23-24 OCTOBER 2018 BELL HARBOR CONFERENCE CENTER, WHAT IS GAMESFORUM? ABOUT GAMESFORUM SEATTLE

Gamesforum Seattle is a two day conference that brings together senior exec- utives, influential managers and ambitious independent developers with the aim of supporting cross platform game developers.

It is taking place on the 23rd and 24th October in the Bell Harbor Conference Center in Seattle, playing host to a hundred speakers from leading developers, publishers, brands and service providers discussing topics across six fascinating content tracks.

The event will also play host to a number of additional micro events, including a game pitching competition, a meet the publisher session and workshops

Furthermore, there will be plenty of opportunities to meet new people in our exhibition area, at our meeting zones and at the legendary Gamesforum party.

WHY IS YOUR EVENT CROSS PLATFORM?

We believe that barriers between platforms are dissolving. While mobile, console and PC still retain their own distinct characteristics – which need to be respected – the extent to which they divide the industry and by which games are enclosed by them has never been more in question.

Game developers are pushing at the edges of the boundaries between console and PC, with games like PlayerUnknown’s Battlegrounds and Minecraft spread- ing across platforms.

Additionally, hardware creators such as and Razer are redefining the divisions between device categories with the line between mobile, console and PC hardware becoming ever harder to define.

Finally, business models and practices are permeating between each sector. At the same time as we see console and PC developers embrace games as a service, we increasingly see mobile developers focusing on strengthening their brands and enriching their game mechanics to maintain their competitive edge.

Therefore, we believe that a cross platform focus will help us to best serve the industry and – as a result of that – the players who make it what it is.

WHO ATTENDS GAMESFORUM?

Gamesforum brings together the games industry’s decision makers.

Whether they’re ambitious independent developers choosing a publishing part- ners, technical leads scoping out new development tools, CxO leaders discuss- ing strategies or something else entirely, all our attendees have real power to support your business.

83% of our attendees at Gamesforum London 2018 were CxO, director, senior manager or founder , with 80% working for developers or publishers. These are the people who attend our events and who you’ll have a chance to meet. GAMESFORUM SPEAKERS HEAR FROM OUR GREAT SPEAKER LINE-UP THIS OCTOBER. WITH A MIXTURE OF PRESENTATIONS, PANEL DISCUSSIONS AND FIRESIDE CHATS, OUR SPEAKERS WILL ADDRESS THE KEY CHALLENGES AND SOLUTIONS IN THE GAMING MARKET TODAY AND ALSO WHAT’S IN STORE FOR THE FUTURE

Alim Jaffer Ariella Lehrer Dave Pottinger Elise Kates VP of Product President Founder Founder Heroic Labs Hitpoint Studios Bonus XP Elise Kates Audio Production

Ellie Moon Erik Desiderio Erik Smith Christina Barleben CK Wang UX Director Composer Marketing Director Creative Director CEO Kabam Erik Desiderio Music Treasure Data Thoughtfish Kooapps

Mike McCain Nathan Sellyn Witek Radomski Max Szlagor Game Director Chief Creative Officer Co- Founder Design Director Flowmotion Enjin 343 Industries Entertainment AGENDA - DAY 1 23rd October 2018

08:30 Registration Welcome to Gamesforum 09:25 Opening remarks Gamesforum’s Event Director will make some brief opening remarks about the conference, including an outline of what to expect from both days and some much needed housekeeping. John Speakman, Event Director, Gamesforum 09:30 State of the industy: The age of consolidation (and what it means for your video game business) Our opening panel of the day discusses how to thrive in the age of video games industry consolidation. As well as explaining why consolidation is happening, this session will explore what it means for larger and smaller industry players alike - helping to guide the strategy of your games business. Luke Stapley, China Video Game Analyst | Michael Chang, SVP Corporate Development, NCSoft West | Henry Lowenfels, SVP Business Development, Scopely | John Peterson, Director Corporate Development, Jam City 10:15 AM networking break A 30 minute netoworking break to meet fellow attendees over a coffee

GAMES MARKETING FORUM GAMES BUSINESS FORUM DESIGN AND DEVELOPMENT FORUM WORKSHOP ROOM

10:45 The next mobile wave 10:45 New high score? defining success in 10:45 Cross-Platform Publishing: 10:30 Workshop space opens In this presentation Eric Seufert will discuss the growth of new business models the games business Rewards and Hazards on mobile (hypercasual, subscription) , its implications for games marketing and It can be hard to work out what success actually looks like in the games industry. Big opportunities exist today to take the same game to multiple screens and monetization and what it might mean for your games business. While our attention is all naturally drawn to billion dollar hits, what does success audiences, but there are plenty of risks and dangers as well. This talk will draw 11:00 Games business workshop Eric Seufert, Platform, N3twork look like for over 9/10 developers where that doesn’t apply? In this talk, CK Wang upon Kongregate’s experience (and scar tissue) as a cross-platform publisher, and Book your appointments to meet our experts in law, accountancy, recruitment and HR to help fast track your business CEO of Kooapps will talk about how even though surviving aas an Indie studio owner of Kongregate.com web and Kartridge PC platforms. seems impossible, Kooapps used concrete survival tactics to grow Pictoword Josh Larson, CRO, Kongregate from 0 to 20 million users and a top word game on both iOS and . CK Wang, CEO Kooapps 13:00 Lunch

11:05 The video game marketing mix 11:05 Messenger games: The state of play for 11:05 Operations: How to keep your live 14:00 Deconstructing the Kooapps Ad This session will set the agenda by discussing the state of play in video game HTML 5 titles game going Monetization Stack marketing today. Our panel will discuss: 1) What are the current trends in games Messenger games have been hyped up by the industry as a new cross platform For the increasing number of games that are always online, managing live With more than 30 million downloads across 30 ad-supported titles on iOS and marketing? 2) With acquisition cost far outstripping retention costs should we gaming outlet, retention tool and marketing device. But how do they truly operations is increasingly essential. In this session, our panellist will talk about their Android, the monetization team at Kooapps knows a thing or two about mobile change the mix? 3) How should we engage users outside our game? measure up now? We gather experts working on games across browser and experiences in running a live game and share their advice on how to manage the ad monetization. Join Tenjin’s CEO, Christopher Farm, and Kooapps’ CEO, CK Moderator: Randy Waxman, CEO, Blind Ferret messenger applications to get their thoughts on whether this is HTML 5’s process successfully. Wang, as they take a step-by-step walk through the networks, mediation tools, David Jumper, Sr Director of User Acquisition, Disruptor Beam break out moment. Moderator: Mark Val, GM Playfab and measurement partners they use to effectively monetize their thriving global games. Attendees can look forward to first-hand testimonials of which tools work, Warren Woodward, Exec. Director of UA, Nexon Mobile Moderator, Josh Burns Sam Fisher, President, Hyper Hippo Games which ones don’t, and how they too can build the right ad monetization stack for Conrad McGee-Stocks, UA Lead, Uken Games Alim Jaffer, VP Prodcut, Heroic Labs Mike Wallis, Sr. Director of Product, DoubleDown interactive their business. Daniel Todd, CEO,Influence Mobile Cynthia Du, Co-Founder, Synative Daniel McLaren, Senior Game Designer at ArenaNet. Andrey Kuznetsov, CEO, KamaGames Kevin Urie, Managing Director, Screenzilla

11:50 No More Secrets: Restoring Credibility to UA 11:50 How Brands use tokens to attract and retain 11:50 Not just Flipping: Using Licensed Assets A crisis of trust has been created through lapses in data privacy and data breaches. customers - a KamaGames Perspective in your Game The increase in scale and frequency of these events has created a heightened Using Kama Games own learnings, challenges and successes, this talk explores the Christian Allen from Epic will be takling about cross-platform games development state of sensitivity from the level of the individual consumer to the highest levels introduction, application and growth of Blockchain and cryptocurrencies/tokens using the Unreal Engine using case studies. of government. GDPR, new regulations and enhanced privacy concerns make one in both the social gaming industry and the wider games industry as a whole and Christian Allen, Unreal Evangelist, Epic Games thing clear -- It’s no longer business as usual. Your users are core to your long- where the Kama Games sees the future in gaming of Blockchain technology. term success and you don’t want to risk losing them unnecessarily. The definition Andrey Kuznetsov, CEO, Kama Games of insanity is doing the same thing over again, expecting different results. What actions will you take to protect your users and your business? Brett Bauer, CEO, Appfluencer

12:10 ASO and organic marketing 12:10 Blockchange: How blockchain could transform 12:15 Panel: Red vs Blue - how to create, run and The Panel will discuss how Organic Marketing can complement paid UA to help the games industry support online multiplayer games developers grow their users. Through practical examples we will discuss how to This panel will discuss how blockchain can revolutionise how we acquire, engage and Online multiplayer has been a big component of the video games industry for the optimize your games discoverability. retain players and what this new business model means for the games industry. past decade, but it has grown massively in the past few years. In this session, we Gabe Kwakyi, CEO, Incipia Moderator: Tony Pearce, Co-Founder, Reality Clash explore how studios can go about creating their own online multiplayer games. Enric Pedro, CMO, Lab Cave Games Witek Radomski, CTO & Co-founder, Enjin Whether you’re starting out or experienced in working online, this session will offer Itai Keshet, Head of ASO, yellowHead Maurice Gallegos, Blockchain Evangelist useful advice on setting up cloud infrastructure, building multi-player matchmaking successfully and creating compelling games that keep your players hooked. Aykut Karaalioglu, CEO, Mobile Action Mickey Maher, Head of Revenue, CryptoKitties Marissa Loew, Marketing Manager, Edmar Mendizabal, Director, i3D.net Jeff Hilbert, Founder, First Strike Games Doug Pearson, CTO, Flowplay Amir Rahimi, VP and General Manager, FoxNext

13:00 Lunch 13:00 Lunch 13:00 Lunch

14:00 Top 5 reasons no one is playing your game 14:00 Understanding M&A & Funding Opportunities 14:00 Outsourcing games development Having first-hand experience growing a game from zero to millions of players, John for Your Game Studio in a Mature Market In this panel we will be discussing working with external partners, the pros and cons of will take a humorous and educational look at common pitfalls and best practices In a mature market, what fundraising opportunities exist for both new & existing working with external development partners and it’s implications for your business. to highlight how developers can get the most bang for their marketing buck.. game studios, whether focused on PC, mobile or console, as well as emerging are- Moderator, Lauren Freeman, Director of XDI, EA John Getze, CMO, Kixeye as like blockchain? In this session you’ll hear from experts with expertise spanning Phil Dennison, Sr Producer, Monolith the globe & understand what opportunities may exist for your company & how Phil Knowles, Art Outsource Manager, Oculus VR that will change in the future. Rob Olson, CCO, Lakshya Digital Redmond Josh Burns, Founder, Digital Dev Connect Alison Slavin , Cinematics Producer, David Bluhm, Managing Director, Agnitio Capital Jim Ying, Head of International Gaming and Mobile Practice, CVCapital AGENDA - DAY 1 23rd October 2018

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14:20 Ad fraud in gaming 14:25 The publisher roundtable 14:45 Why Gaming Companies Need Autonomous 15:30 Networking break According to 2017 study by Business Insider, the cost of ad fraud to the digital advertising Ahead of our Meet the Publisher session in the afternoon of Day 1, we’ll take the pulse of industry is projected to rise to over $60 billion by 2019. In this panel we’ll be looking at how video game publishers. This panel will provide an overview of the publishing landscape, discuss Analytics... and Some Real World Best Practices Gaming companies are in a unique position, with the growing prevalence of free-to-play to recognize fraudulent patterns, how to protect your traffic and how machine learning can the rise of boutique publishing houses, contextualise publishing within the games as a service 16:00 Meet the Publisher - Mobile - Your chance to models requiring them to learn and adapt in real time. The industry has seen explosive help protect your busines. economy and provide that all important advice on how to find the right partner to work with. growth in the “casual” gaming market, forcing even the most steadfast console and desktop meet publishing partners for your game Inna Ushakova, CEO, Scalarr Moderator: Ioana Hreninciuc, CEO, GameAnalytics studios to create mobile versions of their games. To cater to these requirements (and not fall Featured Publishers Xsolla Eric Seufert, Platform, N3twork Matt Leopold, Director of Business Development, Tilting Point behind), studios are required to iterate and develop faster than ever. To manage the risks of Sam Sultan, Adjust Allison Billas, COO, JoyPac outages, bugs, playability, and churn, mobile gaming companies need a new approach to apply , Bandai Namco AI/ML across ALL their business and IT operational metrics for self-service monitoring and Kay Chan, Marketing Manager, East Side Games Eric Williams, COO & Cofounder, Rogue Co. root cause analysis in real-time. Come learn the best practices for how leaders like King are Gabriel Lewis, Director of Advertising, Mistplay deploying Anodot Autonomous Analytics. 17:00 Meet the Publisher - PC/ Console - Your chance Steve Kirkpatrick, Solutions Engineer, Anodot to meet publishing partners for your game Featured Publishers: Foxnext, Screenzilla, Netease 15:05 Under the Hood of a Successful Idle Game - 15:05 How Monster Strike Became the Biggest 15:05 Building Better Games With the Right DevOps Tools Foxnext, Screenzilla, Netease, Rogue Co, Bandai Namco A Deep Dive into Full Live Game Operations Mobile Game in the World Next to talent, source code is a game studio’s most valuable asset. Seamless and precise source code management for game developers is about building stronger “Idle Games” doesn’t mean idling developers. The best games maintain constant Monster Strike, a potent mix of monsters and pinball action, is not just an unexplained teams and ultimately better games. But with the ever-changing landscape of cloud development, 18:00 Conference closes for Day 1 communication with their player-base, deliver time-sensitive content, and are built to scale. phenomenon. Behind the scenes, XFLAG’s will to be different, strategy, and planning all have securing and managing source code is only getting more complex. Who’s got time for that? We explore how the team behind “Idle Miner Tycoon” built player-centric events to increase contributed to the game’s immense success. Come join us as we take an in-depth journey into Join Perforce and Assembla as they discuss: user satisfaction and generate revenue. the beginnings of the number one game in Japan for the past consecutive years. • DevOps for game development and its pesky nuances Nate Barker, Director of Business Development, Fluffy Fairy Games Langer Lee, Director, Corporate Planning & Strategy, • Versioning best practices for game development Digital Entertainment, Mixi • How to map your source code management solutions to your DevOps lifecycle for a more secure, more exact and less expensive DevOps ecosystem” Jacek Materna, CTO, Assembla Chuck Gehman, Technical Marketing Engineer, Perforce

15:30 Networking Break 15:30 Networking Break 15:30 Networking Break

16:00 Community service: how to make friends and 16:00 Service charge: how to monetise ever 16:00 UX in a cross platform age influence gamers present games With games increasingly playable across multiple platforms with significantly different input devices and interaction methods, UX design has never been more important. In this session, we’ll discuss Community has never been more important than ever. Whether you’re building a group Games as a service is the dominant business model on mobile, has found a home on PC and how to create a great user experience for cross platform games and explore where designers will of dedicated fans ahead of release or supporting them afterwards, supporting the people is growing rapidly on consoles. In this session, our panellists will draw from their experience need to compromise to succeed. who make your game a hit is essential. But what are the best ways to do that? And wht to share best approaches for how to monetise service based games. kinds of mistakes should you avoid? This panel brings together a number of leading com- Moderator: Sean Webster, VP of Business Development, Applovin Moderator: Jacek Materna, CTO, Assembla munity managers and influencer marketers discuss how to bring players together - both Ellie Moon, UX Director, Kabam in a practical and metaphorical sense - and to give them a chance to share a few of their Andy Ulery, VP Business Development and Strategy, IQzone stories from the community frontlines. Chris Early, VP Partnerships and Revenue, Ubisoft Max Szlagor, Game Design Director, 343 Industries Moderator: Adam Lieb, CEO, Innervate Damir Slogar, CEO, Big Blue Bubble Orvar Halldorsson UI/ UX Director, Bungie Nate Price, Head of Community - Digital Games, Wizards of the Coast Arjun Balaram, Game GM, EA Nico Nottin, Head of Community Development, Flaregames Andy Johnson, Head of Production and Game Operations, Stoic

16:40 Using a megaphone - The influencer 16:40 How our audience shaped our journey from 16:40 Increasing User Stickiness with Live Voice and Video It’s not enough that people play your game once or even twice. You have to keep your users marketing panel mobile to PC games coming back again and again and staying engaged. An increase in user stickiness can create Influencer Marketing has become an increasingly important part of marketing game Mike McCain from Harebrained Schemes talks about how identifying their core audience more channels for monetization, contributing to the overall success of your gaming app. yet campaigns can often be run poorly and its effects misunderstood. In this panel helped plot the studio’s journey from Returns to Battletech The talk will focus on how embedded voice and video can increase engagement among we’ll be considering how to select and approach the right influencers? What risks are Mitch Gitelman - President and Co-Founder, Harebrain Schemes players and with mobile games. Agora will explain how this increase can: there? How do I make sure my influencer stays on message and a wider look at the • Lead to more channels for monetization, like virtual gifting influencer ecosystem. • Lead to more opportunities for advertising Moderator: Adam Lieb, CEO, Innervate • Lead to partnerships with notable brands Alaskan Savage, Influencer Reggie Yativ, COO, Agora.io & Selcuk Atli, CEO, Bunch.live Jon Radoff, CEO, Disruptor Beam Jamar Edoho, Sr. Account Manager, OPG

17:00 Bad Data = Bad Results 17:10 Falling on Your Own Harpoon: How Fire Emblem Are consumers more than willing to share their data in return for a value exchange? In this talk, followed by a fireside chat, Shane Minte, VP, Publisher Development, and Valerie Husky, Heroes Tuned one game designer into a whale. F2P designers should know every freemium trick there is, and be well aware of the well-worn Director of Growth and Monetization at Magmic , will give their perspectives & insights on paths a game lays out before its players - from store listing to download, from tutorial to the impact data and advertising has on publishers business. Day 1 retention, from player to purchaser, and finally from purchaser to whale. This talk will Shane Minte, VP Growth, Ogury & Valerie Husky, Director of Growth and recount how one game designer fell victim to the harpoon, shamefully throwing thousands Monetization, Magmic of dollars on the fire in the pursuit of Fire Emblem heroics and ultimately becoming another developer’s whale. Nathan Sellyn, Chief Creative Officer, Flowmotion Entertainment

17:20 The future of video game marketing 17:20 Working with IP: The making of Stranger 17:30 Hey, listen! Making the most of video game audio What does the future hold for video game marketing? How will further developments Video game audio is - rather ironically - one of the areas of game development that you hear in marketing technology change the sector? And what do marketers need to do to stay Things: The Game less about. That’s why we’re bringing together this panel to allow audio experts to sound off Dave Pottinger and Mike Escudero join us for a fireside chat about the creation of games ahead? Our panel will debate this - and more - in our final session of the day. about composing soundtracks, designing sound effects and practically implementing audio into based on well-established brands and IP. Dave will share the story of how Stranger Things: The a variety of different games. Moderator: Doron Kagan, Co-Founder, Deemedya Game entered production and discuss how the team’s goals allowed them to create a rich Andrey Kuznetsov, CEO, Kama Games “Link to the Past” game for mobile devices. Mike sits on the other side of the table and looks Ben Gannon, Product Manager, Dolby Scott Mclellan, VP Ad Product and Ad Operations, RockYou for top mobile developers to make games based on Twenty First Century Fox TV shows and Erik Desiderio, Composer films, such as Family Guy, Bob’s Burgers, Aliens and Planet of the Apes. It is a perfect pairing Elise Kates, Founder, Elise Kates Audio Charlie Patterson, Client Partner - Gaming Activation, as Mike is a fan of Stranger Things: The Game and thinks it an exceptional blend of game play, art style and IP. Wilbert Roget, II, Composer Dave Pottinger, Co-Founder, BonusXP & Mike Escudero, Penka Kouneva, Penka Kouneva Studios Exec. Director of BD, FoxNext

17:40 Working with IP: The no end story No End, a story driven RPG mobile game targeting female and LGBT+ audiences and it’s based on successful web comic IP of the same name. This talk will explore how Full XP chose the IP and how working with IP doesn’t necessarily mean overwhelming budgets and millions in funding. Nikolina Zidar, CEO, Full XP

18:00 Conference closes for day 1 18:00 Conference closes for day 1 18:00 Conference closes for day 1 AGENDA - DAY 2 24th October 2018

09:00 Registration 09:55 Opening remarks Gamesforum’s Event Director will make some brief opening remarks about the conference, including house keeping. John Speakman, Event Director, Gamesforum 10:00 How Reality Clash combines AR, Crypto and the Blockchain: Tony Pearce talks about what happened after their ICO and the ups and downs along the way. In September 2017 Reality Clash successfully closed an ICO (one of the first mobile games companies to do this). Reality Clash is the first AR combat game (think Pokemon Go meets Fortnite) which integrates blockchain technology alongside several cutting-edge AR immersive technologies. In addition to the game Reality Clash launched an armoury store 2 months ago, where users can purchase digital assets (weapons) which can be used in the game or traded on their Digital Trading Platform which launches next month and is integrated with the blockchain. Since launching the armoury store they have sold over 3,000 weapons and had over 500,000 Reality Clash Coins (RCC) spent in the store. Tony Pearce, CCO & Cofounder, Reality Clash

10:30 Morning networking break A 30 minute break to grab a coffee and prepare for the day ahead

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11:00 A presentation from Oculus 11:00 The everlasting gobstopper: How to transform 11:00 The Audience Revolution - Building Games 11:00 Workshop space available for hire. The opening session will look into the size of the VR gaming market across the world. Exploring how different devices are doing in different sectors and diving into the perfor- employee retention with Viewers in Mind Book your appointments to meet our experts mance of different games, this is an important starting point for the day’s debate. A lot of top talent moves out the games industry in search of external opportunities. No The gaming world is undergoing a revolution: streaming platforms and eSports are allow- matter what you do, good employees will always look for change. Though 0% attrition is ing fans to engage with games and players in ways never seen before. We may soon be in in law, accountancy, recruitment and HR to help Deborah Guzman, Developer Strategty, Oculus an impossible, and potentially dangerous, goal to attain, there are certainly steps that we, a world where audiences vastly outnumber players, expanding the industry and opening fast track your business as people leaders, can put forth to better understand our teams and make sure good up new business models for studios and publishers, but only if they can harness insights employees keep working. from these new engagement models. Unfortunately, most studios and developers are Through this talk, I’d like to share some of my own successes and failures in retaining and still focused exclusively on the player experience, which is impacting their ability to take 13:00 Lunch growing my team. Additionally, I’ll put forth some key points for discussion: advantage of this new market. Trainings and learning, Career Paths, Motivation, Crunch Time and More! Jialing Chen, Founder, DuoPeak Kaushal Singh, QA Manager, Keywords Studios

11:25 Examining content genres for AR and VR 11:25 Games Studio recruitment: Immigration 101 11:25 The next generation of eSports With the emergence of many types of new content for AR and VR this presentation will Talk Synopsis to be confirmed The eSports industry has principally been defined by the same games dominating tour- examine what kinds of experiences are flourishing in this marketplace as well as what Lola Zakharova, Immigration Attorney, MacDonald Hoague & Bayless naments and events across the world. In this session, our speaker will make a case for we can expect to see in the future. This talk will dig into a discussion of what works supporting the next generation of competitive virtual sports - as well as giving advice on and what doesn’t for these new mediums in terms of monetary success as well as how to position your game in that space. entertainment and practical application. Justin Burnham, Creative Director, Dreamhack Andrew Goldstein, CEO, Otherworld Interactive

11:50 Tools of the trade: What do you need to 11:50 Building a culture of success - building on the 11:50 The hidden appeal of competition in create VR games? foundation of your company culture non-core games The current generation of VR headsets have existed for over five years now, which In just over 3 years, Paladin Studios have grown organically from 10 to 45; it’s been quite In this presentation, we’ll look at what is special about competition in casual games that means that developers are better placed than ever to recommend the best ways to a ride. Derk de Geus will share Paladin’s journey and how the company’s values have attracts and retains users, and look in more detail at the competition in two casual games. design VR games. In this session, our speaker looks at the best tools for VR game shaped it’s growth. We’ll share what has learned about implementation of competition in different development and provides you with advice on how to use them to effectively create Derk de Geus, CEO, Paladin Studios genres of casual games, and discuss what characteristics could make your game well-suit- compelling gaming experiences. ed to get increased engagement and retention from competitive opportunities. Shaun Leach, Owner, Clever Coyote Games Peter Heinrich, Developer Evangelist, Amazon

12:15 Panel - Location Based Entertainment: How 12:15 Mirror Image - Games as a representation of 12:15 Esports - The broadcasting panel A great broadcast experience is essential to the success of any competitive esport title. premium immersive experiences as making VR our Studios But how do you construct one? This panel brings together developers, broadcasters and Studios create games that it’s creators want to play. Our panel will consider how women casters to discuss how to make your esport an epic experience to view. more accessible. in gaming and diversity in the workplace can give studios a creative edge and why it’s LBE VR revenue will be a $1 billion market by years end. This panel will dicsuss, how LBE essential for companies to have a culture in placeto support it’s workforce. Moderator: Erik Smith, Marketing Director, Treasure Data, can support AAA VR productions? Whether this is the gateway to wider VR engagement Jialing Chen, Founder, DuoPeak of truly immersive experiences and what you the content producer needs to know. Moderator: Alison Stroll, Games Industry Veteran James Reilman, BD Manager, Twitch Russell Williams, CEO, Holospark Nikolina Zidar, CEO, FullXP Daniel Yang, CEO, Ardent Blade Chanel Summers, VP, Creative Development, VR Studios Allie Ast,Founder, Sundew Studios Jeff Ludwyck, CEO, HyperspaceXR Ninel Gryuner, CEO, Devoted Studios

13:00 Lunch 13:00 Lunch 13:00 Lunch

14:00 Cross platform VR gaming. 14:00 Seattle as a Global Hub for Game Development: 14:00 How a Mobile FPS became a hit eSport The VR gaming market has been fragmented by the emergence of different headsets for This talk will tell the story of how Critical Ops became a hit eSports title and took care mobile, consoles and PC. In this session, we discuss with VR game designers and hardware Insights and Tools to bring back to your studio of marketing and retention along the way. There are over 400 game companies in the Greater Seattle region, 23,000 employees in manufacturers about the similarities and differences between designing for each platform the game business in the Puget Sound area, and over $21 billion in direct revenue. Veli-Pekka Piirainen, CEO, Critical Force - offering tips on how to begin bridging the gap between each market segment. Come hear founders and execs talk about the State-of-the-State of the greater Moderator: Livio de la Cruz, Freelancer Seattle industry. Hear their views on challenges you need to overcome and the Ray Davis, CEO, Drifter VR opportunities you can’t miss. How do you compete for talent? How can you improve Tam Armstrong, CEO, Polyarc Games your culture? What is the number one thing you need to know for 2019? All this and Ryan Payton, Founder Camouflaj more. A session not to be missed! Moderator Ed Fries, Co-Founder, Xbox Brian Fleming, Producer & Founder, Suckerpunch Productions Alison Stroll, Games Industry Vet Ninel Gryuner, CEO, Devoted Studios AGENDA - DAY 2 24th October 2018

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14:25 Panel - Structuring eSports competitions 14:00 Game Dev Showdown A key component of any competitive eSport are meaningful tournaments. This session 10 developers pitch their games to a panel of judges for the chance to provides advice on how to run competitions - from picking tournament structures and win and be named best in show! who to partner with - to help give your eSport the best basis for long term success. Moderator: John Mafferi, CEO, Matcherino 15:30 Networking Break Taehoon Kim, CEO Nway Veli-Pekka Piirainen, CEO, Critical Force Lauren Koester, esports Partnership Program Manager, Amazon 16:00 Break Workshop space closes

14:45 Commercial reality: how to make money from 14:45 Panel - Gaming for Good This panel will explore how games can be used for societal good. Whether it’s VR, AR and MR projects. supporting charities, helping people recover from physical or mental trauma or With the reality bending gaming space still expanding, it’s important for developers to find highlighting social issues, this panel will give you a different perspective on the devel- opportunities to make money from commercial partners. In this closing session of the day, opment process. we’ll bring together developers working on projects with a relationship with the wider economy together with businesses outside of games to discuss how the two disparate parts Moderator: Dr Joseph Williams, Washington State can be pulled together. Daniel Widner, VP, Distinguished Partners, American Cancer Society Moderator: Derrick Morton, Co-founder and CEO, Flowplay Ariella Lehrer, President, Hitpoint Studios Kathy Flood, CEO, Cascade Game Foundry Kathie Flood, CEO, Cascade Game Factory Andrew Goldstein, CEO, Other world Interactive

15:10 Redzone - The Esports viewing experience for the casual fan From the NFL’s redzone to watching pro Golf Championships, the viewing experience is dominated by highlights and touchdowns. In this session we will look at how esports and, in particular IBM, are redefining how casual viewers experience esports titles and competitions, bringing context and excitement to the broadcast. Bill Le Voir-Barry, CTO for IBM Esports, IBM

15:30 Break 15:30 Break 15:30 Break VR/AR Forum track ends, room closes Video game culture track ends, room closes Video game culture track ends, room closes

BAY AUDITORIUM 16:00 Game Dev showdown winner announced The winner of the Game Dev Showdown will be announced live on stage at the conclusion of GamesForum Seattle. We will then close the conference a little earlier than Day 1 at 5pm.

BAY AUDITORIUM 16:15 Wanderword – Step into Your story Is our brain not the most powerful video game console? We on Team Wanderword believe so. It effortlessly renders complex scenes at incredible speeds. All we have to do is listen. With beautifully written stories, voice-enabled interaction and rich audio-soundscapes, a Wanderword story enables people, players, listeners and active listeners to step into their story in a truly immersive way. We are excited to share our experiences and perspectives on this growing segment that allows for complete hands-free and heads-up gaming for the mobile and always-connected generation. Don’t expect to see some high-end demo on a big screen during our presentation, but expect to hear it from the speakers in the auditorium. Peter Zetterberg, Founder/ Inventor, Wanderword & Thomas Lindgren, Chairman, Wanderword

17:15 Conference closes 17:15 Conference closes 17:15 Conference closes FIND OUT MORE Want to find out more about how you can take part with Gamesforum Seattle? Here are the ways that you can support the event.

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