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Prepaid Prepaid Players Expand Business Is Booming in the Prepaid Card Sphere 3 AdvisoryBoard NotableQuote » Tony Abruzzio–Global Payments Inc. » John Arato–MagTek Inc. PayPal and Amazon.com already » Adam Atlas–Attorney at Law have 100 million accounts on file that include shipping information » Clinton Baller–PayNet Merchant Ser vices Inc. and payment preferences. Now, » Audrey Blackmon–TASQ Technology PayPal wants to open up its plat- » Sam Chanin–Tribul Merchant Services forms to online software vendors. » Steve Christianson–AAmonte Bankcard Soon, there will be an entire class » Steve Eazell–Secure Payment Systems Inc. of payment providers who will » W. Ross Federgreen–CSRSI bypass the card brands. » Jim Fink–EVO Merchant Ser vices See story on page 29 » Kim Fitzsimmons–First Data Merchant Ser vices » Ed Freedman–Total Merchant Services » Marc Gardner–North American Bancard » Russ Goebel–Quantus Health Solutions LLC Inside this issue: » Matt Golis–YapStone Inc. CONTINUED » Alex Goretsky–USA ePay » Curt Hensley–CSH Consulting Company Profi les » Jared Isaacman–United Bank Card Inc. » Kevin Jones–First American Payment Systems Merchant e-Solutions Inc. » Jerry Julien–Equity Commerce LP A different vision, a better solution .....................................................41 » Lazaros Kalemis–Alpha Card Ser vices Inc. » Dee Karawadra–Impact PaySystem New Products » Rod R. Katzfey–Comdata Processing Systems Inc. » Allen Kopelman–Nationwide Payment Systems Inc. Consolidated purchasing for truckers ....................................................80 » Mitch Lau–Money Tree Merchant Services A gateway into e-commerce .................................................................82 » Mitch Levy–Merchant Cash and Capital » Dan Lewis–AmeriBanc National Ltd. Inspiration » Douglas Mack–Payex » Paul Martaus–Martaus & Assoc. Twenty tips for lifelong learning ............................................................85 » Biff Matthews–CardWare International Departments » Tim McWeeney–WAY Systems Inc. » Patti Murphy–The Takoma Group » Michael Nardy–Electronic Payments Inc. (EPI) Forum ..................................................................................................5 » Joseph Natoli–NPC Datebook ...........................................................................................87 » Steve Norell–US Merchant Ser vices » Bulent Ozayaz–VeriFone Resource Guide ..................................................................................88 » Marcelo Paladini–Cynergy Data Advertiser Index ...............................................................................102 » Michael Petitti–Trustwave » Bill Pittman–SoundPOS LLC. Miscellaneous » David Press–Integrity Bankcard Consultants Inc. » Steve Rizzuto–TransFirst QSGS: Quick Summary Green Sheet......................................................8 » Charles W. Salyer–Ladco Leasing Inc. » Jeffrey I. Shavitz–Charge Card Systems Inc. Bottom Lines .......................................................................................14 » Lisa Shipley–Ingenico North America » Dave Siembieda–CrossCheck Inc. 10 Years ago in The Green Sheet .........................................................78 » Rick Slifka–Exec-Links LLC Water Cooler Wisdom ........................................................................85 » Anna Soloman–Fast Transact Inc. » Ted Svoronos–Group ISO » Scott Wagner–GO DIRECT Merchant Ser vices Inc. » Dan D. Wolfe–Teledraft Inc. » Sam Zeitz–American Bancard LLC 4 President and CEO: Paul H. Green ...........................................................paul@greensheet.com General Manager and Chief Operating Offi cer: Kate Gillespie ...........................................................kate@greensheet.com CFO/Vice President Human Resources & Accounting: Brandee Cummins ...............................................brandee@greensheet.com Assistant VP, Editorial: Laura McHale Holland ..............................................laura@greensheet.com Senior Editor: Patti Murphy .............................................................patti@greensheet.com Senior Staff Writer: Dan Watkins .............................................................dan@greensheet.com Staff Writers: Michael Miller.......................................................... [email protected] Joe Rosenheim ........................................................... [email protected] Ann Wilkes ...............................................................ann@greensheet.com Assistant VP, Production and Art Director: Troy Vera.................................................................. [email protected] Production: Lewis Kimble, Production Manager [email protected] Assistant VP, Advertising Sales: Danielle Thorpe ....................................................danielle@greensheet.com National Advertising Sales Manager: Rita Francis ................................................................rita@greensheet.com Advertising: Kat Doherty, Advertising Coordinator [email protected] Circulation: Vicki Keith, Circulation Assistant [email protected] Correspondence: The Green Sheet, Inc. 800-757-4441 • Fax: 707-586-4747 6145 State Farm Drive, Rohnert Park, CA 94928 Send questions, comments and feedback to [email protected] Send press releases to ...............................................press@greensheet.com NOTE – Please do not send PDF versions of press releases. Print Production: Hudson Printing Company Contributing Writers: Adam Atlas ...................................................................atlas@adamatlas.com Tim Cranny ....................................................tim.cranny@panopticsecurity.com Brandes Elitch ........................................................brandese@cross-check.com Jeff Fortney ......................................................................... [email protected] Scott Henry .............................................................. [email protected] Vanessa Lang ..................................................vanessa.lang@888quikrate.com Biff Matthews .........................................................................biff@13-inc.com Jon Perry ..............................................................jon.perry@888quikrate.com The Green Sheet (ISSN 1549-9421) is published semi-monthly by The Green Sheet Inc., 6145 State Farm Dr., Rohnert Park CA 94928. Subscription is FREE to participants in the payment processing industry, an annual subscription includes 24 issues of The Green Sheet and 4 issues of GSQ. To subscribe, visit www.greensheet.com. POSTMASTER: send address changes to The Green Sheet Inc., 6145 State Farm Dr., Rohnert Park CA 94928. Any questions regarding information contained in The Green Sheet should be directed to the Editor in Chief at [email protected]. Editorial opinions and recommendations are solely those of the Editor in Chief. In publishing The Green Sheet, neither the authors nor the publisher are engaged in rendering legal, accounting, or other professional services. If legal advice or other expert assistance is required, the services of a competent professional should be sought. The Resource Guide is paid classifi ed advertising. The Green Sheet is not responsible for, and does not recommend or endorse any product or service. Advertisers and advertising agencies agree to indemnify and hold the publisher harmless from any claims, damage, or expense resulting from printing or publishing of any advertisement. Copyright © The Green Sheet, Inc., 2009. All rights reserved. 5 Forum Quest for knowledge to the next payment professional willing to share knowledge with the payments community. My name is Bill Brennan. I am the Director of Item Processing for Southwest Corporate Federal Credit Union in Plano, Texas. I have Street Smarts articles typically also contain insights from members been in the check processing business for most of my 28 years of GS Online's MLS Forum, another recommended resource. The in financial ser vices. I am now interested in lear ning about the Forum contains discussion threads about anything and everything credit/debit card business. having to do with carving out a career in the payments industry . You'll need to register to join. Do that by clicking "Register today!" A colleague in the consulting business pointed me toward your in the upper right-hand corner of our home page and following the Web site. I'm trying to find a place with documents and diagrams prompts from there. that can help me lear n about the business. Frankly , I'm star ting with "do-re-mi" if you will. Once you are registered you can ask questions of other members, many of whom have decades of experience in the industry . Can you suggest where I might find information on the basics from The following publications also may be helpful to you: the perspective of both the merchant as well as the processor? • How to Survive and Thrive in the Merchant Ser vices Industry, Bill Brennan by Marc J. Beauchamp and William Graham, Performance Southwest Corporate Federal Credit Union Training Systems, 2003 • Paying with Plastic: The Digital Revolution in Buying and Bill, Borrowing, Second Edition, by David S. Evans and Richard Schmalensee, The MIT Press, 2005 Here are some suggestions that may be helpful to you: • What Ever y Business Should Know About Accepting Credit Cards, by Anthony L Ogden, 2004 The Publications link at the top menu on our home page • The Electronic Transactions Association's Encyclopedia of (www.greensheet.com)
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