Strategic Plan 2020 - 2024 AMPLIFYING THE IMPACT2020 - 2024 STRATEGIC PLAN Executive Summary
SYO is now firmly established as the We also act as a pathway for young We cannot underestimate the impact leading provider of orchestral training musicians to discover and develop a of giving our young people the in NSW. passion, to learn skills, and to foster artistic and developmental tools to SYO has played a significant dedication and commitment. These empower them as creatives in their We have engaged with thousands of role in building a foundation are all skills which will translate own right, enabling them to pursue musicians through a core orchestral of classical music in this into their lives and have a greater larger ambitions and to unlock greater program, programs in regional country, and the impact of impact on the communities from opportunities beyond SYO’s threshold. centres, open programs for all young this legacy can be heard which they come. Being in SYO is Our young people are our greatest players, an educational initiative in orchestras, classrooms, not only about developing technical investment. What they achieve, how in partnership with schools, and boardrooms, and families skill, more significantly it is about they engage, what they contribute international pathways. SYO has everywhere. the act of playing together – and the within, and after their time with SYO, played a significant role in building important role that togetherness plays is how we gauge our success. a foundation of classical music in in shaping a creative and cohesive this country, and the impact of this The key to a progressive creative society. legacy can be heard in orchestras, planning and decision making, working future starts here, today - and it starts classrooms, boardrooms, and families across all strategic pillars to build Collaboration is a significant with our young people. everywhere. We have a duty to the educational leadership, cultivate part of the way forward, enabling artform to uphold the classical artistic excellence, deepen community opportunities for cohesion and tradition, and an obligation to our engagement, enrich stakeholder connecting young musicians with young people to make it relevant. connection, and improve business broader sectors of the industry stability. and with professional musicians. It We have a proven track record of extends our reach beyond the stage doing what we do well, and we look As we move into the new decade, and rehearsal rooms, and builds Our young people are our forward to the future with our feet SYO is even more focussed on deeper relationships with government, greatest investment. What they firmly planted in strong foundations. providing young musicians with business, private philanthropic achieve, how they engage, what more opportunities to access an The new vision and strategic plan for organisations and individuals. Through they contribute within, and artistic and developmental pathway. Sydney Youth Orchestras embodies collaboration, SYO is able to dream after their time with SYO, is We set out for young musicians our values. It launches with the bigger and reach further. how we gauge our success. from diverse geographical, financial, intention to amplify the impact of cultural, or disadvantaged areas to Ultimately, we see SYO as playing our programs. These values are gain access to an artform that can the major role in the evolution and the unseen force embedded in all challenge, create, and inspire them. growth of a greater music ecology.
2020 - 2024 STRATEGIC PLAN Vision Values
Collaborate Celebrate
We are not soloists We recognise and reward all contributions
SYO is the pathway for young musicians Excellence Invest
Is our attitude, not only We believe young people are the to champion an outcome key to a progressive creative future orchestral music
Challenge
We drive innovation and embrace the new
2020 - 2024 STRATEGIC PLAN Who we are Being around for over 50 years does not make us excellent, it’s the impact of our alumni on the We are the only music industry and the music education community provider who offers a that does. complete PATHWAY from 6 to 25, from beginner to We understand pre-professional. the important role SYO plays in sector sustainability and we support feeder programs and instrumental teachers to engage more young musicians. We are the only music education program that We celebrate caters for all young all contributions musicians regardless to SYO. of education system.
2020 - 2024 STRATEGIC PLAN What we do every year
3 Camps and 600+ Intensives Rehearsals
3 Regional Tours 120+ Concerts and 850 Events Auditions
80+ Scholarships
Connect with 900+ Young Musicians 1680+ hours of Music Education
2020 - 2024 STRATEGIC PLAN The SYO Pathway usic Love M rs
Professional Musicians Music Conductors s Teachers r D e SSO Fellows ACO Fellows o o n G Australian University & o t r r National Australian Community s e Academy of Youth orchestras c Music Orchestra n
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The SYO Pathway
Pre-Professional
Symphonic Program
SYO Strings Program
School
SYO Open Programs School Music
Orchestras
Programs
Private
Lessons
2020 - 2024 STRATEGIC PLAN Timeline of Orchestras
The Sydney Youth Orchestra founded by 1980 SYOA Concerto Competition established Peter Seymour 21-31 January: Singapore Tour - Conductor: 1973 Inaugural concert performed on 25 Richard Gill November 1973, conducted by John Hopkins, soloist. Founding SYO member, December: SYO maintains small office David Pereira, cello 1981 space at both the Conservatorium and Sydney Grammar while most rehearsals 1 Orchestra - 117 Musicians move from the Conservatorium to Sydney Grammar School
27 March 1975: first SYO performance in 1982 the Concert Hall, Sydney Opera House May: First ever Babies' Proms, Sydney Opera House. Conductor: Richard Gill 7 November, 1975: Sydney Youth Orchestra 1975 January: Sydney Youth Chamber Orchestra Association incorporated as a Company North America (Canada & USA) tour under the name of Sydney Youth
1983 including performance at the United Orchestra Association Limited Nations, Conductor: John Painter September: Richard Gill conducts SYO for February: Stuart Challender conducts the first time SYO for the first time, beginning a close association lasting until July 1987 1977
4 December 1977: first SYChO concert. 1984 Flagship orchestra begins to perform under Conductor: John Painter the name of Sydney Youth Symphony Orchestra 1978 19 December 1978: first joint performance 1986 with Sydney Philharmonia Choirs Joy Lee retires as Musical Director, Peter Conductor: Peter Seymour Seymour appointed Artistic Director
Subscription concert series launched: two Town Hall, one Sydney Opera House, one New South Wales Conservatorium of Music
20 March: SYO founder and Artistic Director, Peter Seymour, passes away after a short illness 1987 June: Henryk Pisarek appointed Artistic Director
SYO's third symphony orchestra, Sinfonia, re-named the Peter Seymour Orchestra
July: Stuart Challender's last time with SYO - in the concert hall, Sydney Opera House, conducting a concert in tribute to Peter Seymour 1988 First year of SYO providing the orchestra for the annual Carols in the Domain
2020 - 2024 STRATEGIC PLAN 13 December: Stuart Challender passes February: official launch of SYO's website SYO string quartet, the now well- Alexander Briger Appointed Chief away after a lengthy illness. Mr Challender Conductor 1991 August: At the APRA Australian Music Centre established Orava Quartet, chosen remains a major influence on many leading 2007 to perform at the launch of Etihad 2002 Classical Music Awards, the SYO's 2015 March: World Premiere, Andrew Howes professional musicians who benefited from Airways’ inaugural flight to Australia. Denmark & Sweden Tour receives award (alumnus), Cathedra his guidance during his and their time with for "The Most Distinguished Contribution Performances in Abu Dhabi and Sydney SYO. to the Advancement of Australian Music in May: World Premiere: Lee Bracegirdle, Education in recognition of its performance in Launch of SYO Scholarship Fund Concerto for Violin & Orchestra; soloist: 2002
1992 SYO moves into its new home (for offices Denmark of The Eighth Wonder” 2008 and rehearsals) at the St Laurence Arts Michael Dauth, violin Launch of Western Sydney concert series Centre, owned by Christ Church St September: SYO offices move from Pier June: TangoOz South America tour, Laurence 5, Hickson Road to The Arts Exchange, Conductor: Maggie Ferguson 18 Hickson Road. Rehearsals continue at Max McBride appointed Artistic Director & 6 Orchestras - 294 Musicians Chief Conductor Trinity Grammar School 2016 First SYO Summer School 1993 October: restructure of SYOA becoming December: three World Premieres: James 2009 Launch of TangoOZ, Australia’s only Sydney Youth Orchestra Association Inc. Ledger, Hyper-Nocturne; John Peterson, national orchestral tango training First Regional Hub established in the Central West Hub May: SYO performs World Premiere of Carl Woolungah Dances; Jane Stanley, The orchestra Vine's Symphony No. 4 Spirit's Lay, Conductor: Thomas Woods May: Launch of SYO’s Creative Music First Residency at the Four Winds Festival Fund August: Legendary conductor: Maestro Italy Tour, Conductor: Thomas Woods European Tour, Conductors: Alexander Carlo Felice Cillario conducts SYO in their March: World Premiere: John Haddock, February: Workshop/masterclass with the
performance of Peter Sculthorpe's Sun See My Children Fly: An Aria from a 2017 Briger & James Pensini; Soloist: Nick 1995 legendary Vladimir Ashkenazy 2010
Music III, the Khatchaturian Violin Concerto 2004 Modern Opera Deutsch, Oboe (soloist: alumna, Heather Cottrell) and Offices moves to 182 Cumberland Street, June: World Premiere: Rosalind Page, Mendelssohn's Scottish Symphony The Rocks; rehearsals moves to the Launch of the Western Sydney Youth Fracture; soloist: Geoffrey Gartner, cello Orchestra November: Launch of "The Friends of the PCYC, Woolloomooloo and Chapter Hall November: SYO General Manager, Jennifer of St Marys SYOA" The first Big Busk Kerr, named 2004 Telstra NSW Young
Sydney Youth Orchestras was registered July: World Premiere: George Palmer, 2018 Business Woman of the Year
1996 as an Incorporated Association in NSW Concerto for Flute and Clarinet; alumni Sydney Youth Chamber Ensemble (SYCE) March: World Premiere: Roger Smalley, Piano 2011 soloists: Emma Sholl, flute & Richard re-established with Umberto Clerici SYO selected by the Council of Sydney as Concerto No. 2; soloist: John Chen, piano Sholl, clarinet part of its Living City inaugural cultural First Regional Hub in the South Coast partnership program June: World Premiere: Peter Sculthorpe, 9 Orchestras - 422 Musicians - 569 1997 Viola Concerto; soloist: SYO alumnus, Auditions UK Tour, Conductor: Geoffrey Paterson;
US Tour - Conductor: Henryk Pisarek 2005 Francis Kefford, viola Assistant Conductor: Sam Weller;
2012 July: World Premiere: George Palmer, Soloist: Katy Woolley May: moved to International Grammar September: World Premiere: Gordon Kerry, 2019 Piano Concerto; soloist: William Chen, School for rehearsals; office remaining at Ricercare piano Jan Bowen retires as Chair of the SYO Pier 5, Millers Point October: Ron Prussing appointed Artistic Board 1998 Director 1st August: Silver Anniversary concert August: World Premiere: Philip Jameson, Shane Simpson appointed Chair of the celebrating SYO's 25th year November: Jan Bowen appointed Chair of Contact SYO Board the Board 2013 September: Henryk Pisarek retires as Artistic Director Launch of new SYO logo. SYO's 40th Anniversary concert with The Western Sydney Youth Orchestra 2020 In 2008 the logo was entered by its 22 alumni joining with SYO in their premieres in Sydney Festival Tom Woods appointed Artistic Director creator, Saatchi & Saatchi, in the performance of Mahler's Symphony No. Following personal invitation from International Advertising Awards in Cannes 6, Sydney Conservatorium of Music First Western Sydney Schools Partnership
1999 Initiative
international pianist Roger Woodward, and won one of only two awards for 2014 2021 Sydney Youth Orchestra performs at the Australia that year, receiving a Bronze Lion March: World Premiere: Gerard Brophy, European Tour, Conductor: Geoffrey 10th Sydney International Spring Music Piano Concerto; soloist: Avan Yu, piano Paterson Festival 2006 Name change: Sydney Youth Orchestra
Association becomes Sydney Youth 2023 SYO turns 50 World Premier of Matthew Hindson's Violin Orchestras
2001 Concerto; soloist: alumna Naoko Keatley (nee Sydney International Youth Orchestra June & July: Spain & Portugal Tour, Miyamoto), Conductor: Thomas Woods Festival Conductor: Ronald Prussing Denmark & Sweden Tour, Conductor: September: World Premiere: Ann Thomas Woods Boyd, Angry Earth; soloists: Riley Lee, shakuhachi; Marshall McGuire and Tegan Peemoeller, harp
2020 - 2024 STRATEGIC PLAN Alumni Impact: 2019
SYO alumni hold leading positions in all the major Australian and many International orchestras.
19 alumni in International Orchestras
18 alumni in Australian World Orchestra
23 alumni in Sydney Symphony Orchestra 55 alumni 4 alumni in 11 alumni in in Australian Australian Australian State Chamber Brandenburg Orchestras Orchestra Orchestra
2020 - 2024 STRATEGIC PLAN Governance and Leadership Board and Management
Sydney Youth Orchestras Inc. Fundraising Focuses Shane Simpson am Mia Patoulios is an incorporated association, Chair Chief Executive Officer Opportunity registered in NSW and a not- Supporting financial and for-profit registered with the Anthony Bell Christopher Lawrence geographical needs based Australian Charities and Not-for- Deputy Chair Artistic Director scholarships, regional outreach profits Commission. and touring Ursula Armstrong James Pensini View Annual Reports on our Head of Orchestral Training Excellence Geraldine Doogue ao website. Supporting masterclasses, Tim Downing SYO maintains annually international touring, sectionals Patron and tutorials with professional Wallis Graham • A Constitution Her Excellency the Honourable artists Margaret Beazley ac qc • A Risk Register Greg Levy Enterprise Malcolm Long am • Staff Handbook Supporting the purchase of • Student Handbook musical scores, instruments, Jon North insurance, and business • Child Safe Framework infrastructure Pieter Oomens
SYO Board of Directors
Sub Committees
Risk and HR and Fundraising Premise Audit Operations
2020 - 2024 STRATEGIC PLAN Staffing Structure 2020-2024
Board of Directors
Chief Executive Officer
External Head of Finance Artistic Relations Executive Orchestral Director Officer Manager Training Manager
Chief Artistic Conductor Program & Community Marketing Finance Conductors & Guest Operations Engagement & Events Coordinator Conductors Manager Manager Manager
SYO Orchestral Western Production Community Marketing Donor & Conducting SYO Associate Training Orchestras Sydney & Rehearsal Engagement & Digital Partnerships Fellows Conductors Coordinator Administrator Coordinator Coordinator Coordinator Coordinator Coordinator
*The positions with grey outlines are anticipated to be filled over the coming 5 years.
2020 - 2024 STRATEGIC PLAN Young People at SYO
Sydney Youth Orchestras is provided to SYO staff annually. proudly a child safe organisation 6. Complaint processes are and embraces the National clearly articulated and reports Principles for Child Safe can be made at [email protected]. Organisations. au and is accessible to all SYO This commitment can be viewed musicians and parents. publicly on our website. 7. Child Safe reports are submitted on all SYO activities SYO embeds Child Safety in the and submitted including following ways: actions to the SYO Board of 1. Child Safety is at the top of Directors monthly. the agenda for all meetings 8. Detailed policies and including Bi-monthly procedures are publicly Board Meetings, Weekly accessible and reviewed Staff Meetings and Event regularly both internally and by Evaluations. SYO Child external advisors. 2. Child Safe processes are Safe Policy 9. All staff and volunteers have presented to all SYO musicians NSW working with children as part of the Orientation for checks and adhere to the weekly and open programs. SYO Staff, Contractor and 3. Child Safe is explicitly Volunteer’s Code of Conduct. SYO Child addressed in the SYO SYO R.O.S.H. 10. SYO is a mandatory reporting Safe Musicians Handbook, including Guidelines organisation and follows Guidelines how to report issues. all required reporting 4. In partnership with Northside requirements of the NSW Group, SYO provides free Ombudsman and Department mental health training for SYO Staff, of Community Services. SYO SYO families, musicians and staff Contractors Participant Reportable focused on wellbeing and early & Volunteers Code of Conduct intervention. Code of Conduct Procedures Conduct 5. Child Safe refresher training is
2020 - 2024 STRATEGIC PLAN Strategic Pillars and Goals
educational artistic community stakeholder financial leadership excellence engagement connection stability
Nurturing artistic Creating pathways Extending the Enriching Increasing and talent and delivering for young musicians reach and depth relationships diversifying earned outstanding to explore their of young people’s between SYO income for greater orchestral creativity by engagement with and its stakeholders business stability education for delivering artistic SYO across NSW by sharing and and growth. young musicians. programs which to stimulate, involve celebrating our are inspiring, and increase musician’s stories challenging and participation in and the impact of world class. orchestral music SYO programs. making.
2020 - 2024 STRATEGIC PLAN STRATEGIC PILLAR: Educational Leadership educational leadership
Nurturing artistic talent and Key Strategies Advisory & delivering outstanding orchestral Milestones education for young musicians. An increased focus on conductor Leadership professional development and Develop online resources for parents Head of Orchestral Training and to support their child’s musical
training opportunities to improve 2021 SYO Conductors development Key Activities educational outcomes both at Annual audition progress SYO and in the broader music 6 meetings a year Extend the Endangered Instruments program education sector Placement in ensembles and Establish a program to transition Supporting Develop an online Orchestral orchestras led by experienced Conducting Professional Learning conductors and educators musicians onto endangered Structures Program for teachers instruments 40 weeks of orchestral training Improve reporting of musicians’
Orchestral Training Framework 2022 development and procession through Track musicians’ wellbeing, skill Orchestral camps the SYO Pathway development and progression Conductor Development Development of an app to track Sectionals and tutorials with Better connect musicians Theory Training Framework musicians wellbeing leading professional musicians thoughout the pathway via Launch a teacher/conductor Child Safe Framework professional development program as Showcase concerts mentoring and performance part of SYO Summer School opportunities Orchestral teaching and conducting Industry symposium as part of the Sydney Key Measurements: International Youth Orchestra Festival
Partnerships 2023 Application: # of auditions Partnership between Senior University of Sydney Orchestras and the Strings Program Retention: year on year as a % Conservatorium of Music through collaborative projects Progression: # of musicians Launch a weekly Western Sydney Santa Sabina College Strings Program moving up within the pathway within 2 years Department of Education and 2024 Establish Western Sydney Strings Training, Arts Unit Program Participation: % of available places filled Professional Musicians and Teachers
2020 - 2024 STRATEGIC PLAN Orchestral Training Framework
Environment Orchestras the The combination of a process-based sydney Join the syo practice in a structured learning youth orchestra environment and formal performance opportunities makes SYO a unique training provider. syo philharmonic 2 years in syo philharmonic
Concert performances in premium venues
Intensive symphonic western overnight and peter seymor wind sydney youth Weekly theory orchestra daytime music orchestra orchestra classes camps
Weekly orchestral 2 years in swo, pso or wsyo training by highly skilled music educators and experienced conductors Sectionals and Touring opportunities stage 4 tutorials with 2 years in stage 4 members of throughout NSW sinfonia professional and internationally orchestras in 2021 2 years in stage 3 stage 3 syo strings Masterclass opportunities with visiting musicians stage 2 from interstate syo strings 2 years in stage 2 and overseas
stage 1 2 years in stage 1 syo strings
2020 - 2024 STRATEGIC PLAN STRATEGIC PILLAR: Artistic Excellence artistic excellence
Creating pathways for young Key Strategies Advisory & musicians to explore their Milestones creativity by delivering artistic Establish an industry partner for Leadership each orchestra International Tour to Europe – April programs which are inspiring, Artistic Director and Chief 2021 challenging and world class. An international focus every Conductor Launch the 2023 International Youth second year including touring and Orchestra Festival an international festival Key Activities Supporting 2021 Launch the “PlusPlay” Program of A renewed focus on Australian works Annual program of concerts in Structures orchestral works premium venues A double bill of two new Australian Artistic Plan Ballets, presented In partnership with Cross cultural and artform Biennial international focus Sydney City Youth Ballet opportunities to expand musicians Artistic Planning Principles collaborations understanding Increase style focused Masterclasses Increase the number of concerts Industry Live stream all flagship concert Key Measurements programs for children with disabilities and Partnerships 2022 Attendance: # of audience training for SYO musicians to Launch a Young Composer in Residence program members v capacity present these concerts Sydney Philharmonia Choirs Critical feedback: # of reviews Continue to seek international Maintenance of craft workshops in Sydney Opera House conductors repertoire-specific disciplines: e.g. Peer review/audience survey Riverside Theatres Sydney International Youth Orchestra contemporary music (Feb ’20, Feb 2023 Festival – June ’22); Baroque (Nov/Dec ’21) Sydney City Youth Ballet Young Composer in Residence Establishment of social media Casula Powerhouse Program - year 2 2024 tutorials and demonstrations by ARCO Launch the 2025 International Tour SYO, SYOP, WSYO: ‘Ready in 5’ podcasts (repertoire), ’Blast’ (videos) FORM Dance Rotation of international-level Sydney Symphony Orchestra conductors through SYO seasons Omega Ensemble Exploration of new works through Hayllar Music Tours collaboration in regional concerts Seek ‘sister orchestra’ opportunities with youth orchestras in Europe, South East Asia and the Middle East
2020 - 2024 STRATEGIC PLAN Artistic Planning Principles
We empower young people as We preserve and acknowledge the Embrace partnerships as the We expose young people to creatives and expose them to new importance of the classical canon and facilitator of a dynamic dialogue differing perspectives through creative practice, composition and young people having the opportunity between art forms, artists and young repertory, touring and cross-cultural space to present works with an informed people collaboration sense of style SYO wants to instil a forward-looking SYO sees the example of the Having achieved a consistent high mindset on the new generation of SYO embraces performance orchestral situation as the cauldron level of performance (maximised at 21st-century orchestral players; not excellence: a high technical standard for the future development of the every stage of the young player’s just as concert hall-based custodians of execution, plus a flexibility of artform, and that responsiveness development through the SYO of ‘heritage’ culture, but as purveyors response developed through exposure to others can be extended into any ensemble pathway), we believe of new thoughts in music and the to a succession of conductors number of creative, cross-genre and that players are entitled to test business of music-making, and of and soloists during the players’ pedagogical situations. We believe their abilities and mindset through the orchestral culture as a unique progression through the organisation. that exposure to a youth orchestra exposure to others in other places, demonstrator of social cohesion. We believe that the 21st-century can have a cathartic effect on young other disciplines, other genres, and We want the SYO experience to player must be equally adept at audiences in particular; that the power other audiences, and to reflect on their be one of proactive consideration playing Baroque, Classical-era, of collaboration as demonstrated SYO experience as the beginning of a of the challenges posed by new Romantic and contemporary music can influence listeners on both an lifelong process of learning. We seek to media and consequent changing with correct requisite technique (there individual and societal level. We want teach that there is no base that can be audience behaviours upon ‘classical’ is no ‘one style fits all’ approach that our players to work in any number ‘home’ for long, and that proselytising music – challenges that the players is any longer credible in instrumental of collaborative ventures: stage music in new, different situations is themselves are demographically practice as was the case in the (ballet and opera), in tandem with one of the most important missions of equipped to solve. We want to foster previous century). contemporary music ensembles, and the performing artist, that an effective a dedication to contemporary music, in emerging multi-media projects musician is primarily an effective We seek to develop this expertise an awareness of different orchestral – as well as the hugely productive communicator, and that the benefits through masterclasses and styles and aesthetics, relationships experience of learning from each of this approach will have significant performance situations with noted with living composers, and a curiosity other. consequences on every aspect of the specialist practitioners, and by about the creative process. We want player’s personal and professional life providing ‘breakout’ situations with our players to explore options in in whichever direction they choose. We smaller chamber and ensemble music matching music to its ‘living’ space want our players to engage with the workshops, plus the opportunity to – different venues and presentation broadest canon of music possible, and graduate to the newly-formed SYCE formats. We want our players to feel to take it to other neighbourhoods, (Sydney Youth Chamber Ensemble). the tradition is theirs for the taking regions, cultures and countries and re-making. through touring and collaboration.
2020 - 2024 STRATEGIC PLAN Artistic Plan Highlights
The Sydney Youth Orchestra The Sydney Youth Orchestra The Sydney Youth Orchestra The Sydney Youth Orchestra 2021 Baroque Workshop 2022 Contemporary Music Retreat (‘Back to 2023 Conductor: Toby Thatcher 2024 Conductor: Sam Weller Tutors: Julia Fredersdorff, Neal Peres Now’) in partnership with the Omega Repertoire: The Three-Cornered Hat Repertoire: PlusPlay (2nd Play da Costa Ensemble (complete) (De Falla) Program) Xenakis Centenary Concerto for Orchestra (Bartók) Conductor: Geoffrey Patterson Conductor: Jessica Cottis Repertoire: Earth Cry (Sculthorpe) Soloist: Claire Edwardes Sydney International Youth Orchestra Conductor: Elena Schwarz The Love for Three Oranges Suite Repertoire: Percussion Concerto Festival Repertoire: Symphony No. 9 (Prokofiev) (World Premiere) (Macens) Conductor (final concert): Simone (Beethoven) Young 200th Anniversary Performance with Conductor: Alexander Briger AO Conductor: Alexander Briger Repertoire: Symphony No. 1 (Mahler) Gondwana Choirs Repertoire: Symphony No. 5 (Mahler) Repertoire: Symphony No. 2 (Sibelius) Sydney Philharmonia Choirs Conductor: Brett Weymark Conductor: Brett Weymark Repertoire: Daphnis et Chloé – Sydney Philharmonia Choirs Sydney Philharmonia Choirs Repertoire: Alexander Nevsky Complete Ballet with Choir (Ravel) Conductor: Brett Weymark Conductor: Brett Weymark (Prokofiev) Repertoire: Carmina Burana (Orff) Repertoire: Grande Messe des Morts Conductor: Johannes Fritzsch (Berlioz) SYO 50th Birthday SYO & NSW All-Stars Showcase Conductor: Alexander Briger AO Conductor: Benjamin Northey (instrumental soloists from regional Guest Leader: Julia Fresderdorff Conductor: Stanley Dodds Repertoire: Pines of Rome (Respighi) NSW) Repertoire: Christmas Concerto Op Repertoire: The Ring Without Words 6/8 (Corelli) (Wagner) Le Sacre du Printemps (Stravinsky)
SYO International Tour Orchestra
Conductor: Geoffrey Patterson, Soloist: Tahlia Petrosian Rep Earth Cry (Sculthorpe), Viola Concerto (Brett Dean) The Love for Three Oranges Suite The Wild Dove (Dvořák) SYO Philharmonic
Conductor: Brian Buggy OAM Sydney City Youth Ballet Collaboration - Australian Double Bill
Western Sydney Youth Orchestra
North West Creative Development Soloists: David Leha (Radical Son) Guest Violin: Eric Avery
2020 - 2024 STRATEGIC PLAN STRATEGIC PILLAR: Community Engagement community engagement
Extending the reach and depth Key Strategies Advisory & of young people’s engagement Milestones with SYO across NSW to Identify talented young musicians Leadership though SYO Summer and Winter Increase the number of “join the stimulate, involve and increase Bi-monthly consultation with School, Regional Touring, and orchestra” opportunities for all young participation in orchestral leaders in identified communities musicians in NSW the Western Sydney Initiative music making. (Representatives from Regional and provide support to engage Employ Community Engagement NSW and Western Sydney) Coordinator in the weekly Orchestral Training
Key Activities Program 2021 Creative Development of the North Supporting West Creative Project Regional Hubs in the Central Implement the Western Sydney West, South Coast and North West Initiative working with two Structures Year 1 - Pilot the SYO in Schools disadvantaged and CALD schools Western Sydney Initiative – SYO Summer and Winter School Community Engagement and Introduction of instrumental training in Western Sydney over 3 years Outreach Framework Concerts for children with to increase access to music Increase the SYO Summer School disabilities Program to 5.5 days education Western Sydney Initiative Increase the number of Premier the North West Creative Project Key Measurements scholarships for musicians who Industry 2022 are financially and geographically Attendance in regional centers: # Year 2 - Pilot the SYO in Schools disadvantaged Partnerships Western Sydney Initiative – of audience members v capacity Introduction of instrumental training Work with regional indigenous Participants: # of regional Centennial Parklands 2023 communities to build a cultural A large public concert with SYO participants in open programs alumni part of The Big Busk engagement program for SYO The NSW Regional
Retention: year on year as a % musicians on regional tours Conservatoriums of Music 2024 Launch an International Exchange Program connected to the SYO Summer School Build partnerships with regional Four Winds Festival communities to create new work Sydney Coliseum
Blaxcell St Public School
Granville South Creative and Performing Arts High School
2020 - 2024 STRATEGIC PLAN Community Engagement Framework
The Community Engagement Cultural Framework is a guiding set of Exchange principles as to how and why SYO Providing SYO musicians will work with individuals and with regional and indigenous communities across NSW. cultural experiences Gunnedah Building partnerships with regional Port Macquarie communities with the aim to Tamworth create, celebrate and share music NORTH Embracing communities CENTRAL Dubbo WEST from CALD backgrounds WEST Mudgee
Equity Parkes Orange of Access Castle Hill Parramatta Sydney CBD Scholarships for musicians who WESTERN Casula experience financial and geographical Youth SYDNEY barriers to participation Nowra Providing programs in Western Sydney Participation and Regional NSW to address Distance SOUTH Barriers (WSYO and touring) EAST Narooma Audiences with different Bermagui access needs such as people living with disabilities Bega Talent Identification & Development Summer and Winter Schools Open Programs Regional Touring and Workshops Western Sydney Initiatives
2020 - 2024 STRATEGIC PLAN STRATEGIC PILLAR: Stakeholder Connection stakeholder connection
Enriching relationships between Key Strategies Advisory & SYO and its stakeholders by Milestones sharing and celebrating our Extend reach of Live at Level 28 Leadership musician’s stories and the impact and The Big Busk Upgrade the SYO website to improve Fundraising Committee the customer experience and level of of SYO programs. Increase digital content, engagement
Brand, Marketing and 2021 celebrating SYO Musicians and Communications Advisors Launch a major Alumni Engagement Key Activities Alumni project Annual program of fundraising, Integrate partnerships which Commence the creation of a book on Supporting the first 50 years of SYO including Live at Level 28 and The enrich the SYO program and create exciting partnerships with Big Busk Structures Youth mental health digital resources corporate partners Development and Partnerships Pre-concert talks, scholarships, Offer boarding for regional musicians
Strategy 2022 digital playlist and mental health Celebrate the SYO 50th Birthday at Summer & Winter Schools in 2023 and the impact of 50 programs delivered through Brand, Digital Marketing and Launch the 50th Birthday Fundraing years partnerships Communications Strategy Program Digital and online content Embrace new technology to Launch of Alumni Program celebrate youth culture Industry 50th Birthday Celebrations Key Measurements Embed the SYO values in all Partnerships 2023 communications Creation of Digital History Broadcast & digital reach: # of Northside Group Re-launch the SYO website people reached via broadcast and 2024 digital activities Limelight Online tutorial and podcast Retention: # of donors giving year IDAGIO on year Austrian National Tourist Office Increase of average donation Grosvenor Place value Dendy Positive referral rating: By donors, alumni, teachers, parents in end of year surveys
2020 - 2024 STRATEGIC PLAN STRATEGIC PILLAR: Stability financial stability
Increasing and diversifying earned Key Strategies Advisory & income for greater business Milestones stability and growth. Implement the finance systems Leadership review including Power BI Secure a City Campus for Risk Management Framework performance and rehearsals reporting tool for greater analytics
Key Activities 4-year Financial Plan 2021 Secure a major partner Continue to invest in the SYO Financial and IT systems Salesforce CRM and web Increase the ROI on all activities HR, recruitment and professional functionality for improved Supporting Implement a venue hire and resource development customer experience Structures sharing model Revenue and expense Seek a new City Campus to Begin work on new rehearsal and SYO Board Meeting Schedule performance home management decrease venue hire costs, share resources with other arts Audit and Risk Committee 2022 Improve access to the SYO Music organisations and introduce a new Library HR and Operations Committee Key Measurements revenue stream Create a shared workspace supporting smaller music organisations Achieving budget targets Premises Committee Train and retain staff to ensure
Retention: partners and donors business efficiency and stability Open new rehearsal and performance Industry 2023 home Growth: $ in funding from grants Improve staff position and partnerships descriptions to contextualise Partnerships Improve the acoustics in all rehearsal spaces employees roles in the delivery of AlphaSys the SYO strategic plan 2024 New City Campus is fully operational QBT and generating income Integrate a digital sign in and sign out systems for musicians, staff Allens and volunteers in the interests AON of WHS and Child Safety to be used for activity reporting. To Crowe be implemented in preparation of monitoring site usage and attendance across three campuses
2020 - 2024 STRATEGIC PLAN Stability Financial Assumptions
• Participant fees only increase by • Commercial Hire revenue increase CPI - 2.5% by 10% each year • Participation numbers in core • Staff salaries increase by 2% per program increase by 10-20 annum musicians each year • Increased government and non • Level of teaching hours remains the government funding to enrich the same artistic and outreach programs • Number of concerts and events • Expenses increase by 2.5% remains the same • Development income increased by • Increase in Summer School 7.5% participation by 30 musicians each • Retained earnings maintained at year 22%
2020 - 2024 STRATEGIC PLAN Stability Financial Strategies
REVENUE STRATEGIES REVENUE STRATEGIES
Participations Fees – Weekly Training Sponsorship
Maintain contact · Endangered Instruments program to fill all available Increase by 7.5% year · Seek partnerships which offset budgeted activities and hours with fees places in the Orchestral Training Program on year operational costs increase by CPI and · Identify and target talented young musicians through fill vacant places in all regional outreach, the Western Sydney Initiative and Commercial Hire 14 Orchestras Open Programs to fill vacant places Increase by 10% year · Network with commercial presenters on year · Actively market musicians to hotels, venue and Participations Fees – Weekly Training corporates · Maintain positive relationships with current hirers Increase the number · Provide a structured program which allows for · Establish a commercial concert product which can be of musicians musicians to progress through 4 levels delivered in regional and greater Sydney venues · Introduce a weekly HSC/Senior music theory program · Advertise in wedding and event trade shows for musicians in Symphonic Program · Seek educational opportunities which have a commercial return Tour Participant Fees Ticket Sales Reduce, with an · Seek Government funding to support regional touring increase in subsidy programs Maintain levels of · Maintain low cost ticketing prices (Adult $50 and $25 ticket sales, but Concession) Fundraising increase the levels of · Partner with regional charities to increase attendance attendance and support regional organisations Increase by 7.5% each · Donor retention program · Introduce value add experiences through partnerships year · Increase in The Big Busk peer to peer fundraising (pre-concert talks) for create greater engagement with · Major donor strategy audiences · Increase in applications to grants and foundations for · Partner with venue to maximise marketing reach specific programs and activities · Expand the artistic offering to engage with the broadest possible audience Participation Fees Summer and Winter School Venue Hire Increase by 30 · Introduce an endangered instrument switch program participants each · Introduce an instrument intensive teaching program Increase venue hire · Seek a space which can provide a venue hire income year and increase in · Introduce a new teacher training program for school income *not factored in budget numbers fees conducting · Introduction of boarding options for regional musicians · Implementation of Creative Kids vouchers · ‘Try an instrument for the day’ program · 12 month marketing campaigns · Increased digital content for promotion · Increase in HSC Intensive programs
2020 - 2024 STRATEGIC PLAN Stability Financial Strategies
EXPENSES STRATEGIES EXPENSES STRATEGIES
Staffing Touring
Increase staffing · Increase retention of office and artistic staff · Seek government and non-government funding to wages by 2% each · Create training and professional development pathways support this activity year and oncosts at for musicians and staff · Seek partnerships in regional and international cities to 2.5% · Employ expert “heads” of department to lead the support this activity development but in a part-time capacity · Analyse the costs associated with touring to maximise · Employ seasonal external project managers for discreet touring income projects · Access Board expertise to supplement staff skills Fundraising · Maximise volunteer labour · Run multiple activities on the one day to optimise Decrease costs · Improve the ROI on all SYO fundraising activities staffing investment in activities associated with · Seek partnerships to support fundraising activities for · Track staff hours against activities to gain a better fundraising example for events such as Live at Level 28 understanding of activity costs · Improve donor retention
Venues Performance Business Infrastructure and IT
Maintain venue hire · Actively seek partnerships with venues · Improve financial reporting and systems to better costs · Seek non-traditional performance spaces analyse costs · Present multiple events in one day to maximise venue · Improve online, banking and ticketing functions to hire hours reduce fees · Develop a business model and seek own flexible · Improve internal systems to reduce staff hours on performance space, providing a home for smaller admin tasks artistic presentations · Track staff hours and allocate staffing costs to projects
Venue Rehearsal Commercial Hire
Increase venue hire · Partner with educational institutions and run multiple Maintain expense · Better analysis of costs to ensure greater return on cost to provide a orchestras and activities on the same day levels investment venue hire income · Seek a City Campus which can house the SYO Office, *not factored in provide a flexible performance space and rehearsal Ticket Sales budget numbers venue for the SYO senior ensembles · Hire out the City Campus to other orchestras and Maintain levels of · Maintain low cost ticketing prices (Adult $50 and $25 ensembles to offset the running costs ticket sales, but Concession) increase the levels of · Seek partnerships with presenters to minimise ticket Office Rental attendance sales risk
Increase cost to · Move the SYO office to a larger space, which provides provide a further more opportunities for subletting of office spaces and venue hire income resource sharing *not factored in budget numbers
2020 - 2024 STRATEGIC PLAN connect with us
182 Cumberland Street The Rocks NSW 2000
02 9251 2422 [email protected]
syo.com.au
SydneyYouthOrchestras twitter.com/SYOrchestras SydneyYouthOrchestras SYOrchestras SydneyYouthOrchestras SydneyYouthOrchestras
2020 - 2024 STRATEGIC PLAN ABN 63 886 284 698
published March 2020 | design: BKA+D photography: Daniel Boud | Craig Proudford