Improve your sales Market insight Market Trends Must stocks New products Increase your footfall Top sellers Retail planograms
www.bestway.co.uk www.batleys.co.uk MARKET INSIGHT
Premium is driving value growth in Everyday Enjoyment is still the chocolate within the total market. Ensure biggest driver in confectionery. your range offers trade up across block The must stock products are Cadbury Twirl, and singles, for example Lindt Kinder Surprise, Snickers
Capitalise on the growing protein trend 26% of confectionery is with 1 in 10 shoppers having consumed bought on impulse a protein bar in the last 3 months (Source: Mars Confectionery July 2017) (Source: HIM CTP Tracker 2016) Ensure you’ve got a core range of Ensure your range offers Mars and products in different pack formats Snickers protein bars to capitalise on impulse purchases in your store
Growth in sharing occasions is less about social gatherings but Shoppers are spending more on sugar more about informal and everyday with sugar bags being the key driver. consumption. Treat is growing +9% (Source: Kantar Worldpanel 26.03.17, IRI One System Total IC 27.03.17) (Source: Kantar Worldpanel In Home Occasions, Sept 2016) MARKET INSIGHT
Shoppers are looking for value for Chocolate blocks and sharing bags money, so it is vital you stock price are seen by shoppers as allowable and inexpensive ways of consuming marked packs, sharing bags and confectionery. Ensure that these formats multipacks prominently in your store are available on the main fixture.
Ensure you stock a balanced range of confectionery between chocolate and sugar. 60% of your sales value comes from the Must Stock range so make sure you stock up the Must Stock lines
Capitalise on NPD within growing segments to encourage trial, keep shoppers interested and to encourage shoppers to trade up MUST STOCK LINES
These are the ‘Must Stock’ lines which customers expect to see in a convenience store. By stocking these lines, you will be meeting your customers’ needs and therefore they will visit your store again. We suggest you stock the following range:
chocolate singles chocolate multipacks
1 2 3 4 5 6 7 8 9 10 11 12 13
chocolate hanging bags chocolate blocks boxed chocolates
14 15 16 17 18 19 20 21 22 23 24 25
sugar sugar sugar lollipops tubs & jars sugar lozenges sharing bags singles mints singles chewing gum
26 27 28 29 30 31 32 33 34 35 36 37 38 39 MUST STOCK LINES
Kinder surprise egg snickers duo 1 t48 5 83.4g SKU Code: 8968 SKU Code: 21304
twirl pm 55p kinder bueno white 2 STD 6 std SKU Code: 344634 SKU Code: 428459
cadbury wispa pm 55p boost pm 55p 3 SGL 7 std SKU Code: 344386 SKU Code: 344353
kinder bueno classic snickers pm 60p 4 std 8 48g SKU Code: Bestway 000464 Batleys 502670 SKU Code: 347267 MUST STOCK LINES
TWIX XTRA MARS MULTIPACK PM £1.29 9 KING 13 135.2g SKU Code: Bestway 671325 Batleys 569456 SKU Code: 347312
cadbury double decker pm 55p maltesers treat bag PM £1 10 std 14 68g SKU Code: 344320 SKU Code: 347634
SNICKERS MULTIPACK PM £1.29 cadbury giant buttons pm £1 11 142g 15 80g SKU Code: 347323 SKU Code: 162730
CADBURY TWIRL MULTIPACK PM £1 minstrels treat bag pm £1 5 Pack 80g 12 SKU Code: 274196 16 SKU Code: 347891 MUST STOCK LINES
M&m’s peanut treat bag pm £1 cadbury dairy milk oreo pm £1 17 82g 21 120g SKU Code: 347623 SKU Code: 179915
revels treat bag pm £1 cadbury caramel pm £1 18 78g 22 120g SKU Code: 347601 SKU Code: 331429
cadbury dairy milk pm £1 cadbury dairy milk fruit & nut pm £1 19 95g 23 95g SKU Code: 221263 SKU Code: 221241
galaxy milk block pm £1 ferrero rocher 20 114g 24 t24 SKU Code: 763789 SKU Code: 754749 MUST STOCK LINES
CELEBRATIONS ‘ZOE’ CARTON fruit pastilles tube 25 LARGE 29 STD SKU Code: Bestway 578718 Batleys 549192 SKU Code: Bestway 313119 Batleys 132319
haribo starmix pm £1 skittles fruit bag 26 220g 30 55g SKU Code: 439042 SKU Code: Bestway 423157 Batleys 701479
HARIBO TANGFASTICS PM £1 Maynards wine gums pm 50p 27 220g 31 SGL SKU Code: 439064 SKU Code: 10550
MAYNARDS WINE GUMS PM £1 trebor extra strong mints PM 50p 28 165g 32 roll SKU Code: 294503 SKU Code: 105455 MUST STOCK LINES
TREBOR SOFT SPEARMINT PM 50p extra peppermint sugar free 33 ROLL 37 10 PACK SKU Code: 105488 SKU Code: Bestway 48084 Batleys 330834
trebor softmints pm 50p extra white bubblemint 34 ROLL 38 10 pack SKU Code: 105477 SKU Code: Bestway 52492 Batleys 967460
CHUPA WHEEL 180 + 20 FREE halls menthol extra strong 35 SGL 39 STD SKU Code: 650773 SKU Code: Bestway 765871 Batleys 569039
HARIBO YELLOW BELLIES 36 PACK SKU Code: Bestway 51294 Batleys 353398 SHELF 1mx7PLANOGRAM
SHELF 1 SKUs SHELF 1 SHELF BESTWAY BATLEYS 1 422985 422985 AERO PEPPERMINT PM £1 105G 578718 578718 CELEBRATIONS LARGE CARTON 420G 210651 210651 CADBURY MILK TRAY 180G 754749 754749 FERRERO ROCHER T24 SHELF 2 639374 639374 FERRERO ROCHER T3
SHELF SHELF 3 2 SKUs SHELF 2 BESTWAY BATLEYS 221263 221263 CADBURY DAIRY MILK PM £1 95G SHELF 221241 221241 CADBURY FRUIT & NUT PM £1 95G 4 331429 331429 CADBURY CARAMEL PM £1 120G 179915 179915 CADBURY DAIRY MILK OREO PM £1 120G 763789 763789 GALAXY MILK BLOCK PM £1 114G
SHELF 5 SHELF 3 SKUs SHELF SHELF 3 6 BESTWAY BATLEYS 337102 337102 CADBURY CRUNCHIE STD 403502 403502 CADBURY WISPA STD 874306 874306 CADBURY TWIRL STD SHELF 021326 021326 MARS BARS STD SINGLE 51G 7 021315 021315 SNICKERS STANDARD 48G 970079 970079 TWIX ORIGINAL STD SHELF 1mx7PLANOGRAM
SHELF 1 SHELF 4 SKUs SHELF 4 SHELF BESTWAY BATLEYS 2 540021 540021 CADBURY DAIRY MILK STD 331760 331760 CADBURY WHOLENUT 49G 021348 021348 MARS DUO 78.8G 021304 021304 SNICKERS DUO 83.4G SHELF 671325 671325 TWIX XTRA 3
SHELF 4 SHELF 5 SKUs SHELF 5 SHELF BESTWAY BATLEYS 5 214863 214863 KIT KAT 4 FINGER SGL 000464 000464 KINDER BUENO CHOCOLATE WAFER STD 337652 337652 CADBURY DOUBLE DECKER STD 077992 077992 BOOST GLUCOSE STD SHELF 970091 970091 BOUNTY MILK STD 6 926306 926306 MALTESERS BAGS STD 914958 914958 MILKY WAY MAGIC STARS SGL
SHELF 7 SHELF 1mx7PLANOGRAM
SHELF 1 SHELF 6 SKUs SHELF 6 SHELF BESTWAY BATLEYS 2 765871 765871 HALLS MENTHOL EXtra STRONG STD 765606 765606 HALLS SOOTHERS BLACKCURRANT STICK 498207 498207 MAYNARDS WINE GUMS ROLL 54G 313119 313119 FRUIT PASTILLES TUBE STD SHELF 150131 150131 STARBURST ORIGINAL RC SGL 3 423157 423157 SKITTLES STANDARD 55G 948373 948373 M&M PEANUT STD BAG 45G 065863 065863 CRISPY M&M’S STD
SHELF 4 SHELF 7 SKUs SHELF SHELF 7 5 BESTWAY BATLEYS 054852 054852 POLO MINTS ORIGinal 212759 212759 TREBOR SOFTMINT SPEARMINT ROLL 212650 212650 TREBOR SOFTMINTS ROLL SHELF 212551 212551 TREBOR EXTRA STRONG MINTS STD 6 333752 333752 CADBURYS FUDGE PM STD 333774 333774 FREDDO PM STD 008968 008968 KINDER SURPRISE PINK & BLUE SGL
SHELF 7 SHELF 2mx7PLANOGRAM
SHELF SHELF 1 1 SKUs SHELF 1 BESTWAY BATLEYS 129297 129297 After eight mints carton SHELF 208297 208297 MALTESERS box 120g xmas 2 242534 242534 quality street 265g 578718 578718 CELEBRATIONS large 420g xmas 021005 021005 CADBURY roses 400g xmas 431222 431222 CADBURY miniature heroes 400g xmas SHELF 210651 210651 CADBURY milk tray 180g 3 754749 754749 FERRERO rocher t24 639374 639374 FERRERO rocher t3 252404 252404 LINDOR milk
SHELF 4 SHELF
SHELF 2 SKUs SHELF 2 5 BESTWAY BATLEYS 422985 422985 AERO peppermint pm £1 105g 221263 221263 CADBURY dairy milk pm £1 95g SHELF 221241 221241 CADBURY fruit & nut pm £1 95g 6 331429 331429 CADBURY caramel pm £1 120g 179915 179915 CADBURY dairy milk oreo pm £1 120g 183101 183101 CADBURY dairy milk daim pm £1 120g 763789 763789 GALAXY milk block pm £1 114g 763811 763811 GALAXY caramel block pm £1 135g SHELF 7 164968 164968 TEASERS large block pm £1 100g SHELF 2mx7PLANOGRAM
SHELF
SHELF 3 SKUs SHELF 3 1 BESTWAY BATLEYS 075757 075757 AERO peppermint 2 for PM bar 900562 900562 YORKIE milk std SHELF 337102 337102 CADBURY Crunchie std 2 403502 403502 CADBURY wispa std 780212 780212 WISPA gold std 874306 874306 CADBURY twirl std 021326 021326 MARS bars std single 52g SHELF 021315 021315 SNICKERS standard 48g 3 970079 970079 TWIX original std
SHELF
4 SHELF 4 SKUs SHELF 4 SHELF BESTWAY BATLEYS 5 540021 540021 CADBURY dairy milk std 331760 331760 CADBURY wholenut 49G 331726 331726 CADBURY fruit & nut 49g SHELF 337508 337508 CADBURY flake std 6 015802 015802 RIPPLE std 021348 021348 MARS duo 78.8g 021304 021304 SNICKERS duo 83.4g 671325 671325 TWIX xtra 005408 005408 GALAXY milk standard SHELF 253870 253870 TERRY’s chocolate orange 7 334233 334233 MINSTRELS std 972006 972006 MALTESER teasers bar std SHELF 2mx7PLANOGRAM
SHELF 5 SKUs SHELF 5 BESTWAY BATLEYS 214863 214863 KIT KAT 4 FINGER SGL SHELF 289721 289721 KIT kay chunky cookie 1 407225 407225 ROLO 52g 053251 053251 MUNCHIES std 000464 000464 KINDER bueno chocolate SHELF 428459 428459 KINDER bueno white 337652 337652 CADBURY double decker std 2 964601 964601 CADBURY picnic std 077992 077992 BOOST glucose std 469227 469227 TOPIC std 337256 337256 FRYS SHELF 970091 970091 BOUNTY milk std 3 499413 499413 BOUNTY dark std 926303 926306 MALTESERS bags std
SHELF SHELF 4 6 SKUs SHELF 6 BESTWAY BATLEYS 765871 765871 Halls SHELF 765606 765606 Halls soothers 5 765848 765848 BASSETTS cherry 498207 498207 MAYNARDS wine gums 313119 313119 FRUIT pastilles tube std SHELF 501927 501927 ROWNTREES randoms std 6 650849 650849 FRUITELLA strawberry 150131 150131 STARBURST original sgl 229081 229081 SMARTIES hexatube 423157 423157 SKITTLES standard 948373 948373 M&M peanut std bag 45G SHELF 065863 065863 CRISPY m&M’s std 7 469162 469162 MILKY way 914958 914958 MILKY way magic 483858 483858 REESES peanut butter 916259 916259 DAIM std SHELF 2mx7PLANOGRAM
SHELF 7 SKUs SHELF 7 SHELF BESTWAY BATLEYS 1 047820 047820 TIC tac 054852 054852 POLO mints 651077 651077 MENTOS mint sgl SHELF 212759 212759 TREBOR softmint 2 212650 212650 TREBOR softmints roll 212551 212551 TREBOR extra 333752 333752 CADBURY fudge pm std 333774 333774 FREDDO pm std SHELF 559258 559258 MILKYBAR 489575 489575 MILKYBAR 3 469173 469173 MILKY way twin 225609 225609 KINDER 984607 984607 KINDER snackbar SHELF 008970 008970 KINDER cereal 4 008968 008968 KINDER surprise pink & blue
SHELF 5
SHELF 6
SHELF 7 SHELF 3mx7PLANOGRAM
SHELF 1
SHELF 2
SHELF 3
SHELF 4
SHELF 5
SHELF 6
SHELF 7 SHELF 3mx7PLANOGRAM
SHELF 1
SHELF 2
SHELF SHELF 1 SKUs 2 SKUs SHELF 1 SHELF 2 BESTWAY BATLEYS BESTWAY BATLEYS 129297 129297 After eight mints carton 422985 422985 AERO peppermint pm £1 105g 208297 208297 MALTESERS box 120g xmas 536240 536240 MILKYBAR PM £1 BLOCK 100g 242534 242534 quality street 265g 221263 221263 CADBURY dairy milk pm £1 95g 578718 578718 CELEBRATIONS large 420g xmas 221241 221241 CADBURY Fruit & NUT PM £1 95g 021005 021005 CADBURY roses 400g xmas 303430 303430 CADBURY chopped nut PM £1 97G 431222 431222 CADBURY miniature heroes 400g xmas 331429 331429 CADBURY caramel pm £1 120G 210651 210651 CADBURY milk tray 180g 179915 179915 CADBURY dairy milk oreo pm £1 120g 012632 012632 DAIRY box 180g 183101 183101 CADBURY dairy milk Daim PM £1 120g 754749 754749 FERRERO rocher t24 763789 763789 GALAXY milk block pm £1 114g 639374 639374 FERRERO rocher t3 763811 763811 GALAXY caramel block pm £1 135g 252404 252404 LINDOR milk 025305 025305 GALAXY cookie crumble pm £1 114g 164968 164968 TEASERS large block Pm £1 100g SHELF 3mx7PLANOGRAM
SHELF 3
SHELF 4
SHELF SHELF 3 SKUs 4 SKUs SHELF 3 SHELF 4 BESTWAY BATLEYS BESTWAY BATLEYS 075757 075757 AERO peppermint 2 for PM Bar 540021 540021 CADBURY dairy milk std 900562 900562 YORKIE milk std 331760 331760 CADBURY dairy milk wholenut 901019 901019 YORKIE raisin & biscuit std 331726 331726 CADBURY fruit & nut 49g 128733 128733 LION bar std 205312 205312 CADBURY dairy milk oreo 41g 337102 337102 CADBURY crunchie std 120142 120142 CADBURY dairy milk caramel std 403502 403502 CADBURY wispa std 336831 336831 CADBURY bournville 50g 780212 780212 CADBURY wispa gold sgl 337508 337508 CADBURY flake std 874306 874306 CADBURY twirl std 015802 015802 RIPPLE std 021326 021326 MARS bars std single 51g 021348 021348 MARS duo 78.8g 021315 021315 SNICKERS standard 48g 021304 021304 SNICKERS duo 83.4g 970079 970079 TWIX original std 671325 671325 TWIX xtra 207454 207454 GALAXY caramel std 005408 005408 GALAXY milk std 285487 285487 LINDOR treat bar 38g 253870 253870 TERRY’s chocolate orange 334233 334233 MINSTRELS std 972006 972006 MALTESER teasers bar std SHELF 3mx7PLANOGRAM
SHELF 5
SHELF 6
SHELF SHELF 5 SKUs 6 SKUs SHELF 5 SHELF 6 BESTWAY BATLEYS BESTWAY BATLEYS 214863 214863 KIT kat 4 finger sgl 765871 765871 HALLS menthol extra strong 289721 289721 KIT kat chunky cookie 765606 765606 HALLS soothers 103323 103323 KIT kat chunky peanut 765662 765662 HALLS soothers 407225 407225 ROLO 52g 136390 136390 LOCKETS honey & lemon 053251 053251 MUNCHIES std 765848 765848 BASSETTS cherry 000464 000464 KINDER bueno chocolate wafer std 765673 765673 BASSETTS murray 428459 428459 KINDER bueno white std 651088 651008 MENTOS fruits sgl 053107 053107 TOFFEE crisp std 498207 498207 MAYNARDS wine gums 964601 964601 CADBURY picnic std 313119 313119 FRUIT pastilles tube std 140225 140225 CADBURY star bar std 501927 501927 ROWNTREES randoms 077992 077992 BOOST glucose std 650849 650849 FRUITELLA strawberry 337652 337652 CADBURY double decker std 150131 150131 STARBURST original sgl 469227 469227 TOPIC std 229081 229081 SMARTIES hexatube 337256 337256 FRYS 423157 423157 SKITTLES fruit bag 970091 970091 BOUNTY milk std 948373 948373 M&M peanut std bag 45g 499413 499413 BOUNTY dark std 065863 065863 CRISPY m&M’s std 926306 926306 MALTESERS bags std 469162 469162 MILKY way crispy rolls std 914958 914958 MILKY way magic stars sgl 483585 483585 REESES peanut butter 916259 916259 DAIM std 304102 304102 MR tom bar sgl SHELF 3mx7PLANOGRAM
SHELF 7
SHELF SHELF 7 SKUs 7 SKUs SHELF 7 SHELF 7 Continued BESTWAY BATLEYS BESTWAY BATLEYS 183012 183012 TIC tac 333752 333752 CADBURY fudge pm std 047820 047820 TIC tac 333774 333774 FREDDO pm std 054852 054852 POLO mints 494892 494892 CADBURY giant buttons 142153 142153 POLO spearmint 559258 559258 MILKY bar buttons 069641 069641 POLO sugar 489575 489575 MILKY bar medium 651077 651077 MENTOS mint sgl 469173 469173 MILKY way twin 212759 212759 TREBOR softmint 225609 225609 KINDER 212650 212650 TREBOR softmints roll 984607 984607 KINDER snackbar 212551 212551 TREBOR extra 008970 008970 KINDER cereal 188212 188212 TREBOR extra strong 008968 008968 KINDER surprise pink & blue DISPLAY 1mx5PLANOGRAM
ROW HANGING BAGS 1 SKUs ROW 1 BESTWAY BATLEYS 347623 347623 M&M PEANUT TREAT BAG PM £1 82G 253635 253635 CADBURY BOOST BITES PM £1 80G ROW 999814 999814 CADBURY CHOCOLATE ECLAIRS PM £1 130G 1 294503 294503 MAYNARDS WINE GUMS PM £1 165G 259410 259410 ROWNTREES FRUIT PASTILLES PM £1 120G 161287 161287 MAOAM STRIPES PM £1 180G
ROW ROW 2 2 SKUs ROW 2 BESTWAY BATLEYS 347612 347612 M&M CHOCOLATE TREAT BAG PM £1 82G ROW 340285 340285 CADBURY GIANT BUTTONS PM £1 80G 3 340296 340296 CADBURY BITSA WISPA PM £1 80G 294558 294558 BASSETTS JELLY BABIES PM £1 165G 545949 545949 HARIBO STRAWBS 160G 345851 345851 MAOAM JOYSTIXX PM £1 160G
ROW 4 ROW 3 SKUs ROW 3 ROW BESTWAY BATLEYS 5 320700 320700 M&M CRISPY TREAT BAG PM £1 77G 347634 347634 MALTESERS TREAT BAG PM £1 68G 103509 103509 MILKYBAR GIANT BUTTONS PM £1 BAG 294493 294493 MAYNARDS SPORTS MIX PM £1 165G 345816 345816 HARIBO SUPERMIX PM £1 180G 230508 230508 MAOAM PINBALLS PM £1 180G DISPLAY 1mx5PLANOGRAM
HANGING BAGS
ROW 4 SKUs ROW ROW 4 1 BESTWAY BATLEYS 347891 347891 MINSTRELS TREAT BAG PM £1 80G 347601 347601 REVELS TREAT BAG PM £1 71G 002227 002227 STARBURST ORIGINAL BAG PM £1 150G ROW 530732 530732 HARIBO POUCH PACK STARMIX 160G 2 345795 345795 HARIBO STARMIX PM £1 180G 345805 345805 HARIBO CHAMALLOWS PM £1 160G
ROW 3 ROW 5 SKUs ROW 5 BESTWAY BATLEYS ROW 250276 250276 GALAXY COUNTER TREAT BAG PM £1 78G 4 002216 002216 SKITTLES FRUIT BAG PM £1 125G 036306 036306 WERTHERS ORIGINAL PM £1 110G 530743 530743 HARIBO POUCH PACK TANGFASTICS 160G 345573 345573 HARIBO TANGFASTICS PM £1 180G ROW 5 992134 992134 SQUASHIES DRUMSTICKS PM £1 145G Go to www.bestway.co.uk/categoryadvice to find all Confectionery information and boost your profits today!