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BSS MCJ Syllabus

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BSS MCJ Syllabus First Semester MCJ 101: Concepts of Communication • Principles and processes of communication. • Background of communication • Human communication • Types of Communication • Interpersonal communication • Small group communication • Public communication and • Media communication • Daily communication behavior and its objectivity • Better ways of communication MCJ 102: Concepts of Journalism • Principles of Journalism • Basic theories Journalism • Practices of Journalism • Nature of news • Ethics of journalism • Pressure on the press and • Some aspects of interviews and features. MCJ 103: Mass Media in Bangladesh • Social history of newspaper since its emergence in undivided Bengal • Growth of electronic media, e.g., radio and television MCJ 104: Bangla Writing Skills The course helps the students improve their writing skills in Bangla. Emphasis is laid on familiarizing them with the norms of Bangla suitable for writing simple news, features and articles for the newspaper. Second Semester MCJ 105: Interpersonal and Group Communication • Preliminaries to interpersonal communication • Relationship development and deterioration • Improving interpersonal communication and conflict management • Types, procedures and formats of group communication • Nature and approaches to organizational communication MCJ 106: Mass Communication: Structure and Process • Nature, scope and functions of mass communication. • Nature of media audience • Media support system • Process of media effects • Media structure and performance. MCJ 107: Contemporary Bangladesh • Major socio-cultural, political and economic developments from the beginning of the twentieth century till the emergence of Bangladesh • Changes in politics • Socio-economic structure and culture after independence • Bangladesh in regional and global context • Constitution of Bangladesh MCJ 108: English Writing Skills 1. Basics of writing 2. Comprehension 3. Description 4. Translation 5. Letter writing THIRD SEMESTER MCJ 201: NEWS GATHERING AND WRITING • Techniques of gathering information • Writing simple news of accident, crime, speech and so on MCJ 202: COMPUTER SKILLS • MS Word • MS Excel • Power Point MCJ 203: SOCIAL PROCESSES AND INSTITUTION • Pattern of social relationships of individuals and groups • Social norms • Social roles and shared meanings • Issues of self in society • Socialization • Class structure • Marriage and Family • Ethnicity and Race • Gender and Sexuality • Ageing • Religion • Social change MCJ 204: BANGLADESH CULTURE AND HERITAGE • Ancient Bangla • Traces the main trends in the history of medieval Bangla • Critical analysis of the major political, socio-political and economic developments from the beginning of the 18 th century till the end of the 19 th century FOURTH SEMESTER MCJ 205: INTRODUCTION TO EDITING • Copy editing • Headline writing • Rewriting • translation MCJ 206: MASS COMMUNICATION THEORIES • Media structure and performance • Media organization in context • Production of media culture, issues • Concepts of media content • audience formation and experience • Media effects MCJ 207: POLITICAL PROCESSES AND INSTITUTIONS • Concepts of social processes • Structure of political power • Forms of political culture • Political socialization • Political participation • Political organization MCJ 208: CONTEMPORARY WORLD AFFAIRS • Developments of international affairs from 1945 to date • Bangladesh-India relationship • Bangladesh-Pakistan relationship • Bangladesh-US relationship • SAARC • Look east Policy of Bangladesh • Middle east crisis • Terrorism FIFTH SEMESTER MCJ 301: NEWSPAPER REPORTING • Methods of reporting social events • Methods of reporting cultural events • Methods of reporting political events MCJ 302: MEDIA LAWS AND ETHICS • Legal and ethical issues involved with the media industry • History and development of media laws and regulations MCJ 303: ECONOMIC PROCESS AND INSTITUTIONS • Concepts of economics • Principal economic institutions • Economic and Financial issues covered by the media • Economic reporting MCJ 304: COMMUNICATION RESEARCH METHODOLOGY • Purpose of research • Research design • Sampling techniques • Quantitative method • Qualitative method • Conducting research • Data analysis • Research report writing SIXTH SEMESTER MCJ 305: MEDIA, SOCIETY AND CULTURE • Interplay between media, society and culture • Role of the media in the social construction of reality • Powerful influence of mass media • How media shapes contemporary ideology and culture • Media representations • War and Media • Alternative media MCJ 306: DEVELOPMENT ISSUES AND PERSPECTIVES • Monetary Policy • Fiscal Policy • Budget • Share Market • Modernization theory • Dependency theory MCJ 307: INTERNATIONAL COMMUNICATION • Evolution of international communication • Dimensions • Various channels • Role and Impact of media international relations • Politics of international communication • News flow of south Asian countries MCJ 308: EDITING AND DESKTOP PUBLISHING • rewriting of complicated copies • Translation • Page make up (theoretical and Practical) SEVENTH SEMESTER MCJ 401: COMMUNICATION AND INFORMATION TECHNOLOGIES • General literacy in the infrastructure • Principles and Vocabulary CIT • Background • Ongoing changes • Networking MCJ 402: GENDER AND COMMUNICATION • Patriarchy • Feminism • Gender Roles and Identities • Gendered verbal communication • Gendered nonverbal communication • Gendered communication contexts: the family • Gendered communication contexts: Relationships in society • Gendered communication contexts: The education system • Gendered communication contexts: Organizations • Men, Masculinity and The media • Mediated gender: News • Politics and gender in media • Gender, Conflict and Media • Mediated gender: Advertisements • Mediated gender: Film • Gender and ICT • Gender and Media policy MCJ 403: BROADCAST JOURNALISM • Broadcast Newsroom Organization and Operation • TV news Structure and Writing • PTC and Live Reporting • TV news headline • Bulletin • Special Bulletin • News presentation MCJ 404: DEVELOPMENT COMMUNICATION • Historical overview of development communication • Communication and development: A few case studies • Different approaches to development communication • Critical analysis to early approaches • New roles for communication in development • Communication, participation and development • Participatory development communication • Modernization and post modernization approaches to participatory communication for development • Women in grass-roots communication • Diffusion of innovation • Development support communication • Planned strategy for development communication • Development Journalism: issues and perspective • Media advocacy/ Advocacy Journalism • Community Journalism EIGHTH SEMESTER Students will choose on course from the cluster A and another from cluster B. The will take either MCJ 414 or 415. MCJ 416 is obligatory. Cluster A MCJ 405: VIDEO PRODUCTION MCJ 406: PHOTO JOURNALISM MCJ 407: ECONOMIC AND BUSINESS JOURNALISM MCJ 408: GRAPHIC COMMUNICATION Cluster B MCJ 409: ONLINE JOURNALISM MCJ 410: PUBLIC SPEAKING MCJ 411: EDITORIAL AND FEATURE WRITING MCJ 412: SCIENCE REPORTING MCJ 413: MAGAZINE EDITING AND PRODUCTION MCJ 414: RESEARCH MCJ 415: INTERNSHIP MCJ 416: COMPREHENSIVE AND ORAL .
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  • Khorshed Alam
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