Soccer Aid for Unicef the Great Big Kickabout Your Fundraising Guide

SOCCER AID FOR UNICEF THE GREAT BIG KICKABOUT YOUR FUNDRAISING GUIDE

All money raised before 30 November 2021 will be matched - up to £6.3 million - by the Children's Investment Fund Foundation. So you'll make double the difference for children.

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1 © UNICEF /StellaPictures

WELCOME TO THE TEAM!

Play for Soccer Aid this summer!

It couldn’t be simpler. Get your team-mates together, grab a football and have a good old kickabout! Get all players to donate a fiver and raise money to help children all over the world. Play in the park, in your back garden, or even in the office – your pitch can be anywhere!

PLAY. DONATE. CHANGE CHILDREN’S LIVES.

You don’t have to be the next Eric Cantona – it’s just about having a laugh and kicking a ball around! And all to help UNICEF fight back against Covid-19, for every child. Together we can help get kids back in school, back with their friends, back to just being kids again.

The following pages contain tips on how to get started, setting up your JustGiving page and how to maximise your fundraising total. So you can set a goal and smash it!

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2 ©UNICEF/Dejongh

GETTING READY FOR KICK-OFF

1. Gather your family, friends, 5. Smile for the camera! Make sure you colleagues…this is your team! Agree share all your best snaps from your a date and time for your kickabout. kickabout on social media using #kickabout and tag us @SoccerAid 2. Set up your JustGiving page – this is the easiest way to collect donations. 6. Top up your total. Every football If you want to donate another way, match needs supporters, so get give us a call on 0300 034 9996. other friends and family members to chip in to ensure you smash your 3. Get every player to donate a fiver to goal and make as much difference your JustGiving page. When setting as you can for children around your fundraising goal, why not go the world. above and beyond – we have some top tips for how to top up your donations on page 6! DON’T FORGET! Everything you raise will be doubled – up to £6.3million 4. It’s time to play! Hold your kickabout until 30 November 2021– and give it your all – you’re on the thanks to the Children’s Soccer Aid for UNICEF team! Investment Fund Foundation. So you’ll make double the difference for children!

3 CHANGE CHILDREN’S LIVES Get ready for kick-off by setting up yourJustGiving page. ©UNICEF/Schermbrucker Why not aim high and top up your total using some of the tips on page 6? Here are some of the ways your support can make a difference…

£150 could provide a bicycle to help a child in a rural area get to school, or help health workers reach children in remote areas. £30

©UNICEF/Vishwanathan could provide life-saving food to £50 help treat a severely could provide exercise malnourished child. books to give 125 children the tools they need to learn.

©UNICEF/Naftalin TOP TIP Make sure you set a target, add a picture and share what you're doing to fundraise. Personalised pages are proven to bag more donations! HUMPHREY AND HIS TEAM Donations matched by RAISED A WHOPPING £1,300! “ I raised money by doing my own kickabout. I had 100 children come and play football. I want to do it again next year as it was so much fun seeing lots of kids getting together to help children who have nothing.” 4 ©UNICEF/Maule-ffinch THE IMPACT OF YOUR SUPPORT

Help protect Yassa so she can protect kids against hunger. The Covid crisis is putting the fight against hunger under threat, making life for kids in the world’s toughest places even harder. Thankfully, Around the world, the UNICEF is the world’s leading pandemic has put much organisation in preventing of this work on hold, but and treating malnutrition. And by vaccinating frontline since 1990, the percentage community health workers of undernourished children like Yassa against Covid, they worldwide has almost halved. can be free to visit families That’s down to amazing again – to protect children frontline workers like Yassa against hunger and keep on who work tirelessly to protect saving lives. children around the world. When it comes to children Yassa is a community health going hungry, it’s all of us worker in Liberia, West Africa. against Covid. The money She joined the local healthcare you raise from your kickabout team after her own daughter, could help protect more health Watta, became malnourished. workers like Yassa, so they can With support from UNICEF, protect kids against hunger. Yassa learned about the importance of a nutritious diet and now she passes on her knowledge to other mothers in her community.

Every pound you raise will be doubled by the Children’s Investment Fund Foundation, to support the health and nutrition of even more children.

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5 ©UNICEF/Maule-ffinch TOP UP YOUR TOTAL Go for gold! Why not boost the donations from your kickabout team-mates by doing something a little extra?

PENALTY SHOOT-OUTS are great if you have GET YA KIT ON! competitive mates. Get your official Soccer Charge everyone £2 per Aid World XI FC shirt strike, or place bets at socceraid.org.uk/ on the winner! merchandise. You could charge colleagues to HOLD A wear them to work for FOOTBALL QUIZ the day! for friends, family or colleagues – online or in person – and get everyone to donate to take part. TRY A The prize? Changing SPONSORED children’s lives! KEEPY-UPPY CHALLENGE (and and if that's not tough enough see how you get on blindfolded!)

“ We charged £5 to take part which included a burger, water and a medal! We also had a raffle.” Humphrey

6 DON’T MISS THE BIG MATCH!

Make sure you tune in to see the Soccer Aid for UNICEF is the world's biggest impact of your support! Soccer Aid charity football match. Where else can you see your favourite celebrities and football legends for UNICEF will be broadcast live from will battle it out?! And all raising money to give Manchester City's Etihad Stadium on kids the best start in life. ITV and STV on Saturday 4 September. Or buy tickets to see the action in Soccer Aid for UNICEF – person at socceraid.org.uk/tickets there's nothing quite like it.

And don't forget to tag us in your kickabout snaps so we celebrate with you on the day! #kickabout @SoccerAid

Make sure you tune in to watch the big Soccer Aid match live on ITV and STV on Saturday 4 September.

PLAY. DONATE. CHANGE CHILDREN’S LIVES. © UNICEF /StellaPictures Registered address: 1 Westfield Ave, London E20 1HZ United Kingdom Committee for UNICEF (UNICEF UK), Registered Charity No. 1072612 (England & Wales), SC043677 (Scotland). 8