Global Day to #Act4sdgs Toolkit
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GLOBAL DAY TO #ACT4SDGS TOOLKIT 25 September 2018: 3rd Anniversary of the Agenda 2030 Are we on track to meet the Sustainable Development Goals by 2030? We are all part of the plan. JOIN THE GLOBAL MOVEMENT. MAKE EVERY ACTION COUNT! CONTENTS INTRODUCTION 3 OVERVIEW 3 Here’s how YOU can join 6 1. Take Individual Action 6 2. Become an Action Partner - Organize a Public Action or Event 6 How to become an Action Partner 7 Planning your Action 8 I. Awareness Actions 9 II. Accountability Actions 12 III. Impact Actions: 14 3. Become an Organizing Partner 14 Communicate your Action 15 1. Make an SDG Wheel 15 2. Amplify the Message on Social and Traditional Media 16 Register 16 Get active on Social Media 17 a. Share your Action 17 b. Join the Viral Campaign 17 c. Join the Thunderclap 17 3. Invite Local Media 17 About the Partners 19 Page 2 of 21 INTRODUCTION On 25 September 2015, world leaders agreed to a definitive plan for the planet and the people on it by adopting 17 Sustainable Development Goals. The Sustainable Development Goals (SDGs) are a universal call to action to end poverty, protect the planet and ensure that all people enjoy peace and prosperity. The goals are interconnected, they apply to all countries and they aim to leave no one behind. 193 governments signed up - if they stick to the plan the results will be extraordinary. For the goals to be reached, everyone needs to do their part: the UN, national and local governments, youth groups, civil-society organizations, the media, and the private sector, and people like you and us. For the SDGs to be achieved, everyone needs to take Action. Page 3 of 21 OVERVIEW On 25 September 2015 world leaders adopted the Sustainable Development Goals. Each WHAT year on the anniversary of this historic day the UN SDG Action Campaign mobilizes the UN, national and local governments, youth groups, civil-society organizations, the media, and the private sector around the world with a global call to Act for the SDGs. WHEN Every year, the Global Day to #Act4SDGs marks the anniversary of the Sustainable Development Goals on the 25th of September. This year, the Global Day to #Act4SDGs coincides with the opening day of the High-Level Debate of the 73rd Session of the UN General Assembly (UNGA 73). WHY For the SDGs to be achieved, everyone needs to take Action. The Global Day to #Act4SDGs mobilizes thousands of institutions, organizations and citizens across the world to take concrete actions for the SDGs. #Act4SDGs connects and amplifies the impact of local and global actions for the SDGs, encouraging a global movement for the achievement of the SDGs. HOW Participants will register their actions building a global map of Action for the SDGs. The live Studio at the United Nations Headquarters in New York will feature how the UN, national and local governments, youth groups, civil-society organizations, the media, and the private sector around the world are joining in the Global Day to #Act4SDGs. The platform will invite participants to register their plans and help build a global map of SDG Actions. The global map is a crowdsourced list of concrete collective and individual actions people can take, join, or replicate to #Act4SDGs around the globe. A photo & video challenge will encourage participants across the world to share their story of how they #Act4SDGs. We believe that every second there is someone somewhere moving the SDGs forward. Start planning your action and building momentum to #Act4SDGs. WHO The UN SDG Action Campaign, Action for Sustainable Development and national coalitions of the Global Call to Action Against Poverty (GCAP) have joined forces to promote a global campaign to raise awareness and encourage SDGs action among citizens – you! Businesses, national and local governments, organizations, universities, and any individual working to achieve the Sustainable Development Goals are welcome to join the Global Day to #Act4SDGs. Page 4 of 21 YOU own the SDGs. Your actions - both big and small can help. On the Global Day to #Act4SDGs help turn the plan into action & promises into reality. Page 5 of 21 Here’s how YOU can join The Global Day to #Act4SDGs seeks to create awareness and promote action on the SDGs among citizens and all sectors of society. This toolkit will show you how to use simple campaign ideas to support and create activities around the 3rd anniversary of the SDGs on 25 September 2018. These ideas are flexible, can be used in full or in parts, and can be adapted to your specific plans. 1. Take Individual Action The Global Day aims to raise awareness about the SDGs and to show that all of us have a role to play in the implementation. So we are calling for a viral challenge to get as many people as possible to take actions. Whether it is shopping local, making sure your company uses energy efficiently, or voicing your support for equal pay for equal work, the power of a single individual action can spur a day of change. 1. Decide what action you will take 2. Take a photo or a short video telling the world what this action will be 3. Pick three people you think should join - your best friend, your grandma, your local hero, or your music idol - Tag them & challenge them to #Act4SDGs. Here’s a sample post you can use: I/we are doing/will do _______________ on September 25 to #Act4SDGs. I challenge person A, person B, person C to join the Action. act4SDGs.org Examples of individual actions: Adapting your daily behaviour - These actions may reflect changes you are making to become more sustainable in your daily life eg. riding your bike/carpooling to work every day, becoming a vegetarian, eliminating single-use plastic, calling out sexist/racist behaviours in yourself/others, etc. Applying your skills/time - What can you offer to improve the lives of others or your environment? Join programmes that are underway or start your own action eg. supporting new migrants, tutoring disadvantaged kids, volunteering at an animal conservation programme, etc. Need inspiration? See the Lazy Person’s Guide to Saving the World or UN Online Volunteering opportunities Page 6 of 21 2. Become an Action Partner - Organize a Public Action or Event The Global Day of Action aims to celebrate SDG actions being taken all around the world and to mobilize greater engagement and support for these actions. We invite you or your organization to become an Action Partner by organizing a public or community action or event on the Global Day to #Act4SDGs. By becoming an Action Partner in the Global Day to #Act4SDGs, you will join part of a global movement to build momentum and action for the Sustainable Development Goals, with organizations all around the world taking action on this day. By joining forces on this Global Day to #Act4SDGs, we are generating a powerful message to world leaders and people everywhere that greater action on SDG action is needed. Your actions will be given visibility as part of the global network of Action Partners, and they will have a chance to appear in the Live Studio in New York on the opening Day of the General Assembly. How to become an Action Partner Join the network ● Join the #Act4SDGs network at http://www.act4sdgs.org/register/ ● Fill in the form with your plans (this can be updated later). Remember you must register before 25th September in order to join. ● Each Action Partner will have a partner ID ● Your organization and action will appear on the global map of actions and have a custom partner page on the Global Day to #Act4SDGs network. Plan and implement an action ● Bring your organization and network together to plan and implement an action or event on awareness, accountability and impact on the SDGs Share your good work ● Post photos or videos of your action on social media with hashtags #[yourpartnerid] and the #Act4SDGs. These will appear on the Global page of actions and on your custom partner page. ● Your action will have a chance to appear in the global Live Studio in New York on the opening day of the General Assembly. Your actions may also qualify for a chance to win a UN SDG Action Award. Proudly show off your Action Partner logo (download logos here) - available in all 17 SDG colors Page 7 of 21 Planning your Action We challenge you to start planning early to have the greatest impact. Together we will mobilize thousands of citizens, institutions and organisations across the globe to take action on awareness and the achievement of the SDGs. These actions will help celebrate what is being done and bring new people into the action through a series of physical and virtually connected events all over the world. We are calling for actions that will generate SDG: 1) Awareness: increase public awareness of the SDGs among citizens and all stakeholders, especially in the communities that are left behind; eg. Public event/exhibition, presentations in schools, libraries, social media campaigns, public documentary screenings, community dinners 2) Accountability: Empower people with information to help engage others and hold their governments to account; eg. Public declarations, presentations of MY World citizen voices to governments, petitions 3) Impact: Take individual actions and/or unite with others to make a lasting change towards SDG achievement; eg. tree planting, urban regeneration, We invite you to combine the above actions for your own custom I/We #Act4SDGs event or campaign. Do not forget to make it count at a Global Level - SHARE your actions on the Global platform of Actions by including your partner ID and #Act4SDGs hashtag when you post on your favourite social media channels.