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Potlightmedia a North Dakota Publishing Company! media kit 2013 Spotlightmedia a north dakota publishing company! Spotlight Media Inc. 502 1st Ave N, First Floor Fargo, ND 58102 701.478.7768 [email protected] FARGO-MOORHEAD HEALTH & LIFESTYLE MAGAZINE FARGOMonthly Read this first if you are interested in advertising. TheThe RunDOWNRunDOWN Life Sports Health Leisure > > > > FARGO-MOORHEAD HEALTH & LIFESTYLE MAGAZINE FARGOMonthly > 15,ooo Print > 17,ooo Print > 10,ooo Print > 15,ooo Print Copies Copies Copies Copies > 6 Issues a > 9 Issues a > 12 Issues a > 12 Issues a year year year year > 60 Percent > 60 Percent > 55 Percent > 55 Percent older Older male female female female readership readership readership readership > 900 > 700 > 900 > 500 locations locations locations locations > 2900 team > Local > Hotel room > 12 cities makers subway distribution outside of receive mags and fitness Fargo. at their home center spots > Fargo force > Coffee > 500 and FM table type subscribers redhawks magazine. seat distribution THINGS YOU SHOULD KNOW... Spotlightmedia Spotlight Media Inc., is a North Dakota publishing company located in the heart of Downtown Fargo. Our mission is to provide the best possible free resources for community print over 500,000 magazines a year and receive over two million page views on our digital versions. We believe in full service publishing, meaning we’re 100 percent dedicated to editing, photography, design and distribution. We say “down with stock photos!” Our team of over 12 professional publishing leaders works daily to continue to execute our mission. 1 39 different covers are published a Year. This means 39 different opportunies for advertising. 2 Over 600,000 magazines are printed a year. 3 15 Spotlight Media Team Members work on the magazines each month. 4 All Spotlight media Team members help distribute the magazines to help gain a better understanding of the quaility of distribution. 5 over 3000 locations provide spots for Spotlight Media Publications. MIKE Brent MEET THE TEAM Together this team produces Stride Magazine, Fargo Monthly, Bison Illustrated, and Design & Living Magazine each month. Art Director GENERAL MANAGER Kylee alizabeth james andy steph Andrew editorial ADMINISTRATION DESIGN DESIGN editor editor Sarah tracy todd kelsey Nick jesse editorial MARKETING MARKETING SOCIAL MEDIA AND WEB editorial Photography FARGO-MOORHEAD HEALTH & LIFESTYLE MAGAZINE FARGOMonthly HIGH IMPACT CHART 70 % Female Readers 70 % Male Readers Age: 21-35 Age: 21-35 10,000 copies per month 15,000 copies per month 12 Issues per Year 12 Issues per Year 3,000 Average Online Readers 5,000 Average Online Readers Large Online Following Strong Young readers MAXIMUM EXPOSURE 85 % Female Readers 65 % Male Readers Age: 35-65 Age: All Ages 15,000 copies per month 17,000 copies per month 6 Issues per Year 9 Issues per Year 2,500 Average Online Readers Dedicated Readers Large Affluent Female 3,000 NDSU Team Maker Readership Subscribers Advertising in all four publications provides an excellent way to diversify your advertisement’s audience all while utilizing the capablity to change your message monthly. Term................................................. 12 Months Total Covers................................................. 39 (different Issues) Print Copies................................................. 600,000 Online Readers................................................. 95,000 Readers/Mag................................................. 3 (average) Distribution.................................................3,100 Locations/mo Total Readers................................................. 2,650,000 Mission Statement Bison Illustrated promotes Division I Bison athletics as an avenue to help realize the region’s full potential, including NDSU, Fargo and the state of North Dakota. CONTACT Spotlight Media Inc. 502 1st Ave N, First Floor Fargo, ND 58102 701.478.7768 Magazine Information Monthly; August - April 68 pages 8.375” x 10.875” Full-color glossy (4 Color CMYK) 17,000 - 20,000+ per issue 60,000 - 80,000 per issue INFO 2,000 12,000 - 17,000 Approx. 5,000 More than 900 local and regional businesses Visit www.BisonIllustrated.com for more locations 2012-2013 Schedule January 2013 December 14 Week of Jan 1 February 2013 January 15 Week of February 4 March 2013 February 15 Week of March 4 April 2013 March 15 Week of April 1 August 2013 July 15 Week of August 5 September 2013 August 15 Week of September 2 October 2013 September 13 Week of October 1 November 2013 October 15 Week of November 4 December 2013 November 15 Week of December 2 PRINTING Printing, Subscription and Distribution Information: Bison Illustrated is a free publication that is distributed monthly throughout the region. In addition, subscribers receive the magazine via direct mail each month. The following distribution and subscriber information is based upon April 2008 quantities and will continue to grow throughout the years as we add both subscribers and distribution locations. Distribution: Over 17,000 issues Over 2,200 paid subscriptions as of November 2008 students and faculty and key local and regional individuals, businesses and advertisers. Bison Illustrated is distributed to a number of local and regional locations. Distribution outlets are added monthly. Detailed distribution information is listed below and up-to-date information can also be accessed on our site: www.bisonillustrated.com/locations.shtml. About 2,000 affluent NDSU Bison Team Makers receive an issue each month by mail. Reader Pro!le READERS Occupation: Gender: Age: Household Income: Marital Status: Lifestyle: Summary Our average reader is either male or female, a 40 year-old professional, married, college educated, makes over $70,000 household income, lives in North Dakota, and keeps Bison Illustrated magazine for three months or longer! Ad Dimensions D 1/8 page 1/4 page 1/3 horizontal 1/3 vertical 1/2 horizontal e 3.5” x 2.25” 3.5” x 4.75” 4.75” x 4.75” 2.25” x 9.75” 7.25” x 4.75” bleed size: bleed size: 8.625” x 11.125” x 17” s 11.125” 1/2 vertical 2/3 vertical full page 2 page spread 3.5” x 9.75” 4.75” x 9.75” 8.375” x 10.875” 16.75” x 10.875” i Print Speci!cations Additional Information Materials that don’t meet the above requirements or are not submitted by deadline may incur additional production g charges. When applicable, charges will converted to CMYK prior to processing pdf be applied for ad design, artwork and sending materials to other publications. All advertising material should be sent to: n or email: [email protected] Mission Statement CONTACT Spotlight Media Inc. 502 1st Ave N, First Floor Fargo, ND 58102 701.478.7768 Magazine Information Bi-Monthly (6x-Year) 44+ pages 8.375” x 10.875” Full-color glossy (4 Color CMYK) 15,000 per issue 45,000 - 60,000+ per issue More than 2,000 12,000 - 17,000 approx. 3,000 More than 300 local and regional businesses CONTENT 2011-2012 Schedule feature story that is 100 percent local. Our team visits with January 2013 December 14 Week of January 2 people in our communities who are creating beautiful interi- March 2013 February 15 Week of March 4 ors, and memorable curb appeal. Readers are inspired by the May 2013 April 15 Week of May 6 July 2013 June 14 Week of July 1 their own living space. September 2013 August 15 Week of September 1 November 2013 October 15 Week of November 4 PRINTING Printing, Subscription and Distribution Information: Design & Living Magazine is a free publication that is distributed monthly throughout the region. In addition, subscribers receive the magazine via direct mail each month. Distribution: D&L IS VERY POPULAR IN THE LAKES AREA D&L And BISON ILLUSTRATED COMMUNITIES! ARE THE ONLY GLOSSY MAGAZINES DISTRIBUTED IN GRAND FORKS. Reader Pro!le READERS 18-25 26-35 20% 36-45 15% 46-55 55+ 10% 5% A breakdown of our readers’ ages. 0% Under $9,999 $40,000-$49,999 Female $10,000-$19,999 $50,000-$74,999 Male $20,000-$29,999 $75,000-$99,999 $30,000-$39,999 $100,000-$150,000 Percentage of male and female readers. Reported income ranges of our readers. Summary Our average reader is mostly female, a 50 year-old professional, married, college educated, makes over $70,000 household income, lives in North Dakota or Minnesota and keeps Design & Living Magazine on the coffee table for months! Ad Dimensions D 1/8 page 1/4 page 1/3 horizontal 1/3 vertical 1/2 horizontal e 3.5” x 2.25” 3.5” x 4.75” 4.75” x 4.75” 2.25” x 9.75” 7.25” x 4.75” bleed size: bleed size: 8.625” x 11.125” x 17” s 11.125” 1/2 vertical 2/3 vertical full page 2 page spread 3.5” x 9.75” 4.75” x 9.75” 8.375” x 10.875” 16.75” x 10.875” i Print Speci!cations Additional Information Materials that don’t meet the above requirements or are not submitted by deadline may incur additional production charges. When applicable, charges will g converted to CMYK prior to processing pdf be applied for ad design, artwork and sending materials to other publications. All advertising material should be sent to: or email: [email protected] n FARMONTHLYGO Mission Statement Fargo Monthly Magazine is a free monthly publication distributed in Fargo, ND and Moorhead, MN. The content highlights local events, dining, nightlife, entertainment and more. The best part about this magazine is that the content is composed by the people of Fargo-Moorhead. This keeps it all ENTE FM RT SPOTLIGHT AINMEN HOTEL ROOM T *DISTRIBUITON MAGAZINE CONTACT Spotlight Media Inc. 502 1st Ave N, First Floor Fargo, ND 58102 701.478.7768 Magazine Information Monthly; (12x - Year) 60+ pages INFO 8” x 8” Full-color glossy (4 Color CMYK) 15,000 - 20,000 per issue 60,000 - 80,000 per issue More than 700 local and regional businesses, including hotel rooms and events like the Fargo Force games where they’re distributed on all of the seats.
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