Leading Music Enthusiast Content Publisher Doubles Video Output
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CASE STUDY Leading Music Enthusiast Content Publisher Doubles Video Output with StorNext When a leading creator of specialized music news, enthusiast, and instructional content wanted to increase their output, they hit a major roadblock. Their aging video production SAN, an Xsan inherited through an acquisition, just wasn’t up to a faster tempo. Installing Quantum’s StorNext Pro Foundation turned their workflow from lento to prestissimo and doubled production. StorNext Pro Foundation We do not have a large IT staff, so it was really important to find a solution that would be “turn-key, that could fit in quickly and that would minimize ongoing admin. We needed something that would be easy to install and that would just work once it was in. Anthony Verbanac Director of IT, NewBay Media FEATURED PRODUCTS ” The StorNext Pro Foundation was exactly what we needed...It gives us the capacity we need today, room to grow in the future, and it is compatible with all our applications “and the latest versions of OS X. ” Anthony Verbanac - Director of IT, NewBay Media With over 13 million monthly readers in over previously released material is incorporated into 50 countries around the world, NewBay new offerings, and support has to be provided Media is the industry’s premiere publisher of for YouTube and all the latest Apple, Google, specialized enthusiast content across music, Nook, and Kindle formats. SOLUTION OVERVIEW pro-audio, video, and gaming, which it delivers ∙ StorNext Pro Foundation through a combination of traditional print and AGING SAN LIMITS GROWTH - StorNext® 5 platform new media platforms. The company’s reach Since the video content represents a major - Quantum QXS-1200 RAID 6 shared storage (48TB) is impressive, extending to over 35 print and revenue stream for NewBay Media, being digital magazines, more than 35 integrated web able to create and re-use material quickly KEY BENEFITS and mobile applications, as well as live events is strategic to the company’s success and ∙ Increases production workflow speed around the globe. continued growth. But that process was to double video production threatened by an aging SAN that could no ∙ Supports latest versions of OS X Keeping up with the demand for content and Mac Pro workstations longer keep up with production schedules. associated with the company’s Music Group ∙ Compatible with existing video production applications and existing was one of the most challenging tasks the “Our video production system was an Apple Xsan content to provide continuity and to system that came to us through an acquisition protect existing investment production team faced. Besides putting out ∙ Solution can scale with data and add tape the world’s largest publication dedicated to of a publication about two years ago,” explains archiving to workflow to provide future Anthony Verbanac, NewBay Media’s Director of support as content volume increases the instrument, the Music Group team also ∙ Appliance-based approach keeps overall produces and distributes a full library of IT. “It only took us a short time to see that the costs low, streamlines installation, and system couldn’t keep up with the speed that simplifies maintenance video programs, everything from celebrity ∙ Quantum and its partner provide guest sessions to online tutorials and DVD our production demanded. The team ran out expert ongoing support to keep system of storage on almost every project so we were operating and minimize admin overhead compilations. Aimed at both amateur and professional musicians, the content is always writing data off to tape. And the disk constantly changing and being updated, was so old that we were beginning to see lots www.quantum.com/customerstories of errors and even signs of data corruption. We would minimize ongoing admin. We needed “ It’s safe to say that knew that we had to do something fast.” something that would be easy to install and the installation of the that would just work once it was in.” The team decided that upgrading the system Quantum solution piece-meal would be too complex to be So the company did research—talked to has made our video practical. Some components were no longer vendors and to other people in the industry, productivity at least supported by their vendors, and the team looking for high-speed workflow solutions questioned whether everything would still that could provide better performance and double what it was without work together if they began plugging newer scalability, but that would be completely it. Without Quantum, product versions into the existing system. They compatible with their Apple environment. upwards of 50% of those concluded it did not make sense to take any And they included a trusted integrator in videos, and [associated] risks with such a crucial part of their business. the process, Reboot Computer Services, a revenue, would not have company experienced in helping companies been actualized.” UPGRADING WHOLE SYSTEM find, install, and support appropriate storage IS BEST SOLUTION and workflow solutions. Bill Amstutz, “We finally decided that the best and safest VP and General Manager, way to let us get the benefits of newer, faster STORNEXT PRO FOUNDATION IS SELECTED Music Group, technology was to upgrade the entire system The answer that came of the search was NewBay Media all at once,” says Verbanac. Quantum’s StorNext workflow storage, The team understood their requirements specifically StorNext Pro Foundation. The well. The new system would need to support StorNext Pro Solutions provide a range of the team’s four workstations, letting them integrated workflow solutions that include all share files quickly and easily, and it needed to the storage and connectivity elements needed provide full support for all their applications, for video production teams. StorNext Pro including Final Cut Pro, Compressor, DVD Foundation is designed for collaboration in Studio Pro, and Adobe Creative Suite, as well smaller workgroups, whether or not they are as their existing digital assets. The team already using a SAN in their system. It includes needed to roughly double the amount of the StorNext 5 platform and high-performance storage from their existing 20TB, and they RAID storage. The system also makes it easy to needed higher performance across everything add more capacity in the future, and is designed associated with their workflow—from ingest to make it easy to add archiving on tape, object and edit to post production and transcoding. storage, or cloud storage as part of the workflow. Simplicity and cost were also paramount. The NewBay team started with 48TB of raw disk “We do not have a large IT staff, so it was capacity in their StorNext solution, and during really important to find a solution that would the process of integrating the new equipment be turn-key, that could fit in quickly and that and moving old files into the new system, they www.quantum.com/customerstories CASE STUDY ABOUT NEWBAY MEDIA also upgraded the workstations and the in the original Xsan SAN still work with OS X operating system to help boost StorNext, and content created previously NewBay Media is positioned at the overall performance—upgrades they felt can be viewed and edited transparently center of the world’s most dynamic uncomfortable taking on with their with StorNext. But it breathes new life industries—Music, AV/Pro Audio, old infrastructure. into the NewBay workflow, giving higher Consumer Electronics/Gaming, capacity, much higher performance and Video & Broadcast, and Education. “The StorNext Pro Foundation was exactly efficiency, and the ability for NewBay The company is the premiere what we needed,” Verbanac explains. “It’s to expand or upgrade the system in the provider of information and an appliance-based solution that is easy future as needs grow. resources to some of the broadest to set up and maintain. It gives us the professional and music enthusiast capacity we need today, room to grow in Bill Amstutz, VP and General Manager communities in the world. The the future, and it is compatible with all of NewBay’s Music Group, explains NewBay Music Group portfolio of our applications and the latest versions of the impact of the new system on the brands and media include Guitar OS X. It was also affordable.” company’s bottom line: “It’s safe to say World, the world’s largest guitar that the installation of the Quantum magazine, Guitar Player, Bass Player, NEW WORKFLOW SOLUTION solution has made our video productivity Revolver, Guitar Aficionado, Keyboard, DOUBLES OUTPUT at least double what it was without it. and Electronic Musician. NewBay’s Their new StorNext solution, which In 2015 we produced more than 200 content connects this diverse and was installed at the end of 2014, links lessons, product demos, and artist passionate audience, delivering the team’s four Mac Pro workstations interview videos, and about a dozen unique artist features, bench- directly to the company’s existing SAN DVDs. Our revenue directly related to tested gear reviews, tablature, and fabric, where it gives all the editors those projects is close to $200k. Without techniques. The company’s growing direct access to the same set of files at Quantum, upwards of 50% of those event portfolio includes Revolver’s Fibre Channel speed. The new solution videos, and that revenue, would not have Golden Gods Awards and Bass provides continuity with the old system— been actualized without using additional Player Live, which bring this unique all the applications that the team used videography resources.” passion to a live audience. To contact your local sales office, please visit www.quantum.com ©2016 Quantum Corporation (NYSE:QTM). All rights reserved. Quantum, the Quantum logo and StorNext are registered trademarks of Quantum Corporation and its affiliates in the United States and/or other countries.