Cover Photo: © Istock.Com/Linas Toleikis 2019

Home , Beauty Without Cruelty, Bill Maher, Floriana Lima, The Lives of Animals

Cover photo: © iStock.com/Linas Toleikis 2019

Dear Friends,

It’s obvious when you think about it: All conflict stems from the oppressive structures play in our relations with other animals and idea of “us vs. them.” Our family vs. theirs. Our country vs. theirs. in enabling exploitation and abuse. Our religion vs. theirs. Our species vs. theirs. The victories on the following pages reflect our dynamic campaigns Homo sapiens has ranked itself not just at the top of the list of all to revolutionize the way people think about animals and to challenge species but also in its own category separate from the rest of the the human-supremacist view that we’re superior to other animals © PETA animal kingdom—a ranking that was invented in the 1700s by a in any way that can justify disrespecting, abusing, and slaughtering European biologist who also classified humans into racial subspecies, them. with white people ranked highest. Obviously, the ranking of races was an arbitrary hierarchy based on the one doing the ranking rather We thank all our supporters—especially our Vanguard Society, than on anything rational. In 2019, we launched our “End Speciesism” Augustus Club, and Investigations & Rescue Fund members—for campaign to point out that the same bias is evident in the ranking helping to make this important work possible and for working with of species. us toward animal liberation.

We may not fully understand how all beings think—or what they With kind regards, think about—but dismissing their mental world as less deserving of consideration than our own is just vanity.

Take donkeys, for example—some of the most abused animals on Ingrid E. Newkirk Earth, whose suffering PETA affiliates around the world are working President to end. When we look into a donkey’s eyes, the entity looking back at us is not an automaton that has no feelings about being forced to carry heavy loads. There’s someone inside that body who feels Board of Directors and Officers hunger, thirst, pain, fear, joy, loneliness, grief, jealousy, and love and Ingrid E. Newkirk, Secretary who has preferences, makes decisions, experiences anticipation, Michael P. Rodman, Chair overcomes challenges, and communicates with others. Animals’ lives Jeanne Roush, Treasurer matter to them. Honorary Board of Directors We know that every living being deserves freedom from abuse and Nanci Alexander Anjelica Huston exploitation—beings of all ethnicities, religions, genders, and species. Pamela Anderson Bill Maher While every struggle for equality is unique, several common themes James Cromwell Alicia Silverstone emerge when we talk about the underlying structures of every form Alan Cumming Lily Tomlin of societal oppression. But we often overlook the role that these same Edie Falco Photo: Koustubh Pol The The of animalsdoes notgo unnoticed. and provocative whennecessaryensuresthat theplight drowned outinamediadin,our willingnesstobecheeky At atimewhenallbutthemost controversialvoicesare on thestreetsalloverNorthAmerica sevendaysaweek. outreach is second tonone,with demonstrators andleafleters of majormediaoutletseverysingleday.Ourgrassroots of celebrityspokespeople—putanimalissuesintheheadlines year. Ourmediacampaigns—andespeciallyourrecruitment neglected andabuseddrawmillionsofweb viewerseach investigationsoffacilitiesinwhichanimalsare eyewitness than PETA.Thevideofootageandotherfindingsfromour No onedoesmoretoraiseawarenessoftheplightanimals animal abuse. public awarenessisPETA’smosteffectiveweaponagainst climate ofsecrecy.Justassunlightisthebestdisinfectant, Just asmoldthrivesinthedark,animalabusea The ally of ignorance is silence. backyards andhomesofabusiveanimalowners. fur farms,theentertainmentindustry,pettrade,and to mostpeople:laboratories, industrialfarms, slaughterhouses, most intenselyforthelongestperiodsoftimeareinaccessible The placesinwhichthelargestnumbersofanimalssuffer It is ignorance. The greatest cause of animal suffering is not malice. entertainment, orabuseinanyotherway.” “Animals arenotourstoexperiment on,eat,wear, usefor not betreatedascommodities.Therefore,PETA’smottois own, quiteapartfromtheirutilitytohumans,andshould We believethatanimalshaveanintrinsicworthoftheir

Way

lives ofothersentient beings. about theways inwhichtheirdailydecisions affectthe are respectedandhumans awareofandconcerned Ultimately, PETAstrivestoachieve aworldinwhichanimals aspects oflife. products, andtomakeanimal-friendly choicesinall countless peopletogovegan,buyonlycruelty-free animals.Andwe’reinspiringgenerations willview young peopleandrevolutionizingthewayfuture and prohibit themfrom owninganimals.We’reengaging penalties, sentence themto anger-managementtraining, persuading thecourtstogiveanimalabusersstiffer authorities totakecrueltyanimalsseriously.We’re work. We’resuccessfully urging law-enforcement We’re savinganimals’livesthroughhands-onrescue from live-animalshowsandexhibits. imagery oranimatronics,andwe’returningpeopleaway apes andotherwildanimalswithcomputer-generated and advertisingindustriestoreplacetheuseoflivegreat leather, down,andwool. We’repushingthefilm,television, We’re pressuring designersandretailerstostopsellingfur, meat, milk,andeggsupplierstomakesweepingreforms. persuading groceryandrestaurantchainstorequiretheir sophisticated andhumanenon-animalmethods. We’re With thesetools,we’re getting animaltests replaced with enforcement, andrescuework. youth involvement,outreachtothecourtsandlaw of non-animaltest methods, lobbying,humaneeducation, scientific researchandanalysis,funding thedevelopment activism, corporatenegotiations,internet marketing, PETA alsocreateschangeforanimalsthroughshareholder Awareness is the first step. Change is the second.

Lion: © Sean Noronha • Other animals: © PETA Lion: © Sean Noronha • Other animals: © PETA The Vanguard SocietyandAugustusClubmemberssuchasthosebelowservetherootsoffinancialsupportthatenableourvitalprogramstogrowstronger. opinion, oneofthemostmeaningfulanimalrightsorganizationsinworld. lose themomentumofourpurposeinsavinglivesanimalsistireless.PETAprofessional,organized, and,inmy to createchange,andPETAisthetowncenter.Theirendlessencouragementofothersbusinesseslike minenotto up thisoutstandingorganization.Theirpassionforimprovinganimals’livesishumblingandinspiring.Ittakes avillage I amproudandhonoredtobeaffiliatedwithPETAwillalwayscontinuesupportthemthepeople whomake member society vanguard Deborah DiMare seeks tobethe ultimatechampionforevery oneoftheseunfairlydisregarded andtorturedlives. PETAstandsforjustice. the suffering it causeskeepmeupatnight. Ionlysleepeasierknowing thatIhavepartnered withPETA—whoIknow peer intotheabsolutehell thathumanshavecreatedforotherliving,breathing, feelingbeings.Thisignoranceand not partoftheanimalfamily—and wheresofewpeoplehavespenttheminimal timeandenergyrequiredtomerely We liveinaworldwhereso manypeoplearetragicallyraisedtofeelthatthey superiortoanimals—or,worse, member club augustus and society vanguard Reichen Kuhl D edication and Generosity of

know ourmoneywillhaveadirectimpactonthewelfare ofanimals. money. PETAhassuchastrongtrackrecordofmaking amajorimpactforanimals,ithasamazingleadership,andwe many greatorganizationsouttherehelpinganimals, butPETAisamongthebestatmakinglandmarkchangewithour We supportPETAbecauseit’simportanttousmakesureourmoneyishavingabigimpactforanimals. Thereare members club augustus and society vanguard Sarah and Mark Taylor

M e mbers Make Our

W o r k P o s si b l e 5 © iStock.com/Ingus Kruklitis 7

PETA condemns the use thousands of dollars in cash and equipment to • After PETA revealed that Louisiana State University of animals in laboratories, pioneers in the development and use of cruelty- had purchased dogs from an animal shelter for use in which is an example of the free toxicity tests, presented at the world’s largest experiments, Louisiana banned shelters from selling harm caused by human toxicology conference, and coauthored a paper live animals to laboratories. supremacism. In 2019, that led to a policy by the U.S. • Following two decades of work by we halted many cruel, Environmental Protection Agency PETA scientists, the EPA pledged worthless experiments (EPA) that will prevent hundreds to end toxicity tests on mammals © 1stgallery | Dreamstime.com in which animals writhed of birds every year from being by 2035. in pain, quaked with fear, poisoned and killed with pesticides. and endured lonely isolation. We also promoted PETA’s powerful campaign tactics— sophisticated non-animal methods—with fantastic In 2019, PETA also achieved these which often include exposés and results. See PETA.org/AnnualReview for more. milestones: demonstrations—against Liberty • We persuaded AbbVie Inc., Research in New York (where cats PETA persuaded major companies and organizations— Johnson & Johnson, AstraZeneca, and dogs are bred to be tortured and including The Hershey Company, the Kellogg Company, Novo Nordisk A/S, Roche, killed), Colorado State University McCain Foods, Nissui Group (owner of Gorton’s Inc.), Boehringer Ingelheim, Sage (where wild animals are captured Kirin Holdings Company, Morinaga & Co., Pernod Therapeutics, and DSM Nutritional and infected with diseases), and the Ricard, the W.K. Kellogg Foundation, Ball Corporation, Products to stop using the meaningless forced swim University of Delaware (where rats are force-fed alcohol, and many others—to stop conducting or funding test, in which terrified animals paddle frantically in electrically shocked, and forced to undergo near- animal experiments. Such tests included force-feeding inescapable beakers of water to keep from drowning. drowning) have caused public outrage and resulted in rats and mice, injecting them with carcinogens, and • We added iconic brands Dove, Dermablend, and license suspensions and restriction of federal funds. stabbing them in the eye with needles, as well as Herbal Essences to our list of companies and brands Massive PETA pressure led Texas A&M University to stop injecting cocaine into dogs’ arteries. The companies (now totaling more than 4,400) that don’t test on breeding dogs to develop muscular dystrophy. will now use only non-animal methods. animals. • After years of pressure from PETA, the Chinese We thank Sir Paul McCartney, Casey Affleck, Edie Falco, PETA is the largest member of the PETA International government approved two more non-animal and Floriana Lima for helping us draw attention to the Science Consortium Ltd., which awarded tens of methods for testing cosmetics in China. cruelty and uselessness of experiments on animals.

PETA is the best thing for all the animals of the world. “Animals are not ours to experiment on, eat, wear, use for entertainment, or abuse in any other way”—I love PETA for this beautiful mantra, which it follows religiously. It is the best always, all ways. Viva PETA. Claudine Erlandson vanguard society and augustus club member

PETA pushes society to stop controlling animals’ Blaze Pizza, Burger King, Carl’s Jr., Chobani, Del • Pigs forced to live alongside their dead and rotting bodies, freedom, and reproduction in order Taco, Dunkin’, Lightlife, Live Nation, MidiCi Pizza, littermates in dungeon-like conditions at Excelsior Hog to consume their flesh, eggs, and milk. MorningStar Farms, Farm in British Columbia We expose what happens to the billions Panda Express, Panera • Calves who cried out in agony as their horn buds were of individual animals who are abused Bread, Pieology, Qdoba, burned out of their heads with hot irons at Heifer and killed by the food industry every Stewart’s Shops, Solutions, LLC, in Wisconsin year, debunk the “humane farming” Stumptown Coffee • Cows with painful grapefruit-size masses that oozed myth, and make going vegan easy and Roasters, Two Boots, Via blood and pus at Reitz Dairy Farm in Pennsylvania hugely popular. To see more of our Rail, and Uno Pizzeria & progress, visit PETA.org/AnnualReview. Grill, whose CEO wrote PETA lit up social media and newsfeeds around that “an e-mail from [PETA] the world with pro-vegan ads, eye-catching Iowa’s “ag-gag” law—intended to got a 75 year old brand to demonstrations, and other creative actions. Among outlaw investigations into farms and become young again.” others, we thank Joaquin Phoenix, Woody Harrelson, slaughterhouses—was declared unconstitutional Cloris Leachman, Marco Borges, Gaby Moreno, as a result of a lawsuit filed by PETA and others. Countless people went vegan after watching our Lucy Davis, Roy Choi, exposés, which revealed the plights of many animals: Kimberly Elise, PETA persuaded The Save Mart Companies—which • Pigs and their piglets at East Fork Farms in Indiana Patricia Manterola, operates more than 200 grocery stores—to stop selling who were so ill or injured that they could barely move Jade Novah, Elizabeth live lobsters, sparing countless animals the agony of and were left to die amid backed-up waste and corpses Turner, GloZell Green, being boiled alive. teeming with maggots Krystal Bee, and • Hens in conditions so crowded and filthy that they Michelle Renaud, We exposed violations of the Humane Methods of couldn’t spread their wings or escape their own waste who all helped us Slaughter Act, leading a Hawaiian company to stop at Hilliker’s Ranch Fresh Eggs in California—proving draw massive media slaughtering pigs and sheep. that the egg industry’s switch from cages to cage-free attention to the housing isn’t enough to alleviate hens’ suffering suffering of animals Among the many companies that PETA persuaded to • Lobsters who were dismembered while still conscious in the meat, egg,

add vegan options were 800 Degrees, Baskin-Robbins, at Maine Fair Trade Lobster and dairy industries. Photo: Robert Sebree

As a public relations professional, I am impressed with how PETA helps animals by making creative and effective use of all forms of media, from traditional news releases to the latest in social media channels.

Dean Case vanguard society member Photo: PETA Asia 11

Reducing a living, feeling being to a coat, collar, HSN, and Zulily, among others), Sundance Catalog, millions more consumers learned that workers routinely pompom, or shoe is the epitome of speciesism. VF Corporation’s 24 brands (which include The North cut swaths of skin off the hindquarters of lambs who So we’re pushing society Face), and Williams-Sonoma (which owns writhe and cry out in pain and that shearers often to evolve past the Pottery Barn and West Elm). This will prevent strike sheep in the face with sharp metal clippers. After era of using materials countless goats from being mutilated by hearing from PETA, Alternative Apparel brand stopped stolen from the shearers, who cut off swaths of skin, crudely producing wool items and Avocado Green Mattress bodies of animals. stitch up wounds without providing any pain added a vegan mattress to its previously all-wool line. For more news on this relief, and leave animals cut and bleeding from campaign, please visit the face and ears. After decades of pressure from PETA, many PETA.org/AnnualReview. high-end designer holdouts—Chanel, Following the release Coach, Jean Paul Gaultier, and Prada— As revealed in a landmark PETA exposé of the cashmere of PETA’s eyewitness exposé announced that they were going fur-free. trade in Mongolia and China—which supply 90% of the revealing that badgers confined Chanel also banned exotic skins, as did world’s cashmere—goats screamed in terror as workers to cramped cages on Chinese Victoria Beckham. PETA also persuaded pinned them down and roughly sheared them or yanked farms were beaten with crude Bearpaw to drop fur. And with the their hair out with sharp metal combs, leaving many with instruments, cut open, and left support of PETA members, Los Angeles bloody wounds. Eventually, workers slaughtered them to die, more than 85 brands have banned the sale and manufacture of fur. by bludgeoning them and slitting their throats. PETA banned badger hair, including These victories will prevent countless and our international affiliates have since persuaded Bevel, Bob Ross, Morphe, Procter animals from being trapped, electrocuted, Lochaven of Scotland, Mavi Company, Oasis, Onia, & Gamble’s The Art of Shaving, bludgeoned, or skinned alive. Warehouse, H&M—the second-largest clothing retailer Royal Brush Manufacturing, in the world—and dozens of other companies to ban Sherwin-Williams, and We thank Anjelica Huston, Bill Maher, cashmere. UncommonGoods. Tim Gunn, Morrissey, RZA, Kaley Cuoco, Photo: Robert Sebree Brad Goreski, Sarah Jeffery, Sofía In the wake of discussions with PETA, more than With the release of four new Sisniega, and Meagan Duhamel, who, 355 brands have banned mohair, including Lacoste, exposés of the wool industry in Australia, England, among others, helped PETA inform millions of people Michael’s, Qurate Retail Group (which owns QVC, and Scotland by PETA and our international affiliates, about the cruelty hiding in animal-derived materials.

No entity encapsulates my sense of what is right for animals in a better, broader, and more passionate way with greater determination and tenacity than PETA. The relentless, inspiring, and educational nature in which PETA pursues its goals is what drew me to PETA’s legacy society. Abel Kahn augustus club member © CCI Entertainment 13

Animals are feeling, thinking beings whose lives significant rule that failure to provide tigers with adequate veterinary shouldn’t be ruined for the sake of human amusement. changes in racing care violates the Endangered Species Act. That’s why PETA works hard to stop human history—including supremacists from chaining, caging, whipping, and bans or limits We also helped end cetacean captivity in Canada, beating animals and forcing them to race or perform. on whipping, persuade companies—including AAA Northeast, Visit PETA.org/AnnualReview for more victories. painful shockwave United Airlines, Virgin Holidays, TripAdvisor, and “therapy,” steroid Sunwing Airlines—to sever ties with SeaWorld, and Following PETA’s vigorous actions, California, Hawaii, injections, and more convince the Association of Zoos & Aquariums that and New Jersey effectively banned circuses with wild than a dozen drugs it should phase out bullhooks, as well as persuading animals, as did Cincinnati, Ohio, and numerous venues that keep injured horses running—and a new state law Airbnb and many travel agencies to stop promoting and organizations nationwide. that allows tracks to be closed down if horses’ lives elephant rides, elephant camps, and other interactions are in jeopardy. There are now fewer racing days, with wild animals. PETA’s scathing eyewitness exposé of Alaska’s races, and horses in races. Lasix—the industry’s dogsledding industry revealed that dogs were kept most controversial drug—will be phased out We thank Alec Baldwin, constantly chained in the bitter cold and biting wind at all the nation’s biggest tracks. PETA also Pamela Anderson, Michael with only dilapidated boxes or plastic barrels (if anything released an exposé of the slaughter of U.S.- Keaton, Lily Tomlin, Eric at all) for shelter and were denied medical care for born Thoroughbreds and their offspring for Balfour, Chilli, Daniella arthritis and other ailments, such as spinal cord injuries. meat at South Korea’s largest slaughterhouse, Monet, Joel Kinnaman, Coca-Cola and the Seattle Mariners joined the long list where the horses trembled in fear and Eva Gutowski, Christopher of companies that PETA has persuaded to cut ties with were beaten in the face. As a result, Korean von Uckermann, Dulce the thousand-mile Iditarod dogsled race, in which dogs authorities have filed charges and pledged to María, Holly Marie Combs, are beaten and forced to run with bleeding paws and implement a program in which horses formerly Kristin Bauer, Pablo Azar, have even died. used in racing will be retired instead of sold and Juan Pablo Di Pace, for meat. among others, for supporting When horses started dying by the dozens at Santa Anita our campaigns against the racetrack in California, PETA’s horseracing campaign A PETA lawsuit against a Maryland roadside zoo exploitation of animals

shifted into overdrive and brought about the most resulted in a precedent-setting order finding Photo: Laura Cohen for entertainment.

I’m so proud to be affiliated with PETA, who is bringing us out of the Dark Ages and ending speciesism once and for all. Through their exposés and campaigns, they educate the public, challenge us to do more on a personal level, and make things like petition-signing so easy. Julie Guillen vanguard society and augustus club member

Our Emergency Response blood from animals who live comfortably in homes vegetarian farm, where he now swims in a beautiful Team received more than with loving families instead of from dogs in factory pond with lots of duck friends. 250 cruelty reports every farm–like blood banks. week in 2019 from all over PETA’s mobile clinics have now sterilized more than the U.S. (and abroad). We PETA’s fieldworkers are out every day, even in extreme 170,000 companion animals at low cost or free of charge. ensured that animals in weather conditions, in impoverished regions where danger were rushed to animal protection services are scarce or non-existent. Other victories include releasing a video exposé that safety, harmful policies Here are just three of the many animals we rescued revealed rampant, systemic neglect of betta fish at were changed, and abusers in 2019: more than 100 Petco stores, faced legal consequences. • Missy, an elderly Labrador mix with which led to a ban on the sale of Cases included rescuing heartworm disease, lived alone in a fish tanks by UncommonGoods, cats who had been stuck in trees or atop utility poles cramped outdoor pen for 10 years. and persuading Canadian retail for days, getting wildlife-killing programs (e.g., those We persuaded her owner to surrender chains FIELDS, Red Apple, Rossy, intended to kill geese, foxes, or coyotes) canceled in her and found her a loving home with The Bargain! Shop, and Jim favor of nonlethal solutions, persuading schools and a wonderful family. Pattison Group (PriceSmart businesses to stop using fish (or any live animals) for • Crystal, an American Eskimo mix Foods, Save-On-Foods, and decorations or prizes, and getting animals seized from puppy, was running loose with a Urban Fare) to stop selling and cruelty charges filed against abusive owners. See massive wound from an embedded glue traps. more at PETA.org/AnnualReview. collar. We got her the veterinary care she needed, fostered her while she We enlisted the help of Kate A PETA eyewitness exposé of Hemopet—a sham healed, and placed her with a family del Castillo, Tyrann Mathieu, “rescue” in California—revealed that 200 greyhounds who adores her. Lonnie Walker, Devin Funchess, who were dumped by the racing industry were confined • Herman, a duckling, was confined Fred Willard, Dean Winters, for up to 23 hours a day to cramped crates and barren to a rusty wire crate caked with feces Photo: Darin Holiday Mark Ballas and BC Jean, Elena kennels for months or years and used for blood and rotting food and teeming with Delle Donne, Jencarlos Canela, collection. Our findings prompted the introduction of flies and maggots. We were able to gain custody Nick Bateman, CNCO, Luis Gerardo Méndez, and legislation that would permit veterinarians to collect of him and found him a lovely new home on a Ignacio Serricchio in our anti-cruelty campaigns.

I support PETA because I believe they are responsible for the dramatic improvement in the way we think about, talk about, and treat animals. Their work extends from the poor dog chained in the backyard without shelter to multinational companies and even governments. Victoria Cohen vanguard society and augustus club member © Anuchit Suwanarat | Dreamstime.com 17

Our youth division is the number one vote and will be reintroduced. campaigned to end SeaWorld ticket sales, and hosted one force inspiring young people Our anti-dissection campaign vegan food and drink giveaways that gave tens of to reject the human-supremacist was given a huge boost by actors thousands of college students their first taste of worldview. To learn more, please Mayim Bialik, Faithe Herman, and vegan living. visit PETA.org/AnnualReview. Aubrey Miller and social media influencer Teala Dunn. Other achievements include launching our Students PETA’s “Share the World” humane United for Animal Rights nationwide network of education curriculum kit and Carly, our life-size animatronic high school animal rights groups; creating our classroom video for kindergarten cow (voiced by Alicia Silverstone), interactive web feature “Failed Tests,” which ranks Photo: Rebecca Cabage through fifth-grade students is now embarked on her tour of U.S. colleges and universities by exposing their use featured on Discovery Education’s elementary schools in which more of animals in experiments; engaging thousands of streaming service, which is used in 50% of U.S. schools than 12,000 kids learned how much cows suffer in the young people with vegan cooking demonstrations and reaches more than 35 million students. After the dairy industry and clamored for our free samples of and presentations at schools throughout Southern tragic school shooting in Parkland, Florida, one of the vegan ice cream. Another animatronic ambassador, Ellie California; and spreading the animal rights message largest school districts in the country accepted PETA’s the elephant, explained to over 4,000 students how at concerts and conventions, including High School offer to conduct an anti-bullying, violence-prevention speciesism denies animals their fundamental rights. Nation, Breakaway Music Festival, Prime Festival, training program and considered “Share the World” so Common Ground Music Festival, valuable that it ordered 1,000 kits, added our materials PETA’s Campus Rep network—the Vans Warped Tour, Playlist Live, to its website’s list of violence-prevention resources, and largest student leadership program of Disrupt Festival, Beautycon, and is partnering with us to teach students to be sensitive any animal protection organization— many others. to individuals of all races, religions, and species. had a huge impact, with more than 1,300 actions taken at more than Many stars who are popular with In 2019, we cosponsored historic legislation—the 100 colleges from coast to coast. The young people—including actor Replacing Animals in Science Education (RAISE) Act— students hosted jam-packed animal Vivien Lyra Blair and YouTubers to replace animal dissection in California with superior rights film screenings, held anti– Alison Henry and Joo Skellington— teaching tools such as virtual dissection software. It animal experimentation protests helped us spread our anti-speciesism was prevented from moving out of committee by just outside campus laboratories, message to the next generation.

I support PETA because they tackle big issues—AND WIN! When I donate to PETA, I’m proud because I feel like I’m right there with them helping animals. And the truth is, I am. I couldn’t make such a powerful impact for animals without PETA. Terri Lynas vanguard society member © Anke Van Wyk | Dreamstime.com 19 The Year in Numbers Financial Statement • PETA now has more than 6.5 million members and supporters. bags, books, stickers, buttons, and items for companion animals, REVENUE $ 49,066,007 • Our websites received more than 84 million page views, and our which raised funds for PETA campaigns and promoted cruelty-free Contributions Gross Merchandise Sales $ 107,869 videos, which include hard-hitting investigations and celebrity ads, living. Interest, Dividends, Royalties, received over 500 million views. • We had over 440 letters to the editor and 760 opinion pieces posted and Other Income $ 1,697,436 • Our social media posts were seen an average of 142 million times on websites and printed in various newspapers and magazines. Total Revenue $ 50,871,312

each month. • PETA was mentioned by many major print and online media outlets, OPERATING EXPENSES • PETA sent e-newsletters to more than 2 million subscribers. including Agence France-Presse, AOL, The Associated Press, Programs • PETA Latino’s social media posts reached about 15 million people The Atlanta Journal-Constitution, Billboard, Bloomberg News, International Grassroots Campaigns $ 13,548,157 Public Outreach and Education $ 10,873,780 a month, and its videos netted more than 85 million views. Breitbart News Network, Business Insider, Bustle, BuzzFeed, The Research, Investigations, and Rescue $ 20,039,560 • We sent out over 53 million letters through our online advocacy Canadian Press, Car and Driver, Cosmopolitan, The Daily Beast, Cruelty-Free Merchandise Program $ 440,633 campaigns, urging companies and individuals to make changes Daily Mail, Deadline, Entertainment Weekly, Fashionista, Financial Supporting Services Membership Development $ 10,507,935 that would help animals. Times, Food & Wine, Forbes, The Guardian, The Hill, Hollywood Life, Management and General Expenses $ 564,880 • PETA’s text message program, which has more than 585,000 The Hollywood Reporter, The Independent, The Inquisitr, Inside Total Operating Expenses $ 55,974,945 subscribers, drove 4.5 million actions in our online advocacy Weddings, InStyle, International Business Times, In Touch Weekly, CHANGE IN NET ASSETS $ (5,103,633) campaigns. Los Angeles Times, MarketWatch, Maxim, Men’s Health, MSN, National Net Assets Beginning of Year $ 13,536,553 • We added more than 600 new names to our list of companies Geographic, National Post, National Review, Newsday, Newsmax, Net Assets End of Year $ 8,432,920 that don’t test on animals—bringing the total to over 4,400. Newsweek, New York Post, The New York Times, O, OK!, Page Six, Purpose Restricted $ 2,065,863 Endowment $ 3,288,063 Parade, People, Politico, Quartz, Radar Online, Reader’s Digest, • We secured free advertising space worth over $1 million. Board-Designated Legal Matters $ 1,000,000 • Our Communications Department handled more than 3,500 Refinery29, Reuters, Romper, RT, Salon, Science, Sports Illustrated, Undesignated $ 2,078,994 interviews and interactions with the media. StarTribune, Time, United Press International, USA Today, U.S. News & • Our International Grassroots Campaigns Department helped World Report, Vogue, Vulture, The Wall Street Journal, The Washington OPERATING EXPENSE ALLOCATION Direct Program Support 80.22% organize more than 3,000 demonstrations. Post, The Washington Post Magazine, The Washington Times, Women’s Membership Development 18.77% • Our youth division reached over 222,000 young people at colleges, Health, Women’s Wear Daily, The Wrap, Yahoo! News, and Yahoo! Management and General Operations 1.01% music festivals, and other events. Sports. PETA is a nonprofit, tax exempt 501(c)(3) corporation • We filled requests for more than 320,000 free copies of our vegan • PETA’s work received television and radio news coverage from many funded almost exclusively by the contributions of our starter kit. media outlets, including ABC News, ABC News Radio, BBC News, CBC members. We strive to use our funds in the most cost- • We handled over 15,200 calls and e-mails regarding cruelty to News Network, CBS News, CBS Sports Radio, CNBC, CNN, CNN en effective and efficient manner possible, a commitment illustrated by the fact that 80.22% of our operating animals. Español, CTV News Channel, Entertainment Tonight, Entertainment expenses went directly to our programs fighting • Our Mobile Clinics Division sterilized more than 12,000 cats and Tonight Canada, ESPN, FOX Business Network, FOX News, The FOX animal exploitation. We expended only 18.77% on dogs, including nearly 600 feral cats and over 1,000 pit bulls at News Rundown podcast, FOX Sports Networks, Good Morning America, fundraising efforts that drive our operations and 1.01% on management and general operations. a reduced cost or free of charge. We’ve now spayed or neutered HLN, Inside Edition, NBC News, NBC News Radio, NPR, The Talk, a total of more than 170,000 companion animals. Telemundo, TMZ, Trish Regan Primetime, Tucker Carlson Tonight, Seventeen percent of PETA’s dedicated staff earn • We built and delivered more than 230 free sturdy doghouses and Univision, Voice of America, The Weather Channel, and Whistleblower. only $23,000 to $34,999, 42% earn $35,000 to $49,999, and the remaining 41% make more than $50,000. bagged more than 1,455 bales of straw, providing dogs who are • As of this year, PETA and the PETA International Science Consortium Our president, Ingrid Newkirk, earned $23,660 during forced to live outdoors with some comfort and protection. To date, Ltd. have provided more than $6.4 million (including the value of the fiscal year ending July 31, 2019. we’ve delivered a total of over 7,300 free doghouses. in-kind donations) toward the development of non-animal testing The financial statement shown here is for the fiscal • Our online catalog fulfilled orders consisting of more than 43,900 methods, simulators to replace animals in science education and year ending July 31, 2019, and is based on our pieces of animal rights merchandise, including T-shirts, mugs, tote medical training, and instruction for scientists in their use. independently audited financial statements. Animal-Friendly Businesses

PETA would like to thank the following compassionate companies, which are members of our PETA Business Friends program. These companies are generous PETA and animal rights supporters. To learn more about this program, please visit PETABusinessFriends.com. © Jason Finn | Dreamstime.com

• 3rd Rock Essentials • Equality Wear • Linden & London • RawBar • 7AM Enfant • Espapor, S.L. • Madam Glam • REDI-PEDI PETA’s Tree of Life is on permanent display at • 7th Heaven • Eve Cork • Magic Diary • Regnskov Company • 100% Pure • Face It Natural Cosmetics • Main Street Vegan • Rise Brewing Co. our headquarters. Each golden leaf on the tree • Act of Being • Fake Meats • Makai & Makai Cares • Rungg can be inscribed with a special message to honor • AdvoCATe • Falken Design Corporation • MamaSezz • The Sacred Space Miami someone whose commitment to animals is • Alchimie Forever • FinalStraw • Marei1998 • Sakroots • Assuaged • Food Revolution Summit • Maui Soap Company • Schokolat exemplary. Leaves can also be engraved to pay • Aurora Lampworks Inc. • The Friendly Vegan Cookbook • Max Green Alchemy • Sip to Life tribute to the memory of a loved one. Awesome Vegans • Siscom de Argentina SA • Podcast • FrogLog Co. • May Wah Vegetarian Market • Balance for Life • FurHaven Pet Products • MDacne • SKIN&CO ROMA • BAYDOG • FURious Fur • MeDusa • Sommers Plastic Products For additional information about the Tree of Life • B BAR • Global Media Group • Memorials.com Animal • St. Tropica as well as other ways to make “in honor of” and • Beauty Without Cruelty • GOOD GUYS DON’T WEAR Memorials & Urns • Sunflower Family • Better Nature LEATHER • Modern Picnic • Tearojoy memorial gifts, please contact Jessica Johnson • Better World Club • Green Friday Shop • MO Nails • Tinderbox of a Heart at 757-962-8214. For specific information about • bliss • GUNAS Luxury & Ethical • MozzaRisella • Tokyo Bags making memorial gifts, you can also visit our • Treadlight Ventures • Borboleta Bag Handbags • Mr. Peanut’s ® • Boycemode • Hampton Domestics • nae • T.U.K. Footwear True Friends Memorial Program website at • Cavi-art Employment Agency • Naomi Vegan Meets • Urban Expressions TFMemorial.org. • Chlorophyll Water • Harbor Candy Shop • Native Shoes • v-dog • Clear Conscience • Healing Natural Oils • Nevele11 • VEERAH • The Compassionate Closet • Herban Cowboy • Next Leap Design • Veestro A special note of thanks • corkor • Herbivore Mood • Noize Original • VeganDesign.org • Couch Guitar Straps • Hero Pet Supplies • Nomadic State of Mind • Vegan Health & Fitness to the following important • cowfreecars • Holistic Holiday Cruise • N’ONAT Magazine • CoyoteVest • Home For Dancers • Number 4 High Performance • VeganNation groups of PETA members: • CykoChik Custom Handbags • House of Ava London Hair Care • Vegan Stokes Cheese • Cynthia King Vegan Ballet • House of Fortune Vegetarian • Nuzest • The Vegetarian Site • Our monthly pledge donors, who support Slippers • Humane Travel • One & Another • Vegetaryn • Defend Animals • Humble Bundle • PAWJ California • Veg Jaunts and Journeys PETA’s Investigations & Rescue Fund • DelniceBrand • i love tyler madison • Pelush • VegReady • Our Sarah’s Circle members, for their • Deux Lux • Jaan J. Non Silk Ties & Bow • PETA Catalog • VegVoyages Vegan Adventure generosity and dedication • DEVA Nutrition Ties • PETA Visa Rewards® Credit Tours • DE-VESI • Jen & Co. Card • Visions of the World Inc. • Our Vanguard Society members, for their • The Dharma Store • Jivamukti Yoga School • PINKSTIX • WAMA Underwear generosity and leadership • DiMare Design • JL Fields Consulting • Pixie Mood • Wharton Financial Group • Divine Treasures • Karner Blue Capital • Plant Based Foods Inc. • Wild Earth • Our Vanguard Society President’s Circle • Doshi Vegan Bags & Accessories • LaBante London • Plant Miami • Wingme Cosmetics members, for their outstanding commitment • Dr. Spray’s • Laguna Lodge Eco-Resort & • Plant-Powered Dog • Y3K Tutor In Your Home • Our Augustus Club members, for giving • DrTung’s Nature Reserve • PupSaver • Yapa Beauty • Eco Supreme • Laird Superfood • Purple Carrot • ZolaTerra animals a future through a legacy gift to PETA • Endless Summer Design by JJ • LEKITHOS • Qualerex Beauty in their wills and estate plans 21 ’s True Friends Memorial Program

PETA’s True Friends® Memorial Program honors and preserves the memory of people who were true friends to animals as well as the memory of animals who were true friends to their guardians. For more information about this program, please visit TFMemorial.org.

• Albert Witt, from Barbara Tanzosh-Witt • Debra Gay Bean, from Hines-Rinaldi • Joseph W.R. Parks, from Laurie • Olive, from Michele Veiga • A. Lee McDonald, from Dr. and Mrs. Funeral Home and your friends Mcculloch • Patsy, from Jacqueline A. Avery Ronald Portadin • Denise Righetto, from Graziano • Judith Z. Clark, Ph.D., from Dona • Phyllis Barusch, from Lawrence • All animals, from Bernard Bessieres Righetto Claesgens Barusch • All my horse and cat companions, from • Elizabeth, from George Marshall • Juliet Altun, from Janet Lindemann • Pogo and Grady, from Richard E. Michael Nevin • Elizabeth, from Marcee Shafer • Katherine Parham, from Mission Edge Signorelli • All the factory-farmed animals who • Ellen B. Gray, from Peter Gray San Diego • Pushok, from Brandon and Alena Fuchs were killed to provide food at the Port • Emily, from Linda J. Lavinson • Kevin Gill, from Penelope A. Gill • Roberta, Luz, and Marcelo Dias, from Moody, British Columbia, RIBFEST, • Gabby, from Virginia Bodnar • Kim Ghering, from Bradley Baum and Chloe Ekelem from Cathy Morton • Gene and Lester Trausch, from Debra Terry Baum • Roberta Wright, from Claudine • Ally, from Holly Reynolds Thornburg • Kiwanis, from your PETA family Erlandson • Alyssa Easton, from Renie Easton • Geneva Florence Lane, from Dana • Leonore, from Douglas Waters • Rocky and Coco, from Stanley and • Amazing animals, from Kateryna Flaum • Lionel, from Elizabeth Abbott Martine Fleishman Androshchuk • Geoffrey Wheatley, from the MG • Lucas Kaempfer, from Joseph W. • Roxy Fuchs, from Brandon and Alena • Amelia Armstrong, from Carol L. Owners’ Club Kaempfer Fuchs Armstrong • Geraldine K. Freehling, from Julie • Lucky LuLu Belle, from James D. • Ruth Lentz, from Rose Devine • Anne Horne, from Louis Ponick Freehling Spates • Sandra Lynne Dugan, from Kathleen • Audrey Ruth Levington, from Leon • Gloria Feldseker, from Gilbert S. Cohen • Maggie Moon, from the Taylor family Dugan Slotin and Joan Stone • Gurti, my brother, from Anuradha • Marvin Brager, from Samuel Benner • Shamus, from Dawn D’Amico • Barbara Fulp, from Nancy M. Barnes, Shenoy and Maryann Benner • Shayna Moss, from Scott Notowitz Julia Stevens, Beth Shubin-Stein, Heidi • Gus (daughter Rachael Hendon’s dog), • Mehboob and Dashka, from Kiran • Tala and Missy, from Mojdeh Skolnik, and Michael Wall from Cile Holloway Joshipura, Megha Joshipura, Neil Tabatabaie • Benjamin Stone, from Linda Stone • Harry Greenbaum, from Rob Joshipura, Poorva Joshipura, and your • Tenaya, from your friends at PETA • Betsy Winship, from Pam Worthington Greenbaum friends at PETA and PETA India • Theodore Baker Jr., from Nancy M. • Beverly Maszdzen, from Noreen Mastro • Heather’s dog, Clayton, from Holly S. • Michèle Lacroix, from Claude Brunet Barnes • Bill Elliot, from Peggy Elliot Pearson • Missy, from Mary Ellen Chabot • Tiger Lily, from Linda Sherman • Bill Owens, from Donna Roff • Holland M. Ware, from anna • Mollie Wetter, from Timothy Suzewitz, • Timothy Woodman, from Helen Wilson • Brigitte, Chloe, Darby, Dexter, • Ilse Hartmann, from Rolf Hartmann Tina Suzewitz, and Mary Wetter • Travis Lowe, from Deborah Yapachino Druzhok, Koro, Rogan, Rowdy, Sarah, • Jaymie B. Creitz, from Eileen Creitz • Monsignor James McGarry, from Leane • Trini, from Louis Ponick Shandy, Sophia, Sunny, and Theresa, • Jeanette Lynn Rohrssen, from IHMA Rafalko • Valentina Perez, from Matthew from Karen Porreca Inc. • My Buddy, from John W. Cunningham Degiaimo • Brinkley and Gabby, from Josh Bethea • Jelly, from Rachel Hall • Nancy Aspaturian, from Jenny Marino • Zetta Bryant Hearin, from Robert • Caroline Azous, from Pauline Litchfied • Jenny, from Anonymous • Nancy Attwell, from Mr. and Mrs. Hearin • Charlie and Mandy, from Tim Meeks • Jerry Young, from Patrice Green Khleber Attwell Jr. • Daisy, from Claudine Erlandson • Joan, from Wendell Kilpatrick • Naomi Retchin, from Mark Shavitz • Daisy, Edie, and Button, from Linda • John J. Brunetti Sr., from the Brunetti • Nellie Gladden, from Patricia A. Hawkins Foundation Schindhelm • David Gooding, from James Gooding • Joseph Slattery, from Susan Diglio- • Nicole Allison Nees, from Victor Dzirasa • Debbie Meier, from Joanna Bumpus Verdee • Nicole O’Connor, from Marc O’Connor

When Bodhi was discarded by the greyhound-racing industry, it should have meant the to blood banks. However, start of a well-deserved life of leisure with a loving family. But instead of being put up Hemopet deceitfully for adoption, he continued to be exploited as part of a shameful arrangement between took advantage of a the racing industry and a canine blood bank in California called Hemopet. loophole by claiming to be a “rescue” while only There, a PETA eyewitness documented that Bodhi and some 200 other dogs were kept eventually putting the caged for up to 23 hours a day in cramped, barren kennels and crates. Some of them dogs up for adoption and couldn’t even fully extend their long legs while lying down. Workers extracted 10% or only after caging and more of their blood every repeatedly bleeding them 10 to 14 days, a stressful for months or even years, cycle that posed “a threat profiting off their misery. to [their] health and psychological well-being,” Bodhi has escaped his according to a consulting prison at Hemopet and veterinarian. PETA’s been adopted by a lovely eyewitness observed family that’s determined to give him all the wonderful things he’s missed, including that dogs were often left dips in the ocean, games of chase at the dog park, and naps on the sofa with his plush bruised and lethargic. bunny toy.

This wasn’t PETA’s first We’re working hard to free the remaining animals at Hemopet and other such miserable investigation into a canine places. Warehousing dogs as blood reservoirs is cruel and unnecessary—other, ethical blood bank. We also canine blood banks use networks of dog guardians who take their dogs in periodically exposed one in Texas, for a quick blood draw, after which they go back to their comfortable homes. in which neglected dogs were imprisoned in squalid PETA’s cruelty-busting investigations and campaigns and its lifesaving rescues of conditions inside a dirt- animals like Bodhi are possible only because of generous donations from PETA floored shed. A massive public outcry led that facility to shut down within weeks and members and supporters. Thank you for helping Bodhi win the greatest prize of all: prompted the National Greyhound Association to bar its members from sending dogs a safe, loving home. Cover photo: © iStock.com/Linas Toleikis

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