Welcome to the open house For millennials… And millennial-minded​ A new COOL approach of hospitality, OPEN to the city Where locals & travelers BLEND ​ and ENJOY social experiences​

joandjoe.com

JO&JOE MEDELLÍN COLOMBIA OPENING MARCH 2022

Cool • Blended • Caring

FIND YOUR LOCAL DEVELOPER CONTACT ON GROUP..COM/HOTELDEVELOPMENT MARCH 2021 - PHOTOS © ACCOR PHOTO LIBRARY PHOTO © ACCOR - PHOTOS MARCH 2021

RAFFLES \ ORIENT EXPRESS \ FAENA \ BANYAN TREE \ DELANO \ LEGEND \ FAIRMONT \ SLS \ SO

SOFITEL \ THE HOUSE OF ORIGINALS \ RIXOS \ ONEFINESTAY \ MANTIS \ MGALLERY \ 21C \ ART SERIES

MONDRIAN \ PULLMAN \ SWISSÔTEL \ ANGSANA \ 25HOURS \ HYDE \ MÖVENPICK \ GRAND \ PEPPERS

THE SEBEL \ MANTRA \ \ MERCURE \ ADAGIO \ MAMA SHELTER \ TRIBE \ BREAKFREE \

IBIS STYLES \ GREET \ \ JO&JOE \ HOTELF1 FROM >30% >95% REVENUE ONLINE 25€ COMING FROM F&B SALES PER BED / PER NIGHT LIFESTYLE - ECONOMY NO CLASSIFICATION Estimated figures varying from country to country

OPEN Global footprint of 9 hostels + PIPELINE Development PRIME SECONDARY AIRPORTS NETWORK 2 HOSTELS PIPELINE 7 HOSTELS New Built & Conversion LOCATIONS LOCATIONS SUBURBS 283 ROOMS 516 ROOMS CAPITALS, KEY CITIES & RESORT DESTINATIONS

MAJOR DOMESTIC

HOSTELS ROOMS DESTINATIONS 8 COUNTRIES NETWORK NETWORK +PIPELINE OTHER CITIES – South America – 17% & ATTRACTIVE TOURISTIC +134 DESTINATIONS – Northern Europe 29% – +233 283 Southern Europe 2 54% +149 Upcoming openings Rio de Janeiro, Brazil - 335 beds (2021) Vienna, Austria - 345 beds (2022) Medellín, Colombia - 198 rooms (2022) Rome, Italy - 218 rooms (2022)

Top 3 unique selling propositions

REDEFINING​ HOSTELS​ THE BEST ATMOSPHERE & DESIGN A PROFITABLE BUSINESS MODEL x OF ITS CATEGORY = The fun of a hostel ​+ the comfort of a hotel​ An exciting player in the ​lifestyle economy Urban art design ​+ exciting F&B options ​ Original design by creative designers locally segment offering:​ + insider local crowd ​ inspired. – Optimized number of beds per sq meter​ bring the street atmosphere into the hotel​ Lively lifestyle open common spaces, – Extensive accommodation options ​for Great value for money ​to sleep and eat ​ entertainment, activities and stage also individuals, groups, leisure, business.​ available for customers. without compromising quality. ​ – Incremental revenue ​(Food, Beverage and Customer centric, genuine and thoughtful Events​ attracting the local crowd)​ teams.

Passions Programming

Lively experience. Permanent stages to have event throughout the day ROOMS and night. you can find a variety of events adapted for all. organized and scheduled with the local community. Homemade meals, local food, — Average number of beds 300 to 600 affordable & generous meals at reasonable prices — Total Gross Floor Area 10 - 11 sqm/bed — Main types of rooms Street art. Jo&Joe, first and foremost, is a place for people to connect. It was a natural choice for Jo&Joe to work with graffiti street artists. – Private rooms 2 pax with private bathroom Whether they grew up on the streets of France, or in another country, – Unexpected designed OOO rooms (Out Of Ordinary) the graffiti artists have been chosen for what they have in common: a – Small dorms between 4 and 6 pax with private bathroom wish to communicate their art, to prompt questioning and debate, and, – Big dorms – shared spaces for 8 to 10 pax with private bathroom in this way, to (re)create connection. FOOD Encounters. They are a melting pot of various personalities, experiences Food & events playground & BEVERAGE and talent that recreates the heart and soul of the Jo&Joe brand. They Live entertainment instigate unforgettable memories and unbreakable bonds creating the High volume bar in indoor & outdoor premises DNA of each establishment. Positive, authentic and without fuss, Jo&Joe Happy House featuring collaborative kitchen for guest use is just like guests, created purely and simply to challenge convention. MEETINGS, Flexible space among public spaces EVENTS Shared room to be converted into ad hoc meeting Customer profile & OTHERS spaces — Townsters (locals) and tripsters (travellers): solos, tribes and love birds of all ages — Business and leisure — Domestic (60%) and international (40%)

Existing and upcoming flagships

MEDELLÍN PARIS GENTILLY PARIS NATION RIO DE JANEIRO ROME COLOMBIA FRANCE FRANCE BRAZIL ITALY All figures 2020 as of end December