Westquarter & Redding Cricket Club

On the Road to Becoming a Community Club

Stephen Sutton, Director Westquarter & Redding Cricket Club C.I.C. Club formed as a Financial Crash Cricket and Bicycle First game played at means interest rates Club Bailliefields 6th June plummet 1908 1999 2010

1995 2004 Sold ground moved Substantial repairs to Roughhaugh Farm required to with over 8 acres of Farmhouse land

Brief History First Step – Secure the club financially Ideas • What is right for us? • What assets do we have? • Suggestion of turning farmhouse into Children’s Nursery

Validate & Research • Spoke with connections who work in childcare • Commercial rent gives much better ROI • Researched nurseries and demand in the area

Action & Follow Up • Sent out detailed proposal to nursery companies • Met with those who responded Making Decisions

Do What We Have Been Doing • Easy option • Club eventually runs out of money OR

Take A Calculated Risk • Demand is there, still a risk • Secure the club financially Getting Things Done Hard Work Pays Off! Where do we want to be?

• Thriving junior section • Age level games (Under 12, 14) • Second XI • Improved facilities • More volunteers to help build and grow the club • Integrated into the community • Ex players involved with the club • Secure Financial future Every Journey Starts with a Single Step How Do we Build the Junior Section? • Make it Fun • Make it Safe • Promote it • Engage whole family • Welcoming to All • NOT a baby sitting service! Welcome to the Westies

• Qualified Coaches • Started winter session • Coach into local schools • Met parents at after school sessions • Welcome Meeting at Club • Online Welcome Pack • New Member Survey • Club shirts • Social Media • Family Day with Awards Junior Section 100 The Beginning, not The End 50

0 • 2016 Scotland’s Most Welcoming Club 2014 2015 2016 2017 • More juniors coaches Male Female ✓4 UKCC2 ✓2 Coach Support Workers • Welcome Pack updated every year • Female Participation • New Initiatives ✓All Stars ✓School visits to promote Westies • Moving into Age Level Cricket Forward with the Westies

• New Practice Nets • CDTS (£5k) • Awards For All (£10k) • Rest from club • Kit for Age Level Cricket • Community Schools 2008 charity • Think of the Community • Cricket Sets to 6 Primary Schools Growing The Club Further

Growing Adult Membership • How to make it relevant ✓Shorter game ✓Tie in health benefits

Engage Local Businesses • Sponsorship from Tesco

More Use of The Ground • Falkirk Company of Archers 160 Membership 140

120

100 Seniors 80 All Stars 60 Westies 6s 40 Non Playing 20

0 2014 2015 2016 2017

We Have Come A Long Long Way Together! Retaining Members

• How well do you know your members? • Birthdays • Skills • Creating a Community • Social Media • Family Day • Inclusive to All • Emails & Newsletter • Member Relationship Management • Making it Easy • Online Membership Renewal • Payment online, card or cash Change Makers & Volunteers Build Connections ▪ 12 Volunteer Coaches • Active Schools ▪ Change Makers are key • High Schools ▪ Use Members Skills • Forth Valley College

Engage Parents ▪ Water Bottles for juniors ▪ £300 donation ▪ Offer of driving lessons

Club Community Engage Local Businesses • Facebook Community • Car Wash Sponsorship • CricketForce • Glenbervie Sponsorship • Winter Badminton • £250 of goods from STS

More Than Playing Cricket 2. Setting The Strategy & Vision Leadership 1. Community Sports Hub 8. Getting Things 3. Great 2. Become a C.I.C. Done Thru Experiences 3. Westies are Fun! People

4. Group and Social space Community 5. Female Section / Disability Cricket Cricket Enterprise 6. Transparency 1. Vision - 7. Income 4. For the 7. Nursery Next Steps Generation Strategy Community 8. From Committee to Project Groups

CIC

Facility Community Development Engagement

Running The Club Back to the Future

• Secure Financial future • Thriving junior section • Age level games (Under 12, 14) • More volunteers to help build and grow the club • Second XI • Improved facilities • Integrated into the community • Ex players involved with the club The Only Constant Is Change Community Focused • Sports Hub • Support Local Community Groups

Fully Inclusive • Women’s Section • Participation For All

Facilities • Group/Social spaces • Indoor Hall If you have any questions please let me know.