ALGARVE PROMOTION BUREAU www.visitalgarve.pt www.algarvepromotion.pt www.algarvepromotion.pt/golf www.algarveconvention.com Media Information Pack 2012 FOR FURTHER PRESS INFORMATION CONTACT: Natalie Schofield – PR Senior Account Manager 020 7367 0925 /
[email protected] Daniela Resenterra – PR Senior Account Executive 020 7367 0971 /
[email protected] CONTENTS UPDATE ON THE REGION 1. Algarve Promotion Bureau tourism summary 2. Back to Nature in the Algarve 3. Hotel and resort news 4. Algarve golf update 5. Algarve Promotion Bureau launches online early booking campaign 6. Algarve launches TV campaign with the Travel Channel and SKY Sports 7. Visitor satisfaction survey reveals Portugal is fulfilling tourists’ expectations GENERAL INFORMATION: FOCUS AND THEMES Algarve at a glance Algarve – an idyllic year-round destination Back to nature in the Algarve Algarve – a par-fect golfing paradise Zen and wellbeing in the Algarve Algarve – meeting business travel expectations Adrenaline rushes in the Algarve Fun for all the family in the Algarve Discover the hidden gems of the Algarve 1. Algarve Promotion Bureau 2011 tourism summary The Algarve has long been regarded as a favourite destination for UK travellers and in 2011 this was further strengthened. Over 3.1 million Brits arrived into Faro airport over the 12 month period, 56.4% of total arrivals and an increase of 9.8% on the previous year. London Gatwick was the most popular flight route, followed by Manchester, Stansted and Liverpool. The UK continues to be the strongest market for the Algarve and the tourism industry is thriving in the region which currently has over 34 five-star hotels, 141 four star hotels and 229 three star hotels and further growth is set to continue into 2012.