Ms. Bey-Ling Sha, Ph.D., APR Resume

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Ms. Bey-Ling Sha, Ph.D., APR Resume Ms. Bey-Ling Sha, Ph.D., APR Full Professor of Public Relations and Acting Associate Dean, College of Professional Studies & Fine Arts San Diego State University Leadership Profile: Visionary and solutions- oriented thinker, power-sharing relationship- builder, transparent communicator, and professionally outgoing introvert. Soft Skills: Adapting ⁎ Advocating ⁎ Articulating Values ⁎ Building Consensus ⁎ Delegating ⁎ Empathizing ⁎ Evolving ⁎ Learning ⁎ Listening ⁎ Mentoring ⁎ Motivating ⁎ Organizing ⁎ Reflecting ⁎ Respecting ⁎ Self-deprecating ⁎ Sharing ⁎ Speaking Truth ⁎ Strategizing Key Work Experience: Key Metrics: D School Director, I $2.5 million raised in cash and estate-planned gifts, R San Diego State, 2013-2018 E Aug. 2015-Feb. 2018 C Faculty, T 6 tenure-line faculty recruited (100% women/minority) O San Diego State, 2004-2018 R 2 strategic plans written; 1 diversity plan written Visiting Faculty, P 20 refereed journal articles published R University of Maryland, College O rd F 2 books co-authored; 3 book contracted Park, 2001-2004 E S 120+ invited lectures presented (since earning Ph.D.) Public Affairs Officer, S O 14 international/national organizations served U.S. Census Bureau, 1999-2004 R Consultant in Public Relations 9 San Diego regional/local organizations served Research and Strategy, 2001-present 6 years committed to serving as editor-in-chief of premier scholarly research journal (CY 2016-2021) International & National Awards: 2018 Pathfinder Award, Institute for Public Relations 2012 Outstanding Educator Award, Public Relations Society of America 2010 National Outstanding Advocacy Award, National PTA® Campus-wide Awards: 2018 Distinguished Faculty Award, San Diego State University Alumni Association 2016 Residential Education Partnership Award, San Diego State University Office of Residential Education 2007 Outstanding Faculty Award, San Diego State University Associated Students 2004 Outstanding Faculty Award, University of Maryland Parents Association Education: Ph.D. and M.A. B.A. Ms. Bey-Ling Sha, Ph.D., APR Curriculum Vita I. EDUCATION Ph.D. in Mass Communication; University of Maryland, College Park Dissertation (passed with distinction by unanimous vote of dissertation committee): Cultural public relations: Identity, activism, globalization, and gender in the Democratic Progressive Party on Taiwan. (Advisor: Dr. Larissa A. Grunig) M.A. in Journalism; University of Maryland, College Park Thesis: Intercultural public relations: Exploring cultural identity as a means of segmenting publics. Winner of 1994-1995 Outstanding Thesis Award from the International Communication Association, Public Relations Interest Group. (Advisor: Dr. James E. Grunig) B.A. with highest distinction; double major in French and in Communication with concentration in public relations; minor in English; Purdue University, West Lafayette (IN), School of Liberal Arts, Honors Program Accredited in Public Relations (APR) by the Universal Accreditation Board, Public Relations Society of America. II. ACADEMIC POSITIONS AND RANKS HELD Institution Rank Date Major Area San Diego State University Acting Associate Dean August 22, 2018 College of Professional – Present Studies and Fine Arts San Diego State University Director 2015-2018 School of Journalism & Interim Director 2013-2015 Media Studies Full Professor 2013-Present Public Relations Associate Professor 2008-2013 Public Relations Assistant Professor 2004-2008 Public Relations University of Maryland, College Park Visiting Asst. Prof. 2001-2004 Public Relations University of Maryland University Adjunct Assoc. Prof. 2005-2006 Public Relations College Adjunct Asst. Prof. 2002-2003 Public Relations American University of Paris Visiting Asst. Prof. Summer 2001 Public Relations Summer 1999 Public Relations University of Maryland, College Park Instructor of Record 1998-1999 Public Relations (on GTAship) International Business School of Adjunct Faculty Fall 1998 Communication Sweden 1995-1996 Public Relations CV for Bey-Ling Sha 1 III. ADMINISTRATIVE EXPERIENCE at SAN DIEGO STATE UNIVERSITY College of Professional Studies and Fine Arts (This College comprises the schools of Art+Design; Communication; Hospitality and Tourism Management; Journalism and Media Studies; Music and Dance; Public Affairs; and Theatre, Television, and Film; as well as the Departments of Aerospace Studies, Military Science, and Naval Science.) Acting Associate Dean (August 22, 2018, to present) Leadership Support: Supporting the interim dean in the administrative and fiscal oversight of 7 schools, 3 military detachments, and 15 interdisciplinary centers and institutes, with budget of $22 million and nearly 300 faculty (112 tenure/tenure-track and 178 full- and part-time lecturers) delivering curriculum to nearly 5,000 undergraduate students and 300+ graduate students. Offering input to the interim dean on range of academic, strategic, and operational issues. Participating in student success team led by assistant dean for student affairs. Operational Management: Learning about the College’s budget, facilities, operations, and structure. Envisioning and discussing ways to enhance operational efficiency and effectiveness of the dean’s office. Listening to staff concerns and strategizing solutions. Meeting weekly with direct-report staff, with daily availability. Participating in hiring of new college staff (e.g., resource manager and director of development). Surveying all college facilities and tracking facilities concerns. Respecting traditional divide between dean’s office “west wing” of operations and “east wing” of development and communications. Reinstituted regular meetings for College’s Academic Policy and Planning Committee. Leadership Mentoring and Counseling: Coaching three first-year school directors via weekly meetings. Mentoring all school directors on instructional budget, class scheduling, curriculum changes, personnel and student issues, and personal professional development. Consulting regularly with all school directors and military department heads about operational and fiscal issues. Offering mutual support to peer associate deans across the campus via standing meetings. Providing public relations and media relations counsel to University president, director of presidential communications, chief communications officer, and director of media relations. Faculty Relations and Mentoring: Listening to faculty regarding a variety of personal and professional concerns. Advocating for faculty needs and interests. Recommending faculty for professional development opportunities, honors, and awards. Offering input on faculty evaluations when appropriate. External Relations and Development: Stewarding alumni and donor relations for the School of Journalism and Media Studies. Engaging with prospective donors and other external stakeholders when invited to do so by the interim dean and/or senior director of development. Position Description: “The position serves as a primary liaison between the college and campus administrative offices including Academic Affairs, Graduate and Research Division, Research Foundation, and Enrollment Services. The Associate Dean works closely with school directors on myriad issues including budget, FTES targets, curriculum, equipment, staffing, facilities and faculty concerns. The Associate Dean generally oversees the operation of PSFA committees including Curriculum, AP&P, International Studies, Student Success Fee, RTP, and Personnel and is called upon to assist in staffing university committees, including those associated with the Senate. Mentorship of new faculty and new school directors is expected. Additional responsibilities, as assigned by the dean, may include strategic planning, oversight of faculty evaluation processes, facilities modernization/improvement, and special projects. Finally, the PSFA Associate Dean works collaboratively with other campus associate deans in support of the university mission.” CV for Bey-Ling Sha 2 School of Journalism & Media Studies (This School includes undergraduate programs in advertising, journalism, media studies, and public relations, as well as graduate programs in mass communication and media studies and in learning design and technology, formerly known as educational technology.) Director (July 2015 to August 21, 2018) Interim Director (August 2013 to June 2015) Faculty Relations and Shared Governance: Worked collaboratively and consultatively with faculty and staff to share governance of the School, including with regard to curriculum, budget, facilities, strategic planning, and hiring of part-time lecturers. Mentored and funded professional development of 15-20 tenure-line faculty colleagues, 2 staff members, 1 full-time lecturer serving as academic advisor, and 1 full-time lecturer serving as internship coordinator. Hired each year approximately 20 part-time lecturers in accordance with stipulations set forth in the Collective Bargaining Agreement. o Faculty Recruitment: Advocated successfully for five tenure-track faculty searches, including one obtained as a result of the School’s partnership in a digital humanities initiative with the College of Arts and Letters, which became a campus-recognized “Area of Excellence” in Digital Humanities and Global Diversity. Scheduled and conducted with faculty recruitment teams nearly 170 informational interviews at four national conferences of the Association for Education in Journalism & Media Studies. Facilitated work of elected faculty search committees
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