DIP Corporation FY2013 February Briefing on the operating results 15 April 2013

Copyright © 2013 DIP Corporation, All Rights Reserved. CONTENTS

1 FY2013 Summary of statement of accounts

2 FY2013 Business performance by division

3 FY2014 Strategy

4 FY2014 Sales forecast

5 Dividends

Copyright © 2013 DIP Corporation, All Rights Reserved. 1 CONTENTS

1 FY2013 Summary of statement of accounts

Copyright © 2013 DIP Corporation, All Rights Reserved. 2 Summary of the market

Ratio of job seekers to openings slowly recovered after Q1 corresponding to seasonal demand

Employment opening ratio (Jan.2008 – Feb.2013) Compiled by DIP Corporation from the report by the Ministry of Labour and Health

Sub prime mortgage crisis East Japan Earthquake

(倍)

Copyright © 2013 DIP Corporation, All Rights Reserved. 3 FY2013 Summary of statement of accounts - Sales -

Sales amount decreased due to the change in the method of calculation (2,302 million yen affected)

Yen in Millions FY2012 FY2013 Increase Increase ratio

Result 11,432 9,142 -2,290 80.0%

Result in Q4 3,070 2,269 -800 73.9%

80.0% 12,000 11,432 9,142 10,000

78.4% 73.9% 84.0% 85.0%

Yen in Million Copyright © 2013 DIP Corporation, All Rights Reserved. 4 FY2013 Summary of statement of accounts - Profit -

Decrease in profit was 530 million yen whereas the decrease in sales was 2.3 billion yen.

Yen in millions FY2012 FY2013 Increase Increase ratio

In total 763 233 -529 30.6%

Q4 445 188 -257 42.2 %

30.6%

50.6% 42.2%

164million yen better 233million yen less

Yen in million Copyright © 2013 DIP Corporation, All Rights Reserved. 5 FY2013 Summary of statement of accounts – Income statement -

Due to the increase in personnel of 138 new staff (67 last year)

Note1

Note2

Significant decrease in sales promotion cost due to the change of the contract with the local affiliates

Note1: Personnel expenses include salaries and welfare expenses as well as employment-related and educational expenses Note2: Advertising expenses include sales/promotional expenses

Copyright © 2013 DIP Corporation, All Rights Reserved. 6 CONTENTS

2 FY2013 Business performance by division

Copyright © 2013 DIP Corporation, All Rights Reserved. 7 Operating Results for Baitoru.com in Media Division

Sales Average contracts / month 103.6% of last year February FY2012 February FY2013 77.7% 8,406 3,944 4,087 8,000 Companies 6,528 Companies ※Average in FY2012 by month ※Average in FY2013 by month Number of employment ads 79.1% of last year

84.9% 76.8% 74.5% 75.3% February FY2012 February FY2013 28,709 ads 22,704 ads

※Average in FY2012 by month ※Average in FY2013 by month Operating results In Total

(Unit:Yen in Million) Sales 6,528 million yen (77.7% of last year) Operating Profit 1,603 million yen (102.6% of last year) Operating Profit In Q4 Sales 1,609 million yen (75.3% of last year) Operating Profit 476 million yen (98.1% of last year) 102.6% Topics CV creator application by Baitoru was released 3 sites were reformed for Gakusei Baitoru, Part de Baitoru and Tanki Baitoru.

98.1% Reform for the PC site and smartphone site 156.3% 83.9% 106.8% Improved on the functionality and SEO.

Shift admin by Baitoru for iPhone was started (Note) iPhone is a trademark of Apple Inc. (Unit:Yen in Million) Copyright © 2013 DIP Corporation, All Rights Reserved. 8 Operating Results for Hatarako.net in Media Division

Sales Average contracts / month 112.0% of last FY

FY2012 FY2013 93.0%

810companies 907907companies FY2012 FY2013 810 Average by month in FY2012 Average by month in FY2013 Number of employment ads 104.8% of last FY

FY2012 FY2013 108.1% 97.6% 89.3% 79.0% 12,39812,398ads 12,98812,988ads Average by month in FY2012 Average by month in FY2013

Q1 Q2 In Total Unit : Million yen Q3 Q4 Operating Results

Operating Profit In Total Sales 1,054 million yen (93.0% of last FY) Operating Profit 420 million yen (98.1% of last FY)

98.1% In Q4 Sales 236 million yen (79.0% of last FY) FY2012 FY2013 Operating Profit 98 million yen (75.7% of last FY)

Topics All job categories are shown on the top page 115.3% 134.9% 87.1% 75.7% in order to make it easier to find the desirable job Registration must be done before using the site. Registration form was simplified.

Q1 Q2 Q3 Q4 In Total (単位:百万円) Unit : Million yen Copyright © 2013 DIP Corporation, All Rights Reserved. 9 Operating Results for Nurse de Hatarako in Agent Division Sales Sales results 138.0% 2,180 FY2012 FY2013 Sales 1,370 million yen (86.8% of last FY) If there were 計上基準変更に伴う影響額Affected amount due to Comparison 2,180 million yen (138% of last FY) no change the change in calculation 809 in calculation Affected 809 million yen Operating profit loss 590 million yen Operating profit loss 87 million yen in FY2012) Compared to last FY 219 million yen

126.2% (306 million yen better than FY2012) 132.4% 716 169.1% 140.7% 592 In Q4 454 416 167 332 17 Sales 384 million yen (67.7% of last FY) 292 Comparison 716 million yen(126.2% of last FY) 60.2% 134.9% 95.0% 67.7% 86.8% Affected 332 million yen Q1 Q2 Q3 Q4 In Total Operating profit loss 120 million yen Compared to last FY 114 million yen profit in last FY Operating Profit 211 million yen (185.5% of last FY)

Q4 306million yen better Topics Q1 Q2 Q3 185.5% 219 ※Last FY standards 211 In Total calculation No,1 Customer satisfaction among nursing staff introduction 74million yen (※) 200 76million yen 114 services on Rakuten Research 2012 58million yen better 58 332 better 14 better 809 Wage, work relationships and love life are evaluated on 0 292 -65 167 (※) -15 smartphone application “Hapinas check up” (※) -62 17 -82 (※) -87 (※) -108 -123 -120 477 -200 40million 93million 234million “Nurse career station” free career consultation offices were -278 yen better yen less yen less established in five main cities -400 202 million yen less 15期(2012年2月期)FY2012 16期(2013年2月期)FY2013 (※)The amount and the ratio compared to that of last FY -600 計上基準変更に伴う影響額Affected amount due to the change in calculation -590 was calculated according to the method for this FY. Q4 第1四半期Q1 第2四半期Q2 Q3 第3四半期 第4四半期 通期 Copyright © 2013 DIP Corporation, All Rights Reserved. 10 Other business plan

Mago Love service for digital friendly senior generation Free service since July 31 2012

Browsing secure Photo album on the net only for the family

Closed social network service to share your photo album on the net safely by limiting access to invited viewers only (up to 50).

No risk to leak the personnel information on sharing the photo. Includes tools to edit the photo into an album or a movie.

Closed Social Net Work : SNS for limited users This service was introduced in more than eighty media organs (such as page 10 in Nikkei Morning newspaper) and other popular portal sites on July 7th.

http://www.mago-love.com/

This service is available using PC, iPhone App, Android App, Tablets, Smart phone browsers, feature phones etc.

iPhone is a trademark of Apple More functions and services will be added to the lineup. Android is a trademark of Google Inc.

Copyright © 2013 DIP Corporation, All Rights Reserved. 16 CONTENTS

3 FY2014 Strategy

Copyright © 2013 DIP Corporation, All Rights Reserved. 12 Strategy for FY2014

Positive Advertisement + Strengthen the sales force

Unit price x Ads+ Increase the ad contracts

Increase the satisfaction of the clients and users

Urgent expansion of the business Strategies in detail

1. Bolster the sales force 4. Engage in big promotions

2. Install the new function 5. Launch new project for nursing business “Baitoru to be seen” 3. Launch Baitoru + New site

Copyright © 2013 DIP Corporation, All Rights Reserved. 13 Strategy for FY2014 1. Bolster the sales force

impelling force CEO / COO (begins on 25.May 2013)

Improve operation and strategy

Sales force From Companies to Headquarters

Media division will be split into a Major/Temporary staff division and a Retail/Agent division in order to meet the clients’ needs and streamline the sales force.

Products Concentrate on Research and Development Research and Development of systems, media production and marketing will be tied together in order to develop the sites faster and strengthen the promotions.

Copyright © 2013 DIP Corporation, All Rights Reserved. 14 Strategy for FY2014 2. Install the new function “Baitoru to be seen”

Add function to show the dress code at work (Running since April 4th)

63% of Baitoru users care about the dress code at work (Research by DIP) In addition to the accounts from other applicants and movies of the job this new function provides more context to assist the user in making an informed employment choice.

Uniform page Sample image of the PC site Sample image of the uniform site

▼バイトルドットコム内 特徴のある制服例

接客スタッフの制服はコチラ

2. Job information on the movie 3. State for the other job applicants Answer the demand to “see it on the smart phone” by including many visual images.

Copyright © 2013 DIP Corporation, All Rights Reserved. 16 15 Copyright ©DIP Corporation, All rights reserved. Strategy for FY2014 3. Launch Baitoru+New site +

New sites for users searching specific fields only (Opened on April 30.)

Baitoru Blue - Site for blue collar jobs

Baitoru Orange - Site for sales jobs

Baitoru Green - Site for food industry jobs

Baitoru White - Site for white collar jobs

Baitoru Yellow - Site for high wage jobs

With many choices for jobs in each field in order to make the media stronger.

Copyright © 2013 DIP Corporation, All Rights Reserved. 16 Strategy for FY2014 4. Engage in big promotions

New version of TV commercial with AYA UETO

Running from April 8, 2013 to April 26, 2013 in , Nagoya, Osaka and Kyushu

Airing on: Nippon TV, Yomiuri TV, Fuji TV, Kansai TV, TBS, Asahi Broadcasting, Chukyo TV, Tokai TV, Chubu Nippon Broadcasting, Fukuoka Broadcasting, Nishi Nippon TV, Kyushu Asahi Broadcasting

Copyright © 2013 DIP Corporation, All Rights Reserved. 17 Strategy for FY2014 4. Engage in big promotions

New TV commercial after May

Colour Baitoru Yellow by Aya Uedo Colour Baitoru White by Aya Uedo

Running from May 7, 2013 to May 20, 2013

Copyright © 2013 DIP Corporation, All Rights Reserved. 18 Strategy for FY2014 4. Engage in big promotions

New TV commercials featuring KREVA, a solo hip hop artist Baitoru Blue by KREVA Baitoru by KREVA Colour paint by KREVA

Airing from April 19, 2013 to April 26, 2013 30 sec. Colour Baitoru by KREVA (planned) Airing from May 7, 2013 to June 10, 2013 (planned)

Features original music composed just for this CM. Supporting KREVA CONCERT 2013 “SPACE TOUR” and distributing original promotional goods. Copyright © 2013 DIP Corporation, All Rights Reserved. 19 Strategy for FY2014 4. Engage in big promotions

Plans to strengthen the promotional exposure

Distribute 150,000 Baitoru phone straps at major universities nation wide. Distribution : April 8, 2013 – April 26, 2013

Adverts in public transportation. Twin stickers along the main metro lines. Duration: May 1, 2013 – May 31, 2013

Campaign for first year university students. Distribute QUO cards by lottery among applicants. Duration:May 13, 2013 – June 30, 2013

Sample image of the design. Could be changed Improve the recognition of the Baitoru brand and services

Copyright © 2013 DIP Corporation, All Rights Reserved. 20 Strategy for FY2014 5. Launch new project for nursing business

Showing a career in nursing as the job of one’s dream for both men and women. New site is open to simply support nurses.

New site opens on May 12th

Sample image of the site Image Character

The site is intended to support nurses in advancing their careers and dealing with their work life. We would also like to encourage people to consider a career in this short staffed industry and grow the number of users for our Nurse de Hatarako site. Copyright © 2013 DIP Corporation, All Rights Reserved. 21 Strategy for FY2014 5. New project for nursing business

Discount services only for the nurses

1. Accommodation with the view of HAKONE on weekdays with esthetic care. 2. Free entry for the first time and 50% off for the membership in famous cooking class. 3. Yoga experience after night shift to subside swelling. 4. 50% off service for first time customers at the nationwide esthetic chains. 5. Special three hour girls party plan with a bottle of wine only for female nurses. 6. Information on pertinent seminars. Some with special deals for the members.

Contents of the services can be changed

More unique services are planned to recruit applicants. Planning donations to nursing education as a contribution activity.

Copyright © 2013 DIP Corporation, All Rights Reserved. 22 CONTENTS

4 FY2014 Sales forecast

Copyright © 2013 DIP Corporation, All Rights Reserved. 23 FY2014 Sales forecast Sales 11,537 million yen Profit 604 million yen Sales Profit

15,000 126.2% of last FY 1,500 11,432 11,537 243.1% of last FY 9,524 10,000 9,142 1,000 803

604 5,000 500

210 248

0 0 2011年2月期 2012年2月期 2013年2月期 2014年2月期(予想) 2011年2月期 2012年2月期 2013年2月期 2014年2月期(予想) Unit : Million yen FY2011 FY2012 FY2013 FY2011FY2014 Unit : Million yen FY2011 FY2012 FY2013 FY2014

Strengthening the recognition of the brand by the strategic investments such as a large scale promotional activities as well as highlighting what sets us apart from our competitors and improving the clients’ satisfaction.

Copyright © 2013 DIP Corporation, All Rights Reserved. 24 CONTENTS

5 Dividends

Copyright © 2013 DIP Corporation, All Rights Reserved. 25 Dividends for the shareholders

Dividend Plan

Sales financial and other conditions will be taken into account for dividends FY 2014

Dividend per stock:8yen (planned) Profit:3.27% (Calculated using FY2013 profit figures)

Dividends in FY2012 were 8 yen/share

This matter is to be decided formally at the stockholders meeting on May 25th 2013

Copyright © 2013 DIP Corporation, All Rights Reserved. 26 Divisional realignment to affect reporting of sales starting in FY2013

Baitoru.com Media arm

Hatarako.net

Nurse de hatarako Agent arm

Job engine

Others Others

Beginning in FY2013 Baitoru.com, Hatarako.net and Job Engine divisions will be bundled in a media section while Nurse de hatarako will be separated into an agent section.

Copyright © 2013 DIP Corporation, All Rights Reserved. Changes in the statement of accounts after FY2013

Changes in the invoice date of sales

Purpose of the changes: To ensure that sales contracts which fall through for various reasons are not reported as income, Nurse de Hatarako will change the date that income is recorded.

FY2012 (before changes) FY2013 (after changes)

INVOICE DATE INVOICE DATE

Februar March February March yContract Start working Contract Start working

Changes: Sales invoices will be dated from the date clients start working, not when they agreed to take the job Example of the changes FY2012 FY2013 1Q FY2013 2Q FY2013 3Q FY2013 4Q FY2014

Calculated in FY2012 Changes Changes Changes Changes Q1 (March, April and May) is the peak period for job change in the nursing field. Only 1Q and 4Q of FY2013 will be affected by these changes. Copyright © 2013 DIP Corporation, All Rights Reserved. 4 Changes in the statement of accounts after FY2013

Changes in the standard contract with local affiliates

Purpose of the changes: 1. As Baitoru.com is well known in local regions, changes in the contracts make it possible for more flexible sales activities. 2. As the number of sales grow, the sales amount needs to be calculated precisely.

FY2012 (before changes) FY2013 (after changes)

Sales from local affiliates Sales from local affiliates

Charge

Charge for Charge affiliate agents (Cost)

Sales promotional expenses (Selling and administrative cost)

Changes: Contract is changed from gross accounting to net accounting

Copyright © 2013 DIP Corporation, All Rights Reserved. 5 CONTENTS

(Appendix)

Copyright © 2013 DIP Corporation, All Rights Reserved. CONTENTS

1. Corporate Profile

2. Corporate History

3. Summary of Main Business

Copyright © 2013 DIP Corporation, All Rights Reserved. Corporate Profile

■Company name:DIP Corporation ■Founded:March 1997(End 16th fiscal term) ■Representative:President & CEO, Hideki Tomita ■Location:1-6-1 Roppongi, Minato-ku, Tokyo

■Capital:¥1,081million (As of end of February 2011)

■Sales:¥9,142million(For the fiscal year ended February 2013)

■Employees:804 (As of end of February 2013. Includes full time, temp staff and part time workers. Excludes executives) ■Main business :Provision of online job information ■Market :Mothers Tokyo Stock Exchange (code:2379)

Copyright © 2013 DIP Corporation, All Rights Reserved. Company History

Head office was relocated in Shibuya Tokyo The 2nd FY1999 May 1998 Temporary job staff information service started on the terminal unit.

May 2000 Head office was relocated in Chiyoda Tokyo.

The 4th FY 2001 Oct. 2000 Hatarako.net on the internet started.Supplying the job information for the temp staff.

Dec. 2000 Hatarako.net on the mobile started.

The 5th FY 2002 Sep. 2001 Osaka branch was established on Kita Osaka

The 6th FY 2003 Oct. 2002 Baitoru.com for part time job information was independent from Hatarako.net.

Mar. 2003 Head office was relocated in Minato Tokyo. The 7th FY 2004 Aug. 2003 Nagoya branch was established in Naka Nagoya.

May 2004 Dip is listed in the Mothers Tokyo stock market.

Jul. 2004 Privacymark obtained.

The 8th FY 2005 Oct. 2004 Job engine for mid carrier job information was started by subsidiary e-engine company limited (in the old name Job information service company imited)

Jan. 2005 Hatarako temp staff information is started as the sister site of Hatarako.net.

Feb. 2005 Job engine agent was started as sister site of Job engine.

Jun. 2004 Dip Jobs was started as a portal site of job information.

The 9th FY 2005 Jul. 2004 Yokohama branch was established in Nishi Yokohama

Oct. 2004 Hukuoka branch was established in Chuo Hukuoka.

Mar. 2005 Book design company limited was consolidated subsidiary.

Apr. 2005 Kyoto branch was established in Shimogyo Kyoto. The 10th FY 2006 Jun. 2005 Dip agent company limited was established.

Nov. 2005 ISO27001(JIS Q27001) was obtained for international information management system standard.

Nov. 2006 Book design company limited became subsidiary as all the stock was obtained by Dip. The 11th FY 2007 Jan. 2007 E-engine and Book design was absorbed in Dip corporation.

The 12th FY 2008 Feb. 2008 Obtained license for providing job information business. Dissolution of Dip agent by taking over its whole business to Dip corporation. Mar. 2008 The 13th FY 2009 Nurse de hatarako was started to supply nursing job information on the internet Sep. 2009

The 15th FY 2011 March 2011 Started to supply the schedule administration software Baitoru shiftt The 16th FY 2012 Apr. 2012 Operation office in Nanba Osaka, Office in Shinjuku Tokyo located.

July. 2012 Mago Love service was introduced for digital friendly senior generation

Copyright © 2013 DIP Corporation, All Rights Reserved. 3. Summary of main business

Start Summary Feature Sales FY2012(Ratio) Media Company (Job information) Rated No.1 by users for the 『Baitru.com』 Oct. 2002 Job information service amount of information and 6,528million for part-time workers ease of use. (71.4%) (GOMEZ mobile rank No,1:2009 eddition) ( 1st by Net Asia :May. 2011)

『Hatarako.net』 Job information service As the pioneer in this sector Oct. 2000 1,054million for temp jobs users trust our brand and information. (11.5%)

( 1st by Net Asia :Feb. 2008)

Robot search and Job information 『Job engine』 180million(2.0%) service for mid career. Original business model connecting the site and ad of the Job information. million( %) 『Others』 Baitoru.com service for restaurants 8 0.1 Agent Company (Job information site and job matching)

『Nurse de hatarako』 Overwhelming amount of Job information service for information and career 1,370million Sep. 2009 the nursing field support rewards drive fast (15.0%) growth in membership. ( 1st by RAKUTEN Research “Customer Satisfaction” :. 2012)

※Sales ratios are calculated based on figures for FY 2012

Copyright © 2013 DIP Corporation, All Rights Reserved. CONTENTS

For any questions regarding this report please contact

■DIP Corporation Company President IR section e-mail:[email protected] URL:http://www.dip-net.co.jp/

Copyright © 2013 DIP Corporation, All Rights Reserved.