2019 Buchbinder Award. Buchbinder 2019

Includes Equipment, Supplies, Permits, Insurance, Professional Fees and a portion of staff time. staff of portion a and Fees Professional Insurance, Permits, Supplies, Equipment, Includes 6.

wholeheartedly honor Murray’s Bagels this year with the the with year this Bagels Murray’s honor wholeheartedly Astor Place Astor

Economic Development Economic

Includes Sanitation, Public Safety, Horticulture, Capital Maintenance and Community Programs at at Programs Community and Maintenance Capital Horticulture, Safety, Public Sanitation, Includes 5.

community are reminiscent of Mr. Buchbinder, and we we and Buchbinder, Mr. of reminiscent are community & Planning of Director

Assistant

Programs.

LaRocco Daniella

business and its place in the hearts of surrounding surrounding of hearts the in place its and business

Planning & Marketing Marketing & Planning The proportionate share of Sanitation and Public Safety expenses are accounted for under Astor Place Place Astor under for accounted are expenses Safety Public and Sanitation of share proportionate The 4.

Mandel Nicole Director of Operations of Director mainstay, Adam Pomerantz’s dedication to his dream dream his to dedication Pomerantz’s Adam mainstay, Program sponsorships from direct fundraising efforts (Astor Place) (Astor efforts fundraising direct from sponsorships Program 3.

Howell Terri

Maintenance fee paid by private events at Astor Place Place Astor at events private by paid fee Maintenance 2. Events nity center for our little corner of the city. Now a Village Village a Now city. the of corner little our for center nity

Director of Marketing & & Marketing of Director Executive Director Executive Revenue from Astor Place kiosk concessions (new winter concession in 2019) in concession winter (new concessions kiosk Place Astor from Revenue 1.

- commu impromptu and destination dining daytime a as

Notes: Lewis Will Kelley William

Since opening, Murray’s Bagels has consistently served served consistently has Bagels Murray’s opening, Since

Village Alliance Staff Alliance Village

$737,922 2019 1, July of As

Manhattan

delicious food. delicious

FY 2019 Expenses 2019 FY ($1,619,071) Representative, CB #3, #3, CB Representative,

the perfect storefront in Greenwich Village to offer his his offer to Village Greenwich in storefront perfect the

Joye Meghan Levine E. Michael FY 2019 Revenues 2019 FY $1,700,000

and sampling recipes from all over the city, Adam found found Adam city, the over all from recipes sampling and Class E: Public Members Public E: Class

$656,993 $656,993 2018 1, July of As

apprenticing for a wholesale bagel baker in New Jersey Jersey New in baker bagel wholesale a for apprenticing

New York City Council City York New President President

PROJECTED CASH RESERVES CASH PROJECTED

Chin Margaret Hon. Manhattan Borough Borough Manhattan ish dishes from the Lower East Side every week). After After week). every Side East Lower the from dishes ish

8,2 ($3,325) $80,929 ($4,209) NET OPERATING COSTS OPERATING NET

Brewer Gale Hon.

York - Jew favorite Adam’s home bring to used Murray, father,

ADMINISTRATIVE EXPENDITURES ADMINISTRATIVE Comptroller, City of New New of City Comptroller, Mayor, City of New York New of City Mayor,

that he remembered fondly from his childhood (Adam’s (Adam’s childhood his from fondly remembered he that 16129$,1,7 $1,605,325 $1,619,071 $1,611,209

& PROGRAM TOTAL Stringer Scott Hon. Blasio de Bill Hon.

appetizing fare like lox, sable, whitefish and other salads salads other and whitefish sable, lox, like fare appetizing

Class D: Elected Officials Elected D: Class

$369,841 $372,228 $372,228 Wages/Taxes/Benefits

that not only sold the finest traditional bagels, but also also but bagels, traditional finest the sold only not that

Tony Hiss Tony Flynn Cormac Astor Place Administration Place Astor $125,780 $131,984 $131,984

6 in 1996, fulfilling his dream to run a businesses businesses a run to dream his fulfilling 1996, in

Class C: Residential Tenants Residential C: Class $62,694 $59,384 $58,327 Administration Office

Bagels Murray’s opened Pomerantz Adam Owner

VSPOT Organic VSPOT $61,010 $60,000 $62,170 Utilities & Rent

Simicich Steve

General/Administrative

Nix Uncle Sam’s Army Navy Army Sam’s Uncle

Astor Place Programs Place Astor $240,625 $249,500 $229,500

Truman James Geist Richard 5

$2,500 $2,500 $2,500 Programs Community WeWork Facebook

Sizemore Nicole Floyd Kia

$48,000 $45,000 $45,000 Horticulture

Class B: Commercial Tenants Commercial B: Class

$15,000 $15,000 $25,000 Maintenance Streetscape/Capital

GFP Real Estate Real GFP The Cooper Union Cooper The

$95,500 $120,975 $119,000 Events & Marketing Promotion,

Vogel Donna Newman Kim

Public Safety Public $90,000 $90,000 $93,000

4 Minskoff Equities Minskoff Ideal Glass Ideal

Sussman Jeffrey Morgan Will Sanitation & Graffiti Removal Graffiti & Sanitation $494,375 $472,500 $472,500

4

Rose Associates, Inc Inc Associates, Rose The Related Companies Related The Program Services Program

Spiegel Bruce Gushee Greg

EXPENSES

Sixth Avenue Equities Avenue Sixth C.O. Bigelow Bigelow C.O.

16700$,0,0 $1,602,000 $1,700,000 $1,607,000 REVENUE TOTAL Pomerantz Adam Ginsberg Ian

Annual Report 2019 Report Annual

New York University York New Cape Advisors, Inc. Advisors, Cape $5,000 $93,000 $5,000 Grants/Other

Peralta Arlene Crowell Margaret

$4,000 $4,000 $2,000 Interest

Class A: Property Owners Property A: Class alliance

has operated at 500 Sixth Avenue for over 20 years. 20 over for Avenue Sixth 500 at operated has

$50,000 $60,000 $50,000 Sponsorships Place Astor

3

award honors Murray’s Bagels, a Village favorite which which favorite Village a Bagels, Murray’s honors award Manhattan

$50,000 $50,000 $75,000 Fees Event Place Astor

2

Representative CB#2, CB#2, Representative Goetz Fitzpatrick LLP Fitzpatrick Goetz

founding President of the Village Alliance. This year’s year’s This Alliance. Village the of President founding

Secretary Secunda, Shirley President Vice

Astor Place Concessions Place Astor $93,000 $93,000 $75,000

1 hood character that was the hallmark of Mr. Buchbinder, Buchbinder, Mr. of hallmark the was that character hood

Esq., Gross, Douglas

Buchbinder & Warren, LLC Warren, & Buchbinder

14000$,0,0 $1,400,000 $1,400,000 $1,400,000 Assessment BID

- neighbor to attention robust and community in pride

Treasurer Vornado Realty Trust Trust Realty Vornado

REVENUE the property or business owner that most embodies the the embodies most that owner business or property the William Abramson, Abramson, William President Dresner, Martin Village

The Norman Buchbinder Award is presented annually to to annually presented is Award Buchbinder Norman The Officers FY2019 Budget FY2019 Projected FY2020 Proposed FY2020 Projected FY2019 Budget FY2019

Board of Directors & Staff & Directors of Board Proposed FY 2020 Budget & Comparis0n Comparis0n & Budget 2020 FY Proposed

2019 Norman Buchbinder Award Buchbinder Norman 2019

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The Village Village The Astor Place NYC – Welcome new merchants! new Welcome www.astorplace.nyc Dear Neighbors Improving Public Spaces

The past year has been one of celebration and capacity building at the Village Improving public open space is cen- We produce year-round events in our Alliance. Over the past twelve months we marked the 50th anniversary of the tral to the Village Alliance mission, public spaces aimed at featuring founding of the Greenwich Village Historic District as well as the Stonewall Ri- our goal is to create and maintain local artistic talent and introducing ots which initiated the modern LGBTQ rights movement. Throughout these mo- beautiful streets, sidewalks and neighbors to our retail, restaurant mentous occasions, our hard-working street teams have been dedicated to the public plazas, ensuring a pedestri- and cultural partners. Events like the small details that improve quality of life for everyone in the neighborhood – be an-friendly environment that embod- Positively 8th Street Festival, Creativ- it sweeping sidewalk debris, removing graffiti, clearing snow from street corners, ies the hallmark of Greenwich Vil- ity Cubed, Astor Blaster, Lunchtime caring for greenery or tracking anti-social behavior. To improve service delivery lage. We prioritize the human-scale and Holiday Concerts, Joe’s Pub @ in these areas, the Village Alliance has now digitized our street conditions and experience by advocating for major Astor (Make Music New York, Friday maintenance reporting, ensuring that the beautiful and historic Greenwich Vil- ventures such as widening 8th Street Night Cabaret, and the Astor Alive! Ondrej Kobza at Ruth lage streetscape and welcoming spirit of the neighborhood shines through. sidewalks, to the more recent Village Performing Arts Series) and Net- Wittenberg Trian- Gateway project and $16M Astor working Happy Hours all offer the gle. Our newest Beyond quality of life improvements, the Village Alliance also advocates for Place plaza reconstruction. community opportunities to discover artwork debuted in and promotes local businesses that contribute to our neighborhood fabric. We 1. Greenwich Village streets buzzed new experiences and enjoy the neigh- the spring of 2019 firmly believe our small businesses are a prime reason that Greenwich Village as six million visitors marked the 50th Over the past few years the Village borhood, while providing valuable at Astor Place, remains a desirable place to visit and work tirelessly on their behalf. This past anniversary of the Stonewall Riots Alliance has been actively increasing patronage to Village merchants. Kostis Velonis’ (Photo by Andres Kudacki, AP) year we launched a mobile app for our popular Village Access Card program, our visibility in these public spaces, Life Without unlocking merchant incentives for a new group of neighbors who prefer to use 2. Neighborhood color was in full display largely through production of com- Tragedy, three mobile devices for their shopping and dining experiences. The mobile app is a with special events commemorating the munity events, often in partnership Greenwich Village Historic District This gives us the large sculptures critical tool to drive additional foot traffic to Village businesses and will allow (Map art by Barbara Macfarlane for with local businesses or advocacy opportunity to broaden reminiscent of merchants to more efficiently build relationships with their customers. Village Preservation; represented by organizations. This gives us the a Greek amphitheater Rebecca Hossack Art Gallery) our audience, educate opportunity to broaden our audi- as part of the Onassis Foundation’s As core services and marketing initiatives define our role in the neighborhood, ence, educate neighbors about neighbors about our Democracy is Coming festival at the the Village Alliance also produces and hosts events aimed at bringing the community together. Whether it is a net- our services, and ultimately build services, and ultimately Public Theater. We also look forward working event, a fundraiser, a lecture or art program, we strive to feature local businesses, creative talent and academic strategic partnerships that benefit build strategic to developing a sustained partner- institutions to both a local audience and the world beyond. Our popular street festivals and performing arts showcases our local businesses and the com- partnerships that benefit ship with the neighborhood’s newest continue to draw a diverse mix of residents and visitors to the neighborhood who flock to perennial favorites like the munity at large. Our newest public cultural destination for visual art, the Positively 8th Street Festival, Creativity Cubed and Astor Blaster events. And our new partnership with Joe’s Pub at the space program is the provision of our local businesses and Swiss Institute on St. Marks Place, Public Theater brought new creative energy to Make Music New York, Friday Night Cabaret and Astor Alive! performanc- free public WiFi at the Astor the community at large. as a means to reflect the contribu- es. Place plazas. Thanks to tions of emerging artists, engage the the generous support public and enliven the neighborhood. We hope you take a moment to read this Annual Report and learn more about our service to the community. Over the of local corporate Our most vivid public space ini- past quarter century, the Village Alliance has been a major force in cleaning up our streets, beautifying public spaces neighbor Face- tiatives involve the production of and promoting the best the Village has to offer. We hope to see you out on 8th Street, in Astor Place and throughout book, the new temporary public art installations 1. Life Without Tragedy, by Kostis Velonis, the district supporting our local businesses, attending events and in general enjoying the Village’s magnificent wifi system throughout the Central Village. In debuted at Astor Place as part of the Onassis quality of life. We thank our stakeholders for your continued support, and welcome feedback on how we can Festival 2019: Democracy is Coming can carry up to 2018 we presented the massive (Photo: Village Alliance) make the neighborhood a better place to live, work and visit. 400 simultane- rhinoceros sculpture, The Last Three, 2. Visitors to Astor Place are now able to go ous users for an by Australian artists Gillie and Marc Sincerely, online and connect with local businesses and estimated total of at Astor Place, as well as the interac- cultural institutions thanks to our free public WiFi network made possible with generous William Kelley Martin Dresner 10,000 per week. tive Poetry Jukebox by Czech artist support from Facebook. Executive Director President Small Business Advocacy Quality of Life

At the core of Village Alliance employees in Village zip codes. New vibrant police and property managers. Over Our neighborhood communication programs is the belief that a truly for this year, we launched our first Come on over. the past year, our team has logged an channels continue to engage nearly Be in good

company. C.O. Bigelow LOFT • • LoringMarlton PlaceLe PainHotel Quotidien Joe CoffeeChipotleButtercup • Liquiteria • • • • • • village • • • • alliance Gap cooper successful neighborhood contains ever mobile app for iOS, allowing office • union astounding 3,535 incidents, providing 40,000 followers under the Green-

Amelie

Stumptown See’s Candies nyu not only beautiful public open space, shoppers and diners to search and Goods for the Study creative the Alliance with invaluable infor- wich Village NYC and Astor Place

Anchor Businesses District Development th Amelie, 22 W 8 St Residential C.O. Bigelow, 414 6 Ave 21 E 12 St 108,000 sq ft residential but also a diverse array of retail and access deals with the tap of a finger Buttercup Bake Shop, 61 E 8 St 3,000 sq ft commercial Street mation and statistics that allow us NYC names, reflecting our intent to Chipotle Mexican Grill, 55 E 8 St 116 University Pl 18,000 sq ft residential g r e e n w i c h Gap, 750 Broadway 38 W 8 St 33,900 sq ft residential v i l l ag e Goods for the Study, 50 W 8 St 7,250 sq ft commercial Joe Coffee, 37 E 8 St 2,250 sq ft community Le Pain Quotidien, 10 5 Ave Office St Marks Pl + 3 Ave 66,000 sq ft office Liquiteria, 402 6 Ave cultural establishments. Through the without having to carry around the (NE corner) 6,000 sq ft retail to more effectively work with local provide content that appeals to the LOFT, 770 Broadway St Marks Hotel Loring Place, 21 W 8 St St Marks Pl + 3 Ave 37,000 sq ft hotel Marlton Hotel, 5 W 8 St (SE Corner) 6,000 sq ft retail See’s Candies, 60 W 8 St years we have promoted and advo- physical card. To download the free Stumptown Coffee Roasters, 30 W 8 St police precincts to address recurring broader neighborhood as well as to

8 East 8th Street innovative New York, New York 10003 cated on behalf of the local business app, search for “Village Access” in 212.777.2173 street conditions. those interested in learning about greenwichvillage.nyc

@greenwichvillagenyc

Photography: Julie Brown Photography and Bernadeta Serafin Photography Design: As the Crow Walks LLC community and supported local the Apple App Store. unique and/or visiting Greenwich Village. The Alliance is busy year-round social service and cultural organiza- Quality of Life initiatives were the Follow us on Facebook, Twitter and tions with modest resources. Our Building on our popular summer Place and Ruth Wittenberg Triangle. caring for trees, tree pits, hanging Instagram for the latest neighbor- initial funded programs at the Village events and promotions have always Saturday guided tours, we also seek baskets and other public landscaped hood news, events and business Alliance over 25 years ago and sought to connect community with to draw additional visitors through- This past fall the Village Alliance areas in the district. In 2018 we information. If social media is not remain the foundation of our work, commerce and culture. out the year to support our local launched a retail attraction campaign targeted tree care along University your focus, visit our website, focusing on keeping Greenwich Vil- merchants. To do so, we created 25 to feature the changing commercial Place and repaired tree pits that have https://greenwichvillage.nyc, and lage streets clean, safe and beautiful. In May we introduced Version 4.0 of curated digital walking tours, focus- composition of 8th Street, Greenwich become a nuisance for businesses, sign up for our biweekly e-newsletter, In 2018, our Clean Team worked hard our neighborhood merchant loyalty ing on everything from art, architec- Village’s original Main Street, with property owners and pedestrians The Village Beat. program, the Village Access Card. ture and literature to food and pop the latest demographics, retail an- to keep our streets clean, logging alike. Our green efforts add beauty Offering deals and incentives at culture (greenwichvillage.nyc/tours). chors and pedestrian data. We also 22,457 sanitation hours, removing to the everyday Village streetscape; over 75 local businesses, the Village The Village Alliance also supports continue to promote the profile of 1,075 tons of garbage and caring for we now maintain a total of 145 tree Access Card encourages Villagers local businesses by distributing thou- the corridor with Made on 8th Street, 170 pieces of plaza furniture. Our pits, 55 street planters and 48 hang- 2018 is also the first largest and most visible program, we to shop locally and strengthen the sands of neighborhood dining guides highlighting the people, places and ing flower baskets along with hun- year we began digitizing local retail economy. Since launch- to NYC hotels, tourist and university lifestyles of one of the most iconic painted 8,030 areas of streetscape dreds of shrubs, flowers and grass our street ing in 2015, we have distributed over information centers, and at our streets in New York City. Working and removed 416 large incidents of plantings at Astor Place. 14,000 cards to residents and Village Information Booths at Astor with local merchants, we feature the graffiti this past fiscal year. conditions stores, restaurants and services that 2018 is also the first year reporting, We are also pleased to report that make our corner of the world unique, we began digitizing our using hand quirky and vibrant. our patrol officers have been a street conditions reporting, New for this year, we valued and dedicated extension of using hand held devices to held devices In addition to our marketing pro- our own staff over the past year, track streetscape assets and to track launched our first ever grams, we advocate on behalf of patrolling seven days per week for maintenance needs, as well as mobile app for iOS, our small businesses on proposed streetscape a total of 6,120 hours. As ambas- public safety patrol logs. This state and local legislation that may assets and allowing shoppers and sadors to the district, public safety allows us to track maintenance and have an impact. We also offer direct diners to search and officers regularly check in with mer- safety needs in real time, as well as maintenance needs, assistance to any business needing chants to assess safety concerns, giving us the ability to chart seasonal as well as public access deals with the to navigate complex city agency interact with residents and visitors and longitudinal trends. Clear and tap of a Finger without regulations so that they can continue safety patrol logs. and provide constructive feedback in colorful data visualization makes it to operate with minimal burden. having to carry around daily reports to inform meetings with easier to speak with municipal service the physical card. 1. Our new retail campaign brings fresh eyes to 1. Our hard-working Clean Team labors year- providers and local stakeholders to 8th Street, capitalizing on the area’s energy and round to keep Village streets free of debris and resolve recurring issues. unique history. graffiti.(Photo: Kelly Campbell)