Gold Coast Regional Snapshot Gold Coast Regional Snapshot Year Ending June 2016

Visitors Holiday VFR Business Expenditure ($m)

Domestic Overnight 3,723,000 1,974,000 1,268,000 360,000 $2,920.9m

Annual % change1 ▲ 11.8% ▲ 12.0% ▲ 18.7% ▼ -11.8% ▲ 4.3%

Trend % change2 ▲ 0.6% ▼ -3.8% ▲ 7.9% ● -0.3% ▼ -2.0% International Overnight 984,000 783,000 144,000 31,000 $1,265.7m Annual % change ▲ 14.3% ▲ 15.6% ▲ 11.7% ▼ -4.2% ▲ 14.8% Trend % change ▲ 8.9% ▲ 10.2% ▲ 3.8% ▼ -4.3% ▲ 14.1% TOTAL 4,707,000 2,757,000 1,412,000 391,000 $4,186.7m Annual change ▲ 12.3% ▲ 13.0% ▲ 18.0% ▼ -11.2% ▲ 7.3%

Domestic Visitors International Visitors Average Length of Stay (ALoS) Domestic Visitors International Visitors AverageIntrastate Length of Stay (ALoS)Interstate Gold Coast Queensland Gold Coast Queensland Intrastate Interstate International 4,000 25 1,200 3.0 6.0 12.0

7,0003,800 GoldBrisbane Coast QueenslandQueensland 24 Brisbane Queensland International Nights

3,500 (million) Qldvisitors 1,400 2,500 5 International 25.0

International NightsNights InternationalInternational Qld visitors (000)

Qld visitors (000) 5.0 10.0

Qld Qld visitors (million)visitorsQld 6,0003,700 20 (million)visitorsQld 1,000 2.5 3,000 1,200 2,000 4 20.0 3,600 18 visitors 5,000 4.0 8.0 2,500 1,000800 2.0 3,500 15 4,000 800 1,500 3 15.0 2,000 (million) 3.0 6.0

3,400 12 600 1.5 Domestic Nights Domestic

3,0001,500 10 600 1,000 Visitors Visitors (000)

Visitors Visitors (000) 2 10.0

Visitors Visitors Visitors (000)(000)

Gold Coast Coast (000) Gold Visitors 3,300

Gold Coast Coast (000) Gold Visitors 2.0 4.0 Domestic Domestic Nights 400 1.0 Domestic Nights 2,000 400 3,2001,000 6 5 500 200 0.5 1.01 5.02.0 1,0003,100500 200 0 0 3,0000 00 0 0.0 0.00 0.00.0 07 08 09 10 11 12 13 14 15 16 0708 0809 0910 10 11 11 12 12 1313 1414 15 1616 08 09 10 11 12 13 14 15 16 0708 0809 0910 10 11 11 12 12 1313 1414 1515 1616 YearYear Ending Ending June June Year Ending June Year Ending June

..ForDomesticthe yearovernightended Junevisitors2013to, thethe numberGold Coastof . TheThenumbernumberof internationalof internationalvisitorsvisitorstravellingto .. TheDomestically,average lengthvisitorof staynightsfor remaineddomestic domesticregion increasedvisitors to11.Brisbane8% in theincreasedyear ending2%. ThisJune Brisbaneto the GoldgrewCoastmarkedlyincreasedover14.the3% foryeartheendedyear visitorsstable despiteto Brisbanea 4.4%remainedincrease unchangedin holiday was2016the, dueresulttoofstronggrowth ingrowthintrastatein thosevisitation,visitingas Juneended2013June. 2016. Holiday visitors dominated overnightsthe. Asyeara result,. Boththeintrastateaverage andlengthinterstateof stay thefriendsnumberandofrelativesinterstate(VFR)visitorsanddeclinedholiday. visitors international travel with a 79.6% share and length(ALoS)ofdeclinedstay remained12.5% overallstable,andhowever13.2% forthe (18.7% and 12.0% respectively). These increases .growthOverallovergrowththe yearreachedof 1510.6%%,.includingThere wasa nearalso numberinterstateofvisitorsvisitor. nights grew, particularly .wereThe intrastateoff-set somewhatincreasebywasandriven11.8% decreaseby strongin universalgood growthincreasein VFR invisitorsvisitors. from every key holiday and VFR. growthbusinessin holidayvisitorsvisitors. HolidayfromvisitorswithinstillthemakeBrisbaneup the source market. This general increase was also . The growth in visitors without the growth in regionbulk ofasvisitorswell as theto theresourceregionregionswith 53of.0SQC% marketand evident. Chinainremainedevery typetheof purpose,Gold Coast'sincludinglargestthe .visitorThe averagenights resultedlength ofin staymarginalfor internationalincrease in Centralshare. Queensland. There were also gains due to numberinternationalof holidaysourcevisitorsmarketwhichwithincreased28.7% share,14%. visitorsdomesticto Brisbanevisitor expenditure,grew slightlygrowingto 21 nights,by intrastate business travel from Central Theand proportionvisitation tooftheinternationalregion whichholidaygrewvisitors33.2% including4.3%. to $2holiday.9 billionvisitors. which increased to Queensland. Intrastate andvisitationthe Sunshineto the GoldCoastCoast. increased increasedover the yearto .50Chinese% of allholidayinternationalvisitors visitorsincreasedto 12.4 nights. 9.1% and was underpinned by strong growth from Brisbaneto 267,000. . Overall visitor nights for Chinese . International visitor nights have increased .acrossInterstateSouthholidayEastandQueenslandVFR travel includingto Brisbanean visitors increased 52.6% which resulted in an .by Though17.1% but withthe thenumbernumberofof visitorsinternationalalso increased,increase howeverof aroundthere120was,000a largevisitorsdeclinefromin .increaseChina continuedin the averageto havelengththe highestof staygrowthfrom 4of.8 businessincreasing,visitorsthe ALoSgrew has2%, increasedthe numberonlyof interstateBrisbane.businessOver thetravel,year,particularlyBrisbane fromcontributedNSW allnightsBrisbaneto 5.5.source markets, increasing by 19% internationalmarginally from####business10.1 to 10nights.3 nightsgrew(2.026%).% (or and34.4%Victoria,of all domesticwhich resultedvisitors.inIntrastatethe overallVFR over the year. Direct flights from the USA to more than 200 000 nights) over the year. interstatecontinueddeclineto improve. with growth of 16.4% over Brisbane. New Zealandcontinuedremainedto improvetheannualnumbervisitationtwo This. Theliftedincreasethe inaveragevisitationlengthcombinedof staywithof the year. Business and holiday visitors from withinternationala 20% sourceincreasemarketin visitorsfor theandGoldaCoast68% businessthe slightlytravellerslonger averageto 7.7 nightsstay resulted. Singaporein a .intrastateThe declinebothingrewinterstatemarginallybusiness(bothtravel5.0%)is. part increasewith a 19.8in% visitorshare andnightsa 3..2Visitors% increasefromin visitorsthe UK. had14.8%theincreaseoppositeineffectinternationalwith an increaseovernightin of the normalising of interstate business travel increasedThere was 9some% andadditionalvisitor nightsgrowthimprovedfrom markets36%, visitorsvisitor expenditureof 20%, howeverfor theonlyGolda 1Coast% increaseregionin following. Visitorsthefromspikesinterstatecreatedto theoverGoldtheCoastlast regionthree assuchtheirasdomesticUnited States,economyUnitedcontinuedKingdom,a tentativeFrance visitorto $1.3.nightsbillion. yearsincreasedby natural14.7%disasterand maderecoveryupprograms48.7% ofandall recoveryand Netherlandsfrom the. TheGFCUnited. BrisbaneKingdomalsoremainedhad a resourcedomesticrelatedvisitorsconstruction. Again, growthprojectsin. holiday and welcomethe third increaselargest sourcein Japanesemarketvisitation,for thewhichGold . The overall increase in visitor nights VFR was offset by declines in business visitors. liftedCoast35with%. 7.0% share which represented a contributed to international expenditure Most of the interstate growth was in holiday slight growth of 3.0%. The Japanese market growth of 6%. visitors from Sydney. continued its upward trend with a 16.9% increase in visitors.

International Annual % Change in Total Visitation 16.9% 20.0%15% International GoldBrisbane Coast QueenslandQueensland 20.9% 15.0% 10% Intrastate Intrastate48.3% 10.0% 40.5% Research Updates 5% ToTo receivereceive anan emailemail alertalert wheneverwhenever newnew tourismtouism figures are released click here 5.0%

0% 0.0% Interstate 34.8% -5% Interstate -5.0% 38.5% There were 6,096,000 international and

-10.0%-10% domestic overnight visitors to Brisbane in the year 0809 0910 10 11 11 12 12 13 13 14 14 1515 1616 ended June 2013, this was a increase of 3% on the Year Ending June year ended June 2012. Year Ending June

Gold Coast Regional Snapshot, Year Ending June 2016 www.teq.queensland.comwww.tq.com.au/researc Gold Coast Regional Snapshot Gold Coast Regional Snapshot Domestic visitation Year Ending June 2016

Domestic Visitors to Gold Coast Key domestic source markets to Gold Coast

Year Year Length Year Year Year Visitors Nights All Visitors Visitors Nights % Chg % Chg of Stay # Chg % Chg % Chg Holiday 1,974,000 12.0% 7,945,000 4.4% 4.0 -0.3 Brisbane 1,280,000 10.2% 3,046,000 14.5% VFR 1,268,000 18.7% 3,557,000 -6.8% 2.8 -0.8 Regional Qld 628,000 6.8% 1,730,000 -21.7% Business 360,000 -11.8% 1,216,000 -8.9% 3.4 0.1 Sydney 616,000 13.9% 2,638,000 -1.7% Domestic3 3,723,000 11.8% 13,073,000 -0.8% 3.5 -0.5 Regional NSW 470,000 31.7% 1,727,000 11.5% Intrastate Melbourne 375,000 10.9% 2,000,000 -3.5% Holiday 964,000 5.0% 2,715,000 3.1% 2.8 -0.1 Regional Vic 106,000 15.2% 589,000 11.6% VFR 754,000 16.4% 1,581,000 3.9% 2.1 -0.2 Business 146,000 5.0% 360,000 -31.3% 2.5 -1.3 State Comparison - Domestic Intrastate 1,908,000 9.1% 4,776,000 -2.0% 2.5 -0.3 Year Year Interstate All Visitors Visitors Nights % Chg % Chg Holiday 1,010,000 19.7% 5,230,000 5.1% 5.2 -0.7 Queensland 20,183,000 5.7% 79,956,000 1.0% VFR 514,000 22.4% 1,977,000 -13.9% 3.8 -1.7 NSW 28,851,000 5.1% 93,030,000 3.7% Business 215,000 -20.1% 855,000 5.4% 4.0 1.0 Victoria 21,590,000 4.6% 64,012,000 3.0% Interstate 1,814,000 14.7% 8,297,000 -0.2% 4.6 -0.7 Australia 88,881,000 6.8% 328,447,000 4.8%

Year Year Holiday Visitors Visitors Nights Domestic day trip visitors % Chg % Chg remaineddomestic Year Expenditure ($) Year Total Visitors Day trip visitors Queensland 8,091,000 13.5% 35,445,000 11.4% unchangedholiday % Chg million % Chg interstatestay Gold Coast 8,585,000 15.6% n/p n/p NSW 11,717,000 8.5% 41,692,000 7.7% forthe particularly Queensland 40,504,000 14.1% $4,468.1m 18.0% Victoria 9,507,000 7.1% 29,185,000 5.7% in Australia 187,059,000 10.6% $19,588.0m 7.1% Australia 36,373,000 9.8% 140,536,000 8.9% internationalin nights,by On a national level, daytrip visitation increased 10.6% to 187 million visitors in the Total domestic overnight visitation increased across all states to year ending June 2016. By comparison, daytrips in Queensland increased 14.1%, in the year ending June 2016, which lead to national growth in Victoria increased 5.6%, while New South Wales increased 9.6%. domestic travel. increased internationalalso onlyof (or year. withof Singaporea overnightin regionin nights expenditure

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Gold Coast Regional Snapshot, Year Ending June 2016 www.teq.queensland.comwww.tq.com.au/research Gold Coast Regional Snapshot Regional Comparison

International visitation Yearstat Ending June 2016

International Visitors to Gold Coast Top 10 international source markets

Year Year Length of Year Year Year All Visitors Visitors Nights Total Visitors Nights % Chg % Chg Stay # Chg % Chg % Chg

Holiday 783,000 15.6% 4,747,000 15.7% 6.1 0.0 1 China 282,000 33.2% 1,540,000 52.6%

VFR 144,000 11.7% 2,445,000 32.7% 16.9 2.6 2 NZ 195,000 3.2% 1,645,000 4.1%

Business 31,000 -4.2% 279,000 35.6% 9.0 2.6 3 UK 69,000 3.0% 775,000 -7.6%

4 Japan 57,000 16.9% 929,000 2.0% Total3 984,000 14.3% 10,167,000 17.1% 10.3 0.2 5 Singapore 37,000 9.0% 213,000 -0.7%

6 USA 34,000 6.9% 539,000 53.6%

7 Taiwan 32,000 66.4% 310,000 -15.6%

8 Hong Kong 30,000 65.7% 237,000 -11.0% State Comparison - International 9 Malaysia 27,000 -9.3% 194,000 n/p Year Year All Visitors Visitors Nights India 26,000 24.1% 146,000 -30.6% % Chg % Chg 10 Queensland 2,481,000 11.3% 51,968,000 4.0% NSW 10.3% 86,859,000 9.0% These are the top 10 source markets for this period, ranked using total 3,649,000 visitor numbers. Some markets may have been added to create natural Victoria 2,565,000 12.8% 58,793,000 7.5% groups such as 'Asia' and 'Europe' to provide a more complete picture. For technical reasons, some data may not be published, however the Australia 7,146,000 10.4% 247,341,000 5.3% markets will still appear in order. Year Annual % Holiday Visitors Visitors Nights % Chg Change Year Year 1,718,000 22,111,000 Queensland 13.7% 7.7% Holiday Visitors % Chg Nights % Chg

NSW 2,137,000 12.8% 26,172,000 6.9% 1 China 267,000 34.8% 669,000 35.1%

Victoria 1,403,000 17.6% 14,759,000 11.2% 2 NZ 122,000 1.7% 1,040,000 15.1%

3 UK 49,000 4.0% 301,000 -9.0% Total 3,988,000 14.7% 78,441,000 4.8% 4 Japan 41,000 13.7% 524,000 -5.3% 5 Singapore 34,000 11.5% 174,000 8.9% 3,988,320 6 Taiwan 28,000 60.2% 149,000 -35.2%

7 Hong Kong 25,000 76.9% 94,000 22.8%

8 Germany 24,000 7.1% 180,000 106.3%

9 India 24,000 30.0% 78,000 n/p

10 USA 22,000 12.6% 240,000 189.4%

The top 10 holiday visitor markets are similar to the total visitor markets above, however they are ranked using holiday visitor numbers. The same grouping and limitation of data applies.

The average length of stay of international holidaymakers in Queensland was 12.9 nights in the year ending June 2016. This result was more than both New South Wales (12.2 nights) and Victoria (10.5 nights). This represents a marginal decline in the average stay of international holiday travellers for Queensland, New South Wales and Victoria.

Regional Snapshots for all Queensland regions are available on the TEQ Research website, www.teq.queensland.com

Overview snapshots are also available for both Domestic and International visitors. Any questions or comments, please email [email protected]

The Gold Coast tourism region aligns with the ABS region.

Disclaimer: By using this information you acknowledge that this information is provided by Tourism and Events Queensland (TEQ) to you without any responsibility on behalf of TEQ. You agree to release and indemnify TEQ for any loss or damage that you may suffer as a result of your reliance on this information. TEQ does not represent or warrant that this information is correct, complete or suitable for the purpose for which you wish to use it. The information is provided to you on the basis that you will use your own skill and judgement and make your own enquiries to independently evaluate, assess and verify the information’s correctness, completeness and usefulness to you before you rely on the information. Gold Coast Regional Snapshot, Year Ending June 2016 www.teq.queensland.comwww.tq.com.au/research Regional Comparison

DomesticYear Ending Regional June Comparison 2016

Domestic Regional Comparison % Proportion of Travel Purpose Length of Nights Holiday VFR Business % Share of Total Visitors Visitors Year Nights Year % Chg % Chg stay change % % % Total Visitors Brisbane 5,741,000 6.1% 17,478,000 1.0% 3.0 -0.2 27% 42% 23% 28% Gold Coast 3,723,000 11.8% 13,073,000 -0.8% 3.5 -0.5 53% 34% 10% 18% Sunshine Coast 3,105,000 7.8% 11,425,000 5.9% 3.7 0.0 59% 31% 7% 15% Fraser Coast 641,000 14.7% 2,469,000 0.9% 3.9 -0.5 47% 39% 8% 3% Southern Qld Country8 1,928,000 -3.3% 5,402,000 -16.0% 2.8 -0.4 29% 37% 26% 10% Southern GBR 1,850,000 -4.1% 7,176,000 -10.8% 3.9 -0.3 29% 28% 34% 9% Mackay 756,000 -12.8% 2,495,000 -31.0% 3.3 -0.9 19% 23% 47% 4% Whitsundays 508,000 30.6% 2,187,000 4.1% 4.3 -1.1 66% 18% 10% 3% Townsville 1,165,000 26.1% 4,310,000 15.0% 3.7 -0.4 31% 31% 26% 6%

Outback 548,000 n/p 2,430,000 n/p 4.4 n/p 33% 20% 36% 3%

TNQ 2,043,000 13.6% 10,457,000 16.2% 5.1 0.1 53% 18% 24% 10% Total Domestic 20,183,000 5.7% 79,956,000 1.0% 4.0 -0.1 40% 34% 21% -

International Regional Comparison % Proportion of Travel Purpose

Annual % Annual % Length of Nights Holiday VFR Business % Share of Total Visitors Visitors Nights change change stay change % % % Total Visitors

Brisbane 1,169,000 9.7% 24,013,000 4.1% 20.5 -1.1 54% 28% 9% 47% Gold Coast 984,000 14.3% 10,167,000 17.1% 10.3 0.2 80% 15% 3% 40% Sunshine Coast 266,000 3.5% 2,820,000 11.8% 10.6 0.8 79% 19% 2% 11% Fraser Coast 132,000 -1.6% 597,000 -6.7% 4.5 -0.3 95% 5% 1% 5% Southern Qld Country8 46,000 -10.2% 1,333,000 -23.6% 28.9 -5.1 42% 32% 8% 2% Southern GBR 134,000 -2.1% 2,421,000 -0.5% 18.0 0.3 76% 14% 4% 5% Mackay 42,000 -6.9% 497,000 -32.7% 11.9 -4.5 67% 18% 6% 2% Whitsundays 222,000 5.8% 1,449,000 -4.5% 6.5 -0.7 96% 2% 1% 9% Townsville 123,000 -0.2% 1,850,000 28.0% 15.0 3.3 75% 17% 3% 5% Outback 22,000 n/p 298,000 n/p 13.8 n/p 70% 12% 8% 1% TNQ 860,000 13.3% 6,522,000 -4.1% 7.6 -1.4 93% 4% 2% 35% Total International 2,481,000 11.3% 51,968,000 4.0% 21.0 -1.4 69% 24% 6% - Notes/Sources: In 2012, the ABS changed the way it reports regional statistics. Essentially, the ABS moved from using political boundaries such as local government areas to a framework based on population densities, called the ASGS (Australian Statistical Geographic Standard). SA2’s (Statistical Area 2) which represent one level of the ASGS replace local government areas (LGA) previously used to define tourism region boundaries. SA2 boundaries closely resemble that of the former tourism region boundaries (defined by LGA boundaries) in Queensland with any differences not being material.

The data included in this report is sourced from the National and International Visitor surveys conducted by Tourism Research Australia. These are large and comprehensive surveys that provide valuable data on a national, state, and regional level. The variable nature of travel, combined with sampling variability (which all surveys are subject to) means that regional results need to be viewed as indicative only. It is likely that not all segments of the region will experience the changes noted on a regional level.

Two letter IATA Country Codes have been used to keep data entry concise. A list of those used appears below. CN - China; DE - Germany; JN - Japan; UK - United Kingdom; EU - Europe

'n/p' indicates the data has not been published.

Footnotes: 1. Annual change refers to the percentage change between the year to the date covered by this report compared to the same period one year prior. 2. Trend change refers to the percentage change between the average of the three years to the date covered by this report, compared to the average for the same period one year prior. 3. This figure includes “Other” visitors.

Gold Coast Regional Snapshot, Year Ending June 2016 www.teq.queensland.comwww.tq.com.au/research