View metadata, citation and similar papers at core.ac.uk brought to you by CORE provided by University of Northern Colorado University of Northern Colorado Scholarship & Creative Works @ Digital UNC Dissertations Student Research 12-1-2009 Comparison study of sponsorship effectiveness between on-site and web-based sponsorship activities Issadee Kutintara Follow this and additional works at: http://digscholarship.unco.edu/dissertations Recommended Citation Kutintara, Issadee, "Comparison study of sponsorship effectiveness between on-site and web-based sponsorship activities" (2009). Dissertations. Paper 189. This Text is brought to you for free and open access by the Student Research at Scholarship & Creative Works @ Digital UNC. It has been accepted for inclusion in Dissertations by an authorized administrator of Scholarship & Creative Works @ Digital UNC. For more information, please contact
[email protected]. © 2009 ISSADEE KUTINTARA ALL RIGHTS RESERVED UNIVERSITY OF NORTHERN COLORADO Greeley, Colorado The Graduate School A COMPARISON STUDY OF SPONSORSHIP EFFECTIVENESS BETWEEN ON-SITE AND WEB-BASED SPONSORSHIP ACTIVITIES A Dissertation Submitted in Partial Fulfillment of the Requirements for the Degree of Doctor of Philosophy Issadee Kutintara College of Natural and Health Sciences School of Sport and Exercise Science Program of Sport Administration December, 2009 This Dissertation by: Issadee Kutintara Entitled: A Comparison Study of Sponsorship Effectiveness Between On-Site and Web-Based Sponsorship Activities has been approved as meeting the requirements for the Degree of Doctor of Philosophy in College of Natural and Health Sciences in School of Sport and Exercise Science, Program of Sport Administration Accepted by the Doctoral Committee: ______________________________________________________ David K. Stotlar, Ed.D., Chair ______________________________________________________ Dianna P.