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Lululemon: Encouraging a Healthier
Daniels Fund Ethics Initiative University of New Mexico http://danielsethics.mgt.unm.edu Lululemon: Encouraging a Healthier Lifestyle INTRODUCTION Lululemon Athletica is an athletic apparel company intended for individuals with active lifestyles. The organization has deep roots in the yoga community and is one of the few businesses to offer apparel for this specific market. Lululemon is based in Vancouver, British Columbia, Canada and operates its clothing stores in numerous countries throughout the world. The apparel store offers product lines that include fitness pants, shorts, tops, and jackets for activities such as yoga, running, and other fitness programs. The organization operates in three segments. These segments consist of corporate-owned and operated retail stores, a direct to consumer e-commerce website, and wholesale avenues. As of 2014, the company operates 254 stores predominantly in the United States, Canada, Australia, and New Zealand. With nearly 8,000 worldwide employees, Lululemon has grown rapidly in the last 20 years and is expected to continue its growth strategy well into the foreseeable future. It has also established a subsidiary geared toward youth called Ivivva Athletica. Store growth and expansion into other countries has allowed Lululemon to achieve financial success. The organization has seen continuous increases in revenue, with a 2013 annual revenue nearing $1.6 billion. Over the past four years, Lululemon has consistently boasted annual revenue increases of about $300 million. While financially stable, the organizational structure has seen changes in recent months with the hiring of a new CEO. Lululemon hired Laurent Potdevin in January of 2014 hoping to appoint a worthy and experienced industry professional. -
I on an Empty Stomach After Evacuating the Bladder and Bowels
• I on a Tllt' Bi11lr· ol' \lodt•nJ Yoga-It� Philo�opl1� and Prad il't' -hv thr: World" s Fon-·mo �l 'l'r·ar·lwr B • I< . S . IYENGAR \\ it h compldc· dt·!wription� and illustrations of all tlw po �tun·� and bn·athing techniqn··� With More than 600 Photographs Positioned Next to the Exercises "For the serious student of Hatha Yoga, this is as comprehensive a handbook as money can buy." -ATLANTA JOURNAL-CONSTITUTION "The publishers calls this 'the fullest, most practical, and most profusely illustrated book on Yoga ... in English'; it is just that." -CHOICE "This is the best book on Yoga. The introduction to Yoga philosophy alone is worth the price of the book. Anyone wishing to know the techniques of Yoga from a master should study this book." -AST RAL PROJECTION "600 pictures and an incredible amount of detailed descriptive text as well as philosophy .... Fully revised and photographs illustrating the exercises appear right next to the descriptions (in the earlier edition the photographs were appended). We highly recommend this book." -WELLNESS LIGHT ON YOGA § 50 Years of Publishing 1945-1995 Yoga Dipika B. K. S. IYENGAR Foreword by Yehudi Menuhin REVISED EDITION Schocken Books New 1:'0rk First published by Schocken Books 1966 Revised edition published by Schocken Books 1977 Paperback revised edition published by Schocken Books 1979 Copyright© 1966, 1968, 1976 by George Allen & Unwin (Publishers) Ltd. All rights reserved under International and Pan-American Copyright Conventions. Published in the United States by Schocken Books Inc., New York. Distributed by Pantheon Books, a division of Random House, Inc., New York. -
—The History of Hatha Yoga in America: The
“The History of Hatha Yoga in America: the Americanization of Yoga” Book proposal By Ira Israel Although many American yoga teachers invoke the putative legitimacy of the legacy of yoga as a 5000 year old Indian practice, the core of the yoga in America – the “asanas,” or positions – is only around 600 years old. And yoga as a codified 90 minute ritual or sequence is at most only 120 years old. During the period of the Vedas 5000 years ago, yoga consisted of groups of men chanting to the gods around a fire. Thousands of years later during the period of the Upanishads, that ritual of generating heat (“tapas”) became internalized through concentrated breathing and contrary or bipolar positions e.g., reaching the torso upwards while grounding the lower body downwards. The History of Yoga in America is relatively brief yet very complex and in fact, I will argue that what has happened to yoga in America is tantamount to comparing Starbucks to French café life: I call it “The Americanization of Yoga.” For centuries America, the melting pot, has usurped sundry traditions from various cultures; however, there is something unique about the rise of the influence of yoga and Eastern philosophy in America that make it worth analyzing. There are a few main schools of hatha yoga that have evolved in America: Sivananda, Iyengar, Astanga, and later Bikram, Power, and Anusara (the Kundalini lineage will not be addressed in this book because so much has been written about it already). After practicing many of these different “styles” or schools of hatha yoga in New York, North Carolina, Florida, Los Angeles, Santa Barbara, and Paris as well as in Thailand and Indonesia, I became so fascinated by the history and evolution of yoga that I went to the University of California at Santa Barbara to get a Master of Arts Degree in Hinduism and Buddhism which I completed in 1999. -
Patanjali Yogsutra & Mantras
THE LITTLE MASTER OF YOGA -2021 (Curriculum for TGMY Yoga) THE POSTURES Basic Level Advance Level (Day-3) (Day-1) (Day-2) 1. Siddhasana 16. Vrikshasana 1. Dhanurasana 11. Shirshana 2. Swastikasan 17. Mandukasana 2. Paschimottanasana 12. Rajkapotsana 3. Padmasana 18. Vrishasana 3. Sankatasana 13. Purn 4. Bhadrasana, 19. Shalabhasana 4. Mayurasana Matsyendrasana 5. Muktasana 20. Makarasana 5. Kukkutasana 14. Tittibhasana 6. Vajrasana 21. Ushtrasana 6. Kurmasana 15. Kaundinyasana 7. Svastikasana, 22. Bhujangasana 7. Uttanakurmakasana 16. Astavakrasana 23. Yogasana 8. Uttanamandukasan 8. Simhasana 17. Eka Pada Free Hand 9. Gomukhasana 24. Utkatasana 9. Garudasana Chakrasana 10. Virasana, 25. Savasana 10. Chakrasan 18. Purn 11. Mritasana Dhanurasana 12. Guptasana 19. Yoganidrasana 13. Matsyasana 20. Vrischikasana 14. Matsyendrasana 15. Gorakshana PATANJALI YOGSUTRA & MANTRAS Understanding of Yoga according to Text Mantras & Prayers - Definition of Yoga in - 5 general benefits of Yoga - Aum Chanting Patanjali - 5 general benefits of Asana - Aum Sahana Bhavtu - Definition of Yoga in Gita - 5 general benefits of - Gayatri Mantra - Definition of Yoga in Vedas Pranayama THE LITTLE MASTER OF YOGA The Little Master of Yoga contest is a great way to celebrate true sense of Yoga among the children for their individual practices, learning, and understanding with the philosophy of Yoga. The Little Master of Yoga contest for children of 9 to 17 years age group. Each phase of contest is taking the Little Masters towards various aspects of yoga and motivating them through proper understanding and its amazing benefits of Yoga. While preparing himself for this contest, the contestants are also advised to go through some other available resources also such as Yoga Literature, YouTube clips, newspaper articles, magazines, Yoga sites, and ancient texts. -
Prop Technology Upcoming Workshops
Upcoming Workshops – continued from cover Summer 2012 Mary Obendorfer and Eddy Marks Janet MacLeod Patricia Walden 5-Day Intermediate Intensive October 19 – 21, 2012 February 1 – 3, 2013 June 19 – 23, 2013 Boise Yoga Center, Boise, ID Tree House Iyengar Yoga, Seattle, WA Yoga Northwest, Bellingham, WA www.boiseyogacenter.com www.thiyoga.com www.yoganorthwest.com 208.343.9786 206.361.9642 360.647.0712 *member discount available* Carolyn Belko Joan White October 19 – 21, 2012 Yoga and Scoliosis with Rita Lewis-Manos October 18 – 20, 2013 Mind Your Body, Pocatello, ID March 15 – 17, 2013 Tree House Iyengar Yoga, Seattle, WA www.mybpocatello.com/home Rose Yoga of Ashland, Ashland, OR www.thiyoga.com Prop Technology 208.234.220 roseyogacenter.com 206.361.9642 2012 IYANW Officers: by Tonya Garreaud 541.292.3408 *member discount available* Anne Geil - President Chris Saudek Marcia Gossard - Vice President It might come as a surprise to people who know me that the first thing I reach for each morning is my November 16 – 18, 2012 Carrie Owerko Karin Brown - Treasurer & Grants smart phone. After all, I was a late adopter—I still don’t hand out my cell number very often—I prefer Julie Lawrence Yoga Center, Portland, OR June 14 – 16, 2013 Angela McKinlay - Secretary not to be bothered. In general, I’m not a fan of cell phones. It is extremely difficult for me to maintain www.jlyc.com Julie Lawrence Yoga Center, Portland, OR Tonya Garreaud - Membership Chair equanimity when I see poor driving caused by the distracting use of a cell phone. -
University of California Riverside
UNIVERSITY OF CALIFORNIA RIVERSIDE Choreographers and Yogis: Untwisting the Politics of Appropriation and Representation in U.S. Concert Dance A Dissertation submitted in partial satisfaction of the requirements for the degree of Doctor of Philosophy in Critical Dance Studies by Jennifer F Aubrecht September 2017 Dissertation Committee: Dr. Jacqueline Shea Murphy, Chairperson Dr. Anthea Kraut Dr. Amanda Lucia Copyright by Jennifer F Aubrecht 2017 The Dissertation of Jennifer F Aubrecht is approved: Committee Chairperson University of California, Riverside Acknowledgements I extend my gratitude to many people and organizations for their support throughout this process. First of all, my thanks to my committee: Jacqueline Shea Murphy, Anthea Kraut, and Amanda Lucia. Without your guidance and support, this work would never have matured. I am also deeply indebted to the faculty of the Dance Department at UC Riverside, including Linda Tomko, Priya Srinivasan, Jens Richard Giersdorf, Wendy Rogers, Imani Kai Johnson, visiting professor Ann Carlson, Joel Smith, José Reynoso, Taisha Paggett, and Luis Lara Malvacías. Their teaching and research modeled for me what it means to be a scholar and human of rigorous integrity and generosity. I am also grateful to the professors at my undergraduate institution, who opened my eyes to the exciting world of critical dance studies: Ananya Chatterjea, Diyah Larasati, Carl Flink, Toni Pierce-Sands, Maija Brown, and rest of U of MN dance department, thank you. I thank the faculty (especially Susan Manning, Janice Ross, and Rebekah Kowal) and participants in the 2015 Mellon Summer Seminar Dance Studies in/and the Humanities, who helped me begin to feel at home in our academic community. -
Thriving in Healthcare: How Pranayama, Asana, and Dyana Can Transform Your Practice
Thriving in Healthcare: How pranayama, asana, and dyana can transform your practice Melissa Lea-Foster Rietz, FNP-BC, BC-ADM, RYT-200 Presbyterian Medical Services Farmington, NM [email protected] Professional Disclosure I have no personal or professional affiliation with any of the resources listed in this presentation, and will receive no monetary gain or professional advancement from this lecture. Talk Objectives Provide a VERY brief history of yoga Define three aspects of wellness: mental, physical, and social. Define pranayama, asana, and dyana. Discuss the current evidence demonstrating the impact of pranayama, asana, and dyana on mental, physical, and social wellness. Learn and practice three techniques of pranayama, asana, and dyana that can be used in the clinic setting with patients. Resources to encourage participation from patients and to enhance your own practice. Yoga as Medicine It is estimated that 21 million adults in the United States practice yoga. In the past 15 years the number of practitioners, of all ages, has doubled. It is thought that this increase is related to broader access, a growing body of research on the affects of the practice, and our understanding that ancient practices may hold the key to healing modern chronic diseases. Yoga: A VERY Brief History Yoga originated 5,000 or more years ago with the Indus Civilization Sanskrit is the language used in most Yogic scriptures and it is believed that the principles of the practice were transmitted by word of mouth for generations. Georg Feuerstien divides the history of Yoga into four catagories: Vedic Yoga: connected to ritual life, focus the inner mind in order to transcend the limitations of the ordinary mind Preclassical Yoga: Yogic texts, Upanishads and the Bhagavad-Gita Classical Yoga: The Yoga Sutras of Patanjali, the eight fold path Postclassical Yoga: Creation of Hatha (willful/forceful) Yoga, incorporation of the body into the practice Modern Yoga Swami (master) Vivekananda speaks at the Parliament of Religions in Chicago in 1893. -
Religious, Spiritual, and Secular Identities of Modern Postural Yoga in the Ozarks
BearWorks MSU Graduate Theses Fall 2015 Bodies Bending Boundaries: Religious, Spiritual, and Secular Identities of Modern Postural Yoga in the Ozarks Kimberley J. Pingatore As with any intellectual project, the content and views expressed in this thesis may be considered objectionable by some readers. However, this student-scholar’s work has been judged to have academic value by the student’s thesis committee members trained in the discipline. The content and views expressed in this thesis are those of the student-scholar and are not endorsed by Missouri State University, its Graduate College, or its employees. Follow this and additional works at: https://bearworks.missouristate.edu/theses Part of the Religion Commons Recommended Citation Pingatore, Kimberley J., "Bodies Bending Boundaries: Religious, Spiritual, and Secular Identities of Modern Postural Yoga in the Ozarks" (2015). MSU Graduate Theses. 3010. https://bearworks.missouristate.edu/theses/3010 This article or document was made available through BearWorks, the institutional repository of Missouri State University. The work contained in it may be protected by copyright and require permission of the copyright holder for reuse or redistribution. For more information, please contact [email protected]. BODIES BENDING BOUNDARIES: RELIGIOUS, SPIRITUAL, AND SECULAR IDENTITIES OF MODERN POSTURAL YOGA IN THE OZARKS A Masters Thesis Presented to The Graduate College of Missouri State University In Partial Fulfillment Of the Requirements for the Degree Master of Arts, Religious Studies By Kimberley J. Pingatore December 2015 Copyright 2015 by Kimberley Jaqueline Pingatore ii BODIES BENDING BOUNDARIES: RELIGIOUS, SPIRITUAL, AND SECULAR IDENTITIES OF MODERN POSTURAL YOGA IN THE OZARKS Religious Studies Missouri State University, December 2015 Master of Arts Kimberley J. -
Yoga Healthy Living Mindfulness Connection Celebration
Winter 2014 NOVEMBER | FEBRUARY INSPIRATION INSIDE! Yoga Healthy Living Mindfulness Connection Celebration Stockbridge, Massachusetts | 800.741. 7353 | kripalu.org MISSION DRIVEN, DONOR SUPPORTED OUR MISSION Kripalu’s mission is to empower people and communities to realize their full Welcome to potential through the transformative wisdom and practice of yoga. WHO WE ARE Established in 1974, Kripalu Center for Yoga & Health is the premier destination for individuals and organizations seeking a joyful, inclusive, and compassionate winter at Kripalu environment for wellness, learning, and retreat. Located on a breathtaking campus in the Berkshires of western Massachusetts, Kripalu offers more than 700 programs a year that deliver life-changing, immersive experiences to nearly 40,000 guests. The campus is also home to the renowned Kripalu Schools of Yoga and Ayurveda, offering certification programs to yoga teachers and Ayurvedic practitioners. The largest yoga-based retreat center in North America, Kripalu is a tax-exempt 501(c)(3) nonprofit educational organization. 800.741.7353 or kripalu.org | 1 WinTER 2014 NOVEMBER–FEBRUARY A LETTER FROM OUR CEO As the trees and hills surrounding Lake Mahkeenac prepare for winter, a stillness and peace is settling on the Berkshires, as if all things are readying for a season of introspection and transformation. DON’T MISS… Winter is a natural time to retreat; to explore deeply, reconnect to our core being, and return to that Contents sense of joy and love that connects us all. HARVILLE HENDRIX AND EXPERIEncE KRIPALU Kripalu is also in a state of renewal and transformation. If you have visited lately, you know that we HELEN LAKELLY HUNT have been working to improve all aspects of our retreat center, from facility upgrades to curriculum DECEMBER 5–7 6 R&R Retreat enhancements, in an effort to revitalize every facet of the retreat experience. -
{PDF} a History of Modern Yoga: Patanjali and Western Esotericism
A HISTORY OF MODERN YOGA: PATANJALI AND WESTERN ESOTERICISM Author: Elizabeth de Michelis Number of Pages: 302 pages Published Date: 12 Nov 2005 Publisher: Bloomsbury Publishing PLC Publication Country: London, United Kingdom Language: English ISBN: 9780826487728 DOWNLOAD: A HISTORY OF MODERN YOGA: PATANJALI AND WESTERN ESOTERICISM A History of Modern Yoga: Patanjali and Western Esotericism PDF Book NET, we will deal with storing and retrieving unstructured data with Blobs, then will move to Tables to insert and update entities in a structured NoSQL fashion. The authors engage in practical applications of ideas and approaches, and present a rigorous and informed view of the subject, that is at the same time professionally and practically focused. It also includes: Wiimote Remote Control car: Steer your Wiimote-controlled car by tilting the controller left and right; Wiimote white board: Create a multi-touch interactive white board; and, Holiday Lights: Synchronize your holiday light display with music to create your own light show. Silver was formed through the supernovas of stars, and its history continues to be marked by cataclysm. Choose from filling and tasty pasta rice meals, super fast pancakes frittatas, dips, dressings, pour over sauces more. Picture Yourself Networking Your Home or Small OfficeThis is the definitive guide for Symbian C developers looking to use Symbian SQL in applications or system software. 1 reason for workplace absence in the UK. An Ivey CaseMate has also been created for this book at https:www. As such, it fills a major gap in the study of how people learn and reason in the context of particular subject matter domains and how instruction can be improved in order to facilitate better learning and reasoning. -
YOGA: RISKS and BENEFITS Tbook Collections
FROM THE NEW YORK TIMES ARCHIVES YOGA: RISKS AND BENEFITS TBook Collections Copyright © 2015 The New York Times Company. All rights reserved. Cover photograph by Mylan Cannon for The New York Times This ebook was created using Vook. All of the articles in this work originally appeared in The New York Times. eISBN: 9781508004035 The New York Times Company New York, NY www.nytimes.com www.nytimes.com/tbooks Yoga After 50 By KELLY COUTURIER May 1, 2013 While many yoga classes across the country seem to cater to the youthful enthusiast who wants to sweat his or her way through an hour-and-a-half workout, a growing number of longtime yoga devotees are raising questions about the best way to safely continue a yoga practice into midlife and beyond. “I suspect that yoga was at times an old person’s sport, and that it has prolonged the life and liveliness of people over the millennia,” said Dr. Loren Fishman, a back-pain specialist in Manhattan who uses yoga in his rehabilitation practice and has written extensively about yoga as an adjunct to medical treatment. “Designed appropriately and taken in proper dose,” he said, “it is certainly safe.” Carrie Owerko, a New York-based teacher of Iyengar yoga who has been a yoga student for decades, agreed. “Yoga can be practiced fully and deeply at any age,” she said, with an added caution that “the practice has to change as the body changes.” Dr. Fishman noted that aging brings impairments of range, motion, strength and balance that can require modifications, even among veteran yogis, like using the support of a chair or the wall for many poses. -
Lululemon Remains in High Demand and in Command of Pricing
Hitha Prabhakar, [email protected] REPORT Reverdy Johnson, [email protected] Lululemon Remains in High Demand and in Command of Pricing Companies: BRK.A, ETR:ADS, DKS, GPS, JCP, JWN, LULU, NKE, SHLD, TGT, TJX, UA, VFC, WMT March 11, 2013 Research Question: Can Lululemon successfully defend and grow its market share in the activewear market as competition increases? Summary of Findings Silo Summaries Thirty-two of 44 sources said Lululemon Athletica Inc. (LULU) 1) FASHION MAGAZINE AND WEBSITE EDITORS remains the leading high-end activewear brand and will Two of three sources said LULU still is in high demand and will not lose out to the growing list of competitors. The third remain in demand despite greater competition. source questioned Lululemon’s ability to stave off Lululemon is expected to be able to maintain its pricing competitors because of its high prices and the improved power because it also has become a lifestyle brand. Three quality from lower-priced competitors. retail consultant sources said Lulu could successfully push 2) RETAIL CONSULTANTS through a 10% to 15% price increase, and two specialists All three sources said Lululemon is the leading high-end cautioned that Lulu could damage its brand identity and brand and could successfully push through a 10% to 15% cache if it were to lower prices. In fact, they said it was more price increase. Two sources raised concerns about LULU’s susceptible to threats from higher-priced entrants than from back-end operations, which resulted in supply chain low-end competitors. mismanagement and inventory shortages during the holidays and could hamper efforts to expand online.