I September 27,1930 Exhibitors Herald-World 13 X THE TRE ....
Presenting floor plans and HE Fox theatres in the California the balcony, while the balcony of the photographic reproductions cities of Visalia and Hanford invite latter contains 420 seats. The Hanford comparison at a number of points. balcony is constructed of wood on steel of the Fox in Visalia, Cal., Both are typical examples of the mission frame supports, and the roof and interior I and the Fox in Hanford, Cal. style of exterior architecture rather walls of this house are also of wood. The Both of these houses were de common (especially in the smaller cities) Visalia theatre is entirely fireproof. in Southern California. And both con The interiors of each, which, though signed by Balch & Stanbery tain approximately 1,200 seats. of different inspiration, are similar in In their interiors they are alike in their general character. That is, gay, being atmospheric, though the decorative warm-1hearted luxury is in all appoint • motif of the Visalia house is East In- ments, through a plain background dian, while that of the Hanford theatre against which ornament is introduced at is Spanish. The former has 350 seats in salient points.
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LAYOUT OF THE MAIN FLOOR, FOX THEATRE, VISALIA, CAL. Balch & Stanbery, Architects. • BetteT Theatres S ection S eptem ber 27, 1930
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• • f- u.l ...... J "Z 0 , If) 0 -J - ~ « ....- :; • • • • • ,0 • Q -< ~a: f- 0- • t LAYOUT OF THE BALCONY, FOX THEATRE, VISALIA, CAL. Balch & Stanbery, Architects. V i ew of the F o x t h e a t r e in V i salia , 1001<. i n g toward t h e l e ft w a ll a n d s h o win g decora tiv e t re atm e nt based o n Eas t India n -.- o rn a Jn e nt a nd s tyles. Fox Visalia S ept embet' 27, 1930 E x hibitOTS H erald-WoTld 15 ' O~GAN ' , • fU ~NACf.· F..OOM ' , C HAM!'>L'" ME! r. . LANDING , - - , I ./. I , -.I , I J ..J 6 1-' I I If> L .c.J -...; ~() I "- I 0 - • . , .c, oJ .... I , V) ~o V) ::>, , I I 0 ;z - u oJ I I "', -- - ~~--- - 'O~G"'N • MLZZ:. L<'I1IOING , CIiAM~E..~· MHr... 5MO KUJG " OOM lIlCIf.S ~H'T 1\.00' ROOM C. 1\.. l).Ie C.I\.. . -- LAYOUT OF THE MEZZANINE FLOOR, FOX THEATRE, VISALIA, CAL. Balch & Stanbery, Architects. , • - • " .:. - - • . ~- Ano the r view of t h e • - • audit o rium in th e • F ox the atre in Vi salia, s h o wing th e • t r eat ln e nt a t th e • ol' g"a n ch a n1b er s and t h e proscenium a r ch . • ,, . , ' '''; Fox Visalia -- 16 B ette?' TheatTes Section September 27, 1930 . •- • • • • • • • • • • • • - - Above: An exterior view of the theatre in Visalia, an- example of the mis sion style adapted to theatre arc hit e c t u r e. The blending of such an extraneous element as the marquee, with the • r est of the building, is a notable feature here. Left: Looking down the foyer of the Visalia house, immediately be hind the auditorium, Dominating despite their location are rather heavy-appearing ceiling beams, which are deco I rated with r epresenta • tions of East Indian life. • fox Visalia September 27, 1930 Exhibitors H erald-World 17 _ ___ r--_ ____ ~- -- . • • • , • • , • • • • • , • • • • • . \ , 1 " • • , , Above: A vie w in the wome n's lo unge of the t h eatre in V isalia . Es sentia lly simple, in b oth arran gement and deco r a t ion, a n at m 0 s p h er e of warmth is g aine d by ad r 0 i t introduction 0 f d ecorativ e d e tail which is mode rni s tic . • Right: A view in the m a in foye r of the Vi~a1ia house, setting the dom in ating style of the e n tire th eatre with ap pOintme nts rich in Eas t Indian d etail. The stair case leads to the m e zza nine a nd its promenade. and a lso to the balcon y. fox Visalia