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Automotive Innovation Day 2017 Level 3 Autonomous Driving and Connected Car The 5th Automotive Innovation Day 2017 Level 3 Autonomous Driving and Connected Car SUMMARY REPORT July5th, 2017 The ㆍ K Hotel Seoul Seoul, Korea Automotive Innovation Day 2017 Seoul, Korea ⅠJuly5th, 2017 TABLE OF CONTENTS EVENT INFORMATION FACTS-AT-A-GLANCE PROGRAM SEMINAR SPEAKERS KEYNOTE SPEAKER PANEL DISCUSSION PHOTOS ATTENDEE PROFILE INTERESTING TECHNOLOGY CLASSIFIED BY JOB FUNCTIONS CLASSIFIED BY INDUSTRY PARTICIPATED COMPANY LIST ATTENDEE FEEDBACK ABOUT AUTOMOTIVE ELECTRONICS SPONSORSHIP INQUIRY Automotive Innovation Day 2017 Seoul, Korea ⅠJuly5th, 2017 EVENT INFORMATION FACTS-AT-A-GLANCE Theme: Level 3 Autonomous Driving and Connected Car Date: July5, 2017 Venue: The ㆍ K Seoul Hotel Seoul, Korea Format: 1-day, 23-session, 1-panel discussion Total No. of Attendees: 526 (Excluding Speakers and Sponsor) Sponsor: Platinum Sponsor Special Sponsor Sponsor& Speaker Automotive Innovation Day 2017 Seoul, Korea ⅠJuly5th, 2017 Official Language: Korean (Simultaneous Interpretation) Goal: The Automotive Innovation Day (AID) seminar is held to provide the opportunity for the leading automotive innovation technology suppliers to meet the key members such as directors, R&D and design engineers in automotive industry History: 1st Automotive Innovation Day Date: July 17 2013 Theme: Build up Technologies and Prediction for Connected Car Venue: Conference Room (South), Coex, Seoul Format: 1-day, 15-session Attendees: 218 2ndAutomotive Innovation Day Date: September 17 2014 Theme: The Forefront of Autonomous Driving and Connected Car Venue: The ㆍ K Hotel Seoul Format: 1-day, 14-session Attendees: 320 3rdAutomotive Innovation Day Date: July 8, 2015 Theme: Efficiency, Safety, Connectivity and Driving Experience Venue: The ㆍ K Hotel Seoul Format: 1-day, 17-session Attendees: 327 4rdAutomotive Innovation Day Date: July14, 2016 Theme: Beyond Level 2 Driving Automation Venue: The ㆍ K Hotel Seoul Format: 1-day, 21-session Attendees: 534 Automotive Innovation Day 2017 Seoul, Korea ⅠJuly5th, 2017 PROGRAM Track 1 Track 3 Track 2 Next Gen ADAS & Autonomous Autonomous Vehicle Test & Connected Car & Interior Electronics Driving Development 09:00~09:30 Registration and refreshments Development status of future Welcome the Era of Connected i- Vector’s Car2x (V2X) Solution Vehicle Vector Korea IT 09:30~10:10 vehicles in China Telematics Industry Application Alliance Qiming Information Technology Youngki Jo Pang Chun Lin Liu Feiyu V2X & Autonomous Driving is a two- Connected Car Technologies for Use Significance of Domestic way street Smart Mobility OEM Diagnosis and Flashing 10:10~10:50 u-blox Telit Wireless Solutions Package Stefan Berggren Hosang Kim Vector Korea IT, Kunwoo Lee 10:50~11:10 Coffee Break GO! GO! GO!: Autonomous Driving The Growing Need for Data Storage Development and Test of Solution with FPGA in Autonomous Vehicles Autonomous Driving Using 11:10~11:50 Uniquest Korea Western Digital Corporation MATLAB Intel FPGA Field Application Engineer, Russell A. Ruben MathWorks SeokpilHamn Jehun Lee Running Machine Learning Designing the Car of the Future: Automotive Ethernet Physical Algorithms on Xilinx devices to Alternative to simplify auto head unit Layer Compliance Testing enable the step from ADAS to design Teledyne LeCroy 11:50~12:30 Automated Driving Maxim Integrated Changhoon Oh Xilinx, Xiaoming Liang, Stephan Young Kyun Choi Janouch 12:30~13:30 Lunch and networking Intelligent Semiconductor for How to Vision the Era of Smart Analysis of Large Autonomous Vehicle Development Driving with the Latest Measurement Files by Data 13:30~14:10 Infineon Technologies Korea Semiconductor Solutions Mining and Report Generation Choi Jae Hong STMicroelectronics Vector Korea IT JooyoungJeong Jae Won Jung Platform Strategy to Boost Flexible, Extensible Modular Test Measurement Validation Autonomous Driving Performance : System for Automotive Ethernet and Solution for Car Infotainment 14:10~14:50 Mentor DRS360 Various Networks and ADAS System Design Mentor, a Siemens Business Microchip Technology Korea Tektronix Korea YongHyun Park Jinwoo Lee Kevin Park 14:50~15:10 Coffee Break Autonomous Vehicle Regulations Using Hypervisors in Automotive Test & Validation of ADAS and Government R & D Status Systems: Designing for Safety and ETAS Korea 15:10~15:50 Korea Automobile Testing & Research Security Taekhyun Kim Institute BlackBerry QNX Jae Kon Shin Randy Martin 15:50~16:30 Development Strategy of 15:50~16:10 Coffee Break CMMI-based A-SPICE Development Process Vway, Kyung Hyun Noh Keynote Speech: Keys to Making Level 3 Autonomous Drive Safe and Secure 16:10~16:50 NXP Semiconductors Jens Hinrichsen Panel Discussion 16:50~17:50 Is Self-Driving Cars a Threat or An Opportunity? 18:00~18:10 Close Automotive Innovation Day 2017 Seoul, Korea ⅠJuly5th, 2017 SEMINAR SPEAKERS Keynote Speaker Development status of future vehicles in China Pang Chunlin Secretary-General Telematics Industry Application Alliance (TIAA) Bio Pang Chunlin, the president of Telematics Industry Application Alliance (TIAA), also takes many roles like experts of Industry and Information Committee of Safety Production Committee of the State Council, the vice president of China Electronics Standardization Association (CESA), the president of Green Committee of WGDO, president of Internet of Vehicle Committee of Zhongguancun Standardization Association, the vice-director of GNSS & LBS Association of China (GLAC), the vice-director of The Investment Association of China and so on. Welcome the Era of Connected i-Vehicle Liu Feiyu Vice President Qiming Information Technology Bio 1991-1994: Assistant Professor at Bundeswehr University Munich 1994-1997: R&D Engineer at BMW Research and Development Center in Munich 1997-2001: System Engineer at Daimler AG / TEMIC, Germany 2001-2012: Audi, Deutschland, where he worked as a car computer-aided driving and project manager of active safety system and a project manager of car multimedia infotainment platform in China. He also served as the head of preparation, establishment and operation of Audi ITC Audi China, Group (China) Senior Manager; Audi China ITC Executive Director, during which part-time responsible for the formation of Audi China's new company project, Audi FAW- Volkswagen appointed German Director of Audi Technology Development Project 2012－ : Vice President of Qiming Information Technology Keys to Making Level 3 Autonomous Drive Safe and Secure Jens Hinrichsen Senior Vice President and General Manager NXP Semiconductors Bio Jens Hinrichsen is Senior Vice President & General Manager of the Advanced Automotive Analog business line for NXP Semiconductors’ automotive business. Jens has 20 years of experience in the semiconductorindustry, starting his career in 1995 at Philips Semiconductors in Germany. Jens holds a degree in Mechanical Engineering and Business from the Technical University in Berlin. Automotive Innovation Day 2017 Seoul, Korea ⅠJuly5th, 2017 Panel Discussion Moderator G , Ph.D., Professor u-MinJeong Kookmin University College of Electrical Engineering & Computer Science School of Electrical Engineering Panelist Jae Kon Shin Jens Hinrichsen Ph.D., Senior Chief Researcher Senior Vice President and Autonomous Driving Safety General Manager Research Office NXP Semiconductors Korea Automobile Testing & Research Institute Korea Transportation Safety Authority (TS) Sibok Yu PH.D., Head of the Center Smart Vehicle Technology R&D Division Korea Automotive Technology Institute (KATECH) Key topics 〮Is it right decision to skip SAE level 3 and go straight to level 4? 〮When will we know autonomous driving cars are safe? 〮How automakers can survive the autonomous driving era? 〮International standard implementation status and the implications Automotive Innovation Day 2017 Seoul, Korea ⅠJuly5th, 2017 PHOTOS Automotive Innovation Day 2017 Seoul, Korea ⅠJuly5th, 2017 Automotive Innovation Day 2017 Seoul, Korea ⅠJuly5th, 2017 Automotive Innovation Day 2017 Seoul, Korea ⅠJuly5th, 2017 Automotive Innovation Day 2017 Seoul, Korea ⅠJuly5th, 2017 Automotive Innovation Day 2017 Seoul, Korea ⅠJuly5th, 2017 Automotive Innovation Day 2017 Seoul, Korea ⅠJuly5th, 2017 ATTENDEE PROFILE INTERESTING TECHNOLOGY(TRACK) Attendance Topic Pre-registration Attendees Rate Next Gen ADAS & 496 237 47.8% Autonomous Driving Connected Car & Interior 399 216 54.1% Electronics Test &Measurement 173 73 42.2% Total 1,068 526 49.3% CLASSIFIED BY JOB FUNCTIONS 55.3% of Automotive Innovation Day 2017 attendees are decision-maker level C-Level Executives Technical Manager Engineers Others 4% 1.3% 38% 54% CLASSIFIED BYINDUSTRY 76% of Automotive Innovation Day 2017 attendees are car makers and Tier1, 2. Car Makers (OEMs) Tier 1, 2 R&D IT & Electronics Others 3% 17% 12% 4% 64% Automotive Innovation Day 2017 Seoul, Korea ⅠJuly5th, 2017 PARTICIPATED COMPANY LIST TRACK 1: Next Gen ADAS &Autonomous Driving Participants by company: 237 Company name Company name Company name IEE 2 Valeo Automotive Korea 4 AUTO Industrial 2 LG Innotek 5 Beyless 1 Yura Corporation 7 LG Electronics 24 MOTIE3 1 INFAC 2 LS Automotive 2 Samsung Electro-Mechanics 5 INFINIQ 5 SK Innovation 1 Samsung Electronics 15 ILJIN 2 SK hynix 5 Seoyon Electronics 2 KUM 1 SL investment 1 Sun Moon University 1 CHEMTRONICS 1 SL Corporation 5 Sungwoo Mobile 1 Continental Automotive 6 Kyungpook National University 1 SungchangAutotech 2 TINNOS 5 GyeongbukTechnopark 1 Sejong Industrial 1 THINKWARE 3 KOREA University 2 Schaeffler Korea 1 Omron Korea 1 KATRI1 1 SOOSAN Heavy Industries 2 ETRI 2 ADD2 1 Soongsil University 1 GM Korea 14
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