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Fast Facts Who We Are Fast Facts Who we are WPP is the world leader in communications services, Our digital investments comprising leading companies in: WPP’s strategy focuses on three key areas that differentiate the Group’s offering to clients: technology, data and content. Advertising WPP has investments in innovative technology services Media Investment Management companies including Globant and Mutual Mobile, and ad Data Investment Management technology companies such as AppNexus, comScore, Domo, Public Relations & Public Affairs mySupermarket, Percolate and ScrollMotion. Brand Consulting Digital content investments include All Def Digital, Healthcare Communications Fullscreen, 88rising, Indigenous Media, Imagina, MRC, Digital, eCommerce & Shopper Marketing Mic, Mitú, Refinery29, Uproxx Media Group and VICE. Specialist Communications WPP’s digital assets also include Acceleration (marketing technology consultancy), Cognifide (content management Through our companies and associates, WPP offers a technology), Conexance (data cooperative), Deeplocal comprehensive and, when appropriate, integrated range (innovation studio), Salmon (ecommerce) and Hogarth of communications services to national, multinational and (digital production technology). global clients. Many of our clients, requiring a full range of communications services, are served directly through the A complete list of WPP companies, WPP Digital agencies and investments, and a searchable directory is available at www.wpp.com/WPP/Companies. ‘portal’ of WPP, the parent company. Advertising Media Data Public Relations Brand Health Digital, eCommerce, Investment Investment & Public Affairs Consulting & Wellness Shopper Marketing Management Management & Specialist Communications Global Client Teams Country & Regional Managers Cross-Group Communities & Practices Our major networks Where we operate AKQA MediaCom Burson Cohn & Wolfe Mindshare The Group has over 200,000 people (including associates and FITCH Ogilvy investments) working in over 3,000 offices in 112 countries. Geometry Global POSSIBLE Grey Superunion GroupM tenthavenue Who we work for Hill+Knowlton Strategies VML J. Walter Thompson Wavemaker WPP companies work with 369 of the Fortune Global 500, Kantar Wunderman all 30 of the Dow Jones 30, and 71 of the NASDAQ 100. Landor Y&R Group Some 913 clients are served in three disciplines. 629 are Our cross-Group communities and practices served in four disciplines; these clients account for over 53% Government & Public Sector Practice of Group revenues. The Group also works with 477 clients The Store in six or more countries. WPP Health & Wellness WPP Sports Practice www.wpp.com April 2018 WPP, the parent company Financial data WPP was formed in 1985 when founder Sir Martin Sorrell took Reported revenues1 £15.3 billion $19.7 billion control of a shell company, Wire & Plastic Products PLC, and Reported billings1 £55.6 billion $71.7 billion established it as a marketing services group in 1986. Market capitalisation2 £22.2 billion $27.7 billion 1 As at December 2017. 2 As at 12 April 2017. Our role WPP actively seeks to complement the professional WPP is quoted on the London Stock Exchange and the activities of our individual companies through initiatives New York Stock Exchange. and programs that: Provide greater value to our clients. WPP’s Annual Report and other financial information is available at Offer competitive advantage to our companies. www.wpp.com/WPP/investor. Create opportunities and rewards for our people. Accelerate our development in growth areas. Recognition and awards As well as coordinating financial matters centrally, WPP plays an across-the-Group role in the management of talent, Member: FTSE100, Euro FT300, Forbes Global 2000, property management, procurement, IT, knowledge sharing, FTSE4Good Index and the Dow Jones Sustainability Index. practice development and sustainability. WPP named Holding Company of the Year at the 2017 Cannes Lions International Festival of Creativity for seven Our mission consecutive years. To develop and manage talent; WPP ranked Most Effective Holding Company, Globally, in 2017 Effie Effectiveness Index for sixth year running. to apply that talent, WPP named Warc’s most effective Holding Company 2017 for third year running. throughout the world, WPP’s Annual Report and Sustainability Report both took for the benefit of clients; three Platinum Awards for excellence and ranked No.3 and No.8 in world respectively at world’s largest annual to do so in partnership; report competition, LACP 2016. to do so with profit. WPP’s global newspaper, The WIRE, is consistently ranked among Top 50 worldwide in LACP Inspire Awards. Our 4 strategic priorities Parent company locations Horizontality: Ensure our people work together for the maximum benefit of clients. WPP has approximately 400 people working centrally, New markets: Increase share of revenues from with offices in London and New York and hubs in Shanghai faster-developing markets to 40-45% by 2020. and Singapore. New media: Increase share of revenues from new media to 40-45% by 2020. WPP plc 27 Farm Street London W1J 5RJ Data Investment Management: Maintain share of more Tel +44 (0)20 7408 2204 measurable marketing services at 50% of revenues. WPP US 100 Park Avenue New York NY 10017 Tel +1 (212) 632 2200 Our 4 key differentiators Talent and creativity Technology Data Content Contact points Investor relations Paul Richardson, [email protected] Sustainability Lisa Hau, [email protected] Fran Butera, [email protected] We strive to be a responsible and sustainable business. Corporate communications/media relations We work to maximise the positive value our business creates Chris Wade (Global), [email protected] for clients, share owners, our people, supplier partners, pro Kevin McCormack (North America), bono partners and the communities in which we operate, [email protected] and to reduce negative social and environmental impacts Juliana Yeh (Asia Pacific), [email protected] associated with our activities. Full details of our sustainability activities and performance and a Sustainability showcase of pro bono work are available at www.wpp.com/sustainability. Andrea Harris, [email protected] www.wpp.com April 2018.
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