L Oca Tion Condominiums by the East Side Gallery

CONDOMINIUMS BY THE EAST SIDE GALLERY

LOCATION

In the midst of the inspiring bustle of the metropolis, around a lovingly landscaped garden courtyard, a pleasant refuge that lends its inhabitants peace and energy for the vibrant life outside its front entrance is emerging. The enduring, timeless elegance of the architecture and the stylish serenity of the materials and surfaces sourced with self-assured taste create this pure reflection of a distinctive residential lifestyle.

Berlin – world-class metropolis by the Spree

As established as Paris, as liveable as Copenhagen, as hip as New York – the German capital is very popular in many respects. Visitors are flocking to Berlin to experience its diverse cultural landscape and retrace European history.

Students, artists and those with great ambitions are moving to Berlin to be part of the vibrant art or startup scene and experience the spirit of the city that is constantly reinventing itself. The old and new citizens of Berlin value and make the most of the huge culinary oﬀering in the trendy neighbourhoods. Everyone is gushing about Berlin – the city that knows no boredom and is a daily source of inspiration.

Last but not least, there is Berlin’s high quality of life and the diverse leisure activities on the water – Berlin has twice as many bridges as Venice!

Non-binding visualisation

Berghain

S Ostbahnhof

PURE is right by the best hotspots

F R I E D R I C H S H A I N

YAAM

Postbahnhof

The banks of the Spree in Friedrichshain are a renowned Berlin location that inspires with its history, old warehouses and modern new buildings as well as with culture and entertainment. Osthafen, with its enormous dockside warehouses, was opened in 1913 – the first signs of development of this business location where trade and industrial enterprises set up shop. Due to the Second World War and the later construction of the wall in GDR times, many of the properties lay in ruins for decades.

Daimler Services

Primitiv Bar

RAW-Gelände
Astra Kulturhaus

Suicide Circus

S / U Warschauer Straße

Mercedes-Benz
Arena

Exil Wohnmagazin
Zalando Outlet
East Side Mall

Haubentaucher

Verti Music Hall

Spindler & Kla

After German reunification, investors took an interest in the location – most notably the American property entrepreneur Philip Frederick Anschutz who purchased and developed the plot covering 17,600 square metres around the present Mercedes Platz. His largest project was the multi-functional hall for sporting events and concerts, which is now called the Mercedes-Benz Arena. Not only is it a major atraction for pop concerts and ice hockey matches, it is primarily considered an initial impulse for urban development of the district that is steadily evolving into a Berlin hotspot – for going out, working and living. Nice cafés, outstanding restaurants and bars constitute the special atmosphere in the neighbourhood.

Sage

BASF

Michelberger

East Side Gallery

Zalando Campus

Richard
Long March Canteen
Schwarze Traube
Markthalle Neun

FluxBau

The Wall Museum

Universal Music

RioGrande
Cupcake Berlin

Oberbaum bridge

U Schlesisches Tor

Restaurant
Jolesch

Coca Cola

nhow Hotel

A new construction boom demonstrates the popularity of the location of the site at Mercedes Platz. In addition to PURE, the Verti Music Hall and the East Side Mall – one of the largest shopping centres in the city – are currently under construction.

Watergate
Kirk Bar
Madame Claude

Privatclub

Hopfenreich

S P R E E

Der Berg ruft

Birgit & Bier

Freischwimmer

City trainꢀ/ꢀunderground stations

K R E U Z B E RG

Bar Raval

IPSE

Attractions

Badeschiꢀ

Restaurant

Nest

Chalet

Nightlife

G Ö R L I T Z E R PA R K

Arena Berlin

Cultureꢀ/ꢀentertainment

Shopping

Club der Visionäre

Our/Berlin Vodka

Businesses

BERLIN-MITTE – SIGHTSEEING MEETS THE AVANTE-GARDE
BERLIN-FRIEDRICHSHAIN-KREUZBERG ARE EMBRACING THE HIP LIFESTYLE

Mite is unquestionably famous for its top tourist atractions such as the TV tower, Museum Island, Unter den Linden, the State Opera or the City Palace, that is currently being built – but there is even more: numerous art galleries and a vibrant food culture are also well established.
The name says it all: if bicycle shops are called »The Golden Handlebar«, cafés »Neither yesterday nor tomorrow« and men’s hairdressers »Barber Shops«, then you know that people in the area are urban cosmopolitans.

The innumerable trendy restaurants, inviting bistros and bars with long opening hours, which are not only to be found on every corner in the Simon-Dach-Strasse or Bergmannstrasse neighbourhood but in every building, are another indication of this. Friedrichshain and Kreuzberg are the trendiest and most sought-after residential areas in the city.
The litle streets and picturesque

Worth seeing and living in: Berlin

courtyards in the Scheunenviertel near Hackescher Markt have been discovered by Berlin’s bohemian world – for living, working, going out and enjoying art.

PURE is where culture, business and lifestyle coalesce

Landmark by the Spree: the Oberbaum Bridge

BERLIN-TREPTOW: THE CONTACT POINT WITH NATURE

A river brings nature to the urban space. The Spree oﬀers numerous recreational activities in Berlin in immediate vicinity of Friedrichshain’s business district. Spanning nine hectares, Treptower Park is a green haven in the city, the Stralau peninsula and the Rummelsburger Bucht oﬀer plenty of green for outings or sports. Plenty of water sports such as boating and paddleboarding can also be seen here.

BUSINESS ALONG THE BANKS OF THE SPREE

An old light bulb factory has become loft oﬀices for innovative startups. Headquarters of international companies are moving into the warehouses on the banks of the Spree: Friedrichshain with the Oberbaum City and the former Osthafen became the number one entrepreneur hub and established location of renowned companies, such as Universal Music, Daimler Services and Zalando, who are behind the job miracle in Berlin alongside other companies.

Relaxed life by the Spree

Hackescher Markt
Schillingstrasse
Alexanderplatz

Pergamonmuseum
Fernsehturm

Frankfurter Tor

Berliner Dom
Lustgarten

Strausberger Platz

Rotes Rathaus

Klosterstrasse

Nikolaikirche

M I T T E

Weberwiese

Berliner Schloss
Museumsinsel

Samariterstrasse
Jannowitzbrücke

F R I E D R I C H S H A I N

Märkisches Museum
Spielmarkt

Boxhagener Platz

Berghain

Ostbahnhof

Holzmarkt
Radialsystem

DISTANCES

Central Station

By car: 15 minutes By bus/city train: 17 minutes

Park an der Spree
RAW-Gelände

Ostbahnhof

By bus: 3 minutes By foot: 11 minutes

Warschauer Strasse

Mercedes-Benz
East Side Gallery
Arena

Schönefeld Airport (BER/SFX)

By car: 30 minutes By public transport: 38 minutes

East Side Mall
Mariannenplatz

Ostkreuz

Berlinische Galerie
Verti Music Hall
The Wall Museum

K R E U Z B E RG

Jüdisches Museum

Tegel Airport (TXL)

By car: 30 minutes By public transport: 40 minutes

Markthalle Neun
Oberbaum Bridge

Schlesisches Tor

Alexanderplatz

By car: 6 minutes By bike: 8 minutes By bus: 12 minutes

Görlitzer Bahnhof
KobusserTor

Oranienplatz

Prinzenstrasse

S P R E E

G Ö R L I T Z E R PA R K

Friedrichstraße Station

By bus/city train: 12 minutes By car: 15 minutes

Molecule Men

B Ö C K L E R ꢀ PA R K

Arena Berlin
Allianz Tower

Brandenburger Tor

By bike: 17 minutes By bus/city train: 21 minutes

Treptower Park
Schönleinstrasse

T R E PTO W E R PA R K

East Side Gallery

By foot: 1 minutes

T R E P TO W

Treptower Park

By bike: 11 minutes By bus/city train: 9 minutes

City train/underground stations

Attractions

Thomas Klingenstein is a writer and visual artist. In GDR times he was detained as a dissident and later expelled. Since then he has spent his life in West Germany, some other European countries and many years in Japan; he is now spending his middle years back in Berlin. His most famous work is »Detour to the

»Living in freedom is a great privilege. The Berlin East Side Gallery should always serve as a reminder of that.«

Japanese Sector« – a part of the East Side Gallery, the former Berlin wall.

Thomas Klingenstein

Writer and visual artist

Mr Klingenstein, you were born in

You painted Mount Fuji, the highest

1961, the year the wall was built. When peak in Japan, as a view through the

did you ﬁrst become aware of it?

opened wall.

I grew up in Köpenick. When we wanted to drive to Alexanderplatz in the centre, we would always travel along Mühlenstrasse. Even as a child I could sense the
I was living in Tokyo when I heard about reuniﬁcation. I always had an interest in Asia, and especially in Japan. The image certainly had a big impact on my life. I oppressive atmosphere, it was an inhos- wanted and still want to highlight the pitable area. Hardly any people, at most a few soldiers. Lamps with a cold light. The wall stood big and grey. And there was the question: what is behind it? It is a good thing that the square is now so full of life. fact that the world is bigger than one might think. Do not limit yourself – neither geographically nor psychologically.

Art in the public space reaches a lot of people ...

Anyone who looks at my work at the East Side Gallery should be reminded that freedom is something to be treasured – particularly those who have never

You later had the opportunity to paint the wall. How did this come about?

There was a call for artists to get involved in the East Side Gallery and I sent experienced a dictatorship. Freedom is in a design sketch. The painting itself involved a lot of work: lots of craft, removal of posters, ﬁlling and smoothing, everyone in their section with ladders and paint buckets, and everyone made his or her artistic idea a reality. not a given.

What is the East Side Gallery today: a work of art, memorial or tourist attraction?

It is all of those things in coexistence. It is a combination of art, place, history and the time it was created. The East Side Gallery is an important documentation of time that is worth protecting.

Was there an euphoric atmosphere?

Yes, everyone was moved by it. Lots of cars and lorries passing by honked as if in a convoy.

PURE is at the heart of the emerging business district

»Friedrichshain is brimming with energy. This is evident in the daily work routine. In my job I sense a feeling of dynamism and plenty of innovative spirit among my colleagues.«

Berlin’s economy is drawing people in. This job engine is creating new jobs Around 40,000 startups are founded here each year, more than anywhere else in Germany. Entrepreneurs value the positive starting conditions as well as the creative atmosphere. and strong economic ﬁgures as well as an inﬂux of people that has been steady for years. Almost 4.5 million people live in the metropolitan region that includes the outskirts of Berlin.

Students have opted

180,000

for four Berlin universities and numerous higher education institutions – demonstrating huge potential for companies on the lookout for talent. of the population in Friedrichshain-Kreuzberg are of working age, which makes it the youngest Berlin district by far.

3 / 4

Petra Sommerberg

Marketing Director

(Source: berlin.de, the oﬀicial capital city portal)

(Source: Ziegert Condominium Report 2017/2018)

new jobs led to new record employment figures in Berlin in 2017. Well-known companies, such as Zalando, Delivero Hero and the like, as well as innovative startups are behind the job miracle.

60,000

more purchasing power than in 2017. Every citizen of Berlin will have €633 more for living, consumption, leisure or saving this year.

2,8 %

(Source: Investitionsbank Berlin, Studie Jobmotor Digitalwirtschaft [Study of the Digitial Economy Job Creator])
(Source: GfK Kaufkraftstudie [Purchasing Power Study])

Berlin is where the public is bursting with enthusiasm

»Mercedes Platz is the heart of the dynamically evolving city district along the East Side Gallery and a new vibrant hotspot in Berlin, where the finer things in life can be enjoyed and large events experienced.

From Sam Smith to Justin Timberlake, up to 17,000 concert-goers regularly cheer on their stars in the Mercedes-
In the surroundings there are also many smaller locations than the Mercedes-Benz Arena or the Verti
Benz Arena. Fans also turn up in droves Music Hall. Radialsystem V, housed in to the sporting events of Alba Berlin or a warehouse by the Spree, or Arena and the popular ice hockey team »Eisbären« Glashaus are hip venues for Berlin’s (polar bears) at Berlin’s multi-functional venue. The Verti Music Hall, which will be able to host about 4,500 people for medium-sized events, will also soon be opening at the established entertainment venue. music and culture scene. Whether cinema, theatre, dance, classical or pop concerts, there is an endless supply of inspiration every day in Berlin.

Be it a concert in the Mercedes-Benz Arena or the Verti Music Hall, a film at UCI Kinowelt, a drink at dusk with a view over the roofs of Berlin, a dinner in one of the many restaurants or by simply relaxing by the water games of the fountain area.«

Radialsystem V
Mercedes-Benz Arena

Michael Köter

Vice President of Real Estate and Development at Anschutz Entertainment Group

Berlin guarantees

»I certainly found my favourite spots and the best clubs and bars a long time ago, but it is remarkable how often I discover something new. Not only does Berlin pick up on trends, it also concocts new trends.«

an exciting lifestyle

Not only is Friedrichshain-Kreuzberg

The cosmopolitan lifestyle is keeping

pace with the times, gourmet-lovers and revellers alike get their money’s worth in Berlin. Whether in seriously trendy and authentic Kreuzberg or in the diverse hip neighbourhoods of Friedrichshain – the entertainment one of the most urban and densely populated districts in Berlin, it is also one of the youngest in terms of its demographic structure. It comes as no surprise that a lively food and nightlife scene is evolving here, which elsewhere only exists in places such as on offer certainly exceeds your possiLondon, New York and major Scandinavian cities. bilities.

Anna Bling

Blogger

Sage Club
FluxBau by the Spree

PURE is a natural source of recreation

»What jogging trail follows the water, taking you through avenues lined with ancient trees, past restaurant ships with live music, not to mention a 1.3-kilometre-long work of art? Mine. «

Recreational activities – this perfectly sums up a place like BerlinFriedrichshain. In addition to the large parks such as Treptower Park or Volkspark Friedrichshain, an untouched natural landscape unusual for or paddleboarding are popular leisure a large city begins with Plänterwald, the Stralau peninsula and the Rummelsburger Bucht.

Life on and around the water features prominently in this: sailing, boating

activities.

Treptower Park jogging trail

Start / end point

Start and end point: PURE Route distance: approx. 10 kilometres Inclines: none

1

Spreeufer

Boredom: none

2

Oberbaum bridge

1

4

Banks of the Spree

Treptower Park

RU M M E L S B U RG E R

S E E

S P R E E

In the park covering 9 hectares, the jogging trails can be extended or shortened as desired – depending on motivation and stamina. Pastures on the routes often provide pleasant shade.
In the past, when Berlin was still a divided city, no more than a few border guards would patrol here. Today, this stretch of the river bank is very popular among strollers and joggers.

3

Puschkinallee

5

2

Soviet Memorial

Oberbaum Bridge

4

Treptower Park

The larger-than-life Soviet soldier made from bronze is monumental in its appearance.
The Oberbaum Bridge crosses the Spree and connects Kreuzberg and Friedrichshain, formerly in the western and eastern parts of the city. The distinctive brick construction with two 34-metrehigh towers has long been a Berlin landmark and often appears in films that are shown in Berlin.

6

Take a break

Soviet Memorial

7

Dock

5

Whether in the restaurant ship, in the beer garden or a popular restaurant right by the water, a quick stop for a drink is certainly well-earned after a jog, right?

6

Break

3

Puschkinallee

It is one of the most beautiful tree-lined avenues in Berlin. The sycamore trees form a kind of roof over the street that runs through the centre of Treptower Park.

7

Dock of the excursion boat

Maria Henning

Restaurant Manager

In principle, you could also take the boat for the way back!

Berlin is always worth an investment

45,000

Investors are capitalising on Berlin. Even further afield – in China, Russia, Great Britain and Scandinavia – it has long been known that Berlin is one of the most interesting property markets in the world. Since quality of life, diversity and political stability are as coherent as the actual figures of the
Compared to other metropolitan centres like London, Sydney or New York, property prices are still relatively low. But Berlin’s days of being »poor, but sexy« are over. The economic strength of the German capital is growing steadily, the influx is enormous and the

45,000 people, including many from prosperous countries, ensure a favourable population balance in the capital – and this is on the increase in Berlin.

housing supply is clearly lagging behind property market, international demand the demand. is huge. In the premium market, 43

percent of buyers come from abroad.

This presents a great opportunity for

(Source: Ziegert Condominium Report 2017/2018)

international investors. The Global Residential Cities Index of Knight Frank puts Berlin in the number-one spot at 20.5% for global growth – far ahead of Vancouver, Hong Kong and Frankfurt. The only downside: the Berlin property market is no longer a secret. Investors love Berlin – and their rewarding investments.

11.6 %

Prices rose by 11.6% in the Berlin market for condominiums last year.

(Source: Gutachterausschuss für Grundstückswerte Berlin [Advisory Commitee for Property Values in Berlin])

20,000

1st place

In the next four years, 20,000 new apartments need to be built to meet the demand for housing. Every year, that is! However, reality paints a very diﬀerent picture. The lack of housing is driving prices up.

In 2017, Berlin topped global price

increases on the property market.

(Source: Global City Residential Index by Knight Frank)

1.6 %
3.5 times

(Source: Senatsverwaltung für Stadtentwicklung und Wohnen [Senate Administration for Urban Development and Housing])

The city has a 1.6% vacancy rate. More central locations are particularly diﬀicult to come by in the supplydriven market. In other words, Berlin’s vacancy rate is virtually nil.

(Source: BBU)

The price per square metre of luxury apartments is 3.5 times more expensive in New York than in Berlin.

(Source: Knight Frank Wealth Report, 2018)

Metropolis comparison: supply and demand trend

The remarkably low rate of home ownership in Berlin holds great potential for the condominium market.

Metropolitan region*
Inhabitants 2016
Population projection 2015ꢀ–ꢀ2030
Completed units per 1,000 inhabitants per 1,000 inhabitants ownership 2016 2016 2016

Condominiums sold Rate of home

High-price

segment Q4 2016 in €/sqm

BERLIN

4,494,545 8,832,400
3,131,317
+7% +18% +13% +7%
2.41²3.44
1.81
5.70²7.62 1.63

15%^1,2

52% 23% 32% 82% 84% 70%
9,942²
31,510

LONDON VIENNA

17,743
36,854
12,302
20,545
8,734

NEW YORK MOSCOW SINGAPORE MELBOURNE

20,292,520
12,330,126 5,619,550
4,645,327
0.54 N/A 3.60 2.90
1.20

+5%

4.10

2.70 9.30
+22% +34%

*A metropolitan region is the densely populated conurbation of a metropolis that goes beyond the city limits. The external area is functionally closely intertwined with the central metropolis.

¹2014 ²City of Berlin

Sources: Knight Frank Research, Amt für Statistik Berlin-Brandenburg [Berlin-Brandenburg Statistics Office], Douglas Elliman, Gutachterausschuss für Grundstückswerte Berlin [Advisory Committee for Property Values in Berlin], Molior, Oxford Economics, Urban Redevelopment Authority (URA), SingStat, Immobilienscout24, Ziegert Research

Population vs. apartments

The comparison shows that the population is increasing at a faster rate than the number of apartments.

110

8,863

Completed units 2016

105ꢀ 100 95

21,119

Building permits 2016
Population

2025

Apartments

2005

2010