Big Data at King Fabio Scanu, Senior Data Warehouse Engineer–
[email protected] A bit about King King in numbers 356 million MAU Studios in Stockholm, London, 1.5 billion game plays per day Barcelona, Malmo, Berlin, Singapore 9 game studios, and Seattle. 1700 employees Offices in San Francisco, New York, Malta, Tokyo, Seoul and Shanghai And lots and lots of data... And for fun: 32 billion rows per day • 100000s of hours played 1.5 TB per day new • Trillions of candies matched > 9 Pb stored 3 A bit about Activision Blizzard Activision Blizzard in numbers l Headquartered in Santa Monica, California l 9000 employees l Focused on games for Xbox, PS, Cmputer, etc l Call of Duty, Guitar Hero, Diablo, Warcraft, etc l Offices pretty much all over the US 4 Players are different We have more players than the entire US 356 m 320 m What is Big Data? Big data is… What's your definition of Big Data? What is Big Data? Big data is… We predict player behaviour… Actionable Effective Predictable Good stuff Our data Our data is… growing Our data Our data is… not that useful raw 20130117T060000.142+0100 23 102 1387107022 1137497977 0 0 fb notif giveGoldToUser 20130117T060000.277+0100 23 10101 1000524045 1 2 5107 20130117T060000.281+0100 23 21 1025951084 0 134 1358388857 20130117T060000.282+0100 23 69 1025951084 0 134 0 1358398800 facebook bookmark_favorites 0 fb_source=bookmark_favorites&ref=bookmarks&count=3&fb_bmpos=9_3 20130117T060000.285+0100 23 38 1025951084 ad1c792b WINDOWS_XP CHROME 24.0.1312.52 Mozilla/5.0 (Windows NT 5.1) AppleWebKit/537.17