WAVE-LENGTH GUIDE
." d COLUMBIA NATIDNAL :z ."..... =..... DIAL READING ~ BROADCASTING BROADCASTING Q ..... WHAT'S ON THE AIR >- ..... u= SYSTEM COMPANY :00: 2 (Registered in U. S. Patent Office) 1 WERO WGR-KSD 550 545+- 2 KLZ WFI-WIBO 560 535+- Vol. I. MAGAZINE FOR THE RADIO LISTENER No.5 ~r-- 3 WWNC-WKBN 570 526+- r- 4 WIBW WTAG 580 51 7+- r--- PUBLISHED MONTHLY AT 1201 JAOKSON BOULEVARD CHIOAGO ILL r-- BY WHAT'S ON THE AIR CO., OF CINOINNATI, O. ' ,., 5 WOW-WEEI 590 508+- - 6 WOAO-WREO 600 50O+- EDITORIAL AND OIROULATION OFFIOES: NINTH AND CUTTER STS CINOINNATI, O. ., 7 WFAN WDAF 610 49 2+- 8 WTM.J 620 48 4+- ADVERTISING OFFICES: 11 W. FOitTY-SEOOND ST., NEW YORK CITY AND 400 N. MIOHIGAN AVE., CHIOAGO, ILL. ' 9 WMAL 630 476+- ~ - PRICE, 150. PER OOPY; $1.50 PER YEAR. 10 WAIU 640 468+- f-- 11 WSM 650 461+- I-- (COPYRIGHT, 1930, BY WHAT'S ON THE AIR CO.) 12 WEAF 660 45 4+- r- r-- PATENTS APPLIED FOR OOVER BASIO FEATURES OF PROGRAM-FINDING 13 WMAQ 670 44 7+- SERVIOE OFFERED IN THIS MAGAZINE. 14 WPTF 680 441+- 16 WLW 700 42 8+- 17 WOR Ondeuendeol 710 42 2+- ~- 18 WGN 720 41 6+- - - HOW TO USE 20 WSB 740 405 +- r-- 21 W.JR 750 40 O+- I-- 22 W.JZ 760 39 4+- 23 WBBM KFAB 770 389 +- 24 WTAR-WEAN WMO 780 384 +- "WHAT'S ON THE AIR" 25 WGY 790 379 ffi +- '- 26 WFAA-WBAP 800 375 c-- To Double the Benefits from Your Radio Set +- - 27 WOOO 810 370 +- - 28 WHAS 820 366 +- - The program-finding service covers the 29 KOA 830 361 +- HOW TO FIND THE hours of 6 to 12 P. M. for each day in 32 WABO 860 349 +- PROGRAM YOU WANT the month, Eastern Standard Tim'e, or 33 WLS-WENR 870 345 +- ffi WHEN YOU WANT IT from 5 to 11 P. M., Central Time. 35 W.JAR 890 337 +- c-- Simply turn to the page bearing date 36 WMAK-WFBL WKY- W.JAX 900 333 +- - - and hour when program is wanted. Select from index in panels at foot of 38 WW.J-KPRO 920 326 +- - page particular program or type of program you prefer, then locate on sched 930 322 +- - 39 WDB.J-WBRO ule chosen symbol at nearest point (by use of State index) from which it is being WOSH 940 319 +- 40 broadcast. Or, if you prefer, check symbols of favorite stations against index WRO 950 316 +- 41 KMBO of symbols in panels at foot of, page until you locate type of program for 44 KDKA 980 306 +- r-~ which your particular mood 'calls. 45 WBZ-WBZA 990 303 +- - Sunday programs appear on pages 8-l3; Monday, pages 14-19; Tuesday, : 46 WOO-WHO 1000 300 +- - - , pages 20-25; Wednesday, pages 26-31; Thursday, pages 32-37; Friday, pages , 48 KYW-KFKX 1020 294 +- - 38-43; Saturday, pages 44-49. 50 KRLD KTHS 1040 288 +- t-- 52 WTIO-WBAL 1060 - 283 +- 53 WTAM 1070 280 +- 54 WBT 1080 278 +- HOW TO USE THE Draw lines from the stems of arrows
00 i 55 KMOX 1090 275 +- I- WAVE-LENGTH GUIDE pointing to the wave lengths of stations
f-- with which you are familiar to the re- 1 57 WRVA 1110 270 +- I-- spective points on the scale to the right ! 58 WISN 1120 268 +- I- t- corresponding to the points on the detector dial of your set where these sta- I 60 WAPI-KVOO 1140 263 +- tions "come in." After you have drawt:J. about a dozen of these lines you i 61 WHAM 1150 261 +- will have a guide to all of the stations in the country. For example, if Sta- i 62 wowo 1160 258 +- tion WEAF, which is on channel No. 12-which means it operates on a fre- : 63 WOAU 1170 256 +- ffiI- quency of 660 kilocycles and 454 meters-comes in on your set at 74, and : 65 WOAI 1190 252 +- '-- Station WLW, on channel No. 16, comes in on your set at 67, stations on 68 WOAE-WREN 1220 '246 +- I-- l- channels 13, 14 and 15 necessarily must come in at points between these two " 69 WNAO-WFBM 1230 244 +- f-- locations on your dial. The numbers preceding stations on program pages are ; 70 WGHP 1240 242 +- the channel numbers shown on the "Waye-Iength Guide." 72 WLBW-KOIL 1260 238 +- 73 W.JDX 1270 236 +- 74 WDOD WOFL 1280 234 +- ~I-- ,I Ascertain which of your local stations 75 W.JAS-KTSA WEBO 1290 232 +- - TO MAKE A LONG are broadcasting chain features at the '~ 76 KFH WIOD 1300 231 +- - - DISTANCE TEST (DX) moment. Tune in one of these and find 'II 78 WADO WSMB 1320 227 +- I- 'I' out what number is being rendered. I;! 79 KSO.J WSAI 1330 225 +- Then start your detector dial at either end of its arc and turn slowly. As I 80 WSPD 1340 224 +- soon as you hear ~he same number, note your dial setting and check back to :\ 81 KWK 1350 222 +- the column showing wave lengths, thus ascertaining the approximate wave 85 WHK-KLRA 1390 216 +- ffi length of the station you are receiving. To the left of this column you will . 87 WBOM-WOAH 1410 212 +- - - find the call l, tters of stations 'on the wave length of that station and th'ose 91 WF.JO 1450 207 +- - - having approximately that wave length. R'eference to the schedule of pro- , 92 KSTP 1460 205 +- - grams applying to the time you are listening will show you which of these 93 WKBW-KF.JF 1470 204 +- stations is broadcasting the program to which you are listening, and you can, 94 WOKY 1480 203 +- thus identify it without having to wait for call letters. 95 WLAO 1490 201 +- ffi ON THE AIR THE MAGAZINE FOR THE RADIO LISTENER
VOLUME I. MARCH, 1930 NO. 5 ",America Hears Britain's King The Inside Story of a History-making Broadcast
(Special to "WHAT'S ON THE AIR")
ByC. W.HoRN General Engineer, National Broadcasting Company.
IX o'clock any morning is early, whether it's East ley A. Fisk, U. S. N., retired, and whirled away before S ern, Central or Mountain Time. Even history the latter could answer. makers ordinarily find it a period of yawns. Tommy Velotta, pageboy, fussed with the radio But the half-dozen who gathered in the board of receiver in a corner opposite the cameras. The re directors' room in the National Broadcasting Com ceiver was his sole charge. pany Building, 7-11 Fifth Ave., New York, shortly be The writer alternated between this room on the fif fore six o'clock on the morning of Tuesday, February teenth floor and the main control-room three fl ights J 1, did not yawn. down. In between times he prayed-· prayed for good Each was tense, expectant, keyed up. For each atmospheric conditions through the long miles of knew that in a few minutes history would be made. Atlantic separating the origin of the program and For the first time the voice of an English king, speak America. ing from the Royal Gallery of the House of Lords in At six o'clock sounds began to issue from the , London, would be radioed to America. For the first speaker-unearthly sounds-sounds associated w ith
J time in history the world would have a seat at the radio carrier waves. Tommy began again to seek per
I council table while an event of international impor- fection in the adjustment of the dial. tance was being enacted. And at precisely seven minutes past six o'clock a M. H. Aylesworth, NBC president, lighted a ciga voice came out of the speaker. For an instant those ret, only to grind it out in an ash-tray. In a corner of in the room were at a standstill. There h ad been no the room motion-picture camera men and sound en preliminary warning - just the noises and t hen the gineers tinkered and adjusted. Occasionally one of voice. After an instant- them swore softly. «It's the king," some one whispered. Col. E. A. Green, commander of Marines at the Immediately the cameras came to life, the air of
I Brooklyn Navy Yard, spoke jerkily to Admiral Brad- strain passed, and the history-makers became m en
Mr. Elwood, vice-presidl!1lt 0/ N BC; \Villiam Hard, NBC program rehrest'llialit'e al LOIIJOII, allJ GOIt'Tal Ellgillt't'r Cb.Jrles W . Hom, 0/ NBC, worked ea rly a/ld laic 0 11 tbe prog ra m allcl /t'c/mical details , a/l d /llII cb creJit lor Ibe SIICCt'SS o/Ibe illlcTI/.Jlioll.J1 broaJc.Jsls is Jilt' Ilxlll. Page 4 WHAT'S ON THE AIR
Col. E. A. Green, commander of marines at the Brooklyn Navy Yard, and Admiral Bradley A . Fisk (U. S. N., retired), were guests of the National Broadcasting Company for the successful short-wave recepti01l a1ld broadcast over the company's system of the speech of His Majesty, George V., and the opening of the Five-power Naval Parley in L01ldon. Left to right: J. J. Almonte, assistant to the vice-president and gen- eral manager of NBC; Colonel Green; M. H. Aylesworth, president of NBC; Admiral Fisk, and A. C. Marks, Jr., of NBC.
again, just men listening to an interesting radio pro broadcast for the benefit of nations on the other side gram. of the world. From that moment until the end of the broadcast, President Hoover arose before six o'clock. Reports more than two hours later, the men who had been his from the White House were that he listened intently tory-makers listened. There was no longer any strain, throughou t the long series of talks. for the broadcast progressed smoothly, and it required And at one o'clock that afternoon came the voice no effort to hear every syllable of every word. of William Hard, America's official radio representa When King George had completed his address, tive attending the conference for the NBC. He gave which formally opened the Five-power London Naval a brief, but concise, reSU111,e of the happenings of that Conference of 1930, representatives of the other na morning. He told how King George entered, attired tions outlined their aims and ambitions at the con in formal morning dress and wearing a glittering ference. They talked to each other, and the world scarf-pin. He described the brief hush as the ruler listened and heard-heard as clearly as the delegates entered the chamber. sitting scarcely twenty feet distant around the council Next day the history-making succession of broad table. casts was resumed by Premier Ramsay MacDonald, J. Ramsay MacDonald, Britain's Prime Minister who spoke from 1 to 1: 15 o'clock (Eastern Stand and presiding officer at the table, took charge of the ard Time). Before the end of that eventful week the meeting in front of the microphone; James E. Fenton, opinions of a representative of each nation attending Minister of Trades and Customs, Australia, spoke the p'arley had been heard th~ough the stations asso briefly; then came James L. Ralston, Canadian Minis ciated with the NBC. In most instances these opin ter of National Defense; Sir Atul C. Chatterjes, In ions were voiced in person, but in the cases of Dino dian High Commissioner in London, followed Andre Grandi, of Italy, and Reijiro Wakatsuki, of Japan, I Tardieu, French Premier; following him was Prof. their words were read by an interpreter. Timothy A. Smiddy, Irish Free State High Commis Only the closest kind of co-operation between the sioner in London; after Dino Grandi, Italian Foreign NBC and the British Broadcasting Corporation made Minister, and Reijiro Wakatsuki, head of the Japanese this series of broadcasts possible. Using the facilities delegation, came T. M. Wilfred, New Zealand's Lon of the British organization, the NBC received the talks don High Commissioner, and Charles T. de Water, by short wave and relayed them to the vast network London High Commissioner for the Union of South of domestic stations throughout this country. Africa. • After the opening session of the conference the del America's own official representative to the parley, egates went to the studios of the BBC at Savoy Hill, Secretary of State Henry L. Stimson, had been heard London, in order to talk to their American listeners. early in the broadcast. To those who listened, his Through these addresses and the daily radio reports words seemed to be as much a message to the folks at from Mr. Hard, the entire population of the United home as a diplomatic speech before a group that might States, urban and rural alike, was enabled to observe I change the history of the world. international history in the making. Fifty-nine radio stations associated with the N a ((We embraced this opportunity to place our com tional Broadcasting Company presented the address. bined resources for unusual service at the disposal of To give the program a still greater international fla the American public," said M. H. Aylesworth, presi vor, CKGW, Toronto, Can., also was included. Two dent of NBC, ((because it demonstrated, as we have American short-wave transmitters, WGY, Schenec long wished to demonstrate, the potentialities of radio tady, and KDKA, Pittsburgh, rebroadcast the re- as an instrument of world-wide understanding." WHAT'S ON THE AIR Page 5
Columbia Broadcasting Company Announces The American School of the Air With a Faculty of Nationally Known Educators Directing Courses
By WARREN H. PIERCE fascinating of radio programs. Further more, with proper care being exercised HE American School of the Air, to assure historical authenticity, these T inaugurated over the Columbia dramatizations have been shown to be Broadcasting System on February 4, and among the most effective methods of to be presented each Tuesday and Thurs teaching history. Under the skilled di day at 2: 3 0 P. M., is the first compre rection of trained radio playwrights and hensive school program of such a nature producers, history becomes a far differ ever attempted on a nation-wide scale. ent subject than an affair of dates, dy For the first time a great broadcasting nasties, battles and the rise and fall of system, well equipped, well financed, empIres. with a staff skilled in radio showman Wraiths of the past rise from the ship, and with trained educational au shadowy pages of history and once again thorities lending their guidance, has live through the momentous events turned its full energies to producing which guided the destinies of nations. genuine educational programs. And, as they experience again those epi The American School of the Air rep sodes, they carry with them their mil resents the culmination of a year's study WARREN H. PIERCE. lions of listeners as actual witnesses and and research on the subject of education participants in the action. The school by radio by both the Columbia Broadcasting System children of America, who tune in on the American and the Grigsby-Grunow Company, the commercial School series, will march through the Western wilder company which is the co-sponsor of the school series. ness with Lewis and Clark, and with them learn of Owing to the obvious need for critical study of the the vastness of the American continent. They will best methods of applying radio to educational prob- stand before Lincoln at Gettysburg and hear his fa lems, the series is to mous address. They be distinctly experi will look in young mental, both in cur Robert Fulton's riculum and proce workshop and watch dure. Seven subjects his ear I y experi are to be included in ments, and triumph the fifteen weeks of with him when his . broadcasting, and at steam boa t finally least eight different churns off up the methods of presenta river. tion will be utilized. For the other six The sub j e c t s to be subjects, however, broadcast are Amer several types of pro ican history, Ameri grams will be tested. can literature, civics, Music a I dramalogs, art, m u sic, health story- telling, de and n~ture ,study. bates, Socratic dia Of these, Ameri log, Ie c t u res and can history is to be games will be used in the most thoroughly an attempt to evalu covered. It has been ate the efficacy of pro v ,e d by several. each method. Class years experience room teachers, prin
tha t dramatizations cipals, superintend DEAN OF A~rERICAX SCHOOL OF FREDERIC WILLIAM WILE, who re of historical episodes ents and educators in THE AIR. Dr. \I'il/'JIII C. Dolgin. of llortl'd tlJI.' Five-powl.'r Na,'al COllfl.'rl.'IIc!.' Tt'Jchcrs ' CoU .. g ... lollllllhiJ ("lIInH/). e1irect frolll LOlldoll to CBS iistt'lll.'rs. are among the most every State in the b .. J.ls J.I,i5Or) FJ.."II). Page 6 WHAT'S ON THE AIR
Union will be observing and measuring each program now in existence, with the co-operation and guidance and submitting constructive criticism. of educational authorities and bodies, far better than A Faculty of distinguished educational figures, each through the establishment of endowed radio universi an authority of unquestioned ability in his line, will ties or broadcasting stations. Advancement of culture pass upon the programs before they are broadcast. Dr. requires more than broadcasts for schoolroom recep William C. Bagley, of Teachers' College, Columbia tion. It requires great orchestras and bands, fine University, heads the Faculty as dean. Its other mem singers and musicians, famous artists, broadcasts of bers are: For music, P. W. Dykema, of Columbia important public events, of dramatic productions. University, and Howard Hanson, director of the East All of this calls for enormous financial expendi man Conservatory of Music; for art, Henry Turner tures. The two major broadcasting companies to-day Bailey and Lorado Taft; for social science, Dr. Harold alone are spending more than a million dollars a month Rugg and Dr. Julius Klein, Assistant Secretary of in presenting programs. Not only is it a practical cer Commerce; for library and bibliography, Miss Effie tainty that no endowment, either private or govern Power, head of the children's division of the Ameri mental, would ever attain such proportions, but there can Library Association, and Miss Mary Kerchway, of would be also the cost of erecting facilities such as Horace Mann School, New York; for nature study, those at present owned by commercial broadcasters, Daniel Carter Beard, of the Boy Scouts of America, running into millions of dollars. and Dr. Bertha Cady, of the American Museum of A further and even more serious obstacle presents Natural History; for health, H. B. Wilson and A. L. itself in the necessity for creating a trained personnel Schafer, of the American Junior Red Cross; for his to carryon this work. Advertising experts, who at tory, Dr. Henry Johnson, of Teachers' College, Co tempted to apply old advertising methods to the air, lumbia University; for drama, George Pierce Baker, found themselves wholly at a loss. 'To-day, after five of Yale, and Miss Eva LeGallienne. years of experience, advertisers are still experimenting Actual writing of the programs is in the hands of with the best methods of utilizing broadcasting. The Henry Fisk Carlton and William Ford Manley, noted large agencies have all employed broadcasting special radio playwrights famed for «Great Moments in His ists, men trained by broadcasting companies. tory" and other programs, both former college pro This same problem would face an endowed educa fessors. This work is to be under the supervision of tional broadcasting agency. T rained broadcasting Miss Alice Keith, broadcasting director for the Amer specialists are few. The best of them are well paid and ican School, an educator for many years and formerly occupy responsible positions with commercial broad school contact for the Damrosch concerts. Mr. Ray casting companies. It is doubtful if an endowed in S. Erlandson, educational director of the Grigsby stitution could afford their services. Many stations Grunow Company and head of the American School, would have to be utilized if the nation at large is to is a former secretary of the National Education Asso receive the benefits of educational broadcasting. This ciation. would mean either a network, which is prohibitively With the foregoing array of educational supervi expensive, or many trained staffs, almost a practical sion, and with the care which is being exercised to sub impossibility. jugate all int,erests to that of educational value, we Competition, which has been the keynote of Amer
have endeavored to leave nothing undone in creating ican progress, is a constant spur to commercial broad- I
a program of true value to the schools. casting companies. Every individual station and net- i It is not our contention that programs broadcast work is continually attempting to produce better by commercial networks'or stations, subsidized by in programs than its rivals. Vast sums of money are ' I dustry, represent the ultimate in education. Educa being appropriated for that purpose. ,,~;~ , tion, per se, is not the greatest function of broadcast The presentation of cultural or educational:'pro ing's intellectual endeavor. Broadcasting can never grams has now entered that competition. All over supplant schoolwork in any measure. It can only the country stations are expending larger and qrger.~, become a powerful supplement to the work of the sums for this purpose and devoting more time 'ahd schools. It can be used to bring to the schoolrooms of energy to programs of this nature. The public has the nation authorities on educational matters which demanded that this be so; the stations are ' forced to could not be as well presented by anyone but those respond. Colleges and universities, educational asso authorities. It can bring new concepts of education ciations, national professional academies in every line into schools remote from the centers of progressive of endeavor, are being appealed to by the stations in teaching methods. their attempts to produce better educational pro~ The most valuable intellectual contribution which grams. broadcasting can make is in the advancement of The advancement of public thought and culture American culture. This, we believe, can be accom has become an integral part of the commercial broad plished by the commercial broadcasting companies casting companies' existence. II 11- , I WHAT'S ON THE AIR Page 7
New Dance Each Month-Keep Your Dancing Up to Broadway The Secret of Pivoting
A Lesson in One of the Most Picturesque of Ballroom Steps
By ARTHUR MURRAY "America's Foremost Dancing Instructor"
AVEN'T you 2. You must always step directly forward or backward, and H ever wondered never to the side. how the dancers on Pivot turns are made to the right or to the left. the stage, the eccen H pivoting makes you dizzy easily, rest a few minutes at in tric as well as the tervals during practice. Dizziness will be overcome after you ballroom exhibition become accustomed to turning frequently.
couples, could turn RIGHT PIVOT TURN and turn and not get Stand in center of room, facing north wall. out of step? And 1. Step backward on left, turning one-quarter to right, face haven't you tried to east wall. pivot several times in 2. Step forward on right, turning one-quarter to right, face succession, only to south. find that you kept 3. Step backward on left, turning one-quarter to right, face turning on the same west. spot without even ad Arth1tr Murray dancing with Allita Stewart. 4. Step forward on right, turning one-quarter to right, fac- vancing three feet? ing north. Well, "them days" will be gone forever if you read this article When stepping with one foot, lift the other foot off the fl oor. closely. I am going to reveal the secrets of pivoting. The right foot should be far forward; the lef t f oot far behind. A continuous whirl, lasting almost two minutes, was always Look toward right when turning to right. the climax of Vernon Castle's exhibition one step. For awhile he (Continued on page 50.) seemed to be the only one capable of turning for what seemed an endless period. Other exhibition dancers tried in vain to imitate him. And the strange part is that, although Vernon Castle could DIAGRAM OF THE RIGHT P IVOT TURN pivot all night long, he could not tell me just how he manipu It is impomble to learn allY turn fro m a diag ram if ,)'011 hold lated his feet to make the continuous turn. But I was deter it in YOllr halld; it lIlllSt be placed 011 a table or chair. mined to learn his secret in order to whirl in a dance I did with Pay close attmtioll to tbe wall directiolls while tuming. Note Baroness de Kuttlesten, my partner in 1914. And so I watched tbat YOIl always face 1I0rtb at the start. Vernon Castle almost nightly for two months, until finally the Always look over )'our right shoulder whm YOIl tllrn to right. thing became cl;!ar in my mind. And now it seems as though pivoting is the easiest thing in the world ~OR.T" WALL
How TO PIVOr BeginfJers should not attempt to Jearn to pivot or whirl. F:lst turning requires the maximum amount of skill in m aintaining one's equilibrium, which call be acq'..lired only by practice. The pivot is important because it is the step which you can use most when turning. Start t ~ I ,. ~ The man who can pivot will be able to make his dancing more % It .sTfP I ~o interesting. , It ... e.ACK The girl who can pivot will find it easy to follow :llmost all \_- ltl'T - turns which her p:J.rtners may use. The pivot is one of the basic steps, which, when combined t with other basic movements, helps to make m:lny interesting •r- -- - .... r- combin:ltions. ~ ~ » ' ,. -- - The pivot is a form of tl;rning often referred to as a "spin" o - I I ,.., .. " iil~1 or "whirl." { ~ I.J l 1 Have you ever noticed :l child's top in the :lction of spinning? ~ I o t I t spins on a pointed peg. When pivoting, you follow the S:lme principle-you spin on the toes or ball of your foot. The trick of pivoting properly is known to only one out of every ten thous:lnd dancers. The important thing to remember is th:lt- 1. One foot must alw:lYs be directly behind the other. SOVT04 WAll Page 8 WHAT'S ON THE AIR
March SPECIAL NOTICE SUNDAY 2, 9, 16, 23, 30 Beginning with March, we shall send to all our sub scribers a mid-month bulletin citing latest radio news and any program changes which may occur. We shall be glad EASTERN TIME 12 12 12 1 1 1 1 2 2 2 2 3 3 3 3 to send the bulletin on request to all other readers. 12 15 30 45 15 30 45 15 30 45 15 30 45 ALA. 6OBIRM'HAM*WAPI R R R R RI X VI V A A A A B IB IB IB 39BIRM'HAM WBRC RI RI RI R RI Rlala 0101£11£1 0101010 SPECIAL MARCH LISTINGS ARK. SO HOT SPGS. *KTHS R I R I R I R R R I I I I · I I I I United States Flag Association Programs 85 L'm ROCK*KLRA I I I I I a I a 0101 £I £I 0 I 0 I 0 I 0 MARCH 4-General John J. Pershing speaks on "The Anthem COLO. 29 DENVER KOA I I I RI RI RI R I 1M MIMI RI R of the Flag." 2 DENVER KLZ I I I R I I a I a @ 01 £I £I 0 10 I 0 I 0 MARCH II--James J. Davis, Secretary of Labor, on "The CONN. 52 HARTFORD*WTIC I I I I I I I I I I Flag and Opportunity." --+-~~-4--~+=~=+~~+-~-I-~~+=~~ 1 D.C. 9WASH'TONWMAL I I I I IVMIVM 0101£11£1 0 10 1010 MARCH I8-Mrs. J. Borden Harriman on "Serving the Flag." (At 5:15 P. M., over NBC.) o11WASH'TON WRC I 10 10 10 10 10 10 A lA IA IA £I 6 6 6 MARCH 10-Address by President Hoover to the Boy Scouts FLA. 36 JACK'V'LE WJAX I I I 0 10 0 0 B IB I B IB of America. 76MIAMI B. WIOD I 1 I I I I I I I 1 (At 9 P. M., over Columbia chain.) GA. 20 ATLANTA WSB R I R R R I I I I I B IB I B IB ILL 48 CHICAGO KYW I I A I A A A I I I 23 CHICAGO *WBBM R R R R R R I R I R R R R I R R I R I R I R OUTSTANDING DATES 74CHICAGO wcn BIB I B B V I V I V I V L L L L £I IfI IfI 10 for Lovers of Great Music 33CHICAGO *WENR R I RI RI R I I I I I I I IP VjPV MARCH 2, 9, 16,23, 30-Soloists, both vocal and instrumen 18 CHICAGO WGN MIM Nl N e CI CI C M M DI D e le Ie Ie tal, of world renown. As guest artists on Atwater Kent Hour, 9:15 P. M., E. S. T. 2 CHICAGO *WIBO I I I I I I I I I 33 CHICAGO *WLS I I 1M 0 10 10 0 vI I I TORONTO SYMPHONY ORCHESTRA-Luigi Von Kunits, con 13 CHICAGO WMAQ ductor, at 5 P. M., E. S. T., over entire network of Cana R R R R R I 0 0 1 . 0101010 dian National Railways: CNRA (Moncton, N. B.), 630K; IND. 62 FT.WAY'E*WOWO RRIRIR I I RIRRIR0 10 10 !0 CNRM (Montreal), 730 K; CNRO (Ottawa), 690K; 691ND'P'LS *WFBM I I I 0 01 £I I £I 0 I 0 I (£)T@ CNRT (Toronto), 840K; CNRX (Toronto); CNRL c. (London, Ont.), 910K; CFCO (Chatham, Ont.), 1,210K; IOWA 72 BLUFFS KOIL -l----l----l--I-+-I -+---+-1 -t-=--+-I =-+-=-+-1=- '--=0'-!-1-':"0'-!-1-':"0'-+1-':"0'-' CRRW (Winnipeg), 780K; CKX (Brandon, Man.), 540K; 46 DAVENP'T *WOC CJGK (Yorkton, Sask.) , 630K; CNRR (Regina, Sask. ), I I I 0 10 10 0 e Ie Ie Ie 960K; CNRS (Saskatoon, Sask.), 910K; CNRE (Edmon 46 DESMOINES*WHO I la 0 10 10 0 e I e I e Ie ton, Alta.), 580K; CNRD (Red Deer, Alta.); CNRC 79SIOUXCITY *KSCJ I I I I I I I I I I (Calgary), 690K; CNRV (Vancouver), 1,030K. KANS.68LAWREN'E*WREN RI R RI R I I I I IlJ BJB J!~- MARCH IS-Puccini Opera, "The Tryptich." Famous opera ! stars in principal roles, and orchestra directed by Gennaro 4TOPEKA *WIBW I I I I a I a R I R I£I I £I 0 I 0 0 I 0 Papi. 76 WICHITA *KFH I I I I I . --0 T0 I 0Tef (At 7 P. M., over NBC.) KY. 94COV'TON *WCKY I I I I I I I I I I I 28 LOUISVILLE WHAS I 10 0 0 10 10 10 A I A I A I A I I I LA. 71N.ORLEANsWDSU RI RI R R RI RI I I I I I I 78 NORLEANS WSMB I I I I I I I I I I ME. 40PORTLAND WCSH RI RiO 0 R RI RI R RI R 0 10 £I I€) I€) I€) o West End Presbyterian Church Church services, New York City. Dr. A. Ed MD. 52 BALTlM'RE*WBAL C C 0 10 0 10 0 10 A I A I A I A B IB I B IB win Keigwin begins at 11:30, Eastern Stand 6 BALTIMORE WCAO R I I I I I a I a 01 @ I e £I 0 I 0 I 0 I 0 ard Time. MASS.45 SPRINGFIELD WBZ RI lEO I V A A I A I A PI I B I Jewish Day Program 5 BOSTON WEEI R I I I I I I M MEl PIE I E a 69 BOSTON WNAC MIM M M R RI RI R V V M IM RI RI RI R Leading Jewish artists. 4 WORC'TER WTAG I 0 0 0 l 0 0 0 0 10 x I x I x I x €) Littman Orchestra MICH.87BAYCITY WBCM I I I a I a 0101 £I I£I 0 JQ10 -L0_ Byron Holiday, tenor; Helen Richards, con 70 DETROIT WGHP I I I IMP M £I I £I 0 I 0 I 0 10 tralto. 21 DETROIT WJR R I ERR 0 10 10 10 T T T T e l C I C I C The Aztecs 38 DETROIT WWJ E) la €) la 0 0 0 0 £I I€) £I I€) a Mandolin and guitar music of Mexico; direc MINN.27MINNEAP. wcco RI R R R I ala· 0 0 £I £I 0 10 010 tion of Luis Zamudio. 92ST.PAUL KSTP 0 0 10 10 A I A 0 10 C I C I C Ie MISS. 73 JACKSON WJDX I I I I I I I @ The Ballad Hour MO. 41KAN.CITY KMBC x l X IM IM M IMla la 0 0 £I I€) 01 0TC5Te Semi-popular musical program; orchestra and 7 KAN.CITY WDAF I I I a a e la TI TIMIM C IC IC IC mixed quartet, 55ST.LOUIS KMOX Rl RI RI R I 1 1 I I I £I Columbia Male Chorus 1 ST. LOUIS * ~~~ I li e la 0 10 10 I@ e ee l C 81 ST. LOUIS. KWK Il mf@ 0 0 10 10 B B BJ B o Symphonic Hour NEBR.s OMAHA *WOW I I I €) la R R 10 0 e ee l e Featuring the augmented Columbia Sym phony Orchestra under the direction of How N.J. 17NEWARK WOR I I I MV MV MIMIMIM ard Barlow. I I ! o Philharmonic Symphony Orchestra I I CENTRAL TIME 1111 11 111212 12 12 }1 1 1 2 2 2 2 Bernardino Molinari conducting. I ~:' ~;~dAn!i.:~ Station 15 30 45 15 30 45 15 30 45 15 30 45 i,
L II:1. -- - - .. ------WHAT'S ON THE A IR Page 9
2, 9, 1f~~e~3, 30 SUNDAY o Chamber Music Mme. Lolita Cabrera Gainsborg, pianist. John 12 12 12 I 1 1 1 2 2 2 2 3 3 3 3 EASTERN TIME S. Young, announcer. 12 15 30 45 15 30 45 15 30 45 15 30 45
E) The Pilgrims €) €) €)Je J~~L0 _M ! X ~J t) I fl ~ WGR BUFFALO 1 N. Y. Mixed sextet: Mary McCoy, Laura Coombs, o I 0 @ I @ t) I t) Q ! Q I Q Q WKBW BUFFALO 93 sopranos; Ruth Ann Watson, contralto; I-+---+--+--I---+--+--= I I 1 L _I f-=- *WMAKBUfFALO 36 Henry Shope and William Daniels, tenors; Earl Waldo, bass; direction, Dana S. Merri ~.-loJ~Ja _f-ll a l e i e @ 1@j a la f-Q 1Q 1Q L • Dance music from New York Page 10 WHAT ' S ON THE AIR March RADIO PLA YS, COMEDY SKETCHES, SUNDAY 2, 9, 16, 23, 30 NOVELTY BROADCASTS SUNDAYS-OUr Romantic Ancestors, Heroes of the World, EASTERN TIME 4444 555 666 7777 Collier's Hour, Penrod, Sunday at Seth Parker's, Arabesque. 15 30 45 5 15 30 45 6 15 30 45 15 30 45 MONDAYS-" Mountainville" Sketches, Henry-George, Physi ALA. 60 BIRM'HAM *WAPI O iO .O A I A I A I A I 0Jm RI R cal Culture Mag azine Hour, Real Folks, Empire Builders, o I Hank Simmons' Showboat, Ce Co Couriers. . 39 BIRM'HAM WBRC 0 10 10 10 a la i PI P RI R R P e le lm l@ ARK. 50 HOT SPGS. *KTHS -I TUESDA YS-From Dusty Pages, Soconyland Sketches, Johnson I I I I I I I I & Johnson, Eveready Hour, Blackstone Program, Graybar's 85 L'TLE ROCK*KLRA 0 10 10 10 a la i I I e e ml@ " Mr. and Mrs.," Publix Radio-vue, Harbor Lights, West COLO. 29 DENVER KOA 0 10 10 10 A l A A l A P P I@ I@ ID ID inghouse Salute. 2 DENVER KLZ 0 10 10 10 a alTMITM T I T M M e e lm @ WEDNESDAYS - Hindermyer and Tuckerman, The Eternal Question, East of Cairo, Cuckoo, Forty Fathom Trawlers, CONN. 52 HARTFORD*WTlC I I I I ! I I I I I I La Palina Smoker, Floyd Gibbons. D. C. 9WASH'TON WMAL a la €)I€) 1010 e e lml@ 0 10 10 10 THURSD AYS-Civic Repertory Theater, Ward's Tiptop Club. 41 WASH'TON WRC RIR R I R iel lel lel lel I ~ 10 10 10 m 1@ le le Fro-Joy Players, True Detective Mysteries, Conoco Adven- FLA. 36 JACK'V'LE WJAX 0 10 10 10 A l A I A l A 0 0 M M m 1m R R turers. 76MIAMI B. WIOD I I I @ I@ IXIX FRIDAYS-The Family Goes Abroad, Raybestos Twins, Dixies GA. 20 ATLANTA WSB Circus, Natural Bridge Program, Interwoven Pair, True 0 10 10 10 I 1@ 1@ le le Story H our, Alpha and Omega Opera Company, Deluxe, ILL 48 CHICAGO KYW I .10 10 I I I I I I Inc.; Mystery House, Hamilton-Brown Sketch-book. 23 CHICAGO *WBBM RIRIR R R RIR R R R R R RIRI RI R SATURDAYS-The James, The Cub Reporter, Dutch Masters 74 CHICAGO WCFL GIGI GI G la la lel lel RI RIRI R RIRIBIB Minstrels, Nit Wit Hour, The Miniature Theater. 33 CHICAGO *WENR PV I PVIPV PV la lel la la T I TI T RO I I I DAILY EXCEPT SUNDAy-Amos 'n' Andy. 18 CHICAGO WGN DID 0 D DIRIRI R M MIVI C C CIO 0 2CHICAGO *WIBO I I I I I I I I I 33 CHICAGO *WLS I . I I I @ I@ R YOUR LETTERS ARE HELPFUL 13 CHICAGO WMAQ I I I a la l€)l€) 10 10 I @ Our readers ar~ writing us many helpful letters. We ap IND. 62 FT.WAY'E*WOWO 0 10 010 a la l€)l€) I 10 10 C C preciate your suggestions and tabulate all the information 69IND'P'LS *WFBM I I I €) I€) I I I I you give us, as well as the requests for additional features you make. As rapidly as possible we shall put into effect IOWA 72 C. BLUFFS KOIL 0 101010 a la l€) l€) XIXI0 10 vlvlml0 many of the suggestions coming to us. 46 DAVENP'T *WOC 0 10 10 0 a la la la ~ 10 IRM IRM @ 1@ le le Your letters reveal that many single-station programs have a large following over many States. In our next issue we 46 DESMOINES*WHO 0 10 10 10 a a la la 1 ~ l o l I @ I@ I I plan to list a number of these favorite programs, that others 79 SIOUXCITY *KSCJ I . I may try to tune in on features which are bringing many of KANS.68 LAWREN'E*WREN you special pleasure. m l Mareh 2, 9, 16, 23, 30 SUNDAY o Cathedral Hour Dr, S, Parkes Cadman; oratorio choristers; 4444 555 666 7777 EASTERN TIME orchestra direction, George Dilworth. An 15 30 45 5 15 30 45 6 15 30 45 15 30 45 nouncer, Milton J. Cross. 00010 aaaa ~~I €) I €) 0 1@IR RWGR BUFFALO 1 N. Y. a Davey Hour 0 10 10-' 0 a la le le -H€)i€) I WKBW BUFFALO 93 Mixed sextet; instrumental soloists; Chandler I I I ! I __ I_ _ I I *WMAKBUFFALO 36 Goldthwaite, organist and director. An WABC NEW YORK 32 nouncer, John S. Young. 0 10 10 10 €l la le le o~oJ€) L€) 0 10 XI March OUR OWN STORY AS SUNDAY 2, 9, 16, 23, 30 ""VE GO TO PRESS OON, Wednesday, February 5. We are wait EASTERN TIME 888 999 1010 10 10 1111 11 11 8 15 30 45 9 15 30 45 15 30 45 15 30 45 N ing for a final long-distance call from our New York office, assuring us that the last changes ALA. 60 BIRM'HAM * WAPI RR aa X 0010 0 I in the schedule of programs for March that can be 39 BIRM'HAM WBRC DIDIDID €)I€)I€)I€) DIDI€)I€) D D D D anticipated by either the National Broadcasting ARK. 50 HOT SPGS. *KTHS P P XIX X ml o l a l a I I I PI PI P Company or by the Columbia Broadcasting Com 85 L'TLE ROCK *KLRA I I I €)I~I€) €) I€)I€) @I@I@I@ pany have reached us. Already we had checked COLO. 29 DENVER KOA m l AI A A AO (£) 0 0 1€) 1€) 1@ 0 1x lxIV their program sheets with agencies of advertisers 2 DENVER KLZ NIMlaia €)€)€) €) o 01€)1€) @I@@@ whenever there seemed any doubt about a spon CONN. 52 HARTFORD*WTIC l a a €) IMIM M MI €)€) M D DIM M sored program. Already we have communicated D. C. 9 WASH' TON WMAL o "lola a €)I€)I€) €) 010 €)I€) @I@I@I@ with program directors of the 108 stations we now 41 WASH'TON WRC o l o l a l a €) 00 0 0 1€) 1€) 1@ @ e _&J m list, and have received their check on their March FLA. 36 JACK'V'LE WJAX R RIR R @ @Ie l e l plans. 76 MIAMI B. WIOD 0 10al a X XIX X XIX x @ @ This afternoon the schedules will be proof-read GA. 20 ATLANTA WSB ml I ~ I ~ €) I o l o 0 0 1 I 1 I 1 for the final time, the forms will go to the foun' dry for molding-by Monday the lead molds will ILL 48 CHICAGO KYW 0 1 AI AI A I I I I I I I be mounted on the presses and the March issue will 23 CHICAGO *WBBM 010 a a €)I€)I€) €) OORR R R R R be printing. Less than twenty days after the final 74 CHICAGO WCFL BIBIB B BI I I I I I 1 I I 0. K.'s are given, the magazine will be in your 33 CHICAGO *WENR V I I RE IREI RE I v v v VIVI PI P hands. 18 CHICAGO WGN T M D M Ml o l o a o l €) I€) IV N MIDID Unfortunately, by the time the magazine reach 2CHICAGO * WIBO 1 1 I I I I I I es you there will be some changes that no one can 33 CHICAGO *WLS RI I Fl I ~ I I I I I I I I anticipate. Some program sponsorer will get the 13 CHICAGO WMAQ 1 I I I I I I I€)I€) I I I idea that he wants to change his time on the air. IND. 62 FT.WAY'E*WOWO I I I €) €) €)I€) alol€)l€) RIRIRIR He will call his agency and say: "Go up to NBC 691ND'P'LS *WFBM ololala €)I€)I€)I€) o 0 €)I€) I I I or CBS and insist that they change our hour. Get IOWA 72 C. BLUFFS KOIL oTOTala €)I€) I€)I€) a 0 €)I€) @I@I@I@ us the time they are now giving to such and such 46 DAVENP'T *WOC 0 10 a l a €) I a l a a 0 1€) 1€) 1@ @ Ie le lm a sustaining feature. Have them make the change 46 DESMOINES*WHO I ~ I ~ €) I o l o l a 0 1€) 1€) @ @ I 1m right away." The broadcasting company will point out to the 79SIOUXCITY *KSCJ I I I I I I I I sponsor's agency that an immediate change will re KANS.68 LAWREN'E*WREN 0 1 AI AI A AI BI B I C C M MM V F I F I G sult in destroying the value of all the publicity 4 TOPEKA *WIBW V VIOIO €)i€)l€) €) MIMI€) €) N I I that has already been given to their feature in 75 WICHITA *KFH @ @ @I@ PI PIVIV €)I€) I€) I€) I I€)I€) magazines and logs and papers the country over, KY. 94 COV'TON *WCKY m l A A A AI B B I c C IMP IMPI I I I but the agency has had a direct order and insists 28 LOUISVILLE WHAS 10 €) Io l a a 0 I 0 0 I on the immediate change. LA. 71 N. ORLEANSWDSU I €)I€)I€)I€) I I I Fortunately, the chains see the loss involved to 78 NORLEANSWSMB 0 1 a a €) a a l a 0 1 their public as well as to the advertiser, and are ME. 40 PORTLAND WCSH MIM! ~ I ~ €) 101010 °1 €) 1€) @ 0 I doing their best to stabilize program times. There I MD. 52 BALTIM'RE*WBAL I I I I I I I I will be fewer changes as such media for dissemi 6 BALTIMORE WCAO o lola a €)I€)I€)I€) 0101€)1€) I I nating advance program information as WHAT'S MASS.45 SPRINGFIELD WBZ 0 1 AI A A A I B I B IM I TI I E ON THE AIR grow in circulation. We can confi- 5 BOSTON WEEI MI I I El o l o l o o €) 1€) 10 0 I (Continued on page 50.) 69 BOSTON WNAC ololala €)I€)I€)I€) 0101€)1€) 01 0 10 10 4 WORC'TER WTAG MIM a l a €) MIMIM MI €) 10 N I I MICH.87 BAY CITY WBCM I I I I ·1 I I 1 I I I I o La Palina Rhapsodizers 70 DETROIT WGHP ololala €)I€)I€)I€) 0 01€)1€) @I@I@I@ 21 DETROIT WJR e> I A AI A A B B C C RIR R PIDIDID a In a Russian Village Peter Biljo and his Russian musicians. 38 DETROIT WWJ 0 10 a a €) Io l o l o 0 €) I€) I@ o e le lm MINN.27 MINNEAP. WCCo MIM M M €)I€) €)I€) X XXX @I@ @@ €) Majestic Theater of the Air 92 ST. PAUL KSTP 0 M M M Ml o l o 0 0 1€) 1€) 1 L 0 1 0 Arnold Johnson and his orchestra, assisted by ° ° guest artists. MISS. 73 JACKSON WJDX 0 10 l a l a I I I I I MO. 41 KAN. CITY KMBC olola a €) €)€) €) alo €)I€) R R R R o Royal's Poet of the Organ 7 KAN . CITY WDAF R R a la E o la lo O l €) €) I L L DID Jesse Crawford and soloist. 55 ST. LOUIS KMOX 00 ala €) €)I€)I€) ola €) Arabesque 1 ST. LOUIS *KSD 0 10 a a €) Io a 0 0 Dramatized stories of the Arabian desert-a 81 ST. LOUIS KWK 0 A A A A 0 0 a 0 c C @ @ F F G play within a play. NEBR.s OMAHA *WOW 0 0 €) 0 0 0 0 €) €) @ @ e e o Back Home Hour N.1. 17 NEWARK WOR 0 0 M M M M M M M M T T X X M M From Buffalo. Religious hymn sing; large chorus and symphony orchestra. CENTRAL TIME 888 999 o Endicott·Johnson Hour '~Divides Time 7777 1010 10 10 Orchestra and male quartet. with Another Station 15 30 45 8 15 30 45 9 15 30 45 15 30 45 WHAT'S ON THE AIR Page I3 March 2, 9, 16, 23, 30 SUNDAY o Major Bowes Family From the Capitol Theater, New York City; orchestra direction, Yasha Bunchuk. An 888 999 10 10 10 10 EASTERN TIME nouncer, John S. Young. 8 15 30 45 9 15 30 45 15 30 45 11111115 30 1145 a Chase and Sanborn Choral Orchestra €) WGR BUFFALO 1 N. ¥. Phil Ohman and Victor Arden, two-piano RR aa €)eee e00@ @9 9 duo; Welcome Lewis, contralto crooner; I I e e l ~L0 @@@@ WKBW BUFFALO 93 Mary McCoy, soprano; male quartet; orches-. *WMAKBUFFALO 36 tra direction, Gustave Haenschen. Announcer, ololala €) I€) I€) !€) I I I Ned Enslen. o ola a €) I€) I€) €) e e 0J~ @@ I@I@ WABC NEW YORK 32 €) e e e e 0 101@ @19 19 @ WEAF NEW YORK 12 Our Government 0 0 a a €) A WJZ NEW YORK 22 David Lawrence; discourse from Washington 0 A A A B B C q D DID EI FI FIG on affairs of Government. 0 A A A AM M C CIDIDID I I I WHAM ROCHIER 61 *WHECROCH'TER 90 e Atwater Kent Concert I I I I I I Famous artists; concert orchestra; direction, 0 0 a a €) Ie le e e 0 10 1@@ 19 19 1 WGY SCHEN'OY 25 Josef Pasternack. Announcer, Graham Mc €) €) I€) I€) *WFBL SYRACUSE 36 Namee. OIO~fllil e le l0 10 I I I I la la €) Ie e le e l I I- I I WBT CHARLOT 54 N. C. o Stud{!baker Champions RRXX XI I I I I I I WPTF RALDGH 14 Eighteen-piece novelty orchestra; direction, WWNC ASHEY'LE 3 Jean Goldkette. Announcer, Sen Kaney. xlxlxlX €) I€) I€) I€) I I I Olo!aia gl€) l€)1€) e la I'0 1I0 @I@I@I@WADC AKRON 78 OHIO @ Sunday at Seth Parker's 9191a la €) IMI x XlxI 0 @I I *WFJC AKRON 91 Rural sketch depicting down-East meeting WKRCClNClNNATI 1 of semi-religious nature. o lolala €) €) I€) €) e a 0 0 DID I 0101MIM MI PIMIM MM T T D D o 0 WLW .CINClNNATII6 9 Russian Cathedral Choir WSAI CINClNNATl79 'Ru;~·ian artists. Announcer, Marthin Pro olola la €) Ie le la e l I vensen. o lo lala €) I€) I€) I€) a a 10 !0 D DIDID WHK CLEVEL'O 85 olola la la le la a l0 01 I I WTAM CLEVEL'O 53 €) Sam Herman WAIU COLUMB'S 10 Xylophonist. Announcer, Marthin Provensen. I I I I I I I "" RIRIR R D1DI0.l0 P PI P P *WCAHcOLUMB'S 89 o Enna Jettick Melodies €) WSPD TOLEDO 80 Mixed quartet; instrumental ensemble; direc o lola a €) I€) I€) a l a l 0~ @I@I@I@ tion, George Dilworth. DIDIDID XIX IX X DID I0 10 @I@I@I@*WKBN YO'NCSrN 3 KFJF OKLA.ClTY93 OKLA. A Collier's Radio Hour o lol a la €) I€) I€) I€) I I I OIOID D WKY OKLA.CITY36 Dramatization with musical interludes; guest €)ToT ala NeTeTe a l @@ I I I speakers. Announcer, Curt Peterson. I T I IDIDIX XI 0 X x I I I I*KVOO TUI5A GO B Salon Singers RIRIRIR I I I I 10 r0 @I@I@I@I*WHP HARRlSB'G 89 PA. Mixed chorus of sixteen voices; direction, o l o lfll~t €)l €)l.€) I€) @T@T@T@. WLBW OIL CITY 72 George Dilworth; Lew White, organist. a la l0 10 j)lola.l..a_ €) I€) I€) I€) a la i L L P @I@I@WCAU PHIUO. G3 C Penrod MIMID D- I T T I 1 - *WFAN PHIUO. 7 Dramatic sketch based on Booth Tarking- *WFI PHlUO. z ton's "Penrod." Ie e l ~ e0 I I *WLIT PHIUO. z D Master Musicians MIM a a €) I I I I E F KDKA PmsB'GH 44 Vocal soloists; eighteen-piece concert orches- 01 A AI A AI BI BIM M L Ll L FIG tra; direction, Hugo Mariani. . "PJE)__ ~l ~ €)Je !eJe eT0T0T@ @ I WCAE PlffiB'GH 68 E "Caliope and Mis' Kath'rine" o lo lale_€) I€) I€) I€) "a le 10 10 WJAS PlffiB'GH 7S WEANpROVlO'NCE24 R.t. Katherine Tift-Jones. Announcer, Alwyn E. ooaa €)-I€) "I ~ T€) o-a-0T0 N 0 0 0 - W. Bach. oloa a €) I R RID D €)-eH WJAR PROYID'NCE3S WDOD CHATTA. 74 TENN. F . South Sea Islanders MMMM €) €) I€) I€) MM00"- ,-: - @@@@ Joseph Rodgers, tenor and director of native WMC MEMPHIS 24 string orchestra, 0 Xaa €)JeJe fe o @@a ' T9- 0 *\VREC ~IEMPHIS 6 €) I€)t€) i€) - - G Arm Chair Quartet €)T€) €)T€) *WLAC NASHY'LE 9S Keith McLeod, vibraphone; male quartet; :._f- 00 Milton J Cross and Maurice Tyler, tenors; 0 RRR a DD D WSM NASHY'LE II ~ --~D 0 1 O Walter Preston, baritone; Marley R. Sherris, €) €) r€) l€) G G G G *KRLD ouus so TEX. bass. Announcer, Milton J. Cross. 0 RMM Maee e R *WFAA OALLAS 26 The index letters in schedules indicate type of pro W D D D* WBAP Fr.WORTH26 gram which will predominate during respective €) a a e a a e @ @ KPRC HOUSTON 38 half-hour broadcast period. C C 0 0 €) €) €)€) KTSAs.ANTONIO 7S f) P P WOAI s.ANTO NIO 6S B Band music o Organ 00 a ~+O l a l a e C Children's features P Popular music IMM MM *\VI AR NORFOLK 24 VA. (With vocal 10101) - D Dance music R f- R €) ~r~t€) WRVA RICHM'O 57 R Religious R R €) B B B B MMM I E Educational -0 T Theatrical 0 €) J€) !€) '€) MM 00 @@@@ WDBJ ROANOKE-; G Grand opera r · V Vocal ensembles ito0 M a a X 0 *WEBC SUPER'R 74 WISe. L Light opera r ~Xt E I E 0 t E W Wit, comedy -P ET ~ , ;WISN MllIUU. 58 M Instrumental E 0 0 @T@@ @ X Station on air, but _o l l ~= €)~ j €) €) i€) (Other than dance) (DO ~ a XM IM x X 0 €}1jDMTM M1D WTMJ MILWA~ N News program variable 7777 888 999 10 10 10 CENTRAL TIME • Dance music from New York 10 * Divid~" Time 15 30 45 15 30 45 15 30 45 15 30 45 8 9 with Anoth~r StatiOD Page 14 WHAT'S ON THE AIR EASTERN TIME 6~ 7 ~ ALA. 60 BIRM'HAM *WAPI e lNI I 39 BIRM 'HAM WBRC 01 RI€>10 ARK. 50 HOT SPGS. *KTHS IXI I 85 L'TLE ROCK*KLRA I 1€>10 COLO. 29 DENVER KOA e lXININ 2 DENVER KLZ ola l €>l~ CONN. 52 HARTFORD*WTIC MIM I EI T D. C. 9WASH'TON WMAL Nla l€>IM 41 WASH'TON WRC 0 la l0 10 FLA. 36 JACK'V"LE WJAX XI PI 0 1 P 76 MIAMI B. WIOD I '1 0 1X GA. 20 ATLANTA WSB ILL. 48 CHICAGO KYW IXI O I A 23 CHICAGO *WBBM 01 PI I 74 CHICAGO WCFL CICI EID 33 CHICAGO *WENR CI I I 18 CHICAGO .WGN E I C ICN IDV 2CHICAGO * WIBO e lXIVI A 33 CHICAGO *WLS I VINYl V 13 CHICAGO WMAQ I I 10 IND. 62 FT.WAY'E*WOWO lal€>1 691ND'P'LS *WFBM 01a l €>10 IOWA 72 c. BLUFFS KOIL Nla l DI V 46 DAVENP'T *WOC NIDIDI 0 46 DESMOINES*WHO I I 79 SIOUX CITY *KSCJ I I I KANS.68 LAWREN'E*WREN e l €>I I A 4TOPEKA *WIBW I CINI0 76 WICHITA *KFH olal€>IM KY. 94 COV'TON *WCKY I 10 18 28 LOUISVILLE WHAS I I I LA. 71 N. ORLEANSWDSU I I 78 NORLEANSWSMB I Ie A ME. 40 PORTLAND WCSH PI @ INE (3 MD. 52 BALTIM'RE*WBAL e l X 6 BALTIMORE WCAO DID P X MASS.45 SPRINGFIELD WBZ EI EIYD IM 5BOSTON WEE I Xl e l CI P 69 BOSTON WNAC PI PINEl P 4 WORC'TER WTAG l\'!Je..LM I~ MICH.87 BAY CITY WBCM 0 1al€>10 N ATlONAL YOUTH CONFERENCE ... Sundays at 3 p. m., E. S. T., Ol'er NBC, Dr. Daniel 70 DETROIT WGHP 01 DI€>I€t Poling, back from Europe, will resllme the pulp;t. Muriel Wilson is the soprano and Richard Max well is the tenor 0/ the mixed qltflrtet /efltured on this hour, 21 DETROIT WJR M IMD I0 1D 38 DETROIT WW J MINN.27 MINNEAP. wcco ~~XIX €>10 92 ST. PAUL KSTP ftLx lOMllvf o Ben Pollack's Silver Slipper Orchestra o Black and Gold Room Orchestra MISS. 73 JACKSON WJDX I I ~ I Dance music. Dinner music from New York. MO. 41 KAN. CITY KMBC 01 C IW l0 a Current Events a American Home Banquet 7 KAN. CITY WDAF H. V. Kaltenborn. _ ~E I MI~ Reincarnation of historical characters. An 55 ST. LOUIS KMO~ nouncer, Kelvin Keech. ~ Bernhard Levitow and His Commodore 1 ST. LOUIS *KSD 0 1 ~ ~ Ensemble €> Melody Musketeers (First 15 min.) 81 ST. LOUIS KWK ~ A Concert music. NEBR.s OMAHA *WOW E I X I D D Bill, How and Jim, vocal trio. N.J. 17NEWARK WOR M ° "Mountainville" The World To-day (Last 15 min.) OJ!.V1lY. IYM T rue life sketches. James G. McDonald. I I I o Voices from FilmIand CENTRAL TIME A series direct from Hollywood, with fa ':'Dividu Time mous movie stars. with Another Station 5~6~ WHAT'S ON THE AIR Page IS Mareh 3, 10, 17, 24, 31 MONDAY obin:'5ki 6~7~ EASTERN TIME ~:t:usoe " N I€) IMI E WGR BUFFALO 1 N. Y. WKRW BUFFALO 93 told o/tp ~ EASTERN TIME 8~9~ ALA. 60 BIRM'HAM * WAPI I I I 39 BIRM'HAM WBRC PIDIVI B ARK. 50 HOT SPGS. * KTHS 0 10 1P IM 85 L'ILE ROCK*KLRA I I I COLO.29 DENVER KOA MIMIX le 2 DENVER KLZ VIMIMIM CONN. 52 HARTFORD*WTlC _o la la le D. C. 9 WASH'TON WMAL o la lele 41 WASH'TON WRC o la la le FLA. 36 JACK'V'LE WJAX o le l Pi e 76 MIAMI B. WIOD o le lXIX GA. 20 ATLANTA WSB ~ l e l _ l e ILL. 48 CHICAGO KYW le i Ie 23 CHICAGO *WBBM I I PIM 74 CHICAGO WCFL 01 PI BI 33 CHICAGO *WENR EI I I 18 CHICAGO WGN Pla la le 2 CHICAGO *WIBO XIDIMID 33 CHICAGO *WLS RIMIMIM 13 CHICAGO WMAQ o la lele IND. 62 FT.WU'E*WOWO oT6fele 691ND'P'LS *WFBM olaT-1 - IOWA 72 C. BLUFFS KOIL 0-1aTe Ie 46 DAVENP'T *WOC Olal a l@> 46 DESMOINES*WHO I I I 79SIOUXCITY *KSCJ I I I KANS.68 LAWREN'E*WREN 10 1 Ie 4 TOPEKA *WIBW XI -PI CI v "PENROD" An NBC dramatic featllre. 76 WICHITA *KFH MID I I KY. 94 COV'TON *WCKY BIXIXIW 28 LOUISVILLE WHAS o le l Ie N real life his name is Howard Merrill. He staff', and present thirty minutes of clean, dra matic comedy packed with smiles for old and LA. 71 N. ORLEANSWDSU I is just another twelve-year-old boy who I I I young. 78 N ORLEANSWSMB doesn't think a lot of the idea of going to o le l I The programs featuring young Merrill, who ME. 40 PORTLAND WCSH school and who likes every one of the things o la la le is supported by an able cast of veteran radio MD. 52 BALTlM'RE*WBAL liked by the average American youth. I I I But in radio he is Booth Tarkington's im actors and actresses, have been running for al 6 BALTIMORE WCAO o la lele mortal "Penrod." For radio has fallen in line most two months. Following the first broad MASS.45 SPRINGFIELD WBZ o le la l-e with the stage and screen in presenting a series cast, members of the cast and the production 5 BOSTON WEEI o la la le of episodes from the Hoosier author's ever staff' received a telegram from Tarkington, 69 BOSTON WNAC o la l-ele amusing novel of boyhood. congratulating them on their success in adapt 4 WORC'TER WTAG oTaTa le The series is presented Sunday nights by the ing his work to radio requirements. MICH.87 BAY CITY WBCM I I I National Broadcasting Company. The radio Programs of the "Penrod" series are present 70 DETROIT WGHP o I-aTe Ie versions are adopted from the novel by Julian ed by special permission of their author arcd 21 DETROIT WJR DI0 1Xle Street, Jr., a member of the NBC continuity his publishers, Doubleday, Doran & Company. 38 DETROIT WWJ oJaJa le MINN.27 MINNEAP. wcco o la lXIX 92ST. PAUL KSTP o lMIXl e The index letters in schedules indicate type of pro o Henry-George MISS. 73 JACKSON WJDX 0 1 I I gram which will predominate during respective Short skits dealing with hotel life. MO. 41 KAN. CITY KMBC half-hour broadcast. period. o la le1e Ce Co Couriers 7 KAN. CITY WDAF a o !a la le B Band music 0 Org~n Popular musical program; Merle Johnson's 55 ST. LOUIS KMOX olal~~~t C Children's features P Popular music orchestra. A specialty by Henry Burbig, (With vocal solos) 1 ST. LOUIS *KSD D Dance music humorist. jlJ a l ~L€l R Religious 81 ST. LOUIS KWK E Educational 1_€) I_ LfI T Theatrical e Physical Culture Magazine Hour G Grand opera NEBR.s OMAHA *WOW V Vocal ensembles Dramatized stories. X-'ftL~ L Light opera .. N.J. 17 NEWARK WOR W Wit, comedy (D I(D IlVI_~ M Instrumental Station on air, but e To Be Announced I I I (Other than dance) X N News program variab~e (D Footlight Echoes CENTRAL TIME Orchestra and soloists; direction, George ~'Divides Time • Dance music from New York with Another Station 7~8~ Schackley. WHAT'S ON THE AII't Page 17 March 3, 10, 17, 24, 31 MONDAY EASTERN TIME o I ~ ! ~ I ~ WGR BUfFALO 1 N. Y. _I ~_ WKBWBUFFALO 93 o ' a I€) I0 *WMAKBUfFALO 36 o ' 2 1 ~ 10-WABC NEW YORK 32 Oll 1 T~ WEAF NEW YORK 12 0 10 1x ig W1Z NEW YORK 22 9 10 x I WHAM ROCHIER 61 E 1 r- *WHECROCHIER 90 o I ~ I ~ I ~ WGY SCHEN'OY25 0 1a I€) J 0 *WFBL SYRACDSE 36 o 10 I r€) WBT CHARLOT 54 N. C. o 10 I I WPTF RALEIGH 14 ~~LX I X WWNCASHEV'LE 3 o Ia I€) I0 WADC AKRON 78 OHIO lJT I I *WF JC AKRON 91 o IEf l €) ! 0 WKRCCINCINNATI 1 PTen-MTfJ WL W CINCINNATI 16 WSAI CINCINNATI79 WHK ClEYEL'O 85 O lE) I€) I€) WT AM CLEVEL'O 53 _I_~ WAm COLUMB'S10 I 1 I *WCAHcoWMB'S 89 o Ia I€) I0 WSPD TOLEDO 80 ~-I_ *WKBN YO'NGSrN 3 -~I KFJF OKlA.ClTY930KLA. Ole 1 €) WKY OKLA.CITY36 o I PI PI x *KVOOTULSA 60 I I D I D *WHP HARRlSB'G 89 PA. o la I€)l o WLBW OIL CITY 72 o Ia I€) I0 WCAU PHILAO. 63 T~ .- *WFAN PHILAO. 7 *WFI PHILAO. 2 *WUT PHILAO. 2 KDKA PITTSB'GH '" 6 a a L€) WCA[ PITTSB'GH 68 -o-- a€)--10 WJAS PITTSB'GH 7S o a €) I0 WEANpROVID'NCE24 R.1. -0-€) ~ l? WJAR PROVID'NCE3S M -rVi M M WDOD CH ATTA. 74 TENN. o e P €) WMC MEMPHIS24 The dyed-ill-tbe-wool sports fall may have a lot of f lln over Graham's al1110lmcillg, bitt lIlost of tbe listmillg public ill geuerai bas adopted bim with opell arms. The)- are as ill teres ted ill him as ill tbe *WREC MEM PHIS 6 programs he aI11101t11Ces. That is why a leadillg picture compallY has ell gaged him as the allllOltllCer *WLAC NASHV'LE 9S for its week.ly lI ews "talkie." o€f D €) WSM NAS H~ 1 *KRLD DALLAS so rEX. o 1 M M €) ; WFAAOAlUS 26 o Voice of Firestone e Ipana Troubadours-Ingram Shavers -I ~WBAP Fr.WORTHZ6 Vaughn de Leath, contralto; Franklyn Baur, Male trio; orchestra direction, Sam Lanin. Ie€) KPRC--;oUs~ tenor-; concert orchestra; direction, Hugo I W D X ·KTSA5.ANTONIO 7S Mariani. Edmund Ruffner, guest announcer. @ To Be Announced ------Ole P €) WOAI 5.ANTONIO 6S A. & P. Gypsies a €) Chesebrough Real Folks X ·WTARNO RfOLJ: 2. VA. Twenty-seven-piece concert orchestra; or xIx I chestra direction, Harry Horlick. Announcer, Sketch of small-town life; George Frame o e a M WRVA R I CH~ro 57 Milton J. Cross. Brown. Virginia Farmer. Tommy Brown. Ed M vn1 1EM IPM WDBJ RO _~NOK;; win Whitner, Elsie r- b y Gordon, Pho:be ~ €) General Motors Family Party Mackay; a novelty b;md. Announcer, Alwrn J)1~ XJM : WE~C SUPER'R 7. WISe. E. W . Bac h. Symphony Orchestra, guest artists. o I I *WIS N ~\IL"HU, 58 M T€) WTM J MILlHU, 8 o Roxy and His Gang ote} CENTRAL TIME \' D h·jdu Time with Another Station Page 18 WHAT'S ON THE AIR March MONDAY 3, 10, 17, 24, 31 RADIO NEWS EASTERN TIME 10 !~ 11!! More than 230 Ohio commUnities have Washington broadcasts bulletins to European equipped their public-school buildings with ra meteorologists through the navy radio station dio, and are participating in the sessions of the at Arlington. In turn, European reports are 60 BIRM'HAM * WAPI ALA. e l E l vl M Ohio School of the Air. The courses ' are con radioed to the U. S. Weather Bureau from 39 BIRM'HAM WBRC RLalele ducted under the direction of the State De France. Similar arrangements are now being partment of. Education and are broadcast each perfected to chart weather conditions over the 50 HOT SPGS. *KTHS ARK. 0 1 ! I schoolday over both WEAO, at Columbus, and Pacific. Meanwhile in continental United States 85 L'ILE ROCK*KLRA ---rE.f1 e I e WLW, at Cincinnati. Hundreds of schools in the Weather Bureau, with the aid of the De COLO. 29D ENVER KOA near-by States are availing themselves of this partment of Commerce, is developing an in e le iMP Ii) service, and the rapid growth has necessitated tensified service for the benefit of aviation. 2 DENVER KLl Olale le the publication of a monthly paper, giving each Already seventy-five stations, covering a belt CONN. 52HARTFORD* WTlC o ia l DIM teacher enrolled full information on coming about three hundred miles broad along the broadcasts. great transcontinental airw'ay from New York D.C. 9 WASH'TON WMAL o la lele to California, report on- 'weather conditions 41 WASH'TON WRC every three hours to certain control stations. o la lDI Regular radio contact between countries in The assembled information is rebroadcast to FLA. 36 JACK'V'LE WlAX e lM 'MIN the Pan-American Union will soon be an ac the end that pilots in flight may know just 76MIAMI B. WIOD e l I I tuality, according to Dr. L. S. Rowe, director what weather conditions lie before them at all of the Union. Owing to the fact that the times. This service will later be extended t o GA. 20ATLANTA WSB e l I 16 twenty-one republics in the Union all lie in cover all principal airmail routes, ILL 48 CHICAGO KYW 10 1 Ii) practically the same longitude, a program broadcast from one will be received by all at 23 CHICAGO *WBBM DI TI I about the same hour. The broadcasting will be 74 CHICAGO WCFL I I I done over the two short-wave channels which Now that international broadcasts are a have been definitely reserved for the use of the 33 CHICAGO *WENR more or less regular part of our radio diet, I IDVI Pan-American Union. why not arrange for a round-the-world effort 18 CHICAGO WGN T I B I NID sent westward (or eastward) on the short 2 CHICAGO *WIBO .0 1 LIXID wave and relayed, picked up, sent on and laid Cecil Lewis, former manager of programs of down again somewhere near New Rochelle and 33 CHICAGO *WLS WI _ VJ~ the British Broadcasting Corporation, is spend in again to the NBC or Columbia chains. If 13 CHICAGO WMAQ o Lal Ii) ing a few months in America, studying our our boys are going to go in seriously for radio radio-program technique and incidentally giv eccentricities, why': not try that one? There IND. 62FT.WAY'E*W OWO o la lele ing American program directors and the listen might even be an interpolation of Oriental 69IND'P'LS *WFBM OJ a l I ing public a glimpse of his own. While here weather reports or market forecasts to lend it he will personally direct the broadcasting of a cosmopolitan flavor. There's really no end IOWA 72C . BLUFFS KOIL o !a lele several of Bernard Shaw's plays over the NBC of tricks that can be shown to the immense 46 DAVENP'T *WOC 0 1EIMIM chain. For some of the plays he will use four satisfaction of us who live out here west of 46 DESMOINES*WHO or five studios simultaneously. The British Harrisburg. Let's have 'em. Boys, do your I I fashion requires that actors, music, sound ef stuff! 79SIOUXCITY *KSCJ I I I fects, etc., originate in separate studios, and KANS.68 LAWREN'E*WREN that the producer at the control panel blend a 10 1@ lfJ the resultant sound output. Mr. Lewis has The recent attempt of the Federal Radio 4TOPEKA *WIBW lalele been a prominent figure in British radio since Commission to put teeth into its order as t o 76 WICHITA *KFH Mlale !e the BBC was organized in 1922. the labeling "canned" or recorded programs should be of direct benefit to the listening KY. 94 COV'TON *WCKY I I I fans. Like previous regulations from the same 28 LOUISVILLE WHAS source, however, the larger part of the atten I I IfJ That radio has facilitated the issuing of tion it will get is apt to be the result of in LA. 71N . ORLEANS WDSU I I I weather forecasts and warning is apparent to fraction rather than obedience to the order. 78 NORLEANSWSMB e lf} 1 Ii) every listener, but the public little appreciates What is needed, and needed badly, is a proper how much radio is being used in assembling enforcement of the order, for there are often ME. 40PORTLAND WCSH a la i I . weather information. For example, until a year cases when mechanical recordings are offered MD. 52 BALTIM'RE*WBAL I ! I ago little data was procurable concerning con with the obvious intent of deceiving the lis ditions prevailmg over Atlantic areas. To-day, tener. The effort of the commission, therefore, 6 BALTIMORE WCAO o l aJ e~ by agreement of the principal maritime powers, should be to project and enforce an order that MASS.45SPRINGFIELD WBZ e l0 1 E I D each cOUll try has arranged for ships of its own will cause the set operator to distinguish be 5BOSTON WEEI registry to radio weather conditions twice a day tween the station or advertiser that offers en o lW I N I to Europe when in the East Atlantic, and to tertainment of the canned variety and the one 69 BOSTON WNAC o la lele Washington when west of longitude 35 de which spends important money in providing 4 WORC'TER WTAG maT NT - grees. Twice daily the Weather Bureau at the artists for the program. MICH.87 BAYCITY WBCM . lale~ 70 DETROIT WGHP 21 DETROIT WJR ~. JI a Il:I· €lD 38 DETROIT WWJ o lf}T€) D MINN.27 MINNEAP. wcco x la le le 92 ST. PAUL KSTP 0 1X I X le The index letters in schedules indicate type of pro Burns Pantel a Country Club I o MISS. 73 JACKSON WJDX e l I Ie gram which will predominate during respective Guy Lombardo's orchestra and his Royal Ca MO. 41 KAN. CITY KMBC o la le le half-hour broadcast period. nadians-country club setting. 7 KAN.CITY WDAF 0 1 PI Xl e B Band music 0 Organ a The Gold Strand Group SSST. LOUIS KMOX o la l I C Children's features p Popular music (With vocal solos) 1 ST. LOUIS *KSD Dance music e Hank Simmons' Showboat 0 1- I I D R Religious 81 ST. LOUIS KWK E Educational Revival of melodramas popular twenty and _a LeI _ifL T Theatrical thirty years ago. Grand opera NEBR.s OMAHA *WOW G V Vocal ensembles ~X I D l e Light opera N. 1. 17 NEWARK WOR M TT x -IMV L W Wit, comedy M Instrumental I I I ------~~ WI-IA'l"S ON 'l'HE AIR Page 19 Mareh 3, 10, 17, 24, 31 MONDAY 10!~ 11 !! EASTERN TIME WGR BUFFALO 1 N. Y. ° I M I ~· I ~ WKBW BUFFALO 93 o la-'l€) I€) *WMAKBUFFALO 36 o la €)€) WABC NEW YORK 32 ola I€) I€) WEAF NEW YORK 12 0 10 T@I@ WJZ NEW YORK 22 0 10_LTJ T WHAM ROCH'TER 61 la l I *WHECROCH'TER 90 WGY SCHEN 'DT25 ) --=..L..:::o la_ l I ) ,vVL)~A)<.., ..JVl...JVOOOOOOooooooOOoooooa *WFBL SYRACUSE 36 S 0 o la '€) '€) ~ \- oT 10 L0 WBT CHARLOT 54 N. C. ) ROSE PERFECT mId MARGARET SCHILL- ( ' I I I WPTF RALEIGH 14 .5 lNG, favorite sopranos of vaudeville fame, have l WWNC ASHEV'LE . 3 \ ) each been featured 011 rec(!l/t RKO programs. xTa €) '€) ... ) oTe ,€) -€) WADC AKRON 78 OHIO '. CELIA BRANZ, yOllllg cOlltralto, well kl10wn *WFJC AKRON 91 ill New York musical circles, has bem il1tro o Ta -le l€> dltced to the radio public by Roxy al1d his o la l€) '€) WKRCCINCINNATI 1 gallg. PT€)T OIM WLW CINCINNATI16 Olle of radio's own outstal1ding stars, JESSICA 0 1 I I WSAI CINCINNATI79 DRAGONETTE, is 1IOW addillg to the prestige WHK CLEVEL'D 8S of the Cities Service program each Friday Ilight. o la l€) l€) - -1-1--1 WTAM CLEVEL'D 53 WAIU· COLUMB'S 10 01D \ 01 *WCAHcOLUMB'S 89 -oTaT€) '€) WSPD TOLEDO 80 - Ie I€). €) *WKBN YO 'NGSrN 3 ~~tLQLO KFJF oKlA.Cm93 OKLA. OI€) l If) WKY OKLA.CITV36 _ I. I I · KVOO TULSA 60 la l I *WHP HARRlSB'G 89 PA. o !a j€) '€) WLBW OIL CITY 72 o a XI O WCAU PHIUD. 63 *WFAN PHIUD. 7 ~ 11 *WFI PHIUD. 2 010 DI D *WUT PHIUD. 2 o J0 @l O- KDKA PImB'GH 44 0 la 01 T WCAE PImB'GH 68 oai€) i p WJAS PImB'GH 75 o !a €) l rY WEANpROVID'NCE24 R.I. o la l i- WJAR PROVlD'NCE3S Mla €> .€> WDOD CHAITA. 74 TENN. x e.I€) la WMC MEMPHIS 24 a €) I€) *WREC MnlPHIS 6 - ---- la lx l *WLAC NASHV"LE 9S 0 101L la WSM NASHV'LE 11 *KRLD DALLAS 50 TEX. V· wF1ADALL~ o WhiUall Anglo-Persians o Empire Builders 0-t1a0 r la ;WBAP n.WORTH26 With the "Master Weaver"; orchestra direc ,'\'est ern rOmances an d railroad stories, with 0 10 la KPRC HOUSTON 38 tion, Louis Katzman. H arvey H ayes as the old -pioneer. Announcer, *KTSAuNTONIO 75 John S. Young. X a l a Strings and Bows o l ~ l Ol€) woAl UNTON-I~ Godfrey Ludlow, violinist and direct or of @ Slumber Music pal I · \VTAR NORFOLK 24 VA. concert orchestra. A string ensemble; direction, Ludwig Laurier. 0 1V I 0 0 WRVA RICHM 'D 57 €) New Yorker Hotel Orchestra a The Pepsodent Program pia :€) €) WDBJ ROANOKE; Amos 'n' Andy. o l ~ 1 0 f) *\\'EBC SUPER'R 74 wISe o Stromberg-Carlson Program x la €) I€) ·\\'ISN MIL'iHU. 58 Rochester Civic Orchestra. Ol0 1x a \VTM J MIL'iHU CENTRAL TIME ,~ Dividu Time 9 ~ 10 ! ~ with Anoth"r S tation Page 20 WHAT'S ON THE AIR - March TUESDAY 4, 11, 18, 25 ~1)~bY~A EASTERN TIME 6~7?O ~nnOUCerJ I-A. ALA. 60 BIRM'HAM *WAPI SERIES I NI 1' / 39 BIRM'HAM WBRC Oi€>l p . B ARK. 50 HOT SPGS. *KTHS I I PI 85 L'UE ROCK*KLRA I€> I I COLO. 29 DENVER KOA EI Ele INX 2 DENVER KLZ olXIMIM CONN. 52 HARTFORD*WTIC Mla l I D.C. 9 WASH'TON WMAL NEI PI XI X 41 WASH'TON WRC o la le l€> FLA. 36 JACK'V'LE WJAX o lPle l P 76MIAMI B. WIOD GA. 20 ATlANTA WSB ILL 48 CHICAGO KYW =E± 23 CHICAGO *WBBM 01 PI I 74 CHICAGO WCFL CICI EID 33 CHICAGO *WENR CI ~ 18 CHICAGO WGN ~~ 2 CHICAGO *WIBO IDIMID 33 CHICAGO *WLS I VI Nj E 13 CHICAGO WMAQ I 10 '0 IND. 62 FT.WU'E*WOWO XIVIOIV 69IND'P'LS *WFBM I€> I IOWA 72 c. BLUFFS KOIL NI 0IMI P 46DAVENP'T *WOC 46 DESMOINES*WHO 79 SIOUX CITY *KSCJ KANS.68 LAWREN'E*WREN \ 1:10 4 TOPEKA *WIBW I CI NI V 76 WICHITA *KFH OI€>IMID KY. 94 COV'TON *WCKY I LOUIS L. KAUFMAN is senior ann01mcer of Station KDKA. 28 LOUISVILLE WHAS I I ~ IM He specializes in the broadcasting of play-by-play accounts of football games ami programs of popular nature. LA. 71 N. ORLEANSWDSU I I I 78 NORLEANSWSMB I I ~ I STEPHEN LEYSHON specializes in symphony. concerts, or ME. 40 PORTlAND WCSH gall recitals alld the Sacred Song program broadcast from Station KDKA. MD. 52 BAlTIM'RE*WBAL M · 6 BAlTIMORE WCAO PI PM X WALTER G. MYERS is heard perhaps more often than any other announcer of KDKA, witb Don Bestor and his William MASS.45 SPRINGFIELD WBZ mEI @ IQ I P Penn Hotel Orchestra playing dance itmes, and as announcer 5 BOSTON WEEI for the Alieghe1lY County Memorial Park Sllnday afternoon concerts at, 1 :30, and Friday eVe1Iing Xl el l Cl o concerts at 8 o'clock. 69 BOSTON WNAC PI PINEl P 4 WORC'TER WTAG GLENN E. RIGGS, daytime announcer fOl' Statiolt KDKA, has made a tremendp1tS hit with KDKA's M [email protected] !~ listmers, ill a program which he originated, entitled "MoTl/i1lg Parade," which is broadcast from the MICH.87 BAY CITY WBCM OI€>J~ studio of Station KDKA beginning at 9 a. m., daily. 70 DETROIT WGHP D I€>IOIO FREDERICK G. RODGERS, general program director, special a111101mcer and baritone soloist of 21 DETROIT WJR MIM Q M Station KDKA, is heard dllring several programs each week. 38 DETROIT WWJ MINN.27MINNEAP. WCCO ° 1 ~ 1 ~ 1~ 92 ST. PAUL KSTP I IMIM The index letters in schedules indicate type of pro· o From Dusty Pages MISS. 73 JACKSON WJDX I I I . gram which will predominate during respective Radio dramas of myths and legends. MO. 41 KAN. CITY KMBC half-hour broadcast" period. Ol~ l wlX Alice Foote McDougal Hour 7 KAN. CITY WDAF a CI EI ~ ID B Band music 0 Organ Candle-light Dance Orchestra; direction, 55 ST. LOUIS KMOX C Children's features P Popular music Bela Loblo. (With vocal solos) 1 ST. LOUIS *KSD Dance music D R Religious Educational €> Yoeng' s Orchestra 81 ST. LOUIS KWK E T ·Theatrical Grand opera Dance music; Paul Tremaine, director. NEBR.s OMAHA *WOW G V Vocal ensembles Light opera N. J. 17 NEWARK WOR L W Wit, co~edy Carborundum Hour M Instrumental ° (Other than dance) X Station on air, but (Last broadcast March 4, until fall. After N News program variable • March 4 to be announced.) CENTRAL TIME l. March 4, 11, 18, 25 TUESDAY Something New in By ELIZABETH WEBB 6 ~ 7?o EASTERN TIME Secretary of Radio Committee, National League of \\' omen Voters ° E) €) 0 WGR BUFFALO 1 N. Y. Broadcasting €)10 I 0 WKBW BUFFALO 93 - r ' 1 T I*WMAKBUFFALO 36 A "Citizenship School" which is all Autobiography o i a 10 I 0 WABC NEW YORK 32 o a I€) 10 WEAF NEWYORK 12 IGHT Adventures in Citizenship will form the curriculum of the Citizen o @ a €) Wfl NEWY OR K 22 E ship School by Radio which the Voters' Service will conduct on the four N D a M WHAM ROCH'TER 61 Tuesdays in March. These programs are sponsored jointly by the National COM D *WHECROCHTIR 90 League of Women Voters and the National Broadcasting Company, and are car IE) 0 WGY SCHEN'DJ2S ried from 7 to 7: 30, Eastern Standard Time, each Tuesday evening by twenty o €) I *WFBL SYRACUSE 36 nine stations of the NBC. WBT CHARLOT 54 N. C. The adventurers will be people who have had exceptionally interesting and WPTF RUDGH 14 illuminating experiences in active public work of one kind or another. They WWN CASH EV'LE 3 might be described as every-day citizens telling stories from their own lives. O I€) I X x O l x p l D WADC AKRON 78 OHIO Individuals or groups who follow the four programs, discuss the issues raised, and read some of the books and articles suggested each time, will find that they P I I I *WFJC AKRON 91 have traveled farther than they realized in understanding the citizen's relation X I x I v I X WKRCcINCINNATJ 1 to his Government and the fascinating fields of public service open to all. M I M I P i T WL W C1NClNNAnt6 a €) WSAI C1NClNNATI79 MARCH 4. THE CITIZEN EXPLORES HIS PARTY. How many citizens really explore _D I E I DE I V WHK CLEVEL'D 85 their parties? Let two livdy speakers (one I I I WTAM CLEVEL'D 53 of them Miss Marion Dickerman, of New York City), who have had experiences I I I WAIU COLUMB'S 10 working with their parties, tell you how 0 1P I NI they did it and what they found, as an in side story of what it is like for a person to °I M I x I T WSPD TOLEDO 80 go about politics. F~T€)T DTx '*WKBNYO'NGSTN3 MARCH 11. THE CITIZEN AND HIs I I I KFJF 0w.CITY930KLA. CITY. Do you love a good fight? If so, you will not fail to listen in for the two I I€) I WKY oK U.CITY36 exciting stories of municipal government on I C lEM X I*KVOO TUlSA 60 this program. Mr, Charles Taft, of Cin I cinnati, will be one of the speakers, oT€) 1 M TM *WHP HARRlSB'G 89 PA. MARCH 18. THE CITIZEN AND TH E h Father SPence Bllrt01~. WLBW OIL em 72 Mrs. Jo It Y. Huber, Jr. LAWMAKER. How' does the lawmaker look 'Ei@-=:-:-:+--: T- DrD to a citizen who approaches him at a hear- DN I T I 0 : 0 WCAU PHIUD. 63 ing or in his office in the interest of some piece of legislation? And how do the citizens look to D x x -j P *WFAN PHIUD, 7 the lawmaker? A prominent Connecticut legislator and a woman lobbyist will tell you what they think about these questions. Ie) *WFI PHIUD, 2 MARCH 25, THE CITIZEN AND THE LAWBREAKER. The criminal as seen from the jury-box, I D *WUT PHIUD, 2 . and the prisoner's side of things as seen by a man who has spent much of his life working with prisoners, will be the two humanly significant subjects for the last of this series of stories from E IX Ia I R KDKA PImB'GH « real life, Mrs, John y, Huber, of Philadelphia, will tell an intimate and entertaining story of O lE) I €) I X WCAE PImB'GH68 her experiences as a juror, and Father Spence Burton, of the Cowley Fathers, will draw on his rich and beneficent years of service in prisons, ~t elM P W lAS PlTTS « " " M D INY 1o . \VEANp~ V1D'NCE24 R. I. The Voters' Service is eager to hear from its public how these programs are E) I€) I 0 _W JAR PROVlD'NCE35 received. Write us your comments and send your requests for program an o E I CC WDOD CHmA. 74 TEN N. nouncements, reading-lists and suggestions for listening groups to 347 E. Fif -=- - ~------P P €) X WMC ~IBIPHIS 24 tieth Street, New York City. o ·WREC ME.'IPHIS 6 ~VLAC NASH~ -1\1 x x D WSM NASHV1.E 11 PCP *KRLD DALlAS so TEX. M *WF AA DALW----;; W ~ ~X M *WBAP fUiORTH26 o Black and Gold Room Orchestra o Palais d'Or Orchestra -~ Dinner music from New York. KPRC HOUSTON 38 @ Savannah Liners M M I -KTSA 5.ANTONIO 7S American Home Banquet Ship's orchestra, with marine sounds as back a 1- N ~ P WOAl uNTON~ Reincarnation of historical characters. ground; direction, Harry Smford. - P N P R -WTAR NORFO---LK 24 VA. €) Voters' Service a The Pepsodent Program (First 15 min.) D . D €) E WRVA RICH~ ' D 57 Amos 'n ' A!1dy, Announcer, Herluf Provensen. NBC Service P T€) X 1 X WDBJ ROASOK E~ \Vashington Studios. CD Robt. Buist Gardens Program I P1 N I€) t· M ~WEBC SUPER'! 74 WISe. o Soconyland Sketches rcT€)T x P ·WISNMILViAU. ss €) Lew White Organ Recital Radio dramas based on episodes in New York c IM 1DM .DM wnu MILViAU and New England history and literature. Annou~eer . Marthin Provensen. CENTRAL TIME * Dividcs Time with Another Station Page 22 \V H A '1' ' S 0 NTH E A I It March TUESDAY 4, 11, 18, 25 EASTERN TIME ALA. 60 BIRM'HAM * WAPI I I I 39 BIRM 'HAM WBRC E I PI€) !€) ARK. 50 HOT SPGS. *KTHS M IM I I - 8S L'ILE ROCK*KLRA I 1€) 16 COLO. 29 DENVER KOA E1 0 1E> le 2 DENVER KU OIMI€)I€) CONN. 52 HARTFORD*WTIC I I I D. C. 9 WASH'TON WMAL OIXI€) I€) 41 WASH 'TON WRC 0 Ia I€) Ie FLA. 36 JACK'V'LE W JAX 0TVIP 1M 76.MIAMI B. WIOD 0 I x I x I x GA. 20 ATLANTA WSB €) @ I€) I ILL 48 CHICAGO KYW 0 1@ 1 6 1 N Sept. 17, 1929, a program appeared on duction in that it requires as many sound 23 CHICAGO *WBBM I I€) I€) O WJZ and associated stations proving to effect and production men as it does actors. 74CHICAGO 0 I P I ~ t" wcn listeners that there was something new before Fo~ in.stance, ,it takes ,two men t? make a 33CHICAGO *WENR E I I I the microphone. It was the first installment nOIse lIke an alrplane-one to mampulate an 18 CHICAGO WGN PI DI €) P of the Johnson & Johnson Musical Melodra- electric fan, which has leather instead of 2CHICAGO *WIBO MID I PI0 mas, in which Jimmy Otis, hero reporter of metal blades, the other to hold the tomtom ~rnoc~o *W~ RIM IXIM the Clarion; Dorothy Brent, student nurse- against the blades. One of the most elabo- 13 CHICAGO WMAQ ! I I 0 she's a full-fledged Red Cross nurse now; rate effects ever used during the Melodramas Rawley Rawson, funny English newspaper- was that which produced the sound of water man, and Detective Sergeant McCarthy, start- rushing from a hydrant. A tank of gas, a ed the seemingly hopeless task of tracking long hose and an old-fashioned wash-boiler 46 DAVENPT *WOC down a sinister figure of the underworld, partly filled with water were obtained. The 46 DESMOINES*WHO known only as "The Chief." Although they've hose was placed in the water and the gas slow- 79SIOUXCITY *KSCJ never caught the villain-and probably won't, ly turned on. The effect 'was excellent. KANS.68 LAWREN'E*WREN at least for a long time-their efforts have The Melodrama cast is composed of Lorin 4 TOPEKA *WIBW supplied radio listeners with some new thrills Raker, who plays Jimmy Otis, the hero re- and some unique sound effects. porter, and who once was a newspaperman in 76 WICHITA *KFH Added to this there is the Johnson & John- real life. Dorothy Brent, the Red Cross nurse, KY. 94 COV'TON *WCKY son orchestra, members of which are called is Nora Stirling, who decided, when she was 28 LOUISVILLE WHAS €) I@ €) Ie upon to be as versatile as any musicians on the three years old, she wanted to be an actress, LA. 71 N. ORLEANSWDSU air. One week they were Russians; another, and who became one just as soon as she was 78 N ORLEANS WSMB Chinese; a third, cheap dance-hall variety; a able. Joe Granby, " The Chief," has been the ME. 40PORTLAND WCSH fourth, Spanish, and every now and then good, "menace" in many Broadway productio'ns. De- MD. 52 BALTlM'RE*WBAL e l@16 1 March 4, 11, 18, 25 TUESDAY 8 ~ 9 ~ EASTERN TIME Concluding 0 1a I €) I 0 WGR BUFFALO 1 N. Y. Progra1ns orx I €) I€) WKB WBU FFALO 93 -0 Ix"'~ -II- C'l. *WMAKBUFFALO 36 ~ ~ WAB-C--;;Wy o~ 1929-1930 SEASON o Ia I €) I0 WEAF NEW YOR K 12 0 1@ a IQ WJ Z NEW YORK 22 0 1@ Ia 10 WHA MROC H'T ER 61 "Musical University of the Air" 0 1M I€) I€) *WHECROCH'TER 90 Schedllles for l\Iarch Ta l €) 10 WGY SCH EN' OY 25 o I X I€) 1 9-*WFB LSYR ACUSE36 JPL I 1- WB T CH ARLOT 54 N. C. HE Damrosch Music Appreciation Hour enters its sixth month in March. ~ 1 1 WPTF RALEIGH 14 T The opening program in Series A, for Grades 3 and 4, will be held March X 1 x I €).l €) WWNC ASHEV'LE 3 14, and will take up the subject of "Dances of Foreign Lands." Dance music M I x I€) I €) WADC AKRON 78 OHIO in symphonic form representative of Germany, Spain, France, Russia and Italy 1 M I €) I 0 *WFJCAKRON 91 will be played-Mr. Damrosch bringing out the national differences. The pro W I X I€) 1 €) WKRCCINCINNATI 1 gram follows: P I @ I a 1 March TUESDAY 4, 11, 18, 25 EASTERN TIME spair, love, anger, excitement, patriotism and faith in God. His program will 10!~ II!! be as follows: ALA. 60BIRM'HAM *WAPI e l@ la ls Chorale, "A Mighty Fortress Is Our God" ---Martin Luther 39 BIRM'HAM WBRC ola l€)le Sospiri ______Elgar ARK. 50 HOT SPGS. *KTHS la la l P Jubilee Overture ______Weber 85 L'TtE ROCK*KLRA t H a- l€)Ie In Series C, for Grades 7, 8 and 9, the program on March 7 will consist COLO. 29 DENVER KOA e lEtla le entirely of the first and second movements of Mozart's Symphony in G Minor. 2 DENVER · KLZ o lal€)le Mr. Damrosch will explain the characteristics' and form of the symphony, show CONN. 52 HARTFORD*WTIC I I I ing how it developed from the suite and the sonata. IIe will show how this D.C. 9 WASH' TON WMAL o lal€)le particular symphony exemplifies th~ supreme law of the symphonic form-the 41 WASH'TON WRC o la la l D law of contrasting moods. . FLA. 36 JACK'V'LE WJAX o la la IN The continuation of this symphony, with the performance of its third and 76 MIAMI B. WIOD Xla la I fourth movements, will be on March 21. Supplementing further discussion on GA. 20 ATLANTA WSB Xla 'a Ie the symphony in general, Mr. Damrosch will explain the characteristics of the trio and touch upon the distinctive qualities of Mozart's composition. ilL. 48 CHICAGO KYW I I Ie The two March programs of Series D, for high schools, colleges and music 23 CHICAGO *WBBM olXIXIX 74 CHICAGO WCFL clubs, will also be devoted to the symphony-the one to be performed being I I I Brahms Symphony No.2 in D, The first and second movements of this sym 33 CHICAGO *WENR BV I BVIDVIDV phony will be given on March 7. Mr, Damrosch will again explain the nature 18 CHICAGO WGN X PINID of the symphonic form, bringing out the prevailing moods of this particular 2CHICAGO *WIBO ~I E) la J D symphony, and showing how the various instruments are utilized to achieve cer 33 CHICAGO *WLS I I I tain effects. 13 CHICAGO WMAQ I I Ie The third and fourth movements of the Brahms Symphony will be given at IND. 62 FT.WAY'E*WOWO O lal€)le the concert on March 21. Mr. Damrosch will touch upon the minuet or the 691ND'P'LS *WFBM olal€)le scherzo, which usually constitutes the third movement of a symphony. He will IOWA 72 c. BLUFFS KOIL olal€)le discuss the various moods that prevail in these two movements. 46 DAVENP'T *WOC ' ~ T-I The Musical University of the Air concludes its sessions for this season on 46 DESMOINES*WHO O la la ' April 4, with lessons on "The Symphonic Poem," scheduled both for Grades 7 to 9 and high schools and colleges, At 11 A. M., E. S. T., Dr. Damrosch and 79SIOUXCITY *KSCJ I I I orchestra will play' "Les Preludes," by Liszt, and at 11:30, "Tasso: Lamento e KANS,68 LAWREN'E*WREN XIXIG) le 4TOPEKA *WIBW Trionfo," by the same composer. o la !€)le The Music Appreciation Hour will be resumed with a new schedule of 76 WICHITA *KFH I 1€)le courses early in October, when Dr. Damrosch hopes to meet over the air again, KY. 94 COV'TON *WCKY I I I not only the thousands who have worked with him this year, but as many more. 28 LOUISVILLE WHAS la la le He writes: LA. 71 N. ORLEANSWDSU olal I "I consider it a great privilege to be able-thanks to the radio--to con 78 NORLEANSWSMB o la la le tribute something towards the cultural development of our people, and can not ME. 40 PORTLAND WCSH o la la l conceive of a more beautiful mission for an artist to fulfill. In the programs MD. 52 BALTlM'RE*WBAL e l X IMIM for this season I have tried to profit by the experience of the last, and shall con 6 BALTIMORE WCAO o lal€)le tinue to be grateful to those teachers who will send me any suggestions which MASS.45 SPRINGFIELD WBZ e lMI EID may be the result of their experiences with their classes, I hope with all my 5 BOSTON WEEI Xla la l N heart that my concerts will help to stimulate the desire of the pupils for self 69 BOSTON WNAC o ialPIP expression in music, and that chorus singing and school orchestras will be bene- fited thereby." . 4 WORC'TER WTAG _OJ a l a l~ MICH.s7 BAY CITY WBCM la l€)le 70 DETROIT WGHP o Ta l€) le 21 DETROIT WJR eTpTivITD 38 DETROIT WWJ o la la ls MINN.27 MIN NEAP. WCCO o la l€)le 92 ST. PAUL KSTP -Mia la Ie The index letters in schedules indicate type of pro o Graybar's "Mr. and Mrs." MISS. 73 JACKSON WJDX la la Ie gram which will predominate during respective Events in the lives of a married couple MO. 41 KAN.CITY KMBC o la l€) e half-hour broadcast period, dramatic sketch, '7 KA N. CITY WDAF o Pi a Ie B Band music 0 Organ a Conclave of Nations SSST. LOUIS KMOX 0 1 C Children's features P Popular music From Washington; International Good Will (With vocal solos) 1 ST. LOUIS *KSD €) Dance music Series. o la a D R Religious Educational 81 ST. LOUIS KWK e e E T Theatrical S Will Osborne and His Orchestra Grand opera NEBR.s OMAHA *WOW a a €) G V Vocal ensembles Famous radio crooner in program of popuhr 0 Light opera N. J. 17 NEWARK WOR X D D IMV L W Wit, comedy songs. M Instrumental X Station on air, but (Other than dance) Publix Radio-Vue N News program variable e CENTRAL TIME Brooklyn Paramount Theater, with stage ap.d screen celebrities, ".. Divides T ime • Dance music from New York with A nother Station 9 i!10!! WHAT'S ON 'l'HE AIR Page 25 March 4, 11, 18, 25 TUESDAY 10 !~ll!! EASTERN TIME WGR BUffALO 1 N. Y. _0 a ~ Q. WKBW BUFFALO 93 ,~--=-~-tl_f--I *WMAKBUfFALO36 o Ia I €) l oWABC NEWY ORK 32 o la la I€) WEAF NEW YORI 12 GTX I@ I@ WJZ NEW YORK 22 X I x I 0 I 0 WHAM ROCHIER 61 I I I *WHECROCHIER90 o la la l WGY SCHEN'OJ2S -0 La I €)'I 0 *WFBL SYRACUSE36 '~frE)Tal WBT CHARLOT 54 N. e. -- I I I WPTF RALEIGH 14 -0 Ta l €).-lo WWNC ASHEV1.E 3 -0 '1 a r€) I 0 I=W:-:-:AD=C:--A-KR-ON-78""O::"':'H=IO~ I M IE)~ I€) *WF JC AKRO N 91 o I a I 0:0 WKRCClNClN NATI 1 B I B I M I WLW CINCINNATI 16 IE) la I WSAI CINCINNATI 79 ~Ta ~ WHK ClEYEt'O as IE) IE) I WI AM CLEYEt'O53 - I I 1 WAIU COLOMB'S 10 0 1- 1- 1 *WCAHcOLUMB'S89 o Ta T€) T 0 WSPD TOLEDO 80 o Ia I T *WKBN YO'N GSrN 3 o la ToT o KFJF OKLA.CITT930KLA. IE) la ja WKY OKLA.C1TY36 r-il ~ KVOO TULSA 60 pTa T€) 10 I*WHP HARRlSB'G 89 PA. _o j a 1-1510 WLBW OILCITY 72 o !a I 0 I 0 WCAU PHILA Oo 63 M -I Mr IYI 0 *WFAN PHI UO, 7 o la la I€) ·WFI PHIUO. 2 1 - 1- I ·WUT PffiUO. 2 e l-X I@ ID KDKA PITTSB'GH 44 o la IE) 0 WCAE PITTSBoGH 68 0 1a lP -I- WJAS PlmB'GH 7S 0 -' a I €)T 0 WEANpRO Vl O'NCE 24 R. 1. 'Ola I I WJAR PROVID'NCE3S -0 ' M I€) : 0 WDOD CHATTA. 74 TENN. GRACE HYDE, distillg1lished by Howard Cba1ll11er Chris fy as olle of America's 1/Iosl beallfiflll o la la IE) WMC MEMPHIS 24 1VOlliell alld recmtly signed by Florel/ z Ziegfcld for a leadill g roie ill his forthcomillg extravagallza, o Ii €j-' 0 *WREC MEMPHIS 6 "Millg Toy," bas added ber cbarmillg sop rallo I'oicc to tbe etber waves. Miss Hyde, kilo It'll to LOII 0 ' a ~ · WLAC NASHV'LE 9S dOl/ theater-goers as Grace' Blak.ely, is heard CI 'cry 'Vetll/ w lay IIftcrlloolI, from 2 to 2: ,lO o'clock, E. S. T., ol'er tbe Collllllbia nrl7'Jor k. Her progra m is IlII eler tbe special directiol/ of CIa "de S. Mac- Artbllr, witb his "LillIe SYlllpbollY Orcbestra," ~M l:lfa *~:~DWFAA DALLAS::~ ZS ra o Harbor Lights 0 Westinghouse Salute ·-WBAP FT,1\'ORTHZS Dramatic tale of an old sea captain, w ith Ed- Concert orchestra; direction, Cesare Sodero, E.l a a KPRC HOUSTON 3S win M, Whitney, Announcer, R alph Freese, Announcer, Curt Peterson, o a *KrSA uN~NW7s Radio-Keith-Orpheum Hour @ Slumber Music a 0 1,a I: faivOA hANTONlO 6S Leo Reisman and his orchestra, Announcer, St ri ng ensemble; direction, Ludwig L:aurier, 0 ' I* WTARSORfOLl 24 VA. Graham McNamee. Announcer, Marthin Provensen. 9-l E) I ~ 0 WRVA_ KICH~ ' O 57 €) Phil Spital ny's Music from Hotel a Pepsodent Program oaf €) 0 WDBJ RO~NOU 39 Pennsylvania Grill Amos 'n' And}'. 0 1M I a l ·WEBC SUPER~4 WISe. Announcer, Ralph Freese. o I x I €) I 0 I* WIS N roJll1H U, 58 , el el i) WIM J ~IIlIH Uo 8 Page 26 WHAT'S ON THE AIR The Weener Minstrel Show EASTERN TIME 6~7~ HEN at 9 P. M. (C. S. T.) each Wed Chuck Haynes, Ray Ferris and Billy Childs. W nesday night, Morgan L. Eastman, WENR, through its short-wave transmitter ALA. 60 BIRM'HAM * WAPI MI I I W9XF, recently used its staff in presenting a 39 BIRM'HAM WBRC manager ofWENR,Chicago,leads his twenty Plalol B five-piece Minstrel Band in the opening num two-hour program which was picked up and ARK. 50 HOT SPGS. *KTHS I I I ber of the weekly Weener Minstrel Show, a rebroadcast by the Radio Broadcasting Com' 85 L'TLE ROCK*KLRA 1 1010 host of folks the country over are tuned in. pany of New Zealand. According to the re COLO. 29 DENVER KOA I INXI X Letters from WHAT'S ON THE AIR readers re ports from that far-away land, this trans 2 DENVER KLZ olalolo veal that this program has found favor, not Pacific broadcast was as successful as the re CONN. 52 HARTFORD*WTlC 1 1€) 10 only in the middle West, but along the Atlan cent trans-Atlantic broad'casts over the chains D.C. 9 WASH'TON WMAL NI PI PI P tic seaboard and in the South. By the way, have proved to be. 41 WASH'TON WRC o la le lo the Weener Minstrels still lead in the number In addition to the Minstrels, WENR has FLA. 36 JACK'V'LE WJAX 0 1 Ple lx of times mentioned in the lists of non -chain several other programs of more than regional 76 MIAMI B. WIOD I le i program favorites of our readers the country popularity. For example, there is the "Smith GA. 20 ATLANTA WSB I I IX over. Family" in a comedy serial which draws lis In addition to Mr. Eastman and his band, teners back, week after week; Mike and Her ILL. 48 CHICAGO KYW I I IX 23 CHICAGO *WBBM the aggregation includes Gene Arnold, pro man:, a comedy duo, whose mishaps and dia 01 VI 1 gram director, as interlocutor, and five end 74 CHICAGO WCFL CI C ' EID lect are a continuous source of fun; and a DX men who have had years of radio experience Air Vaudeville Show, beginning at midnight 33 CHICAGO *WENR CI I I and success; Al Kameron, Pete Bonsema, every night in the week. 18 CHICAGO WGN EI CI CIDV 2CHICAGO * WIBO I I 10 33 CHICAGO *WLS 13 CHICAGO WMAQ IND. 62 FT.WAY'E*WOWO +H=I I 691ND'P'LS *WFBM I~ 010 IOWA 72 C. BLUFFS KOIL Nla 01 V 46 DAVENP'T *WOC NID DIeD 46 DESMOINES*WHO I I 79SJOUXCITY *KSCJ 1 I KANS.68 LAWREN'E*WREN 0 10 xIX 4 TOPEKA *WIBW I C Nlo 76 WICHITA *KFH o la I KY. 94 COV'TON *WCKY I e lX 28 LOUISVILLE WHAS I I I LA. 71 N. ORLEANSWDSU I 1010 78 NORLEANSWSMB 1 1 1 ME. 40 PORTLAND WCSH PI9 1EN I E MD. 52 BALTlM'RE*WBAL PI PI I i; BALTIMORE WCAO oialMID MASS.45 SPRINGFIELD WBZ EIMI9 V 5BOSTON WEE I Xlfl lCIX 69 BOSTON WNAC GPI P INE' P 4 WORC'TER WTAG Mlfl l D I X MICH.87BAYCITY WBCM o lalolo 70 DETROIT WGHP PIWIOlo 21 DETROIT. WJR MIMle l X 38 DETROIT WWJ O lfl l Xl e MINN.27 MINNEAP. WCCO MIMloio 92 ST. PAUL KSTP I IDIX The index letters in schedules indicate type of pro o Closing Market Prices (First 15 min.) MISS. 73 JACKSON WJDX I I 1 gram which will predominate during respective Bill Schudt's "Going to Press" MO. 41 KAN. CITY KMBC OICIWIO half-hour broadcast period. Helpful talks for the benefit of radio listen 7 KAN. CITY WDAF C I E MID ers by prominent radio editors. B Bar.d music 0 Organ Ben Pollack's Silver Slipper Orchestra 55 ST. LOUIS KMOX I Children's features Popular music a 1 C P Dance music. 1 ST. LOms *KSD D Dance music (With vocal solos) A l e R Religious 81 ST. LOUIS KWK Educational 0 1 E T Theatrical o Bernhard Levitow and His Commodore Grand opera NEBR.s OMAHA *WOW O IM M V G V Vocal ensembles Ensemble Light opera Concert. N. J. 17 NEWARK WOR CIM X X L W Wit, comedy M Instrumental Three Little Sachs I I I (Other than dance) X Station on air, but o N News program variable Songs and patter. CENTRAL TIME ':' Divides Time • Dance music from New York with Another Station 5~6~ WHAT'S ON TIlE AIR Page 27 6 7 EASTERN TIME 6 30 7 30 o Ia I€) IM WGR BUffALO 1 N. Y. I 0 '0 WKBW BUffALO 93 IE) I I *WMAKBUffALO 36 :.p~E,tLQ : €) WABCNEWYORK 32 O l E) I €) 10 WEAF NEW YORK 12 ~ ~ ~ _a _€> WJZ NEW YORK 22 N I D Ia I x WHAM ROCH7ER 61 C I 0 I 0 I P *WHECRO CH7ER 90 ~E) 1 €) 10 WGY SCHEN'DY25 J)~E) lo !0 *WFBL SYRACUSE 36 I 16 1X WBr CH ARLOT 54 N. C. I Ia tx WPTF RALEIGH 14 X I E)~O J0 WWNCASHEV"LE 3 XI XI XIM WADC AKRON 78 OHIO P -IM IM -i €) *WFJC AKRON 91 M IE)J 0 I D WKRCCINCI NNATI 1 p Txl E 1- P WLW CINCINNATI 16 Ie lie WSAI CINCINNATI79 DIDI M M WHK CLEVEL'D 8S Ie I I WT AM CLEVEL'D 53 I I I WAlU COLU~IB'S 10 ~PL 1 *WCAHcO LUMB'S89 --.2L0 IM I P WSPD TOLEDO 80 X I E) I 1 *WKBN YO'NGSTN 3 -I- To 0 KFJF OKLlCITY930KLA. _ _I_L I WKY OKLA.CITY36 _IC 1Mj X *KVOOTULSA 60 o lE) 10 10 *WHP HARRIS B'G 89 PA. ~ I.E) I 0 0 WLBW OIL CITY 72 ~J.!> P WCAU PHI LAD. 63 o I I ~ *WFAN PHIUD. 7 Ie I I *WFI PHIUD. 2 _ lUM *wur PHlLAD. 2 EI XI6 1X KDKA PlmB'GH44 o Ie) I-PI W WCAE PlmB'GH 6S M~ ~E 1 0 WJAS PlmB'GH 7S MD IM INV I E WEANpROVID'NCE24 R.I. IE) I€) I0 WJAR PROVID'NCE3S o tE) l C 1M WDOD CHUTA. 74 TENN. PIP i X I X ,VMC MEMPHIS .. ENGINEER, FIREMAN, BRAKEMAN, CONDUCTOR, sillgillg crew 0/ the Gold Medal Fast o ~ I *WREC MEMPHIS 6 Freight which arrives 011 the air via tbe Collllllbia Cbaill each W'edllesday at 8 p. 111., E. S. T. - I 0 10 ;'VLAC NASH-V"LE 9S JY1 fX I M 1X WSM N.\SHVU-;; M C ~ ~ 0 I-KRLD DALLAS so TEX. --I Mt C-L X ;WFAA DALLAS 26 o Black and Gold Room Orchestra o The Eternal Question (Last 15 min.) WI '- I !-\VBAP fU'ORTH26 Dinner music from New York. \Vilbur Coon Players presenting humor and X KPRC ~STON 3S drama in romance. Announcer. Edw~rd Thor M l I ·-KTSA 5.ANTOSIO 7S E) American Home Banquet gersen. 65 Reincarnation of historical characters. Nh I D WOAI 5.ANTONIO €) To Be Announced (First 15 min.) -.f+ P N D ·WTARsORfOL~4 VA. €) Jeddo Highlanders The Eternal Question (Last 15 min.) _M M O T P WRVA RlcH'r ~7 Milton J. Cross. tenor; orchestra dircction. ~ Bernie Cummins and His Hotel New P E) i 0 0 WDBJ RO ~'NOKE 39 Paul Van Loan. Announcer. Milton J. Cross. Yorker Orchestra P N i P X·WEBC SUPER'R H WISe. o Hindermyer and Tuckerman \Vatter Cummins. soloist. Announccr. Nce! C E) l Op ;WISN ~IIL 'HU~ (First 15 min.) Enslen. C I M - DMDM WTMJ~IIL\H o. 8 Comedy team. Announcer. Edward Thor gersen. a The Pepsodent Program Amos 'n' And},. blackface comedians. An CENTRAL TIME nouncer, Bill H a}'. ;'t Dh'idu Tim~ with Anoth~r Station Page 28 \V H A '1' , SON THE A I R March WEDNESDAY 5, 12, 19, 26 RADIO GOSSIP • EASTERN TIME 8~9;: Excerpts from a fan letter received by the capped porter recognized Amos 'n' Andy, the NBC: "Will you please have Milt Coleman NBC aces of blackface entertainment, and sing 'The Sweetheart of Sig McCoy' during his started a surge to shake hands with the artists. ALA. 6OBIRM'HAM *WAPI J .I__ L Morning Melodies program? It is a favorite of As the word spread among the porters every 39 BIRM'HAM WBRC 0 I 0 I X I 0 mine." "red cap" dropped whatever baggage he carried and rushed to greet the comedians, who were ARK. 50 HOT SPGS. * KTHS IXI I there to catch a train for Chicago, following 85 L'TLE ROCK*KLRA I I I Said a letter received by the NBC: an extensive visit in the East. COLO. 29 DENVER KOA E I X I €) 10 "I have a beautiful collie dog named Rudy Vallee who has puppies, which I call the Con 2 DENVER KLZ 0 I a I M I M necticut Yankees." CONN. 52 HARTFORD*WTIC M-I- I €) I 0 Harold Harlowe, announcer at KOA, in a Denver, has one fan who never misses being at D. C. 9 WASH'TON WMAL 0 I a I e Ie When Mary Garden was introduced to Amos the loud-speaker when Harold is on the air. It 41 WASH'TON WRC 0 1a I €) I 0 'n' Andy by their mutual friend, Floyd Gib is his dog Laddie, a giant Airedale with a bons, recently, her immediate ~~. anxiety was to haughty disdain for the orders of anyone ex FLA. 36 JACK'V'LE WJAX TIP I €) I e know which one of the pair said, "Oh, oh," cept his master. Shortly after Harold leaves 76 MIAMI B. WIOD I I I and which one said, "Awah, awah." home for the station, Laddie demands admit GA. 20 ATLANTA WSB - · +-I -+1-€) -!-I tance to the house, stretches out on his favor ~O- I ite rug in the living-room and cocks a recep 1~lll~.--48-C-HIC-AG-0~K=Y=WI 0 1 ~ 1 €) 1 tive ear toward the radio set. While his mas If about 9 P. M. (C. S·. T.) on a Thursday ter's voice is on the air, neither meals nor cats 23 CHICAGO *WBBM I I MIT evening you chance upon the beat of tom can entice him away. 74 CHICAGO wcn 0 I P I B I toms, voodoo incantations, screams, groans, clanking chains, hiss of serpents, etc., over 33 CHICAGO *WENR E I I I your radio, you probably have tuned in Den An incident at the WGHP studios, Detroit, 18 CHICAGO WGN 0 I 0 I 0 10 ver, where KOA is indulging in a ten-week illustrates how completely stations of a chain 2CHICAGO *WIBO 10 serial mystery thriller entitled "The Black are linked by wire during a broadcast. A lis I@I Fear." tener called the station and requested the name 33 CHICAGO *WLS RI M I M I V of a selection just concluded on the Old Gold 13 CHICAGO WMAQ 0 I a Le]!it Hour. The accommodating man in the con Harvey Hays, actor heard in many NBC trol-room said to hold the wire and he would IND. 62 FT.WU'E*WOWO I I e Ie programs, including the weekly Empire Build find out. He called the New York studios and 691ND'P'LS *WFBM 0 I a I X I - ers, concentrates deeply when rehearsing. Re was told to " stand by" while New York asked cently, during rehearsal, some one handed him San Francisco. The control-room man at San IOWA 72 c. BLUFFS KOIL 0 I M I e I e a large envelope. Throwing the contents, a Francisco sent a messenger to the studio where 46 DAVENP'T *WOC X I a I e I 0 magazine, into a convenient waste-basket, the Paul Whitman was playing, and in about three actor calmly pocketed the envelope and con minutes the answer had reached New York, 46 DESMOINES*WHO _..LI --JI- -!-I _ I tinued reading his lines. been resent to Detroit and had gone out over 79 SIOUX CITY *KSCJ -,O~I--J I- -!-I _ I the local phone to the inquirer. KANS.68LAWREN'E*WREN €)I ~ I e l G) 4TOPEKA *WIBW PI P I XI P Raymond Knight, NBC production man, who is becoming known as the Ed Wynn of Al and Pete, who, among other radio en 76WICHITA *KFH 0 I mX I M gagements, put on a half-hour of song over l G) radio, has developed a new sound effect. By I ':K~Y""".-9-4-CO-V'T-0-N """'*W=C=K=y ~ I_ I X I rights, Knight's body should be kept in the WBBM, Chicago, every Thursday at 8:31 P. M. 28 LOUISVILLE WHAS I I €) I e sound-properties room at NBC. Knight was (C. S. T.), pulled a stunt recently that nearly trying out all the stock devices in an attempt resulted in crippling the mailman. The boys, LA. 71~. ORLEANsWDSU 0 I I I to get the sound of a dog wagging its tail who have been singing steadily over the radio =_7_8_N _OR_LE_AN_SW=SM=B.I ___I~ against the floor. Finally Knight put his head for more than six years, in a moment of remi near the microphone and thumped it gently niscencing, defied their listeners to name one ME. 40 PORTLAND WCSH X la r ~ with a piece of wood. The studio engineer song that had had national popularity which MD. 52 BALTlM 'RE*WBAL I I I signaled success. And that was the way the they could not sing. In less than a week they effect was worked in the program. h ad received 10,400 acceptances of their dare. 6 BALTIMORE WCAO 0 I a I e I e Now they are in a quandary. If they attempt MASS.45 SPRINGFIELD WBZ VT@1MVTX to sing all the numbers requested, it will take them twenty years at the rate of the aIlotted 5BOSTON WEEI X I a I €) I e Dozens of persons, hurrying for mid-after half-hour per night. If they don't sing them, 69 BOSTON WNAC 0 I a I e Ie noon trains at the Grand Central Station Sun every listener who wrote in will think he or 4 WORnER WTAG X LaJe Ie day, were momentarily delayed when a red- she sent Al and Pete to the showers. MICH.87BAYCITY WBCM I I X I 70 DETROIT WGHP 0 I a I e I e 2_1_DIT_R_0I_T~W=J=RI _M_ I MIMIM 38 DETROIT WW J X Ia I~ Ie MINN.27MINNEAP. WCCO 0 1~ l!~-'-Q 92 ST. PAUL KSTP €) I I €) I e The index letters in schedules indicate type of pro o General Mills Fast Freight MISS. 73 JACKSON WJDX _ _U _ L _ gram which will predominate during respective Wheaties quartet and Gold Medal trio. MO. 41 KAN. CITY KMBC 0 I X I Ie half-hour broadcast period, e a Forty Fathom Trawlers 7 KAN.CITY WDAF _ p~~J~Je B Band music 0 Organ Tales of the deep sea. 55 ST. LOUIS KMOX 0 I a I e Ie C Children's features P Popular music (With vocal 80los) 1 ST. LOUIS *KSD I D Dance music €) Van Huesen Program 'ra E510 R Religious 81 ST. LOUIS KWI( ~ @ I I G) E Educational l T Theatrical Grand opera e La Palina Smoker ":":N=EB"""'R-s-o-MA-HA-*-==w=o=w I a I e Ie G V Vocal ensembles L Light opera Informal entertainment and music given at a N. J. 17 NEWARK WOR TM ITM I @ I @ W Wit, comedy smoker. M Instrumental I I 1- (Other than dance ) X Station on air, but N N ews program variable @ Barbison Recital CENTRAL TIME 7 7 8 8 Operatic and instrumental stars. ':' Divides Time 30 30 +Dance music f rom N ew York with Another Station I \V H A '1' ' SOX THE A I I ~ Page 29 8~9~ EASTERN TIME x la l€) IO WGR BUFFALO 1 N. Y. -oTa l I WKBW BUFFALO 93 -1-i €> lo ~ WMAKBUFFALO 36 O+eT€>To WABC NEW YORK 32 Ole l€> IO WEAF NEW JORK 12 -€) I: la I0 W JZ NEW JORK 22 ~. I x l1!f WHAM ROCH'TER 61 ~a J ~ I & *WHECROCH'TER 90 - I I 1_' WGY SCHEN'OJ 25 *WFBL SYRACUSE 36 -o la l€> lo I I€>TO WBr CHARLOT 54 N. c. ~_I .1 _L WPTF RALEIGH 14 o IXIX!X WWNC ASHEV'LE 3 3U~ 1 €> 1 0 WADC AKRON 78 OHIO i a ~ *WF JC AKRON 91 o Te i€> lo WKRCcINCl NNATI 1 -0 1P I PI P WL W CINCINNATI 16 =--Le I€> I0 WSAI CINCINNATI79 Dle l€> lo WHK CLEVEL'O 85 I I 10 WT AM CLEVEL'O 53 I I I WAIU COLUMB'S 10 ~ IXlo *WCAHcOLUMB'S 89 -pTe 1€>10 WSPD TOLEOO 80 I *WKBN YO'NGSrN 3 O~_L KFJF OKLACITY93 OKLA. la l I WKY OKLACITY36 x la l€> 1 *KVOOTULSA 60 -Ia l I * WHP HARRISB'G 89 P A. -o la l€> lo WLBW OIL CITT 72 -0 Ie I€> 0 WCAU PHIUO. 63 -I I~ _ *\VFAN PHIUO. 7 ! ! I *WFI PHI UO, 2 Ole €> 0 *wur PHIUO. 2 M~~ I CD KDKA PImB'GH 44 _xJel €> 10 WCAE PlmB'GH 68 r.-o 'e l€> 0 WJAs PImB'GH 75 o lel €> _Lo WEANpROYID'N CE24 R.I. Dla !€> IO W JAR PROVIO'NCE35 _Ol MJ X!M WDOD CH ATTA. u TENN. X f--X~~Q WMC MEMPHIS 24 Before JAMES WATERS enlered the ranks of radio thespial1S sevC'ral mOlltbs ago, he celebrated bis _0 *WREC MEMPHIS 6 Ihirtieth allniversary 011 Ihe legitimate stage. Behind tbe footlights his chief roles were Yiddish char aclers. He cOlllhllles Ihis special lalelll ill radio by playillg Ibe pari of Goldberg hi "Tbe Rise of Ihe 0 X *WLAC NASHY-:-LE 95 Goldbergs," beard through NBC every \'(/I'dllesday eVellillg at 7: 15 o'clock, E. S. T . LL €>O WSM NASHY'LE 11 -o ~-~Mx *KRLD OAlUS so rEX. - _. - - ~ e M O ';WF AA OAlliS ~ o East of Cairo o Yeast F oamers 10 ';WBAP FT.lliORTH26 Dramatic skete h; Oriental music ; direction, Chauncey R . Parsons, tenor; orchestra direc KPRC HOUSTON J8 tion, Harry Kogen. Announcer. Thomas CIi. Sven von Hallberg. Announcer, Neel Enslen. - WM iM • KTSA s.ANTONIO 75 u Mobiloil Cone·ert Breen, Jr. x~r:o WOAI s.ANTONIO~ Symphony orchestra under baton of Nathan @ Sylvania Foresters - ra €> to iel Shilkret. OXXX .. WTAR NORFOLK 24 VA. €) Halsey Stuart Program Male quartet; direction, Roy Close; orchestrJ direction, Bernard Altschuler. Announcer, -E ~X €> P WRVA RICH~t' O 57 The old counselor gives some financial ad Milton J. Cross. vice. Or~hestra direction, George Dasch. An- O'PM PM PM WDBJ ROANOKE 39 ,.... nouncer, Patrick Kelly. The Pepsodent Program -0Tx .M M · WEBC SUPER'R 74 WISC. V Palmolive Hour a - --- Amos 'n' Andy. · WISN MILlliA U. 58 Olive Palmer, soprano; P.lUl Oliver, tenor; o 'e x 0 Elizabeth Lennox, contralto; the Revellers; Cuckoo -0 1 X ~ 0 WTMJ MILlHU~ Louis James and James Melton, tenors; E l CD liott Shaw, baritone; Wilfred Glen, 'bass; Burlesque skit ; d.lnec b~nd , Announcer, CENTRAL TIME A lwyn E. W. Bach. orchestra direction, Gustav Haensehen. An ;'Dlvid~~ Tim~ nouncer, Phillips Carlin. 7~8~ with Anoth~r StatIon Page 30 WHAT'S ON THE AIR EASTERN TIME 10! ~ 11 !! ALA. 60BIRM'HAM *WAPI EJa I DID 39 BIRM'HAM WBRC 0 I a I DID ARK. 50 HOT SPGS. *KTHS I a I I 85 L'm ROCK *KLRA 0 I a I ~ I e COLO. 29 DENVER KOA 0 I a I @ I a 2 DENVER KLZ 0 la la Ie CONN. 52 HARTFORD*WTIC 0 I a I D IM D. C. 9 WASH' TON WMAL 0 I a I a I e 41WASH'TON WRC o l a l DI D FLA. 36 JACK'V'LE WJAX 0 I x I x I N 76 MIAMI B. WIOD I I I GA. 20 ATLANTA WSB 0 1 I I a ILL. 48 CHICAGO KYW I I I a 23 CHICAGO *WBBM 0 I D I I 74 CHICAGO wcn I I I 33 CHICAGO *WENR BV I BV I TIT 18 CHICAGO WGN 0 I a I N I D 2CHlCAGO *WIBO I I @I @ 33 CHICAGO * WLS I I I 13 CHICAGO WMAQ lne SiYlJ!jng IND. 62 FT.WAY'E*WOWO oialDID =-:-:~6_9_IN_D'P_'L_S _*W-::F=B=M~I -,:_1a I I dchool IOWA 72 C. BLUFFS KOIL 0 I a I a Ie 46 DAVENP'T *WO( ora TETM - "Jundayat Jeth Parker's" 46 DESMOINES*WHO I I I 79SIOUXClTY *KSCJ - -1- 1- 1_ The plot of "Sunday at Seth Parker's" is KANS.68 LAWREN'E*WREN X I e I @ I a not involved. Seth Parker is a resident of 4TOPEKA *WIBW Via la Ie Jonesport, Me. Each Sunday night his neigh 76 WICHITA *KFH 0 I a I a I e - bors gather in his front parlor and hold an old KY. 94COV'TON *WCKY 0 1xl I New England hymn sing. There's a little 28 LOUISVILLE WHAS 0 I I I a non-theological sermon by Seth,· a prayer or LA. 71 N. ORLEANSWDSU 0 I I I so, and the sweet, peaceful melodies of the old 78 NORLEANSWSMB 0 I a I I a hymns. ME. 40 PORTLAND WCSH 0 I I I PROGRAM that has employed the magic The musical accompaniments for the hymns MD. 52 BALTlM'RE*WBAL I I I A of sincerity to make a broadcast a thing come from an old-fashioned melodeon. No 6 BALTIMORE WCAO 0 laTa I e alive is "Sunday at Seth Parker's," a presenta attempt is made to burlesque the singing, nor are the characters played for comedy effects. MASS.45 SPRINGFIELD WBZ MID I E I tion of the N adonal Broadcasting Company. That "Sunday at Seth Parker's" is a real event Philip H. Lord, creator of Seth Parker, and 5BOSTON WEEI I 0 I x I 0 in the lives of many radio listeners, 'and not the man who plays the title role, himself is 69 BOSTON WNAC 0 I a I PIP just another program, is testified in thousands the explanation of the success gf the program. 4 WORC'TER WTAG ~ I a -I blN- of letters received by "Seth Parker" and by Lord, a native New Englander and familiar MICH.87 BAY CITY WBCM I a I a I e the NBC. The grand total of these letters with everyone of the characters who visit 70 DETROIT WGHP O.la 1 a I e reached 4,300 during a recent month, and Seth Parker, believes firmly in the program. 21 DETROIT WJR W 10 1DID hundreds are received after every broadcast. He insists the people are real people. 38 DETROIT WWJ 0 18 1XI X MINN.27 MINNEAP. WCCo 0 I M I M I e 92 ST. PAUL KSTP 0 1a l P I a The index letters in schedules indicate type of pro o The Philco Hour MISS. 73 JACKSON WJDX I a I 1 gram which will predominate during respective The old stager, Henry M. Neely; Lois Ben MO. 4_1 _KA_N. _CIT_Y ~KMBC Pia Ie half-hour broadcast period. nett, and orchestra conducted by William 0 1 Artz. 7 KAN.CITY WDAF X I XI a 0 1 B Band music 0 Organ 55 ST. LOUIS KMOX 0 I I I C Children's features P Popular music a The Voice of Columbia (With vocal sol09) 1 ST. LOUIS *KSD ~laLX I X Dance music D R Religious 1 Educational Dance Music 81 ST. LOUIS KWK I 0 1 i) E T Theatrical e NEBR.5 OMAHA *WOW 0 .1 1 1il G Grand opera V Vocal ensembles Light opera N.1. 17 NEWARK WOR ~I_DJ D IMV L W Wit, comedy M Instrumental I I I (Other than dance) X Station on air, but N News program variable CENTRAL TIME 9 910 10 ':'Divides Time • Dance music from New York with Another Station 3 0 30 W J[ AT'S 0 :N '1' II E A I It Page 31 March 5, 12, 19, 26 WEDNESDAY Plans New A venue 10 !~ II!! EASTERN TIME o 0 I N WGR BUFFALO 1 N. Y. of Helpfulness o I -1- WKBWBUFFALO 93 I€) I€) Ie *WMAKBUFFALO 36 OT€)1aI 6 WAB G~~ 0 1€) le i e WEAF NEW YORK 12 THE RADIO HOUSEHOLD INSTITUTE (-) @I @I@ WJZ NEW YORK 22 INAUGURATES EXCHANGE OF IDEAS X I @ 1 @ @ WHAM ROCHIER 61 o I I *WHECROCHTER 90 0 1 I \VCY SCHEN'OY 25 The Radio Household Institute - Elizabeth Carter, director - is o Ia Ia le 1*;-:W=FB_L_sY_RA;,.:..:CU;,:.:SE:.:,3=-6 ..,...,...... ,,..... on the air every week-day morning except Friday, beginning at II :15, E. S. T., over WEAF and associated stations. o I a 1 - WBT CHARLOT 54 N. C. 1 1 I WPTF RALEIGH 14 ~fll€)'--ll--=e~ /-;;w=W=N;:-C_AS _HE-=V·L..:....E-=. 3....."...,..".".,,- ELIZA BETH CA RTER, of the 1 WADC AKRON 78 OHIO Radio H 01l.lehold Institute Staff. 0 1€) €) Ie I 1 I *WFJC AKRON 91 ERE'S good news, everybody! The Ra her youngsters have a sli ce (she's so fi nicky l -o~l---:-a--+I---=a-!i---e- WKRCCINCINNATI 1 H dio Household Institute has just discov about what she gives those children of hers!) . PIX 10 1T WLW CINCINNATI 16 ered a brand-new way to be helpful- through In other words, Mrs. Atkinson's fudge cake o I I I WSAI CINCINNATI 79 came out just perfect-so perfect and so de the exchange of recipes with listeners-in. It o I€) I DI D WHK CLEVEL'O85 all began when Miss Carter, cookery expert of licious that of course Miss C arter decided to o!a I I WI AM CLEVEL'O 53 the Institute staff, opened a letter from an en give the recipe over the air, so that everybody I 1 1 WAIU COLUMB'S 10 else could try it too. thusiastic listener-in and found a recipe for DI DI€) Ie *WCAHcOLUhIB'S89 chocolate fudge cake, with a fudge frosting. And that's what we mean by the "exchange €) [ €> WSPD TOLEOO 80 The letter was from Mrs. L. S. Atkinson, of of ideas." Mrs. Atkinson's cake recipe was oraT *WKBNYO 'NGST'N 3 Bronxville, N. Y., and this is what she said: too good to keep to herself, because half the I' I 1 "I love to cook, and sometimes I discover a thrill of discovering something wonderful o I 0 I D KFJF oKlA.OTY 93OK LA. recipe that is so extra good I just long to pass comes in passing it along to somebody else! I9 1 I 0 WKY OKLA.CJTY36 it on to somebody else to try! That's why I'm She handed her recipe on to the R adio House I r.KV OOTULSA 60 enclosing a recipe for chocolate fudge cake hold Institute; Miss Carter made the cake o I 1 I :'WHP HARRISB'G 89 PA. and fudge frosting. I've just made the most loved it-and in turn passed the recipe along o I€) I€) Ie WLBW OIL CITY 72 delicious cake in the world, using this recipe; to all the other thousands of listeners-in; so Ol D P D WCAU PHILAO. 63 the cake is reposing on my kitchen table this probably that night at dinner-time f amilies all I *WFAN PHI LAO. 7 I----l---!----!--I minute, and I wish you could see it:--it's per the way from Maine to Oklahoma were enjoy *WFI PHILAO. 2 fect! I'm so enthusiastic that I want every ing Mrs. Atkinson's pet fudge cake! 1- ---+-:D=-+----+--- I WUT 0 1 * PHILAO. 2 body to hear about it, and I hope that other C H OCOLA T E FUDGE C AKE X I@ .@ I D KDKA PlmB'GH44 listeners will send in their pet recipes to you, (All measurements are level.) o le 1D WcAE PlmB'GH 68 so that I can hear about them." £ cups sifted Swans Down Cake Flour. Po':.-f-~+---::::+-- I WJAS PlmB'GH 7S Well, inside of fifteen minutes Miss Carter 2 teaspoons bak ing-powder. o l€)J Pie liz teaspoon salt. WEANpROVIO'NCE24 R.t. had donned her apron and was out in the In ~l€)l€) ' e liz cup butter or other shortening. WJAR PROVIO'NCE3S stitute kitchen, trying the recipe for Mrs. 1 cup sugar. la l I Atkinson's favorite fudge cake. And it cer 2 squares unsweetened chocolate, melted. -oT€)1€) e WD OD CHmA. 74 TENN. I egg, we ll beaten. @ WMC MEMPHIS 24 tainly was a success, as all the rest of the In I teaspoon vanilla. j)JflI I\) stitute staff can testify! Miss Byrnes took her Y4 cup milk. o I €) ' e *WREC ~IEMPHI~ mind away from acting long enough to eat Sift flour once, measure, add baking-pow :0 ~Q _ ~VLAC NASHVU"; two pieces; Mrs. Milton almost decided to let der and salt, and sift together three times. D lfr ~ f-~ WSM NASHV'LE 11 P V· KRLD OALLAS so TEX. o *WFAA OALL~ 0 Palmolive Hour @ St. Regis Hotel Orchestra o X ; WBAP FT.WORTH26 Direction, Vincent Lopez. Announcer, Neel o t--- a KPRC HOUSTON 38 €) Floyd Gibbons Enslen. o D *KTSA S-ANTOSJO 7S Headline Hunter, stories of adventure. @ Slumber Music 1-0 f---[j Dfi'l WOAI s.AN~ e Central Park Casino Orchestra StrinE: ensemble; direction, Ludwig Laurier. o D - ·WTARNORFOLK 24 VA. Direction, Leo Reisman. Announcer, Edward Announcer, Milton J. Cross. W €) D D WRVA RICH~\,O ~-; Thorgersen. 1 €) The Pepsodent Program 0 €) €) e WDBJ ROANOKE---; 0 Lew White Organ Recital Amos 'n' Andy. Dla ! X l€) *WEBC suPER'R 74 WISe. 1 Announcer, Neel Enslen. WJZ. 0 €) €) e *WISN ~\Il\\~U ~ o IE) X 10 WTM J MILW\U. 8 Page 32 WHAT ' S ON THE AIR Ma.rch Cream butter thoroughly, add sugar gradu doubly helpful to every woman who listens in. 6, 13, 20, 27 THURSDAY ally, and cream together until light and fluffy. The Institute will act as a clearing-house for Add chocolate and blend; then add egg and ideas-receiving recipes, trying them out, and EASTERN TIME vanilla. Add flour, alternately with milk, a then relaying them along to the other listen 6~7?O small amount at a time. Beat after each ad ers-in. dition until smooth. Bake in greased pan, 8 x But, of course, we don't want to limit this ALA. 60 BIRM'HAM *WAPI NI EIMI V 8 x 2 inches, in moderate oven (325 degrees mutual exchange of ideas to recipes alone, be 39 BIRM'HAM WBRC 01 Plel B F.) one hour. Cover top cause it has always been the ARK. 50 HOT SPGS. *KTHS IXI I and sides with fudge frost- aim of the Radio House 85 L'TLE ROCK*KLRA I le i ing: hold Institute--ever since COLO. 29 DENVER KOA YOU CAN GET THESE FREE- 0 1 le lNX FUDGE FROSTING it first went on the air over Free samples 2 DENVER KLZ M two years ago - to help olalel 2 squares unsweetened choco Brand-new, tested recipes CONN. 52 HARTFORD*WTIC late, cut in pieces. Detailed menus women with every prob DI9 1 I Ideas on entertaining D. C. 9 WASH'TON WMAL NEIMlel P 2/3 cup cold milk. New and better washing meth· lem of home-making. It 2 cups sugar. ods may be a new and better 41 WASH'TON WRC 0 19 16 10 Dash of salt. Advice (In the care and feed- FLA. 36 JACK'V'LE WJAX 0 1 16 1 2 tablespoons light corn syrup. ing of children way to wash clothes, or 2 tablespopns butter. Beauty secrets house-cleaning help; it may 76 MIAMI B. WIOD le !x 1 teaspoon vanilla. Fascinating fashion helps I Hints on smart hostessing be the last-minute word on GA. 20 ATLANTA WSB I I I Clever housekeeping helps ILL 48 CHICAGO KYW Add chocolate to milk table decorations, or au I I I and place over low flame. Tune in on the Radio House thentic advice on between 23 CHICAGO *WBBM hold Institute, and find out how 01 PI I Cook until mixture is to get all these things-free! ' meal lunches for school 74 CHICAGO wcn clCI EID The Institute is on the air every smooth and blended, stir week-day morning, except Fri children. The Inst i tu te 33 CHICAGO *WENR CI I I ring constantly. Add su day, beginning at 11: 15 Eastern programs deal with every 18 CHICAGO WGN ElclCID gar, salt and corn syrup, time, and 10:15 Central time. phase of home-making, 2 CHICAGO *WIBO I l e l D and stir until sugar is dis- whether it's baking a new 33 CHICAGO *WLS I VI NI E solved and mixture boils. fudge cake, or planning a 13 CHICAGO WMAQ I I I Continue cooking, without stIrnng, until a party, or hanging the new living-room cur- IND. 62 FT.WAY'E*WOWO oialDIC small amount of mixture forms a very soft tains! 69IND'P'LS *WFBM olalel ball in cold water (232 degrees F.). Remove The Institute is very anxious to be of prac IOWA 72 C. BLUFFS KOIL NIOIDIV from fire. Add butter and vanilla. Cool to tical help to every woman who listens in; and lukewarm (110 degrees F.). Beat until of the Institute staff feels that the exchange of 46 DAVENP'T *WOC I I I 46 DESMOINES*WHO right consistency to spread. ideas between broadcaster and listeners-re I I I laying helpful hints from one listener-in to all 79 SIOUX CITY *KSCJ When Miss Carter broadcast this recipe she I I I asked all the listeners-in to participate in the the other thousands-will add a great deal to KANS.68 LAWREN'E*WREN 0 10 1 10 recipe exchange, forming a "mutual benefit the usefulness of the programs. 4 TOPEKA *WIBW I CI NI V association" for passing along helpful hints. So every listener is urged to contribute to 76 WICHITA *KFH olalelD She particularly asked the listeners to contrib the mutual benefit association! Let the Radio KY. 94COV'TON *WCKY I le lM ute their favorite cake recipes-and what a Household Institute be the means of passing 28 LOUISVILLE WHAS I I I beehive of activity the Institute kitchen has your good ideas along, so that everybody may LA. 71 N. ORLEANSWDSU I I I been ever since! The response has been de profit by them. If two heads are better than 78 NORLEANSWSMB lightfully enthusiastic, and Miss Carter is hav one, surely two and a half million heads can ME. 40 PORTLAND WCSH PlI a 1' e 1'x° ing a wonderful time trying out new cake contribute a great many helpful suggestions MD. 52 BALTIM'RE*WBAL I IDID recipes. Of course she won't be able to give on home-making! 6 BALTIMORE WCAO PI P ie la all of these recipes over the air, but she intenas MASS.45 SPRINGFIELD WBZ EIME P to give as many as possible, including the e OTHER NBC HOME PROGRAMS 5BOSTON WEEI Xl a cx name and address of the donor (if permission is granted). Many of the recipes which are Wednesday at 10:45 A. M.-Mary Hale Martin's 69 BOSTO N WNAC P P€) a not given over the air will be included in the Household Period. From Libby's Model Kitchen. Chi 4 WORC'TER WTAG M cago to WJZ, WBZ, WBZA, WMC, WSB, WAPI, a e 0 special bulletins which are prepared at the In MICH.87 BAYCITY WBCM WJR, WHAM, KDKA, WLW, KYW, KWK, WREN, 0 stitute for mailing out to the listeners. WHAS, KFKX, WBAL, WSM, WSMB. 70 DETROIT WGHP 0 w ela Tuesday, Wednesday, Thursday, at 11 A. M.-Fore We think that this exchange of ideas will cast School of Cookery. WJZ, WBZ, WBZA, WHAM, 21 DETROIT WJR MIM o D enable the Radio Household Institute to be KDKA, WLW, KWK, WREN, WJR, WGN. 38 DETROIT WWJ O lE) XX MINN.27 MINNEAP. wcco P I Plel P 92 ST. PAUL KSTP I IMI P o Hotel Shelton Orchestra The index letters in schedules indicate type of pro MISS. 73 JACKSON WJDX Concert music. I le l0 gram which will predominate during respective MO. 41 KAN. CITY KMBC -olaJ w~ half-hour broadcast period. E) Civic Repertory Theater 7 KAN. CITY WDAF C EM P Eva Le Gallienne's weekly presentation. B Band music Organ 55 ST. LOUIS KMOX a o C Children's features P Popular music e Bernhard Levitow and His Commodore 1 ST. LOUIS *KSD 0 D Dance music (With vocal solos) Ensemble R Religious 81 ST. LOUIS KWK E Educational Concert. T Theatrical G Grand oper:a NEBR.s OMAHA *WOW 0 M D RE V Vocal ensembles L Light opera a Ward's Tip Top Club N.1. 17 NEWARK WOR C M X DV M Instrumental W Wit, comedy Variety program. (Other than dance) X Station on air, but N News program variable €) Fro-Joy Players CENTRAL TIME 5 6 • Dance music from New York ':'Divid es T ime with Another Sta tion 5 30 6 30 WHAT'S ON THE AIR Page 33 Mareh 6, 13, 20, 27 THURSDAY EASTERN TIME N I a I PI P WGR BUFFALO 1 N. Y. o I 10-1- WKBW BUf'FAL~ - I l r- ·-WMAKBUf'm O 36 o Ia ~ €) I0 WABC NEWYOR K 32 oral€)i 0 - WEAF NEWYORK 12 0 1@ I €} 10 WJZ NEW YORK 22 N I D I €} I P WHAM ROCH 7ER 61 C I 0 10 10 *WHECROCH7ER 90 I a I r ~CY S CHE~ ' DY 25 o Ia 10 10 *WFBL SYRACUSE 36 - I Ia I WBT- CHARLOT 54 N. C. - -I I -I WPTF RALEIGH 14 o Ia I€)1 )[ WWNC ASHEV'LE 3 o I XI PI 0 WADC AKRON 78 OHIO :.J-_l ~ · WF JC AKRON 91 M Ia J €) LQ. ~KRCCI N CINNATI 1 PI PI E I P WLW CINCINNATI 16 ~I WSAI CINCINNATI79 The escape 0/ Marty Durgan, a scene J /rolll "Cbicago's Sheik Slayer," a recent o I PI Rio WHK CLEVEL'D 8S broadcast 0/ I a I I WTAM CLEVEL'D 53 I I I WAIU COLUMB'S 10 True Derective o 0 oTR ·WCAHcOLUMB·S89 ~M J M I ~ WSPD TOLEDO 80 Mysteries X Ia I€) I0 ~WKBN YO'NcsrN 3 I T KFJF OKLA.CITY93 OKLA. NE of the swiftest-moving radio I O features, the True Detective Mys -I : I WKY OKLA.C1TJ36 teries program broadcast over CBS ev q I -I *1<:\'00 TUlSA 60 ery Thursday evening, owes much of its GERTRUDE Ofa I €) I ·WHP HARRISB'G89 PA. popularity to the action which takes WICKES, /elllil1il1e lcad, as a "1(1I11I11al1'S i place in the studio. Reproducing as it o Ia €) I-V WLBW OIL ClTY 72 111011." docs true stories of various police cases, DNTM pTo WCAU PHILAD. 63 it is often impossible to go into every 01 0 ·WFAN PHI UD. 7 detail of the story, and so far no one ;WFl PHILAD. 2 has actually been murdcrcd in the broadcast; but when a Ia I struggle is indicated in the script the actors proceed to strug I 0 jVLlT PHILAD. 2 gle; when the gong and siren on the police-cars are heard, E I B a P KDKA PIITSB'GH 44 there are sirens and gongs in the studio. O~ ~CAE PIITSB'GH 68 Staged under the direction of Charles Schenck, one of ra 0.1. t dio's pioneers in stagecraft, "True Detective Mysteries" utilizes M I€) €)1 0 WJAS PIITSB'GH75 approximately the same cast each week to dramatize the most M I 0 ' 010_ WEANpROVID'N CE24 R.t. JACK MacBRY DE, leadillg lIIall . thrilling story in the current issue of the magazine from which o I a ! €) I 0 WJAR PROVID'NCE35 it takes its name. Much of the program's success is due to the fact Mr. Schenck has been able to assemble the cast which his () I a: elM WDOD CH AlTA. 74 TENN. experience has shown him possesses really ideal voices for the - PfJ'> I€) I X WMC MEMPH1S24 microphone, as well a~ dramatic ability. The sound effects, -0 I I L ;-WRECMEMPHIS 6 pistol shots, slamming doors, crashing glass, speeding autos--cvery conceivable noise, in fact-are all produced by WLAC NASHV'lE ;; one man, who sets up his apparatus before his own special microphone, an d, working from his own copy of (he I I-I · script, follows his cues as carefully and promptly as do the actors. M X MP 0 WSM ~ASHV'L ~ <;Ll P P I*KRLD DALlAS so lEX. - \MT - · WFAA DmAS ~ o Black and Gold Room Orchestra o To Be Announced W ! ! x 0 I*WBAP n.wORTH26 Direction, Ludwig Laurier. Announcer, John S. Young. o Bernie Cummins and His Hotel New Yorker Orchestra M -~~ :::;A~~::~:: 0 WOAI S,ANTONIO a American Home Banquet \\:'alta Cummins, soloist . Announcer, Ned -r~ ~ Reincarnation of historical cluracters. An Enslen. Y -N p i E- "WTAR NORfOlK 24 VA. nouncer, Kelvin Keech . @ Whyte's Orchestra o D €} I N WRVA RICH7IrD 57 1 €) Mid-week Hymn Sing Direction, Smith B.lllew. p a €) 0 WDB J ROANOKE 39 - P N p lM ~WEBC sup~~ WISe. Mixed quartet-Arthur Billin!;s Hunt, bari a The Pepsodent Program (First 15 min.) tone and director; Clyde Oen!;ler, tenor; c a €) P · WISN MILlUU. 58 Helen Jenke, contralto; Muriel \'\Tilson, so Amos "n' And}'. t prano; George Vause, acc ompanist. An - C M D~' D~; WT ~' J MILW4U. 8 nouncer, Marley R. Shcrris. o The 7-11's Billy Hillpot, vocalist ; orchcstr~ direction, CENTRAL TIME D :1 \'c Grupp. Announcer, N,'cl rnslen. * Dh' idu Time with Another StatioD Page 34 WHAT'S ON THE AIR March THURSDAY 6, 13, 20, 27 RADIO NEWS EASTERN TIME 8~9i! Station WLW, at Cincinnati, has engaged for additional hours of advertising programs Henry Thies and his Victor-recording orches carried. Less than one per cent. of Columbia's tra on a full-time basis. total time on the air was devoted to actual ad ALA. 60 BIRM'HAM * WAPI o lo le l E vertising announcements. 39 BIRM'HAM WBRC o l@IOIV ARK. 50 HOT SPGS. *KTHS 0 10 1 I The long-reported Vatican Wireless Station 85 i:m ROCK*KLRA I I I is soon to be built", according to a report from Edwin K. Cohan, well-known radio engineer. COLO. 29 DENVER KOA Vice-Consul Wilcox, Rome. for several years connected with Station WaR, O IO I@ IO has joined the Columbia Broadcasting System 2 DENVER KLZ OI@IMIM staff as technical supervisor. CONN. 52 HARTFORD*WTlC I I I Official Soviet reports indicate that there are D.C. 9 WASH'TON WMAL 01@le10 now sixty-five broadcasting stations in the So 41 WASH'TON WRC O IO IE) I@ viet Union and over four hundred thousand WTIC, at Hartford, Conn., while on the air receiving sets in operation. The Soviet Union only part time, is reaching out with its 50,000- FLA. 36 JACK'V'LE WJAX O IO la l fJ proposes to spend $16,000,000 adding eighty watt transmitter. It has been received as far 76 MIAMI B. WIOD o lo la l a seven new stations within five years. west as Australia and as far east as England. This station introduced the popular "Seth GA. 20 ATLANTA WSB O IO IE) l fI Parker" sketches and the much-admired Rudy ILL. 48 CHICAGO KYW XI la l fJ Vallee 'to the radio public. According to the testimony of William S. 23 CHICAGO *WBBM 1@le10 Paley before the Federal Radio Commission, 74 CHICAGO WCFL 01 PI BI practically 75 per cent. of the programs sent 33 CHICAGO out from W ABC are "sustaining programs" The U. S. Department of Commerce has an *WENR EI I I carried to the studios of the seventy-one affili nounced that a private broadcasting police net 18 CHICAGO WGN 01 0 1 PI P ated stations without charge to them. In re has been put in operation in Europe. Police of 2CHICAGO *WIBO turn for this service the stations accept five Austria, Germany, Poland, Czechoslovakia and 0 10 10 1 P hours of sponsored programs from Columbia Rumania are co-operating in its use. Other 33 CHICAGO *WLS RI 0 I T I@ without charge, and are paid a nominal sum countries will soon be added. 13 CHICAGO WMAQ I I I IND. 62 FT.WAY'E*WOWO 010lel0 691ND'P'LS *WFBM I le i IOWA 72 C. BLUFFS KOIL E I@leT€f 46 DAVENP'T *WOC I I I 46 DESMOINES*WHO o l o l a l 79SIOUXCITY *KSn I I I KANS.68 LAWREN'E*WREN Xl e l @l e 4 TOPEKA *WIBW ol@IXI P 76 WICHITA *KFH ol@IVIM KY. 94COV'TON *WCKY I I @IV 28 LOUISVILLE WHAS o l o l a l fJ LA. 71 N. ORLEANS WDSU I I I 78 NORLEANSWSMB o l o l a l fJ ME. 40 PORTLAND WCSH o l o l a l @ MD. 52 BALTIM'RE*WBAL XIXI @l fJ 6 BALTIMORE WCAO 0 1@le10 MASS,45 SPRINGFIELD WBZ MV1 0 1@l fJ 5 BOSTON WEEI o l o l a lW 69 BOSTON WNAC 0 1@le10 4 WORC'TER WTAG 0 10 1 PI @ MICH.87 BAY CITY WBCM I I I 70 DETROIT WGHP o l@ le 0 21 DETROIT WJR Some Thursday night at 10, E, S. T., tune in WOAI, in old San Antonio, Tex., and hear GEBHARDT'S M 10 1@ fJ MEXICAN PLAYER5--Eduardo L. Martinez conducting. They are favorites in the Southwest. 38 DETROIT WWJ o l o l a @ MINN.27 MINNEAP. wcco o l@ le x 92 ST. PAUL KSTP P l o la fJ The index letters in schedules indicate type of pro o The Vagabonds (First 15 min.) MISS. 73 JACKSON WJDX 0 10 1 gram which will predominate during respective Political Situation in Washington MO. 41 KAN. CITY KMBC o l "Ple half-hour broadcast period. - --- - 0 To-night (Last 15 min.) 7 KAN. CITY WDAF P Frederick William Wile, from Washington. o l o la Band music Organ 55 ST. LOUIS KMOX B 0 C Children's features P Popular music @ (With vocal 80101) Manhattan Moods 1 ST. LOUIS *KSD a l o a fJ Dance music ~ D R Religious Portrayal of New York life in music. 81 ST. LOUIS KWK Educational 10 1@ l fJ E T Theatrical Grand opera True Detective Mysteries NEBR.s OMAHA *WOW o l o l a lEM G V Vocal ensembles e Light opera Dramatization of famous crimes. N. J. 17 NEWARK WOR MV IMV I VIM L W Wit, comedy M Instrumental I I I (Other than dance) X Station on air, but o The De Voe Redskins N News program variable CENTRAL TIME Ben Selvin and orchestra with vocal soloists. ~:'Divides Time • Dance music from New York with Another Station 7?o8~ \V 11 A '£ ' SON '1' II E A I H Page 35 March 6, 13, 20, 27 THURSDAY EASTERN TIME o I 0 IE) I €) WGR BUFFALO 1 N. Y. o I€) ' 0 ' €) WKBW BUFFALO 93 - I I *WMAKBUFFALO 36 O ! €)-I O -- 0WABC N~~ 1) 101 €) I€) WEAF NEW YORK 12 0-10 1@ I €j WJZ NEW YORK 22 X 10 I @ I €j WHAM ROCHIER 61 -X-I €) I 0 I M *WHECROCHIER 90 0 10 I €)~ WGY SCHEN'OY25 f-i €) 10 1 €) *WFBL SYR ACUSE 36 1)I (fit) I WBT CHARLOT 54 N. C. o I 0 I I WPTF RALEIGH 14 0 1€) I X I X WWNC ASHEV'LE 3 - P-I €) I 0 1€) WADC AKRON 78 OHIO 0 10 1 R I R *WFJC AK RON 91 O l€) I 0 I€) WKRCCINCINNATI 1 -Xi 0 -1 P I\) WLW CINCINNATI 16 0 10 I€) I €) WSAI CINCINNATI79 Jlrrhur Jlllen.. o 1€) I 0 I €) WHK CLEVEL'O 85 O l1fj"8r WTAM CLEVEL'O53 _ I_ _I~ WAIU COLUMB'S10 1=< 1 1 I *WCAHcOLUMB'S 89 M T€5To l €) WSPD TOLEDO 80 -0 I€) I 0 I X - *WKBN YO 'NGST'N 3 -NT I TR KFJF OKLA.ClTY93 OKLA. I I€) I WKY OKLA.ClTY36 ~:!--~~~--- I ------_1_ 1 ~ *KVOO TULSA 60 ARTHUR ALLEN, in make-up alld costume, ready for his eI1trallce ill Olle of the Socolly 11M I D *WHP HARRISB'G 89 PA. lalld Sketches, heard Tuesdays at 7:30 p. 111., 0 1€) I 0 I€) WLBW OILCTTY 72 E. S. T. The fall mail of the "Lucky Strike Tel/or" reaches huge proportions, eVeII thougb - DT D -I 0 I €) WCAU PHILAO. 63 his lIame is 1I0t often al1lloullced. THEa o I €) I E I€) *WFAN PHlLAO. 7 ALBAN sillgs every Saturday at lOp. 111., E. S. T. Programs come alld programs go, bllt &1-9 1€) I€) *WFI PHlLAO. 2 FRANK LUTHER, tetlor, cOlltilmes before tbe I I 1 *WUT PHlLAD. 2 micropholle. Last mOllth he was f eatllred each 44 MOllday with tbe Edison program. Recogllize X 10 10 1€j KDKA PImB'GH bim? Nearly all the hitherto pllblished pic 0101€) I ~ WCAE PITTSB'GH 6S tures of HARVEY HAYS have shollJII him ill 1€) 1 1€) JAS PITTSB'GH 7S his favorite role of "The aIel Piolleer" of tbe o 0 W "Empire Builders." -0 -I €) 10 1€) WEANpROVW'NCE24 R.t. 0 1Q IQ l €) \\IjAR PRO VW'NCE3S M IM I M rM WDODCHATIA. 74 TENN. 0 10 I€) I i) WMC MDIPHIS 24 o I €) I 1X *WREC MEMPHIS 6 -0 €) 1 1X *WLAC NAS~V'LE 9S o I 0 1€) 1X \\ISM -NASHV'lE 11 ! 1 xTx *KRLD OALLAS SO TEX. I I 1 ·WF AA OALL.~S 26 o Fleischmann Sunshine Hour €) Champion Sparkers X I 0 €) 1i) *WBAP FT.WORTH26 Rudy Vallee and his orchestra. Announcer, SportS drama, Phillips Carlin; Ir\'ing Kauff 0 10 €) 1€j KPRC HOUSTON 38 Graham McNamee, mann, baritone ; orchestra dircction, Gustav I W M l X "KTSA s.,INTONIO 7S H 'lcnsc hen. Announcer, Marthin Pro\'cnscn. €) Seiberling Singers o L0 1 €) 1i) WOAI s.ANTOSIO 6S James Melton, tenor; W' i1fred Glenn, bass; @ Smith Brothers x [ x i Xl X ·WTARI-iORFOLK 24 VA. male quartet; singing violins; orchestra di S.:rappy L.uubcrt and Billy Htllpot, ,·o.::lIiH<; o I 0 I €) I €j WRV A RICH~I'O S7 rection, Frank Black, Announcer, Paul Du ordlCStra di rection, And), S.lnclb. ,\n mont. nounccr, R.1lph Frecsc. -0 €) M P WDBJ ROANOKE-; 0 10 D I i) ·WE BC SUPER'R 74 WISe. €) Jack Frost Melody Moments €j Maxwell House Melodies o €) 0 X ·WISN ~IlLU U. 58 Oliver Smith, tcnor; Eugcne Ormandy, vio Dixie trio- Vi.:-tor Hall, Lconard Stokes .1nd €) i) ~llL\H U. 8 linist and director of orchestra. Tubby \XTayant; direction, David ~lendo za. o 0 WUU o To Be Announced Page 36 WHAT'S ON THE AIR March THURSDAY 6, 13, 20, 27 EASTERN TIME 10 !~ II!! ALA. 60 BIRM'HAM * WAPI I I I 39 BIRM'HAM WBRC olalE)le ARK. 50 HOT SPGS. *KTHS O lo l@ lx 85 L'TLE ROCK *KLRA o lalE)le COLO.29 DENVER KOA 0 10 1@ 1€) 2 DENVER KLZ .0 IalE)le CONN. 52 HARTFORD*WTIC ~ I I D. C. 9WASH' TON WMAL o lalE)le 41 WASH'TON WRC o lo la la FLA. 36 JACK'V'LE WJAX 0 10 DIN 76 MIAMI B, WIOD 00 1 GA. 20 ATLANTA WSB 0 10 ' I ILL. 48 CHICAGO KYW 0 10 €) 23 CHICAGO *WBBM ola PID 74 CHICAGO WCFL I I I 33 CHICAGO *WENR DYI 18 CHICAGO WGN e l PINID 2 CHICAGO * WIBO GIDIDID 33 CHICAGO *WLS TIVl0 1W 13 CHICAGO WMAQ I I 10 IND. 62 FT.WU'E*WOWO olalE)IO 691ND'P'LS *WFBM I I E)la IOWA 72 C, BLUFFS KOIL o la Ble 46 DAVENP'T *WOC I I 46 DESMOINES*WHO 0 10 1 I 79SJOUXCITY *KSCJ I I KANS.68 LA WREN'E*WREN E) IE) @ e 4TOPEKA *WIBW X alE) e 76 WICHITA *KFH olalE) le KY. 94 COV'TON *WCKY E) IE) IMI 28 LOUISVILLE WHAS o lo la €) LA. 71 N. ORLEANSWDSU ola I 78 NORLEANSWSMB 0 10 1 I€) ME. 40 PORTLAND WCSH 0 10 1 I MD. 52 BALTIM'RE*WBAL E) IE) IPIO 6 BALTIMORE WCAO olalE)le MASS.45 SPRINGFIELD WBZ E) IE) I EI 5 BOSTON WEEI 0 10 N 69 BOSTON WNAC ola P p One of the accomplished pianists oJ the CBS staff is VIRGINIA ARNOLD, who provides the mces 4 WORC'TER WTAG sary accompaniment for nervous amateurs or for distinguished singers and artists, ELSIE THOMP ° lo lNI SON is the "singing orga~ist" heard each Tuesday night on the "Publix Radio-vue" Hour, GEORGIA MICH.87 BAY an WBCM BACKUS, dramatic artist and writer, appears weekly in three broadcasts-"Arabesque," "Henry 70 DETROIT WGHP o lalE)le George" and "Nit-Wits," YOLANDE LANGWORTHY not only writes and produces "Arabesque," but plays the role of "Zuweida." WINNIE LIGHTNER was featured recelltly 011 Koister Hour. 21 DETROIT WJR E) IE) I RID 38 DETROIT WWJ o lo la la MINN.27 MINNEAP, WCCO olMIMle 92ST, PAUL KSTP 0 10 1DI €) The index letters in schedules indicate type of pro o Grand Opera Concert MISS. 73 JACKSON WJDX o lo la l€) gram which will predominate during respective MO. 41 KAN. CITY KMBC 0 1 P E)le half-hour broadcast period. a National Forum from Washington 7 l AN. CITY WDAF 00 0 €) Prominent Government speakers on topics of B Band music o Organ national interest. 55 ST. LOUIS KMOX 0 1 C Children's features P Popular music 1 ST, LOUIS *KSD 0 0 D Dance music (With vocal solos) E) Dream Boat a a R Religious 81 ST, LOUIS KWK E) E) 0 €) E Educational Concert ensemble playing slow rhythm mu T Theatrical sic. G Grand opera NEBR.s OMAHA *WOW ~o€)a V Vocal ensembles L Light opera N.1. 17 NEWARK WOR XIYMID1MV W Wit, comedy e Dance Music M Instrumental -T T I - - (Other than dance) X Station on air, but N News program variable CENTRAL TIME ::' Divide5 Time • Dance music from New York with Another Station 9 ;!10!~ \" II AT'S ox THE AIR Page 37 I 6, l:.a~~~ 27 THURSDA Y I BUILDING AN AIR CASTLE ~o ~~ II!! EASTERN TIME The National Radio Home-makers Club Opens Its New Studios I ~OJ a Ja WGR BUfFALO 1 N. Y. o I a I€) I 0 WKBW BUffALO 93 I I P;wMIKBuffALO 36 I-::-+--:c-~ ------By EVE M. CONRADT-EBERLIN o Ia€) ' 0 WABC NEW YORK 32 ~loT aTa WEAF NEW YORK 12 VEN as I am writing, Ida Bailey Allen mal mulberry draperies at the window com €) I €) 10 I 0 WJZ NEW YORK 22 plete the picture. E. and several of her assistant home-makers €) I €) I 0 I 0 WHAM ROCH'TER 61 In the model kitchen, decorated in ivory, are busily hanging curtains and putting on the 1-0 I a LL *WHECROCH'TER 90 finishing touches preparatory to the opening orange and blue to give the most light, not I I I WGY SCHEIfOY25 of the new home of the National Radio only the last word in electrical kitchen equip 0 -: a 1€) I0 *WFBL SYRACUSE 36 Home-makers Club in March. Though the ment has been installed, but also a modellaun OfoTaTa WBT CHARLOT 54 N.C. club is only two years old, it has already out dry and a built-in dinette of the club's own design. It is in this kitchen that Grace White I I WPTF RALEIGH 14 grown its original commodious quarters and I-O--!-Ia--!-I €)--l-I 0- WWNC ASHEV"Lr: 3 has had to take three times as much space to will prepare the dishes described by Mrs. Allen house its staff of thirty-eight members and every morning in her Fundamental Foods 1-0 -1a T DT b WADC AKRON 78 OHIO to carryon the business of giving twenty-six broadcast, and here also the other food talks 6 10TPf *WFJC AKRON 91 broadcasts each week, which are heard from and the weekly laundry broadcast will be 0 ' a I€) I D WlliclNCJ~ coast to coast over the Columbia Broadcasting given. PV I BT @ I p WL W CINCINNATI 16 System's network. When Carolyn Cornell and Helen Chase tell o I 0 I I ' WSAI ClNClNNATI79 The new headquarters, located at 1819 American women how to acquire beauty, they o 1a I D I D WHK CLEVEL'Oas Broadway, consists of five soundproof studios, will be speaking from an exquisite green-and 0 10 I I WTAM CLEVEL'O 53 including model kitchen, nursery, beauty bou gold boudoir. The walls are warm jade green I 1 WAlU COLUMB'S 10 doir, bedroom and salon, an immense recep trimmed with maize, and the green and maize o I I 1 *WCAHcOLUMB'S 89 tion hall, ten private offices for the staff of flowered chintz hangings give the effect of o 1a I €) I 0 WSPD TOLEDO 80 copy writers and executives, a general office, fields of buttercups at the window. The ruf t-0J a 1 I *WKBN YO'NGSrN 3 a library and a model control-room. fled toilette table, so daintily French, reflect o 1a TI =oTI =D:-I ~KF=JF::---o-Ku.-c-m-93-0=-=K=LA.""" 1 Immediately on entering the outer. office one ing lovely amber bottles and jars of precious feels that beauty is the keynote of the club. beauty lotions in its mirrored top, will be the 0 10 I @ e WKY OKU.cm36 It is Mrs. Allen's personal belief that busi secret envy of every woman visitor. 0 10 @ I X *KVOOTULSA 60 ness people should be surrounded by as much The boudoir leads into a perfectly furnished 0 1a I€) I 0 *WHP HARRlSB'G 89 PA. charm as in the average home, and in the new bedroom and nursery, from which the talks 'OTa1 €)To WLBW OILCITY 72 club quarters the utmost in efficiency has been on practical nursing and child care will ema -0 -1 M I D I 0 WCAU PHI UO. 63 obtained without a sign of commercialism nate. Every mother will be fascinated by the I-PTa T pTp *WFAN PHiLAO. 7 creeping in. From the typists' room, with its charming nursery equipment-collapsible rub orOTaIE) ·WFI PHIUO. 2 warm, French-gray walls, coarse-meshed ivory ber bath-tub, white enameled scales, ivory *WUT PHIUO. 2 curtains with gay-colored borders worked in work-table and dainty basinette. No needless !)l €) tx , X KDKA PlmB'GH .. wool, and deep-piled green rug covering the frills and bows appear to collect dust and o I 0 I I WCAE PITlSB'GH 68 floor, to the imposing formal salon, the artis germs in this modern nursery, which is yet o laTpf WJAS PlmB'GH 7S tic traces of the clever home-maker can be pretty enough to please the most motherly -':f!a l €) ' 0 WEANpROVlo'NCE24 R. L seen. heart. Although a real baby will be used as t-OiQ1 ! Vi JAR PROVlO'NCE3S In the small, perfectly appointed library the often as possible for the air demonstrations, a WDOD CHmA. 74 TENN. gray walls are lined with apple-green book life-sized doll lies peacefully sleeping in the O l a~elO shelves burdened with volumes on every pos baby's crib, ready for emergencies. Next to WO I@ le WMC MEMPHIS 24 sible subject of interest to women. A walnut bed for home-nursing demonstrations stands 0 1 J€) 0 *WREC MEMPHIS 6 1 desk and com fort a b 1e reading-chairs and a convalescent's tray, daintily set to tempt the 0 a I ;WLACNASHV1.E 95 lamps are ready for the studious visitor. For- appetite of the most finicky invalid. The ac- 0 10 M I€} WSM NASHY.L~ 0 1 T I*KRLD OALLAS so TEX. M 0 @ e *WFAA oULAS~ o R. C. A.-Victor Program o Slumber Music ';WBAP fT.WORTH-;6 o 0 e KPRC HOUSTON 38 Famous recording artists. Announcer, John r------S. Young. e The Pepsodent Program (First 15 min.) o a *KTSAs.ANTOSIO 7S Amos 'n' Andy. a National Grand Opera o 0 @ e WOAl s.ANTONIO ~ NBC opera stars; concert orchestra; direc @ Conoco Adventurers o I*WfARNORfOlK 24 VA. tion, Cesare Sodero. Grand opera. Dramatic episodes in history of the. West; o 0 a a WRVA RICH~ ' O 57 musical background; direction. Josef Koest· o I a '€) 0 WDBJ ROANOKE-; €) Atwater Kent Mid-week Program ncr. Dance orchestra. o 10 I D e *WEBC SUPER'll 74 WISe. o Ia€)o ~WISN MILW~U:-; 0 10 Tx I e WfMJ MILlH o.~ CENTRAL TIME ;' Divide'S Time 9 ~ 10!~ .... ith Anothcor Station Page 38 WHAr.r'S ON THE AIR March tual food suggested for the patient will be day in March will be a gala day at the H ome 7, ~4, 21, 28 FRIDAY prepared in the kitchen laboratory immediate makers Club, and on the last three Saturday ly before the talks on home nursing are given afternoons there will be house-warmings to EASTERN TIME by Helen Lewis, the club nurse, and, in keep which club members and the general public 6~7~ ing with Mrs. Allen's belief in reality in broad are invited. casting, there may even be a "patient" in the Having seen this wondrous "air" castle ALA. 60 BIRM'HAM * WAPI NI EIMlo bed to eat it! On the wall hangs a medicine which the Home-makers have built, it is easy 39 BIRM'HA!I'I WBRC alf) I€)1 B chest fitted with a complete first-aid equip to understand the inordinate popularity of the ARK. 50 HOT SPGS. *KTHS I I I ment. National Radio Home-makers Club broad 8S L'TLE ROCK*KLRA I I€) I Across the hall is the formal salon,. from casts. I t takes ingenuity, artistry and a real COLO. 29 DENVER KOA M IMEINX IO which fashion broadcasts and all general talks sense of home-making to evolve anything so 2 DENVER KLZ O If)I€) IM will be given. Here the walls have a new, lovely from an ordinary suite of commercial CONN. 52 HARTFORD*WTIC I I EI O heavy, plastic, ivory finish, and the floor is offices. Every woman visitor will leave the D.C. 9WASH' TON WMAL N E IWIM painted black, stenciled at the border in ivory, club chock full of new decorating ideas and 41 WASH'TON WRC o a l@ lo striking a new and original note in home dec color schemes to tryout on her own home. orating. The formal draperies are blue, and FLA. 36 JACK'V'LE WJAX 0 P I@ I The National Home-makers Club meets each week the dark-oak furniture, faintly suggestive of day except Saturday, from lOa. m. to 12 noon (Eastern 76 MIAMI B. WIOD I@ X Standard Time), over the Columbia Broadcasting Sys the Italian, is upholstered in blue and green, GA. 20 ATLANTA WSB I I tem's coast-to-coast network. with touches of yellow. A baby grand piano ILL. 48 CHICAGO KYW IfJ ~~~ I adds a pleasing formal note to this gracious 23 CHICAGO *WBBM o f) 1 I room. Radio listeners will find an interesting com 74 CHICAGO WCFL C C i EI' O In the general reception hall chairs and parison to be made between the voice effects 33 CHICAGO *WENR C I I benches are placed in friendly groups, and produced through microphone and loud 18 CHICAGO WGN E I CICIO several loud-speakers are installed so the visi speaker and the concert voices toward which 2CHICAGO *WIBO I I 10 tors may listen in on the broadcasts going on all artists bent their efforts at development a 33 CHICAGO *wts I VI N I E in the studios. On the French-gray walls are few years ago. Whereas there was formerly 13 CHICAGO WMAQ I I I hung exquisite etchings, as well as several a definitely classified range of voices running IND. 62 FT.WAY'E*WOWO I I I sketches of members of the Home-makers' from deepest basso profundo to highest lyric 69IND'P'LS *WFBM ~f) I €) 1 staff at their microphones. soprano, there now has been produced for pur IOWA 72 C. BLUFFS KOIL N l o 'I€)T\' Bordering the reception hall are the indi poses of the broadcast an entirely new set of 46 DAVENP'T *WOC N I O I O I O vidual offices, each one painted in a different voice effects. They are known variously as pastel shade, with contrasting hangings and "whisperers," "crooners" and "hummers." "It 46 DESMOINES*WHO I I I mahogany furniture. The decoration of these would be useless to deny," observes a writer in 79SIOUXCITY *KSCJ I I I offices has been left to the individual prefer the St. Louis Post-Dispatch, "that they would KANS.68 LAWREN'E*WREN €) IMIXIM ence of the occupants and displays the re send a singing teacher into the booby-hatch 4TOPEKA *WIBW I C I NI V markable range of tastes and ingenuity to be for a six months' period of rest and observa 76 WICHITA *KFH O If) 1 I found in the club staff. tion. Their technique flouts all that has pre KY. 94 COV'TON *WCKY On March 1 these palatial quarters will be viously been regarded as sound. Where an 28 LOUISVILLE WHAS I 0 the scene of great festivity to mark the open orthodox singer is careful of his breath, they LA. 71 N. ORLEANSWDSU ~ ing of the first broadcast from the new club let it slop all over the place. Where he strives 78 NORL EANSWSMB I I 10 house. Eminent men and women representing for a clear, bell-like tone, they try for a reed ME. 40 PORTLAND WCSH P ia l Blo every profession will be present at the house like, husky effect. Where he worked years on MD. 52 BALTIM'RE *WBAL VIM I I warming, and Mrs. Allen plans to introduce his focus so he would have a nice, dependable 6 BALTIMORE WCAO E If) I€) 1 V some of them to her vast audience. The ac vibrato and be able to control his voice as a MASS.45 SPRINGFIELD WBZ E I P I@ If) tual programs for the month of March, cover compact unit, they avoid focus like poison, 5BOSTO N WEEI X le l CI T ing every topic of interest to women, includ seeking a soft, cloudy vagueness wherewith vibrato is not even remotely associated. But 69 BOSTON WNAC P I P I@Lt ing cooking, table service, etiquette, health and beauty, child-training, home nursing, the proof of the singing is in the listening. 4 WORC'TER WI AG M la l X IM handicraft, entertaining, interior decorating, Coming through the loud-speaker, the curious MICH.87 BAY CITY WBCM O If) I€)J_ and <\11 manner of practical things, as well as voices are much more endurable than the other 70 DETROIT WGHP O IW I€) I@ cultural and political talks by prominent guest voices were. They triumph over static, trom 21 DETROIT WJR M I D I0 1M speakers, have nOt been divulged. But every bones and saxophones." 38 DETROIT WWJ o l.aJaJa MINN.27 MINNEAP. WCCO I I P I P 92 ST. PAUL KSTP ~ I B I P The index letters in schedules indicate type of pro o The Musical Foursome (First 15 min.) MISS. 73 JACKSON WJDX I I la gram which will predominate during respective Semi-classical. MO. 41 KAN. CITY KMBC Ol- C IW I P half-hour broadcast period. Closing Market Prices (Last 15 min.) 7 KAN. CITY WDAF a The Musical Foursome (First 15 min.) C I E IM IQ B Band music 0 Organ 55 ST. LOUIS KMOX C Children's features P Popular music €) Littman Orchestra 1 ST. LOUIS *KSD (With vocal 80101) 0 1 I X lo D D ance music R Religious Byron Holiday, tenor; Helen Richards, con Educational tralto. 81ST. LOUIS KWK I I I E T Theatrical Grand opera NEBR.s OM AHA *WOW G V Vocal ensembles €) Hotel Paramount Orchestra O I M I ~ l o Light opera N. l. 17 NEWARK WOR L W Wit, comedy C LM~~ M Instrumental @ Howard Fashion Plates (Other than dance) X Station on air, but Beau Brummel set to music. I I I program variable N News f) Will Osborne and His Park Central CENTRAL TIME >!' Dividcs T ime 5 ~ 6~ • D ance music f rom New York Orchestra with Ano ther Sta tion- WHAT'S ON 'l'HE AlIt Page 39 March 7, 14, 21, 28 FRIDAY EASTERN TIME _N I €) l eJ0 WG~~FAL~ N. Y. _ 1 I WKB~ !UFF_ALO 93 j)J a ' 0 1_ '*'Y.~}KB~FALO 36 o e 0 @ WABC NEW YORK 32 -01€) I e 0 WEAF NEW YORK 12 0 1X I @ la WlZ NEW YORK 22 N I D 1 @ I W WHAM ROCHIER 61 C 1 O ! 0 : x *WHECROCH TER 90 - l E) I 0 WGY SCHEN'OY 2S o 1a :0 1@ *WFBL SYRACUSE 36 1 @ 1 _. WBT CHARLOT 54 N. c. 1- --'--1 [email protected] WPTFRALElGHI4 o I a :0 1x WWNC ASHEV'LE 3 e IXTo lD J.::.W~AD=-:C::-A-KR-ON-7-8 ""'O=HI~O PI R 1 1 *WFlC AKRON 91 ME 1x :0 1D WKRCCINCIN NATI 1 PI M 1E 1 0 WLW CINCINNATI16 1E) 1 10 WSAI CINONNATI79 D 1DP 1D 1X WHK (lEVEL'O 8S 1E) 1 1 WTAM (lEVEL'O 53 _1_1 L WAIU COLUMB'S 10 o i PI 1 *WCAHcOLUMB'S 89 01M 1 M 1 R WSPD TOLEDO 80 x la l I *WKBNYO'NGSrN 3 1 1 I KFlF OKU.CID930KLA. 1 1 1 WKY OKLA.CJTY36 c I 1 I ~KVOO TULSA 60 ~_' a10 1_D *WHP HARRISB'G 89 PA. o a l0 @ WLBW OIL CITY 72 DN1 "p 1M!@ WCAU PHILAO. 63 *WFAN PHIUO. 7 LUDWIG LAURIER, who cOl/ducts "S LUMBER MUSIC" D·I-r- IE) I I *WFl PHIUO. 2 F the radio never accomplishes another side the world of musicians. Some very gifted *WUT PHIUO, 2 composers were known to musicians alone," 1 I 0 I thing, it has done the world a great service x l p @Ia KD~~ in resurrecting hundreds of musical gems from Laurier declared. OlE) I x 0 WCAE PrrrsB'GH 68 untimely graves, according to Ludwig Laurier, "Now that is entirely changed. The com M Ia ,-@ 0_W lAS PIiTsB~ former concert-master in the Metropolitan posers' works are being gone over, examined MD 1 M I NV @ WEANpROVID'N CE24 R.1. Opera Orchestra, and now director of the and tried. The vast portfolios of forgotten E WlAR PROVID'NCE3S nightly NBC Slumber Hour. and half-forgotten music are being played OlE) IX ' "Before the radio there was a tremendous again. I believe this is entirely due to the ra E I E I e lM WDOD CHATTA. 74 TENN amount of music with comparatively few mU dio. It has stimulated public interest in mu PI P M 10 WMC MnlPHIS 24 sicians to play it. Consequently hundreds of sic. A radio listener especially charmed by a o I I I ;WREC MEMPHIS 6 brilliant scores were seldom, if ever, played. composition wishes to hear other things, and 1 I -WLAC NASHV'LE 95 Many major composers were little known out- many, perhaps forgotten, are resurrected." MI ~ l x lO WSM N~SHV ' L~~ PI C x ' D I- KRLD OAlUS so TEX. 1M C1 P ~-WF AA OALLAS 26 o Black and Gold Room Orchestra o Whyte's Orchestra WLL: ~WBAP~,WORTH2~ Direction, Ludwig Laurier. Announcer, Ed Direction, Smith Ballew. Announcer, Mar LL I KPRC HOUSTON 38 ward Thorgersen, thin Provensen. Mil -KTSAS-ANTONJO 75 €) American Home Banquet @ The Pepsodent Program (First 15 min.) N D WOAI S.ANTOSJO ~ Reincarnation of historical characters. Amos 'n' Andy. P P ~ ..,. T ·WTARNORFOLK ~ VA. M M O W WRVA RICH'I 'O 57 e The Family Goes Abroad a Dixies Circus ~ - P ~ 0 PM WDBl ROANOKE ~ Comedy sketch of an American family; inci Bob Sherwood, circus stories and novelty a dental music; direction, Frank Vagnoni. band, Announcer, Ralph Freese. P I N M M ·WEBC SUPER'R '4 WISe. C ' a 0 1 P ~\ ' ISN ~ILWAU~ Raybestos Twins o C M DM DM WfMJ ~IJL\HU~ The Bonnie Laddies, vocal trio; Lannie Ross, tenor; orchestra direction, Sam Herman. An CENTRAL TIME nouncer, John S, Young. ;~ Di"idt's Timt' with Anotht'r Station Page 40 WHAT 'S ON THE AIR March As Told for Our Readers FRIDAY 7, 14, 21, 28 J oIly Bill and Jane in Pictures by "Jolly Bill" EASTERN TIME 8 9 N the accompanying sketch William J. though the Jolly Bill and Jane program was 8 30 9 30 I Steinke, the "Jolly Bill" of the Jolly Bill built for children, it has an extensive adult ALA. 6OBIRM'HAM *WAPI E I E 10 1& and Jane program, tells all about that broad following from all walks of life. M~re than 39 BIRM'HAM WBRC ~ 0 TDl €)-I €) cast feature. About the only things he fails six hundred letters a week come to the NBC ARK. 50 HOT SPGS. *KTHS IXI I to picture are that the program goes on the and the Cream of Wheat Company, program 8S L'TtE ROCK *KLRA 0 I I €) I €) air at eight o'clock (Eastern Standard Time) sponsors, as a result of the broadcasts. (See COLO.29 DENVER KOA 0 10 10 19 six mornings a week, and that he is the found photograph, page 32, December issue, for more 2 DENVER KU oTi\fl €) I 1vf er of the Hot Cereal Breakfast Club. AI- formal likenesses of Bill and Jane.) CONN. 52 HARTFORD*WTIC 0 10 1a r€) D. C. 9 WASH'TON WMAL 0 I a I €) I€)- "JANE IS A SWEET 41 WASH'TON WRC I I af€> ~IRL - :.rU·~'" IEN 0 0 fULL of RADle PEP I"F",...LA.,-. -36-JA-CK-'V'-LE~W:-:-JA=XI ~ 10 1@19 ~ __76_M_IAM_I_B._W~I=O~DI X1 0 1@19 GA. 20 ATLANTA WSB I I @ I 9 ilL. 48 CHICAGO KYW 0 I 0 I @ I 9 23 CHICAGO *WBBM I I TIP 74 CHICAGO WCFL 0 I PI B I 33 CHICAGO *WENR E I_ U_ 18 CHICAGO WGN PI PI PI P 2CHICAGO *WIBO M I e I a I€) 33 CHICAGO *WLS R I x I MIT 13 CHICAGO WMAQ -0 I a i-€) TE) IND. 62 FLWAY'E*WOWO 0 I a -I €)T€) 691ND'P'LS *WFBM 0 I a I I -~ - IOWA 72 C. BLUFFS KOIL 0 I a IE>i"€)- c-rHE{2.-AfJD 1iP~ 46 DAVENP'T *WOC 0 I 0 I a I €) f'"E:(2cCIOuS' • ANIMALS' ,'" 46DESMOINES*WHO _1_ 1_ 1_ ~Ty*KSCJ 1__ 1_ 1_ " ::!"=!2(2'{ IS A I -j"olt'( -e'lL IS t=AT , ,'\~ ~ C'A(LroON,~T A~O ~oc<\'( ANt) ~E SARKAaLE D()~ I ~'(\RAOE. " KANS.68 LAWREN'E*WREN e I x 10 19 e\.l' S"\\JeeoI2N-" 'tot>LES , ~ -r~ 'SA"tl-' '"n.le. I, 4 TOPEKA *WIBW X I P I€) I ~t ~.\3. 76 WICHITA *KFH 0 I a I €) I €) ciI.I L€£, Jl KY. 94 conON *WCKY M I I I YA'< , x I-\€.E~ 28 LOUISVILLE WHAS I 1@19 .. ~LA""".-7-1N-. 0-R-LE-AN~SW~D~S~UI -~I -I €) I€) 78 NORLEANSWSMB 1_ 1@19 ME. 40 PORTLAND WCSH 0 I 0 I a I €) MD. 52 BALTIM'RE*WBAL I I · I ~ _..,. \o\E FAT"I-\E(2.. OF A - !\r-J() WRIT£S t·hS 6 BALTIMORE WCAO 0 I a I €) I~ J..~R~e ANt:> J.k:ALTH'( OWN ~TUFF "f1\1IIl I l'( , (40E$ TO <:'1-\\.1((("1-1 MASS.45 SPRINGFIELD WBZ ~ I P' I -~~ oetAS'/oNAlL'( - 5 BOSTON WEEI 0 I 0 I a I M 13~l.ONG'~ Ttl Tfte.. 69 BOSTON WNAC 0 I a I €) I €) Mf.:-,SoNS, EL\ March 7, 14, 21, 28 FRIDAY 8~9~ EASTERN TIME WGR BUFFALO 1 N. Y. _o l o l a l ~ WKBW BUFFALO 93 ..o la l€) l€) *WMAKBUFFALO 36 1,t1a t€) I€)_WABC NEW YOR K 32 ~ l o l a l €) WEAF NEW YORK 12 o l ~ 1 0 1 0 WJZ NEW YORK 22 DI 810 10 WHAM ROCHTER 61 0 1R ia l€) *WHECROCIfTER 90 la l WGY SCHEN'DY25 --'o l €Ll€) '€) *WFBL SYRACUSE 36 I 100 WBT CHARLOT 54 N. C. I I WPTF RALEIGH 14 o lXI€) €) WWNC ASHEV'LE 3 o la l€) :€) WADC AKRON 78 OHIO =1I M~€) *WF JC AKRON 91 o la l€) l€) WKRCCINCINNATJ 1 M I ~- I ~ L T· WL W CINCINNATI 16 o lOla l€) WSAI CINCINNATI79 ~ 1 E.l J €) I €) WHK CLEVEL'D as 0 10 1 1 WT AM CLEVEL'D 53 1 1 1 WAIU COLUMB'S 10 I I€) I P *WCAHcOLUMB'S 89 PIE.l I€) ;€) WSPD TOLEDO 80 I 1 1 *WKBN YO'NGSrN 3 0 1 I€) I€) KF JF OKLtClTY93 OKLA. 0 1° 10 10 WKY OKLA.ClTY36 Left to right: Alice (Winnifred Toomey), Professor Montegle ( Ha rvey Hays), Bob Brooke (John I I /i March FRIDAY 7, 14, 21, 28 EASTERN TIME 10 !~11!! o ALA. 60 BIRM'HAM * WAPI Flapper-I'd like a pair of garters, please. IT's A GIFT.-Doctor-Your boy is tongue-tied; a I I I Male elel·k-Yes, miss; something like the ones you slight operation will cure him. 39 BIRM'HAM WBRC L la l €)lo have on? Jones-No, let him alone; I want to make a radio ARK. 50 HOT SPGS. *KTHS o lxT -I announcer out of him.-Li/e. 85 L'TLE ROCK*KLRA lal€) 1 Usher (to cold, dignified lady)-Are you a friend of COLO. 29 DENVER KOA the groom? 0 1 1€) l m Lady-No, indeed! I'm the bride's mother. "Mamma," said Johnny, "Santa Claus may be gener 2 DENVER KLZ Ola l€)lo ous, but he is an awful wicked man." "Why, Johnny! What makes you think so?" said his CONN. 52 HARTFORD*WTIC O IMIMIM mother. D.C. 9 WASH' TON WMAL Xlal DID A VIsitor was being shown round the asylum. A "Well, he came into my room last night and stubbed large room with twenty beds was reached, but the place his toe against the chair, and you just ought to have 41 WASH'TON WRC o l €J 1DI D seemed empty. heard him ~wear." FLA. 36 JACK'V'LE WJAX PI VI @IN "This is where the mad chaffeurs are kept," said the 76 MIAMI B. WIOD attendant. I I I "But where are they?" asked the visitor. Mrs. Robert Katz was looking for her husband, and, GA. 20 ATLANTA WSB "They're all under the beds examining the springs." not finding him at the village grocery, she went over 0 1 I 1m to the barber-shop. The proprietor met her at the door ILL. 48 CHICAGO KYW 0 1 I I €> and inquired what she wanted. 23 CHICAGO *WBBM DIMI "Bob Katz here?" she asked. A Scot applied for a positIOn as patrolman on the "No, ma'am, we do not," replied the barber, as he 74 CHICAGO WCFL I I London police force. Here is a question they put to closed the door. 33 CHICAGO *WENR DV him in Scotland Yard: "Suppose, MacFarland, you saw I I a crowd congregated at a certain point on your beat, 18 CHICAGO WGN P I PIN D how would you disperse it quickly and with the least Pro/essor-I say, your tubular air container has lost 2CHICAGO *WIBO PIDl o D trouble?" its rotundity. "I would pass the hat," answered MacFarland, Motorist-I don't quite-- 33 CHICAGO *WLS XIXI ~ W promptly. Pro/essor-The cylindrical apparatus which supports 13 CHICAGO WMAQ your vehiclf: is no longer inflated. XI I Motorist-But- IND. 62 FT.WAY'E*WOWO -XI DI€) 0 Two women met while down at the corner, shopping. Pro/essor-Th~ elastic fabric surrounding the circu 691ND'P'LS *WFBM Said one: "I made an awful mistake this morning; I lar frame whose successive revolutions bear you onward I I gave my husband a dish of Lux by mistake for corn in space has not retained its pristine roundness. IO WA 72 C. BLUFFS KOIL Xlal€) 0 flakes!" Small Boy-Hey, mister! you got a flat tire. 46 DAVENP'T *WOC The other was properly horrified. "Was he mad?" o Ja lM M she asked. 46 DESMOINES*WHO I I "Was he mad?" repeated the first. "I'll say he was 79SIOUXC/TY *KSCJ I I mad. He foamed at the mouth." KANS.68 LAWREN'E*WREN o l €l l @ 0 4TOPEKA *WIBW Xlal€)lo 76 WICHITA *KFH I 1€) lo KY. 94 COV'TON *WCKY XIXI 9 1 28 LOUISVILLE WHAS 0 1 I I LA. 71 N. ORLEANSWDSU I I I 78 NORLEANSWSMB 0 1 I 1m ME. 40 PORTLAND WCSH n lXI I - MD. 52 BALTIM'RE*WBAL I I I 6 BALTIMORE WCAO ~a~€)Jo_ MASS.45 SPRINGFIELD WBZ n l Dl n l E 5BOSTON WEEI P I XI I 69 BOSTON WNAC ~aIXIX 4 WORC'TER WTAG n l ~ INI MICH.87BAYC/TY WBCM la l€)lo 70 DETROIT WGHP X l a~€)Jo 21 DETROIT WJR MEET ROMEO AND JULIET . .. Fanny Brice and Henry BlIrbig, as they appeared over the Phi/co ~ .illQ Hour, February 5, in a travesty on Shakespeare's immortal love scene. 38 DETROIT WWJ x l a l D I ~ MINN.27 MIN NEAP. wcco Xl a l€) lo 92 ST. PAUL KSTP o l X I D l m The index letters, in schedules indicate type of pro o The Columbians MISS. 73 JACKSON WJDX __I .1.J~ gram which will predominate during respective MO. 41 KAN. CITY KMBC X la l XIX half-hour broadcast period. a Curtis Institute of Music 7 KAN. CITY WDAF X le l Pl m Artist-pupils from the famous school. B Band music 0 Organ 55 ST. LOUIS KMOX X I I I C Children's features P Popular music €) Sleepy HaIl's Orchestra (With vocal Bolol) 1 ST. LOUIS *KSD Dance music From Washington, D. C. 0 1 I I 0 R Religious 81 ST. LOUIS KWK Educational o l m l ~ l m E T Theatrical Grand opera o Ben Pollack's Silver Slipper Orchestra NEBR.s OMAHA *WOW XlfllfiL€) _ G V Vocal ensembles L Light opera Dance music. N. J. 17 NEWARK WOR O I 10!~ II!! EASTERN TIME oa Ni WGR BUFFALO 1 N. Y. I 10 WKBW BUFFALO 93 Xla l€) j--- *WMAKBUFFAlO 36 Ola l€) le WABC NEWYORK 32 o la €) €) WEAF NEWY ORK 12 e e) @ 0 WJZ NEW YORK 22 e e) @ 0 WHAMRO CH'TEB 61 I *WHECROC H'TER 90 I I€) I€) WGY SC HE N'DY 25 Xla l€) le *WFB LSYRA CUSE 36 e l I I WBT CH ARLOT 54 N. C. I I I WPTF RAlEIGH 14 Xla l€) le WWNCAS HEVU 3 XTaT€)T6 WADC AKRON 78 OHIO MIM €) €) *WFJC AKR ON 91 Xla l€) !e WKRCa NCINNATI 1 o T vlw WL W CINCI NN ATI 16 I I I WSAI CIN CI NN ATI79 Xla lXIX WHK ClEVEL'D85 WI AM ClEVEL'D 53 I WAIU C OLU ~IB'S 10 DI PI DI *WCAHc OLUM B'S 89 Xla l€)..le WSPD TO LEDO 80 I €) Ie *WKBN YO'NGST'N 3 o 0 KF JF oKlA. ClTY 93 0 KLA. e l I 10 WKY oKlA.ClTY3 6 e l x lx lx *KVOO TUlSA 60 '*WHP HARRISB'G89 PA. Xla l R R WLB W OIL CITY 72 Xla l€) le WCAU PHIUD, 63 I *WFAN PHIUD, 7 I *WFI PHIUD, 2 XI O M D *WLlT PHIUD. 2 e le) @ 0 KDKA PITTSB'GH 44 0 a WCAE PITTSB'GH68 X a x x WJAS PITTSB'GH 7S Xal€) 'e WEAN pROVID'NCE24 R. I. Ll WJAR PRo VID-:-N cE35 [illM ,al €) 'e WDO DCHATT A. 74 TENN. "THE JAMES" SPEND A QUIET EVEN ING A T HOME. ~X €)t €) WMC ME~IPHIS 24 Lelt to right: Chester James (played by Johnny Shea) , Clara Sim pson (Cafher;,ze Renwick), Eddie ~ Je 'Ci) ·WREC ME~IPHIS 6 SimpsOlJ (\Vade Arnold), Ma Jam es (Jeanne Owen ) alld Pa James ( Pe rcy Hemus). "The James" · \vLAC NASHVU 95 are heard Saturdays at 7; 15 p. 111. , E. S. T., over N BC. e __~ 1 D II ~ WSM NASHV'lE 11 I p i E • KRLD DAllAS 50 TEX. -i--t- ,- ~ * WFAA-D~llAS 26 x x · WBAP FT,"'ORTH26 o Alpha and Omega Opera Company e) Smith Ballew and His Club Richman e r-- - ~ --'- De Luxe, Inc. ' Orchestra ro - ~ KPRC HOUSTON 3S Negro burlesque on grand opera; direction, Announcer, Ned Enslen. n- o *KTSAs.ANTONIO 7S Rosamund Johnson; jug band. e re M . WOAI s.ANTONIO 65 @ Hamilton-Brown Sketch-book --C':"-r::C-- ~ · WTARNORFOlK 24 VA. E) Mystery House Dramatic episodes. (First 15 min.) O.D - Melodrama with musical entre-actes. An Slumber Music (Last 15 min.) Mt€) I O 0 WRVA RICHWD 57 nouncer, Neel Enslen. PM PM €) IO WDBJ ROANO KE 19 €) Hamilton-Brown Sketch-book €) Hotel St. Regis Orchestra D--! ' WEBC SUPER'R 74 WiSe. (First 15 min.) ot DT March SATURDAY 1, 8, 15, 22, 29 EASTERN TIME 6~7~ ALA. 60BIRM'HAM *WAP 39 BIRM'HAM WBRCI~ oaOL!! ARK. 50 HOT SPGS. *KTHS IX I 85 L'ILE ROCK*KLRA I 1010 COLO. 29 DENVER KOA I INJ~ 2 DENVER KLZ olalolo CONN. 52 HARTFORD*WTIC MIMI I D.C. 9 WASH'TON WMAL NI E l x l x 41 WASH'TON WRC 0 1 10 1 FLA. 36 JACK'V'LE WJAX 0 1 BI0 1 V 76 MIAMI B. WIOD I 10 1X GA. 20 ATLANTA WSB I I I ILL. 48 CHICAGO KYW I I Ie 23 CHICAGO *WBBM °la l I 74 CHICAGO WCFL CICI EID 33 CHICAGO *WENR CI I I 18 CHICAGO WGN E ' CICID 2CHICAGO *WIBO I I I 33 CHICAGO *WLS I VINlx 13 CHICAGO WMAQ I I I IND. 62 FT.WAY'E*WOWO ~I _clolo 69IND'P'LS *WFBM o la lolo IOWA 72 c. BLUFFS KOIL Nla l PI P 46 DAVENP'T *WOC I I I 46 DESMOINES*WHO I I I '79SIOUXClTY *KSCJ I I I KANS.68 LAWREN'E*WREN O IMlxie THE PICKARD FAMILY-Pa, Bubb, R uth and Mrs. Pickard ( fi ve-year-old Ann often joins the 4TOPEKA *WIBW I CINlo family for a solo number), Saturdays, NBC. 75 WICHITA *KFH ~olalol D KY. 94 conON *WCKY I 10 1VM RAGEDY of the heart-tearing kind A friendship developed with those at the 28 LOUISVILLE WHAS I I~ T brought Obed "Obie» Pickard, NBC art studio, and several months later Pickard, re LA. 71 N. ORLEANS WDSU I I I ist, to radio. Pickard's first contact with the membering that in his soldiering days during 78 NORLEANSWSMB I I I microphone came in the autumn of 192 5. the Spanish-American War he had been popu ME. 40 PORTLAND WCSH P I Pia I€) While pursuing his calling of commercial trav lar as an entertainer, offered to ":611 in» with a jew's-harp, harmonica, the piano- or guitar. MD. 52 BALTlM'RE*WBAL I IMle eler through Virginia, he was reached with a 6 BALTIMORE WCAO PI P IOlo message from Station WSM in Nashville, his The opportunity soon came, and so adept did MASS.45 SPRINGFIELD WBZ E IPE I@ Ie home town, that a serious accident had be he prove that he soon became a regular con tributor to the Saturday night "Barn Dance.» 5 BOSTON WEEI xlxla lO fallen his fourteen-year-old daughter. Pickard came home to his greatest sorrow. Pickard and his family, who have joined 69 BOSTON WNAC ~I NEIO 4 WORC'TER WTAG The child died. With his usual thoughtfulness him in putting on radio entertainments, now M lo la l D have a network program of their own, in MICH.87BAYCITY WBCM and consideration the father called at the stu o la lo lo dio to express his thanks for the message that which they present many old songs of the 70 DETROIT WGHP o lW lo lo had enabled him to see his child before the Southern mountains, just as they are played ' 21 DETROIT WJR M I D 0 1 E end. and sung by the hill-billies. 38 DETROIT WWJ O lD Q I€) MINN.27MINNEAP. wcco 1 0 10 92 ST. PAUL KSTP . i I I N I X The index letters in schedules indicate type of pro o Hotel Shelton Orchestra MISS. 73 JACKSON WJDX I I I gram which will predominate during respective Dinner music; Michael Rajinsky, conductor. MO. 41 KAN. CITY KMBC o l a lw l x half-hour broadcast period. 7 KAN. CITY WDAF a Yoeng's Restaurant Orchestra ~L~l~L B Band music 0 Organ 55 ST. LOUIS KMOX C Children's f eatures p Popular music (With vocal solos) 1 ST. LOUIS *KSD D ance music D R Religious 81 ST. LOUIS KWK E Educational T Theatrical Bernhard Levitow and His Hotel Grand opera o NEBR.s OMAHA *WOW G V Vocal ensembles Commodore Ensemble J o~ ~ L Light opera N. J. 17 NEWARK WOR W Wit, comedy C \M \ X II MV M Instrumental (Other than dance ) X Station on air, but @ Littmann Orchestra N News program variable Byron Holiday, tenor; Helen Richards, con CENTRAL TIME 5 6 tralto, ':' Divides Time • D ance music f rom N ew York with Another Station 5 30 6 30 WHA'l"S ON THE AlIt Page 45 March 1, 8, 15, 22, 29 SATURDAY 6~7~ EASTERN TIME N IM l a lM WGR BUFFALO 1 N.Y. WfB-WBUfFALO 93 ° lfitQTo *WM AKBUFFALO 36 0 1 ~ 1 0 : ~ WABC NEW YORK 32 O I O l a l €) WEAF NEW YORK 12 O I ~ I @ I t) WJZ NEW YORK 22 N I D I@ t) WHAM ROCH7ER 61 C I O I O I X *WHECROCH7ER 90 I €) WGY SCHEN'OY25 o la lo lO *WFBL SYRACUSE 36 I I@I WBT CHARLOT 54 N. C. I I@I€) WPTF RALEIGH 14 o la lo lo WWNC ASHEV'LE 3 O I X I D I X WADC AKRON 78 OHIO P M IM €) *WFJC AKRON 91 M X I D D WKRCCINCINNATI 1 P M I E t) WLW CINClNNATl 16 I I WSAI C1NClNNATI79 O I D I D X WHK CLEVEl'O 85 I WT AM CLEVEt'O 53 I I WAIU COLUMB'S 10 O I D lo lM *WCAHcoLuMB'S 89 O la lM I D WSPD TOLEDO 80 X la loj6 • WKBN YO 'NGSrN 3 C I C I I KFJF OKLA.CITY930KLA. I I WKY oKlA.C1TY36 C I IM I X ·KVOO TULSA 60 ~a l o l-o · WHP HARRISB'G 89 PA. _O~ I O I Q WLBW OIL CITY 72 DN IW I D IM WCAU PHILAO. 63 D I X I X jO ·\VFAN PHILAO. 7 10 1 _ ·WFI PHIUO. 2 I I I D ·\VLlT PHILAO. 2 E I ~ I @ I t) KDKA PITTSB'GH 44 ° IO I D I V WCAE PITTSB'GH 68 M I l E I WJAS PITTSB'GH 75 -M j DJNV I D WEANpRO\10'NCE24 R.1. _D I ED~ I ~ WJAR PRO VID'NCE35 WDOD CHArTA. 74 TENN. THE CUB REPORTER NBC Saturday lIights. o !a l o ' M - l_l I€)-WMC MDIPHIS 24 Alille Berry alld Peter Dixoll, who have the principal roles ill The Cllb Reporter, NBC weekly dra - matic program, arr Mr. alld Mrs. Peter Dixoll ill private life. Radio is thrir chief illtcrest, bllt at ·WREC MDIPHIS 6 home they have allother illterrst that is rt'e ll grratrr. H e is DatU Allen DixolI , two years and tm ;wf.Ac NASHV"lE 95 1I1ollths old. The Dixoll family is ShOIVl1 abol·e. ~aggJ R WSM NASH~ C LI P ·KRLD OAlUS 50 TEX. M 1- · WFAA DAlLAS 26 ·WBAP n.WORTH26 o Black and Gold Room Orchestra ~ Bernie Cummins and His Hotel New W_H R I X KPRC HOUSTON 3S a The Jameses Yorker Orchestra · KTSA s..~NTOllI0 75 Comic sketch of American family life, with @ The Pepsodent Program ~MMt : Percy Hemus, Jeanne Owen, Marcella Shields, - E D WOAI s.ANTONIO 65 Catherine Renwick, Wade Arnold, John Shea. Amos 'n' Andy, bbckface comedians. P N P P ·WTARNORfOLK 24 VA. Announcer, John S. Young. t) The Fuller Man D -D @ -6 WRVA RICH'I"D~; €) Phil Spitalny's Music Earle Spicer, baritone; orchestra direction, pa l o 0 WDBJ ROANOKE 39 Dancing in the Hotel Pennsylvania grill, New Louis Katzman. Announcer, ~lilton J. Cross. York City. • WEBC SUPER'R 74 WlSC. o Mme. Lolita Cabrera Gainsborg T.f00PX ;\\'ISN MllInu~ (First 15 min.) C M DMDM \vTMJ ~"LIn ~ Pianist. Announcer, Milton J. Cross. The Guardsmen (Last 15 min.) CENTRAL TIME ""Divides Time Male quartet. 5~6~ with Another Station Page 46 WHAT'S ON THE AIR March SATURDAY 1, 8, 15, 22, 29 o EASTERN TIME 8~9~ p r!5 onthe£\i~ IJf~tn ALA. 60 BIRM'HAM * WAPI M lfJ l €l l €) i n M &1f4 4C If-l. ;'1'\ 7 39 BIRM'HAM WBR C D I€) IOI0 ARK. 50 HOT SPGS. *KTH s ~TPIV By JOSEPH ATOR 85 L'TLE ROCK*KLRA O I€) IO I0 COLO. 29 DENVER KO A O lfJ l €) l €) ARCH is hardly reckoned one of their Just imagine Graham McNamee, in one of those blithesome moods by which he was some 2 DENVER KLZ 0 lM lo l0 M busy months by the sports editors, yet CONN. 52 HARTFORD*WTIC few periods in the year offer more varied op times overcome during last year's football sea I I I son, crediting the winner of the 440-yard dash D.C. 9WASH'TON WMAL portunities to the fan who takes his sports by O I€) IO I0 with a vault of sixteen feet, four and three 41 WASH'TON WRC radio. O lfJ l €) l €) Boxing, hockey and basket-ball, both pro eighths inches in the javelin throw. FLA. 36 JACK'V'LE WJAX o la €) €) fessional and amateur, hold over from the However, if you go for track, here it is: 76 MIAMI B. WIOD xl a lxlx winter season, the latter two, of course, at The Big Nine indoor meet at the University GA. 20 ATLANTA WSB I I€) I€) about their last gasp of the year. Baseball fans of Minnesota (WCCO), March 7 and 8; the ILL. 48 CHICAGO KYW I I 19 can get their first training-camp tidings hot University of Illinois relays (WILL), March 23 CHICAGO *WBBM I ITIM from the side of the diamond, and March is 15, and the Texas relays (KUTi, March 28 74 CHICAGO WCFL 0 1 P I BI one of the few months in which the broad and 29. The first two, being indoor events, 33 CHICAGO *WENR EI I I casters give any heed to college track. will be run off in the evening; the Texas 18 CHICAGO WGN D I DITIT Baseball, of course, does not advance into games, outdoors, in the afternoon. 2CHICAGO *WIBO 0 1D I€) I€) league competition until the middle of next Besides the regular college and professional 33 CHICAGO *WLS IEl IMIW month. But already the big-league teams are . basket-ball broadcasts, the annual A. A. U. na 13 CHICAGO WMAQ cavorting-I believe that's the orthodox and tional basket-ball championships start March a l 1010 10 at Kansas City. You should get partial or IND. 62 FT.WAY'E*WOWO O I@ lo 10 licensed term for training activities-in the warmer sections of country, limbering up. full reports, certainly the final game, over 691ND'P'LS *WFBM o T€)1 0 10 th~ Unfortunately, you have to be a DX fan as WDAF in that town, or possibly WREN at IOWA nc.BLUFFS KOIL OI€)lo10 well as a baseball bug to get these first play Lawrence, Kan. 46 DAVENP'T *WOC I I I by-play reports. For instance, the Chicago Hockey, of course, as previously noted. 46 DESMOINES*WHO O la l €) l €) Cubs will start series of practice games against Boxing? There will be boxing in March, but 79SIOUXCITY *KSCJ I I I Portland and Los Angeles, of the Coast when and where, aside from regularly sched KANS.68 LAWREN'E*WREN MIl\1I @l e League, and the Pittsburgh Pirates on March uled weekly bouts at Madison Square Garden 4 TOPEKA *WIBW o l€) !0 10 8, but the games will be handled only by sta and a few other stadia, is a matter for predic 76 WICHITA *KFH o T€)ToT0- tions in Los Angeles. Similarly, the early sea tion rather than information at this moment. KY: 94 COV'TON *WCKY I IM IM son workouts of other big-league outfits must ~ 28 LOUISVILLE WHAS la l €) l €) be picked up from stations in Florida, Texas. A late contribution on the promoter-broad LA. 7l N. ORLEANSWDSU I I I or other remote parts of the South, except as caster struggle over putting sports on the air, 78 NORLEANSWSMB O la l €) l€) local stations bring bulletins about the local from KUT, Austin, Tex.: ME. 40 PORTLAND WCSH O la l €) l€) team. «The University of Texas refused permis MD. 52 BALTlM'RE*WBAL M I V I Vi e As to track, now - well, I don't know. sion to broadcast, but, after trying one game, While, in my undergraduate days, I walked 6 BALTIMORE WCAO O I€)lo10 insisted that all games be handled. They real endless miles about old Illinois Field, extract MASS.45 SPRINGFIELD WBZ E ITMI xl e ize now what it means to them." ing items for the college sport page from 5 BOSTON WEEI O la l€) l €) Harry Gill, the Illini coach-he was the most ~ 69 BOSTON WNAC O I€) lo 10 perambulatory interviewee I ever laid eyes on And WSBT, at South Bend, Ind., refused 4 WORC'TER WTAG O la l€) l€) -and am still a track fan, I can hardly sec permission to broadcast a high-school football MICH.87 BAY CITY WBCM O I€) lo10 myself gripping hard on the chair-arms over a game, foxed the prep authorities by installing 70 DETROIT WGHP a 1 €)To - ej- track broadcast. their mike on the roof of a house overlooking 21 DETROIT WJR E IM IPM e There is one relieving thought, however. the field. 38 DETROIT WWJ O la l€) €) MINN.27 MINNEAP. wcco OI€) IO 0 92ST. PAUL KSTP P ia I€) €) The index letters in schedules indicate type of pro o Dr. Arthur Torrance (First 15 min.) MISS. 73 JACKSON WlOX I I gram which will predominate during respective Famous explorer relates thrilling experiences. MO. 41 KAN. CITY KMBC o l €) IO 0 half-hour broadcast period. Babson Finance Period (Last 15 min.) 7 KAN. CITY WDAF o Ta l€) €) B Band music 0 Organ a Dr. Arthur Torrance (First 15 min.) 55 ST. LOUIS KMOX a l I I C Children's features P Popular music €) Dixie Echoes 1 ST. LOUIS *KSD (With vocal solos) ° la l €) l€) D Dance music R Religious Negro spiritual songs. 81 ST. LOUIS KWK Educational 00 Ie E T Theatrical Nit Wit Hour Grand opera o NEBR.s OMAHA *WOW O la l€) l€) G V Vocal ensembles Brad Browne, director. Fun for all, and all Light opera N.1. 17 NEWARK WOR L W Wit, comedy for fun. M Instrumental ~I D IX (Other than dance) X Station on air, but o Around the Samovar N News program variable Peter Biljo's Balalika Orchestra with soloists. CENTRAL TIME e> Crosley Saturday Knights ':'Divides Time • Dance music from New York with Another Station 7?o8~ -- WHAT'S ON THE AIR Page 47 March 1, 8, 15, 22, 29 SATURDAY 8 ~9~ EASTERN TIME JJ.J 91€) J ~ WGR BUFFALO 1 N.Y. 0~~010 WKB WBUFFALO 93 _I I I *WMAKBUFFALO 36 0 1€) ,0 10 WABC NEW YORK 32 0 19 1 €)-1€) WEAFNEW YORK 12 0 10 10 1a WJZ NEWYORK 22 }1IQLc la WHAM ROCH'TER 61 R I R IM IM *WHEC ROCH'TER 90 O J9 1€) 1€) WGY SCHEN'DY25 0 1€) '00 *WFBL SYRACUSE 36 olaT€> T€) WBT CHARLOT 54 N. C. 0 1 I I WPTF RALEIGH 14 WWN CASHEV'LE 3 - 0 1€) 10 ' 0 0 -1 p rQ ' 0 WADC AKRON 78 OHlO 0 1 I I *WFJC AKRON 91 0 1€) 10 10 WKRCCINCINNATI 1 e>Te>T p ,€) WLW CINCINNATI16 0 19 1€) 1€) WSAI CINCINNATI79 D IW I0 :0 WHK CLEVEL'D 85 I I€) I€) WTAM CLEVEL'D 53 ~~ WAIU COLUMB'S 10 D I I I *WCAH COLU,\IB'S89 0 1€) 10 10 WSPD TOLEDO 80 TIT€)To r0 *WKBNYO 'N GST'N 3 N I I I KFJF oKU,CITY 93 OKLA. o ra T€fI€) WKY oKLA.CITY36 I I I *KVOO TULSA 60 I 10 1 0 *WHP HARRlSB'G 89 PA. 0 1€) 10 :0 WLBW OILCIIT 72 O IW I0' 0 WCAU PHILAD, 63 RP I€) IM IM *WFAN PHIUD, 7 0 19 1€) 1€) *WFI PHILAD, 2 I 1 I *\VLIT PHILAD, 2 P l x l 0 ' a KDKA PITTSB'GH 44 0 1 9 1 ~ ' €) WCAE PITTSB'GH 68 0 1€) 10 0 WJAS PITTSB'GH 7S 01D ie€l WEANpROVID'NCE24 R.1. 0 19 €) €) WJAR PROVID'NCE3S HELENE WYHAN, stlldio pial/ist alld stalf artist of W GHP, bas a circle of admirers as far as the RJ~1 0 ' 0 WDOD CHATTA, 74 TENN. rall ge of tbat poplIlar Dl'Iroit statiO Il. WCSH, at Port lalld, l\fc., has added HA RRY A. BELYEA _o l a l €) l €) WMC ~IDIPHIS 24 /0 its all/lOllllccr's stalf. FREDERICK R, HUBER , dheclor of W BA L, Baltimore, bas arrallgcd /0 excballge programs wi/b the statiOIl at Prag ll e, Czecboslol'akia, PEG McDONALD directs a forty 0€)00 -WREC ~IDIPHIS 6 piece ukllie/e balld fo r tbe Departllleut of Recreatio ll , city of Detroil, a/l(/ broadcasts OIU \VGHP. o €) IO 0 -WLAC NASHV'LE 9S HERBERT STRAUB is 11Iu sica l director 0/ tl)e Blllfalo Broadcastill& Corporatioll. Last SlIlI/lIICr bl: . , . cOlldllcted the Blllfalo Civic SYlI/p hollY O rcbcstra ill COil arts ol'er CBS. WSM NASHY'LE 11 w ~ -KRLD DALLAS so rEX. -WFAA DmAS 26 o The New Business World 0 ' The Silver Flute X l a -€)t -WBAP FT,WORTH26 Radio service for business men, conducted by T ales of a wandering gypsy. Announcer, 1~9€)€)- KPRC HOUSTON 3S Merle Thorp. Announcer, Geo rge F. Hicks. 1I1iI ton J. Cross. WDX •KTSA$.ASTOS ~ From NBC Washington studios. WO.~I s...'STOSI~ 9 Launderland Lyrics o Broadway Lights (First 15 min.) Q~ a l €) L€) 1I1uriel Pollack and Vee lawnhurst, pianists; XXXX -WTARSORFOLJ; 2-6 VA. Bernice Taylor, soprano ; Fred \XI' aldner, tenor; Earl Oxford, baritone. twenty-two-piece orchestra; direction, Josef o'la l €) €) WRVA RICH~rD~7 The Cub Reporter (last 15 min.) Koestner. Announcer, Ted Pearson. WDBJ RO'NOK[- 39 Comic skit with Peter Dixon and Aline 0€)00 €) General Electric Hour Berry. o la T€) €) ·WEBCSUPER'R - 7.. WISe. Symphony Orchestra; direction, Walter D am o €) IO 0 'WISN ~ILwm 58 rosc h, " Adventures in Science," Floyd Gib a Dutch Masters Minstrels X ' a l €) €) WHU ~1Il\HU , s bons. Announcer, John S. Young. Carson Robison, no\'dty \'ocalist; Harry Dona~hy, bass; Steele Jamison. tenor; Paul o The Pickard Family CENTRAL TIME Dumont and AI Bernard. cndmen; orchestra Southern folk songs; novelty orchestra, ;'Oh'idu Time direction. Harold S.mford, 7?o8~ with Another Station Page 48 WHAT'S ON THE AIR March SATURDAY I, 8, 15, 22, EASTERN TIME 10 !~ II!! ALA. 60 BIRM'HAM * WAPI 0 10 1 I 39 BIRM'HAM WBRC olol€tl~ ARK. 50 HOT SPGS. *KTHS I I I ALL TIMES ON THIS PAGE ARE EASTERN STANDARD; DEDUCT ONE HOUR FOR CENTRAL TIME AREA. 85 L'TLE ROCK*KLRA olo l a l €) BAPTIST. 9 :30 A. M.-WJR, Detroit, Mich. 10- Rapids, S. D.; WQAM, Miami, Fla. 11 :45- COLO. 29 DENVER KOA ° 10 1VR 10 WSAZ, Huntington, W . Va., and WSSH, Boston, WCBS, Springfield, Ill. ; WIAS, Ottumwa, Ia. ; WJBL, 2 DENVER KLZ Mass. 10 : 15-KVOO, Tulsa, Okla., and WIBX, Decatur, Ill. 12-KGRS, Amarillo, Tex.; WCAJ, ololal€) Utica, N. Y. 11-WFBR, Baltimore, Md. ; WGBF, Lincoln, Neb.; WHB, K ansas City, Mo.; WRHM, CONN. 52 HARTFORD*WTIC I I I Evansville, Ind.; WPTF, Raleigh, N. C.; WRBT, Friedley, Minn. 1 P. M.-KPJM, Prescott, Ariz. ; Wilmington, N. C. 11 :30-WJKS, Gary, Ind., KVOA, Tucson, Ariz. 7 :30-WHBD, Bellefon· D.C. 9 WASH'TON WMAL o i olDID and WMAZ, Macon, Ga. 11 :45-WEBQ, H ar t aine, 0.; WKBZ, Ludington, Mich.; WPTF, Ra· leigh, N. C. 8-WFBR, B altimore, Md.; WQAM, 41 WASH'TON WRC risburg, Ill.; WNBJ, Knoxville, Tenn. 12-KFPL, 0 10 1€) 1€) Dublin, Tex. ; KGKB, Brownwood, Tex.; WJBY, Miami, Fla.; WWAE, ' Ha=ond, Ind. 8:30- FLA. 36 JACK'V'LE WJAX Gadsden, Ala. 6 :30 P. M.-WSSH, Boston, Mass. WHBU, Anderson, Ind. 9-WFDF, Flint, Mich. O I O IDIN 7:30-WFBG, Altoona, Pa.; WOBU, Charleston, W. 76 MIAMI B. WIOD 0 10 a a Va.; WWVA, Wheeling, W. Va. 8-WEBQ, Har METHODIST PROTESTANT. 10:30 A. M.-WEBE, Cambridge, O. 11-WMMN, Fairmont, W. Va.; GA. 20 ATLANTA WSB risburg, Ill. ; WGH, Newport News, Va. ; WNBJ, 0 10 1 I @ Knoxville, TenTl. 8 :30-WDOD, Chattanooga, WMPC, Lapeer, Mich. 7 :30 P. M.-WEBE, Cam- ILL. 48 CHICAGO KYW Tenn.; WGBF, Evansville, Ind. 8 :45-KWKH, bridge, O. 8 :30-WMPC, Lapeer, Mich. I @ Kennonwood, La. 9-KFPL, Dublin, Tex. ; KGKB, 23 CHICAGO *WBBM 9101 Brownwood, Tex.; WJBY, Gadsden, Ala. 10- PRESBYTERIAN. 10 :30 A. M.-WIBR, Steubenville, WJR, Detroit, Mich. 0.; WMBC, Detroit, Mich. j WWVA, Wheeling, W. 14 CHICAGO WCFL I I I Va . 10 :45-WFIW, Hopkinsville, Ky. ; WSPD, 33 CHICAGO *WENR CATHOLIC. 11 A . M.-WHBY, West De Pere, Wis. ; Toledo, O. 11-WA-AM, Newark, N. J . ; WABC, I I I WJKS, Gary, Ind. 12-WEW, St. Louis, Mo. New York City; WGH, Newpor·t News, Va.; WRVA, 18 CHICAGO WGN O I O INWI D 12 :45-WGES, Chicago, Ill. 8 P. M.-WLWL, Richmond, Va. 11 :15-WNRC, Greensboro, N. C. New York City. 11 :30-KFJR, Portland, Ore. ; WFBC, Knoxville, 2 CHICAGO *WIBO xlX I DID Tenn. 11 : 45-WGBF, Evansville, Ind. 12- CHRISTIAN. 10 A. M.-WSPD, Toledo, O. 10:30 WBRC, Birmingham, Ala.; WDOD, Chattanooga, 33 CHICAGO . *WLS VI I I -WFBM, Indianapolis, Ind. 11 :30-WLBC, Mun· Tenn. j WIBU, Poynette, Wis.; WIL, St. Louis, Mo.; cie, Ind. 8 :15-WSM, Nashville, Tenn. 13 CHICAGO WMAQ I I 10 WOAI, San Antonio, Tex.; WSB, Atlanta, Ga. ; WSM, Nashville, Tenn. 7:15 P. M.-WIBR, Steu· IND. 62 FT.WAY'E*WOWO o l o l al€) CONGREGATIONAL. 10 A. M.-WKBN, Youngstown, benville, O. 7 :30-WMMN, Fairmont, W. Va. O. 10 :30-WNAC, Boston, Mass.; WNBX, Silring 691ND'P'LS *WFBM 7 : 45-WGR, BuffalO, N. Y. 8-WKBF, Indianap· 0 101 I field, Vt. 11-WCSH, Portland, Me. j WDRC, New olis, Ind. 8 :30-WCBS, Springfield, Ill.; WIL, Haven, Conn. 11 :30-WKBZ, Ludington, Mich. IOWA 72 C. BLUFFS KOIL o T o l al€) St. Louis, Mo.; WJKS, Gary, Ind. ; WMT, Water· 11 :45-WOC, Davenport, Ia. 12-KFAB, Lin loo,. }a. 46 DAVENP'T *WOC I I I coln, Neb.; WKY, Oklahoma City, Okla. ; WPCC, Chi- cago, Ill. 8 :45-WPCC, Chicago, Ill. 46 DESMOINES*WHO SYNAGOGUE SERVICES. Wednesday, 6:30 P. M., E. -WHN, New York City. Friday, 5 :15 P. M., E. CHRISTIAN SCIENCE. 10 :15 A. M.-WGHP, De- 19SIOUXCITV *KSCJ 0 \ ° 1+ -WABC, New York City. 8 P. M·., E.-WJAR, troit, Mich. 11-WJAY, Cleveland, 0 . ; WKRC, Providence, R. I. 9 P. M., E.-WNBR, Memphis, KANS.68 LAWREN'E*WREN €) I O I €) I @ Cincinnati, O. 12-KMOX, St. Louis, Mo.; Tenn. WREN, Lawrence, Kan. 7 :30 P. M.-WMBC, 4 TOPEKA *WIBW ololal€) Detroit, Mich. OTHER SERVICES. 10 A. M.-KFJF, Oklahoma City, Okla.; KFLX, Galveston, Tex.; KQV, Pittsburgh, 76 WICHITA *KFH 010 1 P I P EPISCOPAL. 9 :30 A. M.-WKBW, Buffalo, N. Y. 10-WLEX, Lexington, Mass. 10 : 45-WIP, Phil Pa. ; WOBD, Zion, Ill.; WHBL, Sheboygan, Wis.; KY. 94COV'TON *WCKY €) I O I MIM adelphia, Pa. 11-WIBG, Elkins Park, Pa. ; WLBZ, Bangor, Me.; WLSI, Cranston, R. I.; WNBF, WLEY, Lexington, Mass. ; WMAK, Buffalo, N. Y.; Binghamton, N. Y. ; WOW, Omaha, Neb. 10 :30 28 LOUISVILLE WHAS 0 10 1 I @ WNAC,. Boston, Mass. 11:30-WFDF, Flint, -KFH, Wichita, K an .; WADC, Akron, 0 . ; WBZ, Springfield, Miss . ; WBZA, Boston, Mass. ; WHAM, LA. 71 N. ORLEANsWDSU Mich. 7 :45 P . M.-WRVA, Richmond, Va. 0 101 I Rochester, N. Y. ; WTMJ, Milwaukee, Wis"; WWJ, 78 N ORLEANSWSMB 0 10 1 I @ LUTHERAN. 9 :30 A. M.-WKJC, Lancaster, Pa. Detroit, Mich. ll-WNBO, Washington, Pa.; WKBW, Buffalo, N. Y.; WWAE, Hammond, Ind. ; ME. 40 PORTLAND WCSH 10 :45-WCCO, Minneapolis, Minn. ; WLCI, Ithaca, 0 10 1 I N. Y. 11-KGDE, R ergus Falls, Minn. ; WEDH, KOIL, Council Bluffs, Ia. ; WCAE, Pittsburgh, Pa. ; WEAN, Providence, R. I.; WENR, Chicago, Ill.; MD. 52 BALTIM'RE*WBAL X I XI €) l e Erie, Pa.; WOBU, Charleston, W. Va. ; WRA W, Reading, Pa. 11 :30-WHK, Cleveland, O. WHAS, Louisville, Ky. ; WJAX, Jacksonville, Fla. ; 6 BALTIMORE WCAO o l olal€) 11:45-KFJM, Grand Fork, N. D.; WOWO, Ft. WLW, Cincinnati, 0 . ; WOC, Davenport, Ia.; WORD, Wayne, Ind. 12-WBCM, Bay City, :Mich. 6 Chicago, Ill.; WPSC, State College, Pa.; WRAX, MASS.45 SPRINGFIELD WBZ XI lEI D Philadelphia, Pa.j WRC, Washington, D. C.; WWNC, P. M.-WJR, Detroit, Mich. 9-KGDE, Fergus 5 BOSTON WEEI Asheville, N. C. 12-KFDM, Beaumont, Tex.; O I O INI Falls, Minn. 9 :30-vVTMJ, Milwaukee, Wis. KFEL, Denver, Col.; KFJB, Marshalltown, I a.; KFUO, 550K., St. Louis, is owned and operated 69 BOSTON WNAC o l O I DID KGKL, San Angelo, Tex.; KLRA, Little Rock, Ark.; by the " Luther an Layman ' s League," ~ nd broad KLZ, Denver, Col. ; KTHS, Hot Springs, Ark.; casts gospel services ever y day. 4 WORC'TER WTAG O I O ID I N WAPI, Birmingham, Al a. j WBBZ, Ponca City, Okla.; WDAY, Fargo, N. D. ; WDSU, New Orleans, La.; MICH.87BAYCITY WBCM METHODIST. 10 :45 A. M.-WFI, Philadelphia, P a. o~~a~ 10 :30-WHBD, Bellefontaine, 0. ; WJW, Mansfield, WHO, Des Moines, I a.; WJAG, Norfolk, Neb. ; 70 DETROIT WGHP o l o l a l €) 0 .; WRAK, Erie, P a. 10 :45-KTSA, San Anto· WMC, Memphis, Tenn.; WJBT, Union City, Tenn. ; nio, Tex. ; WFBG, Altoona, Pa. ; WKEN, Buffalo, N. WOQ, Kansas City, Mo. ; WSIX, Springfield, Tenn.; 21 DETROIT WJR €) I O I DID Y.: WNBZ, Saranac Lake, N. Y. 11-KGDA, Dell WTAG, Worcester, Mass, 38 DETROIT WWJ 0 10 1 D La MINN.27 MINNEAP. wcco 0 10 1 P I P 92 ST. PAUL KSTP O l o lDI @ The index letters in schedules indicate type of pro o Paramount Publix Radio Hour MISS. 73 JACKSON WJDX O L~L J @ gram which will predominate during respective Guy Lombardo and His Royal MO. 41 KAN. CITY KMBC a o I QJf}J~ half-hour broadcast period. Canadians 7 KAN. CITY WDAF 0 1J!\ D I @ B Band music 0 Organ Dance music. 55 ST. LOUIS KMOX Q~I_ I_. C Children's features P Popular music (With vocal 80101) €) 1 ST. LOUIS *KSD Q l o l a Dance music Hotel Paramount Orchestra lfl D R Religious 81 ST. LOUIS KWK Dance music. e l o l €) l @ E Educational T Theatrical Grand opera NEBR.s OMAHA *WOW o l o l a l o G V Vocal ensembles Light opera N. J. 17NEWARK WOR X I D I D IMV L W Wit, comedy Instrumental M Station on air, but I I I (Other than dance) X N News program variable CENTRAL TIME ~~ Divid e s Time • Dance music from New York with Another Station 9 ;!10!~ WHAT' S OX THE AlB Page 49 March Dayti1ne Chain Progra1nS 1, 8, 15, 22, 29 SATURDAY ALL TIMES ON THIS PAGE ARE EASTERN STANDARD: DEDUCT ONE HOUR FOR CENTRAL TIME AREA 10 !~ 11!~ EASTERN TIME DAILY EXCEPT SUNDAY WOAI, WRC, \YHO, WOW, WDAF, KPRC, WJDX, WBAL, \YBAP, WS:lIB, KYW, KFAB, KPO. o I ~ Q D WGR BUFFALO 1 N. Y. 8:00 to 8:15 A. M.-Jolly Bill and Jane (children's 3: 30 P. M . ( except Monday and ~'riday) .~For Your o J ol a , €) WKBW BUFFALO 93 program) . WEAF, WEEI, WGY, WFI. Information, WABC, WCAU, \VCAO, W:lIAL, I I I *WMAKBUFfALO 36 \VHP, \\' FBL, WKBW, WADC, WKRC, \yOWD, 8: 00 to 8: 30 A. M.-Organ Reveille. W ABC, \VEAN, o : 0 I a I €) WABC NEW YORK 32 WFBM, \YBBlII, K:lIOX, K:lIBC, WIEW, \YCBM, WCAU, WHP, WJAS, WFHL, WlIIAK, WHK, o I ~ I~ I a ' WEAF NEW YORK 12 WGHP, WKBN, WFBM, KOIL, KMBC, WIEW, WSPD, Wl\IT, WWNC, WDBJ, WFIW, WDOD, WSPD, WMT, WWNC, WBRC, WDOD, WLAC, WLAC, KLRA, KLZ. €) l e l 0 10 WJZ NEW YORK 22 KLRA. 5:45 to 6 P . M . (except Tuesday, Thursday and Sat· €) I e I D I D WHAM ROCIfTER 61 8: 00 to 8: 15 A. M.-The Aunt Jemima Man. Phil. urday) .-My Bookhouse Story·time (children's 0 ' 0 I I *WHECROCH"TER 90 Cook in characteristic song numbers and dia feature). WABC, WCAU, \YCAO, WMAL, W J AS, WGY SCHEN' OY 25 WLBW, WFBL, WIIlAK, W ADC, WKRC, WGHP, 0 10 1 I iog. WJZ, WBAL, \YHAM, KDKA, WJR, WBZ, 0101a l €) *WFBL SYRACUSE 36 WBZA, CKGW, WRC. WOWO, WMAQ, KMOX, K:lIBC, WCCO, WSPD. o 10 I I WBT CHARLOT 54 N. C. 8:15 to 8:45 A. M.-The Headliners (novelty orches· MONDAY AND FRIDAY I I I WPTF RALEIGH 14 tra). WJZ, WBAL, KDKA, \YBZ, WBZA, WHAM. 3:32 to 3:45 P. M.-Marjorie Oelrichs (Columbia's olo ;a I €) WWNC ASHEV'LE 3 8: 15 to 8: 30 A. M.-Morning Devotions. WEAF, Fashion Director). WABC, WCAU, WCAO, -oTO I W l w~ I =WA~D=C-A-KR-ON--7-8=OH=IO~ I WCAE, WRC, WGY, WHAS, WGR, WFI, WCSH, WMAL, WHP, WFBL, \vIIlAK, WKRC, WKBN, 0 10 la la *WFJC AKRON 91 WLS, WJAR, WOW, WCKY, WBT, WJAX, WPTF. WFBM, KOIL, KMBC, WIBW, WBCM, WSPQ, WMT, WWNC, WDBJ, WDOD, WREC, WLAC, oToTa I €) WKRCCINON NAIl 1 8:30 to 9:00 A. M.-Cheerio. WEAF, WEEI, WeKY, KLRA, KLZ, KDYL. M I M I I D WLW CINCINNATll6 WRC, WGY, WGR, \\'JAR, WTAG, WCSH, WCAE, x WWJ, WOW, WDAF, KSTP, WPTF, WAPI, o 10 I I WSAI CINONNATl79 SUNDAY KPRC, WFI, WSB, WJAX, WTAM, WRVA, o 10 Ia I D WHK CLEVEL'O 85 WHAS, WCKY, CKGW, WBT. 8:00 to 9 : 00 A. M.-Heroes of the Church. WABC, 1 1 I WTAM CLEVEL'O 53 WNAC, WEAN, WHP, WFBL, WFBM, KMBC, 8:30 to 8:45 A. M.-Morning Devotions. WABC, IJ~ WAIU COLUMB'S10 WGHP, WBCM, WWNC, WBRC, WDOD, WLAC, KLRA. WEAN, WCAU, WHP, WFBL, WMAK, -0 I 011' *WCAHcOLU MB'S a9 KOIL, KMBC, WSPD, WWNC, WBRC, WDOD, 10 to 11 A. M.-Land 0 ' Make Believe (Children'S o T o T a I WSPD TOLEOO 80 WREC, WLAC, KLRA. Hour-Dr. Arthur Torra nce). WABC, WNAC, WEAN, WJAS, KNBC, WIBW, \\,BCM, WMT, _0 ~~01~ *WKBN YO 'NGST'N 3 8 : 45 to 9:00 A. M.-Something for Every One (mu· WWNC, WBRC, WDOD, WREC, WLAC, KLRA. sic, news, humor, poetry). \VABC, \VMAL, \\' HP, 0 10 10 1T KFJF oKU.OTY93 OKLA. WFBL, WMAK, WHK, WKRC, WGHP, WMAQ, WEDNESDAY o 10 I 10 WKY OKU.0TY36 KOIL, WSPD, WMT, WWNC, WDBJ, WBRC, I I D I D *KVOO TULSA 60 WLAP, WDOD, WREC, WLAC, KLRA. 5:00 P. M,-National Woman's Party. WJZ, WBAL, o I 0 'IE) r€) *WHP HARRlSB'G 89 P A. 9:00 to 9:15 A. M.-The Aunt Jemima Man. KFAB, WHA:lI, WLW, KWK, KSTP, WEBC, WBT, a l €) WLBW OILCITT 72 WLW, WLS, KWK, WREN. This' is a split net· WJAX, WHAS, WMC, WSB, KVOO, WBAP, 0 10 work. KPRC, WOAI, KOA, K GO, KGW, WRC. o I 0 .a I €) WCAU PHILAO. 63 orP I D i 0 ·'VFAN PHIUO. 7 9:00 to 10 A. M.-Morning Melodies, with Milt Cole FRIDAY man, soloist. WEAF, WRC, WWJ, WDW, WCKY, o lo la lQ ·WFI PHIUD. Z WTAM, WHAS, WRVA. 4:15 P. M.-Pacific Feature Hour (direction Max _I_l I ·wur PHIUO. 2 Dolin ). \\,JZ, WBAL, \\,LW, KOA, KGO, KFI, 9:30 to 10 A. M.-Dance Music. WABC, WMAL, le l X I X KDKA PITTSB'GH 44 KOllIO, WIOD, WAPI, WREN, WHAM, KYW, WHP, WFBL, WMAK, WHK, WKRC, WFBM, WCAE PITTSB'GH 68 WRC. o lo lE) i KOIL, WSPD, WWNC, WDBJ, WBRC, WLAP, SATURDAY W JAS pmSB'GH 7S WDOD, WREC, WLAC, KLRA, KDYYL. 01 1 PL o I 0 I a i D WEANpROVlO'NCE24 R.1. 12:30 to 3 P. M.-Music. WABC, WEAN, WCAO, 1:30 to 2:00 P. M.-Keystone Chronicle. Sketches n J o I W JAR PROVID'NCE3S WMAL, WHP, 'YJAS, WFBL, WMAK, W ADC, of community life in a. rural newspaper office. 1- WGHP, WHCM, WSPD, WWNC, WDBJ, BWRC, KDKA, \\'LW, KWK, WOC, WOW, WDAF, 0 10 ' a I €) WDOD CHmA. 74 TENN. WDOD, WLAC, KLRA. KFAB, W REN, KSTP, WTMJ, \\'EBC, WHAS, o 10 IE) 10 WMC ~mtPHIS 24 WSM, \nrc, KVOO, \\'S:lIB, \\'KY, KPRC, \\'OAI, 12:45 P . M.-Natlonal Farm and Home Hour. WJZ, o 10 : a €) · WREC ML'IPHIS 6 K OA. \\,BZ, WBZA, WHAM, KDKA, WJR, WLW, o lo i ' ~VLAC N.4SHV·LE 9S KSTP, WEBC, WRVA, WPTF, WBT, "'JAX, 5:30 to 6:00 P. M.-Aviatlon Series (directed by WSM N.4SHV'LE 11 WHAS, WSM, WMC, WSB, KVOO, WKY, KTHS, Hull Kune Clt'llll'nts) . Columbia. network. II D T 10 0 ' 0 I D ~ -KRLD OALUS 50 TEX. o_to 1 p 10 ·WFAA OUUS 26 o B. A. Rolfe and His Lucky Strike o The Miniature Theater L t L " WBAP FU'ORTH:!6 Orchestra o 10 1 ~ KPRC HOUSTON 38 Announcer, Edward Thorgersen. o Slumber Music 0 '0 1 1 -KTS~~ String ensemble; dircction, Ludwig Lauricr. o 10 1x 10 WOAI s.ANTOSIO 6S a Troubadour of the Moon (First 15 min. ) Announcer, Ralph Freese. I , -WTARsORFOLI: 24 Lannie Ross, ter.or: instrumcntJl t rio. 0 10 VA. Pepsodent Program Smith Ballew and His Club Richman o M I Xl D l' D WRVA RICH~r ~ Amos 'n' Andy, bbckfacc cOlllcdims. Orchestra (Last 15 min.) o 0 a 0 WDBJ ROA~OU 39 Announcer, Edward Thorgcuen. o 10 1 D !0 - WEBC SurER'll 74 \USC. a Rudy Vallee and His Orchestra o I a €) · WISN ~IILWAu.-; €) Ship of Memory 0 WTMJ 8 Muriel Wilson, soprano: Mary Hopple, con 10 '0 I x ~ ~IILIHU. tralto; Joc White, tenor; \~ l lt cr Preston, baritonc; mixed quartct: string quartct. An 910 10 CENTRAL TIME nouncer, Milton J. Cross. 930 30 * Oh'idu Time! with Anoth~r Station Page 50 WHAT ' S ON THE AlIt THE SECRET OF PIVOTING I shall be delighted." Whether or not the girl anticipates an en joyable dance, she should' thank the man for asking her. It is (Continued from page 7.) not only good form, but a sign of delicate diplomacy, for the girl Practice turning for fifteen minutes. to appear extremely glad that the man asked her---even though The pivot or whirl may be done to fox-trot or waltz music. he is a miserable dancer. The lady's part in pivoting is exactly the same as the man's, It is not good form to decline unless she is ill or is not danc with the exception that she does not pivot on the heels. She be ing. If she declines a dance, then she should not dance any more gins by stepping forward on the toes of her right foot, making a during the evening. It would, of course, be rude to refuse one half-turn, and then steps backward on the toes of her left foot, man and then accept an invitation from another. making another half-turn to the right. There are times, however, when a girl is asked to dance by an To determine a right turn, look over your right shoulder while utterly impossible person, and yet she does not want to hurt his pivoting. feelings by refusing him. How, then, should she avoid dancing Bear in mind again that, while you pivot on one foot, making with a man without sacrificing her pleasure for the rest of the a half-turn, the other foot must be off the floor. evening? This pr.oblem has undoubtedly come up in the mind The principle of pivoting to the left is the same as when turn of every girl, and there are various ways of solving it. But the ing to the right, except that your left foot must always be in most effective method is to say that her danc~s are taken. By front of the right foot. This rule applies to the lady as well as giving this excuse, the girl takes a chance that she will be asked to the man. for all of her dances later on. If they are not in demand, the HINTS ON BALLROOM ETIQUETTE young lady explains the situation to her partner, who assumes the responsibility of supplying suitable dancing partners. However, I want to inform those who are anxious to emulate Sir Walter the popular girl dances with each partner who asks her. Raleigh that I have been given the job of polishing your ballroom manners. Beginning with this issue, I will attempt to keep you ~~~ out of embarrassing situations-to help you avoid making un OUR OWN STORY AS WE GO TO PRESS necessary faux pas. In these columns you will be told how to (Continued from page 12.) behave as well as dance. The formal manners of the middle nineteenth century have dently promise our readers that they will find our program list gone out of fashion, just as clothes have changed, but, though ings increasingly perfect in detail from month to month. our formality is less formal, among people of good breeding there Our schedules for March represent the most careful possible are conventions and certain niceties of conduct that are observed. check of program sheets up to February 5. Some one has said that good manners are like a shock absorber ~~~ -they mitigate the bumps of life. Certain it is that unpleasant There is one more fly in the ointment. The Federal Radio situations, awkwardness and embarrassment can be dispelled if Commission has some plans brewing between now and March 1. one is conversant with convention's code. Every-day etiquette, Sixty stations have been licensed to operate only until that date. in its simplest phase, is nothing more or less than a knowledge of Eight of these stations are among the 108 appearing on our good manners. Courtesy is an innate consideration of others, and schedule pages. Before this issue reaches you there is a chance so-called uneducated people may possess it; but when a cultivated that the channels and time on the air of the following may be man or woman, with ease and grace in addition to this, knows modified: WGY (Schenectady), WENR and WLS (Chicago), how to do and say the right thing at the right time, he or she has KSTP (St. Paul), WCKY (Covington, Ky.), WLAC (Nash the " Open Sesame" to almost any door they care to open. Well ville), WMAK (Buffalo) and WFBL (Syracuse). mannered people-those who are considerate of others-almost always endear themselves to their friends and acquaintances. On ~~ ~ the other hand, to be ignorant of the etiquette of to-day is to Every time we run a picture in WHAT'S ON THE AIR without invite embarrassment and court unfavorable criticism. giving the names of every one in it, we receive an extra heavy How TO ASK FOR A DANCE mail from readers asking "Who is who?" Since our first issue we have been very careful at this point. Whenever a feature has The gentleman places himself in the position of asking for the reached us with incomplete information we make every effort to favor when he asks the lady to dance. Perhaps the most com secure the missing details; but some sponsors wish their artists to monly used form of asking for a dance is to say, "May I have the appear unproclaimed. An example is Collier's Hour, whose en pleasure of a dance?" or, "May I have the next dance?" It is semble will appear next issue. We simply plead with Collier's to poor t aste to say, " Have you the next dance?" and then, if a identify for our readers the "love-story girl," but beyond giving negative answer is given, to ask for the dance. Often a girl does us permission to tell you she is in the picture they would not go. not like to admit that her dances are not taken, and this question is not at all pleasant. The lady accepts by saying, "Thank you; ~~~ "Can You Remember When?" chuck full of reminiscences for listening fans of five years or more standing, will be one of April's leaders. AGENTS WANTED! ~~~ T a!u orders f or W HAT'S ON THE AIR subscriptions in The Amos 'n' Andy painting on our cover this month was your community. Every radio home a good prospect. Your painted from an exclusive photograph especially for WHAT'S ON friends and neighbors will enjoy this new radio program THE AIR readers through the courtesy of The Pepsodent Com directory and magazine. Full or part time work. Liberal pany. We shall be glad to hear from our readers as to the style offer to both men and women. of cover they prefer. Which is your choice, and why, of those Write for our proposition to agents. which have already appeared on our magazine? CIRCULATION MANAGER, ~~ ~ WHAT'S ON THE AIR, We shall mail our mid-month bulletin of latest radio news 'free Ninth and Cutter Sts., Cincinnati, O. to every subscriber about Mareh 15. All purehasers of the Mareh issue are entitled to this serviee, but will have to send us their addresses. DIRECTORY OF BROADCASTING STATIONS Revised to January 22, 1930 Including All Stations East of the Rockies Using 100 Watts or Over and All Stations West of the Rockies Using More than 100 Watts Kilo Kill> Kilo· Kill> Dial Call City Dial Call CiIJ Dial c.n C'd1 Dial CaD cycl~ cycle cy cl~ cycle t(CRC 1370 Enid. Olel • . KPWF 1490 WestmInste r. Calif. WEBn 1 3 10 BulTa10. N. Y. Vl'LW 7 00 Clnclnnatl, O. I{D ~,A 980 Pittsburgh. P •. I'll " 138 0 P ittsburgh. Pa. WEBW 660 ileloit. Wis. \\,J.WL 1I ufI t\e\\ Yurk ••~. Y. IWLn 12 I 0 Devils Lalce, N. D. KO\Y 10 I 0 San J ose. Callt. Wl!:DC I ~ I 0 Chicago. I ll. W~I AC :;70 Cabello,la. X Y. KD\'L 12 90 Sal t L nl,e Clh·. Utah KnE P 62 0 P ham i ~ . Ariz. WEEI 59 0 Ilustoll. 111ass . \HIAK UIJ 0 tlu:rulo. ~. \'. KECA 1340 L os Angeles. Caltr. KRGV 12 60 Harlillgen. Tex. WEHC 1 3 70 E mory. Va. \\,hBI, 6:10 \VashinglOIl, D. C. KEJK 710 Ilel' erly Hills. Calif. KRLD 1040 D allas. T ex. WEBS 14 2 0 E l'anslon . III. \DI,\Q 670 (;I"."g". III. I,ELW 78 0 lIurballl,. Ca llt. K SAC 58 0 hlanlla Uan, K an. WELK 13 70 Philadelph ia. Pa. \\,~ I A Y 1200 St. IA,uis. llo. KEX 1180 Purtland. Ore. KSAT 124 0 n . Worth. T eL WEhl C i;U O Ilerrien Springs. 1II 1ch. W~IAZ 8UO AJacoli. Ga. 1\I~AIl 770 Lillco in. I\eb. K SCJ 133 0 Sl o u~ City. Ia. WE:"\n 8 70 Chicago. Ill. W~IIIA 1:; 0 0 I\""port. It. I. 1,11'1111 13 60 (Jreat 1.'"lls. Ment. I,SD 550 St. Louis. hie. W ),; \,D 13 00 !li ew Yo rl, . !Ii. Y. \\'h11l C 1·12 0 Detruit. II lich. KF'DM 560 Uealllllollt. Tex. K SEI 900 P ocatello. Ida. WEW 760 SI. L oui s. Mo. W.\11ID I H O Peor ia lIeighl.. Ill. I,FDY 5 ~O Ilwulelllgs, S. D . K SL 1130 Salt L al,e Ci ty. Utah WFAA 800 Dallas. 1·ox. \\,~llIG 12 10 llichlllUlH.J. \'a. KFEL 920 DCII I'er. Col. li: SO 13 80 Cla rinda, I a. WFA" 6 10 I' h ilade h >hia. P • . W~llIl1 H20 J OI'lln ••\ 10. KFEQ 680 St. Juseph, Mo. I\SOO III 0 Sioux I"o lls. S. D. WFIJE 1 20 0 Cincinna ti. O. \\' MIII 1080 (;!lil"JglJ. I ll. J(1,' (I(1 l:l10 Boonc. J a. I, STl' 1460 St. PaUl. Minn. WFIlG 13 I 0 Altoona, I'a. \HIBO 1:17 0 Auburu. K Y. I,I~ H 1:100 Wichita. Kan. wrAll 560 Oal'laml, Cali!. \H ' UJ I H O Collegeville. hi Inn. WMBO I ~ Oo Bruol,IYII, N. Y. KFBA 1200 Gunnison, Col. KTAP 14 2 0 San AntonIo. Tex. WFIJL UO O Syracuse. N. Y. WIII13R 1370 Tau'pa. li'la. l\FI 640 Los Allge les. Callt. KTBI 1 3 00 Los Allge,es. Calif. W FIlM 12 :1 0 India ll ulJU li.. Ind. \\'MC 78 0 Al elulill is. 're fill. I,FIZ 1420 1"0I 1t1 , - 1.111 HIS new radio program directory will enable you to bring in on your own set the best of all the broad casts. Too, it will reveal many fine qualities you never knew your set pos sessed. New radio enjoyment for you all the year 'round when you use WHAT'S ON THE AIR. A Whole Year of Right Numbers ~ You would not expect your telephone service to be good if you never both 50 ered to look up the number you wanted $1. to call. Why, then, expect your radio to bring in right parties on wrong num WHAT'S ON THE AIR Ninth and Cutter Streets bers~ CINCINNATI, O. ~ Get the program you want to hear. ",\THAT'S ON ,THE AIR will find it for you. Scanned from the collections of The Library of Congress AIiDlo-VlSlJAl.CONSERVATlON or"" UIIIW Packard Campus for Audio Visual Conservation www.loc.gov/avconservation Motion Picture and Television Reading Room WINW .Ioc.govlrr/mopic Recorded Sound Reference Center www.loc.gov/rrlrecord This file including all text and images are from scans of a private personal collection and have been scanned for archival and research purposes. This file may be freely distributed. but not sold on ebay or on any commercial sites. catalogs. booths or kiosks. either as reprints or by electronic methods. This file may be downloaded without charge from the Radio Researchers Group website at http://www.otrr.org/ Please help in the preservation of old time radio by supporting legitimate organizations who strive to preserve and restore the programs and related information. ur("\-\ IV\ AN "fRo"",, 21 DETROIT WJR M I M I @ I 9 ALLENToWN - 38 DETROIT WWJ 0 10 I a I€) MINN.27MINNEAP. wcco o~a~€.)l€) ~ 92SLPAUL KSTP 0 10 I P I 9 The index letters in schedules indicate type of pro o To Be Announced MISS. 73 JACKSON WJDX I I 19 gram which will predominate during respective MO. 41 KAN. CITY KMBC 01a l €) 1€) half-hour broadcast period. a Eversharp Penmen 7 KAN . CITY WDAF 0 I 0 I P I x Graphology over the radio; music. B Band music o Organ 55 ST. LOUIS KMOX 0 I I €) ~ a To C ,Children's features P Popular music €) True Story Hour (With vocal 80101) 1 ST. LOUIS *KSD 0 10 I a 16 ' Dance music D R Religious Adventures of Mary and Bob. 81SLLOUIS KWK -. 10 1@1- E Educational T Theatrical G Grand opera NEBR.s OMAHA *WOW 0 10 I a I€) V Vocal ensembles Light opera N.1. 17 NEWARK WOR VW I DV IMW iVM L W Wit, comedy Instrumental M Station on air, but 1 1 I (Other than dance) X N News program variable CENTRAL TIME 7 7 8 8 ';< D!vides Time . 30 30 • Dance music from New York WIth Another Station WHA 'l"S ON THE AlIt Page 41