LEISURE HOLIDAY & HOME PARK UPDATE 2021 SAVILLS LEISURE HOLIDAY & HOME PARKS

THE NATIONAL HOLIDAY AND HOME PARK SPECIALISTS

Can our Specialist Leisure team assist you?

25 LEISURE AND TRADE SOLD SPECIALISTS WORKING ACROSS THE UK AND EUROPE AGENCY VALUATION

LEISURE & TRADE RELATED WE HAVE ADVISED ON OVER £1.5BN WORTH LEISURE ASSETS IN THE LAST 12 MONTHS

BUSINESS PLANNING & RATES DEVELOPMENT

EXPERT RATING TEAM WHO ACT FOR THE MAJORITY OF GROUP HOLIDAY PARK OPERATORS IN THE UK

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INTRODUCTION TO SAVILLS

Welcome to Savills 2021 Holiday and Home Parks brochure. Index PAGE Whilst writing this an unprecedented shock to and Covid-19 has shaped Holiday and introduction I recall sitting the national economy, which an environment where Home Park 6-7 down at the end of 2019 and initially also had a dramatic domestic tourism can thrive. Market writing an article entitled impact on the holiday park Caravan parks have found The Private “2020 vision”. I specifically sector. an enhanced popularity and 8-10 Equity Market remember the feeling of in some cases are viewed as Golf Course optimism that I had when I Despite the first lockdown, ‘open air hotels’ where social 12-13 looked forward to what the caravan parks continued to distancing is possible and Developments year may have in store. transact and Savills were the outdoors can be enjoyed. Business Rates 15 able to complete on six In 2021 parks will need to Valuation 16 In Q1 of 2020, clients caravan park sales in April adapt to an emerging and Emerging and park owners were and May alone. Despite 19 evolving customer base Trends reporting that caravan the continued disruption, where the greatest challenge Sustainability sales were already above demand for parks of all for park owners is perhaps 20 Services that of previous years and varieties did not falter demand outstripping supply Brexit was likely to be the throughout the year. Many for caravans and lodges. 2020 Summary 21 contributing factor. This holiday parks reopened on This is likely to also be Case Studies: viewpoint tied in with Savills 4th July commencing the reflected in the market for Planning 22-23 predictions for strong trade recovery for holiday park parks themselves, where in 2020. The short lived businesses, which fortunately demand for good quality Agency 24-25 optimism gave way to the have been able to comply Selection of our properties remains firm 26-34 warning signs of disruption with social distancing and supply limited. We Properties which, in hindsight, were requirements more easily therefore look forward with Selling Your 35 evident from the start of than other sectors of the optimism to 2021, and hope Caravan Park the year, although it was hospitality industry. that 2020 will be viewed as Our Team 36 not until 29th January when a challenging year which Savills Leisure the UK had its first Covid-19 Whilst there is ongoing despite its setbacks, helped 37 Services case that the magnitude of disruption to the UK to raise the profile of the the potential impact of the economy, news of progress holiday park sector and Why Savills 38 Pandemic became a reality. with vaccines has provided broaden its appeal to UK Our Sectors 39 The next six weeks leading hope that one day soon, we holidaymakers and second up to the first national may return to some sort of home owners. lockdown of all hospitality normality. In the meantime and accommodation the melting pot created by Richard Prestwich businesses was the start of the combination of Brexit

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HOLIDAY & HOME PARK MARKET Change in Average 'Per Pitch' Values Change in Average 'Per Pitch' Values Key Key

£40,000£40,000 ResidentialResidential Park Average Park Average Going into 2020 many holiday park operators were pondering how Brexit would HolidayHoliday Static Park Static Average Park Average £35,000£35,000 impact their business. Many operators had already seen a boost in staycations since TouringTouring Park Average Park Average the vote to leave and were planning to accommodate more domestic holidaymakers. £30,000£30,000 Then, with little warning, the parks had a new challenge to deal with. £25,000£25,000

In March 2020, the UK went Holiday park operators generally equally strong, as in previous £20,000£20,000 into lockdown and in an instant expect strong occupancy rates in years as illustrated in the Average holiday park operations / July and August and in 2020 the ‘Per Pitch’ Values graph opposite. £15,000£15,000 businessess came to a standstill. sector experienced occupancy There is little evidence of any National and international rates of 99%, which were higher distressed sales resulting from £10,000 holidays were cancelled overnight that the long-term average of Covid-19, on the contrary the £10,000 and lockdown restrictions meant 95%. The popularity continued majority of operators believe that people were not able to visit their into September and October, the industry will flourish in the £5,000£5,000 second homes, holiday caravans typically when operators would wake of Brexit and Covid-19. or lodges. start to see declining occupancy £0 £0 The promise of Covid-19 rates, with sustained demand The UK lockdown could not have vaccines is a welcome positive 20152015 2016 2016 2017 2017 2018 2018 2019 2019 2020 2020 near-full capacity. The second come at a worse time, at the step in the right direction, lockdown in November, whilst beginning of the spring holiday although underlying caution will perhaps less disruptive, was season, with many parks due to likely cause further disruption equally unwelcome as park open on the Easter weekend. Four throughout 2021. Forecasting owners were clawing back lost months of 2020 trading were in 2021 remains a challenge, but income from earlier in the year. lost, including some key school unlike 2020, the early lockdown holidays and bank holidays, until Despite the unprecedented and roll-out of the vaccine gives £18,710 £26,832 £52,066 holiday parks were allowed to disruption, 2020 has been hope that restrictions might be reopen again in July. The general another strong year for holiday eased by the time this year’s HIGHEST PRICE ACHIEVED AVERAGE PRICE ACHIEVED HIGHEST PRICE ACHIEVED consensus across operators and home park sales which is season kicks off in the Easter FOR A TOURING PITCH FOR A LODGE PITCH FOR A RESIDENTIAL PITCH however is that many have been testament to the resilience of holiday, which could pave the way fortunate to see a strong recovery the sector. There have been for a strong recovery in trading in holiday stays over the second less transactions in 2020 when during 2021. half of the season. compared to previous years however demand has been

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PRIVATE EQUITY STRIPPED BARE Why is the holiday market attracting private equity investors?

What is the outlook for private equity investment in the holiday park market?

Private equity is risk capital which is model, sector dynamics and market that the rent is set at no higher than not publicly listed. The raison d’etre conditions. For instance, buy out around 15% of sustainable profits. of private equity funds is usually to groups traditionally have a three to Private equity buyers are generate a capital gain from the sale five year holding period; in a stronger Resilient market Investors are Strong levels of opportunistic in nature and like of investments. Private equity money market, the hold period is shorter as other groups of buyers, many are will commonly actively manage a the rate of return is higher. A more compared to over-exposed to return in the currently waiting for the bottom of business before realising a higher crowded market place is creating the market, to maximise their returns. other sectors other markets sector value on exit. Private equity fund greater competition between private While some trends emerge which managers fulfil a range of roles, such equity groups, supporting higher link one recession to another, there as raising funds from investors, finding prices. Increasingly therefore, a longer are a number of key differences and managing investments and holding period is required to make a between the Global Financial Crisis generating a capital gain. gain on the invested capital. Many of Due to its operational resilience, Moreover, many groups are over- A greater number of group operators and the current pandemic. One is the opportunities are off market and relatively few distressed assets are exposed to certain operational sectors of scale, could serve to increase the In broad terms, the concept of that the banking sector is far better are relationship driven. expected in the holiday park sector. and the opportunity to diversify into possible number of targets for private private equity emerged in the 1980s, capitalised than during the Global Despite this, we expect the holiday a market with such a flexible business equity buyers. It could also give rise out of development and venture What characteristics have marked Financial Crisis (GFC), with the banks park market to remain attractive to model is an attractive one. to an even more pronounced two tier capital. Development capital is equity private equity investment in the able to take a slightly different stance private equity investors. Why? Firstly, market, with an increased number Finally, a holiday park acquisition off funding used to expand established holiday park sector, to date? Exact through various forbearance policies, it is relevant to identify operational of groups affordable only to private a multiple on sustainable profits of businesses. It is less risky than venture requirements differ from one investor for instance extending existing trends and investment patterns equity buyers, with cash reserves say 12, represents an attractive return capital, which is financing provided to to the next however for their initial debt facilities or rolling up interest in other operational sectors. For well in excess of £100M and an ability when viewed in the context of a start-up businesses. investment, groups will typically wish payments. instance, the hotel market is not to justify multiples on profit beyond to place at least £75M, in order to multiple on sustainable profits of say The private equity industry has gone The current expectation is that expected to return to pre Covid levels those considered sustainable by establish a platform in the market, 14 – 15 for a regionally located hotel. through various evolutions, including distressed assets will start to filter of trade until 2023 or 2024. While sector specific operators. from which they can drive economies the emergence of two distinct tiers through in certain operational markets that market is likely to see plenty of In terms of the longer term outlook for of scale. Subsequent acquisitions may The market may also see a gradual of fund: the first being sector specific in Q2 2021. Distress is expected to be distressed assets come to the market the holiday park sector, we expect to comprise smaller lot sizes of perhaps move towards greater operational and the second more focused on particularly prevalent in those markets in 2021, private equity groups may see increased levels of consolidation £20M, comprising either a single or transparency, allowing operators cross border investments. If they are where properties were over-leveraged need to hold assets for longer than a amongst the top 15 or 20 operators multiple assets. Although perhaps and buyers alike to benchmark entering new markets, private equity or where pricing was over-heated traditional five year period, in order in the market, either through mergers a third of the top ten operators in performance, broadening the appeal groups will commonly retain the leading into the pandemic, or where for there to be a sufficiently buoyant or selective acquisitions which the sector hold properties which of the sector to private equity groups existing staff structure of a business, there has otherwise been a seismic market for subsequent disposals. complement existing portfolios. are subject to ground rents, this is a who have previously shied away with the aim of building a platform. shift in operational performance due structure with which private equity from the sector, due to its perceived The holding period will depend on to the pandemic. The hotel and pubs groups are comfortable, provided opaqueness, relative to some other the type of group and its business sectors are two such examples. trading sectors.

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Changes in operator profiles

Current private equity targets

Some lifestyle owners Current mid-sized are looking to expand parks being developed operations & purchased by Lifestyle and Mid-Market national operators National Single Park Groups Operators Operators Groups

A consequence of increased private equity investors, who seek the equity groups have shied away from operator consolidation is improving asset management potential offered buying from other private equity tenant covenants, which when by unencumbered businesses. groups however with a dearth of occupational leases are put in place, suitable opportunities, they may have Irrespective of the direction in which prove attractive to a different set of no choice in the matter. the holiday park sector evolves, to an buyers again, the institutional funds. extent it will always remain relatively Ultimately, in ten years’ time, we may This group of buyers is seeking fragmented, given the significant look back at Covid as a key turning long leases with inflation linked rent market share taken by single owner point in the structural evolution of review mechanisms and rents set at operators, for whom running a the holiday park market, having around 50% of underlying profits. holiday park is a lifestyle choice. As highlighted the benefits of investment Improving tenant covenants may a result, we expect demand from to a new set of private equity buyers. therefore give rise to an increasing private equity investors to continue to number of operators taking leases, as Savills has close relationships with outstrip the supply of suitable targets a way of releasing capital for further multiple private equity groups, who with buyers having to alter their investment or reward. Should this either have or are looking to obtain a criteria, in order to gain a foothold in come to pass, this would depress the presence in the sector. the market. Historically, many private number of available opportunities for

10 SAVILLS LEISURE HOLIDAY & HOME PARKS PENRHOS PARK, CEREDIGION

An excellent example of golf diversification, Penrhos Park comprises an 18 hole championship golf course, HOLIDAY PARK DEVELOPMENT further 9 hole course and driving range, with adjoining holiday park, hotel and leisure facilities. We obtained planning permission on behalf of the EVOLVING GOLF DIVERSIFICATION owners for an extension to the holiday park for the siting of 34 static holiday caravans, bringing the total number of permitted holiday caravans and lodges at the park up to 191. The golf industry has suffered over recent years with a decrease in popularity and declining membership numbers. As a result, many club owners are now looking for ways to diversify their businesses and utilise their often large land holdings, and a popular choice is to expand into holiday lodge accommodation.

Golf courses are well suited to It is also important that you There are a number of benefits to the addition of holiday lodges for consider the inclusion of site adding holiday lodges to a golf a number of reasons. The scenic facilities. Golf clubs often already course, primarily the diversification location of many courses make offer facilities such as a restaurant of income for the owners, thereby them an attractive proposition for and bar, so proximity to these on reducing the reliance upon those looking to get away from site facilities can be an attractive membership and fees. It may also PENNANT PARK, the hustle and bustle. Golf courses offering to holidaymakers. encourage more golfers to visit FLINTSHIRE are also established tourism the course and open it up to ‘pay Finally, it is imperative that you destinations with people willing to as you play’ business and a wider Pennant Park is a picturesque golf are aware of any designations travel to have time away from their catchment. course with views over the Dee on the land you are looking to Estuary. We were first instructed at local courses. develop. Due to the countryside There is also the more overlooked Pennant Park some 15 years ago to advise on a modest development of There are several key nature of golf courses, there can benefit of creating a rural tourism holiday lodges to supplement the considerations when applying sometimes be statutory and local business which can generate golf course’s income. With a positive for planning permission to add designations on the land for the additional employment and off-site policy framework in the Development Plan, the course now has consent for holiday lodges on a golf course. It purposes of protecting biodiversity spend into the local community 73 lodges and static caravans on 4 is important to fully consider the and landscape character. Golf all of which are key focal points separate areas of the golf course which economic viability and number courses that are liable to flooding to support a positive planning can be occupied all year round. of lodges to ensure the business from rivers or the sea can be application. will be profitable. This can be difficult to promote, and it is also done by checking the anticipated challenging to secure permission sale and rental values of the for development on courses that lodge properties against the lie within the green belt. development costs.

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BUSINESS RATES AND COVID

A tax on the occupation, or the right to occupy non-domestic property in the UK. Savills rating team can manage and mitigate this cost for clients, and has been doing so for many years, specialising in the various sectors.

We do this for landlords and and property management Office (VOA). Progress has tenants alike, reviewing and services, which provides been slow which has now challenging rateable values; our rating experts with been compounded by the auditing and managing more transactional and COVID pandemic, where rates payments; and comparable data than many some 200,000 additional offering advice on vacant of our competitors, and appeals have been lodged. or underutilised space, or with recent changes to the The VOA are under pressure space undergoing works. appeal system in England, to clear these appeals whilst access to this wider source Our business rates service also working towards the of market evidence is vital is suitable for anyone with postponed 2021 Revaluation to achieving successful an interest in non-domestic which will currently take appeals. property, whether they be a place in 2023. trading business, a charity, This seamless service allows The original discussions with an investor or a developer. us to provide a variety of the VOA were finalised in The sectors we cover include different service levels an agreement concerning caravan and holiday parks, which can be tailored to the 2021 Practice Note marinas, golf courses leisure each client’s requirements, for holiday and touring and trade-related, industrial, with the common objective parks which will now need logistics, office, as well as of reducing both the level amending to take into specialist properties which of rates liability and the consideration the 2020 may not be conventionally administrative burden. trading season. Our clients valued. With the 2017 Rating will be informed of the As well as interacting with Revaluation into its fourth changes in due course. most commercial teams in year, a number of ‘Checks’ Savills, we work particularly and ‘Challenges’ have been closely with Savills agency lodged with the Valuation

Photograph courtesy of Celtic Holiday Parks 15 SAVILLS LEISURE HOLIDAY & HOME PARKS

VALUATION

There are several reasons why you may require a valuation of your caravan park or leisure business. You may require a valuation for a specific purpose, or it may be you just want to review your current position and understand the value of your business. Our valuation team is always available to discuss your requirements, but it can be useful to know what to ask for depending on your circumstances.

Valuations can be prepared for a to choose from. It is important the information provided is accurate variety of reasons including loan lender appoints and instructs the and reliable in order to reflect a security, taxation purposes, internal valuation directly as it will be the realistic opinion of Market Value. information purposes, dispute lender that relies upon the advice The methodology relies on the resolution, accounting purposes within the report. For most other valuer’s knowledge, understanding or as pre-acquisition or disposal purposes, you would generally and judgement of the particular advice. For each of these purposes instruct the valuation directly. market or sector. Valuers are you would require a valuation Whatever the purpose of the required to consider how the prepared in accordance with the valuation, if the business is open and historic trading performance sits in RICS Valuation – Global Standards, trading, the valuation methodology comparison to similar businesses also known as the Red Book. The should be similar. Valuations and how it is likely to fare in only times you would not require a of caravan parks and leisure the future. An in-depth market valuation in accordance with these businesses consider the land and knowledge is required to make standards is, if you are looking property as being intrinsic to the such judgements and the valuer’s for pre-disposal advice on a more trading business, and as such the experience in the particular market informal basis or in some cases, for valuation will be completed using is paramount, and could not be internal information purposes; this the profits method of valuation. more important than now with advice would usually be provided on The valuer will need to review and economic pressures on trading a non-reliance basis. analyse the businesses trading performance. If you are looking to have a valuation performance and there are specific Savills Leisure & Trade team hold prepared for loan security, you operational factors which will need this in-depth knowledge and should work with your lender to to be considered. In order to do understanding of the caravan park appoint an appropriately competent so, the valuer will request trading and leisure market, and are ideally valuer. Each lender has different information such as profit and placed to provide valuation services requirements and they will usually loss accounts, occupancy and fee to either you or your lender. have a panel of approved valuers information. It is important the

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EMERGING TRENDS

Over recent years, there have been a number of emerging trends with planning for holiday accommodation in the UK. Redevelopment and extensions to existing holiday parks will continue to be the core market, however, developers are looking at alternatives and thinking outside the box.

Remediated quarries can often land is located close to established location of many courses make provide an excellent location in holiday areas in the UK. Whether them an attractive proposition for the open countryside for holiday it be for luxury lodges, static and those looking to get away from the development particularly if water touring caravans or glamping hustle and bustle. Particularly with features have been created from units, there is demand for all types golf courses, diversifying income is excavated material. In many of holiday accommodation. The essential with membership numbers cases, quarries will benefit from location of land for new sites is vital, decreasing on many courses. having good access to main roads. therefore, identifying its notation When considering planning Often, the key considerations to in the Development Plan and any proposals for holiday developing quarry sites are visual constraints to development is very accommodation, it is important impact and biodiversity therefore, important. to engage with Local Planning working in conjunction with the Tourist attractions such as Authorities early in the process to remediation strategy or promoting theme parks, golf courses and ascertain whether there is support a new remediation strategy is farm parks are also diversifying locally for the scheme. vital for a successful proposal. their income by offering holiday Furthermore, it is vital to establish, At Savills, we can assist land accommodation. Alton Towers at the earliest opportunity, owners and developers from recently added their Stargazing that the quarry will be safe for inception to implementation. We Pods to the accommodation at any future use such as holiday can also advise on the next steps the theme park which has proved accommodation. once planning permission has been very popular. Golf courses and achieved whether it be developing Developers are also targeting farm parks are well suited to the the site themselves, disposing or well-appointed agricultural land for addition of holiday accommodation entering into a joint venture. brand new sites, particularly if the for a number of reasons. The scenic

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SUSTAINABILITY 2020 SERVICES SUMMARY

Considering environmental compliance, resource use and social impact is now an integral part of a property acquisition and management approach. Valuation Agency Our award winning Sustainability as such, we tailor our services to Whilst we use established data team can support and advise you best suit our clients needs and systems as a tool to measure We undertook circa 100 We had an exceptionally good on all aspects of your Sustainability pride ourselves in terms of being and improve environmental caravan park valuations in year with over £190 million and Carbon Strategies. Savills focus innovative, informed and passionate. performance, often leading to 2020 and were instructed by worth of parks sold or under is very much dedicated to enabling financial savings, measurement is lenders, operators, private offer in 2020 We stand out from our competitors our clients to proactively engage not the only focus for us, making a equity funds and individuals in terms of making real changes with their real estate, align property difference to each client’s objectives to ESG ( Environmental, Social & with the needs of the business and is. We typically consider a holistic Governance) objectives at both to create competitive advantage. ESG approach to service delivery, the corporate and asset levels. Our recently formed Energy and something our clients really Our team are outcome focussed, Sustainability Hub brings together, love us for. Our highly qualified concentrating on physical in one team, over 80 consultants Sustainability team has a range of sustainability improvements, Planning Business Rates with specific expertise in Energy and qualifications and over 200 years visible at a property level as Sustainability Services. of experience working within the We have obtained planning We act for in excess of well as ensuring we manage all 95% property industry which enables us permission for over 800 of the large groups within the We are committed to providing a sustainability risks, impacts and to give a best in class sustainability caravan pitches in the last 12 caravan park industry high quality, bespoke service and, compliance requirements. service. months

PRIMARY SUSTAINABILITY ADVISOR FOR 15 £5.63 BILLION WORTH OF PROPERTIES WERE PUT THROUGH The majority of holiday and OF SAVILLS TOP PROPERTY OWNERS AND INVESTORS THE GRESB SUBMISSION PROCESS IN 2018 home park sales achieved We act for all major high street by Savills in 2020 were lenders and various challenger confidential and were at the banks in the UK guide price or above WINNERS OVER 80 RICS SOCIAL IMPACT PROJECT OF THE YEAR COMMERCIAL ENERGY AND SUSTAINABILITY EXPERTS IN BUILDING OF THE YEAR FOR HERE EAST BUILDING THE SAVILLS SUSTAINABILITY AND ENERGY HUB (MANAGED BY SAVILLS PROPERTY MANAGEMENT)

20 21 SAVILLS LEISURE HOLIDAY & HOME PARKS LAND AT PLAYTERS OLD FARM Suffolk CASE STUDIES • Greenfield land in a rural location close to Beccles • Obtained planning PLANNING permission for a brand new development comprising 35 holiday lodges and one warden’s residential lodge

NANT NEWYDD CARAVAN PARK Anglesey • Holiday park with permission for 84 static caravans in popular tourist spot • Obtained a Lawful Development Certificate to retain a further 114 touring GLAN Y MOR caravan pitches and 20 tented pitches HOLIDAY PARK Ceredigion • Holiday park comprising 174 static caravans and 155 touring caravan pitches • Established and attractive tourism destination at Clarach Bay • Obtained planning permission for 57 static caravans and lodges in lieu of 155 touring caravan pitches

22 23 SAVILLS LEISURE HOLIDAY & HOME PARKS BECKENHAM MOBILE HOME PARK Rainham, Kent Savills, on behalf of Haulfryn Group, has completed the sale of Beckenham CASE STUDIES Mobile Home Park to Wyldcrest Parks. Located on the North Kent Coast, Beckenham Park occupies an AGENCY attractive setting with views over Otterham Creek towards the Medway Estuary on a site extending to approximately 6.33 acres (2.56 hectares). The property comprises 35 single units and 39 twin units, with further development potential subject to planning permission. Beckenham Park was offered to the market by the Savills Leisure & Trade team on a confidential basis in July 2020, with a number of active buyers being approached directly with details of the opportunity. Following strong interest and competitive bidding, the sale was concluded in December for an ROSETTA undisclosed value. HOLIDAY PARK Scottish Borders Savills, on behalf of Nottinghamshire County Council Pension Fund, has WOOD FARM CARAVAN sold Rosetta Holiday Park in the Scottish Borders to Darwin Alternative AND CAMPING PARK Investment Management Limited. The Dorset site was sold with a guide price of offers in excess of £3.0 million. Wood Farm Caravan and Camping Park Set across circa 48 acres (19.4 in Dorset is under new management hectares), the mixed holiday park further to its sale by Savills in November comprises 252 lodges, static caravans, 2020. touring caravans and tents. The site Located within the Char Valley in sits within the grounds of Grade Dorset, the 38.1 acre (15.43 hectare) II listed Rosetta House, a historic site currently includes 90 caravan mansion dating back to 1802 holiday homes, 2 pitches permitted to alongside an attractive walled garden be occupied by staff on a residential and a listed gate house known as basis, 142 touring caravans pitches, 32 Rosetta Lodge. The park also benefits camping pitches, 5 bedroom farmhouse, from converted stable buildings which 4 bedroom house, two 1 bedroom flats accommodate a bar with enclosed and a 2 bedroom holiday apartment. The beer garden, restaurant, laundrette, park includes a substantial central leisure toilet block and games room. building incorporating a café and heated Situated on the edge of the indoor swimming pool. The park was picturesque market town of Peebles, purchased by Park Holidays UK to enable Rosetta Holiday Park benefits from them to further expand their already beautiful rural surroundings, as well as established portfolio. strong nearby amenities.

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A SELECTION OF OUR PROPERTIES

SKYE CAMPING AND CARAVANNING CLUB SITE DALEFORD MANOR CARAVAN PARK Caravan and camping site in a stunning location on the Well established mixed holiday park in the Cheshire DRUMMOHR HOLIDAY PARK YORK HOLIDAY PARK DEVELOPMENT shores of Loch Greshornish, Isle of Skye countryside Portree, Isle of Skye Superb holiday park on the peripheries of Edinburgh Well located holiday park development opportunity Northwich, Cheshire Status: For Sale Musselburgh, East Lothian York, North Yorkshire Status: Sold Guide Price: £1,195,000 Guide Price: £1,200,000 Status: Under Offer Status: For Sale Area: Site extending to approximately 207 acres (84 hectares) Area: Site extending to approximately 3.58 acres (1.49 hectares) Guide Price: Offers in excess of £3,750,000 Guide Price: £2,000,000 EPC Ratings: F • Planning permission for 50 caravans Area: Site extending to approximately 10.74 acres (4.35 hectares) Area: Site extending to approximately 81.75 acres (33.08 • Planning permission for 105 touring caravans • Operational period from 1 March to 2 January EPC Ratings: E - G hectares) • Developed for 105 touring pitches including 2 camping pods and 2 • First time to the market • Developed for circa 155 touring caravans, tents and motorhomes and • Planning application for a 323 static and touring caravans yurts 20 glamping units • Benefitting from mature landscaping • Site Licence from 10 February to 10 January • Exclusive development for 12 luxury holiday letting lodge • Accessible location approximately 7 miles south of the city of York • 3 bedroom bungalow utilised as holiday letting accommodation

OAKWOOD VALLEY LODGES PLAS DOLGUOG HOTEL & CHALET PARK BERTH DDU CARAVAN PARK WOODLAKES PARK Prestigious holiday lodge park in the Welsh countryside Historic renowned Hotel & profitable Chalet Park with Established holiday park in North Wales Successful holiday lodge business in Norfolk with with views over the Banwy Valley views overlooking Snowdonia National Park Llanwrst, Conwy further development potential Welshpool, Powys Machynlleth, Powys Status: Sold King’s Lynn, Norfolk Status: Sold Status: For Sale Guide Price: £400,000 Status: Under Offer Guide Price: £2,250,000 Guide Price: £1,900,000 Area: Site extending to approximately 4.5 acres (1.86 hectares) Guide Price: £5,250,000 Area: Site extending to approximately 10.74 acres (4.35 hectares) Area: Site extending to approximately 5.31 acres (2.15 hectares) • Planning permission for 21 static caravans to include one twin unit Area: Site extending to approximately 62 acres (25 hectares) C - D park home • Planning permission for 64 lodges EPC Ratings: EPC Ratings: C • Site Licence period 1 March to 31 October • 11 month holiday season • Chalet park to include rents & service charges received for 22 holiday • 44 timber lodges; five fishing lakes with potential to develop a chalets • Amenity building • One lodge with residential planning consent further 99 lodges • Grade II Listed hotel with 3 reception rooms, restaurant, 7 en suite • Reception/shop, maintenance workshop and two shower blocks • Site office, reception and amenties bedrooms • New clubhouse, let out to a third party • 6 bedroom annexe utilised as letting accommodation and 2 separate dwellings 26 27 SAVILLS LEISURE HOLIDAY & HOME PARKS

GREENHILL FARM WOOD PARK HOLIDAY PARK WEIR MEADOW HOLIDAY HOME & TOURING PARK THE GRANGE Diversified mixed farm Established static holiday & touring park in a prime Established holiday park situated in the Vale of Evesham Established holiday park with planning permission on Oxford, Oxfordshire location on the banks of the River Avon the picturesque Flamborough Headland Heritage Coast Status: Sold Tenby, Pembrokeshire Evesham, Worcestershire Flamborough, North Yorkshire Guide Price: Price on application Status: Sold Status: Sold Status: Sold Area: Site extending to approximately 242 acres (98 hectares) Guide Price: £2,500,000 Guide Price: £3,000,000 Guide Price: £2,000,000 EPC Ratings: D Area: Site extending to approximately 9.84 acres (3.98 hectares) Area: Site extending to approximately 9.8 acres (3.9 hectares) to Area: Site extending to approximately 25.8 acres (10.15 hectares) • 7 bedroom Grade II listed farmhouse and 4 bedroom barn EPC Ratings: C - E include an acre of river bed • Caravan park developed for 90 touring and camping pitches plus a conversion • Planning permission for 166 static holiday caravans and 75 touring • Developed for 94 static holiday caravans and 33 touring pitches further camping field • Caravan park and campsite caravans • Caravan storage for circa 200 caravans • Clubhouse, reception, launtrette, store & games room • Developed to accommodate 123 caravans/lodges and 26 touring • Commercial buildings • 6 bedroom farmhouse, 2 bedroom annex & 5 holiday cottages • Detached 4 bedroom house caravans • 3 bedroom detached dwelling & boathosue with 7 apartments

FAIRWAY HOLIDAY PARK NANT NEWYDD CARAVAN PARK ROSETTA HOLIDAY PARK WOODSIDE CARAVAN PARK Established static holiday park in a prime location 5* (Visit Wales) holiday park in a popular North Wales Substantial holiday park with further development Caravan park redevelopment opportunity in a prime Sandown, Isle of Wight holiday destination potential within attractive mansion grounds location in North Wales Status: Sold Brynteg, Anglesey Peebles, Scottish Borders Bangor, Gwynedd Guide Price: £3,000,000 Status: Sold Sold Area: Site extending to approximately 18.67 acres (7.56 hectares) Guide Price: £3,000,000 Status: Sold Status: £850,000 EPC Ratings: G Area: Site extending to approximately 65.33 acres (26.44 Guide Price: £3,000,000 Guide Price: Site extending to approximately 47.74 acres (19.31 hectares) Area: Site extending to approximately 3.397 acres (1.375 • Developed for a total of 215 static caravan pitches and 5 twin unit hectares) Area: hectares) lodges EPC Ratings: C - E • Mixed holiday park developed to accommodate 252 lodges, static holiday caravans, touring caravans and tents • Land with potential for further development for 35 pitches • Planning permission for use of land as a static holiday and touring • Planning permission for 53 holiday caravans and 27 touring caravans • Grade II Listed residential accommodation & walled garden • Licensed clubhouse,outdoor pool, office, arcade & amenities caravan site • Developed to accommodate 31 static caravans and a touring field • 4 bedroom farmhosue & 4-5 bedroom dormer bungalow • Amenities • 2 bedroom dwelling • Reception, shop, outdoor pool & children’s play equipment

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APPLEDORE PARK LLANRHYDIAN HOLIDAY PARK WALWORTH RESIDENTIAL PARK BOVINGDON PARK Detached four bedroom farmhouse and caravan touring Substantial static holiday caravan park with extensive Residential mobile home park development and country Attractive park home estate on the outskirts of park, set on the edge of Dartmoor National Park central facilities on the Gower Peninsula pub in County Durham Hereford with views of the Welsh mountains Okehampton, Devon The Gower, Swansea Darlington, Co. Durham Hereford, Herefordshire Status: Under Offer Status: Sold Status: For Sale Status: Under Offer Guide Price: Offers in Excess of £1,000,000 Guide Price: £14,000,000 Guide Price: £4,950,000 Guide Price: Offers in excess of £1,800,000 Area: Site extending to approximately 23.5 acres (9.51 hectares) Area: Site extending to approximately 39.1 acres (15.8 hectares) Area: Site extending to approximately 11.12 acres (4.5 hectares) Area: Site extending to approximately 3.66 acres (1.48 hectares) EPC Ratings: E • Developed for a total of 390 static holiday caravans and lodges EPC Ratings: D • Planning permission and Site Licence for 60 mobile homes • Four bedroom farmhouse and five agricultural buildings • The Purple Badger Bar and Restaurant • Planning via a Certificate of Lawful Use for a residential mobile home • Developed for 60 mobile homes (40 twin and 20 single units) • 40 touring pitches with 12 month use and caravan storage for up to park 120 units • New salon, nail bar, gym facilities and heated outdoor swimming • Storage facilities • First phase development completed for 31 park homes • Amenity block and further development potential, subject to pool planning permission • Dog Inn country pub with first floor apartment

HIGHER GOLLA TOURING PARK HALL WOOD DEVELOPMENT SITE LOCH WATTEN CARAVAN PARK BLUE SKY CLOSE & SUNNINGHILL CLOSE A rare opportunity to acquire a well-established and mature Lodge development site within currently undeveloped Opportunity to develop a Mobile Home Park in North Two adjoining mobile home parks in a residential area holiday park set in a popular tourist location with good access woodland setting East Scotland with further development potential to the coastlines of North and South Cornwall Pelynt, Cornwall Wick, Caithness Great Yarmouth, Norfolk Truro, Cornwall Status: Sold Status: For Sale Status: Sold Status: Sold Guide Price: £1,000,000 Guide Price: Reduced to £275,000 Guide Price: £3,500,000 Guide Price: Offers in excess of £1,550,000 Area: Site extending to approximately 53.5 acres (21.6 hectares) Area: Site extending to approximately 1 acre (0.40 hectare) Area: Site extending to approximately 3.397 acres (1.375 Area: Site extending to approximately 22 acres (5.26 hectares) • Woodland with planning consent for 25 holiday lodges EPC Ratings: F hectares) EPC Ratings: D • Picturesque setting with far reaching views • Planning permission to develop a residential park for 10 mobile SUNNINGHILL CLOSE • Approximately 0.72 hectares (3 acres) have been developed to • Rare opportunity to create a new holiday lodge development homes • 46 mobile home pitches with potential for further development of accommodate the touring park • Currently developed to accommodate static holiday caravans pitches • 4 bedroom bungalow set in private gardens • 3-4 bedroom single storey cottage, barn & amenity building BLUE SKY CLOSE • Reception, shop, toilet and shower facilities • 98 mobile home pitches situated on a site extending to approx 12.42 acres (5.03 hectares) 30 31 SAVILLS LEISURE HOLIDAY & HOME PARKS

BUNGALOW PARK DOWNTON HOLIDAY PARK ALLERTHORPE GOLF & PARK RETREAT HENLLE PARK GOLF CLUB Attractive and well maintained residential park home Established family owned holiday park on the coastal Exciting holiday park development at an established Premier parkland golf course with development potential estate with potential for further development edge of the New Forest golf course on the Welsh border Amesbury, Wiltshire Downton, Lymington York, North Yorkshire Oswestry, Shropshire Status: Under Offer Status: For Sale Status: Sold Status: For Sale Guide Price: £2,500,000 Guide Price: £2,900,000 Guide Price: £4,500,000 Guide Price: Offers invited Area: Site extending to approximately 3.83 acres (1.55 hectares) Area: Site extending to approximately 3.61 acres (1.46 hectares) Area: Site extending to approximately 96.37 acres (39 hectares) Area: Site extending to approximately 140.16 acres (56.72 hectares) G EPC Ratings: C EPC Ratings: • 74 caravan holiday homes • Holiday park development on the grounds of a former 18 hole golf • Capacity for 71 mobile homes; 61 owner occupied, 6 vacant plots • Award winning 18 hole parkland golf course extending to 6161 yards, course (retaining 9 holes) • Space for 4 additional homes, subject to planning & Site Licence • Detached 4 bedroom owner/ manager’s house with office and par 70 (white tees) conditions reception • Planning permission for 150 lodges and caravans • Modern clubhouse/function building • 2 semi-detached one bedroom residential units; block of 7 garages • Detached garage • Substantial owner’s / manager’s dwelling, clubhouse & greenkeepers • Planning application submitted for 120 holiday caravans to replace 9 • Closing date for offers Thursday 4 March 2021 at 12.00 noon facilities holes of the golf course

KINGSDOWN MOBILE HOME PARK TOP FARM GOOLE BOATHOUSE EASTLAND BOATYARD Established 150 berth marina with associated facilities Operational boatyard with adjoining industrial park on Well located mature residential mobile home park Opportunity to purchase a farm and leisure business Goole, East Riding of Yorkshire the River Hamble - Available as a whole or in separate Swindon, Wiltshire near Chester Zoo Status: Under Offer lots Status: Sold Chester, Cheshire Guide Price: £600,000 Swanwick, Southampton Guide Price: £1,200,000 Status: For Sale Area: Land area approximately 6.96 acres (2.82 hectares) Status: Sold Area: Site extending to approximately 2.12 acres (0.85 hectare) Guide Price: £1,400,000 EPC Ratings: C - D Guide Price: Price on Application • Site licence for 41 residential pitches - 40 currently developed and Area: Site extending to approximately 28.23 acres (12.47 space for one additional pitch hectares) • Developed to accommodate 150 berths Area: Site extending to approximately 12.45 acres (5.04 hectares) • 30 singles and 10 twins EPC Ratings: E • Dry storage for up to 40 boats (60ft/20 ton max) EPC Ratings: C - E • Reception, chandlery, office, licensed clubhouse, maintenance • 39 owner-occupied units and one home owned directly • Substantial 8-bedroom farmhouse with reception & office • Licensed for 70 moorings with dry storage facilities & covered dry dock • 40-45 moorings over ½ a mile of the Shropshire Union Canal • Light industrial park (13 fully let units) & detached 3 bedroom bungalow • Caravan storage for approximately 140 touring caravans • Planning permission for 8 holiday lodges

32 33 SAVILLS LEISURE HOLIDAY & HOME PARKS

SELLING YOUR CARAVAN PARK

WE ACQUIRE MULTIPLE LARGE The process of selling a park has changed HOLIDAY PARKS FOR RETAINED considerably within the last 10 years. CLIENTS. WOOD FARM CAMPING & CARAVAN PARK In order to stay up to date with the latest Both the trading business and property will A substanical holiday park set within the Char Valley in IF YOU WOULD LIKE TO DISCUSS legislation and market trends it is worth need to be well presented so that any buyer Dorset, owned by the same famiy for over 48 years YOUR PROPERTY WITH US, PLEASE taking professional advice at an early stage and their professional advisors can see the Charmouth, Dorset CONTACT YOUR NEAREST SAVILLS to avoid unnecessary delays later on in the business at its best. Good preparation will Status: Sold LEISURE OFFICE WHERE OUR process. Initial advice should be taken at inevitably avoid later disruption and ensure Guide Price: Offers over £6,000,000 EXPERTS WILL BE PLEASED TO least two years prior to the requirement to the best price is achieved. It is becoming Area: Site extending to approximately 28.1 acres (15.4 hectares) ADVISE YOU, WITHOUT OBLIGATION. sell your property to allow for preparation increasingly rare for buyers to let slide any EPC Ratings: E - A and to address any potential stumbling potential issues that may affect the future • 90 caravan holiday homes, 142 touring caravans, 32 camping pitches, blocks. In order to achieve the best price, operation of the site without significant 2 staff pitches and 5 dwellings it is advisable to sell your property when compensation or requisite remediation. • Central leisure building with a café and heated swimming pool the business is at its peak, showing at least The market for holiday and home parks • Permitted to operate through 12 months of the year three years of strong trading figures. is highly specialist, much more suited to a It is highly likely that an element of due confidential approach to marketing rather diligence is required to prepare the than open marketing which can be harmful property for sale in order to achieve to park businesses. Over the many decades the best price. Items that often require that Savills has been marketing holiday OVER £190 MILLION WORTH OF PARKS SOLD & UNDER OFFER IN 2020 reviewing prior to sale include; and home parks, it has become clear that confidential marketing, without the • Planning permission; do all pitches benefit requirement for internet listings, can yield from the appropriate consents? better results opposed open marketing • Site Licence; does it reflect the latest alternatives. Savills utilise their experience planning consent and season? in the sector and extensive list of buyers to tailor a process best suited to your property • Are business records accurate and up to and/or business. date? If you are considering selling your business, • Do the services to the property meet the please get in touch with us to discuss your required standards? requirements.

34 35 SAVILLS LEISURE HOLIDAY & HOME PARKS

OUR TEAM

CHESTER EXETER David Gale-Hasleham Chris Sweeney Rosie Barclay SAVILLS LEISURE +44 (0) 1244 702 050 +44 (0) 1392 455 742 +44 (0) 1392 455 767 [email protected] [email protected] [email protected] SERVICES Key

David Middleton Leisure and Trading offices +44 (0) 1244 702 052 [email protected] Offices providing other leisure services including hotels, licensed OXFORD & LONDON Edinburgh premises and urban leisure Ian Simpson Alan Plumb +44 (0) 2074 098 060 +44 (0) 1865 269 020 Richard Prestwich Glasgow Other key Savills offices – part of +44 (0) 1244 702 053 [email protected] [email protected] our presence in 85 UK locations [email protected]

James Higham Amanda Blythe-Smith +44 (0) 1865 269 023 +44 (0) 1865 269 117 Jennifer Gill +44 (0) 1244 702 055 [email protected] [email protected] Newcastle [email protected] Carlisle

Ellis Auger Kelly Hulatt +44 (0) 2038 109 883 +44 (0) 1865 269 108 Philip Jones [email protected] [email protected] +44 (0) 1244 702 054 Leeds [email protected]

Kay Griffiths Tom Griffiths +44 (0) 1865 269 109 +44 (0) 1865 269 135 Dublin Manchester Katherine Wigham [email protected] [email protected] +44 (0) 1244 702 058 Lincoln [email protected] Chester

Polly Graham Justine Morris Norwich +44 (0) 1865 269 029 +44 (0) 2074 099 902 Philippa Davey [email protected] [email protected] Birmingham +44 (0) 1244 702 056 [email protected] Cambridge Oxford Gina Cole Joshua Wraight Ipswich +44 (0) 1865 269 046 +44 (0) 1865 269 106 Gill Davies [email protected] [email protected] +44 (0) 1244 702 057 Cardi London [email protected] Southampton Charlotte Parr Angela Simmons +44 (0) 1865 269 086 +44 (0) 1865 269 015 Maria O’Connell [email protected] [email protected] +44 (0) 1244 702 059 Exeter [email protected] Truro

36 37 SAVILLS LEISURE HOLIDAY & HOME PARKS

WHY OUR SAVILLS SECTORS

HOLIDAY PROPERTIES VISITOR ATTRACTIONS LICENSED PREMISES TRADE-RELATED Static & touring caravan Theme parks Public houses PROPERTY parks Museums and heritage Restaurants Ports and airports Holiday resorts and centres Bars Waste transfer and villages Children’s activity centres recycling centres Our Director led teams.. Holiday cottage Wildlife parks Abattoirs and food complexes HOTELS processing …are guaranteed to provide a bespoke service. Over 140 Years Experience Lodge and chalet parks City centre Crematoria, graveyards WATER-BASED LEISURE and woodland burial sites We have a proven track record of concluding Timeshare resorts and Country house They are experienced in forming amicable and Marinas and moorings effective working relationships quickly. similar sales and maximising value throughout complexes Resort Religious facilities the process. This means we can deliver similar Piers Business Nurseries and garden Put simply, you’ll deal with people who are success stories for you. MOBILE HOME PARKS Sports and activity lakes centres focused on your needs, are very responsive and Budget Fishing complexes Schools and colleges easy to get on with. GOLF Sites and schemes Children’s day nurseries Courses EQUESTRIAN Mineral extraction sites Driving ranges URBAN LEISURE Racecourses Golf developments Bowling centres Studs and training ENERGY Golf and country clubs Cinemas establishments Photovoltaic Theatres Polo facilities Wind turbines SPORTS VENUES Snooker clubs Riding schools Anaerobic digesters Health and fitness clubs Night clubs Livery yards Waste to energy Sports grounds Casinos Equine health centres Traditional generation Long Standing Motor sports venues Bingo clubs

Local Knowledge & Presence Shooting schools Relationships with Operators with National Coverage Ski centres and resorts As we have specialised in the trade related property Leisure centres With over 130 offices, Savills has the largest UK sector for over 140 years we have forged strong network. We have our ears ‘close to the ground’ relationships with both national and local operators. – we know what is driving the market and we can This will allow us to provide you with unrivalled move quickly on your behalf. SERVICES knowledge to gain the best out of your investment. Valuation / Planning / Rating / Expert witness / Sales / Lettings

38 39 LEISURE OFFICES

Chester 16 Grosvenor Court Foregate Street Chester CH1 1HN +44 (0) 1244 328 141

Oxford Wytham Court 11 West Way Oxford OX2 0QL +44 (0) 1865 269 000

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London 33 Margaret Street London W1G 0JD +44 (0) 207 409 8060

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