2021 Schedule

2021 SCHEDULE

TRADE SHOWS COPY SUPPLEMENTS THEMES & EVENTS ON SALE ISSUES (ALL DATES SUBJECT DEADLINES & POSTERS & FEATURES TO CHANGE IN VIEW DATE OF THE COVID-19 PANDEMIC)

FEBRUARY 2021 18/12/2020 French focus 27/01/2021

MARCH 2021 26/01/2021 ASTA 3 – 6 March, Virtual 24/02/2021

APRIL 2021 24/02/2021 German focus 24/03/2021

MAY 2021 26/03/2021 Degrees 28/04/2021

JUNE 2021 30/04/2021 Accessories Musicora 4-6 June 26/05/2021

JULY 2021 21/05/2021 Poster 23/06/2021

AUGUST 2021 25/06/2021 21/07/2021

Mondo Musica C r e m o n a 2 4 - 2 6 S e p t SEPTEMBER 2021 30/07/2021 Education focus Music and Education 25/08/2021 Expo 24-25 Sept

Music China 13-16 Oct OCTOBER 2021 25/08/2021 MusikMesse 22-24 Oct 22/09/2021

North American NOVEMBER 2021 23/09/2021 Poster 22/10/2021 focus

DECEMBER 2021 21/10/2021 Directory 17/11/2021

JANUARY 2022 25/11/2021 String Courses Namm 20-23 Jan 2022 22/12/2021

CALENDAR 2022 05/08/2021

DIRECTORY 2022 07/10/2021 On sale with Strad December 2021

PUBLISHING READERSHIP PRINT RATES PRINT SPECS DIRECTORY DIGITAL RECRUITMENT SCHEDULE

For advertising opportunities in print and online, please contact the advertising team: Tel: +44 (0)20 7618 3474 Email: [email protected] The Strad, Newsquest Specialist Media Ltd, 120 Leman Street, London E1 8EU, UK ADVERTISING RATES 2021 in Pounds Sterling (excluding VAT).

DISPLAY AD NUMBER OF INSERTIONS IN TWELVE MONTHS SINGLE FOUR SIX TWELVE DPS £5,700 £5,200 £4,800 £4,000

Page £3,100 £2,700 £2,600 £2,100

Half page £1,900 £1,700 £1,600 £1,300

Quarter page £1,100 £950 £900 £750

COVERS

Outside Back Cover £4,000

Inside Front Cover £3,600

Inside Back Cover £3,500

CLASSIFIEDS 6x2 (60mm high x 90mm wide) £340 (1/8 page equivalent) 3x2 (30mm high x 90mm wide) £180 (1/16 page equivalent)

Lineage (text only) – £29 up to 15 words, £1.50 per each extra word

SUPPLEMENTS String Courses, Degrees, Cremona, Accessories Rates as per above Calendar – Instrument/month sponsor £3,100 Poster – Sponsorship £2,100

PUBLISHING READERSHIP PRINT RATES PRINT SPECS DIRECTORY DIGITAL RECRUITMENT SCHEDULE

DOUBLE PAGE SPREAD FULL PAGE BLEED FULL PAGE HALF PAGE Trim 295mm (h) x 430mm (w) Trim 295mm (h) x 215mm (w) 260mm (h) x 180mm (w) HORIZONTAL BLEED Bleed 301mm x 436mm Bleed 301mm x 221mm Trim 145mm (h) x 215mm (w) Type area 260mm x 394mm Type area 260mm x 180mm Bleed 148mm x 221mm Gutter 50mm (25mm on each page) Type area 127mm x 180mm

HALF PAGE HORIZONTAL HALF PAGE VERTICAL BLEED HALF PAGE VERTICAL QUARTER PAGE VERTICAL QUARTER PAGE 127mm (h) x 180mm (w) Trim 295 mm (h) x 107mm (w) 260mm (h) x 86mm (w) 127mm (h) x 86mm (w) HORIZONTAL Bleed 301mm x 110mm 62mm (h) x 180mm (w) Type area 260mm x 70mm

PREFERRED FORMAT – PRINT-READY PDF OTHER FORMATS > PDF files should be Acrobat 3.0 compatible; Composite PDF, CMYK > Other formats are accepted if you are unable to supply a print-ready PDF. colour space; contain one page per PDF document; Colour bitmap Please contact production directly for details. images, CMYK – effective resolution 300 dpi; Greyscale bitmap images COLOUR PROOFS – effective resolution 300dpi; Monochrome bitmap images (linework) – > In order to ensure accuracy of colour reproduction, we strongly effective resolution 1200 dpi; 3mm bleed should be included on all sides recommend that advertisers supply a colour proof that is a true where necessary; Crop marks should be included and offset by 10pt. representation of the colours; Cromalins or iris proofs are the preferred > PDFs that are supplied in RGB will be converted to CMYK and this format. We cannot guarantee the accuracy of colour of the printed may result in a colour variation. advertisement if a proof is not supplied. > The original document, prior to PDF, should not contain copy-dot scans, JPEG images, Multiple Master Fonts or Pantone colours; A hard copy of the proof should be supplied, generated directly from the PDF file that is PRODUCTION CONTACT DETAILS supplied. A colour proof is required for colour checking, all other proofs will be used for checking content only. Tel +44 (0)20 7618 3474 > The file content is the responsibility of the originator. Email [email protected] > Keep live text and all important matter within Type area.

PUBLISHING READERSHIP PRINT RATES PRINT SPECS DIRECTORY DIGITAL RECRUITMENT SCHEDULE

For advertising opportunities in print and online, please contact the advertising team: Tel: +44 (0)20 7618 3474 Email: [email protected] The Strad, Newsquest Specialist Media Ltd, 120 Leman Street, London E1 8EU, UK INSERT RATES 2021 in Pounds Sterling (excluding VAT for UK advertisers).

FOR INSERTS UP TO 20g

Full Run - 12,000 copies £2,500

UK Only - 3,600 copies £1,000

Europe (excl. UK) - 2,000 copies £750

North America - 4,000 copies £1,300

FOR INSERTS OVER 20g ADD:

Full Run £28p/g

UK Only £9p/g

Europe (excl. UK) £15p/g

North America £23p/g

INSERT SPECIFICATION Inserts must be clearly marked [title of magazine, issue date of magazine, name of insert, supplier of insert] and sent to the following addresses:

FAO Gary Whittington CitySprint Unit 8 Quadrant Court Crossways Business Park Dartford DA9 9AY

For US Subs copies (4,000) Inserts to be bundled into 20’s boxed and packed into pallets. Boxes need to be double strapped lengthways and sideways to the pallets and then banded and shrink wrapped. Delivery address: ATTN: CRG Distribution (Karen/Tim) Air Business The Beacon Mosquito Way Hatfield AL10 9WN

SPECIFICATIONS 200mm (w) x 285mm (h) – (Please note this is smaller than A4) Maximum pagination 32pp Maximum weight 80g

Copy of the insert needs to be sent to The Strad office prior to placement into the magazine.

PUBLISHING READERSHIP PRINT RATES PRINT SPECS DIRECTORY DIGITAL RECRUITMENT SCHEDULE

For advertising opportunities in print and online, please contact the advertising team: Tel: +44 (0)20 7618 3474 Email: [email protected] The Strad, Newsquest Specialist Media Ltd, 120 Leman Street, London E1 8EU, UK 2021 DIRECTORY RATES in Pounds Sterling (excluding VAT for UK advertisers).

COVERS

Front Cover £5,600

Outside Back Cover £4,500

Inside Front Cover £3,600

Inside Back Cover £3,300

DISPLAY ADVERTISING (H X W)

Full Page (224mm x 143mm) £3,100

Half Page (110mm x 143mm) £1,900

Quarter Page (110mm x 94mm) £1,100

Logo (25mm x 45mm) £320

DIVIDERS, BOOKMARKS £3,600/each

USA – ILLINOIS

CHICAGO STRINGS CONCORD INTERNATIONAL FIELD VIOLIN WORKSHOP R S GROUP INC M D R S  1642 Orrington Ave, EVANSTON, IL 60201, USA D F W 451 Roger Williams Ave, HIGHLAND PARK, +1 847 440 7940 [email protected] 2380 Vantage Dr, ELGIN, IL 60123, USA IL 60035, USA www.chicagostrings.com +1 847 836 8688 Contact Gerald Field; Jutta Burkart Field Products available vn va vc b bar elec acc sm [email protected] +1 847 433 8522 cas st bk www.concordgroup.com [email protected] SServiceservices rrepep aaslsl rrstst rrenen Products available vn va vc db b bc elec if tl acc www.fieldviolinworkshop.com USA – OREGON cas st bh tw bk Products available vn va vc b bb bc elec if acc CHUNG VIOLINS CHECH Services set up Services rep asl mor rst ren bre ET BBISHOPISHOP LLUTUTHHIEIER M D  Diploma from CSVM; Oberlin Violin M D 422422 GGlendalelendale RRd,d, GGLENVIEW,LENVIEW, IILL 660025,0025, UUSASA Restoration Workshop; University of New FORESTFO GROVE, OR, USA / FINLAND REST GROVE, OR, USA DENMARK CContactontact KKoooo YYoungoung CChunghung Hampshire ContactContact CChethet BBishopishop +1 847 486 0639 +1+1 550303 774040 11155155 [email protected]@gmail.com GUADAGNINI VIOLIN SHOP EmailEmail vviaia wwebsiteebsite M D R S www.chungviolins.com www.bluefiddles.comwww.bluefiddles.com PProductsroducts aavailablevailable vvnn vava vcvc 410 S Michigan Ave, Suite 719, CHICAGO, ProductsProduct available vn va vc db s available vn va vc db Services rep rst bre IL 60605, USA ServicesServices rep rst ENNSS STSTENZNZ VVIOLINIOLIN MMAKEAKER rep rst JEJ Diploma from CSVM Contact Chunyee Lu M D S  PPrizesrizes VVSA,SA, 11988,988, vvioliniolin ttone,one, ccelloello ttone,1990,one,1990, +1 312 588 1655 CECELLLOENDPLOENDPIINS.COM sgade 25, 2 Sal Th, 8000, NS.COM ChristiansgadeChristian 25, 2 Sal Th, 8000, violin tone DARNTON & HERSH FINE VIOLINS [email protected] F R k AARHUSAARHUS C,C, DenmarkDenmar M D R www.guadagniniviolins.com 728728 SWSW WakeWake RobinRobin Ave, CORVALLIS, CContactontact JensJens StenzStenz Ave, CORVALLIS, CLASSICCLASSIC VIOLINSVIOLINS CORPCORP (MUNDELEIN)(MUNDELEIN) 11 E Adams St, Suite 1450, CHICAGO, Products available vn va vc b OROR 97333,97333, USAUSA ++4545 8686 2020 2222 1111 M D W R S IL 60603, USA Services asl rst ContactContact JohnJohn Alberti Alberti [email protected]@stenz-violins.dk 111919 W MMapleaple AAve,ve, MMUNDELEIN,UNDELEIN, +1 312 566 0429 Diploma from CSVM +1+1 554141 775252 00404404 wwww.stenz-violins.dkww.stenz-violins.dk bb bar cas st IL 60060, USA [email protected] [email protected]@windstoneediti PProductsroducts availableavailable vn vn va va vc vc db db b b bb bar cas st ons.com CContactontact SStefanietefanie SShumanovahumanova www.darntonhersh.com WILLIAM HARRIS LEE & COMPANY www.celloendpins.comwww.celloendpins.co SServiceservices reprep aslas lmor mor rst rs t m +1 847 970 3797 Products available vn va vc b M D R S ProductsProducts availableavaila cello endpins from WSVM ble cello endpins DDiplomaiploma from WSVM [email protected] Services rep asl rst bre 410 S Michigan Ave, Suite 560, CHICAGO,

TMTM [email protected] IL 60605, USA DAMIANDAMIAN DDLUGOLECKIL STSTRINGAMPRINGAMP UGOLECKI www.classicviolins.com BRIAN W DAW/BRIAN DAW VIOLINS Contact Lisa immerman – SSTRINGTRING MMAKERA M D F W S  KER PProductsroducts aavailablevailable vvnn vava vcvc b accacc cascas M D R S +1 312 786 0459 M angen, 2800, 10B10B Bjaelkevangen,Bjaelkev 2800, 5205 SE 40th St, TROUTDALE, OR 97060, USA SServiceservices rrepep mmoror rrstst rrenen bbrere 600 S D St, MONMOUTH, IL 61462, USA www.whlee.com 20 SE 40th St, TROUT KKGSGS LYNGBY,LYNGBY, DenmarkDenmark DALE, OR 97060, USA Diploma from CSVM Contact Brian Daw Products available vn va vc db b acc cas st +1+1 550303 666969 77966 ael EEdingerdinger 966 CContactontact MMichaelich [email protected] +1 309 734 5266 Services rep asl mor rst ren bre amian@damianstrings ++4545 20232023 49774977 .com Email via website www.dawviolins.com www.damianstrings.comwww.damianstrings.c [email protected]@edinger.dk om Products available vn va vc db b bc elec acc cas ProductsProducts availableavailable gut strings for vn va vc bar stringamp.com gut strings for vn va wwww.stringamp.comww. Services rep rst ren bre ServicesServices mormor vc bar s available va vc db elec, vn PProductsroduct available va vc db elec, vn Diploma from VMSA SStringAmptringAmp iinstallationnstallation aamplificationmplification eexpert,xpert, LELERROY DOUGLAS VIOLINS OY DOUGLAS VIOLIN SServiceservices mmoror rrepep M D  S POPO BoxBox 50282,50282, EUGENE,EUG OR 97405, USA NOÉNOÉMIEMIE VVIAUDIAUD ENE, OR 97405, USA CContactontact LeroyLeroy Douglas S  Douglas M S +1+ 541 686 1653 Denmark 1 541 686 1653 RoellikevejRoellikevej 15,15, 8240,8240 ,RISSKOV, RISSKOV ,Denmark EmailEmail viavia websitewebsite +45+45 6161 9393 8888 1616 www.facebook.com/leroy-douglas-www.faceboo ieviaud.com k.com/leroy-douglas [email protected]@noem violins-658198064291193v - iolins-658198064291 wwww.noemieviaud.comww.noemieviaud.com BASSESBASSES · CELLICELLI · VIOLASVIOLAS · VIOLINSVIOLINS 193 ProductsProducts availableavailable vn vn PProductsroducts availableavailable vn vn va va vc vc M DDiplomaiploma fromfrom ENLMENL FRRANKEAN VIOLIN ST edal, KE VIOLIN STUUDIOSDIO PPrizesrizes 2018,2018, VSA,VSA ,silver silver medal, m M  S viola wworkmanship,orkmanship, viola 13811 Commercial St, MONROE, HILL VIOLIN SHOP/ 381 Commercial St, M ONROE, JOHN HILL VIOLIN MAKE STEMMSS OROR 97456,97456, USAUSA WIILSONLSON PIICKUPCKUP SSYSTY M D R S R ContactContact JJonathanonath  F S  an S FrankeFranke +1+1 554141 77404 8904 Kings Hwy, MEDFORD, OR 97501, USA 4, 8230, 0 8904 H C AAndersensndersens VejVej 34,3 8230, EMINENCEEMINENCE Contact John [email protected]@proviolins.com Hill AABYHOEJ,AABYHOEJ, DDenmarkenmark www.proviolins.comwww.provio +1 541 621 7091 ilson lins.com CContactontact OleOle WilsonW ProductsP available vn va vc db b [email protected] MI VIULUNRAKENTAJA roducts available vn v ++4545 6027246160272461 JARKKO NIE a vc db b HOW VIOLINS PrizesPrizes VSA,VSA, 2004,200 certificate, quartet tone www.hillviolin.com lson-pickups.com M  4, certificate, quartet [email protected]@wi M D F R tone Products available vn va vc wwww.wilson-pickups.comww.wilson-pickups.com Nervanderinkatu 10 B 1, 00100, Mechelininkatu 28b, 00100, HELSINKI, GEGEESSMANMAN FIINENE VVIOLINSIO Prizes VMAAI, 2003, 1st prize, large viola tone PProductsroducts availableavailable acc acc HELSINKI, Finland LINS Finland M D R S Contact Jarkko Niemi Contact Guy How 900900 SWSW 13th13 Ave, PORTLAND, +358 50 5477768 th Ave, PORTLAND, +358 50 465 4844 OROR 97205,97205 USA THE LUTHIER’S LIBRARY [email protected] , USA ContactCon Edward Geesman P [email protected] tact Edward Geesman FinlandFinland www.jarkkoniemi.fi Pegasus 4451 SE 28th Ave, PORTLAND, www.howviolins.fi +1+1 550303 226226 299829 Products available vn va vc Quality horse hair 98 [email protected] OR 97202, USA LIUTAIO Products available vn va vc db b bc bar if tl [email protected] MARKMARK AAHLGRÉHLGRÉN LIUTAIO Services rep rst Contact Janet acc cas st www.geesmanfineviolins.comwww.geesmanfi Toon M  Diploma from NSVM neviolins.com Services rep mor rst bre ProductsProducts availableava vn va vc db b bc bar elec if Tel +1 503 347 1151 e Lord’s Passage 4, 950, ilable vn va vc db b bc TheThe CastleCastle ofof theth Lord’s Passage 4, 950, tl acc cas st bar elec if Fax +1 503 231 1560 ELSINKI, FFinlandinland MARKO PENNANEN HHELSINKI, ELINA KALJUNEN ServicesServices repre asl rst ren bre DAVID KERR VIOLIN SHOP [email protected] rén M  p asl rst ren bre CContactontact MarkMark AhlgrénAhlg WORKSHOP OF FINE VIOLINS M D R S www.theluthierslibrary.com ++358358 440493103440493103 Messukentänkatu 12 As 2B, 20210, M S  DAVIDDAVID GGUSSEUSSET,T, VVIOLINIOL MAKE 4451 SE 28th Ave, PORTLAND, [email protected]@yahoo.it TURKU, Finland IN MAKER Töölönkatu 12, 00100, HELSINKI, Finland M D R  OR 97202, USA ANNA SANDYS VIOLINS lgren.com Contact Marko Pennanen wwww.markahlgren.comww.markah 161116 Lincoln St, EUGENE, Contact David Kerr M S  Contact Elina Kaljunen 11 Lincoln St, EUGEN PProductsroducts availableavailable vn vn va va vc vc +358 5 049 00515 E, +358 44 512 5155 OROR 97401-3914,97401- USA +1 503 238 4515 4514 NE Going St, PORTLAND, OR 97218, [email protected] 3914, USA SServiceservices reprep rstrst Concord Intl. Group, Inc. ContactC David Gusset [email protected] USA [email protected] CONCORDCONCORD ontact David Gusset DDiplomaiploma fromfrom IPIALLIPIALL www.markopennanen.fi www.viuluverstas.fi INTERNATIONALINTERNATIONAL 2380 Vantage Drive, Elgin, IL 60124 USA · Tel: 847-836-8688 +1+1 554141 334242 2772 www.kerrviolins.com Contact Anna Sandys Products available vn va 2772 Products available vn va vc GGROUP,ROUP, INC.INC. www.concordgroup.com · Email: [email protected] www.gussetviolins.comwww.gusse Products available vn va vc b bb bc bar elec +1 503 481 5606 KARINKARIN GROBEGROBELL-E-ENNEEH Services adjustments tviolins.com ProductsProd available vn va vc b if acc cas [email protected] Services rep asl rst bre ucts available vn va v M D R  Prizes Cremona, 2009, gold, violin tone c b www.sandysviolin.com nd Diploma from IPIALL, Ikaalinen Handcraft ServicesServices reprep asl as lrst r Services rep asl rst ren bre katu 16, 33820, TAMPERE, Finla Diploma from NSVM st RintamäenkatuRintamäen 16, 33820, TAMPERE, Finland ForFor a gguideuide ttoo ssymbols,ymbols, ccodes,odes, aabbreviationsbbreviations a nandd l ilistingsstings or dorder,er, pl epleasease re freferer to toth ethe in sinsideide ba cbackk co vcoverer THE STRAD DIRECTORY 2020 105PrizesPrize Cremona, 1985, gold and Sacconi Diploma from CSVM Products available vn vc 5 string violins School s Cremona, 1985, gol CContactontact KarinKarin Grobel-Eneh Grobel-Eneh d and Sacconi Services rep asl rst bre medals;medals; AFVBM,AFVBM 1986, 1st prize, cello; 258 RISTO VAINIO OY , 1986, 1st prize, cel ++358358 405405 136136 258 N VSA,VS 1978, 1980, 3 golds, violin, viola,l o1983,; Diploma from NBSS JUSSI LAASANE A, 1978, 1980, 3 gold [email protected]@kolumbus.fi M D W R S s, violin, viola, 1983, M S horshors concours;concours ;VMSA VMSA wwww.viulu.euww.viulu.eu Apollonkatu 21, 00100, HELSINKI, Finland c cas st Kirkkotanhua 137, 69700, VETELI, Finland PProductsroducts availableavailable vn vn va va vc vc b b acc ac cas st Contact Ilkka Vainio Contact Jussi Laasanen SServiceservices reprep mormor rst rst ren ren bre bre +358 9 447 226 +358 5 008 92419 DDiplomaiploma fromfrom NSVMNSVM [email protected] [email protected] www.ristovainio.com www.kase.fi/~jussila Products available vn va vc b bc if acc cas For a guide to symbols, codes, abbreviations and listings order, please refer to page 7 Products available vn va vc db b Services rep asl rst bre bb bc bar if tl acc cas st Diploma from MSVM THE STRAD DIRECTORY 2021 Services rep mor rst bre Prizes Mittenwald, 1993, silver 119

27 THE STRAD DIRECTORY 2021

For a guide to symbols, codes, abbreviations and listings order, please refer to page 7

PUBLISHING READERSHIP PRINT RATES PRINT SPECS DIRECTORY DIGITAL RECRUITMENT SCHEDULE

FULL PAGE BLEED HALF PAGE HORIZONTAL HALF PAGE VERTICAL Type 210mm (h) x 143mm (w) 110mm (h) x 143mm (w) (2 COLS) Trim 260mm x 170mm 224 (h) x 94mm (w) Bleed 266mm x 176mm

QUARTER PAGE (2 COLS) LOGO (1 COL) BOOKMARK 110mm (h) x 94mm (w) 25mm (h) x 45mm (w) Type 243mm (h) x 43mm (w) Trim 250mm x 50mm Bleed 256mm x 56mm

PREFERRED FORMAT – PRINT-READY PDF OTHER FORMATS > PDF files should be Acrobat 3.0 compatible; Composite PDF, CMYK > Other formats are accepted if you are unable to supply a print-ready colour space; contain one page per PDF document; Colour bitmap PDF. Please contact production directly for details. images, CMYK – effective resolution 300 dpi; Greyscale bitmap images COLOUR PROOFS – effective resolution 300dpi; Monochrome bitmap images (linework) – > In order to ensure accuracy of colour reproduction, we strongly effective resolution 1200 dpi; 3mm bleed should be included on all sides recommend that advertisers supply a colour proof that is a true where necessary; Crop marks should be included and offset by 10pt. representation of the colours; Cromalins or iris proofs are the > PDFs that are supplied in RGB will be converted to CMYK and this preferred format. We cannot guarantee the accuracy of colour may result in a colour variation. of the printed advertisement if a proof is not supplied. > The original document, prior to PDF, should not contain copy-dot scans, JPEG images, Multiple Master Fonts or Pantone colours; A hard copy of the proof should be supplied, generated directly from PRODUCTION CONTACT DETAILS the PDF file that is supplied. A colour proof is required for colour checking, all other proofs will be used for checking content only. Tel +44 (0)20 7618 3474 > The file content is the responsibility of the originator. Email [email protected] > Keep live text and all important matter within Type area.

PUBLISHING READERSHIP PRINT RATES PRINT SPECS DIRECTORY DIGITAL RECRUITMENT SCHEDULE