Leading in the Compute Era

Leading in the compute era

Delivers the right compute for the right workload at the right economics every time

1© Copyright© Copyright 2014 2014Hewlett Hewlett-Packard-Packard Development Development Company, Company, L.P. The L.P. information The information contained contained herein herein is subject is subject to change to change without without notice notice. . September 8, 2014 The most exciting shifts of our time are underway

Security Mobility Cloud Big Data Time to revenue is critical

Decisions Making IT critical Business needs must be rapid to business success happen anywhere

Change is constant

…for billion By 2020 billion 30 devices 8 people trillion GB million 40 data 10 mobile apps

Security 2039 Millions of MIPS Big Data services

Cloud The Compute Mobility opportunity

124,000 MIPS 20 MIPS .004 MIPS

Yesterday’s servers The Compute era Business outcomes

Manual Software-defined, Cloud-ready Time to Service Complex, inaccurate, Simple, accurate, predictive, automated & fast labor intensive Seconds to provision VMs for the cloud Operational efficiency & productivity Sub-optimal Workload optimized Value of Service Over-sized, expensive, Right sized, optimal performance, flexible, scalable, lowest TCO New market & inflexible, lacks scale business expansion 30x faster business results with cloud-like economics Customer experience & retention Siloed Converged Cost of Service Complex, inefficient, Simplified, fast, & efficient slow Best performance / KW / Sq. Ft.

value Think Compute. Dynamically aligns pools of resources Efficiency with laser precision to business goals Reimagine the server. Software-defined and cloud-ready Delivered as general-purpose, dedicated, physical infrastructure

Converged Workload- optimized

Technology Manual Silo’ed centric Infrastructure is a service differentiator Infrastructure is a cost center

Speed

5 © Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Infrastructure matters. And Compute is its engine. Reimagine the server. Think Compute.

Servers Reduce IT complexity and free Storage up capital

Speed IT delivery and outpace Compute Networking the competition

Management Maximize performance & drive business growth

Services

2x Minutes 8x 55% <2 minutes performance with vs. hours to growth with over lower PUE than to process 40% less energy generate reports 20% cost reduction national average Twitter data

Converged Software-defined Workload- and cloud-ready optimized

Basic processing to Micro to mission Client to cloud Storage to networking Integrated systems critical computing The right compute for the right workload at the right economics … every time

7 © Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Designing Compute to improve efficiency, speed, and value Software-defined and cloud-ready

App Next-gen application Admin, user & application Unified physical & virtual platforms control options infrastructure Workload-optimized For core For mission-critical For Big Data, HPC, For virtualized and business applications environments and web scalability cloud workloads

Simplicity Automation Lower TCO Uptime Data Scalability Space & power Massive High Agility Utilization Minimize SLAs integrity efficiencies scale-out performance CapEx Converged Common modular architecture and management Modern common Modular Common architectures technologies management

8 © Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP’s portfolio for better business outcomes Software-defined and cloud-ready

API

HP OneView HP Helion OpenStack RESTful APIs WorkloadWorkload-optimized Optimized For core business For mission-critical For Big Data, HPC, For virtualized &cloud applications environments & web scalability workloads

HP HP HP HP ProLiant HP Integrity HP Integrity HP HP HP Apollo HP BladeSystem MicroServer ProLiant ML ProLiant DL scale-up blades & Superdome NonStop ProLiant SL Moonshot Family Intelligence Availability Density and efficiency Convergence to increase productivity for continuous business to scale rapidly to accelerate IT service delivery Converged

Converged network Converged management Converged storage Common modular HP Networking HP OneView HP StoreVirtual VSA architecture

Global support and services | Best-in-class partnerships | ConvergedSystem

HP Networking HP 5900 Top of Rack

Delivering HP Compute innovations

Software-defined HP Insight Control HP ProActive Insight HP OneView HP Helion Architecture and cloud-ready Essential server Converged The very fabric of management Virtualization and automation management the enterprise

HP ProLiant Workload- HP Integrity HP ProLiant HP Moonshot HP Apollo Gen9 optimized Optimized for Ideal for core Designed and tailored Redefined HPC and mission-critical business apps for specific workloads supercomputing

HP Converged Systems For Cloud, Virtualization, Converged HP BladeSystem HP Virtual Connect and SAP HANA First converged Converges servers, infrastructure storage, networking

Compute with HP ProLiant Gen9

Software-defined HP OneView UEFI and RESTful APIs Integrated with and cloud-ready

Workload-optimized HP Converged Systems HP PCIe workload accelerators HP SmartCache

Converged HP StoreVirtual VSA HP 12Gb/s Smart Storage Solutions HP DDR4 SmartMemory

HP ProLiant HP ProLiant HP BladeSystem HP Apollo towers racks Systems

Right compute for right workload at right economics… every time

11 © Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Advancing the compute era with HP ProLiant Gen9 Breakthrough innovation in cost of service, time to service and value of service

Redefine compute Accelerate service Boost business economics delivery performance

3x 66x 4x compute capacity faster service delivery faster performance with lower TCO, for a competitive advantage, to transform the business, maximizing data center capabilities improving SLA performance growing revenue, margin, share

The right compute for the right workload at the right economics … every time

3x compute capacity with lower TCO

• More compute and storage capacity at a lower CAPEX and OPEX

• Scalability with right-sized compute through flexible choices

• Lower compute energy and floor space consumption

13 © Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Delivering massive infrastructure with “more pizzaz” Our industry is the acid test for any servers that need to handle peak loads on a 24X7 basis.

“ HP ProLiant Gen9 is an exciting new offering. It brings to market the promise of satisfying our quest for higher computing capacity … with features that will be environmentally efficient.” – Biren Ghose, Country Head, Technicolor India 14© Copyright © Copyright 2014 2014Hewlett Hewlett-Packard-Packard Development Development Company, Company, L.P. The L.P. information The information contained contained herein herein is subject is subject to change to change without without notice. notice . Redefine compute economics - New innovations More compute capacity with lower TCO

More compute 2x more compute per 50% less space and Software defined storage VSAs to co- and storage watt per $ using proven and gain back reliable 12Gb SAS SSDs (2.4 Million 60% locate apps and capacity Test Hours) and HP SmartMemory savings in energy costs storage on servers to with HP StoreVirtual VSA lower CAPEX 80%

Tailored compute for efficiency Reduce memory acquisition Right-sized costs and lower your TCO compute with across multiple workloads with flexible choices in server, storage (Universal Media Bay, HP DDR4 will be at price parity with flexible choices Smart Storage), networking (Embedded/Flexible DDR3 (32GB LRDIMM only) LOM), power options and more…

Reduce power consumption Up to 4x compute Operate Gen9 servers Lower compute without impacting at higher temperatures 25% size per square foot energy and floor IT performance with reduction from with HP-unique PCIe 20% space Common Slot Accelerators and HP HP Flexible Slot energy savings 94% efficiency consumption Power Supplies SmartMemory with efficient cooling 15 © Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Triple compute capacity and reduce TCO 62% with

HP ProLiant Gen9 More compute and storage capacity with lower energy Converged Infrastructure Early with “intelligent” convergence of innovations Single, modular servers and architecture networks Emerging blade Gen9 architecture G7 Gen8 G5 G6 Right-sized, integrated across servers, storage and networking

Lower your cost of service by migrating to Gen9

66x faster workload deployment with simple automation

• Automated life cycle management for lower OPEX

• Faster VM provisioning for improved IT staff productivity

• Rapid cloud deployment for faster time to revenue

17 © Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Time is money As a global provider of business and entertainment gaming-solutions, we need make sure our systems are set up for our customers as fast as possible.

“We’re excited about the software advantages of these new HP ProLiant Gen9 servers with UEFI and Intelligent Provisioning…. We effectively reduced

server deployment time by 30%.” – Mike Owens, Manager, IT Lab Services 18© Copyright © Copyright 2014 2014Hewlett Hewlett-Packard-Packard Development Development Company, Company, L.P. The L.P. information The information contained contained herein herein is subject is subject to change to change without without notice. notice . Accelerate service delivery - New innovations Faster workload deployment with simple automation Protect x86 Faster setup, monitoring, and • Prevents downtime Automated life firmware maintenance with reliable, mission-critical • Delivers services even cycle management secure (UEFI Secure Boot) and innovative applications with HP after site outages embedded management (iLO Federation, Serviceguard Solutions • Support for SAP HANA with SGeSAP/LX RESTful API, HP Smart Update Manager) for Linux

Faster provisioning with Faster deployment of a new VMware 3x vCenter cluster in 5 easy steps Faster VM simplified, converged provisioning Removes complexity, standardizes management with HP OneView operations and reduces time associated with managing silos of infrastructure

Ideal for native Market-leading integrated Rapid cloud cloud workloads and open cloud solution deployment HP Helion OpenStack® HP CloudSystem Hardened and commercial-grade OpenStack® software designed to deliver a resilient, maintainable, and Delivering infrastructure and easy-to-install solution application services in minutes

HP ProLiant Gen9 Roll out cloud-based, self-service Provision an portal with entire physical full lifecycle Deploy an datacenter in management in enclosure full of one day one day Deploy remote blades in one hour OS in one hour Deploy local OS Gen9 in one hour G7 Gen8 G5 G6 CloudSystem and HP Helion integration

Accelerate time to service by migrating to Gen9

4x faster infrastructure & core business workload performance

• Better compute, memory and I/O performance for database apps

• Optimized storage performance for compute and read-intensive workloads

• Increased small packet performance for improved mobile application delivery

Creating competitive advantage Redstone Federal Credit Union needs to stand up to new players in the financial services industry while providing trusted, personalized advice to their members.

“ HP ProLiant Gen9 is a very exciting move forward for HP. We can stand up servers in virtualized environments at a moment’s creating this new dynamic for compute.” notice… – Harry Gunsallus, EVP and CIO 22© Copyright © Copyright 2014 2014Hewlett Hewlett-Packard-Packard Development Development Company, Company, L.P. The L.P. information The information contained contained herein herein is subject is subject to change to change without without notice. notice . Pursuing total value of ownership We’re looking for the highest performing compute, the most reliable infrastructure, the smallest footprint, and a partner who’s going to stand by it.

“ With the new HP ProLiant Gen9 servers … we’ve seen up to 15% better performance, while also providing the increase in compute density essential to our success.” – Matthew Clark, Senior Director 23 © Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Boost business performance - New innovations Faster workload performance delivers better business results Faster memory performance 1 Million Increase compute performance across Better compute, better memory performance IOPS multiple workloads by combining HP 14% ProLiant Rack and Tower memory and I/O supported with ProLiant innovations with Intel Next- performance 33% better memory performance 12Gb Gen EP processors ProLiant Blade Servers Controllers 70% increase in workload performance and with HP DDR4 SmartMemory up to 2133 MHz 36% energy efficiency

4x faster 4x Optimized Storage with Rapid Rebuild Optimized storage workload more 12 GB/s SAS Expander Card improvement using 12Gb

performance performance transactions 2x transfer Smart Array Controllers with per server with speed Improved Rapid Rebuild HP SmartCache PCIe Accelerators increasing speed to rebuild HDD

Increased 4x increased VXLAN/NVGRE 2x increase in networking Tunnel Offload + bandwidth networking small packet True convergence without RDMA over with HP Virtual Connect performance performance with Converged compromise new HP FlexFabric adapters Ethernet (RoCE) Industry’s ONLY solution that runs both 10GbE and 8Gb FC on a single port at the same time

HP ProLiant Gen9 Business Analytics, Big Data, Cloud-based Mobility workloads Business (SFDC) Processing Collaborative ( ERP/CRM ) (Email / Infrastructure workgroup) Gen9 (File/Print) G7 Gen8 G5 G6 Optimized performance across multiple workloads at lower TCO

Better business results by migrating to Gen9

HP ProLiant HP ProLiant DL160 Gen9 HP ProLiant DL180 Gen9 HP ProLiant DL360 Gen9 HP ProLiant DL380 Gen9 Right sized performance The new standard for Dense performance for THE no-compromise data servers for space and budget growing datacenter needs multi-workload computes center standard for multi- with… constrained environments in the data center workload compute

HP ProLiant ML350 Gen9 HP ProLiant BL460c Gen9 HP ProLiant XL230a Server HP ProLiant XL730f Server Efficient, high-performance The world’s leading server Apollo 6000 System server, Apollo 8000 System server server delivers expandability, blade, performance optimized density optimized performance for high performance manageability and reliability for core IT workloads for scale-out workloads computing workloads

Leading Networking Storage Embedded Converged management management Enterprise Innovations Security Memory Power & Cooling Services

Full lifecycle of services

Consulting services Support services HP Factory Express HP Financial Services HP Flexible Capacity

Rich ecosystem of partners

Optimized ISV Integrated Best-in-class Breadth of applications solutions channel partners OEM offerings

Right compute for right workload at right economics…every time

Ensure the right solution Advise & Integrate Smooth deployments • Transformation Experience Workshops transform • HP Migration Services • Platform Migration Strategy • HP Implementation Services • Advisory Services • HP Education Services • Workload Advisory Services Gen9 Increase agility Flex Support Improve stability • Flexible Capacity • Proactive Care • Hybrid Support • Foundation Care • Datacenter Care

HP Technology Services for HP ProLiant Gen9

29 © Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. How can we help you? Deep technical Demo units & Transition Financing and engagement “on-site” care assistance asset mgmt

. Executive . Demo units with . Infrastructure to . Aggressive global briefings and “on site” application financing offers workshops technical support transition . Extensive asset . HP factory tours . “Hands on” assistance retirement training on tools . Customized assistance training sessions

www.hp.com/go/servers

from Traditional IT to New style of IT 50% Redefine budget spent on IT economics Efficiency operations

$100Ks Accelerate lost from slow service delivery Speed project turnaround

30% Boost dissatisfied with business performance app performance Business value

Technology Services Partner Partnerships Ecosystem Systems Management

Systems

Tower Rack HP BladeSystem HP Apollo Systems Common Modular Architecture

Technology component provider ecosystem