January 2012 Issue 12 Food from PolandPolish Magazine for Professionals ISM Edition EDITORIAL January 2012 Issue 12 Food from PolandPolish Magazine for Professionals ISM Edition Editorial Office Bagno Street 2/218 00-112 Warsaw, Poland TOMASZ PANCZYK Editor In-Chief Phone/Fax: +48-22 847 93 67 +48-22 828 93 66
[email protected] Phone: +48-22 847 93 68 e-mail:
[email protected] www. foodfrompoland.pl Editor-In-Chief – Tomasz Panczyk e-mail:
[email protected] Deputy Editor-In-Chief – Maja Swiecka e-mail:
[email protected] Editor – Monika Dawiec Sweets from Poland e-mail:
[email protected] Editor – Pawel Panczyk – known around the world e-mail:
[email protected] The Polish confectionery market is divided between Advertisement Office many producers. They are mainly micro, small and Phone/Fax: +48-22 847 93 67 medium-sized enterprises. Some of them are big family-run Phone +48-22 828 93 66 companies. E.Wedel, is the one with the longest tradi- Sales & Marketing Department Director tion and the highest brand awareness of them all, used Beata Kurp e-mail:
[email protected] to be the market leader for many years. Also Wawel from Key Account Manager – Agnieszka Niewiadomska Cracow, Mieszko from Raciborz, „Solidarnosc” from Lublin, e-mail:
[email protected] Colian Group - owner of three brands: Jutrzenka, Goplana Key Account Manager – Katarzyna Kalczynska and Kaliszanka – are among the largest players on the e-mail:
[email protected] Polish sweets market. We have many sweet brands known Key Account Manager – Marcin Michalski around the world like – “Ptasie mleczko”, Sliwka Nalec- e-mail:
[email protected] zowska”, “Zozole”, “Kukulka”, „Krowka” or “Czekolada Gorzka”.