Consumer’s behaviour with respect to meat demand in the presence of animal disease concerns: the special case of consumers who eat bison, elk, and venison Aye C. Myae 1, Dr. Ellen Goddard 2 1 PhD student, Department of Rural Economy, University of Alberta, Edmonton, Alberta, Canada. Email:
[email protected] 2Professor, Department of Rural Economy, University of Alberta, Edmonton, Alberta, Canada. Email:
[email protected] Poster prepared for presentation at the Agricultural & Applied Economics Association 2010 AAEA, CAES & WAEA Joint Annual Meeting, Denver, Colorado, July 25-27, 2010 Copyright 2010 by Aye Chan Myae and Dr. Ellen Goddard. All rights reserved. Readers may make verbatim copies of this documents for non- commercial purposes by any means, provided that this copyright notice appears on all such copies. Consumer’s behaviour with respect to meat demand in the presence of animal disease concerns: the special case of consumers who eat bison, elk, and venison Aye C. Myae, Dr. Ellen Goddard Department of Rural Economy, University of Alberta, Edmonton, Alberta Introduction Objective Results (cont.) http://www.google.ca/images?q=bison+photos&oe=utf-8&rls=org.mozilla:en-US: offici al&client= firef ox- http://kinshipcircle.files.wordp a&um=1&ie=UTF- 8&source=univ&ei=Ct3cS56QJJTMNZKKvIMI&sa=X&oi=image_result_group&ct=title&resnum=1 ress.com/2009/02/deer.jpg The research aims to examine the behavior of selected households &ved=0CBMQsAQwAA http://www.cervid.ca/canadiancervidallianceciti.php Table 222. Elasticities of price, expenditure, hh-income and media coverage Prion diseases may have raised concerns in consumer’s minds that include bison, elk and venison meat as part of their total meat Elasticities Bison Elk Venison Beef Pork Chicken Turkey Seafood about food safety associated with meat world-wide.