TIME WELL SPENT

7iVœ“i̜ `i˜*À>ˆÀˆi i˜ÌiÀ]Ü iÀi}i˜iÀ>̈œ˜ÃœvœV>Ã >Ûi}>Ì iÀi`̜i˜œÞ>ÕÌ i˜ÌˆV>˜`}i˜Õˆ˜iiÝ«iÀˆi˜Við/ ˆÃˆÃÜ iÀiÌ i VœÃi‡Ž˜ˆÌVœ““Õ˜ˆÌÞVœ“i؜̜˜Þ̜“>݈“ˆâiÌ iˆÀ`œ>À]LÕÌ̜“>݈“ˆâiÌ iˆÀ̈“i>Ì>Û>ÀˆiÌÞœvÀiÌ>ˆ]`ˆ˜ˆ˜}>˜`i˜ÌiÀÌ>ˆ˜“i˜Ìœ«Ìˆœ˜Ã° ƂۈÈÌ̜ `i˜*À>ˆÀˆi i˜ÌiÀˆÃ>Ü>ÞÃtime well spent°

2 Minneapolis-St.MinneapolisMinneapolis-nneapol Paul is a dynamicnamicamicmic market markemark where residentstss WHY THE TWIN CITIES? enjoyy an active,a outdoor lifestylee year-round.year Thanks to the region’s true four seasons, there are four seasons of strong retail sales.

*œ«Õ>̈œ˜œv3.6 million No. 41°-° ˆÌÞvœÀ ˆi˜˜ˆ>Ã q CNBC]Óä£n 16th largest -Ƃˆ˜Ì i1°-° No. 1 Midwest marketvœÀtech talent No. 2>À}iÃÌiVœ˜œ“Þˆ˜Ì i ˆ`ÜiÃÌ – CBRE Group, Inc., 2018 – U.S. Bureau of Economic Analysis 6th highest“i`ˆ>˜ œÕÃi œ`ˆ˜Vœ“i More Fortune 500 companies «iÀ ˆ˜Ì i˜>̈œ˜ V>«ˆÌ>­£n®Ì >˜>˜ÞœÌ iÀ1°-°“iÌÀœ 18% higherÌ >˜Ì i1°-°>ÛiÀ>}i q Forbes]Óä£Ç – 2016 U.S. Census data 1˜ˆÌi`i>Ì ÀœÕ« />À}iÌ iÃÌ ÕÞ 1°-° >˜VœÀ« i˜iÀ> ˆÃ 3 WHY EDEN PRAIRIE, ? NO. 2

BEST PLACE No. 2 Best Place to Live in the U.S. A Community of Contentment TO LIVE q Money Magazine]Óä£È ˜>Óä£È+Õ>ˆÌÞœvˆviÃÕÀÛiÞ]™x¯ œvÀiÈ`i˜ÌÃ}>Ûi `i˜*À>ˆÀˆi}œœ` IN THE U.S. œÀiÝVii˜ÌÀ>̈˜}à Money Magazine 2016 No. 2 Lake Beach Town in America q WalletHub]Óä£n The Great Outdoors / iVˆÌÞLœ>ÃÌÃÎÇ«>ÀŽÃ]£Ç>Žià / ifastest-growingÀi}ˆœ˜ˆ˜ >˜`Óä䓈iÃœvÈ`iÜ>ŽÃ>˜`ÌÀ>ˆÃ ˆ˜˜iÜÌ> – U.S. Census population report `i˜*À>ˆÀˆiˆÃŽ˜œÜ˜vœÀˆÌÃJack Nicklaus Signature Golf Course] i>À*>Ì ]Ü ˆV ˆ˜VÕ`iÃ>ÕÝÕÀÞ }>Ìi`ÀiÈ`i˜Ìˆ>Vœ““Õ˜ˆÌÞ

4 TRADE AREA

Shopper Origin Po«Õ>̈œ˜\633,036

ƂÛiÀ>}i\$126,512 Highest >“œ˜}ÃÕÀÀœÕ˜`ˆ˜}“> Vœ“«ï̜Àà Elk River Forest Lake Ramsey x‡“ˆi`>Þ̈“i«œ«Õ>̈œ˜\210,275* St Michael -iÛiÀ>ܜÀ` i>`µÕ>ÀÌiÀÃ>˜` vœÕÀœÀÌ՘ixääVœ“«>˜ˆiÃV> 12 Maple Grove Rosedale Center `i˜*À>ˆÀˆi œ“i\

Ridgedale Center Minneapolis "*/1 `ˆÛˆÃˆœ˜œv1˜ˆÌi`i>Ì V>Ài St Paul 94 Minnetonka -Õ«iÀ6>Õ Hutchinson °°,œLˆ˜Ãœ˜7œÀ`܈`i 494 35W Î  œ“«>˜Þ

212 58%œvà œ««iÀψÛiÜˆÌ ˆ˜£ä“ˆià 15 miles Lakeville -ÌÀœ˜}iÃÌà œ««iÀ«i˜iÌÀ>̈œ˜iÝÌi˜`à 30 miles ˜i>ÀÞ30 milesvÀœ“Ì i«Àœ«iÀÌÞ 45 miles 52 Legend 15 miles 169

Top 75% of Trips Sources: Alexander Babbage & *ESRI

5 TRADE AREA

MORE SHOPPERS WITH INCOME OF $100,000+

Within a 5-mile Radius Southdale Center Rosedale Center

Average HH Income $132,691 $108,042 $111,397 $77,557

HH Income > $100,000 48.64% 37.22% 39.76% 24.59%

Median Disposable $75,366 $58,437 $61,641 $42,668 Income

Annual HH Spending: Apparel & Services, Tech, $16,986 $13,900 $14,371 $10,370 Dining Out, Groceries

Avg HH Size 2.40 2.27 2.24 2.34

Source: ESRI

6 7 Source: Alexander Babbage >Ûi> >$100,000 (49%) >ÛiV ˆ`Ài˜ (34%)

œ“«>Ài`̜ÌÀ>`i>Ài>“>Vœ“«ï̜ÀÃ\ ÕiÃÌÃۈÈÌ 11% more often œ˜Ì ÞۈÈÌvÀiµÕi˜VÞœv 1.9 ƂÛiÀ>}iۈÈÌ`ÕÀ>̈œ˜\ 1 hour, 31 minutes œÀiœv `i˜*À>ˆÀˆi i˜ÌiÀ½Ãà œ««iÀÃ\ 4.85% «ÀœiVÌi`«œ«Õ>̈œ˜ˆ˜VÀi>ÃiÜˆÌ ˆ˜x“ˆiÃœÛiÀÌ i˜iÝÌx Þi>ÀÃ]Ü ˆV ˆÃ 16.9% }Ài>ÌiÀÌ >˜1°-°>ÛiÀ>}i `i˜*À>ˆÀˆi i˜ÌiÀ½ÃÌÀ>`i>Ài>V>«ÌÕÀiÃÌ i“œÃÌœvÌ i 24 – 56 age demographic (56%)

6

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To Highway 1 Highway To Prairie Center Drive (20,800 Drive Center Prairie

Restaurant Opportunity Interstate 494 (102, 000) (102, 494 Interstate

Flying Cloud Drive (31,500)

Prairie Center Drive (33,000)

U.S. 212 (92,000) 212 U.S. State Highway 5 Highway State TRADE AREA 75 SHOPS AND RESTAURANTS 6 MILLION SHOPPERS ANNUALLY 1.3 MILLION SF

Ƃ˜V œÀà >̈œ˜> EDEN PRAIRIE CENTER 6œ˜ >ÕÀ -7 />À}iÌ "` >ÛÞ œ ½Ã "/  *i˜˜iÞ Buckle -  -­Now Open!® ˆVœ½Ã Ƃ / i>ÌÀià />LœÌà >À˜iÃE œLi American Eagle Outfitters Eddie Bauer 6ˆV̜Àˆ>¿Ã-iVÀiÌ i˜½Ã7i>À œÕÃi  ˆÌV i˜Ã >Ì E œ`Þ7œÀŽÃ Ƃ˜` œÀi

8 EDEN PRAIRIE CENTER

ˆ˜ˆ˜}E ˜ÌiÀÌ>ˆ˜“i˜Ì7ˆ˜} ,iVi˜Ì$6.4 millionÀi˜œÛ>̈œ˜̜£n‡ÃVÀii˜ / i>ÌÀiÃ>˜` Ƃ8

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9 SCHEELS

Ƃ˜iÜ«Ài“ˆiÀëœÀ̈˜} }œœ`Ã>˜`œÕÌ`œœÀˆviÃÌޏi NOW OPEN `iÃ̈˜>̈œ˜

248,000 SFv>}à ˆ«œV>̈œ˜

Largest SCHEELS in the state of MinnesotaCPFVJGGPVKTG09TGIKQP

/Þ«ˆV>Þ]-  -œV>̈œ˜Ã`À>Ü à œ««iÀÃvÀœ“> 150-mile radius

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*SCHEELS operated a 20,000 SF concept store at Eden Prairie Center from 2006 to 2020, with an emphasis on clothing and shoes for women, men and youth.

10 -  - iÜ«ÀœiVÌi`ÌÀ>`i>Ài>

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 THE SHOPPER

The Eden Prairie Center Shopper ÃÜi‡i`ÕV>Ìi`­xÓ°{¯ >Ûi>Vœi}i`i}Àii œÀ ˆ} iÀ® >ÃÌ i ˆ} iÃ̘ՓLiÀœvÜˆÌ V ˆ`Ài˜ >Ã>ÃÌÀœ˜}>vvˆ˜ˆÌÞvœÀÛ>Õi‡Ìœ‡LÀˆ`}iÀiÌ>ˆLÀ>˜`à £ Source: Alexander Babbage 1. Hockey Moms ƂvvÕi˜Ì ˆÛiˆ˜˜iÜVœ˜ÃÌÀÕV̈œ˜ œ“iÃ>Ü>ÞvÀœ“Ì iLÕÃ̏iœv Ì iVˆÌÞ]LÕÌVœÃii˜œÕ} ̜Vœ““ÕÌi ƂV̈ۈ̈iÃ\VÞVˆ˜}]œ}}ˆ˜}]}œvˆ˜}]Lœ>̈˜} ˜Ìœ\“>ˆ˜Ì>ˆ˜ˆ˜}Ì iˆÀ œ“iÃ>˜`}>À`i˜ˆ˜}

2. Savvy Suburbanites Ó Î `ÕV>Ìi` ,iVi˜Ìi“«ÌÞ˜iÃÌiÀà ƂV̈ۈ̈iÃ\ œ“iÀi“œ`iˆ˜}]vˆÌ˜iÃà ˜Ìœ\}œœ`܈˜i>˜`}œÕÀ“iÌvœœ`Æ>ÀÌÃ>˜`VՏÌÕÀi

3. Rising Stars -ÕVViÃÃvՏޜ՘}«ÀœviÃȜ˜>Ã ˆÛiˆ˜˜iÜiÀ œ“iÃÜˆÌ ÌÀi˜`Þ`iÈ}˜ ƂV̈ۈ̈iÃ\vˆÌ˜iÃÃ>˜`Üi˜iÃà { ˜Ìœ\ÌiV 4. The Bloomburgs 7i‡i`ÕV>Ìi`]>vvÕi˜Ì *ÀˆœÀˆÌˆâi«iÀܘ>ÃÌޏiˆ˜Ì iˆÀ>««i>À>˜Vi>˜` œ“ià ƂV̈ۈ̈iÃ\Õ«ÃV>i}ޓà ˜Ìœ\«Ài“ˆÕ“-16Ã>˜`ÕÝÕÀÞV>ÀÃ

Source: ESRI Tapestry 1 Holly Rome, CRX, CLS Lane Walsh, CLS Executive VˆVi*ÀiÈ`i˜Ì, 6ˆVi*ÀiÈ`i˜Ì National i>Ș},i«ÀiÃi˜Ì>̈Ûi, JLL i>Ș},i«ÀiÃi˜Ì>̈Ûi] ³£Èx£260 3545 ³£È£ä™Çx™Îxä Holly.RomeJ>“°°Vœ“ >˜i°7>Ã J>“°°Vœ“