Automotive Innovation Day 2017 Level 3 Autonomous Driving and Connected Car

The 5th Automotive Innovation Day 2017 Level 3 Autonomous Driving and Connected Car

SUMMARY REPORT

July5th, 2017 The ㆍ K Hotel Seoul Seoul, Korea

Automotive Innovation Day 2017 Seoul, Korea ⅠJuly5th, 2017

TABLE OF CONTENTS

EVENT INFORMATION

FACTS-AT-A-GLANCE PROGRAM SEMINAR SPEAKERS KEYNOTE SPEAKER PANEL DISCUSSION PHOTOS

ATTENDEE PROFILE

INTERESTING TECHNOLOGY CLASSIFIED BY JOB FUNCTIONS CLASSIFIED BY INDUSTRY PARTICIPATED COMPANY LIST

ATTENDEE FEEDBACK

ABOUT AUTOMOTIVE ELECTRONICS

SPONSORSHIP INQUIRY

Automotive Innovation Day 2017 Seoul, Korea ⅠJuly5th, 2017 EVENT INFORMATION

FACTS-AT-A-GLANCE

Theme: Level 3 Autonomous Driving and Connected Car

Date: July5, 2017

Venue: The ㆍ K Seoul Hotel Seoul, Korea

Format: 1-day, 23-session, 1-panel discussion

Total No. of Attendees: 526 (Excluding Speakers and Sponsor)

Sponsor: Platinum Sponsor Special Sponsor

Sponsor& Speaker

Automotive Innovation Day 2017 Seoul, Korea ⅠJuly5th, 2017

Official Language: Korean (Simultaneous Interpretation)

Goal: The Automotive Innovation Day (AID) seminar is held to provide the opportunity for the leading automotive innovation technology suppliers to meet the key members such as directors, R&D and design engineers in automotive industry

History: 1st Automotive Innovation Day Date: July 17 2013 Theme: Build up Technologies and Prediction for Connected Car Venue: Conference Room (South), Coex, Seoul Format: 1-day, 15-session Attendees: 218

2ndAutomotive Innovation Day Date: September 17 2014 Theme: The Forefront of Autonomous Driving and Connected Car Venue: The ㆍ K Hotel Seoul Format: 1-day, 14-session Attendees: 320

3rdAutomotive Innovation Day Date: July 8, 2015 Theme: Efficiency, Safety, Connectivity and Driving Experience Venue: The ㆍ K Hotel Seoul Format: 1-day, 17-session Attendees: 327

4rdAutomotive Innovation Day Date: July14, 2016 Theme: Beyond Level 2 Driving Automation Venue: The ㆍ K Hotel Seoul Format: 1-day, 21-session Attendees: 534

Automotive Innovation Day 2017 Seoul, Korea ⅠJuly5th, 2017

PROGRAM Track 1 Track 3 Track 2 Next Gen ADAS & Autonomous Autonomous Vehicle Test & Connected Car & Interior Electronics Driving Development

09:00~09:30 Registration and refreshments

Development status of future Welcome the Era of Connected i- Vector’s Car2x (V2X) Solution Vehicle Vector Korea IT 09:30~10:10 vehicles in China Telematics Industry Application Alliance Qiming Information Technology Youngki Jo Pang Chun Lin Liu Feiyu

V2X & Autonomous Driving is a two- Connected Car Technologies for Use Significance of Domestic way street Smart Mobility OEM Diagnosis and Flashing 10:10~10:50 u-blox Telit Wireless Solutions Package Stefan Berggren Hosang Kim Vector Korea IT, Kunwoo Lee

10:50~11:10 Coffee Break

GO! GO! GO!: Autonomous Driving The Growing Need for Data Storage Development and Test of Solution with FPGA in Autonomous Vehicles Autonomous Driving Using 11:10~11:50 Uniquest Korea Western Digital Corporation MATLAB Intel FPGA Field Application Engineer, Russell A. Ruben MathWorks SeokpilHamn Jehun Lee

Running Machine Learning Designing the Car of the Future: Automotive Ethernet Physical Algorithms on Xilinx devices to Alternative to simplify auto head unit Layer Compliance Testing enable the step from ADAS to design Teledyne LeCroy 11:50~12:30 Automated Driving Maxim Integrated Changhoon Oh Xilinx, Xiaoming Liang, Stephan Young Kyun Choi Janouch

12:30~13:30 Lunch and networking

Intelligent Semiconductor for How to Vision the Era of Smart Analysis of Large Autonomous Vehicle Development Driving with the Latest Measurement Files by Data 13:30~14:10 Infineon Technologies Korea Semiconductor Solutions Mining and Report Generation Choi Jae Hong STMicroelectronics Vector Korea IT JooyoungJeong Jae Won Jung

Platform Strategy to Boost Flexible, Extensible Modular Test Measurement Validation Autonomous Driving Performance : System for Automotive Ethernet and Solution for Car Infotainment 14:10~14:50 Mentor DRS360 Various Networks and ADAS System Design Mentor, a Siemens Business Microchip Technology Korea Tektronix Korea YongHyun Park Jinwoo Lee Kevin Park

14:50~15:10 Coffee Break

Autonomous Vehicle Regulations Using Hypervisors in Automotive Test & Validation of ADAS and Government R & D Status Systems: Designing for Safety and ETAS Korea 15:10~15:50 Korea Automobile Testing & Research Security Taekhyun Kim Institute BlackBerry QNX Jae Kon Shin Randy Martin

15:50~16:30 Development Strategy of 15:50~16:10 Coffee Break CMMI-based A-SPICE Development Process Vway, Kyung Hyun Noh

Keynote Speech: Keys to Making Level 3 Autonomous Drive Safe and Secure 16:10~16:50 NXP Semiconductors Jens Hinrichsen

Panel Discussion 16:50~17:50 Is Self-Driving Cars a Threat or An Opportunity?

18:00~18:10 Close

Automotive Innovation Day 2017 Seoul, Korea ⅠJuly5th, 2017

SEMINAR SPEAKERS

Keynote Speaker

Development status of future vehicles in China

Pang Chunlin Secretary-General Telematics Industry Application Alliance (TIAA)

Bio Pang Chunlin, the president of Telematics Industry Application Alliance (TIAA), also takes many roles like experts of Industry and Information Committee of Safety Production Committee of the State Council, the vice president of China Electronics Standardization Association (CESA), the president of Green Committee of WGDO, president of Internet of Vehicle Committee of Zhongguancun Standardization Association, the vice-director of GNSS & LBS Association of China (GLAC), the vice-director of The Investment Association of China and so on.

Welcome the Era of Connected i-Vehicle

Liu Feiyu Vice President Qiming Information Technology

Bio 1991-1994: Assistant Professor at Bundeswehr University Munich 1994-1997: R&D Engineer at BMW Research and Development Center in Munich 1997-2001: System Engineer at Daimler AG / TEMIC, Germany 2001-2012: Audi, Deutschland, where he worked as a car computer-aided driving and project manager of active safety system and a project manager of car multimedia infotainment platform in China. He also served as the head of preparation, establishment and operation of Audi ITC Audi China, Group (China) Senior Manager; Audi China ITC Executive Director, during which part-time responsible for the formation of Audi China's new company project, Audi FAW- Volkswagen appointed German Director of Audi Technology Development Project 2012－ : Vice President of Qiming Information Technology

Keys to Making Level 3 Autonomous Drive Safe and Secure

Jens Hinrichsen Senior Vice President and General Manager NXP Semiconductors

Bio Jens Hinrichsen is Senior Vice President & General Manager of the Advanced Automotive Analog business line for NXP Semiconductors’ automotive business. Jens has 20 years of experience in the semiconductorindustry, starting his career in 1995 at Philips Semiconductors in Germany. Jens holds a degree in Mechanical Engineering and Business from the Technical University in Berlin.

Automotive Innovation Day 2017 Seoul, Korea ⅠJuly5th, 2017

Panel Discussion

Moderator

G , Ph.D., Professor u-MinJeong Kookmin University College of Electrical Engineering & Computer Science School of Electrical Engineering

Panelist

Jae Kon Shin Jens Hinrichsen

Senior Vice President and Ph.D., Senior Chief Researcher Autonomous Driving Safety General Manager NXP Semiconductors Research Office Korea Automobile Testing &

Research Institute Korea Transportation Safety Authority (TS)

Sibok Yu PH.D., Head of the Center Smart Vehicle Technology R&D Division Korea Automotive Technology

Institute (KATECH)

Key topics 〮Is it right decision to skip SAE level 3 and go straight to level 4? 〮When will we know autonomous driving cars are safe? 〮How automakers can survive the autonomous driving era? 〮International standard implementation status and the implications

Automotive Innovation Day 2017 Seoul, Korea ⅠJuly5th, 2017

PHOTOS

Automotive Innovation Day 2017 Seoul, Korea ⅠJuly5th, 2017

ATTENDEE PROFILE

INTERESTING TECHNOLOGY(TRACK)

Attendance Topic Pre-registration Attendees Rate Next Gen ADAS & 496 237 47.8% Autonomous Driving Connected Car & Interior 399 216 54.1% Electronics Test &Measurement 173 73 42.2% Total 1,068 526 49.3%

CLASSIFIED BY JOB FUNCTIONS

55.3% of Automotive Innovation Day 2017 attendees are decision-maker level

C-Level Executives Technical Manager Engineers Others

4% 1.3%

38% 54%

CLASSIFIED BYINDUSTRY

76% of Automotive Innovation Day 2017 attendees are car makers and Tier1, 2. Car Makers (OEMs) Tier 1, 2 R&D IT & Electronics Others

17% 12% 4%

64%

Automotive Innovation Day 2017 Seoul, Korea ⅠJuly5th, 2017

PARTICIPATED COMPANY LIST

TRACK 1: Next Gen ADAS &Autonomous Driving

Participants by company: 237 Company name Company name Company name

IEE 2 Valeo Automotive Korea 4 AUTO Industrial 2 LG Innotek 5 Beyless 1 Yura Corporation 7 LG Electronics 24 MOTIE3 1 INFAC 2 LS Automotive 2 Samsung Electro-Mechanics 5 INFINIQ 5 SK Innovation 1 Samsung Electronics 15 ILJIN 2 SK hynix 5 Seoyon Electronics 2 KUM 1 SL investment 1 Sun Moon University 1 CHEMTRONICS 1 SL Corporation 5 Sungwoo Mobile 1 Continental Automotive 6 Kyungpook National University 1 SungchangAutotech 2 TINNOS 5 GyeongbukTechnopark 1 Sejong Industrial 1 THINKWARE 3 KOREA University 2 Schaeffler Korea 1 Omron Korea 1

KATRI1 1 SOOSAN Heavy Industries 2 ETRI 2 ADD2 1 Soongsil University 1 GM Korea 14 KIA Motors 2 Suresoft Technologies 1 Hanyang University 1 NEXTEER 1 SsangYong Motor 2 Hyundai Mobis 19 DGIST 5 IVIS 1 Hyundai Motor Company 2 DAESUNG Semiconductor 1 ITOPS 1 Humax Automotive 3 DAESUNG Eltec 1 ART&CORE 2 Kyungshin 3 DY AUTO 2 SMR Automotive Korea 2 Telechips 1 Renault Samsung Motors 12 Ace Technologies 1 Mappers 3 ELVES Automotive 1 Mototech 1 OBIGO 5

Others: Ahtti (1), Ansys Korea (1), Excel Tech (1), Ocube (1), Wonik (1), Uangel (1), CHANGNAM I.N.T (2) TAEYANG METAL INDUSTRIAL (1), Techwin System (1), POWERPLAZA (1), FORMAL WORKS (1), Prosense (2), PI SOFT (1), HAGIWARA ELECTRIC KOREA (1), KET (3), BASF (2) Satori (2), KEIT (2),

1Korea Automobile Testing & Research Institute 2Agency for Defense Development 3Ministry of Trade, Industry and Energy

Automotive Innovation Day 2017 Seoul, Korea ⅠJuly5th, 2017

TRACK 2: Connected Car & Interior Electronics

Participants by company: 216 Company name Company name Company name

ART＆CORE 5 LG Innotek 2 Beyless 2 Mappers 1 Brose Korea 1 MOTIE 3 Compass Systems 1 MOTLAB Corp 1 Continental Automotive 16 MOTREX 5 Daesung Semiconductor 2 MtoV 1 Doosan Infracore3 2 NAVER LABS 2 ETRI4 1 OBIGO 1 GM Korea 7 OMRON Korea 2 Hansol Secure 1 Renault Samsung Motors 7 Hanwha Techwin 2 Samsung Electro-Mechanics 3 Honeywell 1 Samsung Electronics 17 Humax Automotive 7 SL Corporation 2 Hyundai Mobis 28 SsangYong Motor 11 Hyundai Motor Company 1 SungchangAutotech 1 iA 3 Sungwoo Mobile 1 IT Engineering 2 Telechips 5 IVIS 2 THINKWARE 2 KET 1 TINNOS 6 KUM 1 Valeo 1 Kyungshin 2 WINNERCOM 1 LG Electronics 38 WIPS 1

Others: Auto Soft (1), BASF (2), Excel Tech (1), IBM (1), KOREA POLYTECHNIC University (1),KOREAHITEK (1), Litbig (1), Myongji University (1), OCUBE (1), PnpNetwork (1), Rambus (1), RealTimeTech (1), Korean Free Economic Zones (1)

4Electronics and Telecommunications Research Institute 5

Automotive Innovation Day 2017 Seoul, Korea ⅠJuly5th, 2017

TRACK 3: Autonomous Vehicle Test & Development

Participants by company: 73 Company name Company name Company name

AUTO INDUSTRIAL 1 MAPPERS 1 THINKWARE 1 Continental Automotive 6 OBIGO 2 WINNERCOM 1 DAESUNG ELTEC 1 OMRON Korea 1 GM Korea 6 Renault Samsung Motors 2 Hanilprotech 2 Samsung Electro-Mechanics 1 Hyundai Mobis 4 Samsung Electronics 7 Hyundai Motor Company 1 SL Corporation 1 iA 1 SMR Korea 1 INFINIQ 2 SOOSAN Heavy Industries 1 IVIS 1 SsangYong Motor 2 LG Electronics 15 Sungwoo Mobile 2 LGChem 1 Tamul Multimedia 1

Others: ANALOG WORLD (1), Dongguk University (1), Korean Foundation for Quality (1), KOREA POLYTECHNIC University (1), UL Korea (2), UCR (1), Innobile (1)

Automotive Innovation Day 2017 Seoul, Korea ⅠJuly5th, 2017 ATTENDEE FEEDBACK

“The Automotive Innovation Day is the Korea leading knowledge exchange platform bringing together 500+ stakeholders who are playing an active role in the autonomous and connected vehicle scene.”

Thank you for the great one day seminar in Seoul. It was very informative, very well presented, plus enjoyable. I have learned so much from Automotive Innovation Day that will assist me in my workplace. ** Kim, Senior Research Engineer, R&D Center Design Team, KUM

In order to meet rapidly changing automotive technology and market, we have to study constantly. Automotive Innovation Day is effective and in-depth learning place for engineers in the field. **Seo, Associate Research Engineer, Automotive Component & Electronics, LG Innotek

As an active safety research engineer, this seminar contents were well organized, interesting, and extremely valuable. ** Kim, Manager, Chassis & Active Safety Team, GM

This is a great event for the beginner and expert alike - a lot of great tips and helpful information about the development itself. I recommend it highly. ** Cho, Engineer, ADAS & Multimedia Team, MM Platform & Architecture Section, Renault Samsung Motors

I especially appreciate all the practical tips, which we will be able to use for ADAS project. ** Kim, Principal Research Engineer, Advanced Steering Engineering Team, Hyundai Mobis

It was even better than I imagined. I will share my team members everything I learned in just one day. Thanks! ** Jeon, General Manager, Technology & Convergence Lab, SL Corporation

Automotive Innovation Day 2017 Seoul, Korea ⅠJuly5th, 2017

ABOUT AUTOMOTIVE ELECTRONICS

Automotive Electronics (AEM) is

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SPONSORSHIP INQUIRY

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