Retail Inmotion Expands Agreement with Sunexpress Germany

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Retail inMotion expands agreement with SunExpress Germany By Rick Lundstrom on December, 19 2017 | Partnerships, Collaborations & Acquisitions Retail inMotion, the onboard retail specialist of the LSG Group, has extended its existing contract with SunExpress Germany, one of the largest scheduled and charter airline carriers between Europe and Turkey. The new contract is valid for three years and covers full onboard retail management for the airline. Retail inMotion is responsible for designing and managing the airline’s onboard retail program, including category management and the implementation of Vector, their proprietary onboard retail software. The SunExpress onboard retail program consists of around 30 food and beverage items and nearly 70 boutique and duty free articles, which are offered to passengers on board. “The LSG Group is proud to continue the partnership with SunExpress Germany for three more years. We will not only provide our industry leading Retail inMotion technology and take care of the last mile, but Retail inMotion will also further manage the onboard retail program of SunExpress. This is a great sign of trust in our capabilities”, said Lars Redeligx, Chief Commercial Officer Europe at LSG Group. During the airline’s winter schedule, Retail inMotion manages the service of approximately 150 flights per week, which increases to nearly 330 flights per week during the summer schedule. “We are very happy that we could extend our partnership with Retail inMotion as we very much appreciate the flexibility, support and operational reliability of the team,” added Jens Bischof, Managing Director SunExpress. 1 Copyright DutyFree Magazine. All rights reserved. Retail inMotion has been partnering with SunExpress since the airline introduced its onboard retail program in 2014. Before that time, LSG Sky Chefs provided traditional catering services for SunExpress, a joint venture between Lufthansa and Turkish Airlines that began in 1990. 2 Copyright DutyFree Magazine. All rights reserved..

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