21 64 <7 85 <7 <7 <7 7 <7 <7 <7 <7 <7 7 92 12:00 md 50 128 <7 178 <7 <7 <7 7 <7 <7 <7 <7 <7 7 185 12:30 43 128 <7 171 <7 <7 <7 7 <7 <7 <7 7 <7 14 185 1:00 99 106 <7 213 <7 7 <7 14 <7 <7 <7 7 <7 28 233 1:30 99 99 <7 198 <7 7 <7 14 <7 <7 <7 <7 <7 21 219 2:00 78 163 <7 241 <7 7 <7 7 <7 <7 <7 <7 <7 14 255 2:30 35 149 <7 184 <7 7 <7 7 <7 <7 <7 <7 <7 14 198 3:00 21 177 <7 198 <7 7 <7 7 <7 <7 7 <7 <7 21 219 3:30 21 156 <7 177 <7 <7 <7 7 <7 <7 7 <7 <7 14 191 4:00 14 121 <7 142 <7 <7 <7 7 <7 <7 <7 7 <7 14 149 4:30 14 99 <7 113 <7 <7 <7 7 <7 <7 <7 7 <7 14 127 5:00 14 121 <7 135 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 135 5:30 14 99 <7 114 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 114 6:00 pm 43 291 <7 334 <7 7 <7 <7 <7 7 <7 <7 <7 14 348 6:30 50 475 <7 525 <7 7 <7 <7 <7 <7 <7 <7 <7 7 532 7:00 85 1099 <7 1184 <7 7 <7 <7 <7 <7 <7 <7 <7 7 1191 7:30 92 965 <7 1057 <7 <7 <7 <7 <7 7 <7 <7 <7 7 1064 8:00 489 525 <7 1014 <7 <7 <7 <7 <7 7 <7 <7 <7 7 1021 8:30 454 269 <7 723 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 723 9:00 255 206 <7 461 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 461 9:30 114 163 <7 277 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 277 10:00 71 121 <7 192 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 192 10:30 57 120 <7 177 <7 <7 <7 14 <7 <7 <7 <7 <7 14 191 11:00 35 71 <7 106 <7 <7 <7 7 <7 <7 <7 <7 <7 7 113 11:30 21 57 <7 78 <7 <7 <7 7 <7 <7 <7 <7 <7 7 85
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" Published March 2015 VIEWERSHIP (in '000) TO TELEVISION (DAY: FRIDAY)
LOC/REG FTA ONLY CABLE ONLY TELEVISION TIME CVM TVJ LOVE TV TOT. TEMPO RE TV CVM PLUS SPORTS MAX JNN TVJ SPORTS MUSIC PLUS HYPE TV OTHER TOT. TOT. 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn 8 25 <8 34 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 34 12:30 8 25 <8 34 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 34 1:00 8 17 <8 25 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 25 1:30 8 <8 <8 8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 8 2:00 8 17 <8 25 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 25 2:30 <8 8 <8 8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 8 3:00 <8 17 <8 17 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 17 3:30 <8 25 <8 25 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 25 4:00 <8 8 <8 8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 8 4:30 8 8 <8 17 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 17 5:00 <8 25 <8 25 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 25 5:30 <8 25 <8 25 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 25 6:00 am 8 176 <8 185 8 <8 <8 <8 <8 <8 <8 <8 <8 8 193 6:30 17 193 <8 210 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 210 7:00 34 235 <8 260 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 268 7:30 17 185 <8 201 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 201 8:00 34 176 <8 210 <8 <8 <8 8 <8 <8 <8 <8 <8 8 218 8:30 25 126 <8 151 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 151 9:00 25 101 <8 126 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 126 9:30 42 76 <8 117 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 117 10:00 25 92 <8 117 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 117 10:30 17 101 <8 117 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 117 11:00 34 84 <8 117 <8 <8 <8 8 <8 <8 <8 <8 <8 8 126 11:30 34 92 <8 126 <8 <8 <8 8 <8 <8 <8 <8 <8 8 134 12:00 md 84 76 <8 159 <8 <8 <8 8 <8 <8 <8 <8 <8 8 168 12:30 76 76 <8 151 <8 <8 <8 8 <8 <8 <8 <8 <8 8 159 1:00 101 117 <8 218 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 218 1:30 134 84 <8 218 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 218 2:00 76 126 <8 201 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 201 2:30 59 143 <8 201 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 201 3:00 50 134 <8 185 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 185 3:30 59 126 <8 185 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 185 4:00 50 134 <8 185 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 185 4:30 50 101 <8 151 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 151 5:00 59 109 <8 168 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 168 5:30 50 92 <8 143 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 143 6:00 pm 59 344 8 411 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 411 6:30 42 562 8 612 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 612 7:00 67 1107 8 1183 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 1183 7:30 84 1024 8 1116 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 1116 8:00 571 596 8 1175 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 1175 8:30 554 361 8 923 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 923 9:00 277 277 8 562 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 562 9:30 126 260 8 394 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 394 10:00 50 185 17 252 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 252 10:30 17 151 8 176 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 176 11:00 8 126 8 143 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 143 11:30 8 109 8 126 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 126
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" Published March 2015 VIEWERSHIP (in '000) TO TELEVISION (DAY: SATURDAY)
LOC/REG FTA ONLY MUSIC CABLE ONLY TELEVISION TIME CVM TVJ LOVE TV TOT. TEMPO RE TV CVM PLUS SPORTS MAX JNN TVJ SPORTS PLUS HYPE TV OTHER TOT. TOT. 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 12:30 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 1:00 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 1:30 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 2:00 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 2:30 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 3:00 8 <8 <8 8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 8 3:30 8 <8 <8 8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 8 4:00 8 <8 <8 8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 8 4:30 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 5:00 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 5:30 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 6:00 am 16 105 <8 121 <8 <8 <8 8 <8 <8 <8 <8 <8 8 129 6:30 24 97 <8 121 <8 <8 <8 16 <8 <8 <8 <8 <8 16 138 7:00 16 146 <8 162 <8 <8 <8 8 <8 <8 8 <8 <8 16 178 7:30 32 146 <8 178 <8 <8 <8 8 <8 <8 <8 <8 <8 8 186 8:00 40 186 <8 226 <8 <8 <8 16 <8 <8 <8 <8 <8 16 243 8:30 32 146 <8 178 <8 <8 <8 24 <8 <8 <8 <8 <8 24 202 9:00 24 129 <8 154 <8 <8 <8 16 <8 <8 <8 <8 <8 16 170 9:30 24 113 <8 138 <8 <8 <8 16 <8 <8 <8 <8 <8 16 154 10:00 16 73 <8 89 <8 <8 <8 32 <8 <8 <8 <8 <8 32 121 10:30 24 65 <8 89 <8 <8 <8 32 <8 8 <8 <8 <8 40 129 11:00 24 57 <8 81 <8 <8 <8 32 <8 <8 8 <8 <8 40 121 11:30 16 40 <8 57 <8 <8 <8 24 <8 <8 <8 <8 <8 24 81 12:00 md 49 89 <8 138 <8 <8 <8 8 <8 <8 <8 8 <8 16 154 12:30 57 57 <8 113 <8 <8 <8 8 <8 <8 <8 8 <8 16 129 1:00 57 121 <8 178 <8 <8 <8 16 <8 <8 <8 <8 <8 16 194 1:30 73 97 <8 170 <8 <8 <8 8 <8 <8 <8 <8 <8 8 178 2:00 65 138 <8 202 <8 <8 <8 16 <8 8 <8 <8 <8 24 226 2:30 40 146 <8 186 <8 <8 <8 24 <8 <8 <8 <8 <8 24 210 3:00 32 146 <8 178 <8 <8 <8 16 <8 8 <8 <8 <8 24 202 3:30 24 178 <8 202 <8 <8 <8 24 <8 <8 <8 <8 <8 24 226 4:00 16 178 <8 194 <8 <8 <8 16 <8 <8 <8 <8 <8 16 210 4:30 16 170 <8 186 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 186 5:00 16 178 <8 194 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 194 5:30 16 138 <8 154 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 154 6:00 pm 24 186 <8 210 <8 <8 <8 8 <8 <8 <8 <8 <8 8 218 6:30 16 226 <8 243 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 243 7:00 49 857 <8 906 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 906 7:30 49 752 <8 801 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 801 8:00 493 445 <8 938 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 938 8:30 413 324 <8 736 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 736 9:00 210 251 <8 461 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 461 9:30 97 194 <8 291 <8 <8 <8 8 <8 <8 <8 <8 <8 8 299 10:00 73 178 <8 251 <8 <8 <8 8 <8 <8 <8 <8 <8 8 259 10:30 57 129 <8 186 <8 <8 <8 8 <8 <8 <8 <8 <8 8 194 11:00 57 129 <8 186 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 186
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" Published March 2015 VIEWERSHIP (in '000) TO TELEVISION (DAY: SATURDAY)
11:30 40 73 <8 113 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 113
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" Published March 2015 VIEWERSHIP (in '000) TO TELEVISION MALES DAY: SUNDAY-SATURDAY LOC/REG FTA ONLY CABLE ONLY TIME CVM TVJ LOVE TV TOT. TEMPO RE TV CVM PLUS SPORTS MAX JNN TVJ SPORTS MUSIC PLUS HYPE TV OTHER TOT. TELEVISION TOT. 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn 1 4 <1 5 <1 <1 <1 1 <1 <1 <1 <1 <1 1 6 12:30 1 4 <1 5 <1 <1 <1 1 <1 <1 <1 <1 <1 1 6 1:00 <1 3 <1 3 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 3 1:30 <1 3 <1 3 <1 <1 <1 1 <1 <1 <1 <1 <1 1 4 2:00 <1 3 <1 3 <1 <1 <1 3 <1 <1 <1 <1 <1 3 6 2:30 <1 3 <1 3 <1 <1 <1 1 <1 <1 <1 <1 <1 1 4 3:00 <1 3 <1 3 <1 <1 <1 1 <1 <1 <1 <1 <1 1 4 3:30 <1 3 <1 3 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 3 4:00 3 4 <1 7 <1 <1 <1 <1 <1 1 <1 <1 <1 1 8 4:30 3 3 <1 5 <1 <1 <1 <1 <1 1 <1 1 <1 1 6 5:00 3 4 <1 6 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 6 5:30 1 5 <1 6 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 6 6:00 am 22 57 <1 79 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 79 6:30 22 58 <1 79 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 79 7:00 20 80 <1 100 <1 <1 <1 1 <1 <1 <1 <1 <1 1 101 7:30 19 72 <1 91 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 91 8:00 24 75 <1 99 <1 <1 <1 5 <1 <1 <1 <1 <1 5 104 8:30 13 58 <1 71 <1 1 <1 3 <1 <1 <1 <1 <1 4 75 9:00 14 47 <1 61 <1 1 <1 4 <1 <1 <1 <1 <1 5 66 9:30 15 39 <1 54 <1 <1 <1 4 <1 <1 <1 <1 <1 4 58 10:00 11 43 <1 55 <1 <1 <1 6 <1 <1 <1 <1 <1 6 61 10:30 11 46 <1 57 <1 <1 <1 6 <1 <1 <1 <1 <1 6 63 11:00 14 33 <1 47 <1 <1 <1 9 <1 <1 <1 <1 <1 9 56 11:30 13 28 <1 41 <1 <1 <1 8 <1 <1 <1 <1 <1 8 48 12:00 md 19 56 <1 75 <1 1 <1 5 1 <1 <1 1 <1 9 84 12:30 18 42 <1 60 <1 1 <1 5 <1 <1 <1 3 <1 9 68 1:00 24 62 3 89 <1 1 <1 6 <1 <1 <1 1 <1 8 98 1:30 29 44 3 76 <1 1 <1 5 <1 <1 <1 <1 <1 6 82 2:00 25 62 3 89 <1 <1 <1 6 <1 1 <1 <1 <1 8 95 2:30 13 68 3 84 <1 1 <1 6 <1 <1 <1 <1 <1 8 91 3:00 10 77 3 90 <1 1 <1 5 <1 1 <1 <1 <1 8 91 3:30 11 70 <1 81 <1 1 <1 6 <1 <1 <1 1 <1 9 90 4:00 10 66 <1 76 <1 1 <1 5 <1 <1 <1 <1 <1 6 81 4:30 10 56 <1 66 <1 1 <1 1 <1 <1 <1 <1 <1 3 68 5:00 13 66 <1 79 <1 1 <1 <1 <1 <1 <1 <1 <1 1 80 5:30 10 47 <1 57 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 57 6:00 pm 25 117 1 143 <1 1 <1 3 <1 3 <1 <1 <1 6 150 6:30 27 183 3 212 <1 1 <1 1 <1 1 <1 <1 <1 4 216 7:00 47 502 4 553 <1 1 <1 1 <1 1 <1 <1 <1 4 557 7:30 49 462 4 515 <1 <1 <1 1 <1 3 <1 <1 <1 4 519 8:00 228 270 3 501 <1 <1 <1 <1 <1 3 <1 <1 <1 3 503 8:30 217 167 4 388 <1 1 <1 <1 <1 1 <1 <1 <1 3 391 9:00 134 137 1 273 <1 3 <1 <1 <1 3 <1 <1 <1 5 278 9:30 67 108 1 176 <1 3 <1 4 <1 1 <1 <1 <1 8 184 10:00 46 87 3 138 <1 3 <1 5 <1 3 <1 <1 <1 10 146 10:30 36 67 1 104 <1 1 <1 6 <1 1 <1 <1 <1 9 113 11:00 37 57 1 95 <1 1 <1 5 <1 <1 <1 <1 <1 6 101 11:30 19 37 1 57 <1 1 <1 3 <1 <1 <1 <1 <1 4 61
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" Published March 2015 VIEWERSHIP (in '000) TO TELEVISION FEMALES DAY: SUNDAY-SATURDAY LOC/REG FTA ONLY MUSIC CABLE ONLY TELEVISION TIME CVM TVJ LOVE TV TOT. TEMPO RE TV CVM PLUS SPORTS MAX JNN TVJ SPORTS PLUS HYPE TV OTHER TOT. TOT. 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn 4 7 <1 11 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 11 12:30 4 7 <1 11 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 11 1:00 7 7 <1 11 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 13 1:30 6 3 <1 9 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 9 2:00 2 6 <1 8 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 8 2:30 <1 3 <1 3 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 3 3:00 1 6 <1 7 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 7 3:30 1 6 <1 7 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 7 4:00 1 3 <1 4 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 4 4:30 1 4 <1 6 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 6 5:00 <1 9 <1 9 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 9 5:30 1 12 <1 13 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 13 6:00 am 8 116 <1 124 1 <1 <1 1 <1 1 <1 1 <1 4 128 6:30 15 121 <1 136 <1 <1 <1 2 <1 <1 <1 2 <1 4 141 7:00 19 134 <1 153 <1 <1 <1 1 <1 <1 <1 1 <1 2 155 7:30 18 124 <1 142 <1 <1 <1 1 <1 <1 <1 1 <1 2 144 8:00 30 115 <1 145 <1 1 <1 1 <1 <1 1 1 <1 4 149 8:30 24 75 <1 100 <1 1 <1 2 <1 <1 1 2 <1 7 107 9:00 19 59 <1 77 <1 1 <1 1 <1 <1 1 1 <1 4 82 9:30 21 44 <1 65 <1 <1 <1 1 <1 <1 <1 1 <1 2 68 10:00 18 46 <1 64 <1 <1 <1 1 <1 <1 <1 1 <1 2 66 10:30 17 41 <1 58 <1 <1 <1 1 <1 <1 <1 1 <1 2 60 11:00 17 31 <1 48 <1 <1 <1 1 <1 <1 <1 1 <1 2 50 11:30 19 31 <1 50 <1 <1 <1 1 <1 <1 <1 <1 <1 1 51 12:00 md 34 73 <1 107 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 107 12:30 31 66 <1 97 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 97 1:00 72 64 <1 136 <1 <1 <1 1 <1 <1 <1 <1 <1 1 137 1:30 76 60 <1 136 <1 <1 <1 1 <1 <1 <1 <1 <1 1 137 2:00 45 80 1 126 <1 1 <1 <1 <1 <1 <1 <1 <1 1 127 2:30 23 76 1 101 <1 1 <1 <1 <1 <1 <1 <1 <1 1 102 3:00 23 77 1 102 <1 1 <1 <1 <1 <1 1 <1 <1 2 104 3:30 22 71 1 94 <1 <1 <1 <1 <1 <1 1 <1 <1 1 95 4:00 17 65 1 83 <1 <1 <1 <1 <1 <1 <1 2 <1 2 85 4:30 19 56 1 76 <1 <1 <1 <1 <1 <1 <1 2 <1 2 79 5:00 19 69 1 89 <1 1 <1 1 <1 <1 <1 <1 <1 2 91 5:30 14 56 <1 71 <1 <1 <1 1 <1 <1 <1 1 <1 2 73 6:00 pm 28 156 <1 184 <1 2 <1 <1 <1 <1 <1 <1 <1 2 186 6:30 28 258 <1 286 <1 2 <1 <1 <1 <1 <1 <1 <1 2 288 7:00 43 531 <1 575 <1 1 <1 <1 <1 <1 <1 <1 <1 1 576 7:30 46 482 <1 528 <1 <1 <1 1 <1 <1 <1 <1 <1 1 529 8:00 256 299 1 556 <1 <1 <1 1 <1 <1 <1 1 <1 2 558 8:30 234 186 1 421 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 421 9:00 125 139 <1 265 1 <1 <1 <1 <1 <1 <1 <1 <1 1 266 9:30 59 107 1 167 1 <1 <1 <1 <1 <1 <1 <1 <1 1 167 10:00 38 93 1 132 <1 <1 <1 1 <1 <1 <1 <1 <1 1 133 10:30 25 63 <1 89 <1 <1 <1 2 <1 <1 <1 <1 <1 2 82 11:00 21 40 <1 61 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 61 11:30 15 28 <1 43 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 43
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" VIEWERSHIP (in '000) TO TELEVISION Published March 2015 (10-19 YEARS) DAY: SUNDAY-SATURDAY
LOC/REG FTA ONLY MUSIC CABLE ONLY TELEVISION TIME CVM TVJ LOVE TV TOT. TEMPO RE TV CVM PLUS SPORTS MAX JNN TVJ SPORTS PLUS HYPE TV OTHER TOT. TOT. 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn 1 <1 <1 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1 12:30 1 <1 <1 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1 1:00 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1:30 <1 1 <1 1 <1 <1 <1 1 <1 <1 <1 <1 <1 1 2 2:00 <1 2 <1 2 <1 <1 <1 2 <1 <1 <1 <1 <1 2 5 2:30 <1 <1 <1 <1 <1 <1 <1 1 <1 <1 <1 <1 <1 1 1 3:00 <1 <1 <1 <1 <1 <1 <1 1 <1 <1 <1 <1 <1 1 1 3:30 <1 1 <1 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1 4:00 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 4:30 <1 1 <1 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1 5:00 <1 5 <1 5 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 4 5:30 <1 2 <1 2 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 2 6:00 am 5 32 <1 37 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 39 6:30 7 27 <1 35 <1 <1 <1 1 <1 <1 <1 <1 <1 1 36 7:00 4 36 <1 40 <1 <1 <1 1 <1 <1 1 <1 <1 2 42 7:30 4 31 <1 35 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 35 8:00 9 35 <1 44 <1 <1 <1 1 <1 <1 <1 <1 <1 1 45 8:30 6 34 <1 40 <1 1 <1 1 <1 <1 <1 <1 <1 2 41 9:00 9 24 <1 32 <1 1 <1 <1 <1 <1 <1 <1 <1 1 34 9:30 9 16 <1 25 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 25 10:00 7 20 <1 27 <1 <1 <1 1 <1 <1 <1 <1 <1 1 29 10:30 9 19 <1 29 <1 <1 <1 1 <1 1 <1 <1 <1 2 30 11:00 10 14 <1 24 <1 <1 <1 2 <1 <1 1 <1 <1 4 27 11:30 6 12 <1 19 <1 <1 <1 2 <1 <1 <1 <1 <1 2 21 12:00 md 19 25 <1 44 <1 1 <1 2 <1 <1 <1 <1 <1 4 47 12:30 17 26 <1 44 <1 1 <1 2 <1 <1 <1 <1 <1 4 47 1:00 25 30 2 57 <1 1 <1 1 <1 <1 <1 <1 <1 2 60 1:30 30 35 2 67 <1 1 <1 1 <1 <1 <1 <1 <1 2 70 2:00 21 45 4 69 <1 <1 <1 1 <1 <1 <1 <1 <1 1 70 2:30 11 51 4 66 <1 1 <1 2 <1 <1 <1 <1 <1 4 70 3:00 15 59 4 77 <1 1 <1 1 <1 <1 <1 <1 <1 2 80 3:30 14 52 1 67 <1 1 <1 1 <1 <1 <1 <1 <1 2 70 4:00 9 47 1 57 <1 <1 <1 2 <1 <1 <1 1 <1 4 61 4:30 9 41 1 51 <1 <1 <1 <1 <1 <1 <1 1 <1 1 52 5:00 9 47 1 57 <1 <1 <1 1 <1 <1 <1 <1 <1 1 59 5:30 9 35 <1 44 <1 <1 <1 1 <1 <1 <1 <1 <1 1 45 6:00 pm 11 77 <1 88 <1 1 <1 1 <1 1 <1 <1 <1 4 92 6:30 12 127 1 141 <1 1 <1 1 <1 <1 <1 <1 <1 2 143 7:00 15 223 1 239 <1 <1 <1 1 <1 <1 <1 <1 <1 1 240 7:30 17 194 1 213 <1 <1 <1 2 <1 1 <1 <1 <1 4 217 8:00 77 121 1 199 <1 <1 <1 1 <1 1 <1 1 <1 4 203 8:30 66 76 1 143 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 143 9:00 42 67 <1 110 1 1 <1 <1 <1 <1 <1 <1 <1 2 112 9:30 21 50 <1 71 1 1 <1 2 <1 <1 <1 <1 <1 5 76 10:00 10 41 1 52 <1 1 <1 5 <1 <1 <1 <1 <1 6 59 10:30 5 29 <1 34 <1 1 <1 4 <1 <1 <1 <1 <1 5 39 11:00 5 20 <1 25 <1 1 <1 1 <1 <1 <1 <1 <1 2 27
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" VIEWERSHIP (in '000) TO TELEVISION Published March 2015 (10-19 YEARS) DAY: SUNDAY-SATURDAY
11:30 4 12 <1 16 <1 1 <1 <1 <1 <1 <1 <1 <1 1 17
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" VIEWERSHIP (in '000) TO TELEVISION Published March 2015 20-34 YEARS DAY: SUNDAY-SATURDAY
LOC/REG SPORTS MUSIC CABLE ONLY TELEVISION TIME CVM TVJ LOVE TV FTA ONLY TOT. TEMPO RE TV CVM PLUS MAX JNN TVJ SPORTS PLUS HYPE TV OTHER TOT. TOT. 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn 1 3 <1 4 <1 <1 <1 1 <1 <1 <1 <1 <1 1 5 12:30 1 3 <1 4 <1 <1 <1 1 <1 <1 <1 <1 <1 1 5 1:00 2 3 <1 5 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 5 1:30 2 1 <1 3 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 3 2:00 2 2 <1 4 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 4 2:30 <1 1 <1 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1 3:00 <1 2 <1 2 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 2 3:30 <1 1 <1 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1 4:00 <1 2 <1 2 <1 <1 <1 <1 <1 1 <1 <1 <1 1 3 4:30 <1 1 <1 1 <1 <1 <1 <1 <1 1 <1 1 <1 1 3 5:00 <1 4 <1 4 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 4 5:30 1 5 <1 7 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 7 6:00 am 8 53 <1 60 <1 <1 <1 <1 <1 1 <1 <1 <1 1 61 6:30 8 49 <1 57 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 57 7:00 9 56 <1 65 <1 <1 <1 <1 <1 <1 1 <1 <1 1 66 7:30 10 50 <1 60 <1 <1 <1 <1 <1 <1 1 <1 <1 1 61 8:00 14 52 <1 66 <1 1 <1 2 <1 <1 <1 <1 <1 3 69 8:30 11 37 <1 48 <1 1 <1 1 <1 1 <1 1 <1 4 53 9:00 8 35 <1 43 <1 1 <1 2 <1 <1 <1 1 <1 4 47 9:30 8 30 <1 37 <1 <1 <1 2 <1 <1 <1 <1 <1 2 39 10:00 5 33 <1 38 <1 <1 <1 1 <1 <1 <1 <1 <1 1 39 10:30 4 32 <1 36 <1 <1 <1 1 <1 <1 <1 <1 <1 1 37 11:00 7 25 <1 32 <1 <1 <1 2 <1 <1 <1 <1 <1 2 34 11:30 10 24 <1 34 <1 <1 <1 2 <1 <1 <1 <1 <1 2 36 12:00 md 13 37 <1 50 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 50 12:30 12 34 <1 46 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 46 1:00 26 41 <1 67 <1 <1 <1 2 <1 <1 <1 <1 <1 2 69 1:30 30 31 <1 60 <1 <1 <1 2 <1 <1 <1 <1 <1 2 63 2:00 13 46 <1 59 <1 1 <1 2 <1 <1 <1 <1 <1 3 63 2:30 7 46 <1 53 <1 1 <1 1 <1 <1 <1 <1 <1 2 55 3:00 7 45 <1 52 <1 1 <1 1 <1 <1 1 <1 <1 3 55 3:30 8 42 <1 49 <1 <1 <1 1 <1 <1 1 1 <1 3 53 4:00 5 41 <1 46 <1 1 <1 <1 <1 <1 <1 1 <1 2 48 4:30 8 31 <1 38 <1 1 <1 <1 <1 <1 <1 1 <1 2 41 5:00 12 36 <1 48 <1 1 <1 <1 <1 <1 <1 <1 <1 1 49 5:30 8 30 <1 38 <1 <1 <1 <1 <1 <1 <1 1 <1 1 38 6:00 pm 14 70 <1 84 <1 1 <1 <1 <1 1 <1 <1 <1 2 87 6:30 15 97 <1 112 <1 1 <1 <1 <1 1 <1 <1 <1 2 114 7:00 27 250 <1 278 <1 1 <1 <1 <1 1 <1 <1 <1 2 280 7:30 27 229 <1 257 <1 <1 <1 <1 <1 1 <1 <1 <1 1 258 8:00 91 156 <1 247 <1 <1 <1 <1 <1 1 <1 <1 <1 1 248 8:30 82 103 1 186 <1 <1 <1 <1 <1 1 <1 <1 <1 1 188 9:00 48 77 <1 125 <1 <1 <1 <1 <1 2 <1 <1 <1 2 127 9:30 27 57 <1 84 <1 <1 <1 1 <1 1 <1 <1 <1 2 87 10:00 18 52 <1 69 <1 <1 <1 1 <1 2 <1 <1 <1 3 72 10:30 13 32 <1 45 <1 <1 <1 2 <1 1 <1 <1 <1 3 48 11:00 14 24 <1 38 <1 <1 <1 1 <1 <1 <1 <1 <1 1 39
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" VIEWERSHIP (in '000) TO TELEVISION Published March 2015 20-34 YEARS DAY: SUNDAY-SATURDAY
11:30 12 20 <1 32 <1 <1 <1 1 <1 <1 <1 <1 <1 1 33
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" VIEWERSHIP (in '000) TO TELEVISION Published March 2015 35+ YEARS DAY: SUNDAY-SATURDAY
LOC/REG FTA ONLY CABLE ONLY TELEVISION TIME CVM TVJ LOVE TV TOT. TEMPO RE TV CVM PLUS SPORTS MAX JNN TVJ SPORTS MUSIC PLUS HYPE TV OTHER TOT. TOT. 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn 4 7 <1 11 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 11 12:30 4 7 <1 11 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 11 1:00 5 6 <1 11 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 11 1:30 4 4 <1 7 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 7 2:00 <1 4 <1 4 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 4 2:30 <1 5 <1 5 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 5 3:00 1 6 <1 7 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 6 3:30 1 6 <1 7 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 7 4:00 4 5 <1 8 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 8 4:30 4 5 <1 8 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 8 5:00 2 4 <1 6 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 6 5:30 1 10 <1 11 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 11 6:00 am 16 92 <1 107 <1 <1 <1 1 <1 <1 <1 <1 <1 1 108 6:30 22 106 <1 128 <1 <1 <1 1 <1 <1 <1 <1 <1 1 129 7:00 27 125 <1 152 <1 <1 <1 1 <1 <1 <1 <1 <1 1 153 7:30 23 118 <1 141 <1 <1 <1 1 <1 <1 <1 <1 <1 1 142 8:00 31 106 <1 137 <1 <1 <1 2 <1 <1 <1 <1 <1 2 140 8:30 20 64 <1 84 <1 <1 <1 2 <1 <1 <1 <1 <1 2 87 9:00 17 47 <1 64 <1 <1 <1 2 <1 <1 <1 <1 <1 2 66 9:30 20 37 <1 58 <1 <1 <1 2 <1 <1 <1 <1 <1 2 60 10:00 17 36 <1 53 <1 <1 <1 5 <1 <1 <1 <1 <1 5 58 10:30 16 35 <1 51 <1 <1 <1 5 <1 <1 <1 <1 <1 5 55 11:00 14 24 <1 39 <1 <1 <1 5 <1 <1 <1 <1 <1 5 43 11:30 16 22 <1 37 <1 <1 <1 4 <1 <1 <1 <1 <1 4 47 12:00 md 23 67 <1 90 <1 <1 <1 2 1 <1 <1 1 <1 4 95 12:30 20 49 <1 70 <1 <1 <1 2 <1 <1 <1 2 <1 4 75 1:00 48 55 <1 104 <1 <1 <1 4 <1 <1 <1 1 <1 5 108 1:30 49 40 <1 89 <1 <1 <1 2 <1 <1 <1 <1 <1 2 92 2:00 39 52 <1 90 <1 <1 <1 2 <1 1 <1 <1 <1 4 94 2:30 19 48 <1 67 <1 <1 <1 2 <1 <1 <1 <1 <1 2 70 3:00 13 52 <1 65 <1 <1 <1 2 <1 1 <1 <1 <1 4 69 3:30 13 47 <1 60 <1 <1 <1 4 <1 <1 <1 <1 <1 4 64 4:00 13 43 <1 57 <1 <1 <1 2 <1 <1 <1 <1 <1 2 59 4:30 13 41 <1 54 <1 <1 <1 1 <1 <1 <1 <1 <1 1 55 5:00 11 52 <1 63 <1 1 <1 <1 <1 <1 <1 <1 <1 1 64 5:30 8 40 <1 48 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 48 6:00 pm 28 129 1 158 <1 1 <1 1 <1 <1 <1 <1 <1 2 160 6:30 27 225 1 253 <1 1 <1 <1 <1 <1 <1 <1 <1 1 254 7:00 47 565 2 615 <1 1 <1 <1 <1 <1 <1 <1 <1 1 616 7:30 51 523 2 576 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 576 8:00 321 294 2 617 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 617 8:30 306 175 2 483 <1 1 <1 <1 <1 <1 <1 <1 <1 1 484 9:00 170 133 1 304 <1 1 <1 <1 <1 <1 <1 <1 <1 1 305 9:30 77 108 2 188 <1 1 <1 <1 <1 <1 <1 <1 <1 1 189 10:00 55 88 2 146 <1 1 <1 <1 <1 <1 <1 <1 <1 1 147 10:30 42 70 1 113 <1 <1 <1 2 <1 <1 <1 <1 <1 2 116 11:00 37 52 1 90 <1 <1 <1 2 <1 <1 <1 <1 <1 2 93 11:30 18 31 1 51 <1 <1 <1 1 <1 <1 <1 <1 <1 1 52
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" VIEWERSHIP (in '000) TO TELEVISION Published March 2015 MIDDLE INCOME DAY: SUNDAY-SATURDAY
LOC/REG FTA ONLY MUSIC CABLE ONLY TELEVISION TIME CVM TVJ LOVE TV TOT. TEMPO RE TV CVM PLUS SPORTS MAX JNN TVJ SPORTS PLUS HYPE TV OTHER TOT. TOT. 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn 1 3 <1 4 <1 <1 <1 1 <1 <1 <1 <1 <1 1 5 12:30 2 3 <1 5 <1 <1 <1 1 <1 <1 <1 <1 <1 1 6 1:00 1 3 <1 4 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 4 1:30 <1 1 <1 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1 2:00 <1 1 <1 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1 2:30 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 3:00 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 3:30 <1 1 <1 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1 4:00 1 1 <1 2 <1 <1 <1 <1 <1 1 <1 <1 <1 1 3 4:30 2 <1 <1 2 <1 <1 <1 <1 <1 1 <1 1 <1 2 4 5:00 1 6 <1 7 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 7 5:30 <1 6 <1 6 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 6 6:00 am 9 48 <1 56 1 <1 <1 <1 <1 1 <1 <1 <1 1 56 6:30 10 48 <1 57 <1 <1 <1 1 <1 <1 <1 <1 <1 1 58 7:00 10 56 <1 66 <1 <1 <1 <1 <1 <1 1 <1 <1 1 67 7:30 10 50 <1 60 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 57 8:00 12 48 <1 59 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 59 8:30 7 37 <1 44 <1 <1 <1 1 <1 1 <1 <1 <1 2 46 9:00 7 23 <1 30 <1 <1 <1 1 <1 <1 <1 <1 <1 1 31 9:30 11 15 <1 25 <1 <1 <1 1 <1 <1 <1 <1 <1 1 26 10:00 9 16 <1 24 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 24 10:30 7 19 <1 27 <1 <1 <1 <1 <1 1 <1 <1 <1 1 27 11:00 8 15 <1 22 <1 <1 <1 1 <1 <1 1 <1 <1 2 24 11:30 10 16 <1 26 <1 <1 <1 1 <1 <1 <1 <1 <1 1 26 12:00 md 14 33 <1 47 <1 <1 <1 1 <1 <1 <1 <1 <1 1 48 12:30 13 26 <1 39 <1 <1 <1 1 <1 <1 <1 <1 <1 1 40 1:00 21 28 <1 49 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 49 1:30 26 22 <1 49 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 49 2:00 18 35 <1 53 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 53 2:30 10 37 <1 47 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 47 3:00 10 39 <1 49 <1 <1 <1 1 <1 <1 <1 <1 <1 1 49 3:30 10 37 <1 47 <1 <1 <1 1 <1 <1 <1 <1 <1 1 48 4:00 9 36 <1 45 <1 <1 <1 1 <1 <1 <1 <1 <1 1 46 4:30 8 30 <1 38 <1 <1 <1 1 <1 <1 <1 <1 <1 1 39 5:00 8 32 <1 40 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 40 5:30 6 24 <1 30 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 30 6:00 pm 15 66 1 81 <1 1 <1 2 <1 1 <1 <1 <1 4 85 6:30 18 116 1 136 <1 1 <1 1 <1 <1 <1 <1 <1 2 138 7:00 29 280 1 310 <1 1 <1 1 <1 <1 <1 <1 <1 2 312 7:30 32 260 1 293 <1 <1 <1 1 <1 1 <1 <1 <1 2 295 8:00 139 153 2 294 <1 <1 <1 <1 <1 1 <1 <1 <1 1 295 8:30 135 93 3 231 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 231 9:00 75 67 1 144 <1 <1 <1 <1 <1 1 <1 <1 <1 1 144 9:30 38 54 1 93 <1 <1 <1 1 <1 <1 <1 <1 <1 1 94 10:00 23 49 2 74 <1 <1 <1 1 <1 1 <1 <1 <1 2 76 10:30 17 38 1 56 <1 <1 <1 1 <1 <1 <1 <1 <1 1 57 11:00 17 28 1 47 <1 <1 <1 1 <1 <1 <1 <1 <1 1 48
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" VIEWERSHIP (in '000) TO TELEVISION Published March 2015 MIDDLE INCOME DAY: SUNDAY-SATURDAY
11:30 13 18 1 33 <1 <1 <1 1 <1 <1 <1 <1 <1 1 33
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" VIEWERSHIP (in '000) TO TELEVISION Published March 2015 UPPER INCOME DAY: SUNDAY-SATURDAY
LOC/REG SPORTS MUSIC CABLE ONLY TIME CVM TVJ LOVE TV FTA ONLY TOT. TEMPO RE TV CVM PLUS MAX JNN TVJ SPORTS PLUS HYPE TV OTHER TOT. TELEVISION TOT. 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 12:30 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 1:00 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 1:30 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 2:00 <2 2 <2 2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 2 2:30 <2 2 <2 2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 2 3:00 <2 2 <2 2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 2 3:30 <2 2 <2 2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 2 4:00 <2 2 <2 2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 2 4:30 <2 2 <2 2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 2 5:00 <2 2 <2 2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 2 5:30 <2 2 <2 2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 2 6:00 am <2 10 <2 10 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 10 6:30 <2 17 <2 17 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 17 7:00 2 19 <2 22 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 22 7:30 2 24 <2 26 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 26 8:00 5 19 <2 24 <2 <2 <2 2 <2 <2 <2 <2 <2 2 26 8:30 2 7 <2 10 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 10 9:00 2 7 <2 10 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 10 9:30 2 5 <2 7 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 7 10:00 2 5 <2 7 <2 <2 <2 2 <2 <2 <2 <2 <2 2 10 10:30 <2 2 <2 2 <2 <2 <2 2 <2 <2 <2 <2 <2 2 5 11:00 <2 2 <2 2 <2 <2 <2 2 <2 <2 <2 <2 <2 2 5 11:30 <2 2 <2 2 <2 <2 <2 2 <2 <2 <2 <2 <2 2 5 12:00 md 2 12 <2 14 <2 <2 <2 2 <2 <2 <2 <2 <2 2 17 12:30 2 12 <2 14 <2 <2 <2 2 <2 <2 <2 <2 <2 2 17 1:00 2 12 <2 14 <2 <2 <2 2 <2 <2 <2 <2 <2 2 17 1:30 2 5 <2 7 <2 <2 <2 2 <2 <2 <2 <2 <2 2 10 2:00 2 7 <2 10 <2 <2 <2 2 <2 <2 <2 <2 <2 2 12 2:30 <2 10 <2 10 <2 <2 <2 2 <2 <2 <2 <2 <2 2 12 3:00 <2 10 <2 10 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 10 3:30 <2 10 <2 10 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 10 4:00 <2 7 <2 7 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 7 4:30 <2 10 <2 10 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 10 5:00 <2 14 <2 14 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 14 5:30 <2 5 <2 5 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 5 6:00 pm <2 17 <2 17 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 17 6:30 <2 36 <2 36 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 36 7:00 10 130 <2 139 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 139 7:30 2 120 <2 123 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 123 8:00 67 60 <2 127 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 127 8:30 65 36 <2 101 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 101 9:00 29 26 <2 55 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 55 9:30 7 17 <2 24 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 24 10:00 5 24 <2 29 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 29 10:30 2 10 <2 12 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 12 11:00 7 7 <2 14 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 14
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" VIEWERSHIP (in '000) TO TELEVISION Published March 2015 UPPER INCOME DAY: SUNDAY-SATURDAY
11:30 2 7 <2 10 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 10
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" VIEWERSHIP (in '000) TO TELEVISION Published March 2015 LOW INCOME DAY: SUNDAY-SATURDAY
LOC/REG FTA ONLY MUSIC CABLE ONLY TELEVISION TIME CVM TVJ LOVE TV TOT. TEMPO RE TV CVM PLUS SPORTS MAX JNN TVJ SPORTS PLUS HYPE TV OTHER TOT. TOT. 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn 5 7 <1 12 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 12 12:30 3 7 <1 10 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 10 1:00 6 6 <1 12 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 12 1:30 6 5 <1 10 <1 <1 <1 1 <1 <1 <1 <1 <1 1 12 2:00 2 6 <1 8 <1 <1 <1 2 <1 <1 <1 <1 <1 2 10 2:30 <1 5 <1 5 <1 <1 <1 1 <1 <1 <1 <1 <1 1 6 3:00 1 7 <1 8 <1 <1 <1 1 <1 <1 <1 <1 <1 1 9 3:30 1 6 <1 7 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 7 4:00 2 5 <1 7 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 7 4:30 1 6 <1 7 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 7 5:00 1 5 <1 6 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 6 5:30 2 9 <1 12 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 12 6:00 am 17 112 <1 130 <1 <1 <1 1 <1 <1 <1 <1 <1 1 131 6:30 24 115 <1 139 <1 <1 <1 1 <1 <1 <1 <1 <1 1 139 7:00 25 137 <1 162 <1 <1 <1 2 <1 <1 1 <1 <1 3 166 7:30 23 124 <1 147 <1 <1 <1 1 <1 <1 1 <1 <1 2 150 8:00 37 123 <1 160 <1 1 <1 5 <1 <1 <1 <1 <1 6 166 8:30 28 85 <1 112 <1 2 <1 3 <1 <1 <1 1 <1 7 119 9:00 23 73 <1 96 <1 2 <1 3 <1 <1 <1 1 <1 7 103 9:30 22 63 <1 85 <1 <1 <1 3 <1 <1 <1 <1 <1 3 86 10:00 17 67 <1 85 <1 <1 <1 6 <1 <1 <1 <1 <1 6 90 10:30 20 60 <1 80 <1 <1 <1 6 <1 <1 <1 <1 <1 6 86 11:00 21 44 <1 65 <1 <1 <1 7 <1 <1 <1 <1 <1 7 72 11:30 20 38 <1 58 <1 <1 <1 6 <1 <1 <1 <1 <1 6 64 12:00 md 36 82 <1 118 <1 1 <1 2 1 <1 <1 1 <1 5 124 12:30 32 71 <1 103 <1 1 <1 2 <1 <1 <1 2 <1 6 109 1:00 71 85 2 158 <1 1 <1 6 <1 <1 <1 1 <1 8 166 1:30 74 74 2 151 <1 1 <1 5 <1 <1 <1 <1 <1 6 156 2:00 48 95 3 146 <1 1 <1 5 <1 1 <1 <1 <1 7 153 2:30 24 94 3 122 <1 2 <1 5 <1 <1 <1 <1 <1 7 129 3:00 22 101 3 126 <1 2 <1 3 <1 1 1 <1 <1 8 134 3:30 22 89 1 112 <1 1 <1 5 <1 <1 1 1 <1 8 121 4:00 16 82 1 100 <1 1 <1 3 <1 <1 <1 2 <1 7 107 4:30 20 70 1 90 <1 1 <1 <1 <1 <1 <1 2 <1 3 94 5:00 22 87 1 110 <1 2 <1 1 <1 <1 <1 <1 <1 3 114 5:30 17 71 <1 88 <1 <1 <1 1 <1 <1 <1 1 <1 2 90 6:00 pm 35 183 <1 218 <1 2 <1 <1 <1 1 <1 <1 <1 3 221 6:30 31 280 1 313 <1 2 <1 <1 <1 1 <1 <1 <1 3 316 7:00 49 618 2 669 <1 1 <1 <1 <1 1 <1 <1 <1 2 671 7:30 54 557 2 614 <1 <1 <1 1 <1 1 <1 <1 <1 2 617 8:00 278 348 1 627 <1 <1 <1 1 <1 1 <1 1 <1 3 630 8:30 250 219 1 471 <1 1 <1 <1 <1 1 <1 <1 <1 2 473 9:00 151 178 <1 329 1 2 <1 <1 <1 1 <1 <1 <1 5 334 9:30 74 138 1 213 1 2 <1 2 <1 1 <1 <1 <1 7 220 10:00 51 108 1 160 <1 2 <1 5 <1 1 <1 <1 <1 8 168 10:30 37 78 <1 115 <1 1 <1 7 <1 1 <1 <1 <1 9 124 11:00 31 57 <1 88 <1 1 <1 3 <1 <1 <1 <1 <1 5 93
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" VIEWERSHIP (in '000) TO TELEVISION Published March 2015 LOW INCOME DAY: SUNDAY-SATURDAY
11:30 17 37 <1 54 <1 1 <1 1 <1 <1 <1 <1 <1 2 57
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" VIEWERSHIP (in '000) TO TELEVISION KINGSTON METROPOLITAN AREA (KMA) DAY: SUNDAY-SATURDAY
LOC/REG FTA ONLY CABLE ONLY TELEVISION TIME CVM TVJ LOVE TV TOT. TEMPO RE TV CVM PLUS SPORTS MAX JNN TVJ SPORTS MUSIC PLUS HYPE TV OTHER TOT. TOT. 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn 4 6 <1 10 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 10 12:30 4 6 <1 10 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 10 1:00 4 6 <1 10 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 10 1:30 3 3 <1 4 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 4 2:00 1 3 <1 4 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 4 2:30 <1 3 <1 3 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 3 3:00 <1 4 <1 4 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 4 3:30 <1 3 <1 3 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 3 4:00 <1 1 <1 1 <1 <1 <1 <1 <1 1 <1 <1 <1 1 3 4:30 <1 4 <1 4 <1 <1 <1 <1 <1 1 <1 1 <1 3 7 5:00 <1 1 <1 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1 5:30 1 6 <1 8 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 8 6:00 am 5 48 <1 53 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 53 6:30 6 57 <1 63 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 63 7:00 6 72 <1 79 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 79 7:30 6 61 <1 67 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 67 8:00 12 63 <1 75 <1 <1 <1 3 <1 <1 <1 <1 <1 3 78 8:30 8 37 <1 45 <1 <1 <1 1 <1 <1 <1 <1 <1 1 47 9:00 6 26 <1 32 <1 <1 <1 1 <1 <1 <1 <1 <1 1 34 9:30 6 25 <1 31 <1 <1 <1 1 <1 <1 <1 <1 <1 1 32 10:00 5 27 <1 32 <1 <1 <1 5 <1 <1 <1 <1 <1 5 37 10:30 5 27 <1 32 <1 <1 <1 5 <1 <1 <1 <1 <1 5 37 11:00 6 22 <1 30 <1 <1 <1 8 <1 <1 <1 <1 <1 8 36 11:30 5 19 <1 26 <1 <1 <1 6 <1 <1 <1 <1 <1 6 31 12:00 md 13 32 <1 45 <1 <1 <1 5 1 <1 <1 <1 <1 6 52 12:30 13 31 <1 44 <1 <1 <1 5 <1 <1 <1 <1 <1 5 49 1:00 37 31 <1 69 <1 <1 <1 6 <1 <1 <1 <1 <1 6 75 1:30 41 22 <1 63 <1 <1 <1 5 <1 <1 <1 <1 <1 5 69 2:00 21 34 <1 54 <1 <1 <1 5 <1 <1 <1 <1 <1 5 59 2:30 16 35 <1 50 <1 <1 <1 5 <1 <1 <1 <1 <1 5 56 3:00 12 37 <1 49 <1 <1 <1 4 <1 <1 <1 <1 <1 4 53 3:30 12 36 <1 48 <1 <1 <1 4 <1 <1 <1 <1 <1 4 52 4:00 5 39 <1 44 <1 <1 <1 3 <1 <1 <1 1 <1 4 48 4:30 5 39 <1 44 <1 <1 <1 1 <1 <1 <1 1 <1 3 47 5:00 6 43 <1 49 <1 1 <1 1 <1 <1 <1 <1 <1 3 52 5:30 5 28 <1 34 <1 <1 <1 1 <1 <1 <1 1 <1 3 36 6:00 pm 10 66 <1 76 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 76 6:30 10 125 <1 136 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 136 7:00 27 332 <1 359 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 359 7:30 31 309 <1 340 <1 <1 <1 1 <1 <1 <1 <1 <1 1 341 8:00 158 169 <1 327 <1 <1 <1 1 <1 <1 <1 <1 <1 1 328 8:30 146 84 <1 230 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 230 9:00 84 62 <1 146 <1 1 <1 <1 <1 <1 <1 <1 <1 1 147 9:30 44 50 <1 94 <1 1 <1 <1 <1 <1 <1 <1 <1 1 96 10:00 28 45 1 75 <1 1 <1 <1 <1 <1 <1 <1 <1 1 76 10:30 19 43 <1 62 <1 1 <1 1 <1 <1 <1 <1 <1 3 65 11:00 19 36 <1 56 <1 1 <1 1 <1 <1 <1 <1 <1 3 58
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" VIEWERSHIP (in '000) TO TELEVISION KINGSTON METROPOLITAN AREA (KMA) DAY: SUNDAY-SATURDAY
11:30 10 25 <1 35 <1 1 <1 1 <1 <1 <1 <1 <1 3 37
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" VIEWERSHIP (in '000) TO TELEVISION Published March 2015 URBAN DAY: SUNDAY-SATURDAY
LOC/REG FTA ONLY MUSIC CABLE ONLY TELEVISION TIME CVM TVJ LOVE TV TOT. TEMPO RE TV CVM PLUS SPORTS MAX JNN TVJ SPORTS PLUS HYPE TV OTHER TOT. TOT. 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn <1 2 <1 2 <1 <1 <1 1 <1 <1 <1 <1 <1 1 3 12:30 1 2 <1 3 <1 <1 <1 1 <1 <1 <1 <1 <1 1 5 1:00 2 1 <1 3 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 3 1:30 2 1 <1 3 <1 <1 <1 1 <1 <1 <1 <1 <1 1 5 2:00 1 5 <1 6 <1 <1 <1 2 <1 <1 <1 <1 <1 2 8 2:30 <1 2 <1 2 <1 <1 <1 1 <1 <1 <1 <1 <1 1 3 3:00 <1 3 <1 3 <1 <1 <1 1 <1 <1 <1 <1 <1 1 5 3:30 <1 5 <1 5 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 5 4:00 2 5 <1 7 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 7 4:30 3 2 <1 6 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 6 5:00 2 10 <1 13 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 11 5:30 1 11 <1 13 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 13 6:00 am 15 93 <1 108 1 <1 <1 1 <1 1 <1 <1 <1 2 111 6:30 23 88 <1 111 <1 <1 <1 2 <1 <1 <1 <1 <1 2 113 7:00 23 101 <1 124 <1 <1 <1 2 <1 <1 1 <1 <1 3 127 7:30 21 98 <1 119 <1 <1 <1 1 <1 <1 <1 <1 <1 1 120 8:00 31 93 <1 124 <1 <1 <1 2 <1 <1 <1 <1 <1 2 126 8:30 23 65 <1 88 <1 <1 <1 2 <1 1 <1 <1 <1 3 92 9:00 26 52 <1 78 <1 <1 <1 2 <1 <1 <1 <1 <1 2 80 9:30 30 34 <1 64 <1 <1 <1 2 <1 <1 <1 <1 <1 2 66 10:00 24 34 <1 58 <1 <1 <1 1 <1 <1 <1 <1 <1 1 60 10:30 22 33 <1 55 <1 <1 <1 1 <1 1 <1 <1 <1 2 57 11:00 22 24 <1 46 <1 <1 <1 1 <1 <1 1 <1 <1 2 48 11:30 23 25 <1 48 <1 <1 <1 1 <1 <1 <1 <1 <1 1 49 12:00 md 30 66 <1 96 <1 1 <1 <1 <1 <1 <1 1 <1 1 98 12:30 25 53 <1 78 <1 1 <1 <1 <1 <1 <1 1 <1 1 80 1:00 48 63 1 112 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 112 1:30 53 50 1 104 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 104 2:00 40 64 1 105 <1 <1 <1 <1 <1 1 <1 <1 <1 1 106 2:30 17 68 1 86 <1 1 <1 <1 <1 <1 <1 <1 <1 1 87 3:00 17 78 1 96 <1 1 <1 <1 <1 1 <1 <1 <1 2 98 3:30 18 68 <1 86 <1 1 <1 1 <1 <1 <1 1 <1 3 89 4:00 15 62 <1 77 <1 1 <1 2 <1 <1 <1 <1 <1 3 80 4:30 17 48 <1 65 <1 1 <1 <1 <1 <1 <1 <1 <1 1 66 5:00 19 54 <1 73 <1 1 <1 <1 <1 <1 <1 <1 <1 1 74 5:30 17 42 <1 60 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 60 6:00 pm 35 134 1 171 <1 1 <1 2 <1 1 <1 <1 <1 5 175 6:30 35 219 1 255 <1 1 <1 1 <1 <1 <1 <1 <1 2 258 7:00 48 484 1 534 <1 1 <1 1 <1 <1 <1 <1 <1 2 536 7:30 50 431 1 482 <1 <1 <1 1 <1 1 <1 <1 <1 2 482 8:00 254 254 2 511 <1 <1 <1 <1 <1 1 <1 <1 <1 1 512 8:30 243 161 3 408 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 408 9:00 134 132 1 267 <1 <1 <1 <1 <1 1 <1 <1 <1 1 268 9:30 64 102 2 168 <1 <1 <1 1 <1 <1 <1 <1 <1 1 169 10:00 45 87 2 134 <1 <1 <1 2 <1 1 <1 <1 <1 3 137 10:30 35 62 1 98 <1 <1 <1 2 <1 <1 <1 <1 <1 2 101 11:00 31 44 1 76 <1 <1 <1 2 <1 <1 <1 <1 <1 2 78
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" VIEWERSHIP (in '000) TO TELEVISION Published March 2015 URBAN DAY: SUNDAY-SATURDAY
11:30 18 30 1 49 <1 <1 <1 1 <1 <1 <1 <1 <1 1 50
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" VIEWERSHIP (in '000) TO TELEVISION Published March 2015 RURAL DAY: SUNDAY-SATURDAY
LOC/REG CABLE ONLY TELEVISION TIME CVM TVJ LOVE TV FTA ONLY TOT. TEMPO RE TV CVM PLUS SPORTS MAX JNN TVJ SPORTS MUSIC PLUS HYPE TV OTHER TOT. TOT. 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn 2 2 <1 4 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 4 12:30 1 2 <1 3 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 3 1:00 1 2 <1 3 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 3 1:30 1 2 <1 3 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 3 2:00 <1 1 <1 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1 2:30 <1 1 <1 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1 3:00 1 1 <1 2 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 2 3:30 1 1 <1 2 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 2 4:00 1 1 <1 2 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 2 4:30 <1 1 <1 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1 5:00 <1 1 <1 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1 5:30 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 6:00 am 8 35 <1 42 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 42 6:30 7 37 <1 44 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 44 7:00 9 44 <1 52 <1 <1 <1 <1 <1 <1 1 <1 <1 1 53 7:30 9 39 <1 48 <1 <1 <1 <1 <1 <1 1 <1 <1 1 49 8:00 11 36 <1 47 <1 1 <1 1 <1 <1 <1 <1 <1 2 49 8:30 7 30 <1 37 <1 2 <1 1 <1 <1 <1 1 <1 4 41 9:00 <1 27 <1 28 <1 2 <1 1 <1 <1 <1 1 <1 4 32 9:30 <1 24 <1 24 <1 <1 <1 1 <1 <1 <1 <1 <1 1 25 10:00 <1 27 <1 27 <1 <1 <1 1 <1 <1 <1 <1 <1 1 28 10:30 1 25 <1 26 <1 <1 <1 1 <1 <1 <1 <1 <1 1 27 11:00 2 17 <1 20 <1 <1 <1 1 <1 <1 <1 <1 <1 1 21 11:30 3 14 <1 17 <1 <1 <1 1 <1 <1 <1 <1 <1 1 18 12:00 md 11 29 <1 40 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 40 12:30 11 25 <1 36 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 36 1:00 14 30 1 46 <1 1 <1 <1 <1 <1 <1 <1 <1 1 47 1:30 15 30 1 47 <1 1 <1 <1 <1 <1 <1 <1 <1 1 48 2:00 11 42 2 55 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 55 2:30 4 40 2 47 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 47 3:00 5 37 2 45 <1 <1 <1 <1 <1 <1 1 <1 <1 1 46 3:30 4 35 1 40 <1 <1 <1 <1 <1 <1 1 <1 <1 1 41 4:00 7 29 1 38 <1 <1 <1 <1 <1 <1 <1 1 <1 1 38 4:30 7 25 1 33 <1 <1 <1 <1 <1 <1 <1 1 <1 1 34 5:00 5 37 1 44 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 44 5:30 2 32 <1 34 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 34 6:00 pm 7 71 <1 78 <1 1 <1 <1 <1 <1 <1 <1 <1 1 78 6:30 8 97 1 106 <1 1 <1 <1 <1 <1 <1 <1 <1 1 107 7:00 14 213 2 230 <1 1 <1 <1 <1 <1 <1 <1 <1 1 231 7:30 14 200 2 217 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 217 8:00 73 141 1 215 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 215 8:30 62 102 1 165 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 165 9:00 40 77 <1 118 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 118 9:30 17 59 <1 76 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 76 10:00 10 46 <1 55 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 55 10:30 5 25 <1 30 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 30 11:00 7 16 <1 23 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 23
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" VIEWERSHIP (in '000) TO TELEVISION Published March 2015 RURAL DAY: SUNDAY-SATURDAY
11:30 5 10 <1 15 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 15
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey "Always Asking Questions, Always Providing Answers" Published March 2015
MARKET RESEARCH SERVICES LTD. "ALWAYS ASKING QUESTIONS, ALWAYS PROVIDING ANSWERS"
ALL MEDIA SURVEY 2014 THE INTERNATIONAL CABLE AUDIENCE Market Research Services Ltd. MRSL All Media Survey 2014 "Always Asking Questions, Always Providing Answers" Published: March 2015 VIEWERSHIP IN ('000) TO INTERNATIONAL CABLE (BY DEMOGRAPHY/AREA)
GENDER AGE GROUP S/E CLASS REGION
Males Females 10-19 20-34 35+ ABC1 C2 DE KMA URBAN RURAL TOTAL TIME 000 000 000 000 000 000 000 000 000 000 000 000 12:00 mn 16 9 5 13 6 5 10 10 10 13 2 25 12:30 14 11 6 14 4 <1 11 14 10 10 4 25 1:00 13 6 2 11 4 <1 8 10 8 7 3 18 1:30 11 4 2 9 4 <1 6 9 8 6 2 15 2:00 8 7 2 8 4 <1 4 10 5 7 2 14 2:30 6 4 1 5 4 <1 3 8 4 6 1 11 3:00 8 4 <1 5 5 <1 4 8 5 6 1 12 3:30 4 3 <1 2 5 <1 4 4 4 3 <1 7 4:00 4 2 <1 1 5 <1 4 2 1 5 <1 6 4:30 4 1 <1 1 4 <1 3 3 1 3 <1 5 5:00 54135333361 9 5:30 86237454661 13 6:00 am 13 13 6 4 16 2 13 11 14 9 3 26 6:30 13 12 1 8 16 3 13 10 14 9 2 25 7:00 29 20 9 12 28 7 20 20 23 22 4 48 7:30 22 18 9 9 22 9 15 15 19 17 3 39 8:00 39 31 15 21 34 8 23 40 32 34 4 70 8:30 34 34 12 23 33 2 24 42 32 32 5 68 9:00 38 41 10 29 40 12 23 44 32 40 8 79 9:30 38 38 10 26 39 10 25 41 31 37 9 76 10:00 44 53 12 33 52 7 35 55 45 46 9 98 10:30 46 44 14 29 47 5 34 51 36 44 11 90 11:00 41 52 14 34 45 5 34 53 31 47 15 93 11:30 42 40 12 31 37 5 27 49 28 42 11 81 12:00 md 47 41 16 27 43 8 37 42 36 41 11 87 12:30 41 39 17 24 37 8 30 41 36 32 12 79 1:00 51 43 20 31 42 18 30 45 37 45 12 93 1:30 44 43 20 26 41 13 31 43 35 44 10 87 2:00 52 58 34 33 43 13 37 60 44 50 16 110 2:30 47 50 26 27 43 19 30 49 43 46 10 97 3:00 61 66 42 39 46 23 42 62 54 57 17 127 3:30 62 58 40 33 47 21 40 58 52 53 16 119 4:00 56 71 44 32 53 19 44 64 56 57 16 127 4:30 55 64 44 30 47 15 41 63 56 55 11 119 5:00 56 79 51 34 52 23 42 70 65 57 16 136 5:30 58 79 52 35 52 22 42 74 69 57 15 138 6:00 pm 71 90 61 46 55 23 58 81 66 76 22 162 6:30 70 76 51 49 46 26 54 66 58 72 17 146 7:00 63 76 44 58 37 30 49 61 54 68 20 140 7:30 66 65 40 58 31 23 45 63 52 64 16 131 8:00 91 90 51 66 63 41 62 78 78 80 25 181 8:30 101 101 52 76 72 38 74 90 89 90 25 202 9:00 134 128 55 90 116 56 94 111 116 121 26 262 9:30 127 111 42 77 116 62 81 92 106 113 18 236 10:00 119 107 40 70 114 82 71 72 113 96 17 225 10:30 91 90 32 57 90 73 52 56 96 70 15 181 11:00 72 72 21 45 77 65 39 40 74 60 10 144 11:30 63 53 19 37 59 53 35 29 56 52 9 116
The times above represent "AHH commencing" Market Research Services Ltd. MRSL All Media Survey "Always Asking Questions, Always Providing Answers" Published March 2015
MARKET RESEARCH SERVICES LTD. "ALWAYS ASKING QUESTIONS, ALWAYS PROVIDING ANSWERS"
ALL MEDIA SURVEY 2014 NEWSPAPER & MAGAZINES READERSHIP Market Research Services Ltd. MRSL ALL Media Survey 2014 "Always Asking Questions, Always Providing Answers" READERSHIP IN ('000) TO NEWSPAPER PUBLICATIONS Published: March 2015 (By Demography Area)
Gender Age Group S/E Class Area
Publications Males Females 10-19 20-34 35+ ABC1 C2 DE KMA URBAN RURAL Total 000 000 000 000 000 000 000 000 000 000 000 000 THE GLEANER Monday 124 130 27 77 148 95 94 65 125 104 25 254 Tuesday 103 115 17 69 130 88 79 51 109 88 22 218 Wednesday 118 121 24 76 137 101 75 62 116 93 29 238 Thursday 103 104 16 68 120 92 68 48 104 82 21 207 Friday 96 97 19 67 106 83 66 45 93 81 21 194 Saturday 61 66 15 42 70 45 46 35 62 47 18 127 Sunday 284 320 86 185 331 152 220 233 250 261 94 605 THE OBSERVER Monday 99 118 21 66 130 72 66 81 99 85 33 218 Tuesday 95 104 19 55 125 65 61 73 92 79 29 199 Wednesday 95 96 17 60 112 72 57 62 92 70 30 191 Thursday 93 99 21 52 118 66 55 70 91 75 24 191 Friday 82 83 39 101 24 58 46 61 71 70 24 165 Saturday 68 56 17 35 71 39 34 51 61 45 18 124 Sunday 95 74 24 50 93 51 47 70 82 62 25 168 TEENAGE OBSERVER 15 28 22 10 12 10 14 20 16 23 5 44 OBSERVER WEST 9 11 2 7 11 8 6 6 6 13 1 20 OBSERVER NORTH & EAST 5 9 <1 7 7 9 3 2 8 6 1 14 OBSERVER CENTRAL 4 9 <1 4 8 9 3 1 8 5 1 13 THE STAR Monday 105 113 34 69 114 17 57 144 93 87 40 218 Tuesday 98 93 34 64 92 15 54 121 89 69 35 190 Wednesday 99 97 31 70 93 24 55 117 88 76 35 196 Thursday 99 81 31 58 88 13 58 108 75 73 32 178 Friday 142 135 49 98 128 27 87 163 96 135 46 276 Saturday 79 66 25 48 70 12 47 84 66 57 23 144 YouthLink 23 42 38 3 25 18 25 23 31 25 11 66 Children's Own 48 68 69 20 31 14 40 63 63 45 12 117 Track & Pool 5<11 2 1 2 1 2 4 <1 1 5 North Coast Times 1 22 <1 11 13 2 7 16 1 19 3 25 Western Mirror 43 70 16 32 66 7 31 76 1 95 18 114
NB: THE DATA ABOVE REPRESENTS THE # OF READERS OF THE LAST PUBLICATION/ISSUE OF THE RESPECTIVE NEWSPAPER 227 NOTE: PUBLICATIONS ABOVE ARE LISTED IN ALPHABETICAL ORDER Market Research Services Ltd. MRSL ALL Media Survey 2014 "Always Asking Questions, Always Providing Answers" READERSHIP IN ('000) TO PULL OUTS Published: March 2015 (By Demography/Area)
Gender Age Group S/E Class Area
Publications Males Females 10-19 20-24 35 + ABC1 C2 DE KMA URBAN RURAL 000 000 000 000 000 000 000 000 000 000 000 THE GLEANER Flair 34 61 7 27 61 41 35 21 43 46 10 Hospitality Jamaica 19 38 <1 16 41 35 11 12 25 26 8 Wednesday Business 34 34 2 18 48 40 18 10 35 26 9 Western Focus 8 17 <1 8 1710 8 7 9 9 7 Financial Gleaner 33 34 1 16 49 41 17 9 35 26 8 Sunday Outlook 156 217 42 113 219 104 135 137 177 160 38 Sunday Business 133 157 29 76 187 89 104 98 147 120 23 THE OBSERVER Teenage Observer 15 28 22 10 12 10 14 20 16 23 5 Study Center 13 18 7 11 12 12 11 8 14 15 2 Environment Watch 14 17 <1 7 24 14 10 7 14 13 4 Observer West 9 11 2 7 118 6 6 613 1 Observer North & East 5 9 <177932861 Observer Central 4 9 <148931851 All Woman 23 52 2 26 47 31 28 17 37 32 9 Vow 13 35 6 15 28 19 17 12 25 21 5 Business Observer 33 27 1 15 42 30 16 13 28 26 5 Thursday Life 14 17 2 9 19 14 9 7 12 18 1 Splash 10 18 4 7 18 12 8 9 12 15 2 Caribbean Business Report 20 15 2 9 24 15 12 9 12 17 7 Auto 19 9 2 9169 9 9 814 5 Under the Dryer 6 15 4 5 1310 7 6 9 11 2 Sporting World 23 10 2 10 19 12 9 11 12 15 5 Buy Me 4 12 2 4 106 5 5 510 1 Style Observer 39 39 7 18 53 28 24 26 44 26 10 Finance 39 29 1 19 47 27 20 20 35 29 5 Bookends 28 29 4 12 41 18 17 22 30 23 5 The Agenda 28 25 <1 14 39 12 19 23 25 25 4 Career & Education 47 38 7 27 48 26 25 32 40 38 8 Life Tributes 23 29 <1 13 39 17 17 17 23 25 4 Classifieds 42 37 4 27 46 26 26 25 41 33 5
NOTE: PUBLICATIONS ABOVE ARE LISTED IN ALPHABETICAL ORDER Market Research Services Ltd. MRSL ALL Media Survey 2014 "Always Asking Questions, Always Providing Answers" READERSHIP IN ('000) TO PULL OUTS Published: March 2015 (By Demography/Area)
Total
000
97 58 68 25 67 376 291
44 31 31 20 14 13 77 48 59 31 28 35 27 22 32 17 78 67 57 53 84 52 78
NOTE: PUBLICATIONS ABOVE ARE LISTED IN ALPHABETICAL ORDER Market Research Services Ltd. MRSL ALL Media Survey 2014 "Always Asking Questions, Always Providing Answers" Published: March 2015
SECTIONS OF NEWSPAPERS NORMALLY READ (By Demography/Area)
Gender Age Group S/E Class Region Total
Publications Males Females 10-19 20-34 35+ ABC1 C2 DE KMA URBAN RURAL %%%%%%%%%%%% THE DAILY GLEANER N ===> 267 303 83 174 313 161 187 222 287 206 76 570 Across the Nation 3 43251142353 4 An Ounce of Prevention 7 66491365588 7 Business 33 26 22 29 31 46 32 21 30 32 21 29 Careers 32 41 28 46 35 47 41 30 35 39 39 37 Classified 40 45 22 54 41 46 45 40 42 46 38 43 Comics 22 27 39 28 19 25 23 26 26 27 15 25 Crossword/puzzle 14 23 39 21 13 15 18 22 21 19 14 19 Dear Counsellor 14 23 13 20 19 17 22 17 17 21 21 19 Editorials 23 28 15 20 32 47 29 16 26 28 18 26 Entertainment 52 52 73 58 43 51 53 50 55 48 51 52 Financial Gleaner 10 11 2 11 13 24 14 3 10 14 7 11 Flair 10 21 3 17 19 28 19 9 16 19 11 16 Food 27 40 33 34 35 38 38 29 37 35 25 34 Front page/headlines <1 1 <1 <1 1 1 <1 <1 1 <1 <1 Health 32 37 30 32 38 43 40 26 35 37 26 35 Horoscope 17 27 25 29 18 22 21 24 19 28 19 23 Hospitality Jamaica 6 14 2 11 13 19 12 6 8 14 10 11 Immigration Corner 9 8 8 6 10119 6 986 8 In the Name of Justice 8 8 6 5 10 17 7 5 6 9 10 8 International News 38 30 24 30 38 43 38 26 37 31 31 34 Legal Advice <1 1 <1 <1 <1 <1 1 <1 <1 <1 <1 <1 Letters to the Editor 26 28 18 23 31 47 27 19 25 30 24 27 Lifestyle 21 35 33 31 27 35 32 24 30 30 24 29 Local News 81 82 60 82 87 85 86 76 83 80 81 82 Mind & Spirit <1 <1 <1 1 <1 <1 <1 1 <1 1 <1 <1 No special section <1 1 <1 <1 1 <1 1 1 <1 1 1 <1 Obituaries 20 34 19 20 35 31 29 27 27 30 25 28 Passport/Immigration advice 15 14 10 13 16 17 14 14 15 15 11 14 Positive Parenting 7 11 9 10 9 15 8 8 8 13 7 9 Roving with Lalah 5 43371152471 5 Saturday Lifestyle 9 10 6 8 12 14 10 7 9 10 10 10 Social/Something Extra 21 21 19 22 21 35 19 18 21 22 18 21 Sports 64 39 66 41 51 60 45 50 52 47 46 49 Stock Market <1 1 2 <1 <1 <1 <1 1 <1 <1 <1 <1 Techno Tease 5 66461054556 5 The Gleaner in 5 minutes 23232631224 2 Thursday Talk (gossip) 3 71035755573 5 Tuesday Talk (gossip) 3 46<15833351 4 Weird News 14 16 24 16 12 15 14 17 15 15 14 15 Western Focus 2 3<114721143 2
NB: THE POPULATION OF READERS ABOVE "N" REPRESENTS THE TOTAL # OF PERSONS WHO CLIAM TO READ/LEAF THROUGH THE RESPECTIVE NEWSPAPERS NOWADAYS 233 NOTE: PUBLICATIONS ABOVE ARE NOT LISTED IN ALPHABETICAL ORDER Market Research Services Ltd. MRSL ALL Media Survey 2014 "Always Asking Questions, Always Providing Answers" Published: March 2015
SECTIONS OF NEWSPAPERS NORMALLY READ (By Demography/Area)
Gender Age Group S/E Class Region Total
Publications Males Females 10-19 20-34 35+ ABC1 C2 DE KMA URBAN RURAL %%%%%%%%%%%% THE SUNDAY GLEANER N ==> 402 500 131 280 491 207 309 386 402 363 137 902 Automotives 39 15 22 22 28 32 26 23 23 28 24 25 Bridal/Weddings <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 Business 38 36 22 33 43 57 35 34 39 38 29 37 Careers 40 49 22 51 48 52 49 40 44 50 38 45 Classifieds 48 57 23 60 57 44 53 56 51 56 51 53 Comics 25 30 52 25 23 25 29 28 30 30 19 28 Crosswords/puzzle 17 25 32 20 20 24 20 22 24 22 12 21 Earth Matters 534255534344 Editorial 15 17 4 13 21 25 17 12 19 14 13 16 Entertainment 52 50 59 56 46 57 49 51 57 45 51 51 Headlines/Front Page 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 Health <1 <1 <1 <1 1 1 1 <1 <1 <1 1 <1 In Focus 19 19 8 15 24 38 19 14 18 21 15 19 International News 49 41 28 39 52 55 46 40 46 40 52 44 Legal advice <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1 <1 Lifestyle <1 <1 <1 <1 <1 1 <1 <1 1 <1 <1 <1 Local News 78 72 50 71 83 84 75 71 75 73 76 75 NoSpecial Section Read 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 Obituaries 22 34 11 23 37 36 27 29 30 28 28 29 Outlook Magazine 35 51 38 46 45 53 46 41 45 45 41 45 Public Affairs 13 14 6 11 17 24 13 11 13 14 12 13 Regional News 31 25 14 24 33 42 29 22 24 28 34 27 Social 20 20 14 21 21 32 21 16 23 19 13 20 Sport 61 35 49 39 49 51 45 45 46 46 45 46 The Arts 19 21 19 19 21 30 20 18 25 17 17 20 The Week That Was 561383654735 Weather 10 9 8 8 11 14 8 10 10 11 6 9 What's Inside 7 514910744926
NB: THE POPULATION OF READERS ABOVE "N" REPRESENTS THE TOTAL # OF PERSONS WHO CLIAM TO READ/LEAF THROUGH THE RESPECTIVE NEWSPAPERS NOWADAYS 233 NOTE: PUBLICATIONS ABOVE ARE NOT LISTED IN ALPHABETICAL ORDER Market Research Services Ltd. MRSL ALL Media Survey 2014 "Always Asking Questions, Always Providing Answers" Published: March 2015 SECTIONS OF NEWSPAPERS NORMALLY READ (By Demography /Area)
Gender Age Group S/E Class Region Total
Publications Males Females 10-19 20-34 35+ ABC1 C2 DE KMA URBAN RURAL %%%%%%%%%%%% THE DAILY OBSERVER N ==> 262 270 87 168 277 114 158 260 235 195 102 532 All Woman 15 37 9 30 29 39 28 22 26 34 14 26 At the Movies 13 12 19 11 11 12 12 12 13 12 12 12 Auto 12 4 4 788 7 810 5 8 8 Baby Steps 17764444452 4 Business 31 31 17 34 33 47 32 27 31 34 26 31 Business Observer 11 12 1 12 13 18 11 9 9 13 12 11 Buy Me 47675456583 6 Caribbean Business Report 15 12 10 11 16 22 15 9 11 15 13 13 Cartoons 22 27 46 22 20 20 24 26 29 25 15 25 Classified 28 32 13 38 30 33 36 25 31 31 25 30 Clovis 11 15 3 15 15 20 17 9 14 15 7 13 Crosswords 12 21 26 16 14 6 23 14 20 17 7 16 Do it Yourself 26953254355 4 Editorials 28 26 14 27 31 45 30 21 28 27 26 27 Entertainment 44 43 46 47 41 41 46 42 52 35 43 44 Environment Watch 6 7 4 7 7 12 7 5 3 9 10 7 Flair <1 <1 <1 <1 <1 <1 1 <1 1 <1 <1 <1 Food 21 33 27 28 27 25 31 25 26 31 24 27 Health 14 23 3 19 21 27 22 15 17 23 16 19 Horoscope 22 34 31 30 27 18 30 30 25 32 28 28 International news 51 50 31 52 56 59 54 46 55 44 54 51 Legal Notices 37647883288 6 Leisure 9 10 10 10 9 12 13 6 8 11 10 10 Letters to the Editor 25 26 19 22 30 31 33 20 25 25 28 26 Local news 79 84 63 86 85 90 82 80 82 81 83 82 Lottery Results 12 14 6 11 17 6 14 14 9 17 13 13 NHT and You 1 <1 <1 <1 <1 <1 1 <1 1 <1 <1 <1 Observer Central 3 5 24 7410 5 34 5 3 4 Observer North & East 6 7 1 968 8 54 7 10 6 Observer West 5 10 1 11 8 12 9 6 4 11 8 8 Opinion 8 8 4 5 11 16 10 5 5 12 6 8 Page 2 14 19 4 20 18 25 18 14 20 13 17 17 People Post 11 11 13 10 11 16 12 9 10 11 13 11 Social 17 16 19 15 17 20 20 13 18 15 18 17 Splash 2511526 52343 4 Sporting World 16 7 <1 14 8 10 10 12 9 13 12 11 Sports 58 34 49 40 46 47 41 47 49 40 44 45 Study Centre 10 15 20 15 8 14 15 11 10 17 12 13 Talk Back 14132433342 3 Teenage 12 15 4 18 9 22 15 11 10 16 16 14 The Theatre Scene 9 10 13 10 8 12 11 8 10 9 8 10 This Day in History 15 13 9 15 14 18 15 12 14 14 13 14 Thursday Life 25135444353 4 Under the Dryer 1 5 16 6210 4 24 4 1 3 Vows 6 14 9 13 10 14 12 9 10 12 10 10 Your Money 36746673545 5
241 NB: THE POPULATION OF READERS ABOVE "N" REPRESENTS THE TOTAL # OF PERSONS WHO CLIAM TO READ/LEAF THROUGH THE RESPECTIVE NEWSPAPER NOWADAYS NOTE: PUBLICATIONS ABOVE ARE NOT LISTED IN ALPHABETICAL ORDER Market Research Services Ltd. MRSL ALL Media Survey 2014 "Always Asking Questions, Always Providing Answers" Published: March 2015 SECTIONS OF NEWSPAPERS NORMALLY READ (By Demography /Area)
Gender Age Group S/E Class Region Total
Publications Males Females 10-19 20-34 35+ ABC1 C2 DE KMA URBAN RURAL %%%%%%%%%%%% THE SUNDAY OBSERVER N ==> 167 141 49 105 154 79 86 143 164 107 37 308 Bookends 20 26 8 18 31 31 21 21 20 27 20 23 Career & Education 58 59 62 57 59 51 67 54 56 67 46 59 Classifieds 53 63 39 66 58 54 55 61 54 66 51 58 Clovis Rewind 21 27 8 20 32 34 28 18 25 23 20 24 Crosswords <1 1 3 <1 <1 <1 <1 1 1 <1 <1 <1 Editorials 29 31 18 26 35 34 36 24 29 30 31 30 Feature 17 19 10 14 23 29 18 15 18 17 20 18 Fun Times/Cartoons 26 30 46 25 24 17 40 21 32 23 26 28 Headlines/Front Page 1 <1 <1 <1 1 <1 <1 1 1 <1 <1 <1 Life Tributes 16 21 8 13 26 23 20 16 14 28 9 18 Local News 63 66 44 64 71 66 74 57 67 65 54 64 Lotto <1 1 <1 <1 1 <1 <1 1 1 <1 <1 <1 Observer 21 25 5 28 24 23 23 23 19 28 23 23 Parliament 20 19 10 16 24 23 22 16 19 21 14 19 Sports 59 30 49 40 47 43 40 49 42 43 60 45 Style Observer 23 44 23 28 39 37 35 31 34 33 29 33 Sunday Comics 33 43 44 42 33 37 37 39 42 34 34 38 Sunday Finance 34 26 13 23 40 51 34 21 29 34 23 30 The Agenda 22 21 <1 18 31 29 20 21 18 29 14 22 The Theatre Scene 13 18 13 19 13 17 15 15 21 10 9 15
241 NB: THE POPULATION OF READERS ABOVE "N" REPRESENTS THE TOTAL # OF PERSONS WHO CLIAM TO READ/LEAF THROUGH THE RESPECTIVE NEWSPAPER NOWADAYS NOTE: PUBLICATIONS ABOVE ARE NOT LISTED IN ALPHABETICAL ORDER Market Research Services Ltd. MRSL ALL Media Survey 2014 "Always Asking Questions, Always Providing Answers" READERSHIP IN ('000) TO SECTIONS OF Published: March 2015 PUBLICATIONS (By Demography/Area)
Gender Age Group S/E Class Region Total
Publications Males Females 10-19 20-34 35+ ABC1 C2 DE KMA URBAN RURAL %%%%%%%%%%%% THE DAILY STAR N ===> 277 305 109 207 266 43 150 389 260 209 113 582 Artiste of the month 20 20 24 22 16 6 19 21 22 16 22 20 Behind the Pulpit 6 9 <1 9 10 17 7 8 6 9 9 8 Believe It or Not 15 15 13 17 14 22 21 12 15 16 12 15 Birthdays & Anniversaries 9 19 16 13 15 11 14 15 10 20 13 14 Blaka's Box 4 6256<175458 5 Cartoon 21 23 37 21 16 11 21 23 24 20 22 22 Church Notice 6 73496761127 6 Classified 19 27 13 25 27 22 30 21 23 23 26 24 Comic 29 34 46 32 26 6 36 31 36 28 29 32 Dear Reader 13 20 14 15 20 6 22 15 11 18 25 17 Donkey Seh 10 14 3 11 16 11 17 10 8 12 19 12 Entertainment 56 51 64 56 47 83 54 52 57 45 62 54 Entertainment Diary 21 20 24 20 20 <1 26 19 22 18 22 21 Exploring Technology 15 10 14 9 14 17 13 11 10 12 15 12 Fix-it 8 63510677589 7 From My Notebook 1 <1 <1 <1 1 <1 4 <1 1 <1 <1 <1 Gamer's Lounge 4 2225<133424 3 Headlines/Front Page 2 1 112 6 1 1 2 1 <1 1 Health Corner 14 17 12 11 22 17 21 14 11 17 22 16 Horoscope 30 45 26 44 38 22 39 39 29 47 41 38 Hot Picks 13 17 18 17 12 17 15 15 13 15 20 15 Hottie Hottie 14 17 15 18 15 17 15 16 11 16 24 16 Ketch de Rake 10 21 8 16 20 11 21 14 15 15 20 16 Life & Times 7 10 7 8 10 6 10 8 8 9 9 9 Local Top 10 1 <1 <1 <1 1 <1 <1 <1 1 <1 <1 <1 Lotto 9 10 7 10 11 <1 11 10 9 9 11 10 Mus Bus, Caan Bus 8 9 6 8 11 11 9 8 7 10 9 9 My Friend P with C 45345635275 5 News 50 48 39 48 54 33 54 48 50 49 48 49 Poster Girl 10 14 10 18 9 22 11 12 13 12 12 12 Puzzle/Crosswords 14 28 36 24 15 17 25 20 24 23 15 22 Rising Stars 11 16 10 13 16 28 17 11 13 15 12 14 Sports 41 20 38 28 27 44 34 27 34 26 27 29 Star Connections 66167656557 6 Star Short Story 4 72671156585 6 Star Year old Babies 9 15 6 12 16 17 15 11 8 15 16 12 Star's People Poll 10 9 5 6 14 17 13 7 7 11 10 9 Talk di Tings with Ms Kitty 16 32 17 27 26 33 26 24 26 22 27 25 Target 1 <1 <1 <1 1 <1 1 <1 1 <1 <1 <1 Teachers We Love 7 10 2 5 15 22 10 8 7 10 11 9 Tell Me Pastor 58 79 49 75 74 61 66 73 67 72 72 70 Text Mania 57268676578 6 The Portmore Star 13221622321 2 The Star Letters 6 8 8 5 9 <1 11 6 4 11 8 7 Tuckers Time Out 2 3322<123233 2 US Top Ten 6 6765<175674 6 Weird News 27 31 23 32 28 28 29 29 30 25 33 29 Wonder News 66675647469 6 Your Favourite Tunes 7 8 7106 6 8 8 6 10 8 8
NB: THE POPULATION OF READERS ABOVE "N" REPRESENTS TOTAL # OF PERSONS WHO CLIAM TO READ/LEAF THROUGH THE RESPECTIVE NEWSPAPER NOWADAYS NOTE: PUBLICATIONS ABOVE ARE NOT LISTED IN ALPHABETICAL ORDER Market Research Services Ltd. MRSL ALL Media Survey 2014 "Always Asking Questions, Always Providing Answers" READERSHIP IN ('000) TO SECTIONS OF Published: March 2015 PUBLICATIONS (By Demography/Area)
Gender Age Group S/E Class Region Total
Publications Males Females 10-19 20-34 35+ ABC1 C2 DE KMA URBAN RURAL %%%%%%%%%%%% WEEKEND STAR N ===> 220 234 80 157 217 44 124 286 191 187 76 454 Audio Review 10 2 946<16 6 6 5 9 6 Believe it or Not 25 19 17 22 23 18 30 18 21 23 20 22 Center Stage 20 19 8 21 22 18 22 18 17 20 23 19 Classified 30 35 16 33 39 24 38 31 32 34 31 33 Colour Comics 22 26 41 21 21 18 25 24 27 23 20 24 Comics 35 33 61 32 25 35 34 33 40 31 27 34 Dear Reader 17 24 17 18 24 12 24 19 14 24 26 21 Digicel Rising Star 22 32 22 23 33 29 28 27 24 31 27 28 Editorials <1 1 <1 <1 1 <1 1 <1 <1 1 <1 <1 Entertaiment Diary 33 38 31 37 37 41 36 35 43 29 37 36 Entertainment Quickies 27 26 31 30 22 29 24 28 30 22 31 26 From My Notebook 10 8 9 9 10 12 8 10 7 11 9 9 Front Page/Headlines 4 3 225 6 4 3 7 2 <1 3 Horoscope 35 46 31 45 41 35 40 42 30 50 43 41 Hot Pics 16 18 20 18 14 6 22 15 15 17 20 17 Hottie Hottie Femme Fashions 17 26 17 22 24 24 21 22 18 23 27 22 Ketch de Rake 16 20 13 16 22 18 18 18 14 20 23 18 Legal Wranglings 10 9 <1 6 15 24 11 7 7 10 10 9 My Favourite Tunes 18 17 17 20 16 12 20 17 12 20 24 18 Puzzle/Crossword 29 32 41 34 25 29 34 30 37 31 20 31 Soap Previews 11 29 20 23 19 18 19 22 20 21 23 21 Sports 53 27 42 32 43 59 45 34 39 40 36 39 Star Giveaways 7 9 3 6 11 <1 7 9 6 10 7 8 Star Scope 12 16 5 11 20 6 14 14 9 20 10 14 Star Suss 14 20 13 15 21 24 15 18 14 17 24 17 Star Vibes/Entertainment 36 37 48 34 35 47 36 37 41 32 41 37 Star's People Poll 5 6 348<110 4 5 8 3 6 Target 1 1 <1 1 1 <1 1 <1 1 1 <1 1 Tell Me Pastor 58 83 52 75 76 71 70 72 70 71 76 71 The Record Shop 55556646376 5 Today's Cable TV 53643644533 4 Weird News 32 32 28 32 33 35 33 31 32 29 39 32 Wonder World 5 6656<166377 6
NB: THE POPULATION OF READERS ABOVE "N" REPRESENTS TOTAL # OF PERSONS WHO CLIAM TO READ/LEAF THROUGH THE RESPECTIVE NEWSPAPER NOWADAYS NOTE: PUBLICATIONS ABOVE ARE NOT LISTED IN ALPHABETICAL ORDER Market Research Services Ltd. MRSL ALL Media Survey 2014 "Always Asking Questions, Always Providing Answers" READERSHIP IN ('000) TO MAGAZINES Published: March 2015 (By Demography Area)
Gender Age Group S/E Class Area
Publications Males Females 10-19 20-34 35+ ABC1 C2 DE KMA URBAN RURAL 000 000 000 000 000 000 000 000 000 000 000 Avon Glamour <1 1 1 <1 <1 <1 1 <1 <1 1 <1 Bible & Text books 4 1 1 1 2 <1 2 2 <1 5 <1 Black Hair <1 1 <1 1 <1 <1 1 <1 1 <1 <1 Buzz Magazine 14 31 9 22 14 10 14 24 26 21 1 Cosmopolitan <1 1 <1 1 <1 <1 1 <1 1 <1 <1 Digestive <1 1 <1 1 <1 <1 1 <1 1 <1 <1 Guy Post <1 1 <1 <1 1 2 <1 <1 <1 1 <1 Hardcore <1 1 <1 <1 1 <1 <1 1 <1 1 <1 Health Homes & Garden Magazine 16 49 12 14 41 24 22 22 28 33 7 Home Sweet Jamaica Magazine 4 4 4 2 2 22553<1 Jamaica Tourist 9 11 2 4 13 579314 3 Kuwa <1 1 <1 1 <1 2 <1 <1 1 <1 <1 Next Generation <1 1 <1 <1 1 <1 1 <1 <1 1 <1 Our Jamaica 6 10 5 4 7 <1 5 10 4 13 <1 OWN <1 2 <1 <1 2 2 1 <1 3 <1 <1 Panache 4 7 2 2 6 <1 3 7 <1 10 <1 People 1 3 2 2 <1 2 2 1 3 1 1 Reggae Times 9 8 4 5 7 <1 412<1 15 1 Source 1 <1 <1 <1 1 <1 <1 1 1 <1 <1 Sports Globe 14 9 7 5 10 <1 615 3 17 2 Tallawah Magazine 4 8 2 2 7 <1 38 1 10 <1 Teen Magazine 1 1 1 1 <1 <1 1 1 3 <1 <1 The Jamaican (Art) Magazine 10 14 6 9 10 <1 8 15 10 14 1 Wealth Magazine 16 27 5 14 24 12 16 19 16 22 7
NB: THE DATA ABOVE REPRESENTS THE # OF READERS OF THE LAST PUBLICATION/ISSUE OF THE RESPECTIVE NEWSPAPER NOTE: PUBLICATIONS ABOVE ARE LISTED IN ALPHABETICAL ORDER Market Research Services Ltd. MRSL ALL Media Survey 2014 "Always Asking Questions, Always Providing Answers" READERSHIP IN ('000) TO MAGAZINES Published: March 2015 (By Demography Area)
Publications Total 000 Avon Glamour 1 Bible & Text books 5 Black Hair 1 Buzz Magazine 46 Cosmopolitan 1 Digestive 1 Guy Post 1 Hardcore 1 Health Homes & Garden Magazine 67 Home Sweet Jamaica Magazine 8 Jamaica Tourist 20 Kuwa 1 Next Generation 1 Our Jamaica 17 OWN 2 Panache 11 People 5 Reggae Times 17 Source 1 Sports Globe 22 Tallawah Magazine 12 Teen Magazine 2 The Jamaican (Art) Magazine 25 Wealth Magazine 44
NB: THE DATA ABOVE REPRESENTS THE # OF READERS OF THE LAST PUBLICATION/ISSUE OF THE RESPECTIVE NEWSPAPER NOTE: PUBLICATIONS ABOVE ARE LISTED IN ALPHABETICAL ORDER
All Media Survey November 2014 Interviewer ID#: Resp. ID #: Team Leader ID#: Coder ID#: Start time: End time: Enterer ID#: Date: dd/ mm/ yy/
Introduction: Goodday, I am…………………………………………………..from Market Research Services Ltd. Today, we are carrying out a survey about media and your household has been randomly selected to participate. The interview will last approximately 30 to 45 min. Do you care to take part in our survey? If yes: As we need to speak with certain types of persons for this survey, I will need to ask you a few questions before we proceed with the main questionnaire.
Screener
S1. Do you or any member of your immediate family work in any of the following occupations? (Read Out) Advertising/design/promotions/public 1 relations agency IF YES TO ANY OF THESE Marketing research agency 2 TERMINATE Radio/ newspapers/ magazine/ TV 3
S2. Have you yourself personally participated in any market surveys other than a public opinion poll in the past three (3) months? Yes 1Thank and terminate No 2Continue
S3. May I have the names, gender and age of all persons 10 years and over who are living inside your household? By living in your household we mean someone who sleeps there at least three (3) nights for the week. They typically share in the family meals and are usually related or are partners. Please do not however include anyone who lives here by employment.
S4. May I have the date of birth of (say first name). If there is more than one person in the household who fits into your quota needs, select the person who last celebrated a birthday using month and day in DOB. If there is only one person who fits your quota select that person. Name S3 S4 Gender (M or F) Age DOB
DO NOT INCLUDE ANYONE OVER 64 YEARS
If the person selected is not available speak with the next person who last celebrated a birthday before the selected individual. If this individual is not available, go to the next household. If the person you eventually interview is different from the person you started to talk with re-ask S1 and S2 and verify the persons gender and age before proceeding. IF THE PERSON SELECTED IS UNDER 18 SEEK PERMISSION FROM PARENT/GUARDIAN TO PROCEED. PARENT MAY SIT IN ON INTERVIEW.
1
I am now going to ask you some questions to which there are no right or wrong answers. The interview will last about 45 to 60 minutes. DAY ON WHICH INTERVIEW IS BEING CONDUCTED DATE ON WHICH SUN. MON. TUES. WED. THURS. FRI. SAT. INTERVIEW IS 1 2 3 4 5 6 7 BEING CONDUCTED: CHECK YOUR QUOTA
SECTION A – GENERAL & INTERNET Q1. Which of the following do you presently have in your household in working condition? (READ LIST ONE AT A TIME. RECORD AN ANSWER FOR EACH) Yes No Working radio (including portable radios, walkmans with radio, 1 2 audio cassette with radio, CD player with radio, radio on a mobile device eg. phone, tablets, ipod) Motor vehicle with working radio 1 2 Working Television 1 2 Motor vehicle with working television 1 2 Working Satellite dish 1 2 Working Cable 1 2 Working Internet on a computer (including desktop or laptop) 1 2 Working Internet on a mobile phone 1 2
Q2a. Do you ever use the Internet whether at home, work or elsewhere?
Yes 1Q2b No 2Q3
Q2b. Which of the following do you ever use the Internet for? (Read list one at a time. Record an answer for each) Yes No Email 1 2 Shopping for products and services 1 2 Visit social network sites (eg. Facebook. Twitter etc.) 1 2 Visit entertainment based sites 1 2 Visit dating sites 1 2 Look for educational content 1 2 Read the news 1 2 Look for health related content 1 2 Play games 1 2 Carry out banking transactions 1 2 Pay bills 1 2 Download or stream/watch movies 1 2 Watch local TV 1 2 Download or stream/listen to music 1 2 Listen to radio 1 2 Other (specify): 1 2
Q3. ASK ALL WHO HAVE A RADIO SET IN Q1 (I.E SAID “YES” TO RADIO): How many radio sets are there in this household that are in working condition? Please do not include radio sets in motor vehicles just now. Please include portable radio sets, walkmans with radio, audio cassette player with radio, CD player with radio, radio on mobile phone. (READ OUT ONE AT A TIME AND AWAIT AN ANSWER FOR EACH. RECORD EXACT NUMBERS. USE LEADING ZEROS)
Portable radio sets [______] Radio on mobile phone [______]
Walkmans with radio [______] Other radio (not including [______] Inside motor vehicle)
Audio cassette with radio [______] Total radio sets [______] Interviewer add all sets for the total row. CD Player with radio [______]
Q4a. ASK ALL WITH A MOTOR VEHICLE IN Q1 (I.E. SAID “YES” TO MOTOR VEHICLE WITH RADIO): How many motor vehicles are there in this household with a radio set in working condition installed in it? (RECORD EXACT NUMBERS. USE LEADING ZEROS)
[______]______]
2
Q4b. ASK ALL WITH A MOTOR VEHICLE IN Q1 (I.E. SAID “YES” TO MOTOR VEHICLE WITH TELEVISION): How many motor vehicle are there in this household with a television set in working condition installed in it?
[______]______]
Q5a. ASK ALL WHO HAVE A TELEVISION SET IN Q1 (I.E SAID “YES” TO TELEVISION): How many television sets do you have in this household that are currently in working condition? (RECORD EXACT NUMBERS. USE LEADING ZERO) [______]______]
Q5b. And how many television sets that are in working condition have a cable (cable box) that is in working condition connected to it? (Note: Answer must be equal to or less than # at Q5a. Check for consistency at Q1 and Q5a)
Cable [______]______]
SECTION B: RADIO – ASK ALL.
Q6. (SHOWCARD Q6) Thinking now only of YESTERDAY, that is (SAY DAY BEFORE DAY OF INTERVIEW), did you listen to the radio during any of the following times? Please consider whether you listened while at home, away from home, in your car, on your mobile phone or on the internet. Please give me your answer from the card in front of you. (READ OUT ONE AT A TIME AND AWAIT A RESPONSE FOR EACH)
Yes No 12 MN TO 6 AM 1 2 6 AM TO12 MD 1 2 12 MD TO 6 PM 1 2 6 PM TO 12 MN 1 2 (DO NOT READ) Did not listen to radio yesterday 99SECTION C - TELEVISION
Q7. SHOWCARD Q7. ASK FOR EACH TIME SEGMENT LISTENED ABOVE: You say you listened to the radio between (READ FIRST TIME SEGMENT CODED AT Q6) which radio stations did you listen to during this time yesterday. Please give me your answer from the card in front of you. (REPEAT QUESTION FOR ALL OTHER TIMES CODED AT Q6 ABOVE. MULTIPLE RESPONSE POSSIBLE). 12:00 MN – 6:00 AM – 12:00 MD – 6:00 PM – 6:00 AM 12:00 MD 6:00 PM 12:00 MN BBC WORLD 27 27 27 27 BESS FM 19 19 19 19 FAME FM 3 3 3 3 FYAH 105 25 25 25 25 GOSEPEL JA 21 21 21 21 Hitz 92 FM 1 1 1 1 HOT 102 5 5 5 5 IRIE FM 6 6 6 6 KLAS ESPN 4 4 4 4 KOOL FM 10 10 10 10 LINKZ 26 26 26 26 LOVE 101 8 8 8 8 MEGA JAMZ 13 13 13 13 MELLO FM 14 14 14 14 MUSIC 99 11 11 11 11 NATIONWIDE 18 18 18 18 NCU 24 24 24 24 NEWS TALK 9 9 9 9 POWER 106 7 7 7 7 RFI 20 20 20 20 RJR 94 FM 2 2 2 2 ROOTS FM 15 15 15 15 STYLZ 23 23 23 23 SUN CITY RADIO 22 22 22 22 TBC 16 16 16 16 VYBZ FM 17 17 17 17 ZIP 103 12 12 12 12 OTHER SPECIFY:
3
Q8. INTERVIEWER TICK ALL TIME SEGMENTS RESPONDENT LISTENED TO THE RADIO AT ALL YESTERDAY. NOW TICK ALL RADIO STATIONS LISTENED TO WITHIN EACH TIME SEGMENT AND ASK Q8 ABOUT THESE RADIO STATIONS ONLY:
I am now going to show you the programme schedule for each station you said you listened to yesterday. Using this schedule please tell me which programme and which specific time you listened to each station. Starting first with (SAY FIRST RADIO STATION). You said you listened to (SAY STATION) yesterday between (SAY TIME SEGMENT). Which of these specific times did you listen to (SAY STATION).
(SHOW PROGRAMME SCHEDULE FOR EACH STATION. ENSURE YOU USE THE CORRECT DAY FOR EACH STATION. COMPLETE ONE STATION FOR ALL APPLICABLE TIME SEGMENTS, I.E, 12:00 MN – 6:00 AM, 6:00 – 12:00 MD, ETC. BEFORE MOVING ON TO THE OTHER STATION. NOTE THERE IS ONLY A TIMECARD AVAILABLE FOR FYAH, MUSIC 99 AND NATIONWIDE)
12:00 MN TO 6:00 AM
-
-
– – – – – – –
–
-
–
9
STATIONS
12:00 12:29 12:30 12:59 1:00 1:29 1:30 1:59 2:00 2:2 2:30 2:59 3:00 3:29 3:30 3:59 4:00 4:29 4:30 4:59 5:00 5:29 5:30 5:59 BBC WORLD 27 27 27 27 27 27 27 27 27 27 27 27 BESS FM 19 19 19 19 19 19 19 19 19 19 19 19 FAME FM 3 3 3 3 3 3 3 3 3 3 3 3 FYAH 105 25 25 25 25 25 25 25 25 25 25 25 25 GOSEPEL JA 21 21 21 21 21 21 21 21 21 21 21 21 Hitz 92 FM 1 1 1 1 1 1 1 1 1 1 1 1 HOT 102 5 5 5 5 5 5 5 5 5 5 5 5 IRIE FM 6 6 6 6 6 6 6 6 6 6 6 6 KLAS ESPN 4 4 4 4 4 4 4 4 4 4 4 4 KOOL FM 10 10 10 10 10 10 10 10 10 10 10 10 LINKZ 26 26 26 26 26 26 26 26 26 26 26 26 LOVE 101 8 8 8 8 8 8 8 8 8 8 8 8 MEGA JAMZ 13 13 13 13 13 13 13 13 13 13 13 13 MELLO FM 14 14 14 14 14 14 14 14 14 14 14 14 MUSIC 99 11 11 11 11 11 11 11 11 11 11 11 11 NATIONWIDE 18 18 18 18 18 18 18 18 18 18 18 18 NCU 24 24 24 24 24 24 24 24 24 24 24 24 NEWS TALK 9 9 9 9 9 9 9 9 9 9 9 9 POWER 106 7 7 7 7 7 7 7 7 7 7 7 7 RFI 20 20 20 20 20 20 20 20 20 20 20 20 RJR 94 FM 2 2 2 2 2 2 2 2 2 2 2 2 ROOTS FM 15 15 15 15 15 15 15 15 15 15 15 15 STYLZ 23 23 23 23 23 23 23 23 23 23 23 23 SUN CITY RADIO 22 22 22 22 22 22 22 22 22 22 22 22 TBC 16 16 16 16 16 16 16 16 16 16 16 16 VYBZ FM 17 17 17 17 17 17 17 17 17 17 17 17 ZIP 103 12 12 12 12 12 12 12 12 12 12 12 12 OTHER SPECIFY:
4
6:00 AM TO 12:00 MD
– –
–
–
- –
– – – – – –
:29 :30 :59 :00 :29 :30 :59
:00
:00 :29 :30 :59 :29 :59 :29 :59 :29 :59
6 6 6 7:00 7 7:30 7 8:00 8 8:30 8 9:00 9 9:30 9 10 10 10 10 11 11 11 11 STATIONS 6 BBC WORLD 27 27 27 27 27 27 27 27 27 27 27 27 BESS FM 19 19 19 19 19 19 19 19 19 19 19 19 FAME FM 3 3 3 3 3 3 3 3 3 3 3 3 FYAH 105 25 25 25 25 25 25 25 25 25 25 25 25 GOSEPEL JA 21 21 21 21 21 21 21 21 21 21 21 21 Hitz 92 FM 1 1 1 1 1 1 1 1 1 1 1 1 HOT 102 5 5 5 5 5 5 5 5 5 5 5 5 IRIE FM 6 6 6 6 6 6 6 6 6 6 6 6 KLAS ESPN 4 4 4 4 4 4 4 4 4 4 4 4 KOOL FM 10 10 10 10 10 10 10 10 10 10 10 10 LINKZ 26 26 26 26 26 26 26 26 26 26 26 26 LOVE 101 8 8 8 8 8 8 8 8 8 8 8 8 MEGA JAMZ 13 13 13 13 13 13 13 13 13 13 13 13 MELLO FM 14 14 14 14 14 14 14 14 14 14 14 14 MUSIC 99 11 11 11 11 11 11 11 11 11 11 11 11 NATIONWIDE 18 18 18 18 18 18 18 18 18 18 18 18 NCU 24 24 24 24 24 24 24 24 24 24 24 24 NEWS TALK 9 9 9 9 9 9 9 9 9 9 9 9 POWER 106 7 7 7 7 7 7 7 7 7 7 7 7 RFI 20 20 20 20 20 20 20 20 20 20 20 20 RJR 94 FM 2 2 2 2 2 2 2 2 2 2 2 2 ROOTS FM 15 15 15 15 15 15 15 15 15 15 15 15 STYLZ 23 23 23 23 23 23 23 23 23 23 23 23 SUN CITY RADIO 22 22 22 22 22 22 22 22 22 22 22 22 TBC 16 16 16 16 16 16 16 16 16 16 16 16 VYBZ FM 17 17 17 17 17 17 17 17 17 17 17 17 ZIP 103 12 12 12 12 12 12 12 12 12 12 12 12 OTHER SPECIFY:
5
12:00 MD TO 6:00 PM
-
-
– – – – – – –
–
-
–
STATIONS
12:00 12:29 12:30 12:59 1:00 1:29 1:30 1:59 2:00 2:29 2:30 2:59 3:00 3:29 3:30 3:59 4:00 4:29 4:30 4:59 5:00 5:29 5:30 5:59 BBC WORLD 27 27 27 27 27 27 27 27 27 27 27 27 BESS FM 19 19 19 19 19 19 19 19 19 19 19 19 FAME FM 3 3 3 3 3 3 3 3 3 3 3 3 FYAH 105 25 25 25 25 25 25 25 25 25 25 25 25 GOSEPEL JA 21 21 21 21 21 21 21 21 21 21 21 21 Hitz 92 FM 1 1 1 1 1 1 1 1 1 1 1 1 HOT 102 5 5 5 5 5 5 5 5 5 5 5 5 IRIE FM 6 6 6 6 6 6 6 6 6 6 6 6 KLAS ESPN 4 4 4 4 4 4 4 4 4 4 4 4 KOOL FM 10 10 10 10 10 10 10 10 10 10 10 10 LINKZ 26 26 26 26 26 26 26 26 26 26 26 26 LOVE 101 8 8 8 8 8 8 8 8 8 8 8 8 MEGA JAMZ 13 13 13 13 13 13 13 13 13 13 13 13 MELLO FM 14 14 14 14 14 14 14 14 14 14 14 14 MUSIC 99 11 11 11 11 11 11 11 11 11 11 11 11 NATIONWIDE 18 18 18 18 18 18 18 18 18 18 18 18 NCU 24 24 24 24 24 24 24 24 24 24 24 24 NEWS TALK 9 9 9 9 9 9 9 9 9 9 9 9 POWER 106 7 7 7 7 7 7 7 7 7 7 7 7 RFI 20 20 20 20 20 20 20 20 20 20 20 20 RJR 94 FM 2 2 2 2 2 2 2 2 2 2 2 2 ROOTS FM 15 15 15 15 15 15 15 15 15 15 15 15 STYLZ 23 23 23 23 23 23 23 23 23 23 23 23 SUN CITY RADIO 22 22 22 22 22 22 22 22 22 22 22 22 TBC 16 16 16 16 16 16 16 16 16 16 16 16 VYBZ FM 17 17 17 17 17 17 17 17 17 17 17 17 ZIP 103 12 12 12 12 12 12 12 12 12 12 12 12 OTHER SPECIFY:
6
6:00 PM TO 12:00 MN
– –
–
–
- –
– – – – – –
29
6:29 6:30 6:59 7:00 7:29 7:30 7:59 8:00 8:29 8:30 8:59 9:00 9:29 9:30 9:59 10:00 10: 10:30 10:59 11:00 11:29 11:30 11:59 STATIONS 6:00 BBC WORLD 27 27 27 27 27 27 27 27 27 27 27 27 BESS FM 19 19 19 19 19 19 19 19 19 19 19 19 FAME FM 3 3 3 3 3 3 3 3 3 3 3 3 FYAH 105 25 25 25 25 25 25 25 25 25 25 25 25 GOSEPEL JA 21 21 21 21 21 21 21 21 21 21 21 21 Hitz 92 FM 1 1 1 1 1 1 1 1 1 1 1 1 HOT 102 5 5 5 5 5 5 5 5 5 5 5 5 IRIE FM 6 6 6 6 6 6 6 6 6 6 6 6 KLAS ESPN 4 4 4 4 4 4 4 4 4 4 4 4 KOOL FM 10 10 10 10 10 10 10 10 10 10 10 10 LINKZ 26 26 26 26 26 26 26 26 26 26 26 26 LOVE 101 8 8 8 8 8 8 8 8 8 8 8 8 MEGA JAMZ 13 13 13 13 13 13 13 13 13 13 13 13 MELLO FM 14 14 14 14 14 14 14 14 14 14 14 14 MUSIC 99 11 11 11 11 11 11 11 11 11 11 11 11 NATIONWIDE 18 18 18 18 18 18 18 18 18 18 18 18 NCU 24 24 24 24 24 24 24 24 24 24 24 24 NEWS TALK 9 9 9 9 9 9 9 9 9 9 9 9 POWER 106 7 7 7 7 7 7 7 7 7 7 7 7 RFI 20 20 20 20 20 20 20 20 20 20 20 20 RJR 94 FM 2 2 2 2 2 2 2 2 2 2 2 2 ROOTS FM 15 15 15 15 15 15 15 15 15 15 15 15 STYLZ 23 23 23 23 23 23 23 23 23 23 23 23 SUN CITY RADIO 22 22 22 22 22 22 22 22 22 22 22 22 TBC 16 16 16 16 16 16 16 16 16 16 16 16 VYBZ FM 17 17 17 17 17 17 17 17 17 17 17 17 ZIP 103 12 12 12 12 12 12 12 12 12 12 12 12 OTHER SPECIFY:
7
SECTION C: LOCAL TELEVISION/LOCAL CABLE – ASK ALL.
Q9. (SHOWCARD Q9) Did you watch LOCAL TELEVISION AND/OR LOCAL CABLE CHANNELS at any of the following times yesterday? Please consider whether you watched while at home, away from home, in your car, on your mobile phone, on the internet. Please give me your answer from the card in front of you. (READ OUT EACH TIME ONE AT A TIME AND AWAIT A RESPONSE FOR EACH)
Yes No 12 MN TO 6 AM 1 2 6 AM TO12 MD 1 2 12 MD TO 6 PM 1 2 6 PM TO 12 MN 1 2 (DO NOT READ) Did not watch TV yesterday 99SECTION D – INTERNATIONAL CABLE
Q10. (SHOWCARD Q10) You say you watched local television/and or local cable channels yesterday between (READ FIRST TIME SEGMENT) which stations did you watch at this time? REPEAT FOR EACH TIME SEGMENT MENTIONED AT Q9. 12:00 MN – 6:00 AM – 12:00 MD – 6:00 PM – 6:00 AM 12:00 MD 6:00 PM 12:00 MN
CVM TV 1 1 1 1
TVJ 2 2 2 2
LOVE TV 3 3 3 3
TEMPO 4 4 4 4 LOCAL RE TV 5 5 5 5 CABLE CVM PLUS 6 6 6 6 SPORTS MAX 7 7 7 7 JNN 8 8 8 8 TVJ SPORTS 9 9 9 9 MUSIC PLUS 10 10 10 10 HYPE TV 11 11 11 11 OTHER (SPECIFY):
8
Q11. I am now going to show you the programme schedule for the stations you said you watched yesterday. Using this schedule please tell me which programme and which specific time you watched each station yesterday. Starting first with (SAY FIRST TV STATION). Which of these specific times did you watch (SAY STATION) between (SAY TIME SEGMENT) yesterday.
(SHOW RELEVANT SCHEDULE. ENSURE YOU USE THE CORRECT DAY FOR EACH STATION. COMPLETE ONE STATION FOR ALL APPLICABLE TIME SEGMENTS BEFORE MOVING ON TO THE OTHER STATION. NOTE FOR LOVE TV & LOCAL CABLE THERE ARE ONLY TIME CARDS)
12:00 MN TO 6:00 AM
-
-
– – – – – – –
–
-
–
STATIONS
12:00 12:29 12:30 12:59 1:00 1:29 1:30 1:59 2:00 2:29 2:30 2:59 3:00 3:29 3:30 3:59 4:00 4:29 4:30 4:59 5:00 5:29 5:30 5:59 CVM TV 1 1 1 1 1 1 1 1 1 1 1 1 TVJ 2 2 2 2 2 2 2 2 2 2 2 2 LOVE TV 3 3 3 3 3 3 3 3 3 3 3 3 TEMPO 4 4 4 4 4 4 4 4 4 4 4 4 RE TV 5 5 5 5 5 5 5 5 5 5 5 5 CVM PLUS 6 6 6 6 6 6 6 6 6 6 6 6 SPORTS MAX 7 7 7 7 7 7 7 7 7 7 7 7 JNN 8 8 8 8 8 8 8 8 8 8 8 8 TVJ SPORTS 9 9 9 9 9 9 9 9 9 9 9 9 MUSIC PLUS 10 10 10 10 10 10 10 10 10 10 10 10 HYPE TV 11 11 11 11 11 11 11 11 11 11 11 11 OTHER (SPECIFY):
6:00 AM TO 12:00 MD
– –
–
–
- –
– – – – – –
6:29 6:30 6:59 7:00 7:29 7:30 7:59 8:00 8:29 8:30 8:59 9:00 9:29 9:30 9:59 10:00 10:29 10:30 10:59 11:00 11:29 11:30 11:59 STATIONS 6:00 CVM TV 1 1 1 1 1 1 1 1 1 1 1 1 TVJ 2 2 2 2 2 2 2 2 2 2 2 2 LOVE TV 3 3 3 3 3 3 3 3 3 3 3 3 TEMPO 4 4 4 4 4 4 4 4 4 4 4 4 RE TV 5 5 5 5 5 5 5 5 5 5 5 5 CVM PLUS 6 6 6 6 6 6 6 6 6 6 6 6 SPORTS MAX 7 7 7 7 7 7 7 7 7 7 7 7 JNN 8 8 8 8 8 8 8 8 8 8 8 8 TVJ SPORTS 9 9 9 9 9 9 9 9 9 9 9 9 MUSIC PLUS 10 10 10 10 10 10 10 10 10 10 10 10 HYPE TV 11 11 11 11 11 11 11 11 11 11 11 11 OTHER (SPECIFY):
9
12:00 MD TO 6:00 PM
-
-
– – – – – – –
–
-
–
0 0
STATIONS
12:00 12:29 12:30 12:59 1:00 1:29 1:30 1:59 2:00 2:29 2:30 2:59 3:00 3:29 3:30 3:59 4:00 4:29 4:3 4:59 5:00 5:29 5:30 5:59 CVM TV 1 1 1 1 1 1 1 1 1 1 1 1 TVJ 2 2 2 2 2 2 2 2 2 2 2 2 LOVE TV 3 3 3 3 3 3 3 3 3 3 3 3 TEMPO 4 4 4 4 4 4 4 4 4 4 4 4 RE TV 5 5 5 5 5 5 5 5 5 5 5 5 CVM PLUS 6 6 6 6 6 6 6 6 6 6 6 6 SPORTS MAX 7 7 7 7 7 7 7 7 7 7 7 7 JNN 8 8 8 8 8 8 8 8 8 8 8 8 TVJ SPORTS 9 9 9 9 9 9 9 9 9 9 9 9 MUSIC PLUS 10 10 10 10 10 10 10 10 10 10 10 10 HYPE TV 11 11 11 11 11 11 11 11 11 11 11 11 OTHER (SPECIFY):
6:00 PM TO 12:00 MN
– –
–
–
- –
– – – – – –
9
6:29 6:30 6:5 7:00 7:29 7:30 7:59 8:00 8:29 8:30 8:59 9:00 9:29 9:30 9:59 10:00 10:29 10:30 10:59 11:00 11:29 11:30 11:59 STATIONS 6:00 CVM TV 1 1 1 1 1 1 1 1 1 1 1 1 TVJ 2 2 2 2 2 2 2 2 2 2 2 2 LOVE TV 3 3 3 3 3 3 3 3 3 3 3 3 TEMPO 4 4 4 4 4 4 4 4 4 4 4 4 RE TV 5 5 5 5 5 5 5 5 5 5 5 5 CVM PLUS 6 6 6 6 6 6 6 6 6 6 6 6 SPORTS MAX 7 7 7 7 7 7 7 7 7 7 7 7 JNN 8 8 8 8 8 8 8 8 8 8 8 8 TVJ SPORTS 9 9 9 9 9 9 9 9 9 9 9 9 MUSIC PLUS 10 10 10 10 10 10 10 10 10 10 10 10 HYPE TV 11 11 11 11 11 11 11 11 11 11 11 11 OTHER (SPECIFY):
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SECTION D – INTERNATIONAL CABLE – ASK ALL
Q12. (SHOWCARD Q12) Did you watch any of the INTERNATIONAL CHANNELS on the card in front of you either via cable or satellite dish/DSS at all yesterday? Please do not include any cable channels with local programming (local cable channels).
Yes 1Q13 No 2SECTION E – NEWSPAPERS/MAGAZINES
Q13. (SHOWCARD Q13) Which of the times on this card did you watch international channels yesterday? ENSURE RESPONDENT TELLS YOU EACH SPECIFIC HALF HOUR SEGMENT). 12:00 MN TO 12:00 MD 12:00 MD TO 12:00 MN 12:00 MN – 12:29 1 12:00 MD – 12:29 25 12:30 – 12:59 AM 2 12:30 – 12:59 PM 26 1:00 – 1:29 AM 3 1:00 – 1:29 PM 27 1:30 – 1:59 AM 4 1:30 – 1:59 PM 28 2:00 – 2:29 AM 5 2:00 – 2:29 PM 29 2:30 – 2:59 AM 6 2:30 – 2:59 PM 30 3:00 – 3:29 AM 7 3:00 – 3:29 PM 31 3:30 – 3:59 AM 8 3:30 – 3:59 PM 32 4:00 – 4:29 AM 9 4:00 – 4:29 PM 33 4:30 – 4:59 AM 10 4:30 – 4:59 PM 34 5:00 – 5:29 AM 11 5:00 - 5:29 PM 35 5:30 – 5:59 AM 12 5:30 - 5:59 PM 36 6:00 – 6:29 AM 13 6:00 - 6:29 PM 37 6:30 – 6:59 AM 14 6:30 - 6:59 PM 38 7:00 – 7:29 AM 15 7:00 - 7:29 PM 39 7:30 – 7:59 AM 16 7:30 - 7:59 PM 40 8:00 – 8:29 AM 17 8:00 - 8:29 PM 41 8:30 – 8:59 AM 18 8:30 - 8:59 PM 42 9:00 – 9:29 AM 19 9:00 - 9:29 PM 43 9:30 – 9:59 AM 20 9:30 - 9:59 PM 44 10:00 – 10:29 AM 21 10:00 – 10:29 PM 45 10:30 – 10:59 AM 22 10:30 – 10:59 PM 46 11:00 – 11:29 AM 23 11:00 – 11:29 PM 47 11:30 – 11:59 AM 24 11:30 – 11:59 PM 48 Interviewer there is no Q14 to Q16
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Q17. (SHOWCARD Q17) You said you watched international channels yesterday, which station (s) on this card did you watch yesterday? A&E 10 ESPN 3 Showtime 8 ABC 44 ESPN II 4 Speed Vision 37 Animal Planet 40 Family Channel 22 Starz 27 BET 24 Fit TV 12 TBN 47 Bet Jazz 32 Fox 5 TBS 43 Black Starz 33 Fox Sports World 6 Tempo 15 Bravo 28 FX 35 The Movie Channel 23 Cartoon Network 30 HBO 2 TLC 29 CBS 45 History 39 TNT 13 Cinemax 1 Knowledge TV 42 UPN/My 9 48 CNN 41 Lifetime 19 USA 9 Comedy Central 34 Lifetime Movie Network 36 We 16 Direct TV 11 MTV 14 WGN 46 Discovery 25 NBC 20 Z TV 18 Discovery Kids 17 Nickelodeon 38 Other (specify): Disney 7 Odyssey 21 E!! 31 Sci-Fi 26
SECTION E – NEWSPAPERS & MAGAZINES – ASK ALL
Q18a. SHOWCARD Q18a. I am now going to show to you a list of different magazine publications, please tell me which of these you have read, if any, in the last three (3) months?
Magazines Buzz Magazine 1 First Magazine 2 Health Home & Garden Magazine (HHG) 3 Home Sweet Jamaica Magazine 4 Jamaica Tourist 5 Our Jamaica 6 Panache 7 Reggae Times 8 Sports Globe 9 Tallawah Magazine 10 The Jamaican (Art) Magazine 11 Wealth Magazine 12 Other (specify):
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Q18b. Which of the following newspaper publications do you read or even leaf through nowadays including in paper or online? (READ OUT ONE A TIME AND AWAIT A RESPONSE TO EACH. CODE ALL THAT APPLY)
Q19. (SHOWCARD Q19) Ask for each newspaper read/leaf through nowadays: When was the last time that you read or leafed through (SAY FIRST NEWSPAPER. REPEAT FOR EACH NEWSPAPER READ AT Q18)?
Q18B Q19 Within 8 days 5 to 8 9 to 12 More than Yes No the last 7 to 4 wks weeks weeks 12 weeks days ago ago ago ago Daily Gleaner i.e. Monday to Saturday 1 2 1 3 4 5 6 Sunday Gleaner 1 2 1 3 4 5 6 Children’s Own 1 2 1 3 4 5 6 Youth Link 1 2 1 3 4 5 6 Track & Pools 1 2 1 3 4 5 6 Daily Observer i.e Monday to Saturday 1 2 1 3 4 5 6 Sunday Observer 1 2 1 3 4 5 6 Observer West 1 2 1 3 4 5 6 Observer North & East 1 2 1 3 4 5 6 Observer Central 1 2 1 3 4 5 6 Teenage Observer 1 2 1 3 4 5 6 Learning Corner/Study Center 1 2 1 3 4 5 6 Daily Star ( Mon-Thur & Sat) 1 2 1 3 4 5 6 Weekend Star (Friday) 1 2 1 3 4 5 6 Western Mirror 1 2 1 3 4 5 6 North Coast Times 1 2 1 3 4 5 6 None GO TO CLASSIFICATION
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If The Daily Gleaner mentioned at Q18 ask Q20 to Q24 OTHERWISE SKIP TO Q20b. CHECK TO MAKE SURE YOU HAVE A COPY OF ALL THE NEWSPAPERS LISTED IN THE TABLE BELOW. Q20. (SHOW COVER PAGE OF NEWSPAPER) Did you read THIS last week’s issue/publication of the. Please take a look at the cover page of the publication I am referring to in order to assist your recall. (READ OUT EACH NEWSPAPER BELOW ONE AT A TIME. CHECK FOR CONSISTENCY WITH Q18)
Interviewer ask Q21 to Q24 only for each newspaper publication for which the answer is “yes” at Q20. Ask Q21 to Q24 for one Gleaner publication eg. Monday Gleaner, before moving on to the next eg. Tuesday Gleaner:
Q21. (SHOWCARD Q21) And where did you read this last week’s publication of the (say newspaper)? Q22. And did you read this last week’s publication in hard copy or on the Internet? (Multiple response possible) Q23. Ask for each newspaper publication read in hard copy: To the best of your knowledge, how many persons including yourself would you say read this same copy of the last publication of the (say newspaper)? DO NOT ACCEPT A RANGE Q24. (SHOWCARD Q24) Ask for each newspaper publication read in hard copy: How did you obtain this last week’s publication of the (say newspaper)? Q20 Q21 Q22 Q23 Q24 Yes No Home Work School Relative/ Else- Can’t Hard Internet/ Can’t # of readers Bought Delivered Office Friend/ School Other Friend Where Recall copy Online Recall on road to my copy relative’s Copy home copy Monday Gleaner 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Tuesday Gleaner 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Wednesday Gleaner 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Thursday Gleaner 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Friday Gleaner 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Saturday Gleaner 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Flair (Monday Gleaner) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Hospitality Jamaica (Wednesday Gleaner) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Wednesday Business (Wednesday Gleaner) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Western Focus (Thursday Gleaner) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Financial Gleaner (Friday Gleaner) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Youth link (Tuesday Gleaner) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Children’s Own 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Track & Pools 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6
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Interviewer: Ask Q25a if Daily Gleaner mentioned at Q18
Q25a. (SHOWCARD Q25a) Which of the following sections of the Daily Gleaner, that is the Monday to Saturday Gleaner do you typically read?
THE DAILY GLEANER – MONDAY TO SATURDAY Local News 1 Saturday Lifestyle 19 Passport/Immigration Advice 2 Techno Tease 20 Dear Counsellor 3 An ounce of Prevention 21 International/Regional News 4 In the Name of Justice 22 Sports 5 Horoscope 23 Entertainment 6 Comics 24 Classified 7 Crossword/puzzle 25 Obituaries (Deaths & Memorials) 8 The Gleaner in 5 minutes 26 Social/Something Extra 9 Thursday Talk (gossip) 27 Lifestyle 10 Across the nation 28 Editorials 11 Roving with Lalah 29 Letters to the Editor 12 Western Focus 30 Business 13 Hospitality Jamaica 31 Careers 14 Tuesday Talk (gossip) 32 Food 15 Positive Parenting 33 Health 16 Flair 34 Weird News 17 Financial Gleaner 35 Immigration Corner 18
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If The Sunday Gleaner mentioned at Q18 ask Q20b to Q25b OTHERWISE SKIP TO Q26. CHECK TO MAKE SURE YOU HAVE A COPY OF ALL THE NEWSPAPERS LISTED IN THE TABLE BELOW.
Q20b. (SHOW COVER PAGE OF NEWSPAPER) Did you read THIS last week’s issue/publication of the. Please take a look at the cover page of the publication I am referring to in order to assist your recall. (READ OUT EACH NEWSPAPER BELOW ONE AT A TIME. CHECK FOR CONSISTENCY WITH Q18)
Interviewer ask Q21a to Q24a only for each newspaper publication for which the answer is “yes” at Q20a. Ask Q21a to Q24a for one publication eg. Sunday Gleaner, before moving on to the next eg. Sunday Business:
Q21b. (SHOWCARD Q21) And where did you read this last week’s publication of the (say newspaper)? Q22b. And did you read this last week’s publication in hard copy or on the Internet? (Multiple response possible) Q23b. Ask for each newspaper publication read in hard copy: To the best of your knowledge, how many persons including yourself would you say read this same copy of the last publication of the (say newspaper)? DO NOT ACCEPT A RANGE Q24b. (SHOWCARD Q24) Ask for each newspaper publication read in hard copy: How did you obtain this last week’s publication of the (say newspaper)? Q20b Q21b Q22b Q23b Q24b Yes No Home Work School Relative/ Else- Can’t Hard Internet/ Can’t # of readers Bought Delivered Office Friend/ School Other Friend Where Recall copy Online Recall on road to my copy relative’s Copy home copy Sunday Gleaner 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Sunday Outlook (Sunday Gleaner) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Sunday Business (Sunday Gleaner) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6
Q25b. (SHOWCARD Q25B) Which of the following sections of the Sunday Gleaner do you typically read?
THE SUNDAY GLEANER Local News 1 Careers 14 International News 2 Obituaries/Deaths & Memorials 15 Regional News 3 What’s inside 16 Sport 4 Weather 17 Business 5 Editorial 18 Entertainment 6 Public Affairs 19 The Arts 7 Outlook Magazine 20 Crosswords/puzzle 8 Earth Matters 21 Comics 9 The Week That Was 22 Classifieds 10 Other (specify): Social 11 In Focus 12 Automotives 13 16
If The Daily Star mentioned at Q18 ask Q26 to Q31a OTHERWISE SKIP TO Q26b.
Q26. (SHOW COVER PAGE OF NEWSPAPER) Did you read THIS last week’s issue/publication of the. Please take a look at a sample page of the publication I am referring to in order to assist your recall. (READ OUT EACH NEWSPAPER BELOW ONE AT A TIME. CHECK FOR CONSISTENCY WITH Q18)
Interviewer ask Q27 to Q30 only for each newspaper publication for which the answer is “yes” at Q26. Ask Q27 to Q30 for one Star publication eg. Monday Star, before moving on to the next, eg. Tuesday Star:
Q27. (SHOWCARD Q27) And where did you read this last publication of the (say newspaper)? Q28. And did you read this last publication in hard copy or on the Internet? (Multiple response possible) Q29. Ask for each newspaper publication read in hard copy: To the best of your knowledge, how many persons including yourself would you say read this same copy of the last publication of the (say newspaper)? Q30. (SHOWCARD Q30) Ask for each newspaper publication read in hard copy: How did you obtain this last publication of the (say newspaper)? Q26 Q27 Q28 Q29 Q30 Yes No Home Work School Relative/ Else- Can’t Hard Internet Can’t # of readers Bought Delivered Office Friend/ School Other Friend where Recall copy Recall on road to my copy relative’s Copy home copy Monday Star 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Tuesday Star 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Wednesday Star 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Thursday Star 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Saturday Star 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Portmore Star (Saturday Star) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5
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Q31a. (SHOWCARD Q31A) Which of the following sections of the Daily Star do you typically read?
DAILY STAR – Monday to Thursday and Saturday Tell Me Pastor 1 Blaka’s Box 25 Ketch de Rake 2 Hottie Hottie 26 Exploring Technology 3 Health corner 27 Weird News 4 Teachers We Love 28 Talk di Tings with Ms Kitty 5 The Star Letters 29 Donkey Sey 6 Gamers’ Lounge 30 Fix-it 7 Rising Stars 31 Star year old Babies 8 US Top Ten 32 Dear Reader 9 My Friend P with C 33 Text Mania 10 Star Short Story 34 Mus Bus, Caan Bus 11 Your Favourite Tunes 35 Star’s People Poll 12 Behind the Pulpit 36 Entertainment 13 Star Connections 37 Hot Picks 14 The Portmore Star 38 Comic 15 Lotto 39 Horoscope 16 Poster girl 40 Life & Times 17 Believe it or not 41 Artiste of the month 18 Puzzle/Crosswords 42 Wonder News 19 Cartoon 43 News 20 Classifieds 44 Church Notice 21 Sports 45 Birthdays and Anniversaries 22 Others specify: Tuckers Time Out 23 Entertainment Diary 24
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If The Weekend (Friday) Star mentioned at Q18 ask Q26b to Q31b OTHERWISE SKIP TO Q50
Q26b. (SHOW COVER PAGE OF NEWSPAPER) Did you read THIS last week’s issue/publication of the. Please take a look at a sample page of the publication I am referring to in order to assist your recall. (READ OUT EACH NEWSPAPER BELOW ONE AT A TIME. CHECK FOR CONSISTENCY WITH Q18) Q27b. (SHOWCARD Q27) And where did you read this last publication of the (say newspaper)? Q28b. And did you read this last publication in hard copy or on the Internet? (Multiple response possible) Q29b. Ask for each newspaper publication read in hard copy: To the best of your knowledge, how many persons including yourself would you say read this same copy of the last publication of the (say newspaper)? Q30b. (SHOWCARD Q30) Ask for each newspaper publication read in hard copy: How did you obtain this last publication of the (say newspaper)? Q26b Q27b Q28b Q29b Q30b Yes No Home Work School Relative/ Else- Can’t Hard Internet Can’t # of readers Bought Delivered Office Friend/ School Other Friend where Recall copy Recall on road to my copy relative’s Copy home copy Weekend Star 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6
Q31b. (SHOWCARD Q31B) Which of the following sections of the Weekend (Friday) Star you typically read? WEEKEND STAR – Friday Center Stage 1 Entertainment Dairy 18 Tell Me Pastor 2 Hottie Hottie Femme Fashions 19 Star Vibes/Entertainment 3 The Record shop 20 My favourite tunes 4 Digicel Rising Stars 21 Soap Previews 5 Hot pics 22 Colour Comics 6 Legal Wranglings 23 Ketch De Rakes 7 Star Scope 24 Dear Reader 8 Classified 25 From My Notebook 9 Sport 26 Entertainment Quickies 10 Believe it or not 27 Weird News 11 Puzzle/Crosswords 28 Comic 12 Today’s Cable TV 29 Wonder World 13 Star’s People’s Poll 30 Horoscope 14 Other (specify): Audio Review 15 Star Suss 16 Star Giveaways 17 INTERVIEWER THERE IS NO Q32-Q49
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If The Daily Observer mentioned at Q18 ask Q50 to Q55a OTHERWISE SKIP TO 50b. Q50. (SHOW COVER OF NEWSPAPER) Did you read THIS last week’ s issue/publication of the. Please take a look at this cover page of the last week’s publication I am referring to in order to assist your recall. (READ OUT EACH NEWSPAPER BELOW ONE AT A TIME. CHECK FOR CONSISTENCY WITH Q18)
Interviewer ask Q51 to Q54 only for each newspaper publication for which the answer is “yes” at Q50. Ask Q51 to Q54 for one Observer publication eg. Monday Observer, before moving on to the next eg. Tuesday Observer:
Q51. (SHOWCARD Q51) And where did you read this last week’s publication of the (say newspaper)? Q52. And did you read this last week’s publication in hard copy or on the Internet? (Multiple Response possible) Q53. Ask for each newspaper publication read in hard copy: To the best of your knowledge, how many persons including yourself would you say read this same copy of the last week’s publication of the (say newspaper)? Q54. (SHOWCARD Q54) Ask for each newspaper publication read in hard copy: How did you obtain this last publication of the (say newspaper)? Q50 Q51 Q52 Q53 Q54 Yes No Home Work School Relative/ Else- Can’t Hard Internet Can’t # of readers Bought Delivered Office Friend/ School Other Friend where Recall copy Recall on road to my copy relative’s Copy home copy Monday Observer 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Tuesday Observer 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Wednesday Observer 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Thursday Observer 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Friday Observer 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Saturday Observer 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Teenage Observer (Tuesday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Learning Corner/Study Center (Thursdays) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Environment Watch (every last Wed) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Observer West (Thursday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Observer North & East (Monday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Observer Central (Tuesday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 All Woman (Monday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Vow (Monday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Business Observer (Wednesday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Thursday Life (Thursday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Splash (Friday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Caribbean Business Report (Friday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Auto (Friday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Under the Dryer (Saturday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Sporting World (Saturday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 20
Q50 Q51 Q52 Q53 Q54 Yes No Home Work School Relative/ Else- Can’t Hard Internet Can’t # of readers Bought Delivered Office Friend/ School Other Friend where Recall copy Recall on road to my copy relative’s Copy home copy Buy Me (Saturday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6
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Q55a. (SHOWCARD Q55A) Which of the following magazines, pullouts and sections of the Daily Observer (Monday to Saturday) do you typically read?
DAILY OBSERVER (MONDAY TO SATURDAY) Local News 1 Lottery Results 24 International News 2 Opinion 25 Page 2 3 Clovis 26 People Post 4 Observer West 27 Editorials 5 Observer North & East 28 Letters to the Editor 6 Observer Central 29 Entertainment 7 The Study Centre 30 Business 8 Teenage 31 This Day in History 9 Legal Notices 32 Sports 10 Talk Back 33 Crosswords 11 Baby Steps 34 Horoscope 12 Environment Watch 35 Cartoons 13 Business Observer 36 Classifieds 14 Thursday Life 37 Vows 15 Your Money 38 All Woman 16 Do it yourself 39 The Theatre Scene 17 Auto 40 Food 18 Splash 41 Caribbean Business Report 19 Health 42 Social 20 Under The Dryer 43 Leisure 21 Sporting World 44 Buy Me 22 At the Movies 23
22
If The Sunday Observer mentioned at Q18 ask Q50b to Q55b Otherwise skip to Q62. Q50b. (SHOW COVER OF NEWSPAPER) Did you read THIS last week’ s issue/publication of the. Please take a look at this cover page of the last week’s publication I am referring to in order to assist your recall. (READ OUT EACH NEWSPAPER BELOW ONE AT A TIME. CHECK FOR CONSISTENCY WITH Q18)
Interviewer ask Q51b to Q54b only for each newspaper publication for which the answer is “yes” at Q50. Ask Q51 to Q54 for one Observer publication eg. Monday Observer, before moving on to the next eg. Tuesday Observer:
Q51b. (SHOWCARD Q51) And where did you read this last week’s publication of the (say newspaper)? Q52b. And did you read this last week’s publication in hard copy or on the Internet? (Multiple Response possible) Q53b. Ask for each newspaper publication read in hard copy: To the best of your knowledge, how many persons including yourself would you say read this same copy of the last week’s publication of the (say newspaper)? Q54b. (SHOWCARD Q54) Ask for each newspaper publication read in hard copy: How did you obtain this last publication of the (say newspaper)? Q50b Q51b Q52b Q53b Q54b Yes No Home Work School Relative/ Else- Can’t Hard Internet Can’t # of readers Bought Delivered Office Friend/ School Other Friend where Recall copy Recall on road to my copy relative’s Copy home copy Sunday Observer 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Style Observer (Sunday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Finance (Sunday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Bookends (Sunday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 The Agenda (Sunday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Career & Education (Sunday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Life Tributes (Sunday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Classifieds (Sunday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6
Q55b. (SHOWCARD Q55B) Which of the following sections of the Sunday Observer do you typically read? SUNDAY OBSERVER Style Observer 1 Career & Education 17 Sunday Finance 2 Clovis Rewind 18 Bookends 3 Life Tribute 19 Feature 4 Fun Times/Cartoons 20 Classifieds 5 Local News 21 Parliament 6 Editorials 22 Observer 7 The Theatre Scene 23 Sunday Comics 8 Sports 24 The Agenda 9 Other (specify) 25 NOTE THERE IS NO QUESTION Q56 TO Q61. 23
Q62-Q66 ARE TO BE ASKED ONLY OF RESIDENTS OF ST. JAMES, TRELAWNY, HANOVER, WESTMORELAND, ST. ELIZABETH ALL OTHER PARISHES SKIP TO Q74.
If The Western Mirror mentioned at Q18 ask Q62 to Q66. Q62. (SHOW COVER OF NEWSPAPER) Did you read THIS last week’s issue/publication of the (SHOW COVER AND SAY NEWSPAPER). Please take a look at a sample page of the publication I am referring to in order to assist your recall. (READ OUT EACH NEWSPAPER BELOW ONE AT A TIME. CHECK FOR CONSISTENCY WITH Q18) Q63. (SHOWCARD 63) And where did you read this last week’s publication of the (say newspaper)? Q64. And did you read this last week’s publication in hard copy or on the Internet? (Multiple Response possible) Q65. Ask if newspaper publication read in hard copy: To the best of your knowledge, how many persons including yourself would you say read this same copy of last week’s publication of the (say newspaper)? Q66. (SHOWCARD Q66) Ask for each newspaper publication read in hard copy: How did you obtain this last week’s publication of the (say newspaper)? Q62 Q63 Q64 Q65 Q66 Yes No Home Work School Relative/ Else- Can’t Hard Internet Can’t # of readers Bought Delivered Office Friend/ School Other Friend where Recall copy Recall on road to my copy relative’s Copy home copy Western Mirror 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6
Ask Q67 of all persons who said ‘Yes’ to The Western Mirror at Q18. Q67. (SHOWCARD Q67) Which of the following sections of the Western Mirror do you typically read? WESTERN MIRROR Sections: Health Reflections 17 Local News 1 Top 10 Chart 18 Courthouse Business 2 Entertainment 19 Opinion page 3 Leisure Page – puzzles; poetry 20 Editorial page 4 Cartoons 21 On The Cutting Edge 5 Financial Wise 22 Gone But Not forgotten 6 Positive Parenting 23 Sav Suss 7 Sports 24 Anthony Barrett 8 Eye On The Ball 25 The X Factor 10 Mirrorscope 26 Robert Dalley 11 Baha’I Faith 27 The Montegonian 12 Community Bulletin 28 Headley Jones 13 Classifieds 29 Space advertisements 14 Page 2 pictorial 30 Death & Memoriam 15 Others specify: Community news and 16 features 24
THERE IS NO Q68-Q73
Q74-Q78 ARE TO BE ASKED ONLY OF RESIDENTS OF ST. JAMES, TRELAWNY, ST. ANN, ST. MARY, PORTLAND ALL OTHER PARISHES SKIP TO CLASSIFICATION.
If North Coast Times was mentioned at Q18 ask Q74 to Q78. (CHECK FOR CONSISTENCY WITH Q18) Q74. (SHOW COVER OF NEWSPAPER) Did you read THIS last week’s issue/publication of the (SHOW COVER AND SAY NEWSPAPER). Please take a look at a sample page of last week’s publication I am referring to in order to assist your recall? (READ OUT EACH NEWSPAPER BELOW ONE AT A TIME. CHECK FOR CONSISTENCY WITH Q18) Q75. (SHOWCAD Q75) And where did you read this last week’s publication of the (say newspaper)? Q76. And did you read this last week’s publication in hard copy or on the Internet? (Multiple response possible) Q77. Ask if newspaper publication read in hard copy: To the best of your knowledge, how many persons including yourself would you say read this same copy of the last week’s publication of the (say newspaper)? Q78. (SHOWCARD Q78) How did you obtain this last week’s publication of the (say newspaper)? Q74 Q75 Q76 Q77 Q78 Yes No Home Work School Relative/ Else- Can’t Hard Internet Can’t # of Bought Delivered to Office Friend/ School Other Friend Where Recall copy Recall readers on road my home copy relative’s copy Copy North Coast 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6 Times
Ask Q79 of all persons who said ‘Yes’ to North Coast Times at Q18. Q79. Which of the following sections of North Coast Times, do you typically read? (SHOWCARD Q79)
NORTH COAST TIMES Local News 1 Story 9 Jokes 2 Games Leisure 10 Ads 3 Opportunity 11 Feature Page 4 Entertainment 12 Courts 5 Opinion Page 13 Money Times 7 Others specify: Sports 8
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Private & Confidential Market Research Services Ltd. 16 Cargill Avenue Kingston 10. Classification
Now just a few questions about yourself so we may put you into groups of respondents.
C1a. How would you describe yourself in this household? (Read Out. One answer only)
Female head of household 1 Male head of household 2 Child of head of household 3 Employee in household 4TERMINATE Other individual (eg. aunty, cousin, nephew etc.) 5
C1b. Ask only persons 18+ years old: Which of the following best describes your marital status? (Read out all before accepting response) Single (never married) 1 Married or common law 2 Divorced or separated 3 Widowed 4
C1c. How many children under the age of 10 live in your household?
[______]
C1d. What is your exact age in years as at today? [______]
Interviewer code age group below:
Under 10 years old 0TERMINATE DO NOT COUNT TOWARDS QUOTA 10 - 14 1CHECK QUOTA 15 – 19 2CHECK QUOTA 20 – 24 3CHECK QUOTA 25 – 34 4CHECK QUOTA 35 – 44 5CHECK QUOTA 45 – 54 6CHECK QUOTA 55 – 64 7CHECK QUOTA 65+ 8TERMINATE DO NOT COUNT TOWARDS QUOTA
C2a. Which of the following groups does your occupation fall into? (Showcard OCCUPATION and EXPLAIN) Code Points DP only Service Worker/Operator/Laborer/Craftsman/Repairman (REFER TO 1 OCC CARD) 1 Clerical/Junior Administrative (REFER TO OCC CARD) 2 2 Senior Administrative/Non-professional/Non-Technical Business Owners (REFER TO OCC CARD) 3 3 Small Business Owners/Professional/Technical Business Owners (REFER TO OCC CARD) 4 4 Proprietor/Manager of Corporations (REFER TO OCC CARD) 5 5 Professional/Technical (REFER TO OCC CARD) 5 6 Do not read: Housewife/Retired/Unemployed 0C3a 7 Do not read: Student 0C3a 8 Do not read: Don't Know /Refused 0 9 Do not read: No response 0 10
November 2014 27
Private & Confidential Market Research Services Ltd. 16 Cargill Avenue Kingston 10. C2b. Could you kindly tell me your exact occupation, that is, what do you do for a living? (Interviewer check for consistency with C2a)
______
C2c. And where exactly do you work? (Interviewer check for consistency with C2a)
______
C2d. What is the highest level of education that you have personally completed? (Read Out) Code Points DP only Primary/Prep School 1 1 Secondary/High – up to 5th form 1 2 Secondary/High – up to 6th form 1 3 Vocational/Technical 1 4 College/University Certificate 2 5 College/University Diploma/Associate Degree 2 6 Bachelor’s Degree 3 7 Professional Certification eg. ACCA,CFA 4 8 Master’s Degree 4 9 Doctoral Degree 5 10 Professional Degree (Law, Medical) 5 11 No formal education 0 12 Refused / Don’t Know 0 13 No Response 0 14 Interviewer now go to C4a
C3a. If unemployed/student/housewife/retired ask C3a to C3d, about the head of the household, otherwise skip to C4a: Which of the following groups does the occupation (job title) of the head of your household or the person whom you depend on for your income falls into? (Showcard OCCUPATION and EXPLAIN) Code Points DP only Service Worker/Operator/Laborer/Craftsman/Repairman (REFER TO OCC CARD) 1 1 Clerical/Junior Administrative (REFER TO OCC CARD) 2 2 Senior Administrative/Non-professional/Non-Technical Business Owners (REFER TO OCC CARD) 3 3 Small Business Owners/Professional/Technical Business Owners (REFER TO OCC CARD) 4 4 Proprietor/Manager of Corporations (REFER TO OCC CARD) 5 5 Professional/Technical (REFER TO OCC CARD) 5 6 Don’t read: Housewife/Retired/Unemployed 0 7 Don’t read: Student 0 8 Don’t read: Don't Know /Refused 0 9 Don’t read: No response 0 10
C3b. Could you kindly tell me the exact occupation of the head of your household or the person whom you depend on, that is, what does he/she do for a living? (Interviewer check for consistency with C3a)
______
November 2014 28
Private & Confidential Market Research Services Ltd. 16 Cargill Avenue Kingston 10. C3c. And where exactly does he/she work? (Interviewer check for consistency with C3a)
______
C3d. What is the highest level of education attained/completed by the head of the household? (Read Out) Code Points DP only Primary/Prep School 1 1 Secondary/High – up to 5th form 1 2 Secondary/High – up to 6th form 1 3 Vocational/Technical 1 4 College/University Certificate 2 5 College/University Diploma/Associate Degree 2 6 Bachelor’s Degree 3 7 Professional Certification eg. ACCA,CFA 4 8 Master’s Degree 4 9 Doctoral Degree 5 10 Professional Degree (Law, Medical) 5 11 No formal education 0 12 Refused / Don’t Know 0 13 No Response 0 14
C4a. ASK ALL: SHOW CARD SAL. Using the scale on the card, can you tell me approximately: Which of the following options best represents the total monthly income after taxes of your household? Please include all income that your household receives on a monthly basis including any remittances, pension, etc. WE ARE NOT INTERESTED IN INDIVIDUAL INCOME BUT TOTAL HOUSEHOLD INCOME PLEASE. READ OPTIONS : Code DO NOT READ DP only (Average Monthly Income) Less than $20,000 1 Less than $20,000 $20,000-$50,000 2 $35,000 $50,001-$100,000 3 $75,000 $100,001-$150,000 4 $125,000 $151,000-$200,000 5 $175,000 $200,001-$250,000 6 $225,000 $250,001-$300,000 7 $275,000 $300,001 - $350,000 8 $325,000 $350,001 - $400,000 9 $375,000 $400,001 - $450,000 10 $425,000 $450,001 - $500,000 11 $475,000 Over $500,000 (specify)______12 Over $475,000 Refused/Don’t know 13 Refused/Don’t know
C4b. How many persons including yourself live in your household? Please include all adults and children that are not employed to your household?
[______] exact number only not a range
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Private & Confidential Market Research Services Ltd. 16 Cargill Avenue Kingston 10. C4c. Interviewer, calculate income per person in household in order to determine the income score. That is, divide the average monthly income above in C5a by the number of persons in household in C5b (eg. $175,000/4=$43,750 per person). Look in the grid below where this number falls and derive the income score.
CALCULATE Points Income per person in household per (Income month Score) Refused/cannot be determined 0 Less than $50,000 1 $51,000 – 100,000 2 $101,000 – 160,000 3 $161,000 – 200,000 4 Over 200,000 5
CALCULATE TOTAL POINTS: Formulae: C2a OR C3a + C2d or C3d + C4c = Total Points obtained TOTAL: ______Points Code Obtained DP only Low and low middle (DE) 1-3 1 Middle (C SES) 4-9 2 High & Middle High (ABC1 10+ 3 SES)
From observation: Gender: Male 1CHECK QUOTA Female 2CHECK QUOTA
Area: Urban 1CHECK QUOTA Rural 2CHECK QUOTA
Parish: KSA 1 St. Ann 11 Portmore & Spanish Town 2 Clarendon 12 St. Catherine 3 Westmoreland 13 St. Thomas 4 Hanover 14 Portland 5 St. Mary 6 St. James 7 St. Elizabeth 8 Trelawny 9 Manchester 10
Name of Respondent:______Tele #:______
ED Name:______ED#:______
Address:______
Date of Interview:______Date of validation:______
Internal Validation: Y [ ] No [ ]
Internal Validator:______
Special Comments:______Q14. RECONTACT
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Private & Confidential Market Research Services Ltd. 16 Cargill Avenue Kingston 10. Thank you very much for your help. Sometimes we like to contact people more than once. You can be assured that this contact will never result in anyone trying to sell you anything. It’s entirely your decision to take part. Would you be willing to be contacted again for another research or by the company carrying out this study?
RCNT Yes 1 No 2
I ………………………………………………………………….. who work on behalf of MRSL, certifies that the present questionnaire was administered according to the instructions given during the briefing. Any change made intentionally to the methodology, the data collection or the questionnaire data will be ground for cancellation of that questionnaire, its payment and the payment of all work done for this survey. I hereby fully accept this responsibility.
Signature of Interviewer
I ………………………………………………………………….., Team Leader on behalf of MRSL, certifies that the present questionnaire was administered by the interviewer who signed above according to the instructions given during the briefing I certify that the information contained in this questionnaire is faithful. I have checked the entire document ensuring that there was no filling errors, no questions without answers or any logical inconsistencies that could in any way bias the results of this survey. If ever what I have certified above was detected to be incorrect during the validation process, I will assume full responsibility and this will be ground for cancellation of the particular questionnaire, its payment and the payment of all supervision work done for the survey.
Signature of Team Leader
Type of supervision given: Infield Direct [ ] Infield Indirect [ ] Other [ ]
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