Product Guide 2014 Contents
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PRODUCT GUIDE 2014 CONTENTS The only way we can improve THE ALVAREZ STORY 04 year after year, is to work at it, REGENT SERIES 06 experiment, find new angles, 26s 08 27s 10 try new ways and search for Ukuleles 11 inspiration. ARTIST SERIES 12 30s 14 60s 15 We constantly develop, we practice, we rehearse and we look for the best raw 65s 21 materials and components available 66s 24 just to keep raising the bar, why? 70s 26 75s 30 Because we’re musicians too, it’s in 80s 31 us, we may spend more time making 90s 32 guitars than music these days but it’s in our DNA, to move forward and create ALVAREZ ELECTRONICS 22 and love the guitars we make and our brand. Alvarez. ALVAREZ SHOP 27 The 2013-2014 line is the best we MASTERWORKS 34 have ever produced, soulful, toneful 60s 36 and beautiful guitars ready to make amazing music. 65s 36 A66s 37 A70s 39 THE ALVAREZ TEAM St. Louis Music ALVAREZ ACCESSORIES 41 ALVAREZ ARTISTS 42 ALVAREZ YAIRI 44 Yairi Masterworks 46 Yairi Stage 48 Yairi Standard 50 ALVAREZ SPEC SHEET 2014 52 IT’S OUR DUTY TO MAKE INSTRUMENTS THAT HELP PLAYERS PRODUCE THE BEST MUSIC THAT IS WITHIN THEM. *Models and specifications are subject to change without notice. THE Alvarez has been one of the leading acoustic Alvarez was established in 1965 by St. Louis Music. from Regent Series to Masterworks, so at each price point In the late 60’s the company began working with Master true value and quality is found. guitar brands in the U.S.A. and around Luthier, Kazuo Yairi. This collaboration turned out to be a the world for nearly 50 years. Its image is remarkable success and our Alvarez-Yairi guitars are still We are grateful that the result of our work has lead to synonymous with quality and innovation. handmade in the Yairi factory today, in the small town of our guitars being played by amazing musicians such STORY Kani, Japan. as Joe Bonamassa, Bono, Johnny Cash, Crosby, Stills & Alvarez instruments are known for their tone Nash, Ani DiFranco, Jerry Garcia, Paul McCartney, Monte and feel and some of the most amazing artists The bond between SLM and Yairi is underpinned by a Montgomery, Carlos Santana, Bob Weir, Thom Yorke desire to produce some of the finest guitars in the world. and so many more. And of course by the hundreds of over the last five decades have gravitated Our instruments are a mix of tradition and innovation, and thousands of amateur and professional musicians towards the brand and its guitars. our culture is continual development and improvement. around the world. We thank you all. We hope you find this attitude evident in all of our guitars THE ALVAREZ TEAM | ST. LOUIS MUSIC REGENT SERIES The entry-level guitar. Redefined. Regent Series are high quality entry level guitars, designed to give younger players, or players just starting out, an enjoyable experience in learning to play guitar. They are very much, serious guitars made from quality woods and components with many features of our more expensive instruments. You will be blown away by how good they sound and respond, and we hope you’ll find your new guitar hard to put down. 26s 8 27s 10 Ukuleles 11 REGENT SERIES REGENT SERIES KEY FEATURES Top Spruce Nut & Saddle PPS Synthetic Bone All Regent models ship with “The notes Regent Series produce are s Back & Sides Mahogany Tuners Chrome, Die-cast the Alvarez Duo-Foam Deluxe rounded and have depth. They have a Neck Mahogany, Satin Finish Binding Ivory ABS tone which is rarely found in laminated 26 Bracing Standard Scalloped X Strings D’Addario EXP16 Gig Bag. Bridge Bi-Level Rosewood Gig Bag AGB-15, Duo-Foam 15mm construction. Fingerboard Rosewood A/E models come with 250 Headstock Plate Rosewood SYS250 EQ with tuner DREADNOUGHT CLASSICAL FOLK/ OM RC26HCE features RD26CE 250 RD26CESB 250 • 14th fret joint Natural / Gloss Sunburst / Gloss • Curved fingerboard • 48mm nut TRAVEL RD26 RD26SB RT26 RC26 RC26HCE 250 RF26 RF26CE 250 Natural / Gloss Sunburst / Gloss Natural / Gloss Natural / Gloss Natural / Gloss Natural / Gloss Natural / Gloss Left-Handed available 8 ALVAREZ PRODUCT GUIDE 2014 REGENT SERIES 9 REGENT SERIES REGENT SERIES KEY FEATURES KEY FEATURES Top Spruce Nut & Saddle PPS Synthetic Bone UKULELES Neck Mahogany, Satin Finish Nut & Saddle PPS Synthetic Bone s Back & Sides Rosewood Tuners Chrome, Die-cast Bracing Traditional Fan Tuners Chrome, Die-cast Neck Mahogany, Satin Finish Binding Ivory ABS Bridge Rosewood Binding Black ABS Bracing Standard Scalloped X Strings D’Addario EXP Fingerboard Rosewood Strings D’Addario 27 Bridge Bi-Level Rosewood Gig Bag AGB-15, Duo-Foam 15mm Fingerboard Rosewood A/E models come with 250 Headstock Plate Rosewood SYS250 EQ with tuner. FOLK/ OM DREADNOUGHT SOPRANO TENOR SOPRANO TENOR RU12S RU12T RU16S RU16T Finish: Natural / Satin Finish: Natural / Satin Finish: Natural / Gloss Finish: Natural / Gloss RF27 RF27CE 250 RD27 RD27CE 250 Top: Mahogany Top: Mahogany Top: Spruce Top: Spruce Natural / Gloss Natural / Gloss Natural / Gloss Natural / Gloss Back & Sides: Back & Sides: Back & Sides: Back & Sides: Mahogany Mahogany Mahogany Mahogany 10 ALVAREZ PRODUCT GUIDE 2014 REGENT SERIES 11 Awards & Accolades for Artist Series AB60CE ARTIST Best New Bass SERIES Music & Sound Retailer, USA AD70 Best Acoustic Guitar, Rock Category Chitarre Magazine, Italy AP70 Best Acoustic Guitar 2014 will be another great under £500.00 year for Artist Series. Guitar & Bass Magazine, UK AG75CE Rated 90% Already a class leading and multi award Guitar & Bass Magazine, UK winning line of instruments, 2014 brings a host of design updates that takes Artist to a ABT60 professional level guitar line. A level beyond its Rated 5/5 peers with a detail in design and construction Acoustic Magazine,UK that is second to none in the solid top arena. ARTIST 66 SERIES Nominated for Best Acoustic The success of Artist Series is not just down Series to us but the thousands of players who have Music & Sound Retailer, USA posted, tweeted or discussed these guitars in forums, reviews, and on the street, for that, AD70CE we sincerely thank you. Best Electro Acoustic under £500.00 Guitar & Bass Magazine, UK 30s 14 60s 15 AD66CE “This guitar is well 65s 21 worth every penny of its 66s 24 under-$500 street price” 70s 26 American Songwriter. USA 75s 30 80s 31 ABT60 “The ABT60 delivering great 90s 32 value for anyone considering a Baritone” Teja Gerken, Acoustic Guitar Magazine ARTIST SERIES ARTIST SERIES KEY FEATURES Top Solid A Sitka Spruce Headstock Plate Rosewood s Back & Sides Mahogany Nut & Saddle Real Bone s Neck Mahogany, Tuners Chrome, Die-cast 50/50 Semi Gloss Finish Binding Black ABS 30 Bracing FST2M Strings D’Addario EXP16 60 Bridge Bi-Level Rosewood A/E models come with 250 Fingerboard Rosewood SYS250 EQ with tuner. KEY FEATURES Top Solid A+ Sitka Spruce DREADNOUGHT FOLK/ OM Back & Sides Mahogany DREADNOUGHT Neck Mahogany, 50/50 Semi Gloss Finish Bracing FST2M Bridge Bi-Level Rosewood Inlays Abalone & Mother of Pearl Fingerboard Rosewood/ 12th Fret Inlay Headstock Plate Rosewood Nut & Saddle Real Bone Tuners Premium Die-cast Binding Ivory ABS Bridge Pins PPS Strings D’Addario EXP A/E models come with 550 SYS550 EQ with tuner. “With a huge choice of tone woods and body shapes, Artist Series has a guitar for everyone. AD30 AD30CE 250 AF30 AF30CE 250 AD60CE 550 AD60 Natural / Satin Natural / Satin Natural / Satin Natural / Satin Natural / Gloss Natural / Gloss Left-Handed available 14 ALVAREZ PRODUCT GUIDE 2014 ARTIST SERIES 15 ARTIST SERIES 60s 60s ARTIST SERIES DREADNOUGHT FOLK/ OM GRAND AUDITORIUM AD60BK AD60SB AF60 AF60CE 550 Black / Gloss Sunburst / Gloss Natural / Gloss Natural / Gloss Left-Handed available AD60CEBK 550 AD60CESB 550 AD60SB AF60CESB 550 AF60SB AG60CE 550 Black / Gloss Sunburst / Gloss Sunburst / Gloss Sunburst / Gloss Sunburst / Gloss Natural / Gloss Left-Handed available 16 ALVAREZ PRODUCT GUIDE 2014 ARTIST SERIES 17 ARTIST SERIES 60s 60s ARTIST SERIES 12 STRING DREADNOUGHT LJ60 LITTLE JUMBO Carefully designed with a unique bracing pattern and arched back to give you as much tone from a little guitar you’re ever likely to hear. The LJ60 is a serious little instrument, perfect for when you’re on the road, at the beach or just sitting on the porch. Comes with the Alvarez AGB-15 Duo-foam delux gig bag. KEY FEATURES KEY FEATURES Top Solid A+ Sitka Spruce Headstock Plate Rosewood Top Solid A+ Sitka Spruce Headstock Plate Rosewood Back & Sides Mahogany Nut & Saddle Real Bone Back & Sides Arched Mahogany Nut & Saddle Real Bone Neck Mahogany, Tuners Premium Die-cast Neck Mahogany, Tuners Chrome, Die-cast 50/50 Semi Gloss Finish Binding Ivory ABS 50/50 Semi Gloss Finish Binding Ivory ABS Bracing FST2M Strings D’Addario EXP36 Bracing FSTLJ Strings D’Addario EXP16 Bridge Bi-Level Rosewood A/E models come with Bridge Bi-Level Rosewood A/E models come with 550 250 Fingerboard Rosewood SYS550 EQ with tuner. Fingerboard Rosewood SYS250 EQ with tuner. AD60-12CE 550 AD60-12 LJ60E 250 LJ60 Natural / Gloss Natural / Gloss Natural / Satin Natural / Satin 18 ALVAREZ PRODUCT GUIDE 2014 ARTIST SERIES 19 ARTIST SERIES 60s ARTIST SERIES KEY FEATURES “Rated 5/5 (ABT60) “The ABT60 delivering great value “Best new bass (AB60CE) Top Solid A+ Western Red Cedar Headstock Plate Rosewood Acoustic Magazine for anyone considering a baritone Music & Sound Retailer s Back & Sides Mahogany Nut & Saddle Real Bone Neck Tuners Teja Gerken, Acoustic Guitar Magazine Mahogany, Chrome, Open Gear Strip 50/50 Semi Gloss Finish Binding Rosewood 65 Bracing Traditional Spanish Fan Strings D’Addario EXP46 Neck Joint Spanish Heel A/E models come with 550 Bridge Rosewood SYS550 EQ with tuner.